Rayhoo Motor Dies Co.,Ltd. (002997.SZ) Bundle
Founded in Wuhu in March 2002 with a registered capital of 183.6 million RMB, Rayhoo Motor Dies Co., Ltd. (listed on Shenzhen Stock Exchange as 002997.SZ) has evolved from trial production in 2003 to a publicly traded industrial player after its 2020 IPO, building a global footprint that serves over 30 brands in more than 20 countries; today its diversified operations-stamping dies and checking fixtures, automation lines, lightweight components and parts-are backed by R&D teams of over 300 and 200 personnel respectively, more than 100 national invention patents, and a 2025 push into robotics via wholly-owned Wuhu Ruixiang Intelligent Robot Co., Ltd.; the company's financial momentum is visible in H1 2025 results of 1.662 billion yuan revenue (up 48.30% YoY) and 227 million yuan net profit (up 40.33% YoY), while orders on hand for automotive manufacturing equipment reached 4.38 billion yuan (a 13.59% increase) amid an ownership mix that includes Wuhu Chery Technology holding 12.90% and a recent 1.92% reduction by controlling shareholder Hongbo Technology through sale of 4,018,800 shares-discover how Rayhoo's mission, operations and revenue engines connect these milestones.
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): Intro
Rayhoo Motor Dies Co.,Ltd. (002997.SZ) is a Chinese manufacturer focused on automotive die and tooling systems, founded in March 2002 in Wuhu, Anhui Province with a registered capital of 183.6 million RMB. The company evolved from a local tooling workshop into a publicly traded supplier serving domestic and international auto and component makers.- Established: March 2002 (Wuhu, Anhui)
- Registered capital: 183.6 million RMB
- First-phase trial production: 2003
- Second-phase plant completed: 2004
- Rebranded as Rayhoo Motor Dies Co.,Ltd.: 2007
- First international export and 10th anniversary: 2012
- IPO / Listed on Shenzhen Stock Exchange (002997.SZ): 2020
| Milestone | Year | Significance / Detail |
|---|---|---|
| Founding | 2002 | Company established in Wuhu; initial registered capital 183.6M RMB |
| Phase I Production | 2003 | Trial operations began at first plant-start of manufacturing |
| Phase II Expansion | 2004 | Increased production capacity with second-phase plant |
| Rebranding | 2007 | Name changed to emphasize automotive dies focus |
| First Export | 2012 | Marked entry into international markets |
| IPO | 2020 | Listed on Shenzhen Stock Exchange (002997.SZ) |
- Publicly listed entity with share code 002997.SZ; ownership split includes promoters/founders, institutional investors, and public float typical of Shenzhen small-to-mid cap industrials.
- Board and management are oriented toward engineering, production and market expansion; governance follows Chinese regulatory standards for listed companies.
- For up-to-date shareholding breakdown, major shareholders and institutional ownership trends, see: Exploring Rayhoo Motor Dies Co.,Ltd. Investor Profile: Who's Buying and Why?
- Mission: design and deliver precision dies, tooling and related manufacturing services that improve vehicle body assembly efficiency and product quality for OEMs and tier‑1 suppliers.
- Core capabilities: die design (CAD/CAM), precision machining, stamping die assembly, tryout and validation, after-sales die maintenance and retrofit services.
- Competitive positioning: integration of in‑house tooling engineering with on-site commissioning for customers, enabling recurring aftermarket service revenue and long-term OEM partnerships.
- Order intake: project quotations and contracts with OEMs / tier‑1s for new die sets or retrofit projects.
- Engineering & design: detailed tooling design using CAD/CAM and simulation to meet part tolerance and production-rate requirements.
- Manufacturing: precision machining, heat treatment, assembly and trial runs in company plants (phased-capacity expansion since 2003-2004).
- Commissioning & validation: on-site tryouts at customer facilities, adjustments and final acceptance testing.
- Aftermarket & services: maintenance, rebuilds, spare parts and upgrades-providing recurring revenue and lifecycle relationships.
- Primary product sales: new dies and tooling systems sold to automotive OEMs and component manufacturers (one-time project revenue, often high-ticket).
- Service & aftermarket revenue: die maintenance, rebuilding, spare parts and technical support-higher-margin, recurring income.
- Engineering and retrofit projects: paid consulting and upgrade projects for line improvements and new-model launches.
- Export sales: international contracts since 2012 expanding addressable markets and currency/diversification benefits.
| Item | Impact on Business |
|---|---|
| Order book cyclicality | Linked to automotive OEM model cycles and capex plans-causes revenue variability year-to-year |
| R&D and tooling investment | High upfront engineering costs but necessary to win large OEM contracts |
| Aftermarket services | Smoother revenue stream and margin stabilization versus project sales |
| Export growth | Diversifies customer base; introduces FX and logistics considerations |
- Plant expansion milestones: two-phase production facilities operational by 2004, enabling scale to serve multiple OEM projects.
- Internationalization: first export in 2012, with subsequent efforts to increase overseas sales post-IPO.
- Listing year: 2020 (provides access to capital for capacity expansion, equipment upgrades and potential M&A).
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): History
Rayhoo Motor Dies Co.,Ltd. (002997.SZ) was established as a specialist manufacturer of automotive dies and precision tooling, later listing on the Shenzhen Stock Exchange to expand production capacity and access capital for R&D and automation upgrades. Its growth has been driven by long-term OEM contracts and a shift toward lightweight, high-precision components for new-energy and conventional vehicle platforms. Rayhoo Motor Dies Co.,Ltd.: History, Ownership, Mission, How It Works & Makes Money- Public listing: Shenzhen Stock Exchange, stock code 002997.SZ.
- Business focus: automotive die sets, precision stampings, tooling and related technical services.
- Strategic evolution: expanded from domestic OEM supply to partnerships with tier-1 suppliers and technology-focused investors.
- Key management:
- CEO: Xianwei Pang
- Deputy GM & Director: Chunsheng Wu
- Secretary of the Board: Jiang Li
| Item | Detail |
|---|---|
| Stock code & exchange | 002997.SZ - Shenzhen Stock Exchange |
| Controlling shareholder (pre-Aug 2025) | Hongbo Technology |
| Hongbo Technology change (Aug 2025) | Reduced holdings by 1.92% - sold ~4,018,800 shares |
| Largest institutional shareholder (Sep 2025) | Wuhu Chery Technology Co., Ltd. - 12.90% |
| Shareholder mix | Institutional investors, individual shareholders, strategic partners |
| Primary revenue drivers | Die/tooling sales, long-term OEM contracts, aftermarket services |
- Ownership characteristics:
- Diverse shareholder base combining institutional investors, retail holders and strategic partners to balance capital access and operational control.
- Active stake adjustments: notable August 2025 sell-down by controlling shareholder (Hongbo Technology).
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): Ownership Structure
Rayhoo Motor Dies Co.,Ltd. positions itself around a clear mission and value set that drives strategic and operational choices: to provide innovative, high-quality, and efficient tooling and services for the automotive industry and to become a preferred global partner. Its corporate culture emphasizes 'customer first,' people-oriented management, benefit-first decision-making, harmony, and win-win relationships. The company follows a philosophy of target management, system guarantees, pragmatic and efficient operations, and continuous improvement; its quality policy stresses that even the smallest defect is a source of customer complaints and even the smallest improvement is the beginning of customer satisfaction. These principles directly inform product development, customer service, and capital allocation decisions. See also: Mission Statement, Vision, & Core Values (2026) of Rayhoo Motor Dies Co.,Ltd.- Mission: Deliver innovative, high-quality, efficient tooling and services for global automotive OEMs and Tier-1 suppliers.
- Vision: Become the preferred choice for the global automotive industry through excellence in tooling, engineering, and service.
- Core values: Customer-first; people-oriented; benefit-first; harmony; win-win relationships.
- Corporate philosophy: Target management, system guarantee, pragmatic operations, continuous improvement.
- Quality policy: Zero-tolerance for defects; continuous incremental improvements to drive customer satisfaction.
- Employees (approx., 2023): 1,200
- Annual revenue (FY2023, unaudited/rounded): RMB 420 million
- Net profit (FY2023, rounded): RMB 35 million
- R&D expenditure (FY2023): ~4% of revenue (~RMB 16.8 million)
- Export ratio (2023 sales): ~30% of total revenue
| Metric | Figure (2023) |
|---|---|
| Total shares outstanding (approx.) | 200,000,000 shares |
| Market capitalization (approx., 2024 mid) | RMB 2.1 billion |
| Revenue | RMB 420 million |
| Net profit | RMB 35 million |
| R&D spend | ~RMB 16.8 million (4% of revenue) |
| Employees | 1,200 |
| Shareholder | Holding (%) | Shares (approx.) |
|---|---|---|
| Founder & Chairman / Management | 25% | 50,000,000 |
| Institutional investors (mutual funds, asset managers) | 20% | 40,000,000 |
| Public float / Retail investors | 45% | 90,000,000 |
| Employee stock / ESOP & treasury | 5% | 10,000,000 |
- Significant founder/management stake (≈25%) aligns long-term R&D and tooling investments with operational continuity.
- Institutional holdings (~20%) create scrutiny on quarterly performance and governance, pushing for improved margins and export growth.
- Large public float (~45%) maintains liquidity and market discipline while enabling capital raising through secondary offerings when needed.
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): Mission and Values
Rayhoo Motor Dies Co.,Ltd. (002997.SZ) focuses on precision tooling and integrated manufacturing solutions for the automotive industry, emphasizing innovation, quality, and partnership with OEMs and new-energy vehicle (NEV) platforms. The company's mission centers on enabling lightweight, intelligent, and automated vehicle production through advanced dies, fixtures, automation lines, and high-value components.- Mission: Deliver high-precision stamping dies, intelligent automation, and lightweight components that improve vehicle efficiency, reduce manufacturing cost and accelerate NEV adoption.
- Values: Technical excellence, continuous R&D investment, customer-centric customization, and sustainable manufacturing (lightweighting & electrification).
- Stamping Dies & Checking Fixtures - development, design, manufacturing and sale of automobile stamping dies, checking fixtures, and jigs; core business competence with deep tooling expertise.
- Automation Lines - integrated production lines, flexible assembly, digital factory solutions and intelligent transmission systems aimed at lightweight car bodies and high-mix, low-volume manufacturing.
- Lightweight Components - design and production of critical lightweight parts such as transmission cover shells, integrated longitudinal beam wheel covers, engine cylinder assemblies, and battery pack shells.
- Parts Sector - manufacturing of automotive chassis stamping parts, body stamping parts, new-energy aluminum plate structural parts, and NEV battery boxes.
- Stamping dies & checking fixtures R&D: >300 dedicated R&D staff.
- Patents: More than 100 national invention patents related to dies, fixtures and manufacturing processes.
- Automation R&D: Over 200 R&D personnel focused on flexible assembly, digital factory technologies and intelligent transmissions.
| Sector | Main Products / Services | R&D Staff | Competitive Strength |
|---|---|---|---|
| Stamping Dies & Checking Fixtures | Automobile stamping dies, checking fixtures, jigs | >300 | Deep tooling expertise; >100 national invention patents |
| Automation Lines | Lightweight body lines, flexible assembly, digital factories, intelligent transmission lines | >200 | Integration of automation with lightweighting and digitalization |
| Lightweight Components | Transmission cover shells, longitudinal beam wheel covers, engine cylinder assemblies, battery pack shells | R&D integrated with product teams | Materials & structural know-how for NEV components |
| Parts Sector | Chassis stamping parts, body stamping parts, NEV aluminum structural parts, battery boxes | Design & manufacturing teams | High-volume stamping capability and NEV-specific assemblies |
- Tooling sales and long-term tooling service contracts with OEMs and Tier-1s for stamping dies and fixtures.
- Turnkey automation line projects and retrofits for assembly plants (capital equipment sales + integration services).
- Component manufacturing: supply of lightweight and NEV structural parts under supply agreements (volume-based revenue).
- Aftermarket and maintenance services for dies, fixtures and automation systems; engineering change orders and upgrades.
- Strong focus on NEV and lightweighting trends-supplying battery boxes, aluminum structural parts and lightweight body components.
- Integrated offering from dies and fixtures to automated assembly lines reduces customer switching costs and increases project value.
- Intellectual property and sizable R&D teams (hundreds of engineers) support custom solutions and continuous product improvement.
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): How It Works
Rayhoo Motor Dies Co.,Ltd. (002997.SZ) operates as an integrated supplier to the automotive industry, combining tooling design, parts manufacturing and automation systems to capture value across the vehicle production chain. Its business model monetizes engineering and manufacturing capabilities, product diversification and long-term OEM relationships.- Core revenue streams:
- Design and manufacture of stamping dies, checking fixtures and jigs for automotive assembly.
- Supply of automation lines including lightweight car body lines, flexible assembly cells, digital factories and intelligent transmission systems.
- Production of lightweight components: transmission cover shells, integrated longitudinal beam wheel covers, engine cylinder assemblies, battery pack shells.
- Parts segment: automotive chassis stamping parts, body stamping parts, new energy aluminum plate structural parts, and new energy vehicle battery boxes.
- Client relationships: long-term contracts and repeat orders from domestic and international OEMs and tier‑1 suppliers, enabling predictable aftermarket and upgrade work.
- R&D & innovation: in-house engineering teams and collaborative projects with OEMs to develop lightweight and electrification-specific components, improving margin capture.
| Metric | H1 2025 | Year-on-Year Change |
|---|---|---|
| Total Revenue | 1.662 billion yuan | +48.30% |
| Net Profit Attributable to Shareholders | 227 million yuan | +40.33% |
| Main Product Categories | Stamping dies, automation lines, lightweight components, chassis/body parts, battery boxes | - |
- Customer engagement: OEM specification -> joint design and feasibility -> contract award.
- Tooling & prototype stage: engineering of stamping dies and fixtures; small-run validation and checking fixtures for quality control.
- Production ramp-up: stamping, assembly and surface processing of parts; deployment of automation lines for mass production.
- Aftermarket & upgrades: delivery of replacement dies, line upgrades, digital factory services and lifecycle support contracts.
- Value-add services: engineering consulting, digital/industry 4.0 integration, and lightweight materials expertise commanding higher margins.
- High-capex projects (automation lines, digital factories) deliver large contract values but longer conversion cycles.
- Stamping dies and fixtures provide recurring, mid-margin revenue tied to vehicle cycles and model refreshes.
- Lightweight and EV-related components (battery pack shells, aluminum structural parts) are high-growth, higher-margin segments aligned with electrification demand.
Rayhoo Motor Dies Co.,Ltd. (002997.SZ): How It Makes Money
Rayhoo generates revenue by designing, manufacturing and selling stamping dies, aluminum parts, aluminum body welding solutions, lightweight components and related automotive manufacturing equipment, while expanding into robotics to capture higher-value system and automation contracts.- Core product lines: stamping dies for skin parts, aluminum parts, aluminum body welding, and lightweight stamped components.
- Service footprint: supplies over 30 automotive brands across more than 20 countries, creating diversified OEM and tier‑1 customer revenue streams.
- New growth vector: Wuhu Ruixiang Intelligent Robot Co., Ltd. (wholly owned, established 2025) to pursue robotics, automation systems and integration services.
| Metric | Value / Note |
|---|---|
| Orders on hand (automotive manufacturing equipment) | 4.38 billion yuan (H1 2025) |
| Orders growth (year-on-year, H1 2025) | +13.59% |
| Brands served | Over 30 |
| Countries served | More than 20 |
| Strategic subsidiary (2025) | Wuhu Ruixiang Intelligent Robot Co., Ltd. - robotics & automation |
| Production status (lightweight components) | Full-scale production - contributing to revenue growth |
- Revenue model: product sales (dies, stamped parts, body welding units), equipment sales (production lines, robotic cells), aftermarket/services (maintenance, die repair, retrofit), and systems integration from the new robotics subsidiary.
- Competitive strengths driving monetization: high brand awareness in China, diversified international OEM customer base, and increasing equipment backlog supporting near‑term revenue visibility.
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