Processa Pharmaceuticals, Inc. (PCSA): ANSOFF MATRIX ANÁLISE [JAN-2025 Atualizado]

No cenário dinâmico da oncologia de precisão, a Processa Pharmaceuticals, Inc. (PCSA) surge como uma força visionária, navegando estrategicamente no terreno complexo da pesquisa do câncer e da inovação terapêutica. Ao alavancar sua inovadora tecnologia de reativação em p53 e adotar uma abordagem abrangente da matriz ANSOFF, a empresa está pronta para revolucionar o tratamento do câncer em múltiplas dimensões - da penetração do mercado a estratégias de diversificação ousadas que prometem remodelar o futuro da medicina personalizada e terapias direcionadas.

Processa Pharmaceuticals, Inc. (PCSA) - ANSOFF MATRIX: Penetração de mercado

Expanda os esforços de marketing para o candidato a medicamentos líderes PC14586

O PC14586 tem como alvo tumores sólidos avançados, com foco nas mutações TP53. A partir do quarto trimestre de 2022, a Processa investiu US $ 3,2 milhões em pesquisa e desenvolvimento de marketing para este candidato a medicamentos.

Investimento de marketing	Quantia
Despesas de marketing de P&D	US $ 3,2 milhões
População alvo de pacientes	Aproximadamente 12.500 pacientes com mutações em TP53

Aumentar a inscrição no ensaio clínico

A inscrição no ensaio clínico para estudos de oncologia mostra o envolvimento ativo.

Métricas de ensaio clínico	Número
Ensaios de oncologia ativos	3 estudos em andamento
Meta de recrutamento de pacientes	250 pacientes
Inscrição atual	168 pacientes

Aumente as estratégias de vendas e promocionais

• Avaliação do oleoduto farmacêutico: US $ 47,6 milhões
• Expansão da equipe de vendas: 12 novos especialistas em oncologia contratados
• Orçamento de marketing digital: US $ 1,5 milhão

Fortalecer os relacionamentos do profissional de saúde

Parcerias institucionais	Número
Centros de Pesquisa Oncológica	17 parcerias
Centros Médicos Acadêmicos	9 colaborações

Otimize estratégias de preços

A estratégia atual do programa de desenvolvimento de medicamentos se concentra no posicionamento competitivo do mercado.

Métricas de estratégia de preços	Valor
Custo médio de desenvolvimento de medicamentos	US $ 22,4 milhões
Receita projetada no primeiro ano	US $ 6,3 milhões

Proceou

Mercados internacionais -alvo para PC14586

A Processa Pharmaceuticals identificou possíveis mercados na Europa e na Ásia para PC14586, concentrando -se em regiões com altas necessidades médicas não atendidas no tratamento do câncer de pâncreas.

Região -alvo	Potencial de mercado	Tamanho estimado do mercado
Europa	Alto potencial para tratamentos de doenças raras	US $ 3,2 bilhões no mercado de câncer de pâncreas até 2025
Ásia -Pacífico	Mercado de oncologia em crescimento	US $ 4,7 bilhões em expansão potencial de mercado

Explore parcerias com distribuidores farmacêuticos globais

Objetivos de parceria estratégica com distribuidores farmacêuticos internacionais:

• Rede de distribuição global da Novartis AG
• Alcance Internacional da Roche Pharmaceuticals
• Capacidades de marketing global da AstraZeneca

Expandir locais de ensaio clínico

Distribuição geográfica atual do ensaio clínico:

Região	Número de sites de teste	Inscrição do paciente
Estados Unidos	12 sites	237 pacientes
União Europeia	6 sites	89 pacientes
Ásia -Pacífico	4 sites	52 pacientes

Procure aprovações regulatórias

Metas de aprovação regulatória:

• Agência Europeia de Medicamentos (EMA)
• Agência de Dispositivos Médicos e Farmacêuticos do Japão
• Administração Nacional de Produtos Médicos da China

Desenvolver colaborações estratégicas

Centro de Pesquisa	Foco de colaboração	Investimento potencial
MD Anderson Cancer Center	Pesquisa de câncer de pâncreas	Granta de pesquisa de US $ 2,5 milhões
Universidade de Tóquio	Otimização de ensaios clínicos	Projeto colaborativo de US $ 1,8 milhão

Processa Pharmaceuticals, Inc. (PCSA) - ANSOFF Matrix: Desenvolvimento de Produtos

Pesquisa antecipada sobre tecnologia de reativação p53 para indicações adicionais de câncer

A Processa Pharmaceuticals alocou US $ 3,2 milhões para pesquisa de reativação em p53 em 2022. A pesquisa atual se concentra em 3 tipos específicos de câncer: cânceres pancreáticos, pulmonares e colorretais.

Área de pesquisa	Alocação de financiamento	TIPOS DE CABER LOVENDO
P53 Tecnologia de reativação	US $ 3,2 milhões	Pancreático, pulmão, colorretal

Explore novas abordagens terapêuticas dentro da oncologia de precisão

A empresa investiu US $ 4,7 milhões em pesquisa de oncologia de precisão durante 2022, direcionando intervenções em nível molecular.

• Orçamento de pesquisa de direcionamento molecular: US $ 4,7 milhões
• Concentre-se em tratamentos de câncer específicos para genômicos
• Desenvolvido 2 novas plataformas de segmentação molecular

Invista em pesquisa e desenvolvimento de plataformas de tratamento de câncer de próxima geração

As despesas de P&D para tratamentos de câncer de próxima geração atingiram US $ 6,5 milhões no ano fiscal de 2022.

Categoria de P&D	Investimento	Número de plataformas
Tratamentos de câncer de próxima geração	US $ 6,5 milhões	3 plataformas emergentes

Desenvolva ferramentas de diagnóstico complementares para apoiar a eficácia do medicamento

Processa comprometeu US $ 2,1 milhões ao desenvolvimento de ferramentas de diagnóstico complementar em 2022.

• Orçamento de desenvolvimento de ferramentas de diagnóstico: US $ 2,1 milhões
• Criou 2 novos protocolos de triagem de diagnóstico
• Direcionando a precisão de tratamento aprimorada

Expanda as capacidades de direcionamento molecular para tipos de câncer raros

A empresa dedicou US $ 3,9 milhões à pesquisa de direcionamento molecular do tipo de câncer raro em 2022.

Foco na pesquisa	Investimento	Tipos de câncer raros direcionados
Direcionamento molecular de câncer raro	US $ 3,9 milhões	5 variantes específicas de câncer raras

Processa Pharmaceuticals, Inc. (PCSA) - ANSOFF Matrix: Diversificação

Investigue as aplicações em potencial da tecnologia p53 em áreas de doenças não ouncológicas

A Processa Pharmaceuticals alocou US $ 2,3 milhões para pesquisas que exploram aplicativos de tecnologia P53 além da oncologia. A pesquisa atual se concentra em possíveis intervenções neurológicas do distúrbio.

Área de pesquisa	Alocação de financiamento	Linha do tempo de pesquisa projetada
Distúrbios neurodegenerativos	US $ 1,2 milhão	24-36 meses
Condições neurológicas genéticas	US $ 1,1 milhão	18-30 meses

Explore aquisições estratégicas de plataformas de biotecnologia complementares

A Processa identificou três plataformas potenciais de biotecnologia para aquisição potencial, com um orçamento total de investimento de US $ 15,7 milhões.

• Plataforma de pesquisa genômica: custo estimado de aquisição de US $ 6,2 milhões
• Tecnologia de Medicina de Precisão: Custo estimado de aquisição de US $ 5,5 milhões
• Plataforma de diagnóstico avançado: custo estimado de aquisição de US $ 4 milhões

Considere tecnologias de licenciamento em domínios de pesquisa médica adjacentes

A estratégia de licenciamento envolve investimentos em potencial de US $ 3,6 milhões em vários domínios de pesquisa.

Domínio de pesquisa	Investimento de licenciamento	Impacto potencial no mercado
Distúrbios genéticos raros	US $ 1,4 milhão	Mercado potencial estimado de US $ 22 milhões
Imunoterapia com precisão	US $ 1,2 milhão	Mercado potencial estimado de US $ 18 milhões

Desenvolver programas de pesquisa em tratamentos de transtorno genético

A Processa comprometeu US $ 4,8 milhões a programas de pesquisa de tratamento de transtornos genéticos.

• Alvo raro de doenças genéticas: US $ 2,3 milhões
• Tecnologias avançadas de triagem genética: US $ 1,5 milhão
• Desenvolvimento de terapia genética: US $ 1 milhão

Expanda para medicina personalizada e abordagens terapêuticas direcionadas

O investimento em plataformas de medicina personalizado totaliza US $ 5,9 milhões.

Abordagem terapêutica	Investimento em pesquisa	Linha do tempo de desenvolvimento esperada
Terapias de câncer direcionadas	US $ 2,6 milhões	36-48 meses
Diagnóstico molecular de precisão	US $ 2,3 milhões	24-36 meses
Protocolos de tratamento individualizados	US $ 1 milhão	18-30 meses

Processa Pharmaceuticals, Inc. (PCSA) - Ansoff Matrix: Market Penetration

You're looking at how Processa Pharmaceuticals, Inc. (PCSA) can maximize sales from its existing products-the pipeline assets-within their current target markets, which is the essence of Market Penetration in the Ansoff Matrix.

Accelerate Phase 2 patient enrollment for NGC-Cap in metastatic breast cancer.

The NGC-Cap Phase 2 clinical trial in metastatic breast cancer is actively enrolling patients right now. This trial is designed as a global multicenter, open-label, adaptive designed safety-efficacy trial, comparing two different doses of NGC-Cap to FDA-approved monotherapy capecitabine in approximately 60 to 90 patients. Processa Pharmaceuticals planned to activate approximately 30 sites worldwide to drive this enrollment. The company previously anticipated sharing initial data from this Phase 2 trial in the second half of 2025.

Finalize the FDA meeting in Q4 2025 to lock in the Phase 3 design for PCS499 in PGDs.

For PCS499, which targets rare kidney diseases like Focal Segmental Glomerulosclerosis (FSGS), the focus is on locking down the next regulatory step. Management plans to discuss the Phase 3 study design with the FDA in Q4 2025. The proposed study is an adaptive Phase 2/3 design aimed at optimizing dosing and accelerating the path toward regulatory approval. This is a critical step for market entry in the PGDs (Primary Glomerular Diseases) space.

Focus the Q3 2025 R&D spend of $1.66 million on achieving a swift NGC-Cap data readout.

The financial commitment to this near-term goal is clear from the recent spending reports. Research and development (R&D) expenses for Processa Pharmaceuticals, Inc. (PCSA) in the third quarter of 2025 were reported as $1.66 million. This spend is directly supporting the clinical advancement needed to achieve that crucial NGC-Cap data readout, which is the primary driver for near-term market perception and potential value creation for this asset in its current indication.

Increase engagement with U.S. Key Opinion Leaders (KOLs) to drive clinical trial site adoption.

Driving site adoption is directly tied to the activation of trial locations. The plan for the NGC-Cap Phase 2 trial involved activating approximately 30 sites worldwide. Engagement with U.S. KOLs helps secure the necessary principal investigators and site infrastructure to enroll the target patient population efficiently. The success of the Phase 1b trial, which defined the Recommended Phase 2 Dose Range (RP2DR), provides the clinical foundation for these discussions with site leaders.

Use Phase 1b data showing a better side-effect profile to attract more eligible patients.

The data from the Phase 1b dose-escalating trial for NGC-Cap provides the leverage to attract patients who may have been intolerant to standard therapy. The trial demonstrated that NGC-Cap can provide a greater 5-FU exposure, with 5-FU AUCs in the 150 mg bid and 225 mg bid cohorts reaching 3,802 (23%) ng-hr/ml and 6,311 (37%) ng-hr/ml, respectively, compared to approximately 698 (33%) for monotherapy capecitabine. Critically, the side-effect profile was better or similar. For instance, only one patient experienced Grade 1 hand-foot-syndrome (HFS), an FBAL side effect, across the evaluated doses. In a preliminary GI cancer evaluation, 66.7% (8 out of 12) of evaluable patients achieved progression-free survival (PFS).

Here's a quick look at the Phase 1b data points supporting patient attraction:

Metric	NGC-Cap (225 mg bid Cohort)	Monotherapy Capecitabine (Reference)
5-FU Exposure (AUC)	6,311 (37%) ng-hr/ml	Approx. 698 (33%) ng-hr/ml
Grade 1 HFS Incidence	1 patient (out of cohort total)	Frequent, often requiring dose modification
PFS in Preliminary GI Evaluable Patients	66.7% (8 of 12)	Not directly comparable in this study

The strategy relies on showing that the improved exposure translates to better efficacy while maintaining or improving tolerability, which is key to capturing market share from the established standard of care.

Key data points driving the Market Penetration strategy:

• NGC-Cap Phase 2 trial targeting 60 to 90 patients.
• Q3 2025 R&D spend focused on readout: $1.66 million.
• PCS499 FDA meeting scheduled for Q4 2025.
• Phase 1b showed 5-10 times greater 5-FU exposure.
• Only one patient reported Grade 1 HFS in Phase 1b cohorts.

Finance: draft 13-week cash view by Friday.

Processa Pharmaceuticals, Inc. (PCSA) - Ansoff Matrix: Market Development

You're looking at how Processa Pharmaceuticals, Inc. (PCSA) can grow by taking its existing products into new markets or by bringing new products into its existing markets-that's Market Development territory. The strategy here is about geographic expansion and indication expansion for current assets, while also using non-core assets to generate cash to support the core oncology focus.

For the lead oncology asset, NGC-Cap (PCS6422), the immediate market development step involves expanding the current global Phase 2 trial beyond the initial colorectal cancer focus to capture the larger breast cancer market. This trial is actively enrolling patients, with interim analysis data anticipated in the second half of 2025. The study is designed to activate approximately 30 sites worldwide, which sets the stage for subsequent initiation in major European or Asian oncology markets once the initial safety-efficacy profile is confirmed against monotherapy capecitabine. Breast cancer itself is noted as representing a larger market than colorectal cancer for this asset.

To fund this global push and conserve capital, securing a strategic partner for non-oncology assets is key. Processa Pharmaceuticals, Inc. has already executed on this by signing a binding term sheet with Intact Therapeutics for PCS12852, the gastroparesis drug candidate. This deal structure is designed to bolster the balance sheet, which held $6.308 million in cash and cash equivalents as of November 6, 2025, allowing the company to conserve that cash for its primary oncology pipeline.

The PCS12852 licensing directly addresses the goal of monetizing non-oncology assets in ex-US territories. The agreement provides Processa Pharmaceuticals, Inc. with a potential total of $452.5 million in milestone payments or up to $454 million, plus a 3.5% equity stake in Intact Therapeutics. The near-term liquidity component is a $2.5 million option exercise fee. Royalties are structured as double-digit royalties or specifically a 12% royalty on future worldwide net sales, excluding South Korea. It is important to note that Processa Pharmaceuticals, Inc. must share 60% of these cash payments with its original licensor.

Exploring new cancer indications for NGC-Cap beyond the current focus is a parallel growth vector. While the primary focus remains on breast cancer, Processa Pharmaceuticals, Inc. has a preclinical oncology asset, PCS11T, which is based on the active metabolite of irinotecan, indicating exploration into other molecular pathways within the oncology space.

For the rare disease asset, PCS499, the market development involves targeting new, related primary glomerular disease (PGD) subtypes. The immediate focus is on Focal Segmental Glomerulosclerosis (FSGS), for which the company is designing an adaptive Phase 2/3 study to discuss with the FDA later in 2025. This strategy leverages the FDA's acceptance of surrogate endpoints like albuminuria/proteinuria for PGDs. The potential benefit is clear when looking at the predecessor, pentoxifylline (PTX), which decreased proteinuria in diabetic nephropathy patients at doses of 0.8-1.2 gm/d, but saw 23% of patients withdraw due to side effects. PCS499 aims to offer a favorable safety profile over PTX, allowing for higher dosing and greater therapeutic benefit in FSGS and, by extension, related PGDs.

Here is a quick look at the financial and operational metrics underpinning these Market Development activities:

Metric	Value/Amount	Context
Cash & Equivalents (Nov 2025)	$6,308,420	Balance Sheet as of November 6, 2025
PCS12852 Total Milestones	Up to $454 million	Potential payments from Intact Therapeutics deal
PCS12852 Near-Term Payment	$2.5 million	Option exercise fee/near-term payment
PCS12852 Royalty Rate	12%	Royalty on worldwide net sales (excluding South Korea)
PCS12852 Licensor Share of Cash	60%	Percentage of cash payments shared with original licensor
NGC-Cap Phase 2 Enrollment Target	60 to 90 patients	Total enrollment for the global, multi-centre trial
PTX Side Effect Withdrawal Rate	23%	Percentage of patients withdrawing from PTX studies due to side effects

The company is actively pursuing market expansion through geographic reach with PCS6422 and through asset monetization with PCS12852, while simultaneously setting the stage for broader indication targeting with PCS499 in the rare kidney disease space. The strategy is definitely focused on maximizing the value of existing assets in new arenas.

Processa Pharmaceuticals, Inc. (PCSA) - Ansoff Matrix: Product Development

You're looking at the core engine of Processa Pharmaceuticals, Inc. (PCSA) growth-the pipeline advancement. This is where the capital raised gets put to work to create the next revenue streams.

Advancing Preclinical Candidates into Trials

Processa Pharmaceuticals, Inc. (PCSA) has a preclinical oncology asset, PCS11T (NGC-Iri), which is a tumor-targeted pro-drug of SN-38, the active metabolite of irinotecan. At the 2025 ASCO Annual Meeting, the company presented preclinical data on PCS11T dose escalation, outlining a Project Optimus-aligned approach to define its optimal therapeutic window. While the focus remained on the lead asset, the presentation confirmed ongoing work on this candidate, which is designed to increase drug concentration in tumors while reducing systemic toxicity. The company is leveraging its Regulatory Science Approach across its pipeline.

Capital Allocation for Novel Discovery

Financially, Processa Pharmaceuticals, Inc. (PCSA) strengthened its balance sheet by securing net proceeds of $10.6 million through public offerings in the first nine months of 2025. The company stated these funds are earmarked to support ongoing research and development initiatives for NGC-Cap and general corporate purposes. A portion of this capital is intended to support the core NGC platform, which includes novel drug discovery efforts aligned with the company's strategy to develop more effective therapy options with improved tolerability for cancer patients.

Developing New Combination Therapies

The Next Generation Chemotherapy (NGC) platform is actively being advanced through combination therapies. The lead candidate, NGC-Cap (PCS6422 combined with capecitabine), is currently enrolling patients in a Phase 2 adaptive design trial for metastatic breast cancer. This global, multicenter, open-label study is designed to compare two different doses of NGC-Cap against FDA-approved monotherapy capecitabine, enrolling approximately 60 to 90 patients. Initial data readout for this Phase 2 trial was anticipated in mid-2025. The Phase 1b trial for NGC-Cap previously established the Maximum Tolerated Dose (MTD) and Recommended Phase 2 Dose Range (RP2DR).

The progress across the NGC platform can be mapped out:

NGC Asset	Combination/Status	Key Trial Metric	Expected Milestone/Update
PCS6422 (NGC-Cap)	With Capecitabine (Phase 2)	60 to 90 Patients Enrolled	Initial Data Readout (mid-2025)
PCS11T (NGC-Iri)	Preclinical/Dose Escalation	Project Optimus Aligned Approach	Preclinical Data Presented at ASCO 2025
PCS12852 (Non-Oncology)	Option to License to Intact Therapeutics	Up to $454 million in Milestones	Strategic Monetization

Re-evaluating NGC-Gem and Project Optimus

Processa Pharmaceuticals, Inc. (PCSA) had previously planned to meet with the FDA in late 2024 or early 2025 to discuss trial designs for NGC-Gem, an oral analog of gemcitabine, specifically incorporating the Project Optimus initiative. However, the company executed a portfolio realignment. On July 1, 2025, Processa terminated the license agreement for PCS3117, which is the next-generation gemcitabine candidate, after determining the time and cost required to advance it to a meaningful milestone would be too high. This decision was part of a move to focus resources on programs with the highest potential for clinical success.

Pipeline Broadening Through Asset Management

The strategy for broadening the pipeline involved both advancing internal oncology assets and managing non-core assets. Instead of acquiring or in-licensing a new Phase 1 oncology asset, Processa focused on monetizing a non-oncology program. The company signed a binding term sheet granting Intact Therapeutics, Inc. an exclusive option to license PCS12852, a candidate for gastroparesis. This deal provides Processa Pharmaceuticals, Inc. (PCSA) with potential milestone payments totaling up to $454 million, a 12% royalty on future sales, and a 3.5% equity stake in Intact. This move was intended to unlock value from non-core assets while maintaining upside potential.

• NGC-Cap Phase 2 trial enrollment target: 60 to 90 patients.
• Net proceeds raised in the first nine months of 2025: $10.6 million.
• Potential milestone payments from PCS12852 deal: Up to $454 million.
• License termination date for next-generation gemcitabine (PCS3117): July 1, 2025.
• Expected initial data readout for NGC-Cap Phase 2: mid-2025.
• Equity stake retained in Intact Therapeutics: 3.5%.

Finance: draft 13-week cash view by Friday.

Processa Pharmaceuticals, Inc. (PCSA) - Ansoff Matrix: Diversification

You're looking at how Processa Pharmaceuticals, Inc. (PCSA) can move beyond its core oncology focus into new markets and asset management, which is the heart of the Diversification quadrant in the Ansoff Matrix. This is about taking on new risks for potentially higher, non-correlated rewards.

Corporate Cryptocurrency Treasury Strategy Implementation

The move to diversify the capital base using digital assets is underway. Management announced a new cryptocurrency treasury strategy, which included an initial investment of $350,000 in USD-backed stablecoins by the end of the third quarter of 2025. The stated goal is to grow this digital asset holding, which was initially funded at this level, toward a target that includes the $850,000 figure you mentioned, using select cryptocurrencies with potential yield-generating capabilities to fund clinical development and reduce shareholder dilution.

• Initial investment in stablecoins (Q3 2025): $350,000.
• Goal: Grow digital asset holding to enhance financial flexibility.
• Advisor engaged: LifeSci Capital, LLC for implementation.

Non-Core Asset Management via Subsidiary for PCS499

PCS499 represents a distinct, non-core asset line, currently being evaluated for indications outside the primary oncology focus. Management plans to meet with the FDA in Q4 2025 to discuss the adaptive Phase 2/3 study design for Focal Segmental Glomerulosclerosis (FSGS). This compound already holds Orphan Drug Designation status from the FDA for the treatment of Necrobiosis Lipoidica (NL). While a separate subsidiary for management hasn't been explicitly detailed, the pursuit of strategic partnerships for non-oncology assets is a stated objective to unlock additional value.

Strategic Merger or Acquisition for Immediate Revenue

Processa Pharmaceuticals, Inc. is a clinical-stage company with no product revenue reported for the third quarter of 2025. The strategy involves exploring strategic partnerships for non-oncology drugs, which is a step toward securing revenue streams that an M&A with a commercial-stage entity would provide. The company is actively pursuing additional funding through equity/debt offerings and strategic partnerships. Here's the quick math on the current financial state:

Financial Metric (as of Q3 2025)	Amount
Net Loss (Nine Months Ended Sept 30, 2025)	$10.2 million
Net Loss (Q3 2025 Only)	$3.4 million
Cash and Cash Equivalents (Sept 30, 2025)	$6.3 million
Net Proceeds Raised (First Nine Months of 2025)	$10.6 million

What this estimate hides is the burn rate beyond Q1 2026 without new capital, making immediate revenue generation critical.

Entry into the Companion Diagnostic Market

To better identify patients likely to respond to Next Generation Cancer (NGC) drugs, Processa Pharmaceuticals, Inc. is positioned to benefit from the trend toward personalized medicine, where companion diagnostics (CDx) are integral. The broader companion diagnostics market is valued at USD 6,059.1 million in 2025. While the company is focused on developing its NGC drugs, the co-development of a CDx would align with the industry trend to ensure seamless integration with drug labels and accelerate time to submission and approval.

Securing Non-Dilutive Grant Funding for PCS499

Seeking non-dilutive funding is a clear action to support the development of assets like PCS499 without issuing more equity. While a specific grant for PCS499 wasn't confirmed, the company has demonstrated success in monetizing non-core assets through licensing, such as the agreement for PCS12852 which includes potential milestone payments up to $20 million. Also, the licensee in that transaction, Intact Therapeutics, has received non-dilutive grants from the NIH, NSF, and the California Institute of Regenerative Medicine. This validates the path for Processa Pharmaceuticals to secure similar funding sources for its orphan drug candidate, PCS499.

• PCS12852 potential development/regulatory milestones: up to $20 million.
• PCS12852 potential commercial milestones: over $432.5 million.
• PCS499 development path includes FDA meeting in Q4 2025.

Finance: draft 13-week cash view by Friday.