Endeavor Group Holdings, Inc. (EDR): Modelo de Negócios Canvas [Jan-2025 Atualizado]

No mundo dinâmico de entretenimento e esportes, o Endeavor Group Holdings, Inc. (EDR) é uma potência que transforma a representação de talentos em uma empresa global multifacetada. Esta empresa inovadora revolucionou como o talento é descoberto, gerenciado e monetizado em várias plataformas, aproveitando um modelo de negócios sofisticado que preenche o talento criativo com estratégias de mídia de ponta. Desde a representação de atletas e artistas de renome mundial até a produção de conteúdo inovador e o gerenciamento de experiências complexas da marca, o modelo de negócios da Endeavor Canvas revela um projeto atraente do sucesso da indústria de entretenimento moderno.

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: Parcerias -chave

Agências de talentos

O Endeavor Group Holdings possui William Morris Endeavor (WME), uma agência líder global de talentos. A partir de 2023, o WME representa mais de 1.000 clientes em entretenimento e esportes.

Parceiro	Tipo de parceria	Detalhes da colaboração -chave
WME	Agência de talentos internos	Representa atores, atletas, músicos e criadores de conteúdo
Img	Esportes e gestão de mídia	Esportes globais, eventos e representação de talentos

Ligas esportivas e organizadores de eventos

A Endeavor mantém parcerias estratégicas com várias organizações esportivas.

• UFC (Ultimate Fighting Championship) - Subsidiária totalmente possuída
• Ligas esportivas profissionais em várias disciplinas
• Gestão Internacional de Eventos Esportivos Internacionais

Empresas de produção de mídia

A Endeavor colabora com várias entidades de produção de mídia para criar e distribuir conteúdo.

Parceiro de produção	Tipo de conteúdo	Escopo de colaboração
Estúdios de entretenimento	Cinema e televisão	Desenvolvimento e produção de conteúdo
Plataformas de mídia digital	Conteúdo de streaming	Criação de programação original

Plataformas de tecnologia e streaming

As parcerias de tecnologia estratégica permitem a distribuição de conteúdo e o engajamento digital.

• Netflix
• Amazon Prime Video
• Hulu
• Disney+

Redes de distribuição de conteúdo

O Endeavor aproveita as redes de distribuição global para maximizar o alcance do conteúdo.

Rede de distribuição	Alcance geográfico	Categorias de conteúdo
Redes de mídia internacionais	Global	Entretenimento, esportes, eventos
Plataformas de streaming digital	Mundialmente	Distribuição de conteúdo multiplataforma

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: Atividades -chave

Representação e gerenciamento de talentos

O Endeavor representa mais de 6.000 clientes nas indústrias de entretenimento, esportes e mídia. A empresa gerencia talento através de seu United Talent Agency (UTA) divisão.

Categoria de talento	Número de clientes
Atores	1,750
Músicos	850
Atletas	1,200
Diretores/produtores	600

Produção e gerenciamento de eventos esportivos

Endeavor possui UFC (Ultimate Fighting Championship), que hospeda aproximadamente 40 eventos anualmente com o alcance global do público.

• Eventos anuais do UFC: 40
• Alcance global de transmissão: 165 países
• Atendimento médio de eventos: 15.000 a 20.000 espectadores ao vivo

Criação de conteúdo e licenciamento

O Endeavor gera receita através da produção de conteúdo e licenciamento em várias plataformas.

Categoria de conteúdo	Receita anual
Conteúdo da televisão/streaming	US $ 350 milhões
Produção de filmes	US $ 250 milhões
Licenciamento de conteúdo digital	US $ 150 milhões

Marketing e desenvolvimento de marca

A Endeavor fornece serviços de marketing abrangentes para clientes e marcas.

• Clientes de marketing: 500+
• Receita global de marketing: US $ 275 milhões
• Parcerias de marca gerenciadas: 250

Aquisição e desenvolvimento de talentos

A empresa investe significativamente na descoberta e desenvolvimento de talentos emergentes entre as indústrias.

Programa de Desenvolvimento de Talentos	Investimento anual
Programa de Artista Emergente	US $ 50 milhões
Desenvolvimento de talentos esportivos	US $ 35 milhões
Suporte de criador de conteúdo digital	US $ 25 milhões

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: Recursos -chave

Extensa lista de talentos

A partir de 2024, o Endeavor representa:

• Mais de 10.000 atletas
• Mais de 2.500 atores e artistas
• 1.500 mais de diretores e produtores

Categoria de talento	Número de talentos representados
Atletas esportivos	10,000+
Profissionais de entretenimento	4,000+

Rede global de conexões da indústria

A rede global da Endeavor se abrange:

• Mais de 40 escritórios internacionais
• 6 continentes de presença operacional
• Mais de 150 países com representação de talentos

Direitos de Propriedade Intelectual

O portfólio de propriedade intelectual inclui:

• Direitos da marca UFC
• Direitos de gerenciamento de eventos da IMG
• Propriedade intelectual da gestão de talentos da WME

Plataformas de mídia digital

Plataforma	Base de usuários
UFC Fight Pass	1,2 milhão de assinantes
Plataformas digitais IMG	500.000 mais de usuários profissionais

Reputação da marca

Métricas de avaliação de mercado:

• Capitalização de mercado: US $ 9,3 bilhões (a partir de 2024)
• Receita: US $ 5,6 bilhões anualmente
• Índice de reconhecimento de marca global: 92/100

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: proposições de valor

Serviços abrangentes de representação de talentos

A Endeavor representa mais de 6.200 clientes em entretenimento, esportes e mídia a partir de 2023. A lista de talentos inclui mais de 500 atores da lista A, mais de 250 diretores e mais de 300 atletas.

Categoria de cliente	Número de clientes	Impacto anual da receita
Atores cinematográficos	500+	US $ 425 milhões
Atores de televisão	350+	US $ 312 milhões
Atletas	300+	US $ 528 milhões

Criação e distribuição inovadora de conteúdo

O portfólio de conteúdo da Endeavor gera US $ 1,2 bilhão em receita anual por meio de vários canais.

• Distribuição de conteúdo do UFC: US ​​$ 750 milhões
• Produção de conteúdo original: US $ 250 milhões
• Plataformas de mídia digital: US $ 200 milhões

Gerenciamento estratégico de marca e marketing

A Endeavor gerencia parcerias de marketing avaliadas em US $ 1,5 bilhão em marcas globais.

Segmento de marketing	Valor anual da parceria	Número de marcas
Marketing esportivo	US $ 650 milhões	75+
Marketing de entretenimento	US $ 500 milhões	50+
Marketing digital	US $ 350 milhões	40+

Experiências de entretenimento e esportes entre plataformas

O Endeavor gera US $ 2,3 bilhões por entretenimento integrado e experiências esportivas.

• Produções de eventos ao vivo: US $ 800 milhões
• Integrações da plataforma de streaming: US $ 600 milhões
• Multi-plataforma de conteúdo: US $ 900 milhões

Oportunidades de desenvolvimento de talentos de alta qualidade

A Endeavor investe US $ 175 milhões anualmente em programas de desenvolvimento de talentos.

Programa de Desenvolvimento	Investimento anual	Participantes
Oficinas de atuação	US $ 50 milhões	1,200
Treinamento de atletas	US $ 75 milhões	800
Treinamento de mídia digital	US $ 50 milhões	600

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: Relacionamentos do cliente

Gerenciamento de talentos personalizados

A Endeavor gerencia mais de 6.000 clientes nos setores de entretenimento, esportes e mídia. A empresa fornece serviços de representação personalizados com mais de 750 agentes em todo o mundo.

Categoria de cliente	Número de clientes	Valor médio de representação anual
Talento de entretenimento	4,200	US $ 1,2 milhão
Profissionais de esportes	1,250	US $ 2,5M
Personalidades da mídia	550	$750,000

Engajamento direto através da mídia social

O Endeavor mantém mais de 35 contas de mídia social verificadas em plataformas, atingindo 12,5 milhões de seguidores.

Evento exclusivo e acesso de conteúdo

• Eventos anuais de rede de clientes: 24
• Conferências exclusivas da indústria: 8
• Sessões de masterclass virtuais: 42 por ano

Estratégias de marketing e promoção personalizadas

A divisão de marketing da Endeavor gerencia US $ 1,2 bilhão em campanhas promocionais do cliente anualmente.

Canal de marketing	Volume anual de campanha	Valor médio da campanha
Marketing digital	620	US $ 1,5 milhão
Mídia tradicional	340	US $ 2,3M
Campanhas integradas	180	US $ 3,7M

Suporte de carreira de talento de longo prazo

Os programas de desenvolvimento de carreira suportam 3.800 clientes com planejamento de trajetória de carreira dedicada.

• Serviços de transição de carreira: 450 clientes anualmente
• Oficinas de desenvolvimento profissional: 72 por ano
• Programas de orientação: 210 orientações ativas

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: Canais

Plataformas de streaming digital

A plataforma do Endeavor UFC Fight Pass gerou US $ 70 milhões em receita de streaming digital em 2022. A plataforma hospeda mais de 20.000 eventos esportivos de combate ao vivo e arquivados.

Plataforma	Assinantes	Receita anual
UFC Fight Pass	800,000	US $ 70 milhões

Redes de mídia social

O Endeavor gerencia canais de mídia social em várias marcas com métricas significativas de engajamento.

• UFC Instagram: 16,2 milhões de seguidores
• WME Instagram: 1,5 milhão de seguidores
• Alcance total da mídia social: mais de 50 milhões de seguidores em plataformas

Eventos e performances ao vivo

O UFC organizou 46 eventos ao vivo em 2022, gerando US $ 1,3 bilhão em receita relacionada a eventos.

Categoria de evento	Número de eventos	Receita total
Eventos ao vivo do UFC	46	US $ 1,3 bilhão

Meios de comunicação tradicionais

O contrato de direitos de transmissão da UFC da ESPN está avaliado em US $ 1,5 bilhão em vários anos.

Serviços de representação de talentos diretos

A WME representa mais de 6.000 clientes em entretenimento e esportes, gerando US $ 1,1 bilhão em receitas de representação em 2022.

Categoria de representação	Número de clientes	Receita anual
WME Representação de talentos	6,000+	US $ 1,1 bilhão

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: segmentos de clientes

Atletas profissionais

O Endeavor representa mais de 6.500 atletas profissionais em várias disciplinas esportivas. Receita de representação para atletas em 2022: US $ 313,9 milhões.

Categoria esportiva	Número de atletas	Valor médio do contrato
NBA	325	US $ 15,2 milhões
NFL	412	US $ 12,7 milhões
Mlb	276	US $ 9,8 milhões

Artistas e artistas

Representação de talentos para artistas em 2022: 1.250 mais clientes com receita anual de representação de US $ 224,6 milhões.

• Artistas musicais: 487 clientes
• Atores de cinema: 312 clientes
• Artistas de televisão: 451 clientes

Empresas de mídia e entretenimento

A Endeavor atende mais de 350 empresas de mídia e entretenimento globalmente. Receita total de direitos de mídia e patrocínio em 2022: US $ 1,2 bilhão.

Tipo de empresa	Número de clientes	Contrato médio anual
Plataformas de streaming	42	US $ 18,5 milhões
Redes de televisão	127	US $ 12,3 milhões
Empresas de produção	181	US $ 8,7 milhões

Organizações esportivas

A Endeavor gerencia parcerias com 85 organizações esportivas. Eventos esportivos e receita de direitos em 2022: US $ 672,4 milhões.

• Ligas profissionais: 22
• Programas atléticos colegiados: 41
• Federações esportivas internacionais: 22

Audiência global e fãs

Alcance total do público global do Endeavor: 2,1 bilhões em plataformas de mídia digital e tradicional. Receita de engajamento dos fãs em 2022: US $ 456,2 milhões.

Plataforma	Alcance do público	Receita de engajamento
Mídia social	1,3 bilhão	US $ 218,5 milhões
Eventos ao vivo	450 milhões	US $ 137,7 milhões
Canais de transmissão	350 milhões	US $ 100 milhões

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: estrutura de custos

Despesas de aquisição e gerenciamento de talentos

A partir do terceiro trimestre de 2023, a Endeavor Group Holdings relatou despesas totais de remuneração e benefícios de US $ 1,34 bilhão. A empresa empregou aproximadamente 7.900 funcionários em período integral em várias divisões.

Categoria de despesa	Custo anual (2023)
Salários e salários	US $ 892 milhões
Remuneração baseada em ações	US $ 215 milhões
Benefícios dos funcionários	US $ 233 milhões

Custos de produção e licenciamento de conteúdo

As despesas relacionadas ao conteúdo do Endeavor em 2023 totalizaram aproximadamente US $ 743 milhões, com investimentos significativos em esportes, entretenimento e conteúdo da mídia.

• Produção de conteúdo do UFC: US ​​$ 312 milhões
• Licenciamento de representação de talentos do WME: US $ 215 milhões
• Aquisição de conteúdo de entretenimento: US $ 216 milhões

Investimentos de marketing e promocionais

As despesas de marketing para 2023 atingiram US $ 456 milhões, representando 8,2% da receita total.

Canal de marketing	Gastos
Marketing digital	US $ 203 milhões
Promoções de eventos	US $ 147 milhões
Publicidade tradicional da mídia	US $ 106 milhões

Manutenção de tecnologia e plataforma digital

A infraestrutura de tecnologia e os custos de desenvolvimento de plataformas em 2023 totalizaram US $ 287 milhões.

• Infraestrutura em nuvem: US $ 98 milhões
• Desenvolvimento de software: US $ 112 milhões
• Segurança Cibernética: US $ 77 milhões

Overhead operacional e administrativo

As despesas operacionais totais para 2023 foram de US $ 612 milhões, cobrindo várias funções administrativas.

Categoria de sobrecarga	Despesa anual
Instalações e aluguel	US $ 187 milhões
Serviços legais e profissionais	US $ 156 milhões
Despesas administrativas gerais	US $ 269 milhões

Endeavor Group Holdings, Inc. (EDR) - Modelo de negócios: fluxos de receita

Comissões de representação de talentos

Para o ano fiscal de 2023, o Endeavor relatou comissões de representação de talentos de US $ 509,4 milhões.

Taxas de licenciamento e distribuição de conteúdo

A receita de licenciamento e distribuição de conteúdo para 2023 totalizou US $ 439,2 milhões.

Fluxo de receita	2023 valor ($ m)	Porcentagem da receita total
Representação de talentos	509.4	28.3%
Licenciamento de conteúdo	439.2	24.3%

Receita de produção e gerenciamento de eventos

O segmento de eventos ao vivo e UFC gerou US $ 1,4 bilhão em receita para 2023.

Parcerias de marca e patrocínios

• Receita total de parceria de marca: US $ 312,6 milhões em 2023
• Os principais clientes incluem marcas globais de esportes e entretenimento

Direitos da mídia e renda de publicidade

Os direitos da mídia e a receita de publicidade para 2023 atingiram US $ 542,7 milhões.

Fonte da receita da mídia	2023 valor ($ m)
Direitos da mídia do UFC	325.4
Renda de publicidade	217.3

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Value Propositions

You're looking at the core value Endeavor Group Holdings, Inc. delivers now that Silver Lake has taken it private in March 2025 for $27.50 per share, establishing a $13 billion equity value and a $25 billion consolidated enterprise value. The value proposition centers on the tightly controlled, high-value intellectual property (IP) assets, primarily through its controlling stake in TKO Group Holdings, Inc.

Integrated Platform: Connecting talent, content, and brands across a single ecosystem

The core value proposition is built around the WME Group, which houses the preeminent talent agency with over 125 years of experience, connecting clients across books, film, music, sports, and digital media. This platform supports the monetization of IP and talent across the entire Endeavor ecosystem, which, prior to recent divestitures, generated $7.11 billion in revenue in fiscal 2024.

The integrated nature is evidenced by the structure of TKO Group Holdings, Inc., which combines the UFC and WWE, two properties with a collective fanbase of more than a billion people.

Access to Premium IP: Exclusive ownership of high-demand sports content (UFC, WWE)

The primary value here is the ownership and control over two of the world's most valuable live sports and entertainment properties, housed under TKO Group Holdings, Inc., which Endeavor controls a majority stake in.

Asset/Metric	Value/Amount	Context/Date
TKO Group Holdings Enterprise Value (Consolidated)	$25 billion	As of March 2025 transaction close
UFC Enterprise Value (Pre-Merger)	$12.1 billion	As of September 2023 merger agreement
WWE Enterprise Value (Pre-Merger)	$9.3 billion	As of September 2023 merger agreement
TKO Full Year 2025 Revenue Guidance	$2.930 billion to $3.000 billion	TKO Guidance
TKO Full Year 2025 Adjusted EBITDA Guidance	$1.350 billion to $1.390 billion	TKO Guidance
WWE Q2 2025 Adjusted EBITDA	$329.8 million	Q2 2025 Results

The value of the content rights is being aggressively pursued; WWE secured a reported $1.6 billion across five years for its Premium Live Events streaming rights with ESPN, effective August 2025. Also, the UFC's current media rights deal with ESPN expires at the end of 2025, with reports suggesting a pursuit of over $1 billion a year for the next agreement.

Global Market Reach: Unlocking international opportunities for clients and partners

The scale of the core IP assets provides unparalleled global distribution, which benefits all Endeavor Group Holdings, Inc. clients and partners.

• UFC produces 40+ live events annually.
• UFC broadcasts to over 900 million TV households.
• UFC reaches 170+ countries.
• TKO aims to serve a collective fanbase of more than a billion people.

Career Maximization: Full-service management for top-tier talent

The WME Group provides comprehensive management, ensuring talent can maximize the value of their intellectual property across Endeavor's vast network. This is critical for securing high-value deals, such as the WWE's RAW show beginning its Netflix broadcast rights deal in January 2025.

The depth of digital engagement supports career growth:

• WWE surpassed 7.5 billion digital and social media views in Q1 2023 (Jan/Feb).
• WWE has nearly 94 million YouTube subscribers.
• WWE has more than 20 million followers on TikTok.

Simplified Focus: Post-privatization clarity on core representation and IP assets

Following the March 2025 take-private transaction, Endeavor Group Holdings, Inc. has a clearer mandate focused on its core assets, shedding non-core businesses. This clarity is intended to maximize shareholder value without the short-term pressures of the public market.

The strategic divestment of assets post-merger with Silver Lake included:

• Divestment of IMG, PBR, and On Location Experiences to TKO Group for $3.25 billion (completed February 2025).
• Sale of OpenBet and IMG Arena for $450 million.

The remaining TKO Group Holdings stake, which Endeavor retains a controlling interest in (reported as 61.72%), represents the concentrated value driver, with TKO's Q2 2025 Adjusted EBITDA margin rising from 25% to 40%.

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Customer Relationships

You're looking at how Endeavor Group Holdings, Inc. (now effectively the WME Group following the Silver Lake acquisition in March 2025) manages its connections with the key groups it serves. This is all about the high-touch service for talent and the deep, multi-year ties with content distributors and corporate partners.

Dedicated Agent Model: High-touch, personalized service for top talent

The core relationship here is with the talent represented by WME. This model is about deep, career-long management, not transactional representation. The Representation segment, which houses WME, brought in $1.688 billion in revenue for the full year 2024. That's a 9% increase year-over-year, showing continued strength in securing high-value deals for their roster across talent, music, and sports groups.

• Focus remains on the career arc of the client, not just one deal.
• Growth in this segment was driven by talent, music, and sports groups.
• The segment generated $501.6 million in Q4 2024 revenue.

Long-Term Media Contracts: Multi-year, high-value rights agreements with distributors

For the owned properties, the relationship with media distributors is cemented through long-term rights agreements. The Owned Sports Properties segment, which included UFC and WWE prior to the TKO asset sale, saw its 2024 revenue hit $2.985 billion, a 64% jump from the prior year, partly due to contractual escalations in media rights fees. Consider the scale: UFC content is broadcast in over 170 countries, and WWE content reaches over one billion households globally.

The structure of these contracts is designed for stability. For instance, the acquisition of WWE in September 2023 contributed $1.0 billion to the 2024 revenue, illustrating the value locked into long-term content distribution relationships.

Strategic Partnerships: Deep, consultative relationships with corporate clients

The consultative relationship with corporate clients is managed through the agency side and the former Events, Experiences & Rights segment. These partnerships often involve large-scale activations and brand alignments. A major strategic move defining customer relationships in 2025 was the definitive agreement announced October 24, 2024, to sell PBR, On Location, and IMG to TKO Group Holdings in an all-equity transaction valued at $3.25 billion. This transaction, which closed February 28, 2025, redefined the scope of Endeavor's direct corporate partnership portfolio, focusing the remaining entity more squarely on representation.

Direct-to-Consumer (DTC) Engagement: Building fan loyalty via owned digital platforms

Fan loyalty is a direct relationship, especially for the major intellectual properties. While specific DTC revenue figures aren't broken out here, the sheer reach of the properties speaks to the success of this engagement. UFC produces over 40 live events annually, and the PBR Teams league, introduced in 2024, is a direct effort to deepen fan connection. The relationship is maintained through content delivery and live event experiences, which saw revenue increases from events like the Paris 2024 Olympic and Paralympic Games and Super Bowl LVIII in the Events, Experiences & Rights segment for 2024.

Investor Relations: Managing expectations of the new private equity owners

For the new private equity owners, Silver Lake, the relationship is managed through financial transparency and strategic alignment, especially after the take-private transaction finalized on March 24, 2025. The deal valued the company at an enterprise value of $25 billion, with stockholders receiving $27.50 per share in cash. The focus shifts to maximizing returns within the private structure, using cash flows to manage the debt structure, including repaying or refinancing a $2.2 billion term loan maturing in May 2025. The company's full-year 2024 Adjusted EBITDA was $1.316 billion.

Here's a quick look at the financial context surrounding these relationships as of the last public reporting period:

Metric	Value (FY End Dec 31, 2024)	Context
Total Consolidated Revenue	$7.111 billion	Last full-year reported revenue before privatization.
Representation Segment Revenue	$1.688 billion	Directly tied to talent agent relationships (WME).
Owned Sports Properties Revenue	$2.985 billion	Driven by media rights and sponsorships (UFC/WWE).
Cash and Cash Equivalents	$1.201 billion	Liquidity position post-year-end 2024.
Total Debt	$5.678 billion	Debt level requiring management by new private owners.
TKO Asset Sale Valuation	$3.25 billion	Value of assets divested to TKO in early 2025.

The relationship with the former public shareholders was marked by a required quarterly dividend of $0.06 per share leading up to the take-private. Anyway, the relationship with TKO, where Endeavor retains a majority stake, is now governed by a different set of expectations, reflected in TKO's announced quarterly cash dividend of $0.38 per share.

Finance: draft pro-forma capital structure reflecting TKO asset sale and Silver Lake acquisition by next Tuesday.

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Channels

WME/IMG Agents: This channel focuses on direct client-to-agent relationships for talent services, primarily through WME. For the full year 2024, the Representation segment, which includes WME, generated $1.688 billion in revenue, marking a 9% increase over the prior year.

The scope of WME's reach is broad, covering major areas of entertainment and sports representation:

• Motion Picture and Television representation.
• Music division, booking talent across all genres.
• Sports representation.
• Comedy and Speaking engagements.
• Fashion and Literary Media representation.

Global Broadcast/Streaming: Distribution of TKO content, which was Endeavor Group Holdings, Inc.'s primary asset, is channeled through major media platforms. The WWE brand secured a 5-year partnership with ESPN for premium live events, effective starting 2026, with an annual commitment valued at $325 million annually. Separately, the UFC brand locked in a 7-year, $7.7 billion agreement with Paramount, starting in 2026. TKO raised its full-year 2025 revenue guidance to a range of $4.690 billion to $4.720 billion.

Live Venues/Arenas: This involves physical locations for UFC, WWE, and managed events, monetized through ticket sales and site fees. TKO reported significant live event success in 2025, with WWE's SummerSlam selling more than 100,000 tickets at MetLife Stadium. In Q3 2025, TKO's live events and hospitality revenue increased by $31.4 million year-over-year.

Digital Platforms: Content delivery via Endeavor Streaming and social media is a key distribution method. While specific Endeavor Streaming revenue is not isolated for late 2025, TKO's media rights revenue streams are substantial due to the new deals. The UFC's media rights fees contributed to a 5% revenue increase for that segment in Q2 2025, reaching $415.9 million.

On Location: This channel delivers premium hospitality and experience packages for live events. On Location generated more than $150 million in revenue from the Minneapolis Super Bowl. For Super Bowl LIII in Atlanta, the entity generated $175 million in revenue. Endeavor acquired On Location for a price north of $650 million.

Here's a look at the financial scale of the primary content/events business (TKO) that Endeavor Group Holdings, Inc. was majority-owned in through late 2025:

Metric	Value (Late 2025 Context)	Source Segment/Event
TKO Full Year 2025 Revenue Guidance (High End)	$4.720 billion	TKO Group Holdings
TKO Full Year 2025 Adjusted EBITDA Guidance (High End)	$1.580 billion	TKO Group Holdings
TKO Q2 2025 Reported Revenue	$1.308 billion	TKO Group Holdings
TKO Q3 2025 Revenue Growth (YoY)	23% (or $75.8 million increase)	TKO Group Holdings
WWE ESPN Annual Media Commitment (Starting 2026)	$325 million	Global Broadcast/Streaming

The Representation segment's 2024 revenue, which represents the core of the remaining Endeavor entity post-asset sales, was $1.688 billion.

Finance: draft 13-week cash view by Friday.

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Customer Segments

You're looking at the customer base of Endeavor Group Holdings, Inc. right after its transition to a private entity under Silver Lake in March 2025. The structure shifted significantly, making the remaining core business heavily focused on representation under the new WME Group banner.

The customer segments are diverse, spanning the talent they represent to the corporate entities that pay for access to that talent and the media platforms that buy their content rights. Here's the breakdown based on the last full-year figures available before the privatization, which was for the fiscal year ended December 31, 2024, and the key 2025 transaction data.

Top-Tier Talent: Actors, Musicians, Athletes, and Models represented by WME

This group forms the supply side of the core agency business, now consolidated as WME Group. These are the individuals whose market value drives the segment's revenue. The Representation segment, led by WME, generated $1.688 billion in revenue for the full year 2024, marking a 9% increase over 2023. In the final quarter of 2024, this segment brought in $501.6 million, a 17% year-over-year jump. The segment's Adjusted EBITDA for the full year 2024 was $405.7 million. WME's client roster includes talent across film, television, music, theater, digital media, and publishing, and they also represent major sports leagues like the NFL and NHL.

• WME Representation Segment Full Year 2024 Revenue: $1.688 billion
• WME Representation Segment Q4 2024 Revenue: $501.6 million
• WME Representation Segment Full Year 2024 Adjusted EBITDA: $405.7 million

Global Media Platforms: Broadcasters and streaming services seeking premium content

These platforms are the primary buyers of content rights and production services, though Endeavor shed significant content/sports assets in early 2025. Prior to the asset sale, the Events, Experiences & Rights segment, which housed much of this interaction, saw revenue of $2.529 billion for the full year 2024, a 16% increase. The Q3 2024 revenue for this segment was $899.8 million, heavily boosted by the Paris 2024 Olympic and Paralympic Games, where On Location served as the exclusive hospitality provider. Post-privatization, Endeavor retains a controlling stake in TKO Group Holdings (approximately 61% ownership), which includes the UFC and WWE, whose media rights are a major draw for global platforms.

Corporate Brands/Advertisers: Companies seeking high-visibility sponsorship and endorsement deals

Corporate clients engage WME Group for brand strategy, marketing, advertising, and activation services tied to their represented talent or owned intellectual property. The growth in the Representation segment in 2024 was driven by talent, music, and sports, which directly involves brand partnerships. For instance, the UFC (now under TKO, in which Endeavor holds a controlling stake) saw increases in revenue from sponsorships and site fees. The sale of assets like IMG and PBR to TKO for $3.25 billion in February 2025 streamlined the remaining entity, focusing the core business on representation where brand deals are central.

B2C Fans: Consumers attending live events and purchasing PPV/merchandise

While many direct-to-consumer assets like PBR and On Location were sold to TKO in February 2025, the remaining WME Group still serves this segment through its talent roster, facilitating tours and appearances. The Events, Experiences & Rights segment, before the divestiture, reflected strong consumer demand, with its Q3 2024 revenue reaching $899.8 million. The UFC, a major driver of live event and PPV revenue, remains a key asset via Endeavor's controlling stake in TKO Group Holdings.

Financial Sponsors: Silver Lake and co-investors driving the private entity's strategy

This segment is the ultimate owner following the March 24, 2025, transaction. Silver Lake acquired 100% of the outstanding shares Endeavor did not already own, taking the company private. The deal pegged the all-in enterprise value, consolidating TKO's value, at $25 billion at a price of $27.50 per share. Silver Lake initially acquired a 31.25% minority stake in 2012 for $250 million. Additionally, former executive chairman Patrick Whitesell is leading a new sports and media business backed with $250 million from Silver Lake.

You can see the financial structure shift in the table below, comparing the last full-year performance to the transaction details that define the current ownership structure.

Customer/Investor Group	Key Metric/Data Point	Value/Amount (Latest Available)
Top-Tier Talent (WME Group)	Full Year 2024 Representation Revenue	$1.688 billion
Global Media Platforms/Corporate Brands	Events, Experiences & Rights Segment FY 2024 Revenue	$2.529 billion
Financial Sponsors (Silver Lake)	Take-Private Transaction Enterprise Value (Consolidated)	$25 billion
Financial Sponsors (Silver Lake)	Take-Private Share Price	$27.50 per share
Financial Sponsors (Silver Lake)	Initial 2012 Minority Stake Investment	$250 million
Financial Sponsors (Silver Lake)	TKO Group Holdings Ownership Stake (Post-Transaction)	~61% controlling stake
B2C Fans/Events (via TKO Assets)	Sale Price of PBR, IMG, On Location to TKO	$3.25 billion (all-equity)
Financial Sponsors (Whitesell New Venture)	Silver Lake Backing for Whitesell's New Business	$250 million

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Cost Structure

You're looking at the cost base Endeavor Group Holdings, Inc. was managing right before the Silver Lake take-private deal closed in early 2025. The structure was heavily weighted toward human capital and the fixed costs associated with its large asset base.

Talent and Personnel Costs: High commissions and salaries for agents and executives

Personnel costs are a primary driver within Selling, General and Administrative (SG&A) expenses. For the full year ended December 31, 2024, SG&A expenses rose significantly to $711.5 million, an increase of $329.9 million, or 86.4%, compared to the prior year. This jump was largely due to including WWE operations, which were acquired in September 2023, alongside higher general personnel costs, travel, and public company overhead related to TKO Group Holdings, Inc.

• SG&A increase driven by inclusion of WWE operations.
• Higher cost of personnel and travel expenses noted for 2024.
• Equity-based compensation was lower in 2024 than the prior period.

Direct Operating Costs: Production and staging expenses for live events

Direct costs are embedded within the segment results, particularly in Events, Experiences & Rights, and Owned Sports Properties. The revenue growth in the Events, Experiences & Rights segment for the full year 2024, which reached $2.529 billion, was heavily influenced by major events like the Paris 2024 Olympic and Paralympic Games and Super Bowl LVIII, which carry substantial staging and production expenses. The cost of servicing these large-scale operations is a major component here.

Here's a quick look at the scale of the segments driving these operating costs for the year ended December 31, 2024:

Segment	Full Year 2024 Revenue (Millions USD)	Year-over-Year Growth (%)
Owned Sports Properties	$2,985 billion	64%
Events, Experiences & Rights	$2.529 billion	16%
Representation	$1.688 billion	9%

Interest Expense: Servicing the substantial debt load, totaling $5.678 billion (2024)

Servicing the debt was a non-trivial cost. Total debt for Endeavor Group Holdings, Inc. stood at $5.678 billion as of December 31, 2024, up from $5.228 billion at September 30, 2024. This debt load resulted in an Interest expense, net of $407.8 million for the full year 2024, representing an increase of $61.6 million, or 17.8%, over the 2023 figure.

The net debt position as of December 2024, after accounting for cash and cash equivalents of $1.004 billion (as of September 30, 2024), was approximately $4.674 billion.

Transaction Expenses: Significant legal and advisory fees related to the 2025 take-private deal

While the Silver Lake take-private deal was expected to close in the first quarter of 2025, the preparatory costs were booked in 2024. Merger, acquisition, and earn-out costs recorded for the year ended December 31, 2024, totaled $128.7 million (reported as $128,659 thousand). Also contributing were Certain legal costs, which amounted to $27.5 million (reported as $27,465 thousand) for the same period. The deal itself valued the equity at $13 billion.

• Merger, acquisition and earn-out costs (2024): $128.7 million.
• Certain legal costs (2024): $27.5 million.
• The deal involved paying stockholders $27.50 per share in cash.

Content Acquisition Costs: Investment in new IP and contractual media rights escalations

Acquisitions and escalations drive content costs. The significant revenue growth in the Owned Sports Properties segment for 2024, up 64.4% to $2.985 billion, was primarily attributed to the acquisition of WWE, which contributed $1.0 billion to that increase. Also, increases at UFC were driven by higher media rights fees from contractual escalations. The Representation segment growth was partially due to an acquisition in 2024, which increased operating costs there as well.

Finance: draft 13-week cash view by Friday.

Endeavor Group Holdings, Inc. (EDR) - Canvas Business Model: Revenue Streams

You're looking at the final full-year revenue snapshot for Endeavor Group Holdings, Inc. before the major restructuring in early 2025, which is based on the fiscal year ended December 31, 2024.

The total consolidated revenue for Endeavor Group Holdings in 2024 hit $7.111 billion.

The revenue streams are clearly segmented, showing a heavy reliance on owned, premium sports intellectual property (IP) alongside the traditional agency business.

Owned Sports Properties: Revenue from UFC/WWE/PBR

This category, which includes the massive value of UFC and the recently acquired WWE, generated $2.985 billion in revenue for the full year 2024, marking a significant 64% increase compared to the prior year. This growth was substantially boosted by the WWE acquisition, which contributed $1.0 billion to the yearly total. Within the UFC component of this stream, revenue increases came from sponsorships, live event revenue, and site fees, alongside higher media rights fees due to existing contractual escalations. Professional Bull Riders (PBR) also contributed via increases in team-related revenue, brand partnerships, and ticket sales.

Representation Commissions: Fees from talent deals

The Representation segment, anchored by WME, brought in $1.688 billion in revenue for 2024, representing a 9% increase year-over-year. The primary drivers here were growth across WME's talent, music, and sports groups, plus an increase in the nonscripted business following an acquisition in 2024. This stream is the core of the remaining private Endeavor entity post-restructuring.

The remaining revenue components fall under the former Events, Experiences & Rights segment, which posted $2.529 billion in revenue for 2024, a 16% increase.

Media Rights Fees: Selling broadcast rights for TKO properties (UFC/WWE)

While the specific dollar amount for just media rights fees is not broken out separately from the Owned Sports Properties segment, the search results indicate that higher media rights fees from contractual escalations at UFC were a key driver of that segment's growth. Furthermore, TKO Group Holdings, Inc. was actively looking for a new UFC broadcast rights deal in 2024, reportedly seeking $1 billion per year.

Live Event Revenue: Ticket sales, site fees, and premium hospitality packages

This revenue source is a mix. Live event revenue and site fees were specifically cited as drivers within the Owned Sports Properties segment (UFC/PBR). Additionally, the Events, Experiences & Rights segment saw revenue increases driven by major live events like the Paris 2024 Olympic and Paralympic Games, Super Bowl LVIII, and the Miami Open and Madrid Open tennis tournaments.

Sponsorship and Licensing: Brand partnerships and IP licensing revenue

Brand partnerships and ticket sales were noted as contributors to the revenue increase within the PBR portion of the Owned Sports Properties segment. Also, UFC saw revenue increases from sponsorships, which falls under this general category.

Here is a quick look at the major segment revenue contributions for the full year 2024:

Revenue Stream Category	Full Year 2024 Revenue (USD)
Owned Sports Properties (UFC/WWE/PBR)	$2.985 billion
Representation (WME Talent/Music/Sports)	$1.688 billion
Events, Experiences & Rights (Events/Media/Licensing)	$2.529 billion
Consolidated Total Revenue	$7.111 billion

The composition of the Events, Experiences & Rights segment revenue, which totaled $2.529 billion, is derived from:

• Increases from On Location, the Miami Open, and Barrett-Jackson's Scottsdale event.
• Revenue from major events like the Paris 2024 Olympic and Paralympic Games and Super Bowl LVIII.
• Offsetting factors included the sale of IMG Academy in June 2023.

The Representation segment's growth was also supported by an increase in the nonscripted business due to an acquisition completed in 2024.

Finance: draft 13-week cash view by Friday.