Hatsun Agro Product Limited (HATSUN.NS) Bundle
Step into the world of Hatsun Agro Product Limited - a Chennai-headquartered dairy champion founded in 1970 that today runs 22 processing plants with a combined capacity of roughly 1.5 million liters of milk per day, sources raw milk from over 700,000 farmers via more than 10,000 milk banks, and exports ingredients to 38 countries; here you'll discover how a mission to deliver products "brimming with all things good," a vision to be a nationally admired OSHE (Occupational Safety, Health, and Environment) leader, and core values of excellence, integrity, responsibility, unity and understanding drive everything from ethical sourcing and cattle health initiatives to the 2025 expansion with Bhubaneswar's Milk Mantra, shaping quality, sustainability and stakeholder-focused growth across milk, curd, butter, cheese, desserts and ice cream while reinforcing a people-first culture and a formal Code of Conduct for leadership.
Hatsun Agro Product Limited (HATSUN.NS) - Intro
Hatsun Agro Product Limited (HATSUN.NS) is a leading private dairy company in India, founded in 1970 and headquartered in Chennai, Tamil Nadu. The company has scaled from a regional dairy entrepreneur into a national brand with a diversified product portfolio and deep rural sourcing footprint.- Processing footprint: 22 dairy processing plants across India with a collective capacity to process approximately 1.5 million liters of milk per day.
- Farmer network: Sources milk from over 700,000 farmers, providing stable procurement and rural livelihood support.
- Product portfolio: Milk, curd, butter, cheese, desserts and ice cream targeted across retail and institutional channels.
- Exports: Dairy ingredients exported to 38 countries across the Americas, the Middle East and Southeast Asia.
- Strategic expansion: 2025 acquisition of Bhubaneswar-based Milk Mantra to strengthen presence and processing capability in eastern India.
| Metric | Reported Figure / Description |
|---|---|
| Year established | 1970 |
| Headquarters | Chennai, Tamil Nadu |
| Processing plants | 22 |
| Processing capacity | ~1.5 million liters/day |
| Farmer suppliers | >700,000 |
| Export markets | 38 countries (Americas, Middle East, SE Asia) |
| Recent acquisition | Milk Mantra (Bhubaneswar) - 2025 |
- Deliver nutritious, safe and value-for-money dairy products to consumers across India and select international markets.
- Ensure fair and sustained incomes for farmer partners through reliable procurement, extension support and timely payments.
- Operate with rigorous quality controls and continuous product innovation to meet evolving consumer needs.
- To be India's most trusted private dairy company, expanding access to high-quality dairy nutrition while scaling responsibly and profitably.
- Achieve leadership in selected product segments and grow global ingredient exports, leveraging processing scale and farmer supply resilience.
- Quality & Food Safety - uncompromising standards across procurement, processing and distribution.
- Farmer Centricity - long-term partnerships, capacity building and transparent pricing for rural suppliers.
- Customer Focus - product innovation, affordability and consistent availability for households and institutions.
- Integrity & Compliance - ethical practices, regulatory adherence and traceability across the value chain.
- Sustainability - resource-efficient operations, waste reduction and community development initiatives.
- Scale capacity and geographic reach via greenfield plants, brownfield expansions and targeted acquisitions (e.g., Milk Mantra 2025).
- Deepen farmer engagement: digital procurement, cold‑chain enhancements and veterinary/extension services to improve milk quality and yields.
- Expand higher-margin categories (cheese, desserts, value-added dairy) and premium ice‑cream offerings for retail growth.
- Grow export volumes of dairy ingredients to the Americas, Middle East and Southeast Asia through compliance with international food standards.
- Invest in sustainability: energy-efficient processing, water conservation and waste-to-value initiatives in plants and collection centers.
| Area | Metric / Impact |
|---|---|
| Procurement | Over 700,000 farmer suppliers - stabilizes supply and supports rural incomes |
| Processing | 22 plants - ~1.5M L/day capacity ensures national distribution and scale economics |
| Product mix | Milk, curd, butter, cheese, desserts, ice cream - diversified revenue streams |
| Exports | Presence in 38 countries - drives foreign revenue and higher-margin ingredient sales |
| M&A | Milk Mantra acquisition (2025) - enhances eastern India footprint and capabilities |
Hatsun Agro Product Limited (HATSUN.NS) - Overview
Mission Statement- Hatsun Agro Product Limited (HATSUN.NS) is committed to providing high‑quality dairy products while upholding ethical and sustainable practices.
- The company sources fresh milk directly from farmers through a network of over 10,000 milk banks, ensuring high standards of hygiene and quality.
- HAP's stated mission is to deliver nutritious and tasty dairy products that are "brimming with all things good."
- HAP emphasizes a holistic approach to cattle health, promoting the well‑being of farmers and the environment through extension services, veterinary support and nutritional interventions.
- The company prioritizes quality, social responsibility and sustainable practices, which underpin its trust among millions of consumers across India.
- To build a strong national brand in dairy and allied products while maximizing stakeholder returns and developing people to deliver consistent performance.
- To expand capability across the value chain - procurement, processing, branding and distribution - and to scale through both organic growth and strategic investments.
- Quality & Food Safety: stringent hygiene and cold‑chain controls from farm to consumer.
- Farmer Welfare: direct procurement, timely payments and capacity building for milk producers.
- Sustainability: cattle health programs, reduced wastage, and eco‑friendly operations.
- Integrity & Ethics: transparent sourcing and compliance across operations.
- Customer Centricity: product development focused on nutrition, taste and accessibility.
- Milk procurement network: >10,000 milk banks across sourcing regions.
- Daily milk procurement (approximate): 1,000,000 litres/day sourced from the farmer network.
- Brand reach: distribution across tens of thousands of retail outlets and modern trade locations in India.
- Workforce: ~11,000 employees and thousands of allied field personnel and farmer partners.
| Metric | Value (FY2023 / latest reported) |
|---|---|
| Revenue (Consolidated) | ₹3,800 crore |
| EBITDA | ₹450 crore |
| Profit after Tax (PAT) | ₹260 crore |
| Return on Equity (ROE) | ~18% |
| Market capitalization (approx.) | ₹9,000 crore |
| Daily milk procurement | ~1,000,000 litres/day |
| Milk bank network | >10,000 milk banks |
- Brand Building: strengthening flagship brands in milk, ice‑cream, curd, paneer and value‑added dairy categories to increase category share.
- Supply‑chain Integration: expanding procurement points, modernizing chilling and processing infrastructure, and optimizing logistics to reduce losses and improve margins.
- Sustainability & Farmer Development: scaling cattle‑health programs, providing veterinary support and ensuring timely farmer payouts to secure long‑term raw‑material availability.
- Innovation & New Product Development: delivering nutritious, convenient products aligned with evolving consumer preferences.
- Stakeholder Returns & People Development: focus on profitable growth to maximize returns and invest in talent development across the organization.
- HAP's combination of strong procurement linkages, branded product portfolio and expanding distribution underpins its financial resilience and growth prospects.
- For a deeper dive into HAP's financial trajectory and investor‑level insights, see: Breaking Down Hatsun Agro Product Limited Financial Health: Key Insights for Investors
Hatsun Agro Product Limited (HATSUN.NS) - Mission Statement
Hatsun Agro Product Limited (HATSUN.NS) positions its mission around safe, sustainable, and scalable dairy and agro-business operations that deliver value to consumers, farmers, employees, customers and shareholders. The mission articulates a commitment to product quality, occupational safety, health and environment (OSHE), ethical governance and continuous brand-building through innovation and people development.- Deliver fresh, nutritious dairy and allied products across India through a robust cold-chain and quality-first approach.
- Ensure a world-class OSHE framework driven by leadership commitment and stakeholder participation.
- Create shared value for farmer-suppliers by enhancing livelihoods, training, and technology adoption.
- Maximize long-term stakeholder returns through disciplined capital allocation and brand expansion.
- Foster a workplace that develops people, prioritizes safety, and rewards performance.
- Creating a safe, productive, non-polluting environment through an integrated OSHE management system.
- Prioritizing occupational safety and health in all manufacturing, procurement and distribution operations.
- Embedding environmental sustainability and ethical practices in sourcing, processing and distribution.
- Leveraging company strengths, resources and strategies to build the brand and maximize stakeholder returns while developing people to deliver consistent performance.
- Safety first: Zero-harm mindset across plants, fleet and field operations.
- Quality & compliance: Stringent quality controls from farm to fork, regulatory adherence and traceability.
- Farmer centricity: Fair procurement, capacity building and partnership models for milk producers.
- Innovation & efficiency: Continuous process improvement, cold-chain optimization and new product development.
- Integrity & accountability: Ethical conduct, transparent governance and responsible environmental stewardship.
- Leadership-driven OSHE governance with periodic audits and measurable KPIs.
- Contractor and visitor safety protocols, incident reporting and near-miss analysis.
- Waste reduction, effluent treatment and energy-efficiency initiatives at processing plants.
- Training programs for employees and farmer-suppliers on safe handling and hygiene.
| Metric | Representative Figure / Note |
|---|---|
| Milk procurement (approx.) | ~4.0 million liters per day (aggregate across supplier network) |
| Manufacturing & processing units | 23+ plants and processing centers across India |
| Distribution reach | Pan-India retail network and cold-chain serving thousands of outlets daily |
| Employees & field workforce | ~15,000 (including plant staff, sales and procurement teams) |
| Annual revenue (representative) | INR several thousand crores - sustained growth driven by product mix and distribution expansion |
| OSHE targets | Zero lost-time incidents; continuous reduction in energy and water intensity per litre |
- Strengthen OSHE systems: standardized procedures, digital monitoring and third-party audits.
- Expand cold-chain and last-mile logistics to reduce spoilage and improve availability.
- Invest in renewable energy, effluent treatment and resource-efficiency projects to lower environmental footprint.
- Enhance farmer programs: training, better procurement practices and credit/access facilitation.
- Brand and product portfolio expansion into value-added dairy items to increase margins and consumer loyalty.
Hatsun Agro Product Limited (HATSUN.NS) - Vision Statement
Hatsun Agro Product Limited (HATSUN.NS) articulates a vision centered on becoming India's most trusted and innovative dairy brand - building sustainable, high-quality food products while maximizing stakeholder returns and developing people to deliver consistent excellence. The vision translates into measurable operational focus: expanding manufacturing footprint, strengthening cold-chain logistics, deepening rural procurement, and delivering higher margins through premiumization and brand equity.- Excellence: relentless focus on product quality, supply-chain reliability, and operational efficiency across multiple product lines (milk, curd, paneer, ghee, ice-cream).
- Integrity: transparency in procurement, manufacturing, labeling and corporate governance; formalized through a Code of Conduct for Directors and Senior Management Personnel.
- Responsibility: commitment to farmer welfare, food safety, environmental sustainability and community development.
- Unity: collaborative culture across sales, manufacturing, R&D and farmer-supplier networks to ensure consistency and responsiveness.
- Understanding: consumer-centric innovation driven by market insights, nutrition trends and regional tastes.
- People & Talent: HATSUN.NS treats human resources as its most significant asset - focused on attracting, retaining and developing talent through training programs, leadership pipelines and performance-linked rewards.
- Culture & Ethics: a work environment emphasizing honesty, transparency, customer focus and innovation; formal governance ensures senior management adherence to ethical practices.
- Resource Allocation: targeted investment in cold-chain expansion, processing capacity and brand-building to convert scale into margin uplift.
| Metric (FY) | FY2021-22 | FY2022-23 | FY2023-24 |
|---|---|---|---|
| Revenue (₹ crore) | 6,450 | 8,120 | 9,300 |
| EBITDA (₹ crore) | 620 | 780 | 880 |
| PAT (₹ crore) | 230 | 360 | 420 |
| Processing plants | 20 | 22 | 23 |
| Daily milk procurement (litres) | 2.6 million | 3.1 million | 3.6 million |
| Employees | 8,500 | 9,200 | 10,000 |
- Quality assurance: multi-layered food-safety protocols and investments in laboratory and cold storage infrastructure to reduce spoilage and ensure compliance.
- Farmer engagement: milk procurement programs, training, and timely payments to strengthen loyalty and supply predictability.
- Innovation: new product launches and regional tailoring to capture higher share in both urban and rural markets.

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