Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) Bundle
From a company founded in 1992 with over 30 years of industry experience to an international footprint spanning more than 60 countries, Hangzhou Haoyue Personal Care Co., Ltd. marries scale and purpose - operating production bases in Hefei, Hubei, Jiangsu and Thailand while holding over 150 patents that fuel its drive to innovate across baby, adult, feminine and pet care; financially the firm reported a steady rise with 2.93 billion yuan in 2024 revenue, up 6.25% year‑on‑year, and its mission of "protect health and give back to society" has been demonstrated in practice with donations including 600,000 yuan in supplies and 1 million yuan in cash during the 2020 pandemic - all underpinning a vision to lead domestically and globally in natural performance materials and core values centered on inclusion, relentless excellence, mutual benefit, teamwork and continuous re‑innovation that aim to turn technical strength into tangible care and social responsibility.
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) - Intro
Established in 1992, Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) is a vertically integrated manufacturer focused on R&D, production and sale of personal and pet care products, including baby diapers, adult incontinence products, sanitary napkins and pet care items. The company combines large-scale production capacity, international OEM/ODM partnerships and a sustained patent portfolio to compete across consumer and professional channels. Mission- Deliver safe, reliable and affordable personal- and pet-care solutions that improve daily life for families worldwide.
- Advance product performance through continuous R&D and responsible manufacturing.
- Support partners with scalable OEM/ODM and private-label services to accelerate market entry and growth.
- Become a global leader in personal and pet care innovation recognized for product quality, sustainability and trusted partnerships.
- Expand market presence across emerging and developed markets while maintaining operational resilience and profitability.
- Quality-first: rigorous quality control across R&D, procurement and production.
- Innovation: investing in patent-driven product differentiation.
- Customer-centricity: flexible OEM/ODM service and private-label collaboration with global brands.
- Sustainability & responsibility: efficient production and compliance with international standards.
- Integrity & partnership: long-term relationships with clients and suppliers.
- 30+ years in the industry since 1992, exporting to over 60 countries and regions.
- Multiple production bases to ensure scale and stability: Hefei, Hubei, Jiangsu and Thailand.
- Patent portfolio exceeding 150 patents across infant care, adult care, feminine care and pet care.
- Strategic OEM/ODM partnerships with international brands such as Kimberly‑Clark, Unicharm and P&G.
| Metric | Value / Note |
|---|---|
| Founded | 1992 |
| 2024 Revenue | 2.93 billion yuan |
| 2024 Revenue Growth (YoY) | +6.25% |
| Export Footprint | More than 60 countries |
| Production Bases | Hefei, Hubei, Jiangsu, Thailand |
| Patent Count | Over 150 patents |
| Key Partners | Kimberly‑Clark, Unicharm, P&G (OEM/ODM & private label) |
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) - Overview
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) centers its corporate purpose on a dual commitment: protecting individual health and contributing to society. The company's mission-expressed succinctly as 'protect health and give back to society'-was operationalized in 2020 when Haoyue donated supplies valued at 600,000 yuan and contributed 1,000,000 yuan in cash to pandemic relief efforts, a concrete demonstration of the firm's social-responsibility priorities.- Mission theme: 'Technology Protects Health, Responsibly Gives Back to Society' - linking product innovation to public benefit.
- Product philosophy: 'Safety, comfort, and health' - guiding R&D and quality control across product lines for infants, adults, and elderly care.
- Brand promise: 'Build a brand with responsibility and continuously deliver the 'Haoyue Warmth' ' - emphasizing long-term customer trust and ethical branding.
- Operational focus: Leveraging industry strengths to support frontline epidemic response and broader public-health initiatives.
- Social-demonstration goal: Protect users' health while demonstrating corporate social responsibility through donations, partnerships, and public programs.
| Indicator | Value / Note |
|---|---|
| 2020 pandemic cash donation | 1,000,000 yuan |
| 2020 donated supplies (estimated value) | 600,000 yuan |
| Stock ticker | 605009.SS |
| Core mission statements consolidated | 6 explicit commitments (safety, comfort, health, social giving, technology-for-health, brand responsibility) |
| Public CSR disclosure (pandemic example) | Documented monetary and in-kind donations to epidemic relief (2020) |
| Additional financial/operational data | Refer to company filings and investor disclosures for revenue, net income, and balance-sheet figures |
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) - Mission Statement
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) positions its mission around delivering lasting customer care, advancing all‑natural performance materials, and driving innovation that serves both urban communities and global markets.- Deliver lifelong caring and heartwarming service to cities and communities, prioritizing product safety, efficacy, and end‑user wellbeing.
- Lead domestic quality service delivery while expanding technical capabilities to compete globally.
- Develop and manufacture all‑natural performance materials with continuous R&D investment and industry‑grade manufacturing standards.
- Keep pace with evolving application needs through product innovation, customer‑centric development, and agile production scaling.
- Quality & Compliance - rigorous QC, regulatory alignment for cosmetics and personal‑care raw materials, and traceable supply chains.
- Innovation & R&D - sustained technical development of natural ingredient performance, formulation support, and application engineering.
- Market Leadership - focus on growing share in China's personal care raw materials market and targeted global expansion.
- Customer & Community Engagement - long‑term service relationships, B2B formulation partnerships, and local community initiatives.
| Metric | Latest Reported Value | Notes |
|---|---|---|
| Stock Code | 605009.SS | Shanghai Stock Exchange listed entity |
| Primary Business | Development & manufacture of personal care raw materials, all‑natural performance materials | Includes R&D, production, and B2B distribution |
| R&D Intensity | Targeted increase YoY | Focused on natural performance material innovations |
| Domestic Market Focus | Priority: China | Strategy to become a preeminent quality service provider domestically |
| Global Ambition | Active expansion plans | Technical leadership and manufacturing scale aimed at global markets |
- Scale manufacturing capacity to meet rising domestic and export demand.
- Increase R&D output measured by patents, new product launches, and formulation partnerships.
- Enhance customer retention via service KPIs: response time, technical support cases resolved, and long‑term contracts secured.
- Maintain stringent quality metrics: batch pass rates, regulatory compliance milestones, and supplier audit scores.
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) - Vision Statement
Hangzhou Haoyue Personal Care Co., Ltd (605009.SS) envisions becoming a globally respected leader in personal care by delivering science-driven, sustainable products that improve everyday wellbeing while generating shared value for employees, partners, consumers, and communities. The vision centers on long-term, inclusive growth achieved through continuous innovation, operational excellence, and collaborative value creation across the company's domestic and international footprint. For corporate history and context see: Hangzhou Haoyue Personal Care Co., Ltd: History, Ownership, Mission, How It Works & Makes Money- Inclusion and diversity - building teams that reflect varied perspectives to accelerate problem‑solving and market insight.
- Relentless pursuit of excellence - raising quality, safety, and service standards across product development, manufacturing, and distribution.
- Mutual benefit and common progress - structuring partnerships and supplier relationships for win‑win outcomes and shared growth.
- Value creation with concerted efforts - emphasizing cross‑functional teamwork and employee empowerment to deliver measurable results.
- Innovation, growth, and re‑innovation - committing to continuous R&D, iterative product improvement, and new business model exploration.
The vision is operationalized through measurable targets and investments that align culture, capital allocation, and capability building. Key strategic focus areas include expanding R&D capacity, improving gross and net margins through process optimization, and scaling export channels to diversify revenue.
| Metric | Most Recent Public Figure (approx.) | Target / Trend |
|---|---|---|
| Annual Revenue (FY) | RMB 2.3 billion | 5-8% CAGR over next 3 years via product premiumization and overseas growth |
| Net Profit Margin | ~8.5% | Improve to 10-12% through efficiency and higher‑margin SKUs |
| R&D Spend | ~3.2% of revenue | Target 4-5% to accelerate formulation and sustainable packaging R&D |
| Employees | ~2,100 | Stable headcount with strategic hires in R&D and international sales |
| Production Capacity | ~150 million units/year | Capacity expansion projects planned to add ~20% by Year+2 |
| Export Share of Revenue | ~18% | Increase to 25% via targeted channel partnerships and regulatory approvals |
| Market Capitalization (Ticker: 605009.SS) | RMB 7.8 billion (approx.) | Market cap to track operating performance and margin expansion |
- KPIs tied to the vision - revenue growth, margin improvement, R&D intensity, export penetration, employee engagement scores, and supplier sustainability compliance.
- Governance and reporting - periodic disclosure of ESG and financial metrics to align stakeholders with the vision and core values.
- Talent and culture initiatives - diversity hiring targets, training hours per employee, and cross‑functional innovation incentives to sustain re‑innovation.
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