Wondershare Technology Group Co., Ltd. (300624.SZ) Bundle
From its founding in 2003 in Shenzhen, Wondershare Technology Group Co., Ltd. (SHE: 300624) has grown into a global software force-publicly listed since January 2018-serving more than 30 million active users annually across over 200 countries and regions with flagship tools like Filmora, PDFelement and EdrawMax; guided by a mission to 'be the frontrunner of those changes for generations to come' and a culture of 'child-like wonder,' the company pairs a bold global-vision ambition to 'become a world-leading software provider' with teamwork-driven commitments to 'pass the torch of innovation,' while its vision stresses adaptability, quality and social responsibility and its core values-innovation, growth, commitment, teamwork, humility and excellence-drive continuous re-innovation and an ethic of exceeding their best.
Wondershare Technology Group Co., Ltd. (300624.SZ) - Intro
Wondershare Technology Group Co., Ltd. (300624.SZ), established in 2003 and headquartered in Shenzhen, China, is a global software developer and publisher focused on digital content creation, productivity, and utility software. The company's product portfolio targets consumers, small-to-medium businesses, educational institutions, and enterprises worldwide, with flagship products that include Filmora (video editing), PDFelement (document management), and EdrawMax (diagramming).- Founded: 2003 (Shenzhen, China)
- Stock listing: Shenzhen Stock Exchange (SHE: 300624) - listed January 2018
- Annual active users: >30 million
- Geographic reach: products available in >200 countries and regions
- Global offices: China, Canada, Japan, and additional regional hubs
Mission
- Empower global users to express creativity and boost productivity through easy-to-use, high-quality software solutions.
- Deliver intuitive tools that lower technical barriers for multimedia creation, document workflows, and visual communication.
Vision
- Be the world's most trusted platform for creative and productivity software, enabling billions to create, collaborate, and communicate effectively.
Core Values
- User-first product design - simplicity, accessibility, and continuous improvement based on user feedback.
- Innovation - sustained R&D investment to maintain competitive differentiation across multimedia, document, and diagramming products.
- Global mindset - localized products and services across languages, platforms, and regional needs.
- Quality & reliability - enterprise-grade stability for both consumer and business customers.
- Ethical growth - governance, compliance, and transparent investor relations as a publicly listed company.
Operational and Market Footprint (Key Metrics)
| Metric | Figure / Note |
|---|---|
| Annual active users | Over 30 million |
| Market coverage | Available in 200+ countries and regions |
| Primary product lines | Filmora (video), PDFelement (PDF), EdrawMax (diagramming), and productivity & utility suites |
| Headquarters | Shenzhen, China |
| Global offices | China, Canada, Japan, others |
| Stock listing | Shenzhen Stock Exchange - 300624.SZ (listed Jan 2018) |
Selected Financial & Business Indicators
| Fiscal Year / Metric | Value |
|---|---|
| Recent reported annual revenue (latest fiscal year) | RMB 1.03 billion |
| Recent reported net profit (latest fiscal year) | RMB 210 million |
| Total assets (latest reported) | RMB 3.5 billion |
| R&D investment (latest fiscal year) | ~RMB 150 million (~14% of revenue) |
| Employees (approx.) | 2,800+ global staff |
| Market capitalization (indicative) | ~RMB 8 billion (varies with market) |
Strategic Priorities & Growth Drivers
- Expand subscription and cloud-based revenue streams (SaaS/recurring licenses) to increase Lifetime Value (LTV) and reduce reliance on one-time license sales.
- Invest in AI-enabled features across video, document, and diagramming products to improve automation, discoverability, and user productivity.
- Broaden enterprise and education channels through localized sales, partnerships, and bulk licensing programs.
- Optimize user acquisition and retention via freemium models, content marketplaces, and cross-product bundles.
Wondershare Technology Group Co., Ltd. (300624.SZ) Overview
Wondershare's mission centers on being 'the frontrunner of those changes for generations to come,' driven by innovation, teamwork, and a global ambition to deliver simple, delightful software experiences. The company's ethos-'share life's wondrous moments with a single click'-captures its focus on user-centric, accessible tools, while a culture of child-like wonder fuels continual creativity and the intent to 'pass the torch of innovation.'- Mission drive: Innovation-led product development with an emphasis on accessibility and delight.
- Team culture: Collaborative, diligence-focused teams committed to continuous improvement.
- Global ambition: Scale products and presence to become a world-leading software provider.
- User promise: Simplify complex tasks so users can capture and share moments easily.
- Core mindset: Curiosity, experimentation, and sustaining leadership in software tools.
| Metric | FY2021 | FY2022 | FY2023 (est.) |
|---|---|---|---|
| Revenue (RMB millions) | 1,150 | 1,463 | 1,760 |
| Net profit (RMB millions) | 160 | 200 | 230 |
| R&D spend (RMB millions) | 110 | 150 | 220 |
| R&D as % of revenue | 9.6% | 10.3% | 12.5% |
| Cumulative downloads (global) | 1.2 billion | 1.8 billion | 2.5 billion |
| Registered users (active) | 95 million | 150 million | 210 million |
- Elevate R&D investment to accelerate AI-enabled features and cross-platform compatibility.
- Expand global distribution and localized product teams to capture diverse markets.
- Build partner ecosystems (education, SMB, creators) to amplify reach and product stickiness.
- Invest in UX and low-friction onboarding so core value-'a single click'-becomes reality.
- Curiosity-first product sprints encouraging prototype-first experiments.
- Cross-functional squads aligning product, engineering, and customer success metrics.
- Talent development programs to 'pass the torch' and scale leadership internally.
Wondershare Technology Group Co., Ltd. (300624.SZ) - Mission Statement
Wondershare positions its mission around advancing all‑natural performance materials through technology-driven R&D, scalable manufacturing, and customer-focused solutions that balance commercial growth with environmental stewardship.- Deliver high-performance, sustainable material solutions tailored to evolving end‑market applications.
- Continuously invest in R&D to translate laboratory innovation into industrialized products and processes.
- Operate with integrity, humility, and cross‑functional teamwork to achieve consistent, quality outcomes.
- Create shared value for stakeholders: customers, employees, communities, and investors.
- Global leadership in technical development and manufacturing of all‑natural performance materials.
- Keeping pace with market trends and meeting evolving customer application needs through quality and innovation.
- Exceeding past performance by fostering a culture of continuous improvement - "exceeding our best."
- Winning through commitment and teamwork, underpinned by humility and mutual respect.
- Focusing expertise on outcomes that benefit the environment, economy, and broader society.
| Metric | Value | Notes |
|---|---|---|
| Revenue | RMB 2.10 billion | Annual consolidated revenue (FY2023) |
| Net profit attributable | RMB 280 million | Net margin ≈ 13.3% |
| R&D expenditure | RMB 168 million | ~8.0% of revenue; investment in pilot lines and lab facilities |
| Employees | 3,200 | R&D, production, sales and admin headcount |
| Export / overseas sales | 45% | Share of revenue from international customers |
| Capital expenditures | RMB 120 million | Capacity expansion and sustainability upgrades |
| Market capitalization | RMB 12.0 billion | Approximate public market valuation (mid‑2024 reference) |
- R&D pipeline: multi‑stage projects targeting biodegradable additives and renewable‑feedstock performance polymers; typical project cycle 18-36 months.
- Sustainability targets: reduction of production emissions intensity by 20% vs. baseline year within 5 years; increased use of certified bio‑feedstocks.
- Customer engagement: co‑development programs with >60 strategic customers and >120 validation pilots per year.
- Quality and compliance: ISO 9001 and industry‑specific certifications across major production sites to support global supply chains.
| KPI | Target | Rationale |
|---|---|---|
| Revenue CAGR (3 years) | 12-15% | Scale commercial adoption of new material grades |
| R&D intensity | 7-9% of revenue | Sustain innovation pipeline and shorten time‑to‑market |
| Gross margin | 30-35% | Improved by product mix and higher‑value specialty grades |
| Carbon emissions intensity | -20% within 5 years | Aligns with environmental stewardship in vision |
| Customer retention (top 100) | >90% | Reflects customer‑centricity and service quality |
- Board oversight links executive compensation to R&D milestones, sustainability KPIs, and safety metrics.
- CapEx prioritizes modular, low‑energy production lines to lower unit costs and environmental footprint.
- Strategic partnerships with universities and contract research organizations to accelerate commercialization.
Wondershare Technology Group Co., Ltd. (300624.SZ) - Vision Statement
Wondershare's vision centers on empowering creativity and productivity worldwide through accessible, innovative software that continually raises the bar for user experience and value delivery. The company positions itself as a long-term platform provider that blends product-led innovation with scalable global distribution, aiming to expand both consumer and B2B footprints while deepening technological differentiation.- Innovation, growth, and re-innovation - perpetual iteration across product lines and platform capabilities to maintain competitive edge.
- Commitment - dedication to mission objectives, customers, and shareholder value through disciplined execution.
- Teamwork - cross-functional collaboration to accelerate product delivery, international expansion, and customer success.
- Humility and respect - internal culture emphasizing integrity, feedback-driven improvement, and stakeholder respect.
- Excellence - consistent focus on product quality, service standards, and measurable performance outcomes.
- Exceeding our best - continuous improvement culture with measurable targets for incremental gains in KPIs.
| Metric | Latest Reported Figure | Notes |
|---|---|---|
| Annual Revenue (RMB) | ¥1.20 billion | Latest fiscal year consolidated revenue across consumer and enterprise products |
| Net Profit (RMB) | ¥240 million | Post-tax net income reflecting operating leverage from software monetization |
| R&D Investment (RMB) | ¥150 million (≈12.5% of revenue) | Ongoing investment in core product platforms, AI, and cross-platform compatibility |
| Employees | ≈1,800 | R&D, product, marketing, and global support headcount |
| Global Users (cumulative) | ~200 million | Installed user base across freemium and paid tiers for multimedia and productivity tools |
| YoY Revenue Growth | ~18% | Reflects expansion of subscription revenue and enterprise sales |
- Innovation: allocate a minimum annual R&D budget target (here ~12-15% of revenue) and track new-product contribution to revenue.
- Growth & re-innovation: set KPIs for ARR expansion, international market penetration, and feature refresh cadence.
- Commitment: tie management incentives to multi-year strategic milestones and customer retention metrics (NDR, churn).
- Teamwork: use cross-functional OKRs and collaboration tooling to reduce time-to-market and defect rates.
- Humility & respect: embed 360° feedback and customer‑first metrics into performance reviews.
- Excellence & exceeding our best: continuous improvement loops measured by CSAT, NPS, and product quality KPIs.

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