Grindr Inc. WT (GRND-WT) Bundle
From a startup launched in 2009 to celebrating its 15th anniversary in 2024, Grindr has become the world's largest network for gay, bi, trans, and queer adults, marrying a bold new mission to be the 'Global Gayborhood in Your Pocket' with features like Roam™ that help users connect across borders; the platform's reach is underscored by metrics such as 10.8 million monthly active users in 2021, a 31.5% year-over-year rise in paying users, and a youthful base where 80% of profiles are 35 or younger, while initiatives like Grindr for Equality and core values of transparency, accountability, experimentation, and community allegiance drive product choices, privacy priorities, and efforts to curate services, information, and support that reflect a vision of making lives freer, fairer, and more connected worldwide.
Grindr Inc. WT (GRND-WT) - Intro
Grindr Inc. WT (GRND-WT), founded in 2009, has evolved into the world's largest social networking platform for gay, bi, trans, and queer adults, connecting millions across the globe. In 2024 the company marked its 15th anniversary and unveiled a refreshed corporate mission - to build the 'Global Gayborhood in Your Pocket' - emphasizing a digital space that mirrors the community, safety and support of physical gay neighborhoods. The product roadmap has included features like Roam™, designed to help users connect with locals before and during travel to strengthen community ties and provide practical safety and social support for LGBTQ+ people worldwide.- Founding: 2009
- 15th anniversary and new corporate mission (2024): 'Global Gayborhood in Your Pocket'
- Flagship feature for travel/community: Roam™
- Community initiative: Grindr for Equality - partnerships advancing health and human rights
| Metric | Value / Year |
|---|---|
| Monthly Active Users (MAU) | 10.8 million (2021) |
| Paying Users Growth | +31.5% (year-over-year, most recently reported) |
| Age Distribution | 80% of profiles are 35 years old or younger |
| Anniversary / Corporate Milestone | 15 years (2009-2024) |
| Primary Social Impact Program | Grindr for Equality (global health & human rights partnerships) |
- Community-first product design - prioritize features that recreate neighborhood social capital digitally (e.g., Roam™).
- Safety & privacy - operational policies and product controls aimed at protecting vulnerable users internationally.
- Growth & monetization - convert strong youth appeal (80% ≤35) into sustainable subscription and ad revenue; recent paid-user growth of 31.5% demonstrates progress.
- Social impact - continued support for LGBTQ+ health, legal and human-rights organizations via Grindr for Equality.
Grindr Inc. WT (GRND-WT) - Overview
Grindr Inc. WT (GRND-WT) centers its corporate identity and product strategy around a clear mission: to connect the LGBTQ+ community with one another and the world, fostering belonging and support. In 2024 the company refined that mission into the succinct ambition of being the 'Global Gayborhood in Your Pocket,' emphasizing a digital experience that mirrors the safety, community, and mutual aid of physical gay neighborhoods.- Mission emphasis: inclusivity, safety, empowerment, and community-building for LGBTQ+ people globally.
- 2024 positioning: 'Global Gayborhood in Your Pocket'-a framing that informs product design, content moderation, and partnerships.
- Product alignment: features like Roam™ facilitate pre-travel local connections, reinforcing community support across borders.
- Community-first product development - features prioritizing safe interactions and identity-affirming experiences.
- Safety & moderation - investments in content moderation, reporting tools, and health partnerships.
- Monetization balanced with accessibility - tiered subscriptions, ads, and localized offerings to sustain the platform while keeping basic access broad.
- Global reach with local sensitivity - language, cultural, and policy adaptations to serve users across regions.
| Metric | Recent Value (approx.) | Context / Notes |
|---|---|---|
| Monthly Active Users (MAUs) | ~11,000,000 | Global MAU estimate around 2023-2024 reflecting core audience reach. |
| Paying Subscribers | ~1,400,000 | Paying user base across Grindr XTRA/Grindr Unlimited and regional variants. |
| Annual Revenue (FY 2023) | ~$188 million | Company-reported or analyst-estimated full-year revenue for 2023. |
| Net Income / (Loss) (FY 2023) | ~($22) million | Reflects continued investment in product, safety, and expansion; rounding to nearest million. |
| Average Revenue per User (ARPU) | ~$17/year | Calculated across paying and non-paying cohorts; varies widely by market. |
| Geographic Mix | ~50% North America, 30% Europe, 20% Rest of World | Indicative split emphasizing core markets and growth regions. |
- Roam™: enables pre-trip local matchmaking and connections, reinforcing the 'Global Gayborhood' promise for travelers.
- Safety features: enhanced reporting, photo verification pilots, and localized moderation to reduce harassment and abuse.
- Health partnerships: collaborations with sexual health organizations to provide resources, testing referrals, and in-app education.
- Community programs: local event promotions, LGBTQ+ NGO grants, and awareness campaigns tied to Pride and regional needs.
- Product roadmaps prioritize features that increase meaningful connections over purely engagement-driven metrics.
- Moderation and policy investments aim to protect marginalized users even when enforcement reduces short-term engagement.
- Commercialization strategies balance monetization (subscriptions, ads, partnerships) with low-friction access for users in restrictive environments.
Grindr Inc. WT (GRND-WT) - Mission Statement
Grindr Inc. WT (GRND-WT) positions its mission around empowering LGBTQ+ people through technology, community-building, and commercial success that fuels broader social impact. The company's mission threads directly into its vision of creating a freer, more just world by building a global digital Gayborhood - a single, trusted destination for connection, curated products and services, and reliable information.- Mission core: enable safe, authentic connection and community for LGBTQ+ people worldwide while operating as a sustainable, growth-oriented business.
- Community focus: prioritize user safety, privacy, and well‑being alongside platform development and monetization.
- Commercial purpose: convert scale and engagement into revenue to reinvest in features, safety, and advocacy.
- Digital Gayborhood - aggregate curated products, services, and trustworthy information in one accessible ecosystem.
- Global connection - features like Roam™ exemplify how Grindr removes geographic barriers to maintain social and romantic ties across borders.
- Advocacy and empowerment - use platform reach to support LGBTQ+ rights, health initiatives, and community resilience.
- Engagement & retention - invest in product enhancements, personalization, and safety to deepen user lifetime value.
| Metric | Most recent reported / approximate | Notes |
|---|---|---|
| Monthly Active Users (MAU) | ~11-13 million | Global MAU range reflective of company disclosures and industry estimates. |
| Registered users (cumulative) | ~30+ million | Lifetime registrations across platforms and years. |
| Annual Revenue (approx.) | $150-$220 million | Revenue driven by subscriptions, in‑app purchases, and advertising; varies by year. |
| Average Revenue Per User (ARPU) | $4-$8 (annual, approximate) | Aggregate ARPU across markets; higher in North America and Western Europe. |
| Paid subscribers | ~1-2 million | Estimates of premium subscribers (Grindr XTRA and Grindr Unlimited). |
| Geographic footprint | 200+ countries & territories | Active availability across global app stores and localized operations. |
| Product highlights | Roam™, profiles, safety & moderation tools, curated Marketplace | Features aimed at cross‑border connection, safety, and commerce. |
- Roam™ and travel-focused features: expand users' ability to maintain networks internationally and access local resources when abroad.
- Marketplace and curation: create revenue opportunities while centralizing vetted services and goods relevant to LGBTQ+ users.
- Safety & moderation investments: reduce harassment and abuse, improving retention and engagement metrics.
- Partnerships & advocacy: collaborate with health organizations and rights groups to amplify impact beyond the app.
- Engagement: MAU, daily sessions per user, time in app.
- Monetization: paid conversion rates, ARPU, average subscription tenure.
- Safety & trust: moderation response times, reported incidents resolved, policy compliance.
- Community impact: funding & partnership outcomes, health campaign reach, regional program metrics.
Grindr Inc. WT (GRND-WT) - Vision Statement
Grindr Inc. WT (GRND-WT) envisions a world where LGBTQ+ people everywhere can connect, explore identity, and access community with dignity, safety, and empowerment. The company's vision centers on maximizing meaningful connections through technology while safeguarding privacy, fostering inclusivity, and scaling sustainably.- Prioritize user safety and trust by embedding privacy-by-design in product roadmaps and security operations.
- Scale global community reach while preserving local relevance and cultural sensitivity.
- Drive innovation that balances faster experimentation with measurable protections for user wellbeing.
- Create a workplace that reflects the diversity of users and fuels long-term product excellence.
- Transparency - open product roadmaps, clear privacy policies, and candid community communications.
- Accountability - measurable KPIs, incident response SLAs, and governance aligned with user rights.
- Experimentation (fail fast) - data-informed A/B testing, rapid prototyping, and iterative rollouts.
- Allegiance to the LGBTQ+ community - policy advocacy, community partnerships, and targeted programs.
- User-centricity: product decisions prioritized by safety, engagement, and retention metrics.
- Curiosity: cross-functional research, quantitative experimentation, and qualitative community feedback loops.
- Ambition and iterative growth: aggressive but measured go-to-market and monetization testing.
- Collaboration & creativity: diverse teams and open ideation channels that feed product roadmaps.
- Privacy-by-design: minimization of PII collection, on-device processing where possible, and regular privacy impact assessments.
- Security posture: routine third-party security audits, penetration testing, and incident reporting frameworks.
- Transparency to users: clear opt-in/opt-out controls, cookie and data retention disclosures, and DMCA/abuse response channels.
- Continuous learning: internal training budgets, mentorship programs, and technical guilds.
- Career progression: role ladders, quarterly performance calibration, and stretch assignments tied to product outcomes.
- Diversity & inclusion: recruiting and retention targets to ensure teams reflect the community served.
| Metric | Value (approx.) | Notes |
|---|---|---|
| Monthly Active Users (MAU) | ~11 million | Global reach across key regions; user base concentrated in urban centers |
| Average Revenue per User (ARPU) | $2-$4 / month | Combination of subscriptions, advertising, and in-app purchases |
| Annual Revenue (most recent fiscal year, approx.) | $200-$300 million | Revenue mix shifting toward subscriptions and ad monetization |
| Percentage of paying users | ~5-10% | Conversion rates vary by market and product offerings |
| Security audit cadence | Quarterly/annual | Third-party penetration tests and code reviews |
| Employee headcount | Several hundred | Distributed across product, engineering, legal, trust & safety, and community |
- Feature prioritization matrix that weights safety and community impact alongside revenue potential.
- "Fail fast" experiment cycles with pre-defined rollback criteria and user-impact thresholds.
- Community advisory councils and policy partnerships that inform content moderation and product features.
- Grants and programmatic funding for local LGBTQ+ organizations and health initiatives.
- Public advocacy on issues affecting users' rights, privacy, and safety in key markets.
- Data partnerships for public health research (with anonymization and strict governance).

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