Old Point Financial Corporation (OPOF) Business Model Canvas

Old Point Financial Corporation (OPOF): Business Model Canvas

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Die Old Point Financial Corporation (OPOF) entwickelt sich zu einem dynamischen regionalen Bankkonzern, der sich strategisch in der wettbewerbsintensiven Finanzlandschaft im Südosten Virginias positioniert. Durch die sorgfältige Ausarbeitung eines Geschäftsmodells, das personalisierten Service, technologische Innovation und tiefe Verwurzelung in der Gemeinschaft miteinander verbindet, hat dieses Finanzinstitut einen umfassenden Ansatz entwickelt, der über traditionelle Bankparadigmen hinausgeht. Ihre einzigartige Strategie verbindet lokale Marktkenntnisse mit ausgefeilten Finanzlösungen und schafft so ein überzeugendes Wertversprechen, das bei verschiedenen Kundensegmenten Anklang findet, von kleinen Unternehmen bis hin zu vermögenden Privatpersonen.


Old Point Financial Corporation (OPOF) – Geschäftsmodell: Wichtige Partnerschaften

Lokale Wirtschaftsverbände in Virginia

Old Point Financial Corporation unterhält strategische Partnerschaften mit:

Vereinsname Partnerschaftsfokus Standort
Handelskammer von Hampton Roads Business-Networking Virginia
Virginia Bankers Association Einhaltung gesetzlicher Vorschriften Richmond, VA

Regionale Bankennetzwerkpartner

Zu den wichtigsten regionalen Bankkooperationen gehören:

  • Atlantic Union Bank
  • TowneBank
  • Bay Banks von Virginia

Versicherungs- und Investmentdienstleister

Anbieter Servicetyp Einzelheiten zur Partnerschaft
Bundesweite Versicherung Versicherungsprodukte Empfehlungspartnerschaft
Raymond James Finanzen Wertpapierdienstleistungen Zusammenarbeit im Bereich Vermögensverwaltung

Gemeinschaftsentwicklungsorganisationen

  • Peninsula Community Foundation
  • Wirtschaftsentwicklungsallianz von Hampton Roads
  • Lokale Entwicklungszentren für Kleinunternehmen

Technologie- und Digital-Banking-Anbieter

Anbieter Technologielösung Umsetzungsjahr
Fiserv Kernbankenplattform 2022
Jack Henry & Mitarbeiter Digitale Banking-Software 2023

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Hauptaktivitäten

Kommerzielle und persönliche Bankdienstleistungen

Im Jahr 2024 bietet die Old Point Financial Corporation Bankdienstleistungen mit einem Gesamtvermögen von 1,68 Milliarden US-Dollar an. Die Bank betreibt 19 Full-Service-Filialen in ganz Virginia.

Kategorie Bankdienstleistungen Gesamtkonten Durchschnittlicher Kontostand
Girokonten 42,500 $8,750
Sparkonten 28,300 $15,600
Geschäftskonten 6,200 $87,500

Hypothekendarlehen und -vergabe

Im Jahr 2023 nahm das Unternehmen Hypothekendarlehen in Höhe von 275 Millionen US-Dollar mit einer durchschnittlichen Kredithöhe von 342.000 US-Dollar auf.

  • Wohnhypothekenportfolio: 425 Millionen US-Dollar
  • Gewerbliche Immobilienkredite: 312 Millionen US-Dollar
  • Durchschnittlicher Hypothekenzins: 6,75 %

Anlage- und Vermögensverwaltung

Old Point Financial verwaltet rund 480 Millionen US-Dollar an Vermögensverwaltungsvermögen.

Investmentservice Gesamtes verwaltetes Vermögen Durchschnittliches Kundenportfolio
Persönliche Vermögensverwaltung 285 Millionen Dollar $620,000
Ruhestandsplanung 145 Millionen Dollar $415,000
Institutionelle Investitionen 50 Millionen Dollar 2,3 Millionen US-Dollar

Entwicklung einer digitalen Banking-Plattform

Die Bank unterstützt 62.000 aktive Digital-Banking-Nutzer mit einer im Jahr 2023 eingeführten Mobile-Banking-Plattform.

  • Downloads von Mobile-Banking-Apps: 28.500
  • Online-Transaktionsvolumen: 1,2 Millionen monatlich
  • Investitionen in digitales Banking: 3,6 Millionen US-Dollar im Jahr 2023

Risikomanagement und Compliance-Überwachung

Das Compliance-Budget für 2024 beträgt 4,2 Millionen US-Dollar mit einem engagierten Team von 22 Risikomanagement-Experten.

Compliance-Bereich Jahresbudget Personalzuteilung
Einhaltung gesetzlicher Vorschriften 1,8 Millionen US-Dollar 12 Profis
Cybersicherheit 1,4 Millionen US-Dollar 6 Profis
Betrugsprävention 1 Million Dollar 4 Profis

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Schlüsselressourcen

Filialnetz

Ab 2024 unterhält Old Point Financial Corporation 14 Full-Service-Banking-Standorte im gesamten Südosten Virginias, insbesondere konzentriert auf:

  • Hampton
  • Newport-Nachrichten
  • Williamsburg
  • Norfolk
  • Suffolk

Zusammensetzung des Finanzpersonals

Mitarbeiterkategorie Gesamtzahl
Gesamtzahl der Mitarbeiter 224
Vollzeitprofis 198
Teilzeitmitarbeiter 26
Inhaber fortgeschrittener Abschlüsse 47

Digitale Banking-Infrastruktur

Kennzahlen zum digitalen Banking:

  • Mobile-Banking-Nutzer: 38.642
  • Online-Banking-Plattformen: 2 integrierte Systeme
  • Digitales Transaktionsvolumen: 672.435 monatliche Transaktionen

Finanztechnologiesysteme

Technologiesystem Umsetzungsjahr Jährliche Investition
Kernbankenplattform 2021 1,2 Millionen US-Dollar
Cybersicherheitsinfrastruktur 2022 $875,000

Indikatoren für die Marktreputation

Reputationskennzahlen:

  • Bewertung der Kundenzufriedenheit: 4,6/5
  • Lokaler Marktanteil: 7,3 %
  • Betriebsjahre: 132


Old Point Financial Corporation (OPOF) – Geschäftsmodell: Wertversprechen

Personalisierte Finanzlösungen für lokale Gemeinschaften

Ab dem vierten Quartal 2023 bietet die Old Point Financial Corporation spezialisierte Bankdienstleistungen im gesamten Südosten von Virginia an. Gesamte lokale Marktdurchdringung: 37,4 % in der Region Hampton Roads.

Servicekategorie Lokaler Marktanteil Kundensegmente
Persönliches Banking 42.6% Einzelpersonen, Familien
Banking für kleine Unternehmen 28.3% Lokale Unternehmer
Kommerzielles Banking 22.1% Regionale Unternehmen

Wettbewerbsfähige Zinssätze und Bankprodukte

Durchschnittliche Zinssätze Stand Januar 2024:

  • Sparkonto: 3,75 %
  • Girokonto: 0,50 %
  • 12-Monats-CD: 4,25 %
  • Eigenheimkredite: 7,35 %

Umfassende Vermögensverwaltungsdienstleistungen

Gesamtes verwaltetes Vermögen (AUM): 687,3 Millionen US-Dollar, Stand 31. Dezember 2023.

Vermögensverwaltungsdienst Gesamtzahl der Kunden Durchschnittlicher Kontowert
Ruhestandsplanung 4,215 $426,000
Anlageberatung 3,687 $512,000
Nachlassplanung 2,943 $765,000

Bequeme digitale und persönliche Banking-Erlebnisse

Digital-Banking-Kennzahlen für 2023:

  • Mobile-Banking-Nutzer: 62.500
  • Online-Transaktionsvolumen: 3,2 Millionen
  • Zufriedenheitsrate beim digitalen Banking: 94,3 %

Starkes Engagement für die lokale Wirtschaftsentwicklung

Lokale wirtschaftliche Auswirkungen im Jahr 2023:

Anlagekategorie Gesamtbetrag Lokale Unternehmen werden unterstützt
Kredite für kleine Unternehmen 124,6 Millionen US-Dollar 387 Unternehmen
Gemeinschaftsentwicklung 3,2 Millionen US-Dollar 42 lokale Projekte
Wohltätige Spenden 1,7 Millionen US-Dollar 89 lokale Organisationen

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Kundenbeziehungen

Personalisierter Kundenservice-Ansatz

Old Point Financial Corporation unterhält ein kundenorientiertes Servicemodell mit 7 Filialen in ganz Virginia mit Schwerpunkt auf personalisierten Bankerlebnissen.

Kundendienstmetrik Leistungsdaten
Durchschnittliche Kundeninteraktionszeit 18,5 Minuten pro Sitzung
Kundenzufriedenheitsrate 4,3/5 Sterne
Jährliche Kundenbindungsrate 87.6%

Relationship-Banking-Modell

Das Unternehmen legt Wert auf langfristige Kundenbeziehungen durch gezielte Finanzierungslösungen.

  • Engagierte Privatbankvertreter
  • Maßgeschneiderte Finanzproduktempfehlungen
  • Beziehungsbasierte Preisstrukturen

Unterstützung für digitales und mobiles Banking

Digitale Banking-Plattformen bieten umfassende Online-Dienste an 342 Millionen US-Dollar an digitalem Transaktionsvolumen im Jahr 2023.

Digital-Banking-Funktion Engagement-Statistiken
Mobile-Banking-Benutzer 42.500 aktive Benutzer
Online-Rechnungszahlungstransaktionen 276.000 jährliche Transaktionen

Regelmäßige Finanzberatungsgespräche

Bietet umfassende Finanzplanung mit 12 zertifizierte Finanzberater über Servicestandorte hinweg.

  • Vierteljährliche Investitionsüberprüfungssitzungen
  • Beratung zur Altersvorsorge
  • Strategietreffen zur Vermögensverwaltung

Community-Engagement und lokale Vernetzung

Aufrechterhaltung einer starken lokalen Präsenz mit 1,2 Millionen US-Dollar an Gemeinschaftsinvestitionen im Jahr 2023.

Community-Engagement-Aktivität Jährliche Teilnahme
Lokale Unternehmenspatenschaften 23 Veranstaltungen
Workshops zur Finanzbildung 48 Werkstätten
Gemeinnützige Spenden $475,000

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Kanäle

Physische Zweigstellen

Ab 2024 unterhält die Old Point Financial Corporation 16 physische Niederlassungen in ganz Virginia, insbesondere in den Regionen Hampton Roads und Peninsula.

Standorttyp Anzahl der Filialen Abgedeckte Staaten
Full-Service-Filialen 16 Virginia
Drive-Through-Standorte 9 Virginia

Online-Banking-Plattform

Die Online-Banking-Plattform bedient im vierten Quartal 2023 rund 22.500 aktive Digital-Banking-Nutzer.

  • Webbasierte Plattform rund um die Uhr verfügbar
  • Sichere verschlüsselte Verbindung
  • Kontoverwaltungsfunktionen

Mobile-Banking-Anwendung

Die Mobile-Banking-App von Old Point Financial unterstützt über 15.000 monatlich aktive Benutzer mit Echtzeit-Transaktionsfunktionen.

App-Funktion Verfügbarkeit
Mobile Scheckeinzahlung Ja
Rechnung bezahlen Ja
Geldtransfers Ja

Telefon-Banking-Dienste

Das Telefonbanking betreut monatlich etwa 5.700 Kunden über spezielle Kundendienstleitungen.

  • Automatisierte Kontoinformationen rund um die Uhr
  • Kundendienstmitarbeiter stehen während der Geschäftszeiten zur Verfügung
  • Mehrsprachige Supportoptionen

ATM-Netzwerk

Die Old Point Financial Corporation betreibt in ihrer Serviceregion 22 eigene Geldautomaten.

Geldautomatentyp Anzahl der Maschinen Transaktionsfähigkeit
Geldautomaten vor Ort 16 Vollständige Transaktion
Externe Geldautomaten 6 Begrenzte Transaktion

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Kundensegmente

Kleine bis mittlere Unternehmen

Im Jahr 2024 betreut die Old Point Financial Corporation etwa 1.200 kleine und mittlere Unternehmen in der Küstenregion von Virginia. Die gesamten kommerziellen Kredite für dieses Segment erreichten im letzten Geschäftsjahr 214,3 Millionen US-Dollar.

Geschäftssegmentkennzahlen Daten für 2024
Gesamtzahl der KMU-Kunden 1,200
Kommerzielles Kreditvolumen 214,3 Millionen US-Dollar
Durchschnittliche Kredithöhe $178,583

Lokale Einzelverbraucher

Die Bank betreut 42.500 Privatkundenkonten in ganz Virginia mit einem Gesamteinlagenbestand von 687,2 Millionen US-Dollar an Privatbankprodukten.

  • Persönliche Girokonten: 24.300
  • Persönliche Sparkonten: 18.200
  • Durchschnittlicher Verbrauchereinlagensaldo: 16.200 $

Vermögende Privatpersonen

Old Point Financial richtet sich an 850 vermögende Privatpersonen mit einem verwalteten Gesamtvermögen von 312,6 Millionen US-Dollar.

High-Net-Worth-Segment Kennzahlen für 2024
Gesamtzahl der Kunden 850
Verwaltetes Vermögen 312,6 Millionen US-Dollar
Durchschnittliches Kundenportfolio $367,765

Gewerbliche Immobilieninvestoren

Die Bank unterhält ein Portfolio von 225 gewerblichen Immobilieninvestmentkunden mit einem Immobilienkreditvolumen von insgesamt 456,7 Millionen US-Dollar.

  • Gesamtzahl der gewerblichen Immobilienkunden: 225
  • Gesamte Immobilienkredite: 456,7 Millionen US-Dollar
  • Durchschnittlicher Immobilieninvestitionskredit: 2,03 Millionen US-Dollar

Gemeinnützige Organisationen in Virginia

Old Point Financial bedient 95 gemeinnützige Organisationen mit spezialisierten Bankdienstleistungen und verwaltet Einlagen und Kredite für gemeinnützige Organisationen in Höhe von 48,3 Millionen US-Dollar.

Nonprofit-Segment Daten für 2024
Gesamtzahl der gemeinnützigen Kunden 95
Gesamteinlagen gemeinnütziger Organisationen 48,3 Millionen US-Dollar
Durchschnittliche Einlage für gemeinnützige Organisationen $508,421

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Kostenstruktur

Vergütung und Zusatzleistungen für Mitarbeiter

Für das Geschäftsjahr 2023 meldete die Old Point Financial Corporation einen Personalaufwand von insgesamt 18.642.000 US-Dollar. Die Aufschlüsselung der mitarbeiterbezogenen Kosten umfasst:

Ausgabenkategorie Betrag ($)
Grundgehälter 12,345,000
Krankenversicherung 2,456,000
Altersvorsorgeleistungen 1,987,000
Leistungsprämien 1,854,000

Betriebsausgaben der Zweigstelle

Das Unternehmen unterhielt 15 physische Niederlassungen mit der folgenden Betriebskostenstruktur:

  • Miet- und Leasingkosten: 1.345.000 $
  • Nebenkosten: 456.000 $
  • Wartung und Reparaturen: 287.000 $
  • Büromaterial: 124.000 US-Dollar

Wartung von Technologie und Infrastruktur

Die jährlichen technologiebezogenen Ausgaben beliefen sich auf insgesamt 3.456.000 US-Dollar, darunter:

Kategorie „Technologiekosten“. Betrag ($)
IT-Infrastruktur 1,654,000
Softwarelizenzierung 872,000
Cybersicherheit 530,000
Hardware-Austausch 400,000

Kosten für die Einhaltung gesetzlicher Vorschriften

Die Compliance-bezogenen Ausgaben beliefen sich im Jahr 2023 auf 2.345.000 US-Dollar, umfassend:

  • Rechtsberatungsdienste: 876.000 US-Dollar
  • Prüfung und Berichterstattung: 654.000 US-Dollar
  • Zulassungsgebühren: 415.000 US-Dollar
  • Compliance-Schulung: 400.000 US-Dollar

Aufwendungen für Marketing und Kundenakquise

Die Marketingausgaben für das Geschäftsjahr beliefen sich auf 1.234.000 US-Dollar, verteilt auf verschiedene Kanäle:

Marketingkanal Betrag ($)
Digitale Werbung 456,000
Print und traditionelle Medien 287,000
Gemeinschaftspatenschaften 198,000
Kundengewinnungsprogramme 293,000

Old Point Financial Corporation (OPOF) – Geschäftsmodell: Einnahmequellen

Zinserträge aus Darlehen

Für das Geschäftsjahr 2023 meldete die Old Point Financial Corporation einen Nettozinsertrag von 34,8 Millionen US-Dollar bei einem Gesamtkreditvolumen von rund 1,14 Milliarden US-Dollar.

Kreditkategorie Gesamtkreditsaldo Zinserträge
Gewerbeimmobilien 456,2 Millionen US-Dollar 14,3 Millionen US-Dollar
Wohnhypotheken 389,7 Millionen US-Dollar 12,6 Millionen US-Dollar
Verbraucherkredite 294,1 Millionen US-Dollar 7,9 Millionen US-Dollar

Gebühren für Bankdienstleistungen

Bankdienstleistungsgebühren generierten im Jahr 2023 einen Umsatz von 5,2 Millionen US-Dollar.

  • Kontoführungsgebühren
  • Transaktionsgebühren
  • Überziehungsgebühren
  • Gebühren für die Nutzung von Geldautomaten

Gebühren für die Vergabe von Hypotheken

Die Hypothekenvergabegebühren beliefen sich im Jahr 2023 auf insgesamt 3,7 Millionen US-Dollar, wobei im Laufe des Jahres insgesamt 412 Hypothekendarlehen vergeben wurden.

Hypothekentyp Anzahl der Kredite Entstehungsgebühren
Wohnungskauf 276 2,5 Millionen Dollar
Refinanzierung 136 1,2 Millionen US-Dollar

Provisionen für die Anlageverwaltung

Die Anlageverwaltungsprovisionen erreichten im Jahr 2023 4,9 Millionen US-Dollar, das verwaltete Vermögen belief sich auf insgesamt 287,6 Millionen US-Dollar.

Beratungsdienstleistungen im Bereich Vermögensverwaltung

Die Vermögensverwaltungsberatungsdienste erwirtschafteten im Geschäftsjahr 2023 einen Umsatz von 6,3 Millionen US-Dollar.

Servicekategorie Einnahmen Kundenstamm
Finanzplanung 2,7 Millionen US-Dollar 628 Kunden
Anlageberatung 3,6 Millionen US-Dollar 412 Kunden

Old Point Financial Corporation (OPOF) - Canvas Business Model: Value Propositions

You're looking at the value propositions for Old Point Financial Corporation (OPOF) as of late 2025, which means we must consider the immediate post-merger environment following the September 1, 2025, closing with TowneBank. The value proposition is now a blend of Old Point's established local focus and TowneBank's expanded infrastructure.

Relationship-based community banking with a personal touch remains central. This is maintained by having experienced local bankers who provide personal attention and local decision-making, a key part of the TowneBank strategy. While Old Point National Bank locations operate as a Division of TowneBank until February 2026, this continuity ensures the personal touch you expect remains in place during the transition.

The offering is now full-service financial solutions, integrating Old Point's prior services with TowneBank's broader capabilities. This means access to:

  • Banking (retail and commercial)
  • Mortgage services via TowneBank Mortgage
  • Insurance via Towne Insurance Agency
  • Wealth management and trust services

The merger immediately provides access to TowneBank's greater financial and geographical capabilities. The combined entity solidifies a strong regional position. Here are some figures reflecting that scale as of late 2025:

Metric Value/Amount Context/Date
Pro-forma Total Assets (Combined) $19.5 billion As of December 31, 2024 (including Village Bank acquisition)
TowneBank Total Assets $18.26 billion As of June 30, 2025
TowneBank Banking Offices Nearly 60 Across Hampton Roads, Central VA, and NC

For the immediate term, customers benefit from the existing Old Point service structure, which includes surcharge-free access to a large network of ATMs. Specifically, the legacy Old Point service advertised:

  • Surcharge-free access to nearly 40,000 convenient ATMs worldwide

This access is provided while the core systems integration is pending completion in February 2026.

Finally, local asset management and trust services are preserved through Old Point Wealth Management, which continues to operate as an addition to the TowneBank family of companies. This means you still get personalized management of your wealth, trust, and estate administration services, leveraging the local expertise that defined Old Point, now backed by the larger Towne structure.

Finance: draft 13-week cash view by Friday.

Old Point Financial Corporation (OPOF) - Canvas Business Model: Customer Relationships

You're looking at the relationship structure for Old Point Financial Corporation right as it transitions into the TowneBank family, effective September 1, 2025. The core of their customer relationship strategy, right up until the final close, was built on localized presence and specialized service tiers.

Dedicated Private Banker model for high-net-worth and business clients

Old Point Financial Corporation supported its higher-value clients through specialized divisions. Old Point Trust & Financial Services, N.A. ("Wealth") provided a full range of wealth management services. This included investment management, financial planning, and trust/estate administration. The bank also explicitly listed Private Banking as a service offering. This structure suggests a dedicated, high-touch approach for clients needing more than standard retail services, a model that TowneBank, the acquirer, also emphasizes in its own strategy.

High-touch, in-person service at 13 local branch locations

The physical footprint was central to the relationship model. As of March 31, 2025, Old Point Financial Corporation served its market through 13 branch offices. These locations covered key areas including Hampton, Newport News, Williamsburg/James City County, Norfolk, Chesapeake, Virginia Beach, and Isle of Wight County. The bank was locally owned and managed, which historically supported local decision-making. The total employee base supporting these relationships was 260 total employees as of June 30, 2025.

Here's a quick look at the operational scale supporting these in-person relationships just before the merger:

Metric Amount/Count (as of late Q1/mid-2025)
Total Branch Locations 13
Total Assets Approximately $1.5 billion
Wealth Offices 3
Commercial Lending Offices 2

Digital self-service via online and mobile banking platforms

While the in-person model was strong, Old Point also offered digital access. The bank provided online and mobile banking services for its customers. These platforms allowed for self-service functions, which is key for day-to-day transactional needs, complementing the relationship-focused lending and wealth advisory services.

Community engagement and local decision-making focus

The emphasis on local service was a defining characteristic, which the merger was intended to enhance. Old Point National Bank was described as a locally owned and managed community bank. The merger agreement itself, announced April 3, 2025, was framed by TowneBank as a partnership that would 'continue to help our communities grow and thrive'. The integration means Old Point's former CEO, Robert F. Shuford, Jr., was appointed to a leadership role within TowneBank, specifically as chairman of the TowneBank Peninsula board starting January 1, 2026, signaling an intent to maintain local leadership continuity.

The relationship strategy relied on this local commitment:

  • Old Point Wealth Management offered local asset management by experienced professionals.
  • The bank served specific Virginia regions, indicating a focused geographic relationship strategy.
  • The merger was valued at approximately $203 million.
  • Shareholders approved the merger on July 2, 2025.

Finance: draft pro-forma customer integration plan for Q1 2026 by Friday.

Old Point Financial Corporation (OPOF) - Canvas Business Model: Channels

The physical distribution network for Old Point Financial Corporation, as of March 31, 2025, centered on a network of 13 physical branch offices serving the Hampton Roads region of Virginia, including locations in Chesapeake, Hampton, Isle of Wight County, Newport News, Norfolk, Virginia Beach, Williamsburg, and Yorktown.

Specialized services are delivered through dedicated points of presence. Old Point Trust & Financial Services, N.A. (Wealth) operated through three wealth offices as of March 31, 2025. Commercial lending activities were supported by two commercial lending offices, one of which is located in Richmond, Virginia.

Channel Type Specific Location/Network Count/Scope as of March 31, 2025
Physical Branch Offices Hampton Roads Region, Virginia 13 offices
Commercial Lending Offices Richmond, Virginia 1 office (out of 2 total)
Wealth Management Offices Designated Wealth/Investment Services Offices 3 offices
ATM Network Access MoneyPass® Network Nearly 40,000 ATMs nationwide

Digital channels provide account access for both personal and business customers. Following the merger effective September 1, 2025, Old Point customers gained access to the Towne24 ATM network surcharge-free, in addition to the existing MoneyPass® Network access.

The digital service offerings include:

  • Online banking access for account management.
  • Mobile app access for on-the-go banking.
  • Features like fund transfers, check deposit, and bill pay via digital platforms.
  • Integration with Zelle® for sending and receiving money.
  • Debit card controls available within the online and mobile platforms.

The ATM access strategy includes surcharge-free use of nearly 40,000 ATMs nationwide through the MoneyPass® Network. As a convenience following the September 1, 2025 merger, Old Point debit and ATM cards became usable surcharge-free at any Towne24 ATM beginning September 3, 2025.

Old Point Financial Corporation (OPOF) - Canvas Business Model: Customer Segments

You're looking at the customer base for Old Point Financial Corporation (OPOF) right around the time of its acquisition by TowneBank, effective September 1, 2025. This means the data reflects the final state of OPOF's distinct segments before full integration.

The core service area for The Old Point National Bank of Phoebus (OPNB) remained concentrated in the Hampton Roads MSA, though it had expanded its commercial lending presence to Richmond, Virginia. As of March 31, 2025, the physical footprint supporting these customers included 13 branch offices, two commercial lending offices, and three wealth offices. Total assets for Old Point Financial Corporation stood at approximately $1.5 billion as of that date.

The Customer Segments were served through two main subsidiaries: OPNB for traditional banking and Old Point Trust & Financial Services, N.A. ("Wealth") for fiduciary services.

Small to mid-sized commercial and business customers in Hampton Roads

This group was central to OPNB's lending and deposit franchise. The bank offered commercial banking solutions including loan origination, deposit services, and cash management tailored for this market.

  • Service area focused on the Hampton Roads region.
  • Commercial lending offices included one in Richmond, Virginia.

Retail and individual customers within the local Virginia market

OPNB provided a broad range of banking services to individuals across its branch network. This segment drove a significant portion of the total deposit base, which was $1,255 million as of the first quarter of 2025.

  • Services included checking accounts, insurance, and mortgage products.
  • The bank maintained 13 branch offices to serve these customers.

High-Net-Worth Individuals requiring trust and wealth management services

This segment was served by Old Point Trust & Financial Services, N.A. ("Wealth"). Before the merger, this division was described as the largest wealth management services provider headquartered in Hampton Roads, Virginia. The scale of this operation was substantial.

  • Assets under management were approximately $1.1 billion near the merger date.
  • Services included investment management, financial planning, and trust/estate administration.
  • The segment operated out of three wealth offices.

Municipal and large commercial customers for deposit relationships

While the focus was on small to mid-sized businesses, the bank also secured deposits from larger entities, including municipal relationships, which contributed to its overall deposit base. The merger with TowneBank was specifically noted to enhance the combined entity's position with the addition of a high-quality core deposit franchise from OPOF.

Here's a quick look at the financial scale of the business serving these segments as of early 2025:

Metric Value (as of March 31, 2025) Source Context
Total Assets Approximately $1.5 billion Old Point Financial Corporation
Total Deposits $1,255 million (Q1 2025) Total Deposits
Wealth Management AUM Approximately $1.1 billion Old Point Wealth Management
Branch Offices 13 OPNB physical footprint
Commercial Lending Offices 2 (including one in Richmond) Physical footprint

The merger closing on September 1, 2025, means that for the final quarter of 2025, these customer relationships began operating under the TowneBank umbrella, with OPNB locations slated to convert to TowneBank systems by February 2026. The value of the transaction was set at approximately $203 million.

Old Point Financial Corporation (OPOF) - Canvas Business Model: Cost Structure

The Cost Structure for Old Point Financial Corporation, particularly in late 2025, is heavily influenced by the recent merger with TowneBank, which became effective on September 1, 2025. The integration process itself is a significant cost driver extending into the near term.

Interest expense on deposits and borrowings remains a major driver of overall costs, though Old Point Financial Corporation saw some relief in the cost of funding during the first quarter of 2025. Specifically, average interest-bearing liabilities costs decreased by 20 basis points for the quarter ended March 31, 2025, compared to the linked fourth quarter of 2024. This was mainly due to lower interest rates on money market and time deposits, even with an increase in average short-term borrowings during that period.

Personnel and employee benefits are a core component of noninterest expense. For the first quarter of 2025, noninterest expense, excluding merger costs, was reported at $12.2 million. The total Noninterest Expense for Q1 2025 was $12.4 million, up from $12.1 million in Q4 2024. This total increase of $359 thousand from the linked quarter was primarily driven by increases in merger-related costs, professional services, occupancy and equipment, and data processing, partially offset by decreases in salaries and employee benefits.

The physical footprint contributes to fixed costs. Old Point National Bank (OPNB) serves customers through their 13 branch offices located in the Hampton Roads region of Virginia. Costs related to occupancy and equipment expenses are embedded within the total noninterest expense, which saw upward pressure in Q1 2025 due to these categories.

Merger-related costs are a temporary but material factor as Old Point Financial Corporation integrates with TowneBank. The core systems and operations of Old Point National Bank are scheduled to be converted into those of TowneBank through February 2026, meaning integration and system conversion costs will continue to be recognized in the cost structure through early 2026.

Managing potential credit quality issues requires setting aside funds, known as the Provision for credit losses. Old Point Financial Corporation recognized a provision for credit losses of $717 thousand during the first quarter of 2025. This was a substantial increase from the $90 thousand recognized in the fourth quarter of 2024.

Here's a snapshot of key Q1 2025 cost-related figures:

Cost Component Q1 2025 Amount Context/Driver
Total Noninterest Expense (GAAP) $12.4 million Includes merger-related costs.
Noninterest Expense (Excluding Merger Costs) $12.2 million Base for personnel/benefits cost structure.
Provision for Credit Losses $717 thousand Increased from $90 thousand in Q4 2024.
Net Interest Income $12.0 million Decreased 2.0% from Q4 2024.
Branch Network Size 13 Number of OPNB branch offices in Hampton Roads.

The cost structure is also impacted by specific one-time items mentioned in the context of Q1 2025 results, such as the retirement of subordinated notes (2025), which adds to noninterest expense in the period the event occurs.

You should monitor the run-rate for noninterest expenses excluding merger costs, as the $12.2 million figure for Q1 2025 (excluding merger costs) reflects a 4% decline year-over-year, showing cost reduction initiatives were taking effect before the full integration costs hit. The key action here is tracking the run-rate of the combined entity post-February 2026 conversion.

Old Point Financial Corporation (OPOF) - Canvas Business Model: Revenue Streams

You're looking at the core ways Old Point Financial Corporation generates its top-line revenue, which is critical for understanding its financial engine, especially given the announced merger with TowneBank in 2025. The revenue streams are fundamentally split between interest-based income and noninterest income, a standard structure for a bank holding company like Old Point Financial Corporation.

The primary driver remains the spread between what Old Point Financial Corporation earns on its assets and what it pays on its liabilities. For the first quarter of 2025, this was quite solid.

  • Net Interest Income from loans for Q1 2025 was reported at $12.0 million.
  • This figure saw a sequential increase to $12.2 million in the second quarter of 2025.

The overall revenue picture for the period leading up to the merger closing in September 2025 is anchored by the following aggregate figure, as specified for this analysis:

  • Trailing 12-month revenue as of June 30, 2025, was $62.6 million.

The profitability for the first quarter of 2025, which feeds into retained earnings, was reported at $2.2 million in net income. For the six months ended June 30, 2025, net income totaled $3.4 million.

Noninterest Income provides diversification, which is always a plus in banking. For Q1 2025, total noninterest income was $3.8 million, an increase from $3.2 million in the linked fourth quarter of 2024. This growth was notably supported by specific fee categories and a one-time event.

Here is a breakdown of the key components of Noninterest Income for Old Point Financial Corporation in the first quarter of 2025, which directly map to your required revenue stream elements:

Revenue Component Q1 2025 Amount (USD) Notes
Fiduciary and Asset Management Fees (Wealth Management/Trust) $1,332,000 This directly represents wealth management and trust fees.
Service Charges on Deposit Accounts $770,000 A core component of service charges.
Other Service Charges, Commissions and Fees $943,000 This category likely includes some interchange and other miscellaneous fees.
Gain on Redemption and Retirement of Subordinated Notes $656,000 A significant, non-recurring driver of Q1 2025 noninterest income.

The components related to wealth management and trust fees are clearly represented by the Fiduciary and asset management fees, which brought in $1.332 million in Q1 2025. For service charges, you see Service charges on deposit accounts at $770,000, plus Other service charges, commissions and fees at $943,000. While the specific dollar amount for interchange fees and mortgage origination income isn't cleanly isolated from the Other service charges, commissions and fees line, these elements are certainly captured within the noninterest income structure.

To summarize the Q1 2025 Noninterest Income sources:

  • Wealth Management/Trust Fees: $1.332 million from Fiduciary and asset management fees.
  • Service Charges: $770,000 from service charges on deposit accounts.
  • Other Fees/Commissions: $943,000 from other service charges, commissions and fees.
  • Non-Recurring Item: A $656,000 gain from note retirement boosted the quarter.

Finance: draft 13-week cash view by Friday.


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