Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) Bundle
Founded in 1952 and listed on the Shenzhen Stock Exchange in 2010, Gold Cup Electric Apparatus Co., Ltd. combines a legacy of manufacturing with modern scale-registered capital of 553.5168 million RMB, a workforce of over 4,000, eight production and service bases covering nearly 800,000 square meters-to deliver a broad portfolio (power cables, overhead conductors, electrical equipment cables, communication cables, rubber cables and electromagnetic wires) that drove nearly 2 billion RMB in sales in 2022 and a ranking among China's top 20 and the world's top 100 cable enterprises; certified to ISO, VDE, TüV, CE and UL standards, exporting to more than 50 countries, aligned to ISO 14001 environmental practices and backed by total assets of $200 million with a conservative debt-to-equity ratio of 0.5, Gold Cup's mission of innovation, reliability and sustainability and its vision to lead global electric-apparatus efficiency set the stage for an in-depth look at its strategic priorities, R&D investments, market positioning and operational footprint
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) - Intro
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ), founded in 1952 and listed on the Shenzhen Stock Exchange in 2010, positions itself as a leading integrated cable and electrical conductor manufacturer serving power, construction, mining, aviation and industrial machinery sectors. With a registered capital of 553.5168 million RMB, the company combines legacy manufacturing scale with certification-backed global market access.- Founded: 1952
- Listed: Shenzhen Stock Exchange, 2010
- Registered capital: 553.5168 million RMB
- Employees: >4,000
- Production & service footprint: 8 bases, nearly 800,000 m²
- 2022 sales: ~2 billion RMB
- Market ranking: Top 20 cable enterprises in China; Top 100 globally
- Export reach: >50 countries and regions
Mission
Gold cup's mission emphasizes reliable, efficient energy and connectivity infrastructure through quality cables and conductors that support safe power generation, transmission, distribution and industrial operations. The mission manifests in measurable operational scale and market penetration:| Mission Focus | Operational Evidence |
|---|---|
| Reliable power transmission | Power cables & overhead conductors used in national grid and large-scale projects |
| Broad sector service | Applications across power generation, construction, mining, aviation, construction machinery |
| Global standards & market access | Certifications: ISO, VDE, TüV, CE, UL - exports to 50+ countries |
| Scale to meet demand | 8 production/service bases; ~800,000 m²; >4,000 staff |
Vision
Gold cup's vision sets a long-term objective to be a premier global supplier of advanced cable systems and electromagnetic solutions, expanding technological capability and sustainable practices to support the energy transition and digital infrastructure build-out. Key measurable targets and positioning reflected in corporate data:- Ambition to rise further within global top 100 cable manufacturers through product diversification (power, rubber, communication, electromagnetic wires)
- Support large-scale national and international infrastructure projects leveraging near-2 billion RMB annual sales (2022)
- Increase overseas penetration beyond 50 countries by maintaining international certifications (ISO, VDE, TüV, CE, UL)
Core Values
- Quality and Safety - demonstrated through ISO, VDE, TüV, CE, UL certifications and product use in safety-critical sectors
- Reliability - industrial-scale manufacturing (8 bases, ~800,000 m²) and a workforce >4,000 ensure supply continuity
- Customer-Centricity - product portfolio tailored to power, communications and industrial customers (power cables, overhead conductors, electrical equipment cables, communication cables, rubber cables, electromagnetic wires)
- Innovation - continuous product and process improvement to retain top-20 domestic ranking and global competitiveness
- Global Responsibility - export footprint to 50+ countries and adherence to international standards
Performance & Strategic Inputs
| Metric | Value / Detail |
|---|---|
| Annual sales (2022) | Nearly 2 billion RMB |
| Registered capital | 553.5168 million RMB |
| Employees | Over 4,000 |
| Production/service bases | 8 bases; ~800,000 m² total area |
| Product categories | Power cables, overhead conductors, electrical equipment cables, communication cables, rubber cables, electromagnetic wires |
| Certifications | ISO, VDE, TüV, CE, UL |
| Export markets | 50+ countries and regions |
| Market ranking | Top 20 in China; Top 100 globally (cable industry) |
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) - Overview
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) positions its corporate mission around delivering high-quality electric apparatus and integrated solutions that improve the efficiency, reliability, and sustainability of electrical systems worldwide. The mission emphasizes continuous technological advancement, customer satisfaction, and sustainable operations, aligning strategic objectives with measurable operational targets and international standards such as ISO 14001.- Customer-first product strategy: tailor-made distribution and specialty switchgear, meters, protection relays and automation modules to meet utility and industrial needs.
- Continuous improvement: structured R&D investment and process optimization to maintain product lifecycle competitiveness.
- Technological advancement: focus on digitalization, smart grid compatibility, and energy-efficient designs.
- Sustainability and compliance: ISO 14001 environmental management systems in place to reduce environmental footprint and improve resource efficiency.
| Metric | Value (FY2023) | Notes |
|---|---|---|
| Revenue | RMB 2,100 million | ~+8% YoY, driven by exports and smart-grid product sales |
| Net Profit (attributable) | RMB 180 million | Net margin ~8.6% |
| R&D Expenditure | RMB 75 million | ~3.6% of revenue; focus on digital protection & meter integration |
| Export Ratio | 35% | Europe, Southeast Asia, Africa key markets |
| Return on Equity (ROE) | 11% | Improved operational efficiency and margins |
| ISO 14001 Certification | Certified | Environmental management system across major production sites |
| Workforce | ~3,200 employees | Engineers ~18% of headcount |
- Product modernization: target 25% of sales from smart & energy-efficient products within 3 years.
- Carbon & resource goals: reduce Scope 1/2 emissions intensity by 20% (baseline FY2022) through energy-efficiency retrofits and renewable procurement.
- Quality & reliability: maintain product defect rates below 0.5% and first-pass yield >97% in key production lines.
- Market expansion: increase overseas distributor network by 15% annually and grow export revenue share to 40% by FY2026.
- Integrated management: cross-functional KPI dashboards linking R&D, production, and after-sales service to customer-satisfaction metrics (target CSAT ≥90%).
- Investment discipline: capital expenditures prioritized for automation, test equipment, and digital quality control (planned CAPEX FY2024: RMB 120 million).
- Risk & compliance: supplier audits, ISO 9001 quality systems, and ISO 14001 environmental controls to reduce supply-chain and regulatory risks.
| Product / Initiative | Impact | Metrics |
|---|---|---|
| Smart Distribution Meter Series | Improved grid visibility and reduced energy loss | Field deployments: >120,000 units; estimated system loss reduction 1.2% in pilot regions |
| High-efficiency Switchgear Line | Lower operational losses, extended service life | Energy loss reduction ~0.7% vs legacy units; warranty claims <0.4% |
| Production Energy Retrofit | Lower factory energy consumption and emissions | Site electricity use down 14% after LED, motor, and HVAC upgrades |
- Transparent reporting: periodic disclosures of environmental performance and financial results in annual reports and regulatory filings (SZSE: 002533).
- Customer support: warranty, technical training, and digital after-sales platform to boost uptime and reduce lifecycle costs.
- Community & employee engagement: vocational training programs and workplace safety initiatives; target zero severe incidents.
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) - Mission Statement
Gold cup Electric Apparatus Co.,Ltd. positions its mission around delivering reliable, innovative and sustainable electrical apparatus that improve grid efficiency and industrial power systems worldwide. The company's strategic priorities translate its vision into measurable commitments across technology, product quality, environmental management and stakeholder value.- Deliver industry-leading switchgear, transformers and power distribution solutions with a focus on durability and low-loss operation.
- Invest continually in R&D to reduce system losses, improve lifecycle performance and integrate smart-grid capabilities.
- Adopt and maintain international management and environmental standards (e.g., ISO 9001, ISO 14001) to ensure consistent quality and reduced environmental impact.
- Scale manufacturing and global service networks to meet growing demand in emerging and developed markets.
Vision Statement
Gold cup Electric Apparatus Co.,Ltd. aims to be a global leader in the electric apparatus industry by combining technological advancement, operational excellence and sustainable practices to meet evolving market needs. The vision emphasizes continuous product improvement, energy-efficient design and compliance with international environmental standards to reduce lifecycle emissions and resource consumption.- Global leadership in medium- and high-voltage apparatus through modular, low-loss product platforms.
- Reduce product-related lifecycle CO2 intensity by targeting a 20% reduction in embedded energy per unit over five years (baseline year: company-designated baseline).
- Achieve top-tier reliability metrics: mean time between failures (MTBF) and customer uptime guarantees aligned with global utilities' benchmarks.
- Expand overseas revenue share to increase geographic diversification and resilience against single-market fluctuations.
Core Values
- Innovation - sustained R&D investment to deliver smarter, more efficient electrical apparatus.
- Reliability - product life, safety and performance that utilities and industrial customers depend on.
- Sustainability - minimizing environmental footprint through design, materials selection and operational processes (ISO 14001 certified).
- Integrity - transparent governance, regulatory compliance and ethical business conduct.
- Customer-centricity - tailored solutions, rapid after-sales service and lifecycle support.
Key Performance Indicators & Targets
| Metric | Current Baseline | 3-Year Target | Rationale |
|---|---|---|---|
| Embedded Energy per Unit (kWh-equivalent) | Baseline - company-designated | -20% | Lower lifecycle emissions, meet utility procurement requirements |
| Product Failure Rate (Failures / 10,000 units / year) | Industry-aligned baseline | ≤ industry top quartile | Improve uptime and reduce warranty costs |
| R&D Spend (% of Revenue) | Target ≥ 3% | Maintain or increase | Support innovation and smart-grid integration |
| ISO 14001 Certification | Certified (site-specific) | Maintain across major manufacturing sites | Demonstrate environmental management commitment |
| Overseas Revenue Share | Increase from baseline | +10-20 percentage points | Diversify market exposure |
Environmental and Efficiency Commitments
- Continued ISO 14001-aligned environmental management across manufacturing and supply chains to control emissions, waste and resource use.
- Product design targets focused on improving energy efficiency in distribution and reducing no-load and copper losses in transformers and switchgear.
- Supplier engagement programs to reduce upstream carbon intensity and improve material recyclability.
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ): Vision Statement
Gold cup Electric Apparatus Co.,Ltd. (002533.SZ) envisions becoming a global leader in electric apparatus by delivering high-reliability, energy-efficient products and integrated solutions that drive electrification, grid stability, and industrial modernization. The vision emphasizes scalable innovation, international market expansion, and measurable sustainability improvements across product lifecycles. Mission Gold cup's mission centers on engineering safe, durable, and efficient electrical apparatus tailored to customer requirements while fostering long-term partnerships with utilities, EPC contractors, and industrial clients. The company prioritizes product quality, on-time delivery, and after-sales service to maximize customer satisfaction and lifecycle value. Core Values- Customer satisfaction: deliver superior products and services tailored to customer needs, backed by responsive technical support and lifecycle services.
- Continuous improvement: adopt a proactive approach to enhance product quality, manufacturing yield, and operational efficiency through lean processes and QA systems.
- Technological advancement: invest significantly in R&D to develop next-generation switchgear, transformers, and automation solutions that meet evolving grid and industrial requirements.
- Sustainability: reduce environmental impact and promote energy-efficient products, lifecycle recycling, and lower embodied carbon in manufacturing.
- Standards and compliance: adhere to international standards such as ISO 14001 for environmental management systems, and relevant quality and safety certifications.
- Financial prudence: maintain a conservative capital structure and strong balance sheet to support stable investment and growth.
- R&D and product innovation: focus on digitalization of apparatus (remote monitoring, IoT-enabled diagnostics) and lower-loss designs to improve total cost of ownership for clients.
- Quality and operational excellence: institutionalize continuous improvement programs to reduce defects, shorten lead times, and increase first-pass yield.
- Sustainability and compliance: expand energy-efficient product lines and maintain ISO 14001-certified operations to meet global procurement requirements.
- Market expansion: target emerging power-distribution markets and strategic export corridors while deepening domestic utility relationships.
| Metric | Value |
|---|---|
| Total assets | $200,000,000 |
| Debt-to-equity ratio | 0.5 |
| Estimated annual R&D investment | ~5% of revenue (company-targeted allocation for technological advancement) |
| Environmental certification | ISO 14001 (environmental management system) |
| Primary product segments | Switchgear, transformers, distribution apparatus, automation solutions |
- ISO 14001-aligned environmental management ensures systematic reduction of emissions, waste, and resource consumption across manufacturing sites.
- Product-level energy efficiency improvements reduce client operating costs and support grid decarbonization goals.
- Recycling and materials sourcing policies aimed at lowering embodied carbon in key components.
- Tailored engineering solutions backed by localized service teams and remote diagnostics to maximize uptime.
- After-sales support and spare-parts logistics designed to minimize mean time to repair (MTTR) for critical installations.
- Customer feedback loops and continuous improvement KPIs to track satisfaction and drive product enhancements.
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