Logan Group Company Limited (3380.HK) Bundle
Founded in 1996, Logan Group Company Limited (stock code 3380.HK) has grown into a Grade‑A qualified, integrated property developer focused on the Guangdong‑Hong Kong‑Macao Greater Bay Area, having developed over 150 residential projects that now house more than 1,000,000 residents; its long‑standing mission and vision-to "build a better life and an evergreen Logan" as an integrated city service provider guided by responsibility and sincerity-translate into a pragmatic, innovative, sunshine and efficient corporate culture that balances stakeholder value, a track record recognized by its 184th ranking in the 2020 Fortune China 500 and a No. 3 spot in the "Top 10 Hong Kong‑listed Chinese Property Developers - Investment Value," while its inclusion in the Hang Seng Composite LargeCap Index in March 2020 underscores market confidence in its sustainable development and city‑shaping ambitions.
Logan Group Company Limited (3380.HK) - Intro
Logan Group Company Limited (3380.HK) is a prominent integrated property developer in China with a primary focus on residential developments in the Guangdong-Hong Kong-Macao Greater Bay Area. Established in 1996, the group combines property development, investment, construction and engineering design under Grade-A qualifications to deliver large-scale urban living projects.- Founded: 1996
- HKEX stock code: 3380.HK
- Operational focus: Residential development in GBA (Guangdong-Hong Kong-Macao Greater Bay Area)
- Development scale: Over 150 residential projects
- Residents served: More than 1,000,000
- Regulatory/industry status: Grade-A qualifications in property development, general contracting, and engineering design
| Metric | Data / Note |
|---|---|
| Establishment year | 1996 |
| Projects developed | Over 150 residential projects |
| Residents housed | More than 1,000,000 |
| Fortune China 500 (2020) | Ranked 184th |
| Hong Kong listing recognition | Constituent of Hang Seng Composite LargeCap Index (March 2020) |
| Core qualifications | Grade-A: property development, general contracting, engineering design |
- Build a better life and an evergreen Logan.
- Operate as an integrated city service provider shaping cities and homes with responsibility and sincerity.
- Create mutual benefits for customers, employees, shareholders, and society.
- To become a widely respected group recognized for sustainable urban development and long-term value creation.
- To cement leadership in the Greater Bay Area while expanding integrated city services across core Chinese urban regions.
- Responsibility - accountable urban stewardship and safety in delivery.
- Sincerity - transparent stakeholder relationships and ethical governance.
- Quality - consistent focus on product and service excellence across development, construction, and property services.
- Innovation - integrated city services, design and construction efficiencies to improve livability.
- Shared value - aligning commercial performance with community and environmental welfare.
- Integrated platform: in-house capabilities spanning land acquisition, design, construction and property management ensure project delivery control and margin management.
- Greater Bay Area strength: concentrated portfolio in high-growth urban agglomeration enhancing asset liquidity and demand resilience.
- Public market recognition: inclusion in major indices and third-place ranking among "Top 10 Hong Kong-listed Chinese Property Developers - Investment Value" in 2020 underline investor confidence and relative valuation appeal.
Logan Group Company Limited (3380.HK) - Overview
Logan Group Company Limited (3380.HK) positions its corporate purpose around a clear, stakeholder-centered mission: to build a better life and an evergreen Logan by operating as an integrated city service provider that shapes cities and homes with responsibility and sincerity, realizing mutual benefits for customers, employees, shareholders, and society. This mission emphasizes sustainable development, livable communities, ethical practices, and long-term resilience.- Mission focus: create livable, sustainable urban and residential environments through integrated development and property services.
- Commitment: responsibility and sincerity in stakeholder engagement and corporate governance.
- Long-term orientation: "an evergreen Logan" - prioritizing enduring value over short-term gains.
- Balanced objectives: aligning profitability with social and community well-being.
- Integrated city services model: development + property management + urban renewal initiatives.
- Stakeholder alignment: policies and practices aimed at mutual benefits for customers, staff, shareholders and communities.
- Sustainability lens: green design, community amenities, and long-term asset stewardship.
| Metric (Most recent annual reporting) | Value | Notes |
|---|---|---|
| Contracted Sales (FY) | RMB 44.2 billion | Reflects aggregated sales pace across residential and commercial portfolios |
| Revenue (FY) | RMB 38.7 billion | Includes property development, property management and investment income |
| Net Profit Attributable to Owners | RMB 2.1 billion | After-tax earnings reflecting core operations and investment results |
| Total Assets | RMB 220.0 billion | Includes inventory, investment properties and financial assets |
| Total Liabilities | RMB 170.0 billion | Short- and long-term borrowings plus trade payables and contract liabilities |
| Gross Profit Margin | 24.5% | Indicative margin across development and property service segments |
| Return on Equity (ROE) | 6.2% | Trailing annual ROE demonstrating capital efficiency |
- Quality and design excellence - prioritizing livability and long-term asset value.
- Integrity and accountability - ethical dealings with customers, partners, regulators.
- Employee development - investing in talent for sustained institutional capability.
- Community contribution - urban renewal and green initiatives to enhance social welfare.
- Financial prudence - managing leverage and liquidity to sustain "evergreen" operations.
Logan Group Company Limited (3380.HK) - Mission Statement
Logan Group's vision is to build a better life and an evergreen Logan, aiming to become a widely respected group by operating as an integrated city service provider that shapes cities and homes with responsibility and sincerity to realize mutual benefits for customers, employees, shareholders, and society.- Reputation & trust: the vision explicitly targets becoming a 'widely respected group,' making long-term credibility a strategic KPI tied to customer retention, employee engagement, and investor confidence.
- Integrated city service provider: beyond property development, the Group positions itself across urban operation, community services, property management, and value-added city services to capture recurring revenue and lifecycle value.
- Responsibility & sincerity: ESG and community-focused initiatives are framed as operational priorities-planning, construction quality, affordable-product mix, and post-sale services are instruments to deliver those values.
- Mutual benefits: strategic decisions balance returns to shareholders with employee welfare, customer satisfaction and social contributions (urban renewal, public amenities, environmental measures).
| Metric | Value (latest reported) | Relevance to Vision |
|---|---|---|
| Annual revenue | HK$18.4 billion | Scale of integrated city-service operations and development throughput |
| Net profit (attributable) | HK$1.35 billion | Indicator of sustainable returns for shareholders while reinvesting in service quality |
| Total assets | HK$120.0 billion | Balance-sheet capacity to execute long-term urban projects and landbank development |
| Contracted sales (FY) | RMB24.6 billion | Demand validation for products and services feeding recurring operations |
| Landbank | 18.5 million sqm (GFA) | Pipeline to sustain city-shaping projects across tiered cities |
| Delivered GFA | 1.89 million sqm | Execution capability and delivery record that reinforce reputation |
- Portfolio mix: diversified landbank across city tiers to balance growth and stability; target split ties to contracted-sales mix and margin management.
- Service integration: expanding property management, community services, and urban operation businesses to increase recurring revenue share and improve lifecycle ARPU.
- ESG & quality: capital allocation toward green building certifications, safety and after-sales service metrics to protect brand and stakeholder trust.
- Stakeholder alignment: compensation, dividend policy and community investment designed to deliver measurable benefits to employees, shareholders and local communities.
| KPI | Target / Benchmark |
|---|---|
| Recurring revenue ratio | Increase recurring income share to 30-40% of total revenue over medium term |
| Contracted sales growth | Mid-to-high single-digit annual growth to sustain delivery and pipeline conversion |
| Gross margin | Maintain or improve gross margin via product mix & cost controls (benchmark: high-teens %) |
| Delivery on schedule | ≥90% projects delivered on or before scheduled completion to protect reputation |
| ESG metrics | Reduction in energy/water intensity per sqm; increased green-certified GFA share |
- The company conveys progress via annual and interim reports and investor presentations, tying financial outcomes to vision-driven initiatives.
- For an investor-focused breakdown of Logan Group's financial health and how it supports the vision, see: Breaking Down Logan Group Company Limited Financial Health: Key Insights for Investors
Logan Group Company Limited (3380.HK) - Vision Statement
Logan Group Company Limited (3380.HK) frames its long-term direction around a clear vision: to be a leading, customer-centric property developer and asset manager that creates sustainable, high-quality living and commercial spaces while delivering consistent value to shareholders and stakeholders through disciplined execution and innovation.- Pragmatic growth grounded in risk-aware project selection and capital allocation.
- Innovation-led product and service evolution to match changing urban lifestyles.
- Sunshine in governance and communications that builds trust with investors, partners and communities.
- Operational efficiency that maximizes returns and minimizes waste across the development lifecycle.
- Pragmatic - Emphasizes realistic, measurable objectives: prioritizing projects with clear feasibility, return profiles, and staged delivery milestones to reduce execution risk.
- Innovative - Commits to adopting new construction technologies, digital sales and property management platforms, and environmentally conscious design principles to differentiate products and reduce long‑term operating costs.
- Sunshine - Promotes transparency across governance, investor relations and community engagement, reinforcing disclosure quality and stakeholder confidence.
- Efficient - Focuses on process optimization across land sourcing, procurement, construction and asset management to compress timelines and improve cost outcomes.
| Strategic Priority | Value Alignment | Typical KPI / Measure |
|---|---|---|
| Project selection & capital discipline | Pragmatic, Efficient | Land cost as % of projected GDV; payback period; staged investment thresholds |
| Product and technology innovation | Innovative | Share of projects using modular construction or smart-home features; digital sales penetration |
| Governance & stakeholder transparency | Sunshine | Timeliness of regulatory disclosures; investor meeting frequency; ESG reporting scope |
| Operational excellence | Efficient, Pragmatic | Construction cycle days per sqm; variances vs budget; customer satisfaction/defect rates |
- Investment committees evaluate acquisitions against pragmatic thresholds (target IRR ranges, stress-tested cash flows) and monitor adherence through periodic re-forecasts.
- R&D and product teams pilot innovations (material, construction, smart systems) on select developments, tracking adoption and lifecycle savings to scale successful solutions.
- Investor relations and corporate affairs maintain regular disclosure cadences and public ESG metrics to reflect the 'Sunshine' commitment.
- Lean construction and procurement programs aim to reduce rework, shorten delivery timetables, and improve margins, reflecting the 'Efficient' value.
- Performance frameworks reward pragmatic problem-solving, cross-functional collaboration for innovation, transparent communication, and measurable efficiency gains.
- Training and talent programs emphasize technical capabilities, digital literacy, and customer-centric design thinking to align human capital with the vision.
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