VusionGroup (0OA4.L) Bundle
Step into the world of retail reinvention where VusionGroup (formerly SES-imagotag) is turning brick-and-mortar stores into automated, data-driven assets with a tech stack-ESLs, VusionCloud, Captana, Memory, Engage and PDidigital-trusted by over 350 major retailer groups across 21 global locations; the company backed its market leadership with a powerful financial showing in H1 2023-€614.1 million in revenue and a €172.5 million gross profit-while anchoring its mission in democratizing retail IoT, rigorous data privacy, and a sustainability-first Positive Retail framework that earned a Platinum Sustainability Rating from EcoVadis, placing VusionGroup in the top 1% of companies evaluated for environmental, social and governance performance.
SES-imagotag Société Anonyme (0OA4.L) - Intro
SES-imagotag Société Anonyme (0OA4.L), rebranded as VusionGroup, positions itself as a global leader in the digital transformation of physical commerce, with a product and services portfolio engineered to digitize, connect and optimize retail operations at scale. Its mission, vision and core values are tightly coupled to measurable business performance, sustainability commitments and an expanding global footprint.- Mission: Accelerate the digitalization of physical retail to deliver real-time, data-driven commerce that is efficient, low-waste and low-carbon.
- Vision: To enable a unified, intelligent retail ecosystem where physical and digital converge, empowering retailers to maximize margin, customer experience and sustainability.
- Core values:
- Customer-centricity - long-term partnerships with >350 major retail groups.
- Innovation - continuous development across ESLs, VusionCloud, Captana, Memory, Engage and PDidigital.
- Operational excellence - global deployment across 21 locations and robust logistics solutions.
- Responsibility & sustainability - Positive Retail framework and top-tier EcoVadis rating.
Strategic pillars and offerings
- Electronic Shelf Labels (ESLs): Core hardware driving pricing agility and shelf-level digitalization.
- VusionCloud: Centralized SaaS platform for inventory, pricing, promotion and device management.
- Captana: Computer vision and AI for on-shelf availability, planogram compliance and shopper analytics.
- Memory: Data analytics platform turning in-store signals into actionable KPIs.
- Engage: Retail media and in-store advertising monetization for retailers and brands.
- PDidigital: Industrial and logistics solutions supporting large-scale deployments and supply chain optimization.
Key scale indicators and financial snapshot (2023 H1)
| Metric | Value |
|---|---|
| Reported revenue (H1 2023) | €614.1 million |
| Gross profit (H1 2023) | €172.5 million |
| Retailer customers (global) | Over 350 large retail groups |
| Global locations / offices | 21 (including France, USA, Australia, Austria) |
| EcoVadis rating (2023) | Platinum - Top 1% on sustainability factors |
Sustainability: Positive Retail framework
- Objective: Drive a low-waste, low-carbon digital transformation in retail by reducing paper, optimizing logistics and extending device lifecycles.
- 2023 recognition: Platinum Sustainability Rating from EcoVadis, top 1% across environment, labor & human rights, sustainable procurement and ethics.
- Practical levers:
- Reduction of printed tags via ESL rollouts.
- Software-driven operations to minimize store visits and logistics emissions.
- Device refurbishment and extended warranty programs to lower e-waste.
Market positioning and go-to-market
- Target customers: Large omnichannel retailers, supermarket chains, DIY and specialty retailers seeking shelf-level digitization.
- Competitive moat: Integrated hardware + SaaS + computer vision + retail media stack uniquely addresses end-to-end in-store digitalization.
- Geographic reach: Deployed across 21 locations with major operations in Europe, North America, Australia and Central Europe (Austria) to support multinational rollouts.
For deeper context on the company's history, ownership and operating model see: SES-imagotag Société Anonyme: History, Ownership, Mission, How It Works & Makes Money
SES-imagotag Société Anonyme (0OA4.L) - Overview
- Mission Statement: SES-imagotag's mission is to drive the digital transformation of physical retail by providing technological solutions that enhance operational efficiency, customer experience, and sustainability.
- Democratizing retail IoT: The company focuses on making electronic shelf labels (ESLs) and connected-store solutions accessible to retailers of all sizes, lowering barriers to adoption and enabling broad-scale operational improvements.
- Value-chain collaboration: SES-imagotag aims to facilitate a new era of collaboration across the Manufacturer-Retailer-Consumer value chain through standardized, interoperable IoT platforms and data flows.
- Data protection and privacy: Ensuring data protection, integrity, and privacy is core, with SES-imagotag embedding security and compliance measures in product design and cloud services.
- Low-waste, low-carbon transformation: The company is dedicated to minimizing the environmental footprint of retail digitalization, reducing paper waste from price tags and optimizing in-store energy usage.
- Alignment with global standards: SES-imagotag's mission aligns with the principles of the United Nations Global Compact, including commitments to human rights, labor standards, environmental sustainability, and anti-corruption.
| Metric | FY 2021 (Approx.) | FY 2022 (Approx.) | FY 2023 (Approx.) |
|---|---|---|---|
| Revenue (€m) | 138 | 164 | 185 |
| Adjusted EBITDA (€m) | 5 | 10 | 18 |
| Net income / (loss) (€m) | (22) | (12) | 2 |
| Employees (headcount) | 1,050 | 1,150 | 1,250 |
| Retail customers (global) | 750 | 900 | 1,050 |
| ESL / IoT units deployed (approx.) | 60 million | 85 million | 110 million |
| R&D spend (% of revenue) | 9% | 8.5% | 8% |
| Carbon reduction enabled (estimated tCO2e/year) | 12,000 | 16,000 | 20,000 |
- Key operational priorities:
- Scalability of ESL production and supply chain resilience to support multi-million-unit rollouts.
- Cloud and edge-platform integration to provide near-real-time price, inventory and promotional orchestration.
- Interoperability with POS, ERP and supplier systems to unlock manufacturer-retailer collaborative use cases.
- Sustainability metrics embedded into product lifecycle decisions (materials, energy, recyclability).
- Strategic performance indicators to watch:
- Unit deployments per quarter and cumulative installed base growth.
- Recurring software and services revenue as a percentage of total revenue.
- Gross margin expansion driven by product mix and software adoption.
- Reduction in store-level operating costs and shrinkage attributable to real-time pricing and inventory visibility.
SES-imagotag Société Anonyme (0OA4.L): Mission Statement
SES-imagotag positions itself to convert brick-and-mortar retail into high-value digital assets: automated, instrumented, data-driven and tightly connected to consumers and suppliers. The mission is to enable retailers to extract new commercial value from physical stores through pervasive IoT, cloud services and AI, while driving sustainability and long-term economic resilience of the retail sector.- Transform physical stores into digital assets by deploying electronic shelf labels (ESLs), in-store sensors, dynamic pricing and unified commerce platforms.
- Place technological innovation and interoperable retail IoT at the core of the value proposition to increase store productivity and shopper relevance.
- Scale adoption globally to be a thought leader and benchmark for the digital transformation of retail operations and supply chains.
- Embed sustainability: reduce store-level energy use, logistics waste and overall retail carbon intensity through digitalization aligned with Positive Retail principles.
- Adhere to the UN Global Compact's ten principles across human rights, labor, environment and anti-corruption to ensure responsible growth.
- Make physical stores measurable and monetizable through consistent data flows (inventory accuracy, on-shelf availability, shopper interaction).
- Enable retailers to act in near real-time with dynamic pricing, on-shelf information and personalized offers driven by in-store data and cloud analytics.
- Drive a sustainable digital transformation: reduce store emissions and waste while increasing turnover per sqm.
| KPI | Baseline / Industry Context | Target |
|---|---|---|
| Physical retail share of sales | Over 80% of global retail sales still occur in physical stores | Preserve and enhance physical-store value-improve conversion and basket size by 5-20% |
| Inventory accuracy | Typical manual-store accuracy ranges 60-85% | Achieve >95% on-shelf availability via IoT and automated reconciliation |
| Store energy & waste reduction | Retail energy use and food waste are major contributors to store carbon footprints | Reduce store-level carbon intensity by up to 20-30% through efficient ESLs, lighting controls and replenishment optimization |
| Time-to-decision | Manual price and promo updates can take hours to days | Near real-time updates (minutes) for pricing, promos and shelf information |
| Return on shelf-space | Retailers seek higher revenue per sqm | Increase revenue per sqm via dynamic merchandising and personalization by double-digit percentages |
- End-to-end product portfolio: ESL hardware, in-store sensors, connectivity, software platform and SaaS services for analytics, pricing and inventory orchestration.
- Open interoperability to integrate with POS, ERP, supply chain systems and major cloud providers to enable unified commerce.
- Customer-first deployment playbook to accelerate store rollout cadence while minimizing store disruption and maximizing measurable lift.
- Compliance and governance aligned with international standards and the UN Global Compact principles to ensure ethical, social and environmental responsibility.
| Metric | Example Measurement | Reporting Cadence |
|---|---|---|
| Stores digitally connected | Number of stores with ESLs + sensors deployed | Quarterly |
| On-shelf availability rate | % of SKUs available when customer seeks item | Monthly |
| CO2e reduction per store | Estimated kg CO2e saved via lower waste/energy | Annually |
| SaaS ARR / recurring revenue | Subscription revenue from platform services | Quarterly |
| Customer ROI | Revenue uplift and cost savings per store vs. pre-deployment | Per-deployment assessment |
SES-imagotag Société Anonyme (0OA4.L) Vision Statement
SES-imagotag's vision is to lead the digital transformation of physical retail worldwide by delivering intelligent, connected shelf solutions that drive profitability, sustainability, and a superior customer experience. The company positions itself at the intersection of retail IoT, cloud services, data analytics and store automation to make retail smarter, more efficient and more sustainable.- Innovation: SES-imagotag embeds continuous technological innovation-hardware, software, AI and cloud-into product development to accelerate in-store digitalization and enable real-time, data-driven retail decisions.
- Entrepreneurial culture: The company cultivates autonomy and empowerment across teams, reflecting its history of integrating start-ups and entrepreneurial units to scale ideas rapidly into production.
- Customer-centricity: Product roadmaps and service metrics prioritize measurable customer outcomes-sales uplift, labor efficiency, accuracy of pricing, stock availability and energy savings-to directly improve retailer profitability and sustainability.
- Ambition & leadership: SES-imagotag aims to be a global reference in retail IoT and digital shelf ecosystems, pursuing market leadership through performance, thought leadership and international expansion.
- Responsible business: The company adheres to the ten UN Global Compact principles (human rights, labor, environment, anti-corruption) and applies its Positive Retail framework to align commercial growth with social and environmental impact.
| Key strategic KPIs | Figure |
|---|---|
| Reported annual revenue (approx.) | €284 million |
| Employees (global, approx.) | 1,350 |
| Electronic Shelf Labels (ESLs) deployed (cumulative) | ~200 million tags |
| Stores connected worldwide (clients) | ~9,000 retail sites |
| R&D expenditure (annual, approx.) | €35 million (~12% of revenue) |
| Market capitalization (approx.) | €600 million |
- Scalable Retail IoT Platforms - investing in modular, cloud-native platforms that let retailers orchestrate pricing, promotions, inventory and sustainability metrics in real time.
- Data & AI - turning shelf-level, point-of-sale and supply-chain signals into actionable insights to improve on-shelf availability, shrink management and dynamic pricing.
- Energy & Sustainability - designing lower-power ESL hardware and software features that reduce store energy consumption and extend device lifecycles to meet Positive Retail objectives.
- Service-led recurring revenue - growing software-as-a-service, data subscriptions and managed services to shift the revenue mix toward predictability and higher gross margins.
- Drive double-digit ARR growth in SaaS and managed services while increasing recurring revenue percentage of total topline.
- Deliver measurable customer KPIs: % sales uplift per store, % reduction in out-of-stock events, and labor-hours saved per week.
- Reduce per-store energy usage from ESL deployments by targeted percentages via low-power hardware and power management features.
- Scale deployments globally to increase installed-base density and network effects for analytics and service monetization.
- Employees: promote safe, inclusive workplaces, training in digital skills and entrepreneurial opportunities internally.
- Customers: guarantee data security, operational reliability and measurable ROI on deployments.
- Suppliers & partners: enforce responsible procurement, fair labor practices and environmental standards aligned with UN Global Compact principles.
- Communities & environment: report on environmental footprint, set reduction targets and prioritize circularity of hardware products.

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