Profire Energy, Inc. (PFIE): Business Model Canvas [Jan-2025 Mis à jour]

Dans le monde dynamique de la technologie énergétique, Profire Energy, Inc. (PFIE) apparaît comme une force transformatrice, révolutionnant les systèmes de gestion de la combustion pour les industries du pétrole et du gaz. Leur toile de modèle commercial innovant révèle une approche stratégique qui va au-delà de la fabrication traditionnelle des équipements, offrant des solutions de pointe qui améliorent considérablement l'efficacité opérationnelle, la sécurité et la durabilité environnementale. En intégrant de manière transparente les technologies avancées avec des modèles de services complets, Profire Energy a sculpté un créneau unique dans le paysage complexe de l'infrastructure énergétique, des innovations prometteuses qui révèlent la jeu qui traitent des défis critiques auxquels sont confrontés les opérateurs de production et de pipeline.

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: partenariats clés

Collaboration avec les fabricants d'équipements de pétrole et de gaz

Profire Energy maintient des partenariats stratégiques avec les principaux fabricants d'équipements dans l'industrie pétrolière et gazière:

Fabricant	Focus de partenariat	Année établie
Honeywell	Technologies de contrôle de la combustion	2015
Emerson Electric	Solutions d'automatisation de processus	2017
Baker Hughes	Systèmes de gestion des brûleurs	2016

Partenariats avec les sociétés de services énergétiques

Les partenariats clés des sociétés de services énergétiques comprennent:

• Schlumberger
• Halliburton
• International de Weatherford

Ces partenariats se concentrent sur Solutions de gestion de la combustion intégrée pour les opérations en amont et en milieu médian.

Alliances stratégiques avec les fournisseurs de technologies de combustion

Fournisseur	Collaboration technologique	Valeur de collaboration annuelle
Siemens Energy	Systèmes de contrôle avancés	2,3 millions de dollars
Électrique générale	Technologies de combustion industrielle	1,7 million de dollars

Relations avec les opérateurs de pipeline et de production

Partenariats critiques avec les principaux opérateurs:

• Exxonmobil
• Chevron
• Conocophillips
• Devon Energy

Ces relations soutiennent Solutions complètes de gestion de la combustion dans plusieurs environnements opérationnels.

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: Activités clés

Conception et fabrication de systèmes de gestion des brûleurs

En 2024, Profire Energy se concentre sur l'ingénierie des systèmes de gestion des brûleurs précis avec les spécifications suivantes:

Catégorie de produits	Volume de production annuel	Prix ​​unitaire moyen
Contrôleurs de brûleurs industriels	5 200 unités	3 750 $ par unité
Systèmes d'optimisation de la combustion	3 800 unités	4 950 $ par unité

Développer des technologies d'optimisation de la combustion

Profire Energy investit dans le développement technologique avancé avec les mesures de R&D suivantes:

• Dépenses annuelles de R&D: 2,1 millions de dollars
• Nombre de brevets actifs: 17
• Taille de l'équipe d'ingénierie: 42 professionnels

Fournir des services techniques et des services sur le terrain

Catégorie de service	Appels de service annuels	Durée moyenne du service
Support technique sur place	1 250 appels de service	4,5 heures par appel
Services de diagnostic à distance	3 600 séances éloignées	1,2 heures par session

Mener des recherches et développement pour des solutions d'efficacité énergétique

Les domaines d'intérêt de la recherche comprennent:

• Technologies de réduction des émissions
• Systèmes de contrôle de la combustion intelligente
• Intégration IoT dans la combustion industrielle

Focus de recherche	Investissement annuel	Amélioration de l'efficacité projetée
Réduction des émissions	$850,000	Réduction de 12 à 15% de CO2
Systèmes de contrôle intelligent	$675,000	8 à 10% d'efficacité énergétique

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: Ressources clés

Ingénierie avancée et expertise technique

En 2024, Profire Energy maintient une équipe technique de 38 professionnels de l'ingénierie spécialisés dans les technologies de gestion de la combustion. La division d'ingénierie de l'entreprise a accumulé plus de 15 ans d'expertise spécialisée sur les brûleurs industriels et le contrôle de la combustion.

Logiciel de gestion de la combustion propriétaire

Attribut logiciel	Spécification
Brevets logiciels totaux	7 brevets actifs
Investissement de développement logiciel	1,2 million de dollars par an
Fréquence de mise à jour logicielle	Trimestriel

Installations de fabrication et capacités de production

Profire Energy exploite un Installation de fabrication de 32 000 pieds carrés Situé à Edmonton, Alberta, Canada. L'installation soutient la capacité de production annuelle d'environ 5 000 unités de gestion de la combustion.

Propriété intellectuelle et portefeuille de brevets

• Brevets actifs totaux: 12
• Catégories de brevets:
  • Systèmes de contrôle de la combustion
  • Technologies de brûleur industrielle
  • Méthodes d'intégration du logiciel
• Dépenses de protection IP annuelles: 450 000 $

Travaux de travail qualifiés avec des connaissances spécifiques à l'industrie

Métrique de la main-d'œuvre	Valeur
Total des employés	89
Expérience moyenne de l'industrie	8,5 ans
Pourcentage de personnel technique	42%

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: propositions de valeur

Amélioration de l'efficacité opérationnelle des installations pétrolières et gazières

Les solutions de gestion de la combustion de Profire Energy réduisent les temps d'arrêt de l'équipement et optimisent les performances opérationnelles. Au quatrième trimestre 2023, la société a rapporté:

Métrique	Performance
Amélioration de la disponibilité de l'équipement moyen	12-15%
Réduction des coûts opérationnels	7 à 9% par installation

Sécurité améliorée grâce à des systèmes de contrôle de combustion avancé

Métriques de performance de sécurité pour les technologies de Profire Energy:

• Réduction des risques de dysfonctionnement de l'équipement de 22%
• Capacités de fermeture de sécurité automatisées
• Conformité aux normes de sécurité API et OSHA

Réduction des émissions environnementales et de la consommation de carburant

Impact environnemental	Pourcentage de réduction
Émissions de CO2	10-13%
Consommation de carburant	8-11%

Solutions rentables pour les infrastructures énergétiques

Indicateurs de performance financière pour 2023:

• ROI moyen pour les clients: 18-24 mois
• Revenu total: 35,2 millions de dollars
• Revenu net: 3,1 millions de dollars

Technologies personnalisables pour diverses applications industrielles

Segment de l'industrie	Pénétration du marché
Huile & Production de gaz	68%
Opérations en milieu de route	22%
Autres applications industrielles	10%

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: relations avec les clients

Assistance des ventes directes et consultation technique

Profire Energy maintient une équipe de vente dédiée qui fournit une consultation technique directe aux clients de l'industrie pétrolière et gazière. Au quatrième trimestre 2023, la société a rapporté:

Métrique des ventes	Valeur
COMBILS ÉQUIPEMENTS VENTS TOTAL	24 professionnels
Heures de consultation des clients moyens	42 heures par mois
Couverture d'assistance technique	Marchés nord-américains

Assistance continue du service à la clientèle et de la maintenance

La société offre un support de maintenance complet via plusieurs canaux:

• Hotline de support technique 24/7
• Portail de demande de service en ligne
• Système de gestion des comptes dédié

Métrique du service client	Performance
Temps de réponse moyen	2,3 heures
Contrats de services annuels	186 Contrats actifs
Taux de satisfaction client	92.4%

Assistance à la formation et à la mise en œuvre

Profire Energy offre des programmes de formation complets pour les clients:

• Formation sur place sur place
• Séances de webinaires virtuels
• Ateliers de mise en œuvre personnalisés

Programme de formation	Détails
Sessions de formation annuelles	48 séances
Participants moyens par session	12 professionnels
Lieux de formation	États-Unis, Canada

Approche de partenariat à long terme

L'entreprise se concentre sur la création de relations avec les clients à long terme grâce à des méthodes d'engagement stratégique:

• Accords de service pluriannuels
• Développement de solutions personnalisées
• Mises à niveau de la technologie continue

Équipe d'assistance technique réactive

Profire Energy maintient une solide infrastructure de support technique:

Métrique de l'équipe de soutien	Spécification
Personnel de soutien technique total	36 spécialistes
Couverture de soutien géographique	Régions nord-américaines
Interactions de soutien annuelles	3 742 engagements clients

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: canaux

Équipe de vente directe ciblant les sociétés de pétrole et de gaz

Au quatrième trimestre 2023, Profire Energy a maintenu une équipe de vente directe de 17 professionnels ciblant spécifiquement les sociétés pétrolières et gazières en Amérique du Nord. L'équipe de vente a couvert des territoires, notamment:

Région	Couverture des ventes
États-Unis	12 représentants des ventes
Canada	5 représentants commerciaux

Catalogue et site Web de produits en ligne

Le site Web de Profire Energy (www.profireenergy.com) sert de canal numérique critique avec les mesures suivantes:

• Visiteurs de site Web mensuels moyens: 4 237
• Pages de catalogue de produits: 42 listes de produits distincts
• DÉSIMESSIONS DE COUPE DE CITATION en ligne: 87 par mois

Salons et conférences de l'industrie

En 2023, Profire Energy a participé à 6 événements clés de l'industrie:

Événement	Emplacement	Date
Conférence de technologie SPE Offshore	Houston, TX	Mai 2023
Nape	Houston, TX	Février 2023

Réseaux de distributeur et de partenaire

Profire Energy a maintenu des partenariats stratégiques avec:

• 8 distributeurs d'équipements internationaux
• 15 partenaires de service régionaux
• 3 collaborateurs de fabrication stratégique

Plateformes de marketing numérique et de communication technique

Les canaux de marketing numérique inclus:

Plate-forme	Abonnés / connexions
Liendin	3 742 abonnés
Gazouillement	1 256 abonnés
Webinaires techniques	6 hébergé en 2023

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: segments de clientèle

Sociétés de production de pétrole et de gaz

En 2024, Profire Energy dessert environ 350 sociétés de production active de pétrole et de gaz à travers l'Amérique du Nord. Ces clients opèrent dans des régions clés, notamment:

Région	Nombre d'entreprises
Bassin permien	127
Formation de Bakken	89
Eagle Ford Schiste	76
Autres régions	58

Opérateurs de pipelines intermédiaires

Profire Energy prend en charge 215 opérateurs de pipelines médian avec des solutions de gestion de la combustion.

• Couverture totale du réseau de pipelines: 78 500 miles
• Valeur du contrat annuel moyen: 157 000 $
• Concentration géographique: 62% des États-Unis, 38% Canada

Entreprises d'exploration et de production en amont

La société dessert 276 entreprises d'exploration et de production en amont avec des technologies spécialisées.

Taille de l'entreprise	Nombre d'entreprises	Part de marché
Grandes entreprises	42	15.2%
Entreprises de taille moyenne	134	48.6%
Petits opérateurs	100	36.2%

Installations de fabrication industrielle

Profire Energy soutient 87 installations de fabrication industrielle avec des solutions de gestion de la combustion.

• Industries primaires servies:
  • Pétrochimique
  • Raffinage
  • Traitement chimique
• Contrat de service annuel moyen: 245 000 $

Organisations de gestion des infrastructures énergétiques

La société fournit des solutions à 64 organisations de gestion des infrastructures énergétiques.

Type d'organisation	Numéro servi	Revenu annuel moyen par client
Agences d'État / provinciales	22	$312,500
Régulateurs de l'énergie fédérale	16	$427,000
Gestionnaires d'infrastructures régionales	26	$289,750

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: Structure des coûts

Investissements de recherche et développement

Pour l'exercice 2023, Profire Energy a déclaré des dépenses de R&D de 1 285 000 $, ce qui représente une baisse de 3,2% par rapport à 1 327 000 $ de l'année précédente.

Exercice fiscal	Dépenses de R&D	Pourcentage de variation
2022	$1,327,000	-
2023	$1,285,000	-3.2%

Frais de fabrication et de production

Les coûts de fabrication totaux pour Profire Energy en 2023 étaient de 8 642 000 $, avec une ventilation comme suit:

• Coûts de matériel direct: 4 321 000 $
• Coûts de main-d'œuvre directs: 2 145 000 $
• Fabrication des frais généraux: 2 176 000 $

Coûts opérationnels des ventes et du marketing

Les dépenses de vente et de marketing pour l'exercice 2023 ont totalisé 3 987 000 $, ce qui représente 14,5% des revenus totaux.

Catégorie de dépenses	Montant	Pourcentage de revenus
Ventes et marketing	$3,987,000	14.5%

Personnel et rémunération de la main-d'œuvre

Les dépenses totales du personnel pour Profire Energy en 2023 étaient de 12 543 000 $, notamment:

• Salaires et salaires: 9 876 000 $
• Avantages sociaux: 2 145 000 $
• Taxes sur la paie: 522 000 $

Maintenance des infrastructures technologiques

Les coûts de maintenance de technologie et d'infrastructure pour 2023 s'élevaient à 1 654 000 $, ventilés comme suit:

Catégorie d'infrastructure	Frais de maintenance
Systèmes informatiques	$876,000
Infrastructure réseau	$458,000
Licence de logiciel	$320,000

Profire Energy, Inc. (PFIE) - Modèle d'entreprise: Strots de revenus

Ventes de produits des systèmes de gestion des brûleurs

Pour l'exercice 2023, Profire Energy a déclaré que les ventes totales de produits de 25,9 millions de dollars, avec des systèmes de gestion des brûleurs représentant la principale source de revenus.

Catégorie de produits	Revenus de 2023	Pourcentage du total des revenus
Systèmes de gestion des brûleurs	25,9 millions de dollars	68.4%
Systèmes de contrôle de la combustion	7,6 millions de dollars	20.1%

Contrats de services techniques et d'assistance

Les revenus des services techniques pour 2023 ont totalisé 4,2 millions de dollars, ce qui représente 11,1% du total des revenus de l'entreprise.

• Valeur moyenne du contrat de service annuel: 85 000 $
• Nombre de contrats de service actifs: 52
• Taux de renouvellement pour les contrats de service: 87,3%

Frais de solution d'ingénierie personnalisés

Les solutions d'ingénierie personnalisées ont généré 2,3 millions de dollars de revenus en 2023, représentant 6,1% du total des revenus de l'entreprise.

Type de solution d'ingénierie	Revenus de 2023	Valeur moyenne du projet
Huile & Solutions de secteur du gaz	1,7 million de dollars	$275,000
Solutions de fabrication industrielle	0,6 million de dollars	$95,000

Services de maintenance et de mise à niveau en cours

Les services de maintenance et de mise à niveau ont contribué à 3,5 millions de dollars aux revenus de 2023 de la société.

• Valeur du contrat de maintenance annuel moyen: 42 000 $
• Revenus de mise à niveau du système: 1,2 million de dollars
• Contrats de maintenance préventive: 41

Revenus de licence et de consultation technologique

Les licences et la consultation technologiques ont généré 1,8 million de dollars en 2023.

Catégorie de licence	Revenus de 2023	Nombre de licences
Licence de technologie	1,3 million de dollars	8 licences
Services de consultation	0,5 million de dollars	22 engagements de conseil

Profire Energy, Inc. (PFIE) - Canvas Business Model: Value Propositions

You're looking at the core reasons customers chose Profire Energy, Inc.'s technologies, especially as the business integrated into CECO Environmental in early 2025. The value proposition centered on delivering quantifiable improvements in safety, efficiency, and compliance for industrial combustion appliances.

Enhanced safety and reliability for industrial combustion appliances

Profire Energy, Inc.'s highly engineered, digital burner management systems (BMS) were designed to provide mission-critical automation and control solutions. This focus on reliability directly translates into fewer operational disruptions for energy producers. The company's technology is integrated into various applications, such as tanks, dehydrators, and separators, to monitor and manage the burners used in these combustion vessels. The commitment to this area was evident in the financial performance leading up to the acquisition; for instance, the Trailing Twelve Months (TTM) Gross Profit Margin stood at 51.16% as of late 2024, indicating strong pricing power likely supported by the critical nature of their safety solutions. Furthermore, remote monitoring capabilities allowed users to check field equipment without manual inspection, which inherently reduces the need for personnel to travel to remote sites for burner malfunction checks.

• Remote monitoring reduces field personnel truck rolls.
• Solutions are integrated into critical oilfield thermal processes.
• TTM Operating Income for the period ending September 30, 2024, was $9.86 million.

Improved operational efficiency and reduced fuel consumption

The systems were purpose-built to improve performance, which includes optimizing burner operation to reduce waste. While specific fuel consumption reduction percentages aren't published in the latest figures, the financial results show the market valued this efficiency. The company reported a record quarterly revenue of $17.2 million in Q3 2024, driven by increased adoption of their solutions. This revenue growth, coupled with a TTM Net Margin of 14.95% for the period ending September 30, 2024, suggests customers were willing to invest in technology that delivered clear operational savings. The forecasted revenue for 2025, even under the new structure, was projected at $60.69 million, showing continued market confidence in the efficiency-driving technology.

Here's a quick look at the financial scale supporting the value proposition as of late 2024:

Metric	Amount (TTM ending 9/30/2024)
Total Revenue	$60.02 million
Net Income	$8.97 million
Revenue Per Employee	$487,969
EBITDA	$10.95 million

Compliance with stringent environmental and regulatory standards

A major driver for adoption was the need to meet evolving environmental mandates. Profire Energy, Inc.'s BMS systems were specifically positioned as the fastest, most cost-effective, and reliable way to satisfy state mandates across North America. For example, their systems help manage control devices required by regulations like Colorado's R307-503-3, which mandates auto-igniters for relighting pilot flames to combust volatile organic compound (VOC) emissions. Similarly, the technology helps manage heaters needed to comply with regulations requiring oil temperature conditioning above 110 degrees Fahrenheit before transportation to burn off toxic gases. The company also provided solutions to manage control devices required under the EPA's Quad O rules, which established mandatory standards for oilfield equipment.

• Systems help manage control devices for EPA Quad O compliance.
• Solutions address Alberta standards considered the easiest way to meet the requirement.
• Technology reduces the release of methane and VOCs into the environment.

Diversified solutions including Chemical Management Systems (CMS)

While the core strength was in burner management, the value proposition expanded through complementary offerings, notably Chemical Management Systems (CMS). Recent financial reports indicated that revenue was driven significantly by the increased adoption of these chemical management solutions, which include automating the delivery of chemicals used in oil and gas extraction. This diversification beyond core BMS broadened the addressable market and provided another layer of operational optimization for customers. The company also offered Data Analytics, providing real-time monitoring insights. The overall financial health leading into the 2025 acquisition, with a Solvency Score of 99/100, suggests a stable platform from which these diversified solutions could continue to grow within CECO Environmental.

Profire Energy, Inc. (PFIE) - Canvas Business Model: Customer Relationships

You're looking at the customer relationship strategy for Profire Energy, Inc. (PFIE) as it operates now, post-acquisition by CECO Environmental Corp. in January 2025 for approximately $125 million. The relationship model is built on deep technical expertise and physical presence, which CECO is now integrating into its broader industrial client network.

Direct sales and technical support for major oil and gas operators

The core customer base remains the upstream, midstream, and downstream transmission segments of the oil and gas industry across North America. The sales approach is direct, relying on technical knowledge to sell complex combustion management systems. Before the acquisition, the company had an installed base approaching 100,000 burner management systems, which represents a massive installed base for recurring service and upgrade opportunities. The sales team is geographically structured to cover key operational areas.

• Products and services sold primarily throughout North America.
• Sales coverage includes dedicated National Sales Managers for U.S. East and U.S. West regions.
• Expert consultation is offered to build customized solutions, providing total transparency on product capabilities and pricing.

Dedicated field service teams for ongoing maintenance and repairs

Service is a critical relationship anchor, ensuring client assets remain compliant and efficient. The field service component is designed to provide immediate, boots-on-the-ground support for installation, startup, commissioning, and preventative maintenance. This dedication to service was a clear value driver, as evidenced by the Q2 2024 report noting the highest quarterly service revenue in company history at that time, despite reported staffing tightness. The operational footprint supports this commitment.

Service Location (Office)	Geographic Focus
Lindon, Utah	U.S. Mountain West Operations
Victoria, Texas; Midland-Odessa, Texas	U.S. Permian Basin/Gulf Coast Operations
Homer, Pennsylvania; Millersburg, Ohio	U.S. Northeast/Midwest Operations
Greeley, Colorado	U.S. Rockies Operations
Acheson, Alberta	Canadian Operations

Relationship management through CECO's existing industrial client network

Post-January 2025, the relationship strategy is evolving to leverage the scale of CECO Environmental Corp. CECO explicitly stated its intention to accelerate Profire's global market expansion by introducing its high-efficiency solutions to more customers in CECO's industrial air and water segments. This means the existing, strong North American oil and gas relationships are now a channel for cross-selling CECO's broader environmental solutions, and vice versa. The forecasted 2025 revenue for the Profire division within CECO is approximately $60.69 million.

• CECO aims to generate meaningful efficiencies and synergies through combined corporate organizations.
• Profire's technology is being integrated into CECO's broader Combustion Management Platform.
• The relationship now benefits from CECO's established international operations.

High-touch, expert-driven consulting on compliance and efficiency

The relationship is consultative, focusing on mission-critical needs like safety, regulatory compliance (like EPA Quad-O), and efficiency improvements. Customers rely on Profire Energy's expertise to navigate complex operational requirements, especially as environmental standards tighten. This is not just about selling hardware; it's about selling optimized, compliant uptime. The company's TTM revenue as of October 2025 reached C$84.73 Million, reflecting the value placed on these expert-driven outcomes.

You'll see this expert-driven approach in their product development, which includes microprocessor-based control systems like the PF2150 BMS Controller, designed for remote monitoring and environmental compliance.

Profire Energy, Inc. (PFIE) - Canvas Business Model: Channels

You're looking at how Profire Energy, Inc., now operating as a subsidiary of CECO Environmental Corp. since January 2025, gets its specialized combustion management solutions to customers. The channel strategy is heavily rooted in direct engagement and physical proximity to key energy plays, which is now being augmented by CECO Environmental's global reach.

Direct sales force targeting upstream and midstream energy companies remains the core engine. Profire Energy's technology is sold directly into the upstream and midstream segments of the oil and gas industry, focusing on systems that monitor and manage burners on vessels like tanks and separators. This direct approach allows for deep technical consultation, which is key for mission-critical safety and efficiency equipment. For context, Profire estimated its 2024 sales to be greater than $60 million before the acquisition closed.

The physical footprint supports this direct sales effort through a network of regional field offices in key US and Canadian energy hubs. These locations aren't just sales points; they are service and parts distribution centers designed to minimize customer downtime. Honestly, having a warehouse you can walk into for a same-day solution is a major selling point in the field.

Here's a look at the strategic physical locations that support the North American channel:

Location Type	City/Region	State/Province	Primary Function Noted
Head Office	Lindon	Utah	Sales, Service, Panel Shop, Warehouse
Permian Office/Hub	Odessa	Texas	Sales, Service, Warehouse, Localized Support
Canada Office	Acheson	Alberta	Sales, Service, Warehouse
Service Hub	Victoria/Houston	Texas	Service Center
Warehouse	Homer City	Pennsylvania	Sales, Service, Warehouse
Service Hub	Millersburg	Ohio	Service Hub

The company also maintains a presence in other areas like Greeley, Colorado, and has historically served international markets in South America, Europe, Africa, the Middle East, and Asia.

Since the acquisition, a significant channel enhancement is the integration into CECO Environmental's global sales and distribution channels. CECO Environmental is a global leader, and this partnership is explicitly intended to accelerate Profire Energy's growth by utilizing CECO's established international operations and customer relationships. The goal is to provide innovation on a global scale, backed by CECO's worldwide presence, broadening the reach beyond the historical North American focus.

Finally, the aftermarket parts and service sales for the large installed base represent a critical, recurring channel. Profire Energy sells complementary oilfield products alongside its core burner management systems. You can count on 24/7 technical support, and the localized service teams are strategically placed throughout the Rocky Mountains, North-Eastern U.S., and Southern U.S. to provide on-site assistance when needed. This service component is vital for maintaining the safety and efficiency of the installed base, which is a key part of the value proposition.

The physical presence is supported by specific service capabilities:

• 24/7 technical support availability.
• On-site Service Support teams for immediate field needs.
• Local warehouse stocking for quick parts turnaround in key basins like the Permian.
• In-house training offered at new locations like Odessa, Texas, to benefit customer teams.

Finance: review the Q3 2025 sales pipeline against the pre-acquisition 2024 sales estimate of >$60M by next Tuesday.

Profire Energy, Inc. (PFIE) - Canvas Business Model: Customer Segments

You're looking at the core clientele for Profire Energy, Inc. (PFIE) as it operates now under CECO Environmental Corp. following the January 2025 acquisition. The customer base is heavily concentrated in energy production, but the technology's applicability is broadening.

Upstream and midstream North American oil and gas producers represent the historical and primary segment. These producers use Profire Energy's burner-management systems (BMS) for combustion vessels like tanks, dehydrators, and separators across their exploration and transportation assets. The company's sales are geographically divided into the United States and Canada, with the majority of revenue coming from the United States. As of October 2025, the trailing twelve months (TTM) revenue stood at C$84.73 Million.

The installed base approaching 100,000 burner management systems is a testament to the deep penetration within this core group. These customers prioritize the increased safety and operational efficiencies Profire Energy's solutions offer for their mission-critical combustion automation and control needs.

Industrial companies requiring critical energy infrastructure solutions form a key expansion area. Profire Energy has been completing installations of its burner-management solutions in other industries that are applicable to expanding the addressable market beyond traditional oil and gas. This includes sectors that rely on similar thermal processes requiring reliable combustion control.

Non-oil and gas industrial sectors seeking combustion management are an important growth vector, leveraging the company's expertise in engineering and design of burner and combustion management systems. The company's technology is designed to enhance the efficiency, safety, and reliability of industrial combustion appliances generally.

Energy companies focused on environmental compliance and safety are driven by increasingly stringent regulatory standards. Profire Energy's products help customers mitigate environmental impacts and reduce emissions through optimized burner operation, which directly supports compliance goals. The company estimated its 2024 sales to be greater than $60 million with adjusted EBITDA margins of approximately 20 percent, reflecting the value placed on these compliance-driven solutions.

Here's a quick look at the financial scale supporting these customer relationships as of late 2025, based on the most recent available figures:

Metric	Value (Latest Available)
TTM Revenue (as of October 2025)	C$84.73 Million
Estimated 2024 Sales	> $60 million
2023 Revenue	$58.21 million
Installed Base (Approximate)	~100,000 Burner Management Systems
Primary Sales Geography	United States and Canada

The customer base is served through offices located strategically across North America, including Lindon, Utah; Victoria, Texas; Midland-Odessa, Texas; Homer, Pennsylvania; Greeley, Colorado; and Millersburg, Ohio, plus Acheson, Alberta, Canada.

• Upstream oil and gas producers.
• Midstream pipeline and gathering operators.
• Downstream transmission segment clients.
• Industrial firms needing combustion control.
• Companies facing tighter emission regulations.

The acquisition by CECO Environmental in January 2025, valued at approximately $125 million, was partly driven by the desire to accelerate Profire Energy's global market expansion beyond its strong North American base. To be fair, the existing customer relationships in the US and Canada remain the bedrock of the business unit's performance.

Finance: review the Q4 2025 revenue run rate against the C$84.73 Million TTM figure by next Tuesday.

Profire Energy, Inc. (PFIE) - Canvas Business Model: Cost Structure

You're looking at the cost base for Profire Energy, Inc. right before its integration into CECO Environmental Corp. in early 2025. This structure reflects the costs incurred while scaling up revenue to a record high in Q3 2024, even as gross margins compressed slightly due to inflation and a shift in project mix. Honestly, understanding these buckets is key to seeing where the operational leverage was before the merger.

The primary cost drivers fall into three main areas: the direct costs of delivering the product (Cost of Revenue), the costs to sell and run the company (SG&A), and investment in future offerings (R&D).

Cost of Revenue (CoR) for hardware manufacturing and component sourcing

Cost of Revenue covers the direct materials, labor, and overhead tied to building and deploying the burner management systems and related hardware. For the Trailing Twelve Months (TTM) ending September 30, 2024, the CoR stood at $29.31 million in millions USD. This figure was impacted by inflationary pressures across the supply chain, which contributed to the gross margin falling to 48.2% in Q3 2024, down from 50.0% in the prior-year quarter. The mix shift toward diversification projects, which often carry lower margins, also played a part in the CoR relative to revenue.

Selling, General, and Administrative (SG&A) expenses for sales and corporate overhead

SG&A captures the non-production costs necessary to keep the lights on and drive sales. For the TTM period ending September 30, 2024, SG&A expenses totaled $19.04 million. In the third quarter of 2024 specifically, total operating expenses were $5.5 million, up from $4.9 million year-over-year, with G&A expenses increasing by 10% compared to the prior-year quarter, reflecting general inflation and headcount additions supporting growth.

Research and Development (R&D) investment, which increased 85% year-over-year in Q3 2024

Investment in R&D is critical for maintaining the technology advantage in combustion management. The commitment here accelerated significantly; R&D spending jumped by 85% year-over-year in Q3 2024. This increase was explicitly driven by inflation, adding headcount, and ramping up new product development and necessary certification activities. For the TTM ending September 30, 2024, R&D investment was $1.22 million. This aggressive investment signals a focus on expanding the product portfolio beyond core oil and gas into adjacent markets like biogas and power generation, which was a key strategic move before the acquisition. It's a clear sign they were investing for future growth.

Labor costs for field service technicians and engineering staff

Labor costs for field service technicians and engineering staff are embedded within both the Cost of Revenue and the SG&A structure. Field service technicians, who handle installation, startup, commissioning, and preventative maintenance, represent a significant portion of the direct labor costs falling under CoR. Engineering staff costs contribute to both CoR (for product-specific engineering) and R&D (for new product development). The Q3 2024 headcount increases cited as a driver for the rise in operating expenses directly point to an increased investment in these skilled personnel categories.

Here's a quick look at the scale of the major cost components based on the last full set of reported figures before the CECO transaction:

Cost Component (Millions USD)	Trailing Twelve Months (TTM) Ending Sep 30, 2024
Cost of Revenue (CoR)	$29.31
Selling, General, and Administrative (SG&A)	$19.04
Research & Development (R&D)	$1.22

You can see the operational spend was heavily weighted toward delivering the product and supporting the existing customer base, with R&D being a smaller, albeit rapidly growing, portion of the total cost base.

• Cost of Revenue includes direct material sourcing and manufacturing overhead.
• SG&A covers corporate overhead and sales team compensation.
• R&D investment accelerated to support diversification efforts.
• Labor for field service is a key variable within CoR.

Finance: draft 13-week cash view by Friday.

Profire Energy, Inc. (PFIE) - Canvas Business Model: Revenue Streams

You're looking at how Profire Energy, Inc., now operating as a division within CECO Environmental Corp. following the acquisition closing on January 2, 2025, generates its income. The revenue structure is built on core product sales supplemented by recurring service and parts revenue.

The projected 2025 revenue for the Profire division is approximately $60.69 million as a CECO division. This figure follows the division's 2024 sales expectation of over $60 million.

The revenue streams are segmented across hardware, services, and complementary product sales:

• Sales of specialized Burner Management Systems (BMS) and hardware
• Aftermarket sales of replacement parts, service, and maintenance contracts
• Sales of Chemical Management Systems (CMS) and complementary products

The core business is rooted in providing mission-critical combustion automation and control solutions, primarily for the upstream, midstream, and downstream transmission segments of the oil and gas industry across North America. The installed base for their burner management systems is approaching 100,000 units.

Here's a look at the historical revenue context leading into the 2025 projection, which helps frame the expected performance under the new ownership structure:

Metric	Value	Period/Context
Projected 2025 Revenue (Profire Division)	$60.69 million	As a CECO division
Estimated 2024 Sales	Over $60 million	Profire's expectation prior to acquisition close
Q3 2024 Revenue	$17.2 million	Highest quarterly revenue in company history
2023 Revenue	$58.21 million	Full year reported revenue
Q3 2024 Gross Profit	$8.3 million	Compared to $7.5 million in Q3 2023

The emphasis on aftermarket support is key for stabilizing revenue, especially when new capital expenditure cycles in the oil and gas sector fluctuate. You can expect a steady stream from servicing the existing installed base.

The diversification strategy, which contributed to the record Q3 2024 revenue of $17.2 million, is expected to continue under CECO Environmental Corp.'s umbrella. This involves expanding the application of Profire Energy's technology beyond traditional oil and gas:

• Targeting Renewables, including RNG and Biogas applications.
• Penetrating Infrastructure markets.
• Serving Power Generation sectors.
• Expanding into Mining applications.

This move helps mitigate reliance on the cyclical nature of the core oil and gas market. Finance: draft 13-week cash view by Friday.