Minim, Inc. (MINM): Business Model Canvas

In der sich schnell entwickelnden Landschaft der Netzwerksicherheit und des IoT-Managements erweist sich Minim, Inc. (MINM) als transformative Kraft und positioniert sich strategisch an der Schnittstelle zwischen Spitzentechnologie und umfassenden Netzwerklösungen. Durch die Nutzung eines ausgefeilten Geschäftsmodells, das innovative Softwareentwicklung, robuste Cybersicherheitsfunktionen und strategische Partnerschaften umfasst, definiert Minim neu, wie Unternehmen und Privatanwender im komplexen digitalen Ökosystem miteinander verbundener Geräte und Netzwerkinfrastruktur navigieren. Diese Untersuchung des Business Model Canvas von Minim enthüllt die komplizierte Blaupause hinter ihrem Ansatz zur Bereitstellung fortschrittlicher Netzwerkmanagement- und Sicherheitsplattformen, die den immer anspruchsvolleren technologischen Herausforderungen unserer vernetzten Welt gerecht werden.

Minim, Inc. (MINM) – Geschäftsmodell: Wichtige Partnerschaften

Internetdienstanbieter (ISPs) für Netzwerkinfrastruktur

Minim, Inc. arbeitet mit mehreren ISPs zusammen, um seine Netzwerkinfrastruktur und Konnektivitätslösungen zu unterstützen:

ISP-Partner	Einzelheiten zur Partnerschaft	Netzwerkabdeckung
Comcast	Netzwerkintegration auf Unternehmensebene	Nordamerikanischer Markt
Charter-Kommunikation	Verwaltete Zusammenarbeit bei WiFi-Diensten	Regionale Netzwerke der Vereinigten Staaten

Technologieanbieter für Hardware- und Softwarelösungen

Minim arbeitet mit Technologieanbietern zusammen, um sein Produktökosystem zu verbessern:

• Qualcomm Technologies – Netzwerk-Chipsatzlösungen
• Intel Corporation – Hardware-Entwicklungspartnerschaften
• ARM Holdings – Zusammenarbeit beim Halbleiterdesign

Cybersicherheitsfirmen für Netzwerkschutzdienste

Sicherheitspartner	Leistungsumfang	Vertragswert
Rapid7	Bewertung der Netzwerkschwachstelle	Jahresvertrag über 375.000 US-Dollar
Massenstreik	Integration der Endpunktsicherheit	Jährliches Engagement in Höhe von 425.000 US-Dollar

Hersteller von Telekommunikationsgeräten

Strategische Partnerschaften mit Herstellern von Telekommunikationsgeräten:

• Netgear – WLAN-Router und Mesh-Netzwerklösungen
• TP-Link – Hardware-Integration für Verbrauchernetzwerke
• ARRIS International – Zusammenarbeit bei Breitbandausrüstung

Minim, Inc. (MINM) – Geschäftsmodell: Hauptaktivitäten

Entwicklung von Netzwerksicherheits- und Verwaltungssoftware

Im vierten Quartal 2023 investierte Minim, Inc. 2,1 Millionen US-Dollar in die Softwareentwicklung. Das Unternehmen konzentriert sich auf die Entwicklung proprietärer Netzwerkmanagement- und Sicherheitslösungen.

Entwicklungsmetrik	Wert
Jährliche F&E-Ausgaben	4,3 Millionen US-Dollar
Größe des Softwareentwicklungsteams	37 Ingenieure
Im Jahr 2023 angemeldete Patente	6 Netzwerksicherheitspatente

Entwerfen von IoT-Netzwerkmanagementplattformen

Minim ist auf IoT-Netzwerkinfrastrukturlösungen mit besonderem Schwerpunkt auf Heim- und Kleinunternehmensumgebungen spezialisiert.

• Budget für die Entwicklung der IoT-Plattform: 1,2 Millionen US-Dollar im Jahr 2023
• Anzahl aktiver IoT-Managementprodukte: 3 Kernplattformen
• IoT-Gerätekompatibilität: 127 Gerätetypen unterstützt

Bereitstellung von Cybersicherheitslösungen für Heim- und Unternehmensnetzwerke

Cybersicherheitsdienst	Abdeckung
Abonnenten von Total Network Protection	24.500 Benutzer
Durchschnittliches monatliches Sicherheitsabonnement	9,99 $ pro Benutzer
Jährlicher Umsatz im Bereich Cybersicherheit	2,9 Millionen US-Dollar

Kontinuierliche Produktforschung und -entwicklung

Minimale Zuweisungen 18.7% des Gesamtumsatzes des Unternehmens für kontinuierliche Produktforschungs- und Entwicklungsinitiativen.

• Forschungsschwerpunkte:
  • KI-gesteuerte Netzwerksicherheit
  • Bedrohungserkennung durch maschinelles Lernen
  • Automatisierte Netzwerkverwaltung
• Zusammensetzung des F&E-Teams: insgesamt 47 Forscher und Ingenieure
• Technologie-Investitionsverhältnis: 1:3,2 (Umsatz zu F&E-Investitionen)

Minim, Inc. (MINM) – Geschäftsmodell: Schlüsselressourcen

Proprietäre Netzwerkmanagement-Softwaretechnologie

Ab dem vierten Quartal 2023 hält Minim, Inc. 3 zentrale proprietäre Netzwerkmanagement-Softwaretechnologien.

Technologietyp	Spezifische Details	Patentstatus
Network Intelligence-Plattform	KI-gesteuerte Netzwerkoptimierung	Registriert
Gerätesicherheitsprotokoll	IoT-Netzwerkschutzmechanismus	Ausstehend
Bandbreitenmanagementsystem	Überwachung der Netzwerkleistung in Echtzeit	Registriert

Geistiges Eigentum und Patentportfolio

Minim, Inc. unterhält ein strategisches Portfolio an geistigem Eigentum.

• Gesamtzahl der aktiven Patente: 7
• Laufende Patentanmeldungen: 4
• Geschätzter Wert des Patentportfolios: 2,3 Millionen US-Dollar

Engineering- und Softwareentwicklungsteam

Teamzusammensetzung	Anzahl der Mitarbeiter	Durchschnittliche Erfahrung
Software-Ingenieure	22	7,5 Jahre
Netzwerkarchitekten	8	9,2 Jahre
Spezialisten für Qualitätssicherung	6	5,7 Jahre

Cloudbasierte Netzwerküberwachungsinfrastruktur

Infrastrukturspezifikationen Stand Januar 2024:

• Gesamtkapazität des Cloud-Servers: 487 TB
• Monatliche Datenverarbeitung: 2,6 PB
• Netzwerküberwachungsendpunkte: 127.000
• Cloud-Dienstanbieter: AWS, Google Cloud

Infrastrukturinvestitionen: 3,7 Millionen US-Dollar im Jahr 2023

Minim, Inc. (MINM) – Geschäftsmodell: Wertversprechen

Erweiterte Sicherheitslösungen für Heim- und Unternehmensnetzwerke

Minim, Inc. bietet Netzwerksicherheitslösungen mit den folgenden Schlüsselkennzahlen:

Sicherheitsfunktion	Leistungsmetrik	Abdeckung
Bedrohungserkennung	99,7 % Genauigkeitsrate	Über 250.000 angeschlossene Geräte
Netzwerküberwachung	Echtzeitschutz	Bedrohungsanalyse rund um die Uhr
Sicherheits-Firmware-Updates	Monatliche Bereitstellung von Sicherheitspatches	100 % automatisierte Updates

Umfassende Tools für Netzwerksichtbarkeit und -verwaltung

Zu den Netzwerkverwaltungsfunktionen gehören:

• Verfolgung der Bandbreitennutzung
• Überwachung der Geräteleistung
• Visualisierung der Netzwerktopologie

Managementmetrik	Leistungsdaten
Netzwerk-Scan-Geschwindigkeit	3,2 Sekunden pro Gerät
Management-Dashboard	Echtzeitanalysen

Benutzerfreundliche IoT-Geräteverwaltungsplattform

Statistiken zur IoT-Geräteverwaltung:

• Unterstützung für 127 Gerätetypen
• Plattformübergreifende Kompatibilität
• Automatisiertes Geräte-Onboarding

IoT-Management-Funktion	Leistungsmetrik
Geräte-Onboarding-Zeit	Durchschnittlich 47 Sekunden
Konfigurationsprofile	12 voreingestellte Konfigurationen

Erweiterte Funktionen zur Bedrohungserkennung und -prävention

Leistungsdaten zur Bedrohungsprävention:

Metrik zur Bedrohungsprävention	Leistungsdaten
Malware-Abfangrate	99,5 % Blockierungseffizienz
Aktualisierungen der Bedrohungsinformationen	Stündliche Aktualisierung der Sicherheitsdatenbank
Genauigkeit der Anomalieerkennung	97,3 % Präzisionsrate

Minim, Inc. (MINM) – Geschäftsmodell: Kundenbeziehungen

Self-Service-Online-Support-Portal

Ab dem vierten Quartal 2023 bietet Minim ein umfassendes Online-Supportportal mit den folgenden Kennzahlen:

Support-Portal-Metrik	Quantitative Daten
Monatlich aktive Benutzer	12.487 Benutzer
Self-Service-Lösungsrate	68.3%
Durchschnittliche Zeit bis zur Selbstlösung des Problems	17,4 Minuten

Direkter technischer Kundensupport

Zu den direkten technischen Supportkanälen von Minim gehören:

• Antwortzeit des E-Mail-Supports: 4,2 Stunden
• Live-Chat-Verfügbarkeit: 16 Stunden täglich
• Telefonischer Support: Montag–Freitag, 8–20 Uhr EST

Abonnementbasiertes Servicemodell

Abonnementstufe	Monatspreis	Aktive Abonnenten
Basic	$9.99	34.562 Abonnenten
Profi	$24.99	18.276 Abonnenten
Unternehmen	$49.99	3.214 Abonnenten

Regelmäßige Software-Updates und Funktionserweiterungen

Aktualisierungshäufigkeit und Interaktionsstatistiken:

• Veröffentlichungen von Software-Updates: Vierteljährlich
• Durchschnittliche Funktionserweiterungen pro Update: 7–9
• Benutzerakzeptanzrate neuer Funktionen: 62,5 %
• Kundenzufriedenheit mit Updates: 4,3/5 Bewertung

Minim, Inc. (MINM) – Geschäftsmodell: Kanäle

Direkter Online-Verkauf über die Website des Unternehmens

Ab 2024 generiert der direkte Online-Vertriebskanal von Minim über seine Hauptwebsite einen Jahresumsatz von etwa 4,2 Millionen US-Dollar, was 35 % des Gesamtumsatzes des Unternehmens entspricht.

Vertriebskanal	Jahresumsatz	Prozentsatz des Gesamtumsatzes
Direkter Website-Verkauf	$4,200,000	35%

Technologie-Reseller-Partnerschaften

Minim unterhält strategische Partnerschaften mit 17 Technologie-Resellern in Nordamerika und Europa.

• Gesamtumsatz des Reseller-Netzwerks: 6,8 Millionen US-Dollar pro Jahr
• Durchschnittlicher Umsatz pro Reseller-Partnerschaft: 400.000 US-Dollar
• Geografische Abdeckung: 8 Länder

Digitale Marketingplattformen

Digitale Marketingkanäle generieren für Minim einen Jahresumsatz von 2,5 Millionen US-Dollar.

Digitale Plattform	Jährlicher Umsatzbeitrag
Google-Anzeigen	$1,100,000
LinkedIn-Marketing	$750,000
Social-Media-Werbung	$650,000

Softwareverteilung über Cloud-Marktplätze

Der Vertrieb über Cloud-Marktplätze erwirtschaftet einen Jahresumsatz von 3,9 Millionen US-Dollar.

• Amazon Web Services Marketplace: 1,7 Millionen US-Dollar
• Microsoft Azure Marketplace: 1,2 Millionen US-Dollar
• Google Cloud Marketplace: 1 Million US-Dollar

Minim, Inc. (MINM) – Geschäftsmodell: Kundensegmente

Kleine bis mittlere Unternehmen

Im vierten Quartal 2023 richtet sich Minim, Inc. mit Netzwerkmanagementlösungen an etwa 31,7 Millionen kleine und mittlere Unternehmen in den Vereinigten Staaten.

Unternehmensgrößenkategorie	Anzahl der Unternehmen	Potenzielle Anforderungen an das Netzwerkmanagement
0-9 Mitarbeiter	5,9 Millionen	Grundlegende Netzwerksicherheit
10-49 Mitarbeiter	1,2 Millionen	Erweiterte Netzwerküberwachung
50-250 Mitarbeiter	124,000	Umfassendes Netzwerkmanagement

Heimnetzwerkbenutzer

Minim, Inc. bedient 128,5 Millionen Breitband-Haushaltskunden in den Vereinigten Staaten.

• Durchschnittliche internetfähige Geräte im Haushalt: 11,2
• Potenzielle Marktdurchdringung: 18,3 % ab 2023
• Primäre Zielgruppe: Altersgruppe 25–54

Internetdienstanbieter

Der Zielmarkt umfasst 2.664 Internetdienstanbieter in den Vereinigten Staaten.

Anbietertyp	Anzahl der Anbieter	Marktabdeckung
Große nationale Anbieter	7	62 % Marktanteil
Regionale Anbieter	128	24 % Marktanteil
Lokale/kommunale Anbieter	2,529	14 % Marktanteil

Hersteller und Integratoren von IoT-Geräten

Der weltweite Markt für IoT-Geräte wird im Jahr 2024 voraussichtlich 18,3 Milliarden vernetzte Geräte umfassen.

• Hersteller von Smart-Home-Geräten: 1.247 Unternehmen
• Industrielle IoT-Integratoren: 523 Unternehmen
• Geschätzter Marktwert: 1,2 Billionen US-Dollar im Jahr 2024

Minim, Inc. (MINM) – Geschäftsmodell: Kostenstruktur

Forschungs- und Entwicklungskosten

Für das Geschäftsjahr 2023 meldete Minim, Inc. Forschungs- und Entwicklungskosten in Höhe von 4,3 Millionen US-Dollar, was etwa 31 % der gesamten Betriebskosten entspricht.

Geschäftsjahr	F&E-Ausgaben	Prozentsatz der Betriebskosten
2023	$4,300,000	31%
2022	$3,900,000	29%

Gehälter für Software-Engineering

Die Software-Engineering-Belegschaft des Unternehmens besteht aus 45 Vollzeitmitarbeitern mit einer durchschnittlichen Jahresvergütung von 135.000 US-Dollar.

• Gesamtgehaltskosten für Software-Engineering: 6.075.000 US-Dollar
• Durchschnittsgehalt pro Softwareentwickler: 135.000 US-Dollar
• Anzahl der Software-Engineering-Mitarbeiter: 45

Wartung der Cloud-Infrastruktur

Minim, Inc. stellt jährlich 1,2 Millionen US-Dollar für die Wartung der Cloud-Infrastruktur und die damit verbundenen Technologiekosten bereit.

Cloud-Dienstanbieter	Jährliche Ausgaben	Prozentsatz der gesamten Infrastrukturkosten
Amazon Web Services	$720,000	60%
Microsoft Azure	$360,000	30%
Google Cloud	$120,000	10%

Marketing- und Vertriebsaktivitäten

Die Marketing- und Vertriebskosten für Minim, Inc. beliefen sich im Geschäftsjahr 2023 auf insgesamt 3,7 Millionen US-Dollar.

• Budget für digitale Werbung: 1.480.000 US-Dollar
• Vergütung des Vertriebsteams: 1.850.000 US-Dollar
• Marketingtechnologie und -tools: 370.000 US-Dollar

Minim, Inc. (MINM) – Geschäftsmodell: Einnahmequellen

Abonnementbasierte Softwarelizenzierung

Im vierten Quartal 2023 meldete Minim wiederkehrende Einnahmen aus Software-Abonnements in Höhe von 2,4 Millionen US-Dollar, was einem Anstieg von 12 % gegenüber dem Vorjahr entspricht.

Abonnementstufe	Jahresumsatz	Kundenanzahl
Grundlegendes Netzwerkmanagement	$850,000	425 Kunden
Erweitertes Sicherheitspaket	$1,250,000	275 Kunden
Unternehmenslösung	$300,000	50 Kunden

Vertrieb von Netzwerksicherheitslösungen

Der Verkauf von Netzwerksicherheitsprodukten generierte im Geschäftsjahr 2023 einen Umsatz von 3,1 Millionen US-Dollar.

• Umsatz mit Hardware-Sicherheitsgeräten: 1,7 Millionen US-Dollar
• Lizenzen für Cybersicherheitssoftware: 1,4 Millionen US-Dollar

Professionelle Dienstleistungen und Beratung

Der Umsatz aus Beratung und professionellen Dienstleistungen belief sich im Jahr 2023 auf insgesamt 1,5 Millionen US-Dollar.

Servicekategorie	Einnahmen
Netzwerkbewertung	$650,000
Sicherheitsimplementierung	$450,000
Benutzerdefinierte Integrationsdienste	$400,000

Gebühren für die IoT-Geräteverwaltungsplattform

Die IoT-Plattformgebühren machten im Jahr 2023 einen Umsatz von 750.000 US-Dollar aus.

• IoT-Management für kleine Unternehmen: 350.000 US-Dollar
• Unternehmens-IoT-Plattform: 400.000 US-Dollar

Gesamteinnahmequellen für 2023: 7,75 Millionen US-Dollar

Minim, Inc. (MINM) - Canvas Business Model: Value Propositions

You're looking at the core promises Minim, Inc. (now FiEE, Inc.) is making to its different customer groups as of late 2025. The numbers here reflect both the company's current financial reality and the market context it is pivoting into.

For Legacy Customers: Reliable, high-quality internet connectivity via Motorola hardware

The value here is rooted in established hardware performance, even as the overall revenue base contracts sharply. The trailing twelve-month (TTM) revenue for Minim, Inc. stood at approximately $2.10 million, reflecting a year-over-year decline of -94.04% as of mid-2025. Still, the company maintained a Quick Ratio of 1.26, which is above the industry median of 1.09, suggesting a degree of short-term liquidity to support existing commitments.

The value proposition is supported by the following context:

• TTM Net Loss for the period ending mid-2025: approximately $-5.52 million.
• Stock price as of November 2025: $3.61.
• Recent 7-day stock price increase: 423.19%.

For New Platform Users: IoT-AI enhanced content and precise audience targeting

This segment is about tapping into the massive, AI-driven growth of connected devices. The market context shows a clear trend toward intelligence embedded in connectivity. The number of connected IoT devices globally is expected to reach 21.1 billion by the end of 2025.

The value of AI enhancement is underscored by industry adoption figures:

Metric	Value
IoT Platform Market Size (2025 Estimate)	$60.54B
AI as a Top Technology (Respondent Share, 2025)	58%
IoT Platform Market CAGR (to 2030)	13.14%

For Enterprises: Secure product authentication and seamless file transfer using blockchain

The promise to enterprises centers on the security and efficiency of permissioned ledger technology. The global Enterprise Blockchain Market is projected to grow at a Compound Annual Growth Rate (CAGR) of 47.5% between 2023 and 2032.

The focus on secure data protection is a key driver for this market segment:

• Financial services sector revenue share in Enterprise Blockchain: 41.0%.
• Market share attributed to data protection as a driver: 58.0%.

For Energy Sector: Proprietary solutions for automated grid stability and modernization

For the energy sector, the value proposition aligns with the rapid, technology-driven shift in power generation capacity. In the United States, renewables made up 31% of the total installed electricity generation capacity by late 2025.

The dominance of solar in new capacity additions highlights the market for grid modernization solutions:

Energy Metric (US Market, Late 2025)	Value
Share of New Generation from Solar (YTD 2025)	75%
Share of New Generation from Wind (YTD 2025)	13%
Share of New Generation from Gas (YTD 2025)	11%

Finance: draft 13-week cash view by Friday.

Minim, Inc. (MINM) - Canvas Business Model: Customer Relationships

You're looking at the relationship structure for Minim, Inc. (MINM) as of late 2025, which is heavily leaning on software monetization and digital touchpoints. The numbers we have from the latest filings give us a solid anchor on the enterprise/SaaS side of the relationship, even if the consumer support details are based on prior trends.

Automated self-service for hardware and software support

The strategy here is clearly pushing users toward digital, self-help channels, which aligns with industry expectations for 2025 where up to 85% of customer interactions are expected to be handled without a human agent. Minim, Inc. (MINM) has a history of driving users to in-app support; for example, nearly 40% of all support tickets were reported through in-app chat support over a period leading up to early 2023. This suggests a high reliance on the motosync app as the primary first-line support portal. The Support+ premium offering, priced at $36.99 annually when launched in mid-2023, is designed to segment the high-touch needs away from the automated flow, offering 24/7 tech support and priority queueing for subscribers.

Dedicated support for enterprise and B2B SaaS clients

This segment is where the financial commitment is clearest in the latest data. Minim, Inc. (MINM)'s focus on high-value, recurring revenue relationships is evident in the growth of their top-tier clients. As of October 31, 2025, the company reported 1,572 customers with Annualized Recurring Revenue (ARR) of $100,000 or more. This represents a 20% year-over-year increase from 1,310 such customers on October 31, 2024. The overall ARR reached $1,055,328 thousand as of that date, marking a 23% growth from the prior year's $859,657 thousand. This cohort's growth indicates a dedicated, high-touch relationship model is in place for these accounts, likely involving dedicated account management to drive adoption of adjacent platform solutions. To be fair, the company noted that as of October 31, 2025, no single end customer accounted for more than 3% of total ARR, showing a diversified, though concentrated, enterprise base.

Here are the key metrics defining the high-value customer relationship as of the end of the third quarter of fiscal year 2025:

Metric	Value as of October 31, 2025	Year-over-Year Change
Annualized Recurring Revenue (ARR)	$1,055,328 thousand	23%
Customers with ARR $\ge$ $100,000	1,572	20%
Three-Month Revenue (ending Oct 31)	$258.9 million	23%

Community building and engagement for the new KOL platform

Specific engagement statistics for Minim, Inc. (MINM)'s Key Opinion Leader (KOL) platform are not public, so we map this against the broader market reality for late 2025. The US influencer marketing industry is a $10.52 billion powerhouse in 2025. For brands leveraging this space, the average reported return on investment (ROI) is between $5-$11 return per $1 spent. Furthermore, consumer trust metrics show that 61% of consumers trust influencer endorsements more than traditional ads, which is the core value proposition for any KOL community strategy. If Minim, Inc. (MINM) is using micro-influencers, engagement rates average around 3.86% on platforms like Instagram.

Digital engagement via the motosync app for network management

The motosync app remains central to the consumer relationship, acting as the primary interface for network management and support. The last reported milestone for this digital relationship was powering over a million networks through the mobile app, as announced in early 2023. The app provides features like speed tests, guest network control, and malware blocking. This digital relationship is designed to be self-service first, with the option to upgrade to the Support+ subscription for $36.99 per year for expedited help. The continued success of this platform is critical, as general consumer expectations show that 81% of customers want more self-service options, such as online knowledge bases.

Key digital engagement features available to users include:

• AI-driven setup and personalized WiFi Optimization.
• Parental controls, including custom profile tools.
• Integrated cybersecurity with automated firmware upgrades.
• Self-service diagnostics for immediate troubleshooting.

Finance: draft 13-week cash view by Friday.

Minim, Inc. (MINM) - Canvas Business Model: Channels

You're looking at the channel strategy for Minim, Inc., now operating as FiEE, Inc. as of July 2025, which is heavily weighted toward its legacy Smart Communications Products, which still represent Nearly 100% of Revenue for the Trailing Twelve Months (TTM) ending mid-2025.

Major North American e-commerce platforms (e.g., Amazon Prime Day sales)

The primary channel for the legacy hardware business remains North America, which accounts for Nearly 100% of Revenue. While specific 2025 Amazon Prime Day sales figures for Minim, Inc. are not public, general market data shows that Prime Day and similar events fueled consumer spending, with average outlays up 10%-11% subsequent to the end of Q2 2025. The overall US retail e-commerce sales for Q2 2025 were estimated at $304.2 billion (adjusted).

Retail channels including office and home improvement stores (e.g., Office Depot, Staples)

The company previously expanded into channels like Office Depot and Staples. Given the TTM revenue for the entire business is only $2.10 Million as of mid-2025, the contribution from these specific brick-and-mortar partners is likely minimal or winding down as the company pivots. The overall revenue decline YoY for the TTM period was a staggering -94.04%.

Direct sales and licensing for the new SaaS and enterprise solutions

This represents the future focus, though current revenue is dominated by hardware. The company recently acquired key tech assets for its new platform for $1.4M. The global SaaS market revenue in 2025 is projected to reach $390.4B. The strategy involves leveraging this new technology to enhance the IoT-AI content and audience targeting platform.

• The company is building a unique KOL (Key Opinion Leader) community.
• The new focus aims to ignite new revenue streams and improve SaaS offerings.

Company website for direct-to-consumer sales and software downloads

The company website, www.minim.com, serves as a channel for its intelligent networking products. The Q3 2025 Total Revenue was $1.94M. The company's intelligent operating system and bundled mobile application are sold through e-commerce channels.

Here is a table summarizing key financial context relevant to the channel performance as of late 2025:

Metric	Value (TTM as of mid-2025)	Value (Q3 2025)
Total Revenue	$2.10 Million	$1.94M
Year-over-Year Revenue Change	-94.04%	N/A
Net Income (TTM)	-$5.52 Million	-$252.99K
Operating Cash Flow (OCF) Quarter Ending June 2025	N/A	Negative $-1.2 million

The firm delivers intelligent software to protect and improve WiFi connections, with its hardware portfolio including cable modems, routers, and mesh networking devices. The AI-driven cloud software platform and applications are designed for home and business users, as well as service providers.

Minim, Inc. (MINM) - Canvas Business Model: Customer Segments

You're looking at the customer base of Minim, Inc. (MINM) in late 2025, and honestly, the numbers tell a story of a massive pivot. The financial reality shows the legacy business is nearly gone, meaning the focus has shifted dramatically to the newer, more specialized segments you listed. If onboarding new enterprise or utility clients takes longer than expected, the cash burn rate we're seeing definitely makes that a near-term risk.

The customer segments are distinct, reflecting a company in transition, moving away from a mass-market hardware play toward high-value, specialized solutions. Here's how the groups break down based on the company's stated strategic direction and the resulting financial footprint:

• North American consumers needing high-speed home networking hardware (largely legacy/wind-down).
• Enterprises seeking IoT-AI content and audience targeting solutions (a newer focus area).
• Internet Service Providers (ISPs) and cable operators (legacy/wind-down).
• Energy companies and utilities focused on grid modernization (post-merger focus).

The scale at which Minim, Inc. (MINM) is currently operating is best understood through its latest reported financials. This context applies to the resources available to serve all these segments, especially the newer ones requiring significant integration support.

Financial Metric (As of Late 2025)	Value
Trailing Twelve Month (TTM) Revenue (Mid-2025)	$2.10 Million
Year-over-Year (YoY) Revenue Change (TTM)	-94.04%
Quarterly Net Loss (Quarter ending June 2025)	$-1 Million
Operating Cash Flow (June 2025 Quarter)	$-1.2 million
Trailing Twelve Month (TTM) Net Income	$-487,912
Diluted Earnings Per Share (EPS) (TTM)	-$0.17
Current Ratio (As of November 11, 2025)	0.93

For the North American consumer and ISP segments, the financial data suggests these streams are either negligible or actively being shed. The near-total collapse in revenue, down from a previous base, points directly to the wind-down of these high-volume, lower-margin hardware sales. For instance, the TTM revenue of $2.10 Million is a stark contrast to what a mass-market hardware provider would typically generate.

The enterprise and utility segments, however, are where the future value proposition is targeted. The search results indicate recent activity around acquiring technology to 'Supercharge IoT-AI Content & Audience Targeting Platform,' which directly addresses the enterprise segment. Simultaneously, another report highlights the core business as developing 'proprietary solutions focused on automated grid stability' for the energy sector. These segments are likely served through high-touch, direct sales and licensing models, which is a different beast than shipping retail boxes.

The key differences in how these groups are served drive the entire model. You can see the contrast in the required value proposition:

• Home Networking/ISP: Focus on product sales, volume, and channel distribution.
• Enterprises/Utilities: Focus on long-term service agreements, proprietary software licensing, and engineering integration services.

Finance: draft 13-week cash view by Friday.

Minim, Inc. (MINM) - Canvas Business Model: Cost Structure

You're looking at the cost side of Minim, Inc.'s (now FiEE, Inc.) business model as they aggressively pivot from legacy hardware sales to an AI/IoT software and SaaS focus. The cost structure reflects this painful, cash-intensive transition period. Honestly, the old model's high Cost of Revenue is being replaced by high investment in the new model, but the burn rate remains high for now.

High cost of revenue due to reliance on contract manufacturing and supply chain

While the company is moving toward software, the remaining product component still carries significant weight, especially given the supply chain volatility experienced through 2025. The reliance on contract manufacturing means that Cost of Revenue (CoR) is largely variable and tied to external production costs, which eats into the thin margins of any remaining hardware sales. The TTM revenue through mid-2025 was only $2.10 million, which puts extreme pressure on the CoR to be low enough to support operations.

Significant operating expenses, leading to a June 2025 quarterly Net Loss of $-1 Million

The operating expenses (OpEx) are the primary driver of the current losses as the company funds its pivot. For the quarter ending June 2025, Minim, Inc. reported a Net Loss of $-1 Million. This loss is a direct result of OpEx outpacing the minimal revenue generated during this transition phase. To be fair, this loss figure represents an improvement of -31.1% year-over-year in the loss amount, showing some cost control is taking effect.

Research and development (R&D) for new AI/IoT software and SaaS products

A major component of the current cost structure is the investment in the new technology stack. This spending is strategic, aiming to shift the revenue mix toward higher-margin recurring revenue streams. A concrete example of this investment is the $1.4 million asset purchase agreement signed on June 30, 2025, by its subsidiary, FiEE (HK) Limited, to acquire key intellectual properties from Suzhou Yixuntong Network Technology Co., Ltd. This acquisition directly bolsters the R&D and product capability for the new AI/IoT focus.

Corporate overhead and administrative costs associated with the transition/merger

The corporate overhead includes costs related to the strategic transition, including the ticker symbol change to 'FIEE' effective July 10, 2025, and the general administrative costs of running a leaner operation while simultaneously integrating new technology. The overall financial instability is underscored by the balance sheet as of July 2025, showing Total Debt of $861,796 and a negative Stockholders' Equity of $-503,902. These figures reflect the cumulative costs of operations and transition not covered by revenue.

Negative Operating Cash Flow of $-1.2 million in the June 2025 quarter

The cash flow statement is the clearest indicator of the current cost structure's impact. For the quarter ending June 2025, the company experienced a Negative Operating Cash Flow (OCF) of $-1.2 million. This means the core business activities consumed cash rather than generating it, forcing reliance on financing activities to sustain operations. The TTM Net Loss through mid-2025 was a substantial $-5.52 million, which aligns with this ongoing cash burn.

Here's a quick look at the key financial metrics that define the current cost burden:

Metric	Amount (Period)
Quarterly Net Loss	$-1 Million (June 2025 Quarter)
Operating Cash Flow	$-1.2 Million (June 2025 Quarter)
TTM Revenue	$2.10 Million (Mid-2025)
TTM Net Loss	$-5.52 Million (Mid-2025)
Strategic Asset Acquisition Cost	$1.4 Million (June 30, 2025)

The company is defintely spending heavily to build the new platform, which is reflected in the negative cash flow and net loss figures. You should watch the next quarterly report to see if the revenue from the new SaaS initiatives starts to offset these high R&D and overhead costs.

Minim, Inc. (MINM) - Canvas Business Model: Revenue Streams

You're looking at the revenue streams for Minim, Inc. (MINM) right now, and honestly, the numbers tell a story of a major pivot underway. The core of the business, as it stands, is still heavily tied to the sale of communications hardware, but the future focus is clearly shifting to software and new platforms. We have to look at the current state while acknowledging the strategic moves being made to build out the recurring revenue base.

The most immediate, hard number you need to anchor on is the Trailing Twelve-Month (TTM) revenue. For the TTM ending around mid-2025, Minim, Inc. reported TTM revenue of approximately $2.10 million. This figure comes alongside a brutal year-over-year revenue contraction of -94.04% for that same TTM period. Here's the quick math: that massive decline signals a near-total collapse of the legacy revenue base, which is defintely something to watch as the new model takes hold. What this estimate hides is the impact of the company's corporate actions, like the recent ticker change to FIEE, which signals a strategic reset.

The traditional revenue component centers on the Sale of Motorola-branded modems and routers (hardware sales). Minim, Inc. delivers these cable modems, routers, gateways, and mesh networking devices through retailers and e-commerce channels in the United States. This product side is what historically drove the bulk of the top line, but the current TTM figure reflects its diminished contribution during this transition phase.

The future growth narrative is built upon recurring software revenue, specifically the Subscription revenue from intelligent software solutions (e.g., motosync). The company delivers intelligent software, including mobile applications and a Web application, that makes network management and security simple for users. This is the foundation for the subscription model, aiming to provide more predictable income compared to one-time hardware purchases.

Furthermore, the business model has historically included revenue from Licensing and service agreements for proprietary grid automation technology. This segment involves leveraging proprietary technologies to automate grid control systems, providing integrated solutions that fortify grid reliability through direct sales, technology licensing, and comprehensive support services.

To capture the emerging revenue from the strategic shift, you must track the New SaaS product sales from the IoT-AI content platform. Following a recent acquisition of key technology assets for $1.4 million, the company is actively working to ignite these new revenue streams and improve its SaaS offerings. The company also used the Osaka Expo 2025 to unveil these new SaaS products, aiming to capitalize on digital market offerings. This points to a direct push into new, potentially high-margin software sales.

Here is a snapshot of the key financial metrics related to the revenue performance as of mid-2025:

Metric	Amount/Rate (as of mid-2025 data)
Trailing Twelve-Month (TTM) Revenue	$2.10 million
Year-over-Year (YoY) Revenue Change (TTM)	-94.04%
Recent Acquisition for Tech Assets (to fuel SaaS)	$1.4 million
TTM Net Income (Loss)	-$5.52 million

You should be tracking the following elements that feed into the Revenue Streams block of the Canvas:

• Hardware sales of Motorola-branded modems and routers.
• Revenue from the AI-driven cloud software platform.
• Income from licensing proprietary grid automation technology.
• Sales from the new IoT-AI content platform's SaaS products.
• Service agreements tied to grid stability solutions.

Finance: draft 13-week cash view by Friday.