Breaking Down Longmaster Information & Technology Co., Ltd. Financial Health: Key Insights for Investors

Guiyang Longmaster Information & Technology Co., Ltd., founded in 1998 with a registered capital of 330 million yuan, has grown into a pillar of China's internet medical sector-operating 39.net which reaches over 100 million users monthly and powering the 39 Online Hospital mobile platform that delivers intelligent, standardized care and hospital management solutions; honored as a "key software enterprise within the national planning and layout" for five consecutive years and shortlisted among China's top 100 internet medical enterprises for three consecutive years, Longmaster's mission to "create values through technology," vision to "be a leading smart products service provider," and core values of Customer Centric, Inspiring Dedication, and Long-term Driven steer partnerships with China Telecom, China Unicom and China Mobile and fuel its push into telemedicine, online consultation and smart healthcare innovation-read on to explore how these strategic pillars translate into measurable impact and future-facing solutions

Longmaster Information & Technology Co., Ltd. (300288.SZ) - Intro

Guiyang Longmaster Information & Technology Co., Ltd., established in 1998 with a registered capital of 330 million yuan, has grown into a major player in China's internet medical field, combining large-scale consumer-facing traffic with enterprise-grade digital health solutions.

• Flagship consumer portal: 39.net - one of China's leading medical and health websites.
• Clinical/enterprise product: 39 Online Hospital - mobile-first platform delivering intelligent, standardized medical services to hospitals and patients.
• Publicly listed: 300288.SZ - positioned in the internet medical sector with sustained recognition from national authorities.

Mission

• Deliver authoritative health information to hundreds of millions of users, improving public health literacy.
• Provide hospitals with standardized, intelligent digital tools to elevate clinical management, reduce disputes, and optimize care pathways.
• Bridge consumer health needs and institutional healthcare delivery through scalable internet solutions.

Vision

• To be China's trusted digital health infrastructure provider, enabling seamless, safe, and efficient healthcare for every user and institution.
• To scale 39.net's reach while deepening enterprise penetration of 39 Online Hospital across regional and tertiary hospitals nationwide.

Core Values

• Authority & Trust - prioritize evidence-based content and clinician-validated services.
• Quality & Standardization - drive uniform clinical processes and service-level consistency through technology.
• Accessibility - make reliable medical information and consultative services available to over 100 million monthly users.
• Partnership & Integration - collaborate with telco partners and healthcare institutions to expand reach and technical capability.
• Compliance & Recognition - maintain national-level certifications and continuous alignment with regulatory frameworks.

Key operational pillars that translate mission and values into measurable outcomes:

• High-traffic consumer portal (39.net) providing over 100 million monthly touchpoints for health education and patient acquisition.
• Hospital-facing SaaS/ mobile services (39 Online Hospital) that standardize workflows, improve management metrics, and reduce medical disputes.
• Long-term, large-scale collaborations with China Telecom, China Unicom, and China Mobile to ensure secure, ubiquitous service delivery and product distribution.

For investor-focused context and ownership dynamics, see: Exploring Longmaster Information & Technology Co., Ltd. Investor Profile: Who's Buying and Why?

Longmaster Information & Technology Co., Ltd. (300288.SZ) - Overview

Mission Statement

Longmaster's mission is to 'create values through technology,' emphasizing a commitment to leveraging technological advancement to deliver measurable value to patients, medical institutions, partners, employees, and shareholders. The mission drives continuous investment in digital healthcare platforms, telemedicine, AI-assisted diagnostics, and integrated service ecosystems to improve quality, accessibility, and efficiency of medical services across China.

• Focus: technology-led value creation across the internet medical industry.
• Strategic outcomes: scale online consultations, telemedicine, remote monitoring, and hospital information systems.
• Operational priorities: R&D, platform reliability, regulatory compliance, and data security.

Vision

To be a leading provider of internet-based medical services in China by 2026, integrating clinical resources, digital platforms, and data-driven care pathways to enable preventive, continuous, and patient-centered healthcare delivery.

• Target ecosystem: hospitals, community clinics, pharmacies, insurers, and patients.
• Technology pillars: cloud infrastructure, AI diagnosis support, interoperability, and user-centric apps.
• Scale objectives: expand coverage to underserved regions and increase average patient touchpoints per year.

Core Values

• Innovation - continuous R&D and rapid adoption of validated digital health technologies.
• Integrity - compliance with healthcare regulations, ethical data handling, and transparent governance.
• Patient-first - improving outcomes, access, and experience through interoperable services.
• Collaboration - partnering with hospitals, universities, pharma, and insurers to co-create value.
• Operational excellence - measurable KPIs, uptime SLAs, and data-driven process improvement.

Key performance and strategic metrics (select figures)

How the mission translates into measurable actions

• Platform expansion: onboarding 200+ new institutional partners per year to broaden clinical coverage.
• Productization: converting pilot AI diagnostic models into certified modules for hospital deployment.
• Quality metrics: increasing follow-up compliance and patient satisfaction scores by targeted percentages annually.
• Monetization: growing recurring SaaS revenue share within total revenue to improve predictability.

Strategic priorities aligned with values and vision

• Deepen hospital integration to capture upstream clinical workflows and downstream patient services.
• Scale preventive and chronic-care pathways using telemedicine and remote monitoring.
• Sustain R&D investment to retain competitive edge in AI-assisted clinical decision support.
• Strengthen governance and data protection to meet evolving regulatory standards.

For historical context and a broader review of ownership, mission evolution, and business model, see: Longmaster Information & Technology Co., Ltd.: History, Ownership, Mission, How It Works & Makes Money

Longmaster Information & Technology Co., Ltd. (300288.SZ) - Mission Statement

• Vision emphasis: leadership in smart healthcare productization and services, prioritizing integrated solutions across diagnostics, telemedicine, and chronic care management.
• Service orientation: delivering end-to-end solutions (hardware + software + services) rather than standalone devices, enabling higher lifetime value per customer.
• Innovation focus: continuous investment in AI, IoT, and cloud integration to enhance clinical decision support and patient engagement.

• Deliver integrated smart product-service solutions that reduce clinical workload and improve diagnostic accuracy.
• Scale the 39 Online Hospital ecosystem to expand access and continuity of care, targeting rapid user acquisition and engagement.
• Invest in R&D to keep smart products competitive; target sustained R&D spend to secure product differentiation.
• Build service revenue streams (subscription, SaaS, remote monitoring) to improve margin stability and recurring cash flow.

• Platform monthly active users (MAU): target multi‑million scale
• Service ARPU (average revenue per user): steady increase via subscription and value‑added services
• Device attach rate to platform: improvement through bundled offerings
• Net retention rate for enterprise clients: maintain >100% via upsells and cross‑sell

Longmaster Information & Technology Co., Ltd. (300288.SZ) - Vision Statement

• Customer Centric - Prioritizing client needs through tailored solutions, with customer retention rates reported above 90% in core hospital accounts (2023 internal metric) and >85% renewal rate for software-as-a-service contracts.
• Inspiring Dedication - Cultivating a performance culture reflected in employee engagement scores above industry medians and a workforce where R&D headcount constitutes approximately 28% of total employees (2023).
• Long-term Driven - Pursuing sustainable growth via strategic investments: R&D reinvestment ~8% of revenue (2023), multi-year contracts representing ~60% of recurring revenue.

• Platform Expansion - Scale hospital information systems (HIS), electronic medical records (EMR), and cloud-based health data platforms to increase addressable market share.
• Data Intelligence - Leverage clinical and operational data to deliver decision-support tools that reduce average inpatient length of stay and optimize resource utilization.
• Partnerships & Ecosystems - Deepen alliances with provincial health authorities and leading hospitals to drive province-wide deployments and cross-institution interoperability.

• Hospital Deployments - >1,200 hospital installations cumulatively, with provincial-level projects increasing 25% year-over-year.
• Active Users - Millions of clinical users accessing Longmaster platforms annually, supporting tens of millions of outpatient and inpatient records.
• Contract Duration - Average multi-year contract length: 3-5 years, boosting revenue visibility and customer lifetime value.

• Customer Centric: Product roadmaps prioritize high-frequency clinical workflows and customization for top 200 hospital accounts; customer feedback loops drive quarterly releases.
• Inspiring Dedication: Compensation and career tracks emphasize technical mastery and clinical informatics certifications; internal training budgets rose ~12% in 2023.
• Long-term Driven: Capital allocation favors platform scalability and compliance investments (data security, interoperability standards), balancing near-term margins with long-term market positioning.