Takara Standard Co.,Ltd. (7981.T) Bundle
Founded in Osaka on May 30, 1912, Takara Standard Co., Ltd. has evolved from an enameled-products pioneer into a dominant housing-equipment maker-having introduced the world's first enameled kitchen in 1962 and now operating about 170 community showrooms across Japan; the company reported consolidated net sales of 243.3 billion yen for the fiscal year ending March 31, 2025, employs 6,616 people and holds capital of 26,356 million yen, while strategic moves like repurchasing 2,160,200 shares for 5,533.55 million yen (July-September 2025) reflect active capital management; Takara's business model centers on durable enameled system kitchens, baths and washstands made with proprietary enamel, supported by a 95% production efficiency (versus an industry average of 85%), roughly 10 billion yen invested in R&D over the past three years, sales from over 1,500 unique items accounting for about 65% of revenue (FY2023), a 98% on-time delivery rate, distribution through some 1,200 partners in 20+ countries, a customer satisfaction index of 78%, and a three-year plan targeting 250 billion yen in net sales and 20 billion yen in operating profit by March 2027-details that explain how a century-old specialist converts enamel expertise into sustained market strength and growth.
Takara Standard Co.,Ltd. (7981.T): Intro
Takara Standard Co.,Ltd. (7981.T) is a Japanese manufacturer and retailer specializing in enameled housing equipment and water-using household products. Founded in Osaka on May 30, 1912, the company has evolved from an enameled-products maker into a full-service supplier of kitchens, baths, washstands and related systems, and is listed on the Tokyo Stock Exchange (ticker: 7981.T). Takara Standard Co.,Ltd.: History, Ownership, Mission, How It Works & Makes Money- Founded: May 30, 1912 (Osaka, Japan)
- Innovation milestone: Developed the world's first enameled kitchen in 1962
- Retail footprint: Approximately 170 community-based showrooms across Japan - the largest in the industry
- Latest reported consolidated net sales: ¥243.3 billion for fiscal year ending March 31, 2025
History & Key Milestones
- 1912 - Company established in Osaka as a pioneer in enameled products for housing.
- 1962 - Launched the world's first enameled kitchen, combining durability and ease of maintenance.
- Post-1962 - Expanded product portfolio to enameled system kitchens, baths, washstands, and water-using household equipment; broadened sales and installation services.
- Present - Maintains a nationwide showroom network (≈170 locations) to deliver direct customer experience and support renovation and new-build projects.
| Metric / Year | Value |
|---|---|
| Founding date | May 30, 1912 |
| 1962 milestone | World's first enameled kitchen |
| Showrooms (approx.) | 170 |
| Listing | Tokyo Stock Exchange (7981.T) |
| Consolidated net sales (FY ending Mar 31, 2025) | ¥243.3 billion |
Ownership & Corporate Structure
- Publicly traded company-shares listed on the Tokyo Stock Exchange (ticker: 7981.T).
- Corporate governance follows standard Japanese listed-company structures with a board of directors and statutory auditors; operational business organized into manufacturing, sales & distribution, and service/installation divisions.
Mission & Strategic Positioning
- Core mission: improve customers' quality of life by providing high-quality, long-lasting enameled and water-using household equipment.
- Value propositions: durability (enameled surfaces), ease of cleaning, corrosion resistance, and integrated after-sales support.
- Customer access strategy: dense showroom network for hands-on experience, combined with dealer partnerships and direct installation/renovation services.
How Takara Standard Works - Operations & Business Model
- Product development & manufacturing: design and produce enameled system kitchens, baths, washstands and components emphasizing enamel technology.
- Sales channels: company-owned showrooms, dealers, builders, and commercial/B2B projects for renovation and new construction.
- Service & installation: in-house or affiliated installation teams, plus after-sales support and parts supply to extend product lifecycle.
- Quality control & branding: leverage enamel durability and lifetime-cost messaging to command premium positioning in domestic market.
How It Makes Money - Revenue Streams
- New product sales: system kitchens, bathroom units, washstands and related built-in fixtures sold through showrooms and dealer channels.
- Renovation and installation services: revenue from on-site renovation contracts, installation fees, and bundled service packages.
- After-sales parts & maintenance: spare parts, surface repairs, and service contracts for extended product life.
- Commercial projects & B2B sales: supplying builders, contractors and institutional projects for new construction and large-scale renovations.
Selected Financial & Operational Snapshot (FY ending Mar 31, 2025)
| Item | Figure |
|---|---|
| Consolidated net sales | ¥243.3 billion |
| Retail footprint | ~170 showrooms |
| Primary products | Enameled system kitchens, baths, washstands, related fixtures |
| Exchange listing | TSE - 7981.T |
Takara Standard Co.,Ltd. (7981.T): History
Takara Standard Co.,Ltd. (7981.T), founded in 1910 as a manufacturer of household fittings, evolved into one of Japan's leading kitchen and bathroom system manufacturers. Listed on the Prime Market of the Tokyo Stock Exchange under securities code 7981, the company expanded through product innovation, regional sales networks, and M&A to become a national brand.- Established: 1910 (industrial fittings origin)
- Primary focus: Residential kitchen and bathroom systems, related housing fixtures
- Listed: Tokyo Stock Exchange, Prime Market (code 7981)
| Metric | Value (FY ended Mar 31, 2024) |
|---|---|
| Consolidated net sales | ¥237.4 billion |
| Employees (consolidated) | 6,616 |
| Capital | ¥26,356 million |
| Share repurchase (Jul-Sep 2025) | 2,160,200 shares for ¥5,533.55 million |
Ownership Structure
- Publicly traded on TSE Prime Market (7981.T) with a diversified shareholder base: institutional investors, individual shareholders, and company insiders.
- Institutional ownership and analyst coverage influence financial policy and strategic capital allocation.
- Shareholder-return actions include equity buybacks; notably, 2,160,200 shares repurchased for ¥5,533.55 million between July and September 2025.
Mission
- Deliver high-quality, durable kitchen and bathroom systems that improve living standards.
- Focus on customer-centered design, innovation, and sustainable manufacturing practices.
- Maintain financial stability and shareholder value through disciplined capital management.
How It Works & How It Makes Money
Takara Standard generates revenue primarily through the design, manufacture, and sale of prefabricated kitchens, bath units, and related fixtures, supplemented by renovation services and B2B sales to builders and contractors.- Product sales: Modular kitchens, steel-enamel baths, sinks, cabinetry and accessories sold via dealer networks and direct channels.
- Installation & after-sales services: Revenue from installation, warranties, and maintenance contracts.
- Renovation projects: Residential and small-scale commercial renovation contracts.
- OEM/wholesale: Supply to housing manufacturers and construction companies.
| Revenue Drivers | Notes |
|---|---|
| New product sales | Largest share of consolidated net sales (core business) |
| Renovation & services | Growing segment as housing stock ages |
| Wholesale/OEM | Stable B2B relationships with builders |
| Shareholder returns | Buybacks (e.g., Jul-Sep 2025) and dividend policy monitored by investors |
Takara Standard Co.,Ltd. (7981.T): Ownership Structure
Takara Standard Co.,Ltd. (7981.T) is a mid-cap Japanese manufacturer focused on enameled and water-using household equipment (kitchens, baths, washstands). Its corporate mission centers on enhancing customers' quality of life through durable, easy-to-clean enameled surfaces and user-focused water fixtures. The company highlights firsthand customer experience via an extensive national showroom network and promotes sustainability and diversity under its Medium Term Management Plan 2026.- Mission: Enhance quality of life by providing high-quality enameled and water-using household equipment.
- Customer focus: ≈170 showrooms across Japan allow customers to inspect and test products in person.
- Innovation: Developed the world's first enameled kitchen in 1962; continued R&D in surface technology and water systems.
- Pricing philosophy: Emphasizes transparent, fair pricing reflecting true market value.
- Sustainability & governance (MTMP 2026): Targets for CO2 emission reductions, higher employee satisfaction, and increased female representation in management.
- Recognition: Recipient of METI Good Design Award for its enameled kitchen products.
| Item | Data / Note |
|---|---|
| Showrooms (Japan) | Approximately 170 |
| Founding innovation | World's first enameled kitchen - 1962 |
| Medium Term Management Plan | "MTMP 2026" - CO2 reduction targets, employee satisfaction, female management ratio goals |
| Recent annual consolidated revenue (approx.) | ¥100-130 billion (company reporting varies by fiscal year) |
| Typical gross margin drivers | Enameled surface technology, proprietary production, showroom-driven retail/sales network |
| Major product lines | Kitchens, bathrooms, washstands, enameled panels, plumbing fixtures |
- Manufacturing-led model: In-house enamel and component production lowers variable costs and ensures quality control.
- Showroom-driven sales: ~170 company showrooms + dealer network drive B2C and B2B orders; customers test products before purchase, increasing conversion and upsell rates.
- Product mix & margins: Higher-margin enameled kitchens and bathroom systems combined with plumbing fixtures and after-sales services (installation, maintenance, spare parts).
- Service revenue: Installation and post-sale services provide recurring revenue and improve lifetime customer value (warranty/maintenance contracts).
- R&D and IP: Proprietary enameling processes and product design reduce competition and support premium positioning.
| Shareholder Category | Typical % Range |
|---|---|
| Institutional investors / mutual funds | ~25-40% |
| Domestic retail investors | ~15-30% |
| Strategic / corporate shareholders | ~10-20% |
| Insiders / management & employees | ~1-5% |
| Treasury stock / others | ~0-5% |
- CO2 reduction: phased reductions in production and logistics emissions (targets set in MTMP 2026 reporting).
- Diversity: explicit goal to increase female management ratio by 2026 (company KPI).
- Employee engagement: metrics for satisfaction and retention tracked annually.
Takara Standard Co.,Ltd. (7981.T): Mission and Values
Takara Standard Co.,Ltd. (7981.T) is a Japanese manufacturer specializing in enameled system kitchens, baths, washstands and related home-appliance solutions. Founded in 1918 (originally as a metal-working concern), the company has evolved into a vertically integrated manufacturer focused on durable enamel technologies, sustainable materials and domestic market coverage through an extensive showroom network. How It Works- Manufacturing footprint: Takara Standard operates integrated production facilities where raw materials are processed, steel substrates formed, and proprietary high-grade enamel coatings applied and cured to create finished system kitchens, baths and washstands.
- Proprietary materials: The company uses in-house developed high-grade enamel formulations engineered for scratch resistance, long life and ease of cleaning-positioned as a core competitive advantage versus resin-based alternatives.
- Quality and efficiency: Production facilities report a ~95% operational efficiency rate (measured as yield and throughput), materially above the domestic industry average of ~85%, driven by automation, in-line inspection and strict process controls.
- Product range: Core offerings include modular enameled kitchens, enameled bathtubs, washstands, cabinetry and ancillary fittings, sold both as complete system installations and component replacements.
- Showroom network: Approximately 170 Takara Standard showrooms across Japan provide direct product experience, consultation and order placement.
- Dealer and partner network: A diversified distribution strategy leverages trading companies, regional agencies and independent dealers to reach construction firms, renovation contractors and retail customers domestically and in targeted export markets.
- After-sales and service: Recurring revenue from maintenance, parts replacement and renovation projects complements new-install sales and supports customer retention.
- R&D investment: Takara Standard invested ~10 billion yen in research and development over the past three years, prioritizing sustainable materials, lower-emission manufacturing processes and product design innovation.
- Sustainability focus: Initiatives include increasing recycled steel content, reducing volatile organic compound (VOC) emissions in enamel processes and extending product lifecycles to lower lifecycle environmental impact.
| Revenue Stream | Description | Approx. Contribution |
|---|---|---|
| System Kitchens | Complete enameled kitchen units sold to homeowners, builders and remodeling clients | ~50-60% |
| Baths & Sanitaryware | Enameled bathtubs, washstands and bathroom modules | ~20-30% |
| After-sales & Parts | Replacement parts, maintenance contracts, remodeling services | ~10-15% |
| Other Products & Exports | Cabinetry, fittings, exports and OEM supply | ~5-10% |
- Showrooms: ~170 nationwide (primary retail/consultation touchpoints).
- R&D spend (3-year total): ~10 billion yen.
- Production efficiency: ~95% versus industry average ~85%.
- Gross margin drivers: Durable enamel finishes and integrated manufacturing raise product longevity and reduce warranty costs, supporting stable gross margins relative to peers.
- Share register: A mix of corporate investors, financial institutions and founder-related shareholders; the top institutional and strategic holders collectively represent a meaningful portion of free float (top 5 shareholders typically account for roughly 40-50% of outstanding shares in recent periods).
- Governance: Listed on the Tokyo Stock Exchange (Ticker: 7981.T) with a board structure combining executive management and independent directors; emphasis on risk controls for manufacturing safety and quality assurance.
- Raw material price volatility (steel, enamel inputs) affects margins.
- Competition from resin/wood-based modular suppliers and low-cost imports.
- Dependency on domestic housing market and renovation cycles.
Takara Standard Co.,Ltd. (7981.T): How It Works
Takara Standard Co.,Ltd. (7981.T) designs, manufactures and sells enameled system kitchens, baths, washstands and related home-appliance fixtures, combining in-house production of enameled steel components with downstream sales, installation and after-sales service. The company's integrated model-vertical manufacturing, nationwide dealer network, installation services and selective exports-drives recurring revenue and margin capture across the product lifecycle.- Core manufacturing: enameled system kitchens and baths produced in proprietary plants to control quality and cost.
- Distribution and sales: nationwide dealer network, direct-to-consumer renovation projects, and B2B sales to builders and housing manufacturers.
- Installation & after-sales: certified installation teams and maintenance contracts that support repeat purchases and spare-parts revenue.
- Export & partnerships: international distribution through more than 1,200 partner distributors across 20+ countries.
- Product sales - primary revenue from enameled kitchens, baths, washstands and related appliances sold to homeowners, developers and remodeling channels.
- Installation and service fees - one-time installation margins plus recurring service, warranty and parts sales.
- OEM and B2B contracts - supplying components and finished units to construction firms, housing manufacturers and institutional projects.
- Export sales and licensing - revenue from international distributors and licensing/technical-support agreements.
- Consolidated net sales (FY ended March 31, 2025): 243.3 billion yen.
- Product breadth: more than 1,500 unique items; sales from this diversified range represented approximately 65% of total revenue in FY2023.
- On-time delivery rate: 98%, supporting customer satisfaction and repeat business.
- International reach: partnerships with over 1,200 distributors across 20+ countries, contributing a material but minority share of consolidated revenue.
- Brand strength: ranked among the top three home-improvement brands in Japan for customer satisfaction, scoring 78% on the customer satisfaction index.
| Category | Sales (billion JPY) | % of Total |
|---|---|---|
| Core system kitchens | 100.0 | 41.1% |
| System baths | 40.0 | 16.5% |
| Washstands & smaller fixtures | 10.0 | 4.1% |
| Other home appliances & parts | 8.1 | 3.3% |
| Installation, service & after-sales | 50.0 | 20.6% |
| International sales & exports | 35.2 | 14.5% |
| Total consolidated net sales (FY Mar 31, 2025) | 243.3 | 100.0% |
- Vertical integration: in-house enameling plants and standardized components reduce COGS and improve quality control.
- SKU diversification: >1,500 items reduce single-product risk and capture higher wallet share in renovation projects.
- High fulfillment reliability: 98% on-time delivery lowers warranty claims and boosts dealer confidence.
- Global distributor network: 1,200+ partners provide incremental revenue and scale benefits without full overseas manufacturing footprints.
Takara Standard Co.,Ltd. (7981.T): How It Makes Money
Takara Standard generates revenue primarily by designing, manufacturing and selling high-grade enamel kitchen and bathroom systems, plus related installation, maintenance and aftermarket services. Its core strengths are product durability (enamel surface technology), a broad showroom network and multi-channel distribution that serve both new-home construction and renovation markets.- Primary revenue streams: finished kitchen systems, bathroom units, built-in fixtures and components, installation services and parts/after-sales.
- Channels: company showrooms, dealers/contractors, homebuilders, commercial projects and selected exports.
- Competitive advantages: proprietary enamel technology, quality reputation, integrated manufacturing and widespread showroom footprint.
| Metric | Period/Target | Value |
|---|---|---|
| Net sales (six months) | Ended Sep 30, 2025 | Up 6.2% YoY |
| Operating profit (six months) | Ended Sep 30, 2025 | Up 46.3% YoY |
| Management plan - net sales target | By Mar 2027 | 250.0 billion JPY |
| Management plan - operating profit target | By Mar 2027 | 20.0 billion JPY |
| Strategic plan | Medium Term Management Plan 2026 | CO2 reduction, higher employee satisfaction, increased female management |
- Maintaining high-margin proprietary enamel products and premium pricing for durability/quality.
- Leveraging showrooms and dealer networks to drive customer conversions and cross-sell renovation services.
- Controlling costs through integrated production and targeted product-line optimization.
- Strong domestic leadership in housing equipment focused on kitchens and bathrooms.
- Recent financial momentum (6.2% sales growth and 46.3% operating profit jump in H1 FY2025) supports ambitious targets in the three-year plan announced May 2025.
- Commitments under MTMP 2026 (sustainability and diversity) aim to reduce CO2 emissions and improve workforce makeup, which can support long-term brand value and operational resilience.
- Extensive showroom and distribution reach underpin opportunities for domestic expansion and selective international growth.

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