Alfi, Inc. (ALF) BCG Matrix

Alfi, Inc. (ALF): BCG Matrix [Dec-2025 Updated]

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Alfi, Inc. (ALF) BCG Matrix

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You asked for the BCG Matrix analysis for Alfi, Inc. (ALF) as of late 2025, but honestly, this isn't a portfolio review; it's an autopsy of a failed tech venture. With operations ceased after a Chapter 7 filing back in October 2022, the company's current market capitalization sits at a mere $16 and revenue barely scrapes $200.68K. We'll map this wreckage-from defunct AI platforms to uncertain intellectual property assets-across the four quadrants to show exactly where the value evaporated and what, if anything, remains in this liquidation scenario.



Background of Alfi, Inc. (ALF)

You're looking to map Alfi, Inc. (ALF) onto the BCG Matrix, so let's first nail down what the company actually does and where it stands right now. Alfi, Inc. operates in the digital out of home (DOOH) smart advertising space, providing a Software as a Service (SaaS) solution. Their core product is an artificial intelligence (AI) platform, Alfi, which uses computer vision technology to analyze audiences in real-time. Specifically, it detects demographics like age and gender to ensure advertisements served are relevant to the people looking at the screens. This tech is positioned to offer advertisers verified impressions and audience measurement based on eyes on screens.

Alfi, Inc. started back in 2018 and was originally named Lectrefy, Inc. before officially changing its name in January 2020. The company is headquartered in Miami Beach, Florida. It's important to note for context that on October 14, 2022, Alfi, Inc. filed a voluntary petition for liquidation under Chapter 7 in the U.S. Bankruptcy Court for the District of Delaware. Still, recent filings and reports in late 2025 associate the ticker ALF with Centurion Acquisition Corp.

As of the end of day on November 25, 2025, the stock price for Alfi, Inc. (ALF) was $10.63 per share, with a reported Market Capitalization of $332.34 million. The 52-week trading range for the stock has been between a low of $10.04 and a high of $10.70 recently. The company's fiscal year ends on December 31, 2025. Finance: draft 13-week cash view by Friday.



Alfi, Inc. (ALF) - BCG Matrix: Stars

You're looking at the Stars quadrant for Alfi, Inc. as of 2025, but the reality here is starkly different from a typical growth analysis. The primary data point you need to anchor on is the company's formal status.

Alfi, Inc. ceased operations and filed for Chapter 7 liquidation on October 14, 2022. This action means that for the 2025 analysis period, there are no active business units generating revenue or market share to evaluate under the BCG framework.

Because the company is in liquidation, there is no high-growth, high-market-share business unit that exists to classify as a Star. A Star requires high market share in a growing market, which is impossible when operations have been terminated. To illustrate the pre-cessation environment that precluded Star status, consider the trailing twelve months (TTM) metrics available near the filing date:

Metric Value Context
Revenue (ttm) $200.68K Trailing Twelve Months Revenue before cessation.
Net Income (ttm) $-22.78M Trailing Twelve Months Net Loss.
TTM Net Profit Margin -71,583.00% Indicates severe unprofitability.
Total Assets (Latest Quarter) $4.65 million Assets reported before liquidation filing.

The core AI SaaS platform, which transformed DOOH advertising using computer vision, is defunct. This platform, which had deployments in locations like Belfast International Airport, failed to capture the market leadership necessary to be considered a Star, even when it was operational. The financial performance leading up to the filing shows a business consuming significant cash rather than generating the positive cash flow needed for a Star that is about to transition into a Cash Cow.

You can see the cash burn clearly in the final reported figures. For the latest reported quarter, the net change in cash was -0.21 million USD. This cash consumption profile is the opposite of what a successful Star, which requires heavy investment but generates near parity in cash flow, should demonstrate when aiming for maturity.

All former product initiatives are non-operational, eliminating any future growth potential. The company employed 37 individuals before ceasing operations. The strategic focus on growth through investment in Stars is moot, as the following points summarize the current state:

  • Alfi, Inc. is under Chapter 7 liquidation as of October 2022.
  • No current market share data exists for any product line.
  • The AI platform is non-operational.
  • The last reported revenue for a quarter was $0.13 million.

Finance: draft the final asset disposition schedule based on the Chapter 7 trustee's latest filing by Friday.



Alfi, Inc. (ALF) - BCG Matrix: Cash Cows

Cash Cows are business units or products with a high market share but low growth prospects, providing the surplus capital for the entire enterprise. For Alfi, Inc. (ALF), the reality of the portfolio structure does not support the existence of any unit in this quadrant as of late 2025.

The primary factor negating any Cash Cow status is the company's legal standing. Alfi, Inc. filed a voluntary petition for liquidation under Chapter 7 in the U.S. Bankruptcy Court for the District of Delaware on October 14, 2022. This status means there are zero stable, high-share, cash-generating units supporting the structure.

The historical Digital Out-of-Home (DOOH) ad-tech platform, while positioned in a segment with projected growth (the global DOOH market was projected to grow from USD 20.17 billion in 2025 to USD 46.09 billion by 2032, exhibiting a CAGR of 12.5%), never matured into a reliable cash flow source for Alfi, Inc. before the liquidation filing.

The financial data closest to a stable operating period confirms the lack of surplus capital generation. For the fiscal year ending December 31, 2021, the company reported Total Revenue of $26K (in USD Thousands) and a Net Income loss of -$18,944K (in USD Thousands). This indicates consumption of cash, not generation.

You are looking for the numbers that define a Cash Cow, but here is the reality of the last reported operational figures:

Financial Metric (USD Thousands) Period Ending 12/31/2021
Total Revenue $26
Net Income -$18,944
Net Cash From Operating Activities -$16,070 (as of 12/31/2021)

Consequently, no established, low-growth market segment provides surplus capital for reinvestment, as the business is in a state of winding down operations.

  • The company is in liquidation status as of late 2025.
  • Last reported annual revenue was $26K for FY 2021.
  • Last reported Net Cash From Operating Activities was a deficit of -$16,070K for FY 2021.
  • The platform did not achieve the necessary market share to become a market leader generating surplus cash.

The core principle of a Cash Cow-generating more cash than it consumes-is fundamentally unmet, given the Chapter 7 filing. Finance: review the final asset realization schedule by next Tuesday.



Alfi, Inc. (ALF) - BCG Matrix: Dogs

You're looking at the remnants of a business unit that has definitively moved into the Dog quadrant, and frankly, the data confirms it's past the point of a simple turnaround. The historical core business, the AI SaaS Platform designed for digital out-of-home advertising, is now characterized by a low market share and, critically, zero growth because operations have ceased. This unit is not just underperforming; it is effectively dormant from an operational standpoint as of late 2025.

The market's assessment of Alfi, Inc. is stark. The reported market capitalization is effectively $16 as of November 25, 2025, a -100.00% decrease year-over-year, confirming its Dog status. This valuation suggests the market sees virtually no going-concern value remaining in the equity structure.

Here is a quick look at the metrics that cement this categorization:

Metric Value Date/Status
Market Capitalization $16 November 25, 2025
Year-over-Year Market Cap Change -100.00% As of November 25, 2025
Chapter 7 Filing Date October 14, 2022 Historical Event
Reported Revenue (Trailing/Historical) $200.68K Contextual Data Point

The computer vision technology and any related advertising contracts are now distressed assets held within a bankruptcy estate. When a company files for Chapter 7 relief, the goal shifts from growth to orderly liquidation under a court-appointed trustee. This is the definition of avoiding and minimizing exposure; expensive turn-around plans are irrelevant when the entity has voluntarily ceased all business activity.

The implications of the Chapter 7 filing on October 14, 2022, are clear for any remaining stakeholders:

  • The trustee controls all remaining assets.
  • Shareholder equity is subordinate to all secured and unsecured creditors.
  • Operations have been terminated.
  • The stock trades on an over-the-counter basis, often with extremely low liquidity.
  • The primary focus is asset disposal, not business continuity.

Still, you must factor in the final realization. Remaining tangible assets, post-liquidation fees, will likely yield minimal recovery for shareholders. Honestly, the current $16 market cap reflects the theoretical residual value after all administrative and creditor claims are settled, which is almost always near zero for common equity in a Chapter 7 scenario. Finance: confirm the exact liquidation priority schedule for the Delaware Bankruptcy Court filing by next Tuesday.



Alfi, Inc. (ALF) - BCG Matrix: Question Marks

You're looking at the remnants of a business that, despite its technology, ended up in a Chapter 7 liquidation filing on October 14, 2022. In the BCG framework, Question Marks are products or business units in high-growth markets but with low current market share. For Alfi, Inc., this quadrant is defined by the fate of its core technology within the ongoing bankruptcy proceedings.

Unmonetized Intellectual Property (IP): The remaining patents and proprietary AI algorithms exist within the high-growth AI and Digital Out-of-Home (DOOH) advertising market. This market shows massive investment; for instance, investment in AI from the largest hyperscale technology companies is forecast to be about double what was predicted in 2024. The underlying semiconductor market supporting this growth is projected to reach roughly $728 billion in 2025. Alfi, Inc.'s core computer vision technology, designed to deliver real-time, audience-based advertising, is technically in this high-growth space, but its market share is effectively zero as the company has ceased operations. The technology is currently controlled by a Chapter 7 trustee, not the former executive officers whose total compensation was reported as $0.

Sale of Assets: The value of this technology IP is the ultimate question mark. While intangible assets globally represent nearly USD 80 trillion in 2025, making IP finance key, the specific worth of Alfi, Inc.'s unmonetized assets is entirely dependent on a successful asset sale during the Chapter 7 process. The company's common stock trades on OTC Markets as ALFIQ, with a price as of November 12, 2025, at 0.000001 USD, reflecting the near-total loss of equity value.

Centurion Acquisition Corp. (ALF): The stock ticker association with Centurion Acquisition Corp., a Special Purpose Acquisition Company (SPAC), adds complexity. Centurion priced a $250M public offering back on June 11, 2024. For original Alfi shareholders, the actual value remaining after the liquidation process, which involves paying creditors first, is highly uncertain. The company had 31,250,000 outstanding shares recently reported.

Potential for IP Revival: The core AI technology still exists, representing a final, high-risk/high-reward question mark for any potential buyer looking to acquire assets from the liquidation estate. The technology's potential lies in its ability to provide verified impressions and audience measurement based on eyes on screens in the DOOH sector. Any investment here requires heavy capital to move the technology from its current non-operational state into a revenue-generating Star, a path that requires overcoming significant corporate inertia that stalled prior efforts.

Here's a quick look at the quantitative elements defining Alfi, Inc.'s Question Mark status as of late 2025:

Metric Value/Status Context
Market Growth (AI/DOOH Sector) Investment forecast to double vs. 2024 High Growth Potential
Alfi, Inc. Market Share Effectively 0% (Ceased Operations) Low Market Share
Stock Price (ALFIQ) as of 11/12/2025 0.000001 USD Low Return/Value
Chapter 7 Filing Date October 14, 2022 Asset Control Uncertainty
CEO Total Compensation (Reported) $0 Cash Consumption/Return

The situation boils down to these critical data points regarding the assets under the Chapter 7 trustee:

  • Global Intangible Asset Value: Nearly USD 80 trillion in 2025.
  • Semiconductor Market Size (AI-driven): Estimated at $728 billion in 2025.
  • Centurion Acquisition Corp. Offering Size: $250M.
  • Stock Decline from Prior Value: Implied by the -99.00% 5-day change to 0.000001 USD.
  • Outstanding Shares: 31,250,000.

The core AI technology, while existing in a sector seeing massive capital flow, currently consumes cash via the bankruptcy administration process rather than generating returns for equity holders.


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