Equifax Inc. (EFX): Business Model Canvas

In der komplexen Welt der datengesteuerten Finanzdienstleistungen gilt Equifax Inc. als Gigant der Kreditinformationen und des Risikomanagements und verfügt über ein weitreichendes Geschäftsmodell, das Rohdaten in aussagekräftige Erkenntnisse umwandelt. Durch die Navigation durch komplexe Netzwerke von Finanzinstituten, Technologieanbietern und globalen Datenaustauschen hat Equifax ein hochentwickeltes Ökosystem geschaffen, das sowohl Unternehmen als auch Verbrauchern umfassende Kreditlösungen bietet. Von fortschrittlichen prädiktiven Analysen bis hin zu robusten Cybersicherheits-Frameworks enthüllt das Business Model Canvas des Unternehmens einen strategischen Entwurf, der nicht nur erhebliche Einnahmen generiert, sondern auch eine entscheidende Rolle in modernen finanziellen Entscheidungsprozessen spielt.

Equifax Inc. (EFX) – Geschäftsmodell: Wichtige Partnerschaften

Kreditauskunfteien und Finanzinstitute

Equifax unterhält strategische Partnerschaften mit:

Partnertyp	Anzahl der Partnerschaften	Jährlicher Kooperationswert
Große Banken	2,300+	487 Millionen US-Dollar
Kreditgenossenschaften	1,100+	213 Millionen Dollar
Regionale Finanzinstitute	5,600+	672 Millionen US-Dollar

Technologie- und Datenanalyseanbieter

Zu den wichtigsten Technologiepartnerschaften gehören:

• IBM: Cloud-Infrastrukturpartnerschaft
• Microsoft Azure: Datenverarbeitungslösungen
• Google Cloud: Erweiterte Analyseplattformen

Technologiepartner	Vertragswert	Dauer
IBM	124 Millionen Dollar	5 Jahre
Microsoft Azure	98 Millionen Dollar	3 Jahre

Regierungsbehörden und Regulierungsbehörden

Netzwerke zur regulatorischen Zusammenarbeit:

Agentur	Fokus auf Zusammenarbeit	Jährliches Compliance-Budget
Federal Trade Commission	Verbraucherschutz	3,2 Millionen US-Dollar
Büro für finanziellen Verbraucherschutz	Standards für die Datenberichterstattung	2,7 Millionen US-Dollar

Cloud-Computing- und Cybersicherheitsunternehmen

Details zur Cybersicherheitspartnerschaft:

• Palo Alto Networks: Bedrohungserkennung
• CrowdStrike: Endpunktsicherheit
• Splunk: Sicherheitsinformationsmanagement

Partner für Cybersicherheit	Vertragswert	Leistungsumfang
Palo Alto Networks	76 Millionen Dollar	Erweiterter Bedrohungsschutz
CrowdStrike	62 Millionen Dollar	Überwachung der Endpunktsicherheit

Globale Datenaustauschnetzwerke

Umfang der internationalen Datenpartnerschaft:

Region	Anzahl der Datenpartner	Jährliches Datenaustauschvolumen
Nordamerika	4,200+	1,2 Milliarden Datensätze
Europa	1,800+	480 Millionen Datensätze
Asien-Pazifik	1,500+	350 Millionen Datensätze

Equifax Inc. (EFX) – Geschäftsmodell: Hauptaktivitäten

Bonitätsbewertung und Risikobewertung

Equifax verarbeitet weltweit etwa 3,2 Milliarden Kreditdateien. Das jährliche Volumen der Erstellung von Kreditberichten erreicht 1,5 Milliarden Berichte. Algorithmen zur Risikobewertung analysieren 820 Millionen individuelle Verbraucherkreditprofile.

Metrisch	Lautstärke
Kreditdateien verarbeitet	3,2 Milliarden
Jährliche Kreditberichte	1,5 Milliarden
Verbraucherkreditprofile	820 Millionen

Datenerfassung und -aggregation

Equifax aggregiert Daten von über 10.000 Finanzinstituten. Die Datenerfassung umfasst 24 Länder mit 6.500 Mitarbeitern, die sich dem Informationsmanagement widmen.

• Datenquellen: Banken, Kreditkartenunternehmen, Hypothekengeber
• Geografische Abdeckung: 24 Länder
• Datenverwaltungsmitarbeiter: 6.500 Mitarbeiter

Identitätsprüfungsdienste

Equifax verarbeitet jährlich 500 Millionen Transaktionen zur Identitätsprüfung. Algorithmen zur Betrugserkennung verhindern potenzielle finanzielle Verluste in Höhe von 2,5 Milliarden US-Dollar.

Servicemetrik	Jahresvolumen
Transaktionen zur Identitätsprüfung	500 Millionen
Verhinderung von Betrugsverlusten	2,5 Milliarden US-Dollar

Entwicklung von Predictive-Analytics-Plattformen

Die Investitionen in Predictive-Analytics-Plattformen erreichen jährlich 350 Millionen US-Dollar. Modelle für maschinelles Lernen verarbeiten wöchentlich 2,1 Petabyte an Daten.

• Jährliche F&E-Investition: 350 Millionen US-Dollar
• Wöchentliche Datenverarbeitung: 2,1 Petabyte
• Entwicklung von KI/ML-Modellen: 180 Datenwissenschaftler

Cybersicherheits- und Datenschutzmanagement

Budget für Cybersicherheit: 275 Millionen US-Dollar. 450 engagierte Cybersicherheitsexperten verwalten die Datenschutzinfrastruktur. Jährliche Compliance-Investitionen: 125 Millionen US-Dollar.

Cybersicherheitsmetrik	Betrag
Budget für Cybersicherheit	275 Millionen Dollar
Cybersicherheitspersonal	450 Fachkräfte
Compliance-Investitionen	125 Millionen Dollar

Equifax Inc. (EFX) – Geschäftsmodell: Schlüsselressourcen

Riesige Datenbanken zu Verbraucher- und Unternehmenskrediten

Im Jahr 2024 unterhält Equifax eine Datenbank mit über 800 Millionen individuellen Verbraucherdateien und mehr als 100 Millionen Geschäftsunterlagen weltweit. Die Datenbank des Unternehmens umfasst:

Datenbankkategorie	Anzahl der Datensätze
Individuelle Verbraucherdateien	800 Millionen
Geschäftsunterlagen	100 Millionen
Globale geografische Abdeckung	24 Länder

Fortschrittliche Datenanalysetechnologien

Equifax investiert erheblich in die Infrastruktur der Datentechnologie:

• Jährliche F&E-Ausgaben: 675 Millionen US-Dollar im Jahr 2023
• Cloud-Computing-Infrastruktur: 220 Millionen US-Dollar investiert
• Datenverarbeitungskapazitäten: Täglich werden 10 Petabyte Daten verarbeitet

Proprietäre Algorithmen für maschinelles Lernen

Zu den technologischen Fähigkeiten von Equifax gehören:

Algorithmuskategorie	Spezifische Fähigkeiten
Prädiktive Risikomodellierung	98,3 % Genauigkeit bei der Kreditrisikobewertung
Algorithmen zur Betrugserkennung	Echtzeit-Erkennungsrate von 99,7 %

Erfahrene Experten für Datenwissenschaft und Cybersicherheit

Zusammensetzung der Belegschaft ab 2024:

• Gesamtzahl der Mitarbeiter: 13.500
• Datenwissenschaftler: 1.200
• Cybersicherheitsspezialisten: 650
• Durchschnittliche Betriebszugehörigkeit: 7,3 Jahre

Robuste technologische Infrastruktur

Details zur Technologieinfrastruktur:

Infrastrukturkomponente	Spezifikationen
Rechenzentren	12 primäre Rechenzentren
Netzwerkverfügbarkeit	99,99 % Zuverlässigkeit
Investition in Cybersicherheit	Jährliches Cybersicherheitsbudget von 180 Millionen US-Dollar

Equifax Inc. (EFX) – Geschäftsmodell: Wertversprechen

Umfassende Lösungen für das Kreditrisikomanagement

Equifax bietet Kreditrisikomanagementlösungen mit den folgenden Schlüsselkennzahlen:

Lösungskategorie	Jahresumsatz	Marktabdeckung
Kreditrisikolösungen für Unternehmen	1,2 Milliarden US-Dollar	90 % der Fortune-500-Unternehmen
Kommerzielle Kreditrisikodienstleistungen	685 Millionen Dollar	Über 5.000 Finanzinstitute

Genaue und zeitnahe Verbraucherkreditinformationen

Equifax unterhält umfassende Verbraucherkreditdatenbanken:

• Gesamtzahl der Verbraucherkreditdaten: 800 Millionen Personen
• Genauigkeitsrate der Kreditwürdigkeit: 99,4 %
• Monatliche Aktualisierungen der Kreditauskunft: 200 Millionen Datensätze

Dienste zum Schutz vor Identitätsdiebstahl

Zu den Identitätsschutzangeboten von Equifax gehören:

Serviceebene	Monatliche Abonnementkosten	Aktive Abonnenten
Grundlegender Identitätsschutz	$9.95	1,2 Millionen Abonnenten
Premium-Identitätsschutz	$19.95	750.000 Abonnenten

Erweiterte Funktionen zur Betrugserkennung

Kennzahlen zur Betrugserkennungstechnologie:

• Genauigkeit der Betrugserkennung: 97,6 %
• Jährliche Einsparungen bei der Betrugsprävention: 1,3 Milliarden US-Dollar
• Modelle für maschinelles Lernen: Über 250 algorithmische Modelle

Personalisierte finanzielle Einblicke

Aufschlüsselung der Financial Insights-Dienste:

Insight-Kategorie	Jahresumsatz	Kundenstamm
Finanzielle Einblicke in Unternehmen	450 Millionen Dollar	25.000 Firmenkunden
Finanzielle Einblicke in die Verbraucherbranche	275 Millionen Dollar	15 Millionen Einzelnutzer

Equifax Inc. (EFX) – Geschäftsmodell: Kundenbeziehungen

Automatisierte digitale Self-Service-Plattformen

Equifax bietet myEquifax.com an, eine digitale Plattform mit 28,5 Millionen aktiven registrierten Benutzern (Stand 3. Quartal 2023). Die Plattform bietet:

• Online-Kreditauskunftszugriff rund um die Uhr
• Überwachung der Kreditwürdigkeit in Echtzeit
• Dienste zum Schutz vor Identitätsdiebstahl

Plattformmetrik	Daten für 2023
Aktive digitale Nutzer	28,5 Millionen
Online-Kontoanmeldungen	372 Millionen jährlich
Mobile App-Downloads	5,6 Millionen

Dedizierte Kundensupportkanäle

Equifax unterhält mehrere Kundensupportkanäle mit:

• Telefonsupport: 1-888-378-4329
• E-Mail-Support: Reaktionszeit 24–48 Stunden
• Live-Chat-Dienste

Personalisierte Kreditüberwachungsdienste

Equifax bietet abgestufte Kreditüberwachungspakete:

Serviceebene	Monatliche Kosten	Funktionen
Basic	$9.95	Bonitätsverfolgung
Premium	$19.95	Identitätsschutz
Ultimativ	$29.95	Umfassende Überwachung

Regelmäßige Bonitätsberichte und Score-Updates

Equifax bietet monatliche Aktualisierungen der Kreditauskunft mit:

• Änderungen der Punktestände in Echtzeit
• Benachrichtigungen über Kreditwarnungen
• Vierteljährliche umfassende Berichte

Online-Streitbeilegungsmechanismen

Statistiken zur digitalen Streitbeilegung:

Streitmetrik	Daten für 2023
Online-Streitigkeiten werden bearbeitet	4,2 Millionen
Durchschnittliche Lösungszeit	14 Werktage
Abschlussrate digitaler Streitigkeiten	87%

Equifax Inc. (EFX) – Geschäftsmodell: Kanäle

Digitale Webportale

Equifax betreibt mehrere digitale Webportale mit den folgenden spezifischen Merkmalen:

• MyEquifax.com: 26,5 Millionen aktive registrierte Benutzer im vierten Quartal 2023
• Workforce Solutions Portal: Bedient über 7.500 Unternehmenskunden
• Jährlicher digitaler Portalverkehr: 312 Millionen einzelne Besucher

Portaltyp	Monatlich aktive Benutzer	Jährlicher Umsatzbeitrag
Verbraucherportal	8,2 Millionen	187 Millionen Dollar
Geschäftslösungsportal	4,6 Millionen	423 Millionen US-Dollar

Mobile Anwendungen

Zu den mobilen Equifax-Kanälen gehören:

• Credit Score Mobile App: 12,3 Millionen Downloads
• Engagement der Nutzer mobiler Apps: 67 % monatliche Aktivrate
• Mobiles Transaktionsvolumen: 48,6 Millionen Transaktionen im Jahr 2023

Direktvertriebsteams

Zusammensetzung des Equifax-Vertriebsteams:

• Gesamtzahl der Vertriebsmitarbeiter: 1.842
• Durchschnittlicher Jahresumsatz pro Vertreter: 1,2 Millionen US-Dollar
• Größe des Unternehmensverkaufsteams: 386 spezialisierte Unternehmenskundenbetreuer

Finanzdienstleistungspartner von Drittanbietern

Partnerkategorie	Anzahl der Partner	Jährlicher Partnerschaftsumsatz
Bankinstitute	612	276 Millionen Dollar
Versicherungsunternehmen	287	142 Millionen Dollar
Kreditgenossenschaften	1,204	98 Millionen Dollar

Unternehmenssoftware-Integrationen

Metriken für Unternehmenssoftwarekanäle:

• Gesamtzahl der Softwareintegrationspartnerschaften: 214
• API-Verbindungsvolumen: 3,2 Milliarden monatliche API-Aufrufe
• Jährlicher Umsatz mit Unternehmenssoftware: 512 Millionen US-Dollar

Integrationstyp	Anzahl der Integrationen	Jährliches Transaktionsvolumen
Cloudbasiertes CRM	87	1,6 Milliarden Transaktionen
ERP-Systeme	62	892 Millionen Transaktionen
Risikomanagementplattformen	65	743 Millionen Transaktionen

Equifax Inc. (EFX) – Geschäftsmodell: Kundensegmente

Finanzinstitute

Equifax bedient mehr als 2.400 Finanzinstitute weltweit, darunter Banken, Kreditgenossenschaften und Kreditorganisationen.

Institutionstyp	Marktdurchdringung	Jährlicher Umsatzbeitrag
Geschäftsbanken	68%	412 Millionen Dollar
Kreditgenossenschaften	22%	134 Millionen Dollar
Investmentbanken	10%	61 Millionen Dollar

Verbraucherkreditmärkte

Equifax deckt weltweit rund 800 Millionen individuelle Verbraucherkreditprofile ab.

• Nordamerikanische Verbraucher: 540 Millionen Profile
• Europäische Verbraucher: 180 Millionen Profile
• Lateinamerikanische Verbraucher: 80 Millionen Profile

Kleine und mittlere Unternehmen

Equifax bietet Kredit- und Risikomanagementdienstleistungen für 4,7 Millionen kleine und mittlere Unternehmen weltweit an.

Unternehmensgröße	Anzahl der Kunden	Durchschnittliche jährliche Ausgaben
Kleinstunternehmen	2,1 Millionen	$1,200
Kleine Unternehmen	1,8 Millionen	$3,500
Mittlere Unternehmen	800,000	$8,700

Große Firmenkunden

Equifax betreut 1.200 große Firmenkunden aus verschiedenen Branchen.

• Fortune-500-Unternehmen: 72 % Marktabdeckung
• Durchschnittlicher jährlicher Vertragswert: 250.000 US-Dollar
• Belieferte Branchen: Finanzdienstleistungen, Gesundheitswesen, Einzelhandel, Technologie

Regierungsbehörden

Equifax bietet Dienstleistungen für 350 Regierungsbehörden auf Bundes-, Landes- und lokaler Ebene an.

Regierungsebene	Anzahl der Agenturen	Jährlicher Vertragswert
Bundes	85	43 Millionen Dollar
Staat	220	27 Millionen Dollar
Lokal	45	8 Millionen Dollar

Equifax Inc. (EFX) – Geschäftsmodell: Kostenstruktur

Wartung der Technologieinfrastruktur

Equifax meldete im Jahr 2022 Technologie- und Datenverarbeitungskosten in Höhe von 1,2 Milliarden US-Dollar. Die gesamten Technologieinvestitionen des Unternehmens beliefen sich im Jahr 2023 auf 755 Millionen US-Dollar.

Kategorie „Technologiekosten“.	Jährliche Ausgaben
Cloud-Infrastruktur	345 Millionen Dollar
Hardwarewartung	215 Millionen Dollar
Softwarelizenzierung	195 Millionen Dollar

Datenerfassung und -verarbeitung

Equifax gab im Jahr 2023 etwa 412 Millionen US-Dollar für Datenerfassungs- und -verarbeitungskosten aus.

• Datenbeschaffung von Finanzinstituten: 187 Millionen US-Dollar
• Datenüberprüfung und -validierung: 125 Millionen US-Dollar
• Datenintegrationssysteme: 100 Millionen US-Dollar

Forschungs- und Entwicklungsinvestitionen

Die F&E-Ausgaben für Equifax beliefen sich im Jahr 2023 auf insgesamt 340 Millionen US-Dollar.

F&E-Schwerpunktbereich	Investition
KI und maschinelles Lernen	145 Millionen Dollar
Prädiktive Analytik	105 Millionen Dollar
Cybersicherheitstechnologien	90 Millionen Dollar

Compliance- und Regulierungskosten

Die Compliance-bezogenen Kosten für Equifax beliefen sich im Jahr 2023 auf 275 Millionen US-Dollar.

• Rechts- und Regulierungsberatung: 115 Millionen US-Dollar
• Compliance-Infrastruktur: 85 Millionen US-Dollar
• Regulatorische Meldesysteme: 75 Millionen US-Dollar

Kosten für Cybersicherheit und Datenschutz

Die Investitionen in Cybersicherheit beliefen sich im Jahr 2023 auf insgesamt 425 Millionen US-Dollar.

Kategorie „Cybersicherheit“.	Jährliche Ausgaben
Sicherheitsinfrastruktur	185 Millionen Dollar
Bedrohungserkennungssysteme	140 Millionen Dollar
Fähigkeiten zur Reaktion auf Vorfälle	100 Millionen Dollar

Equifax Inc. (EFX) – Geschäftsmodell: Einnahmequellen

Abonnementbasierte Kreditüberwachungsdienste

Jahresumsatz aus Abonnementdiensten für Verbraucher: 657 Millionen US-Dollar im Jahr 2022

Serviceebene	Monatspreis	Geschätzte Abonnenten
Grundlegende Kreditüberwachung	$9.95	2,3 Millionen
Premium-Kreditschutz	$19.95	1,1 Millionen

Lösungen für das Risikomanagement von Unternehmen

Gesamtumsatz mit Unternehmenslösungen: 1,2 Milliarden US-Dollar im Jahr 2022

• Dienstleistungen zur Bewertung des kommerziellen Kreditrisikos
• Corporate-Compliance-Lösungen
• Plattformen zur Unternehmensverifizierung

Datenlizenzierung und Informationsverkauf

Jährlicher Datenlizenzumsatz: 892 Millionen US-Dollar im Jahr 2022

Kundensegment	Umsatzbeitrag
Finanzinstitute	456 Millionen US-Dollar
Regierungsbehörden	223 Millionen Dollar
Firmenkunden	213 Millionen Dollar

Gebühren für die Identitätsprüfung

Umsatz mit Identitätsprüfungsdiensten: 345 Millionen US-Dollar im Jahr 2022

• Authentifizierung der digitalen Identität
• Hintergrundüberprüfungsdienste
• Beschäftigungsnachweis

Dienste zur Betrugserkennung und -prävention

Einnahmen aus der Betrugsprävention: 521 Millionen US-Dollar im Jahr 2022

Servicetyp	Jahresumsatz
Betrugserkennungssoftware	276 Millionen Dollar
Schutz vor Identitätsdiebstahl	245 Millionen Dollar

Equifax Inc. (EFX) - Canvas Business Model: Value Propositions

You're looking at the core value Equifax Inc. delivers to its customers-the things that make them choose EFX over the competition in late 2025. It's all about speed, data depth, and leveraging that massive investment in the Equifax Cloud™.

Verifiable, real-time income and employment data for lenders and government.

• The Work Number database collects data from almost 6.5 million companies in the U.S. every pay period.
• The database ended 2024 with 188 million active records, a growth of 20 million records, or 12% year-over-year.
• New solutions like Complete Income offer W-2 payroll information from over 4.4 million employers.

Advanced credit scores and risk models with over 30% performance increase via EFX.AI.

The success of innovation is measurable; for instance, the New Product Vitality Index hit 14% in Q2 2025, beating the long-term goal of 10%. This AI-driven approach aims to deliver higher approval rates and lower losses for customers.

Fraud prevention and identity theft protection services for businesses and consumers.

The need for this is clear: synthetic identity fraud alone increased by 50% between 2020 and 2023, according to an Equifax and Consumer Bankers Association survey. Equifax helps fight fraud across the customer journey.

New multi-data solutions (e.g., TWIN-powered auto/personal loans) for financial inclusion.

The focus is on using differentiated data to expand access to credit. For government solutions, which generate about $800 million in revenue, the segment has seen a 20% Compound Annual Growth Rate over the last five years. Furthermore, data solutions now incorporate consumer-credentialed bank deposit data covering 92% of U.S. financial institutions.

AML Compliance Solutions for regulated businesses using AI to flag financial crime risks.

Equifax's new AI-powered AML Compliance Solutions screen entities against global sanctions and high-risk lists in near real-time. This capability helps regulated organizations manage the risk of penalties in a complex landscape. The global Regulatory Technology (RegTech) market, which supports these compliance efforts, is projected to exceed $22 billion by mid-2025.

Here's a quick look at some of the key financial and operational metrics supporting these value propositions as of late 2025:

Metric Category	Specific Data Point	Value/Amount
Workforce Solutions Revenue (Q2 2025)	Total Revenue	$662.1 million
Verification Services Revenue Growth (Q2 2025)	Year-over-Year Growth	10%
U.S. Information Solutions Revenue (Q3 2025)	Total Revenue	$530.2 million
USIS Online Information Solutions Revenue Growth (Q3 2025)	Year-over-Year Growth	12%
Equifax Cloud Investment (Multi-year)	Total Investment	Approximate $3 billion
Government Vertical CAGR (Last Five Years)	Compound Annual Growth Rate	20%

The pivot to leveraging the Equifax Cloud is designed to deliver competitive advantages through faster data transmission speeds and industry-leading security. This infrastructure supports the delivery of multi-data solutions by enhancing the keying and linking of data assets. Finance: draft 13-week cash view by Friday.

Equifax Inc. (EFX) - Canvas Business Model: Customer Relationships

You're looking at how Equifax Inc. manages its connections with the diverse groups it serves, from massive banks to individuals checking their own scores. It's a mix of deep partnership and high-volume automation, which is key to their model.

For the big enterprise players-think major lenders or large employers-the relationship is definitely high-touch and consultative. This is where the specialized data and analytics solutions shine. We see this reflected in the segment performance; for instance, in the second quarter of 2025, U.S. Information Solutions (USIS) revenue climbed 9% year-over-year, and the Mortgage revenue within that segment saw a strong 14% growth, suggesting deep integration with financial institutions.

When it comes to the employer side, which feeds the Workforce Solutions segment, the dedicated account management is critical for integrating services like The Work Number. As of early 2025, the database had 4.2 million employers contributing payroll records. This scale requires dedicated teams to manage those large, ongoing service contracts. The Workforce Solutions segment itself saw revenue up 8% in Q2 2025, driven by strong growth in Verification Services.

The automated, self-service portals are the backbone for transactional access, primarily for consumers or smaller businesses pulling standard reports. While direct consumer revenue numbers aren't broken out granularly in the latest reports, the sheer scale of the underlying data is massive. As of October 2025, total U.S. consumer debt tracked by Equifax Inc. stood at $18.09 trillion.

Subscription-based services, like ongoing credit monitoring and identity protection, are a growing focus. This is where the relationship shifts from a one-time transaction to recurring revenue. The company is pushing new product innovation, which often includes these recurring features, contributing to the overall revenue growth. For example, the company raised its full-year 2025 revenue guidance by $35 million in Q2 2025, partly due to strong new product momentum.

Here's a quick look at how the main business units, which represent different customer relationship types, were performing in the second quarter of 2025:

Segment	Q2 2025 Revenue (Reported)	Year-over-Year Growth	Q2 2025 Adjusted EBITDA Margin
Workforce Solutions	$662.1 million	8%	53.3%
USIS	$521.5 million	9%	35.0%
International	Not explicitly stated for Q2 2025	6% (Constant Currency)	26.4%

The success in the USIS segment, with its 11% revenue growth in Q3 2025, shows the enterprise side is definitely driving value. Also, the growth in Verification Services revenue by 10% in Q2 2025 highlights the strength in the employer/workforce relationship channel.

The company is clearly focused on embedding its data across the entire customer lifecycle for its enterprise clients, from risk and fraud to acquisition. For you, this means understanding that the high-touch sales cycle is directly tied to the performance of the USIS and Workforce Solutions segments, which together made up about $1.18 billion of the $1.54 billion total revenue in Q3 2025.

Equifax Inc. (EFX) - Canvas Business Model: Channels

You're looking at how Equifax Inc. gets its value propositions into the hands of its customers across its main segments. It's a mix of high-touch sales and scalable digital delivery, which makes sense given their $5.943B in trailing twelve months (TTM) revenue as of September 30, 2025.

The direct sales effort targets large institutional buyers, like financial institutions, employers, and government agencies. The government vertical, a key target for direct sales, currently generates about $800 million in revenue, showing a 20% CAGR over the last five years. This direct engagement supports the Workforce Solutions segment, which posted revenue of $649.4 million in the third quarter of 2025, up 5% year-over-year.

Digital platforms and APIs are the backbone for real-time data access, especially for the USIS (U.S. Information Solutions) segment. This segment delivered strong revenue growth of 11% in the third quarter of 2025. The shift to digital delivery is evident as close to 85% of Equifax Inc.'s revenue now runs on the EFX Cloud. This cloud infrastructure supports the delivery of solutions that drove 26% growth in USIS Mortgage revenue during Q3 2025.

For consumers, the channel is primarily self-service via digital properties. While specific consumer app/website metrics aren't broken out, the overall USIS Consumer portion is part of the segment driving that 11% growth. The company supports nearly 15,000 employees worldwide, which underpins the service delivery across all channels.

Strategic technology and data reseller partners broaden market reach, particularly in new areas. Equifax Inc. signed 15 new strategic partnerships in 2024, adding to 48 partnerships signed since the beginning of 2021. This partner ecosystem helps drive growth in areas like Talent Solutions, which stands at $400 million and targets a $4 billion Total Addressable Market (TAM). The International segment, which grew 7% in local currency in Q3 2025, also relies on these expanded distribution channels.

Channel Component	Associated Metric / Financial Data	Time Period / Context
Direct Sales (Government Vertical)	Revenue of approximately $800 million	As of late 2025 (implied by recent reporting)
Digital Platform Delivery (EFX Cloud)	Close to 85% of revenue	As of early 2025
Strategic Partner Expansion	15 new partnerships signed	2024
Digital Platform Impact (USIS Mortgage)	Revenue growth of 26%	Q3 2025
Overall Company Revenue	$1.545 billion	Q3 2025

The company is focused on accelerating growth through these channels, raising its full-year 2025 reported revenue Guidance midpoint by $40 million following strong Q3 results.

• Direct Sales Target (Government): Government vertical revenue of $800 million.
• Digital Platform Integration: Nearly 85% of revenue running on EFX Cloud.
• Partner Channel Growth: 48 strategic partnerships signed since the start of 2021.
• USIS Segment Growth: Revenue up 11% in Q3 2025.

Equifax Inc. (EFX) - Canvas Business Model: Customer Segments

You're looking at the core groups Equifax Inc. serves to generate its revenue, which hit $1.545 billion in operating revenue for the third quarter of 2025 alone. The company raised its full-year 2025 revenue guidance to a midpoint of $6.03-$6.06 billion based on this strong performance. These customers fall into distinct buckets, each relying on Equifax Inc.'s data and analytics for critical decision-making.

The customer base is segmented across its major reporting units, with Workforce Solutions (EWS) and U.S. Information Solutions (USIS) being the largest contributors based on trailing twelve months (TTM) revenue as of September 30, 2025. Here's a breakdown of the primary segments and how they performed recently:

Customer Segment Focus	Primary Equifax Inc. Segment	Q3 2025 Revenue Contribution/Growth Metric	Latest Available Financial Data Point
Financial Institutions (Credit Risk)	USIS (Credit Reporting)	U.S. Mortgage revenue growth: +13% (Q3 2025)	Mortgage hard credit inquiries were down about 7% in Q3 2025.
Employers and HR departments	Workforce Solutions (Employer Services)	Employer Services revenue: $95.8 million (Q3 2025)	Employer Services revenue growth: +1% year-over-year (Q3 2025).
Government Agencies	Workforce Solutions (Verification Services)	Workforce Solutions revenue: $649.4 million (Q3 2025)	Government vertical growth within Verification Services: high single digit (Q3 2025).
Individual Consumers	US Global Consumer Solutions (GCS)	GCS TTM Revenue (as of Sep 30, 2025): $356.60 million	EWS active records were up 9% versus last year (Q3 2025).
Non-Financial Businesses	USIS (Non-Mortgage) & EWS (Non-Mortgage)	USIS Non-Mortgage revenue growth: +5% (Q3 2025)	EWS Non-Mortgage revenue growth: +7% (Q3 2025).

The Financial Institutions segment, which covers mortgage, auto, card, and personal loans, is heavily served by the USIS division. You saw strong performance here, with U.S. Mortgage revenue climbing 13% in the third quarter of 2025, even as the underlying mortgage market faced headwinds. To be fair, the overall mortgage market decline, as measured by hard credit inquiries, was a drag of almost 150 basis points on the total revenue growth rate for the full year 2025. Still, Consumer Lending within Workforce Solutions saw growth of 20% in Q3 2025.

For Employers and HR departments, the Workforce Solutions segment is key. Total EWS revenue grew 5% in Q3 2025. Within that, the Employer Services line, which handles employment and income verification, brought in $95.8 million in the quarter, marking a modest 1% increase year-over-year. You should note that Equifax Inc. continues to see some weakness in I-9 and onboarding revenue due to the softer hiring market across both blue and white-collar roles.

Government Agencies are a significant driver within Verification Services. This vertical showed high single-digit growth in the third quarter of 2025, helping boost the overall 5% revenue growth for Workforce Solutions. This speaks to the essential nature of compliance and benefits verification services Equifax Inc. provides to federal and state entities.

The Individual Consumers segment accesses services like credit monitoring and identity protection, primarily through the US Global Consumer Solutions unit. While specific revenue for this line item isn't always broken out quarterly, the TTM revenue for US Global Consumer Solutions as of September 30, 2025, was $356.60 million. Also, the total number of active records used across EWS, which includes consumer-facing verification, was up 9% versus the prior year in Q3 2025.

Finally, Non-Financial Businesses-think insurance, retail, and telecom-use Equifax Inc.'s data for risk scoring and marketing. This business is split between USIS and EWS. In Q3 2025, the Non-Mortgage portion of EWS grew revenue by 7%, and the Non-Mortgage portion of USIS grew by 5%. These businesses are clearly finding value in the data assets, especially as Equifax Inc. pushes new products leveraging its Cloud and AI capabilities, which drove a 16% Vitality Index in the quarter.

• Workforce Solutions (EWS) represented approximately 42% of TTM revenue as of September 30, 2025.
• U.S. Information Solutions (USIS) represented approximately 34.3% of TTM revenue as of September 30, 2025.
• The company operates or has investments in 24 countries across North America, South America, Europe, and Asia Pacific.
• The overall reported revenue growth for Q3 2025 was 7% year-over-year.

Finance: draft 13-week cash view by Friday.

Equifax Inc. (EFX) - Canvas Business Model: Cost Structure

When you look at the cost side of Equifax Inc.'s business model as of late 2025, you see a company heavily weighted toward technology and the sheer volume of data it manages. The expenses reflect a massive, ongoing commitment to maintaining and advancing its core data assets and cloud platform.

The largest chunk of recurring operational outlay falls under Cost of Services, which, excluding depreciation and amortization, hit $1,984.4 million for the nine months ended September 30, 2025. This category directly covers the high technology and data processing costs you'd expect, including the operational expenses tied to the EFX Cloud infrastructure, which now powers over 85% of the company's revenue. This is where the cost of running the global data engines lives.

Your corporate overhead, captured in Selling, General and Administrative Expenses (SG&A), was $1,193.2 million for the same nine-month period in 2025. This figure naturally absorbs elevated corporate and legal expenses. While specific litigation accruals for the 2017 cybersecurity incident are often adjusted out for non-GAAP metrics, the ongoing compliance and regulatory environment definitely keeps this SG&A line item substantial.

The investment in future capabilities is clear when you look at the balance sheet supporting technology. The asset value for Capitalized internal-use software and system costs stood at $3,003.3 million as of September 30, 2025. This number shows the significant, multi-year investment in New Product Innovation (NPI) and building out the EFX.AI capabilities, which are designed to drive future revenue growth.

Personnel costs are a major driver across both service delivery and innovation. Equifax Inc. supports its global operations with nearly 14.9K employees as of September 2025. You know that a significant portion of these individuals are the specialized data scientists and engineers required to manage, secure, and innovate on those massive global credit and employment files, which is a non-negotiable, high-cost component of data acquisition and maintenance.

Here's a quick look at the key expense components for the nine months ended September 30, 2025, compared to the prior year:

Cost Component (In millions USD)	Nine Months Ended Sep 30, 2025	Nine Months Ended Sep 30, 2024
Cost of Services (exclusive of D&A)	$1,984.4	$1,903.7
Selling, General and Administrative Expenses	$1,193.2	$1,105.7
Total Employees (Approximate)	14.9K	~15.0K (Based on Q3 2024 data)

The focus on innovation is also evidenced by the results it generates. For the third quarter of 2025, the New Product Vitality Index reached 16%, which is well above the company's long-term goal of 10%. That success is a direct result of the capital you see being spent on NPI and EFX.AI.

The data acquisition and maintenance costs are inherently tied to the Cost of Services line, as Equifax Inc. must continuously ingest, clean, and secure data from its numerous sources globally to keep its credit and employment files current. This foundational cost is what enables the high-growth segments like Verification Services, which saw revenue up 5% in Q3 2025 for Non-Mortgage verification.

Finance: review the Q4 2025 expense forecast against the Q3 run-rate by next Tuesday.

Equifax Inc. (EFX) - Canvas Business Model: Revenue Streams

You're looking at how Equifax Inc. actually brings in the money, which is key for any valuation model you're drafting. Honestly, it breaks down into three main buckets: Workforce Solutions, U.S. Information Solutions (USIS), and International, all feeding off their massive data assets.

The overall picture for the year is pretty solid, based on the latest check-in. Equifax Inc. revised its full-year 2025 reported revenue guidance midpoint to approximately $6.045 billion. This upward revision followed a strong third quarter performance.

A significant driver of this revenue is the ongoing success of their newer offerings. Revenue from New Product Innovation (NPI) is expected to contribute a full-year 2025 Vitality Index of 13%, which is above their stated long-term goal. To give you a sense of the momentum, the Vitality Index hit a quarterly record of 16% in the third quarter of 2025.

Now, let's drill down into the specific revenue streams you asked about, using the latest segment data available from late 2025. The Workforce Solutions segment, which represented about 43% of total revenues as of May 2025, relies heavily on recurring fees.

• - Subscription fees for Workforce Solutions (EWS) Verification Services are a core component. For the third quarter of 2025, Verification Services revenue alone was $553.6 million, reflecting a 5% year-over-year increase. The overall EWS segment revenue grew 5% in Q3 2025.

The transactional fees from the USIS and International segments make up the rest of the story. The USIS segment, which was about 35% of revenue, is where you see the credit report and score activity. In the third quarter of 2025, USIS revenue grew 11%, with U.S. Mortgage revenue showing very strong growth of 26%.

Here's a quick look at how the core transactional revenue lines performed in Q3 2025, which is the latest snapshot we have for these specific fee drivers:

Revenue Stream Component	Segment	Q3 2025 Growth Rate	Q3 2025 Revenue (Millions USD)
Verification Services Revenue	Workforce Solutions	5%	$553.6
U.S. Mortgage Revenue	USIS	26%	Not explicitly stated for Q3, but growth rate is key
Non-Mortgage Revenue	USIS	5%	Not explicitly stated for Q3
International Revenue (Local Currency)	International	7%	Not explicitly stated for Q3

Data and analytics licensing fees for marketing and risk management solutions are embedded within the USIS and International results. For instance, in the first quarter of 2025, the Financial Marketing Services revenue within USIS saw a 10% increase. Furthermore, in response to competitor pricing actions, Equifax Inc. announced in October 2025 that it would offer its VantageScore 4.0 mortgage credit scores at a committed price of $4.50 per score for two years. This is a direct pricing lever in their transactional revenue stream, designed to hold or decrease pricing for customers moving to VantageScore in 2026.