Zbom Home Collection Co.,Ltd (603801.SS) Bundle
Zbom Home Collection Co., Ltd., founded in 1998, has grown into a global home-solutions powerhouse with over 4,000 stores and more than 5,000 employees, delivering annual sales in excess of 5 billion RMB while exporting to 20+ countries and operating seven intelligent production bases spanning nearly 750,000 m² with an annual capacity of 6 million sets of cabinets-numbers that underscore how its mission to offer one-stop, whole-house customization, its vision to be a top-tier global home furnishing enterprise, and core values of integrity, innovation, customer focus, teamwork and sustainability translate into real market scale and manufacturing muscle that reshape how millions realize their ideal homes
Zbom Home Collection Co.,Ltd (603801.SS) Intro
Overview- Founded in 1998, Zbom Home Collection Co.,Ltd (603801.SS) specializes in customized home solutions: kitchen cabinets, wardrobes, doors, wall panels, and finished furniture.
- Listed on the Shanghai Stock Exchange in 2017 (ticker: 603801.SS).
- Global footprint: products exported to more than 20 countries and regions, with over 4,000 retail stores worldwide.
- Workforce: more than 5,000 employees across R&D, production, sales and service.
- Manufacturing: seven intelligent production bases covering nearly 750,000 m² and an annual capacity of 6 million sets of cabinets.
| Metric | Value |
|---|---|
| Annual revenue (reported) | Over ¥5.0 billion RMB |
| Number of stores | Over 4,000 |
| Employees | More than 5,000 |
| Production bases | 7 intelligent bases |
| Production area | ~750,000 m² |
| Annual cabinet capacity | 6,000,000 sets |
| Export markets | 20+ countries and regions |
| Stock listing | Shanghai Stock Exchange - 603801.SS (since 2017) |
- Average revenue per store: ≈ ¥1.25 million RMB/year (¥5.0B / 4,000 stores).
- Average revenue per employee: ≈ ¥1.0 million RMB/year (¥5.0B / 5,000 employees).
- Maximum theoretical cabinets produced per m² of production area: ≈ 8.0 sets/m²/year (6,000,000 sets / 750,000 m²).
- To provide comprehensive, customized home solutions that transform kitchens and living spaces into clients' ideal visions of a beautiful home.
- To combine design, manufacturing intelligence and service to deliver end-to-end home furnishing experiences.
- To be a globally recognized leader in integrated home solutions - from single-room cabinetry to whole-home systems - leveraging intelligent manufacturing and an expansive retail network.
- To expand international penetration beyond the current 20+ export markets and enhance brand premium positioning in key regions.
- Customer-centricity: design and service decisions guided by homeowner needs and lifestyle aspirations.
- Quality and craftsmanship: consistent investment in intelligent production bases and process control to ensure product reliability.
- Innovation: continuous R&D and adoption of smart manufacturing to increase efficiency and product differentiation.
- Sustainability: responsible material sourcing and production practices aligned with long-term environmental stewardship.
- Integrity and accountability: transparent corporate governance as a publicly listed company (603801.SS) and adherence to regulatory standards.
- Capacity scaling: leveraging seven intelligent bases to meet rising demand and to support export growth.
- Retail expansion and omni-channel integration across 4,000+ stores to drive repeat sales and higher average transaction values.
- Product portfolio breadth: cross-selling from kitchens to wardrobes, doors, wall panels and finished furniture to increase share of wallet per household.
- Efficiency focus: increasing utilization of intelligent lines to reduce unit costs and shorten lead times while maintaining quality.
Zbom Home Collection Co.,Ltd (603801.SS) - Overview
Mission Statement
- Zbom Home Collection's mission is to provide global consumers with one-stop home solutions, specializing in integrated design, manufacturing, and delivery of whole-house solutions.
- Focus areas include customized kitchens, whole-house customization, wooden doors, wall panels, and finished home accessories to assemble cohesive living environments.
- The company aims to deliver a convenient one-stop shopping experience that meets diverse consumer needs through vertically integrated capabilities.
- Customer empathy and 'understanding life better' guide its brand concept and practical approach to designing and delivering home solutions.
- Zbom is committed to becoming a top-tier, globally leading home furnishing enterprise originating from China, helping customers realize their ideal vision of a beautiful home.
Vision
- Becoming the preferred global provider of whole-house solutions by scaling design intelligence, production efficiency, and retail convenience.
- Creating sustainable, high-quality products that blend aesthetics, functionality, and affordability for mass-market adoption.
- Expanding international footprint while maintaining deep penetration and brand leadership in core domestic markets.
Core Values
- Customer-Centricity: prioritize user needs and lifecycle value in products and services.
- Integration & Efficiency: control the value chain-from design to manufacturing to delivery-to ensure consistency and cost advantage.
- Innovation: continual improvement in modular design, materials, and logistics to shorten lead times and customize at scale.
- Quality & Reliability: strict quality control across factories and on-site installation to protect brand trust.
- Sustainability: responsible material sourcing and waste reduction in production and packaging.
- People & Culture: invest in talent for retail, design, production, and digital capabilities to support long-term growth.
Key operational and financial snapshot (selected metrics)
| Metric | Latest Reported / Approximate |
|---|---|
| Founded | 1997 |
| Listing | Shanghai Stock Exchange (603801.SS) |
| Primary product categories | Customized kitchens, whole-house customization, wooden doors, wall panels, finished home accessories |
| Retail & service outlets (domestic + franchise partners) | Over 1,500 locations (showrooms and partner stores) |
| Manufacturing bases | Multiple vertically integrated facilities across China (large-scale cabinetry and panel production) |
| Employees | Approximately 4,000-6,000 |
| FY recent revenue | RMB 5-7 billion range (latest fiscal year reported) |
| Gross margin (approx.) | Mid-teens to low-twenties percentage, depending on product mix |
| Strategy focus | Scale whole-house solutions, expand customization, improve supply-chain integration, omnichannel retail |
Competitive positioning and strategy levers
- Vertical integration: in-house design and manufacturing to control costs, quality, and delivery timelines for whole-house projects.
- Customization at scale: modular systems and configurable product lines that reduce complexity while enabling personalized home solutions.
- Omnichannel distribution: combination of branded showrooms, authorized dealers, and digital channels to shorten customer decision cycles.
- Operational efficiency: centralized procurement, regional logistics hubs, and standardized installation protocols to improve margins and repeatability.
Relevant investor context
For investor-focused detail and evolving stakeholder interest, see: Exploring Zbom Home Collection Co.,Ltd Investor Profile: Who's Buying and Why?
Zbom Home Collection Co.,Ltd (603801.SS) - Mission Statement
Zbom Home Collection's vision is to become a top-tier and globally leading home furnishing enterprise in China, helping realize people's ideal vision of a beautiful home through products and services that span single rooms to whole-home solutions.- Deliver comprehensive home solutions - from kitchens to entire-home systems - tailored for modern lifestyles.
- Focus on deep consumer insight: understand life better to guide product design, retail experience, and after-sales service.
- Scale impact globally by making quality home living accessible to millions of families.
| Metric | Value |
|---|---|
| Store network (global) | Over 4,000 stores |
| Employees | More than 5,000 |
| Annual sales (RMB) | Exceeding 5 billion |
| Export footprint | Products exported to >20 countries/regions |
- Customer-Centric Design - products and solutions shaped by real household needs and lifestyles.
- Integrated Solutions - one-stop offerings from kitchens to whole-home implementations, reducing friction for consumers.
- Quality & Affordability - balance premium materials and manufacturing standards with mass-market accessibility.
- Sustainable Operations - improve lifecycle value through durable design and responsible sourcing.
- Global Growth - expand retail presence and export channels while localizing offerings for regional markets.
- Integrity - transparent supplier and customer relationships.
- Innovation - continuous product and service evolution guided by consumer insight.
- Execution - efficient supply chain, retail management, and after-sales to support scale.
- People-first - invest in employee capability across the 5,000+ workforce to deliver consistent experiences.
- Customer trust - build long-term home relationships beyond single transactions.
- Expand the store network beyond 4,000 global outlets with targeted growth in under-penetrated domestic and Southeast Asian markets.
- Increase annual revenue through product mix optimization, platform partnerships, and enhanced export channels covering 20+ countries.
- Improve unit economics via supply-chain integration, SKU rationalization, and centralized procurement.
- Strengthen brand positioning as a whole-home solutions provider to capture higher wallet share per household.
Zbom Home Collection Co.,Ltd (603801.SS) - Vision Statement
Zbom Home Collection Co.,Ltd (603801.SS) envisions becoming the world's leading one-stop provider of whole-house solutions by integrating design, manufacturing, and delivery into a seamless customer experience. The vision emphasizes scalable innovation, measurable sustainability, and global expansion while preserving a customer-centric, integrity-driven culture that powers long-term shareholder value. Core values and strategic priorities:- Integrity - the foundation for governance, supplier relations, and investor trust, reflected in transparent reporting and compliance with Shanghai Stock Exchange requirements (stock code: 603801.SS).
- Innovation - sustained investment in R&D and smart manufacturing to maintain competitive differentiation across whole-house cabinetry, wardrobes, and integrated interior systems.
- Customer focus - product portfolios and channel strategies designed around consumer insights, after-sales service, and omnichannel distribution to maximize lifetime value.
- Teamwork - cross-functional collaboration from design to logistics to achieve faster time-to-market and higher first-time-right installation rates.
- Sustainability - operational initiatives to reduce material waste, improve energy efficiency, and source certified materials, aligning with global environmental expectations.
- One-stop solutions - end-to-end capability in integrated design, manufacturing, and delivery for whole-house projects, enabling bundled offers and higher average transaction values.
| Indicator | Approx. Value (latest fiscal year) |
|---|---|
| Listing / Exchange | Shanghai Stock Exchange - 603801.SS |
| Annual Revenue | ≈ RMB 2.3 billion |
| Net Profit (attributable) | ≈ RMB 180-220 million |
| Estimated Market Capitalization | ≈ RMB 6-10 billion |
| Employees (approx.) | 5,000-8,000 |
| R&D Spend (% of Revenue) | ≈ 1.5%-3.0% |
| Domestic Sales Mix | Primary - China retail & project channels (~85%); Export & overseas projects (~15%) |
| Average Order Value (Whole-house Solutions) | ≈ RMB 40,000-120,000 per project |
- Integrity: routine third-party audits, stricter supplier vetting, and quarterly corporate governance disclosures to support institutional investor confidence.
- Innovation: capital allocation toward smart production lines, modular product platforms, and digital design tools - targeting a multi-year uplift in gross margin through automation.
- Customer focus: CRM-driven after-sales KPIs (NPS, repeat-purchase rate) and showroom-to-install conversion improvements aimed at boosting same-store project conversion by mid-single digits annually.
- Teamwork: cross-department KPI alignment and training programs to reduce installation rework rates and accelerate new SKU commercialization.
- Sustainability: targets to increase recycled-content usage and lower per-unit carbon intensity via energy-efficient production and supply-chain optimization.
| Metric | Target / Trend |
|---|---|
| R&D investment growth | Increase annual R&D spend by 10-15% to support product platform expansion |
| Gross margin | Improve through automation and SKU rationalization by 1-2 percentage points over 2 years |
| Customer satisfaction (NPS) | Raise NPS by 5-10 points via service & delivery enhancements |
| Installation rework rate | Reduce to <5% of projects through quality control and training |
| Sustainable sourcing | Increase certified/low-VOC materials to >40% of inputs within 3 years |
- Product platformization and modular whole-house packages to increase average transaction value and reduce manufacturing complexity.
- Digital sales & design tools to shorten lead times from customer inquiry to order and to scale omnichannel distribution.
- Capital investment in automated lines to lower per-unit labor costs and improve margin resilience during cyclical demand shifts.
- Supplier partnerships and circular-material initiatives to support sustainability targets and secure long-term input cost stability.
- Public listing (603801.SS) provides transparency, liquidity, and access to capital for R&D and capacity expansion.
- Performance indicators such as revenue growth, margin expansion, and R&D intensity are closely watched by institutional investors assessing Zbom's scalability in whole-house solutions.
- Operational KPIs (installation quality, showroom conversion, project fulfilment times) serve as leading indicators of future revenue and customer retention trends.

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