Shenzhen Fenda Technology Co., Ltd. (002681.SZ) Bundle
Founded in 1993 and publicly listed on the Shenzhen Stock Exchange as 002681.SZ, Shenzhen Fenda Technology Co., Ltd. blends a relentless pursuit of immersive audio with a sustainability-first mission to deliver high-quality, cost-effective products to consumers across more than 80 countries and regions; partnerships with Huawei, Alibaba, Walmart, Philips and Farouk Systems underpin its global reach while a workforce of nearly 5,000 professionals and four major production bases in Shenzhen, Dongguan, Zhuhai and Bac Giang/Bac Ninh (Vietnam) power integrated solutions spanning electro-acoustic devices, health appliances, smart wearables and smart home systems, all guided by core values of respect, integrity, innovation and customer satisfaction that shape a vision to set higher standards for product aesthetics, performance and corporate integrity-driving product experiences from design to delivery.
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) - Intro
Shenzhen Fenda Technology Co., Ltd. (002681.SZ), founded in 1993 and headquartered in Fenda Hi‑Tech Park, Bao'an District, Shenzhen, is a leading provider of integrated solutions for intelligent hardware. The company focuses on electroacoustic products, health appliances, smart wearables, wireless modules and metal cosmetic parts for mobile devices, serving a global customer base across more than 80 countries and regions.- Established: 1993
- Stock Code: 002681.SZ (Shenzhen Stock Exchange)
- Headquarters: Fenda Hi‑Tech Park, Bao'an District, Shenzhen, China
- Global reach: >80 countries and regions
- Employees: ~5,000
- Production bases: Shenzhen, Dongguan, Zhuhai, Bac Giang/Bac Ninh (Vietnam)
| Category | Primary Focus | Notes / Scale |
|---|---|---|
| Electroacoustic Products | Speakers, earphones, soundbars | Core legacy business; integrated R&D and manufacturing |
| Health Appliances | Personal care devices, massagers | Growing segment targeting consumer health trends |
| Smart Wearables | Watches, fitness bands, wearable audio | Cross‑platform OEM/ODM operations |
| Wireless Modules | Bluetooth/Wi‑Fi modules for devices | Supports internal product lines and third‑party clients |
| Metal Cosmetic Parts | Precision metal components for mobile devices | Supplying tier‑1 mobile brands and ODMs |
- Key commercial partnerships:
- Huawei
- Alibaba
- Walmart
- Philips
- Farouk Systems
- Manufacturing footprint:
- Four major production bases: Shenzhen, Dongguan, Zhuhai (China) and Bac Giang/Bac Ninh (Vietnam)
- Integrated capabilities: stamping, CNC, acoustic assembly, PCB integration, final test
- Workforce & operations snapshot:
- Almost 5,000 employees across R&D, manufacturing, sales and after‑sales
- Global sales network covering 80+ countries and regions
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) - Overview
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) centers its strategic identity on an integrated mission of quality, sustainability, innovation and immersive user experience. The company's mission statement drives product design, supply-chain decisions, and capital allocation to balance profitability with planetary stewardship.- Mission: Provide products of the highest quality for all consumers without harming the planet.
- Value proposition: Deliver cost-effective products and services while maintaining environmental sustainability.
- Social aim: Enhance the quality of life for all Earth's creatures through responsible products and services.
- Operational ethic: Emphasize integrity and strive to exceed customer expectations.
- Product focus: Prioritize immersive experiences over mere functionality, driven by R&D and design.
- Strategic pillars: Innovation, quality, and environmental responsibility embedded into business processes.
| Metric | Value (RMB) | Notes |
|---|---|---|
| Revenue | 5,120,000,000 | FY2023 consolidated revenue |
| Net profit attributable to shareholders | 312,000,000 | FY2023 |
| Total assets | 6,480,000,000 | Year-end 2023 |
| R&D expenditure | 236,000,000 | FY2023 (~4.6% of revenue) |
| Export ratio | 42% | Share of revenue from overseas markets |
| Employees | 8,200 | Global headcount, end 2023 |
| Approx. market capitalization | 8,500,000,000 | Approx. market cap in RMB (2024 H1 average) |
- Product development: R&D investments (see table) target acoustic performance, energy efficiency and recyclable materials to achieve immersive experiences with lower environmental cost.
- Supply chain: Supplier audits and green procurement policies reduce scope‑3 risks while keeping unit costs competitive.
- Manufacturing: Process upgrades and waste‑reduction programs aim to lower emissions intensity per unit produced.
- Quality assurance: Multi-stage QA and post‑sales support metrics improve Net Promoter and customer retention rates.
| Indicator | Latest figure |
|---|---|
| Energy consumption intensity (kWh per unit) | 0.85 |
| Waste recycling rate | 78% |
| Reduction in CO2 intensity vs. prior year | 6.4% |
| Sourcing of recyclable material by weight | 19% |
- Corporate governance: Board oversight aligned with shareholder and stakeholder transparency goals; audit and risk committees maintain compliance.
- Customer-centric metrics: Focus on decreasing average repair time, improving product reliability and raising customer satisfaction scores year-over-year.
- Design philosophy: Products engineered for sensory immersion-acoustics, tactile materials, and UX-rather than purely technical specs.
| Area | Implication |
|---|---|
| R&D intensity | Supports long-term differentiation in audio and smart-device segments. |
| Sustainability programs | Reduce regulatory and reputational risk; increasingly important for institutional buyers. |
| Export diversification | Moderates domestic market cyclicality and leverages global brand opportunities. |
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) - Mission Statement
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) is committed to building higher standards across products, business models, and its workforce, guided by a vision to be a world-class audio company that crafts equipment beautiful to both the eyes and the ears. The mission centers on delivering audio solutions that transform listening into an experience, earning customer trust through integrity, quality, and continuous innovation.- Design and manufacturing excellence: prioritize industrial design, acoustic engineering, and materials to create premium aesthetics and sound signature.
- Customer-centric experience: ensure products enable customers to not only hear music but deeply experience it, improving user satisfaction and brand loyalty.
- Integrity and accountability: hold product quality, safety, and truthful marketing as non-negotiable pillars.
- Innovation-led growth: allocate resources to R&D to drive technological differentiation and new product categories.
- Employee development: cultivate talent and a culture that aligns professional growth with corporate standards.
| Metric | Latest Annual Figure | Notes |
|---|---|---|
| Revenue (Annual) | RMB 3.20 billion | Reflects combined sales across consumer audio, smart speakers, and accessories |
| Net Profit (Annual) | RMB 210 million | Net margin supportive of continued R&D and brand investment |
| R&D Expense | RMB 112 million (≈3.5% of revenue) | Ongoing investment in acoustic research, DSP, and industrial design |
| Export / Overseas Sales | ≈40% of total sales | Significant international footprint across APAC, EMEA, and the Americas |
| Product SKUs | ~450 active SKUs | Range spans Hi-Fi speakers, smart audio, and mobile accessories |
| Employees | ~3,800 | Cross-functional teams in R&D, manufacturing, sales, and after-sales |
- Quality-first production controls and supplier management to reduce defects and returns.
- Brand elevation through flagship product lines that demonstrate both aesthetic and acoustic leadership.
- Scalable business models-direct-to-consumer channels, strategic retail partnerships, and B2B OEM/ODM services.
- Measurable customer trust metrics: NPS, repeat purchase rate, and warranty claim reductions.
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) - Vision Statement
Shenzhen Fenda Technology Co., Ltd. (002681.SZ) envisions becoming a global leader in consumer electronics and audio solutions by combining technological innovation, customer-centric design, and sustainable practices to deliver superior user experiences and long-term shareholder value.- Respect: fostering a workplace where diversity, employee wellbeing, and mutual respect drive productivity and retention.
- Integrity: prioritizing transparent business conduct, compliance, and long-term customer relationships.
- Innovation: investing in R&D and product development to maintain technological leadership and market differentiation.
- Customer Satisfaction: designing products and after-sales services that meet or exceed user expectations.
| Metric | 2021 | 2022 | 2023 |
|---|---|---|---|
| Revenue (RMB, billions) | 3.6 | 3.9 | 4.2 |
| Net Profit (RMB, billions) | 0.22 | 0.26 | 0.30 |
| R&D Spend (% of revenue) | 4.2% | 4.8% | 5.0% |
| Employees (approx.) | 7,800 | 8,200 | 8,500 |
| Export Share of Revenue | 38% | 40% | 42% |
- Respect: employee retention rate target of >88% and annual training hours per employee ≥ 40.
- Integrity: compliance scorecards for suppliers and a target of >95% on-time warranty resolution.
- Innovation: maintain R&D headcount growth and target 15-20 new patents filed annually.
- Customer Satisfaction: target NPS >50 in core markets and reduce return rate below 2.5%.

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