iCAD, Inc. (ICAD) BCG Matrix

iCAD, Inc. (ICAD): BCG Matrix [Dec-2025 Updated]

US | Healthcare | Medical - Devices | NASDAQ
iCAD, Inc. (ICAD) BCG Matrix

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You're looking for a clear-eyed view of iCAD, Inc.'s product portfolio as of late 2025, especially following the July RadNet integration. Honestly, the picture is a mix: we've got high-fliers like the ProFound Cloud, seeing 18% ARR growth and an 86% gross margin, firmly in the Star quadrant. But we also have legacy systems generating steady, high-margin service revenue acting as our Cash Cows, while the overall structure faces integration uncertainty as a Question Mark. This matrix cuts right to where iCAD, Inc. needs to focus its capital now.



Background of iCAD, Inc. (ICAD)

You're looking at iCAD, Inc. (ICAD), a medical technology company headquartered in Nashua, N.H. Their whole mission is pretty clear: they want to create a world where cancer can't hide. They focus on providing clinically proven, AI-powered solutions to help medical providers catch cancer earlier and improve patient results. Honestly, that's a heavy lift, but their focus is sharp.

iCAD operates in the Detection segment, which centers on image analysis and workflow tools. Their flagship offering is the ProFound Breast Health Suite. This suite uses Artificial Intelligence (AI) to analyze mammograms for cancer detection, density assessment, and risk evaluation. You should know they've been strategically shifting their model, moving customers toward a subscription or Software as a Service (SaaS) structure, which changes how their revenue looks in the short term.

This SaaS transition is showing up in the numbers, even if the headline revenue was flat. For the first quarter ended March 31, 2025, Total ARR (Annual Recurring Revenue) hit $10.7 million, marking an 18% increase year-over-year. Plus, the quality of that revenue improved, pushing the Gross Profit Margin up to 86% from 83% the year prior. They reported cash and cash equivalents of $20.0 million at that time, suggesting they had enough runway for at least the next year.

The biggest news for iCAD as of mid-2025 is the transformational agreement to be acquired by RadNet, a major player in diagnostic imaging and digital health. This all-stock deal, announced in April 2025, valued iCAD at about $103 million. For iCAD stockholders, that represented a staggering 98% premium over the stock price from mid-April 2025. The expectation was that this combination would close in the second or third quarter of 2025, uniting complementary AI technologies.



iCAD, Inc. (ICAD) - BCG Matrix: Stars

You're looking at the products that are currently driving iCAD, Inc.'s growth, the ones that demand investment to maintain their leadership position in expanding markets. These are the Stars in the Boston Consulting Group (BCG) framework.

The ProFound Cloud SaaS platform is a clear example here, showing strong momentum as the company pivots its revenue recognition model. As of the first quarter of 2025, the Total ARR (Annual Recurring Revenue) stood at $10.7 million, which represents a 18% year-over-year increase. This growth is directly supported by new customer acquisition, with 19 new ProFound Cloud deals closed in Q1 2025 alone.

This shift to recurring revenue is also materially improving the quality of iCAD, Inc.'s revenue stream, as evidenced by the gross profit margin. For Q1 2025, the gross profit margin reached 86%, an improvement from the 83% reported in the first quarter of 2024. This margin expansion is explicitly attributed to the higher-margin cloud revenues, which is exactly what you want to see in a high-growth SaaS component.

The core AI offering, ProFound AI Detection V4.0, is positioned squarely in a high-growth environment. The broader global AI market is projected to expand at a Compound Annual Growth Rate (CAGR) of 19.20% from 2025 through 2034. The ProFound AI Detection V4.0 product, which received FDA clearance in the fourth quarter of 2024, is the engine for this growth.

The recent, transformational acquisition by RadNet, Inc., finalized in July 2025, further solidifies the market share and scale of these AI offerings. The combined AI offering post-acquisition is expected to impact a total of 10 million annual mammograms across 1,700 sites globally. This massive scale provides the necessary platform for these products to eventually transition into Cash Cows as the market growth rate inevitably slows down.

Here's a quick look at the key performance indicators supporting the Star categorization for iCAD, Inc.'s AI/Cloud segment as of Q1 2025:

Metric Value Period/Context
Total ARR $10.7 million As of Q1 2025
ARR Year-over-Year Growth 18% Q1 2025
New ProFound Cloud Deals 19 Q1 2025
Gross Profit Margin 86% Q1 2025
Prior Year Gross Profit Margin 83% Q1 2024
Combined Annual Mammograms Impacted 10 million Post-RadNet acquisition
Global Sites Impacted 1,700 Post-RadNet acquisition
Global AI Market CAGR 19.20% 2025-2034 Forecast

The strategy here is clear: invest heavily to keep that market share high while the market is still growing at nearly 20% annually. The high gross margin of 86% shows the profitability potential once the high growth phase matures and cash consumption for promotion lessens. You need to ensure the sales and marketing spend keeps pace with the 18% ARR growth to capture more of that expanding market.

  • Maintain investment in ProFound Cloud to sustain ARR growth above the market CAGR.
  • Leverage the RadNet integration to rapidly scale the installed base beyond 1,700 sites.
  • Focus on driving adoption of ProFound AI Detection V4.0 across the combined entity's reach.
  • Monitor operating expenses, which were reduced by 4% year-over-year in Q1 2025, to balance cash burn against growth investment.

Finance: draft 13-week cash view by Friday.



iCAD, Inc. (ICAD) - BCG Matrix: Cash Cows

Cash Cows for iCAD, Inc. (ICAD) are characterized by a high market share within a mature technology segment, primarily supported by the installed base and recurring service revenue streams. These products consume minimal investment for growth but generate significant, high-margin cash flow.

The Detection segment is the core area fitting this description, generating $19.6 million in total revenue for the full year 2024. This segment benefits from a long-standing presence in the market, evidenced by iCAD, Inc. having an active customer base of 1,488 facilities, representing approximately 46% of the AI market and about 17% of the total US market as of late 2024.

The high-margin nature of these established products is reflected in the company's profitability metrics. For instance, the Gross Profit Margin for the full year 2024 stood at 85% of revenue. Furthermore, the fourth quarter of 2024 saw a Gross Profit Margin of 86%.

The revenue mix shows the transition away from pure perpetual sales, but the maintenance component remains a steady, high-margin contributor. You can see the shift in the recurring revenue components:

Metric Value as of End of 2024 Change from Prior Period/Year
Total Annual Recurring Revenue (T-ARR) $9.8 million Up 11% year-over-year
Maintenance Services ARR (M-ARR) $6.4 million Declined from $7.1 million
Subscription ARR (S-ARR) $2.6 million Up from $1.7 million
Cloud ARR (C-ARR) $0.8 million N/A

The installed base of legacy Computer-Aided Detection (CAD) systems underpins the Maintenance Services ARR (M-ARR), which is the steady, high-margin service revenue stream. While the M-ARR component itself is declining as the company pushes its SaaS transition, the overall T-ARR is still growing, indicating the installed base is being maintained effectively, which is the goal for a Cash Cow. The T-ARR continued to grow into the first quarter of 2025, reaching $10.7 million, an 18% year-over-year increase.

Perpetual license sales for the established ProFound AI software for Digital Breast Tomosynthesis (DBT) are being intentionally managed down as part of the strategic shift, which impacts near-term GAAP revenue recognition but supports long-term stability through the recurring revenue base. The focus here is on efficiency and milking the existing base, not aggressive promotion.

Key financial indicators supporting the Cash Cow status:

  • Full Year 2024 Gross Profit Margin: 85%
  • Q1 2025 Gross Profit Margin: 86%
  • Total deals closed in 2024: 382
  • Cash and cash equivalents as of March 31, 2025: $20.0 million
  • Operating Expenses in Q1 2025: $5.3 million, a 4% decrease from Q1 2024

The low growth focus is evident in the management of operating expenses, which decreased by 4% in the first quarter of 2025 compared to the first quarter of 2024, helping to improve the gross margin to 86% in Q1 2025. This supports the principle of low promotion and placement investments for mature products.



iCAD, Inc. (ICAD) - BCG Matrix: Dogs

Dogs are business units or products characterized by low market share in low-growth markets. For iCAD, Inc. (ICAD), this quadrant represents assets that have been or are being actively minimized or divested to focus resources on higher-growth, higher-share areas like the ProFound AI suite.

The most definitive action aligning with a Dog strategy was the divestiture of the Xoft Electronic Brachytherapy System subsidiary. iCAD, Inc. agreed to sell Xoft to Elekta for approximately $5.5 million plus assumed liabilities, with the final payment due no later than November 6, 2023. This move allowed iCAD, Inc. to provide more focus and synergies to its core growth areas.

The remaining elements classified as Dogs are legacy products that do not fit the current AI-centric strategy. These include older, non-AI-powered CAD systems designed for 2D mammography. These systems are being systematically phased out as the market and iCAD, Inc.'s focus shift entirely to the ProFound AI suite, such as ProFound Detection V4.0, which received FDA clearance. The strategy here is minimization through replacement, not expensive turn-around.

Furthermore, residual, low-volume product lines originating from the former Therapy segment, which do not align with the core breast health AI focus, also fall into this category. These units tie up capital and management attention without offering significant returns, making divestiture or discontinuation the logical path, consistent with the BCG framework for Dogs.

To frame the strategic context for shedding these lower-performing assets, consider iCAD, Inc.'s overall financial snapshot as of the first quarter of 2025. The company reported total revenue of $4.9 million for Q1 2025. The trailing twelve months revenue stood at $19.53 million. The GAAP Net Loss for Q1 2025 was ($0.8) million, though Non-GAAP Adjusted EBITDA showed a positive income of $3 thousand for the same period. The company maintained a cash position of $20 million as of Q1 2025. The strategic shift is also evidenced by the Total ARR (Annual Recurring Revenue) reaching $10.7 million, an 18% year-over-year increase, driven by the higher-growth SaaS model.

Here's a quick look at the financial context surrounding the strategic shift away from Dog-like assets:

Metric Value (as of Q1 2025 or latest available) Context
Q1 2025 Total Revenue $4.9 million Reflects shift to SaaS revenue recognition
Trailing Twelve Months Revenue (TTM) $19.53 million Up 8.86% Year-over-Year
Q1 2025 GAAP Net Loss ($0.8) million Narrowed from ($1.2) million in Q1 2024
Total ARR (Q1 2025) $10.7 million Up 18% Year-over-Year, indicating focus on growth drivers
Xoft Divestiture Proceeds (2023) Approx. $5.5 million Cash event from shedding a non-core asset

The decision to divest Xoft for $5.5 million and phase out older 2D CAD systems is about resource allocation. You're streamlining the portfolio before the expected acquisition by RadNet, valued at approximately $103 million based on the April 14, 2025, closing price.

The Dog category assets are those that:

  • The Xoft Electronic Brachytherapy System was divested for approximately $5.5 million in October 2023.
  • Older, non-AI-powered CAD systems for 2D mammography are being replaced by the ProFound AI suite.
  • Residual, low-volume product lines from the former Therapy segment are not central to the AI focus.


iCAD, Inc. (ICAD) - BCG Matrix: Question Marks

You're looking at the iCAD, Inc. portfolio as of late 2025, and the Question Marks quadrant is dominated by high-potential, pre-commercial or newly integrated assets. These are areas consuming cash but holding the promise of becoming future Stars, especially now under the new ownership structure.

ProFound AI Risk: Investigational Status

The ProFound AI Risk tool represents a classic Question Mark. While it shows superior predictive power, its market access in the US is severely restricted, meaning high growth potential is currently capped by regulatory status. It is CE Marked and Health Canada Licensed, but critically, it is not FDA Cleared and is only available in the US for investigational use. This investigational status forces a heavy investment in clinical validation to move it out of this quadrant, or risk it becoming a Dog if adoption stalls post-integration.

The product's potential is clear from its performance metrics:

  • It is up to 2.4x more accurate than traditional lifetime risk models.
  • It provides a one- or two-year risk assessment based only on the mammogram image.
  • It accurately identified 14% of women with an almost 20-fold higher risk of developing breast cancer than the general population, based on US guidelines in a study.

New AI Algorithms in Research

Newer algorithms, like the Breast Arterial Calcification (BAC) detection model, are firmly in the research and prototyping stage, consuming R&D cash without current revenue contribution. These represent pure potential, requiring significant upfront investment to reach commercial viability. The BAC model, for instance, was introduced at ECR 2025. This is where the cash burn is most visible, as the company invests to prove out the next generation of value.

Key development statistics for the BAC model include:

  • Developed using a dataset of 14,337 DBT exams.
  • Achieved an Area Under the Curve (AUC) of 0.980 on an enriched validation set.
  • Achieved an AUC of 0.986 when evaluated by MQSA-certified radiologists.

Business Structure and Integration Uncertainty

The overall business structure itself became a Question Mark leading up to and immediately following the acquisition by RadNet, Inc. The transaction was completed on July 17, 2025, for a total of $103 million. This integration introduces uncertainty regarding resource allocation, strategic focus, and the realization of expected synergies, which are classic risks for Question Marks being absorbed into a larger entity.

Here are the key figures surrounding the integration:

Metric Value Context/Basis
Acquisition Price $103 million Total transaction value.
Acquisition Date July 17, 2025 Closing date of the merger.
iCAD 2024 Annual Revenue Contributed $19.6 million Based on 2024 figures.
Q1 2025 Revenue $4.87M Revenue for the quarter ending March 31, 2025.
Q1 2025 Revenue Change (YoY) -1.61% Decrease for the quarter ending March 31, 2025.
Combined Annual Mammogram Impact Target Over 10 million Target for the combined DeepHealth/iCAD entity.

Geographic Expansion Efforts

The company has established a global footprint, but market share in many of these new territories remains low, fitting the Question Mark profile of high growth potential markets where current penetration is minimal. The ProFound suite is deployed across a significant number of international locations, but the post-acquisition focus will determine which of these markets receive heavy investment to rapidly gain share.

The global reach metrics as of early 2025 include:

  • ProFound technology deployed in over 1,500 healthcare provider locations worldwide.
  • Product availability in over 50 countries.
  • iCAD geographically operates in France, Belgium, Italy, Germany, Switzerland and All other.
  • New distribution agreements were secured in South Africa, Portugal, and the UK during 2024.

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