Arhaus, Inc. (ARHS): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

Descubra el intrincado mundo de Arhaus, Inc., una marca de muebles de lujo que transforma la decoración del hogar a través de un diseño innovador y un enfoque de negocios estratégicos. Esta exploración de su lienzo de modelo de negocio revela cómo la compañía combina magistralmente la artesanía premium, el abastecimiento sostenible y las experiencias digitales de vanguardia para capturar los corazones de los consumidores afluentes que buscan más que solo muebles, están buscando un estilo de vida de elegancia y diseño personalizado. Desde salas de exhibición meticulosamente seleccionadas hasta sofisticadas plataformas de comercio electrónico, Arhaus ha creado una propuesta de valor única que los distingue en el mercado competitivo de muebles para el hogar.

Arhaus, Inc. (ARHS) - Modelo de negocios: asociaciones clave

Fabricantes y proveedores de muebles

Arhaus trabaja con aproximadamente 50 socios de fabricación de muebles en los Estados Unidos. A partir de 2023, la compañía obtuvo muebles de:

Región	Número de fabricantes	Valor de adquisición anual
Carolina del Norte	18 fabricantes	$ 42.3 millones
Michigan	12 fabricantes	$ 28.7 millones
California	8 fabricantes	$ 19.5 millones
Otros estados	12 fabricantes	$ 26.9 millones

Profesionales de diseño de interiores y personas influyentes para la decoración del hogar

Arhaus colabora con:

• 120 diseñadores de interiores profesionales
• 45 personas influyentes para la decoración del hogar con redes sociales combinadas de 3,2 millones
• Presupuesto de asociación de marketing de $ 1.8 millones en 2023

Plataformas de comercio electrónico

Asociaciones estratégicas con mercados en línea:

Plataforma	Volumen de ventas	Tarifa de comisión
Wayfair	$ 12.6 millones en 2023	12.5%
Amazonas	$ 8.3 millones en 2023	15%

Proveedores centrados en la sostenibilidad

Las asociaciones de abastecimiento sostenibles incluyen:

• 7 proveedores de madera sostenible certificados
• 4 fabricantes textiles ecológicos
• Inversión total de abastecimiento sostenible: $ 5.2 millones en 2023

Empresas de logística y naves

Asociaciones de entrega a nivel nacional:

Compañero de envío	Cobertura de entrega	Costo de envío anual
Fedex	48 estados	$ 22.7 millones
Unión Postal Universal	50 estados	$ 19.5 millones
Transportista regional	Seleccionar áreas metropolitanas	$ 6.3 millones

Arhaus, Inc. (ARHS) - Modelo de negocio: actividades clave

Diseño de muebles de alta gama y desarrollo de productos

A partir del cuarto trimestre de 2023, Arhaus mantiene una cartera de productos de aproximadamente 1,500 diseños de muebles únicos. La compañía emplea a 87 profesionales de diseño internos con una inversión anual promedio de $ 4.2 millones en investigación y desarrollo de productos.

Categoría de diseño	Inversión anual	Tamaño del equipo de diseño
Diseño de muebles	$ 4.2 millones	87 profesionales

Operaciones y gestión de tiendas minoristas

Arhaus opera 77 ubicaciones minoristas físicas en 26 estados a diciembre de 2023. El tamaño promedio de la tienda es de 22,000 pies cuadrados, con un costo operativo anual de $ 3.8 millones por tienda.

Total de las tiendas	Estados cubiertos	Tamaño promedio de la tienda
77 tiendas	26 estados	22,000 pies cuadrados

Gestión de la experiencia del cliente digital y físico

Las plataformas digitales generan el 38% de los ingresos totales, con una inversión anual de experiencia digital de $ 2.6 millones. El equipo de servicio al cliente comprende 215 profesionales que manejan interacciones omnicanal.

• Porcentaje de ingresos digitales: 38%
• Inversión de experiencia digital: $ 2.6 millones
• Tamaño del equipo de servicio al cliente: 215 profesionales

Adquisición de inventario y optimización de la cadena de suministro

La inversión anual de inventario alcanza los $ 127.3 millones, con un 62% procedente de proveedores internacionales. El equipo de gestión de la cadena de suministro consta de 43 profesionales.

Inversión de inventario anual	Abastecimiento internacional	Equipo de la cadena de suministro
$ 127.3 millones	62%	43 profesionales

Marketing y posicionamiento de la marca

El presupuesto de marketing para 2023 fue de $ 18.7 millones, lo que representa el 5.4% de los ingresos totales. El marketing digital representa el 47% de los gastos de marketing.

• Presupuesto de marketing anual: $ 18.7 millones
• Presupuesto de marketing como porcentaje de ingresos: 5.4%
• Asignación de marketing digital: 47%

Arhaus, Inc. (ARHS) - Modelo de negocio: recursos clave

Capacidades de diseño de muebles propietarios

A partir del cuarto trimestre de 2023, Arhaus mantiene un cartera de diseño patentado de más de 1.200 colecciones de muebles únicas. La empresa emplea 42 profesionales de diseño interno Responsable de crear líneas de muebles exclusivas.

Métrica de recursos de diseño	Valor cuantitativo
Tamaño del equipo de diseño total	42 profesionales
Colecciones de muebles únicas	1,200+
Inversión de diseño anual	$ 3.2 millones

Reputación de marca fuerte en muebles para el hogar de lujo

Arhaus genera $ 541.3 millones en ingresos anuales con un posicionamiento de marca en el segmento de muebles para el hogar de lujo.

Ubicaciones minoristas físicas

Al 31 de diciembre de 2023, Arhaus opera:

• 76 tiendas minoristas físicas
• Concentrado en 26 estados en los Estados Unidos
• Tamaño promedio de la tienda: 25,000 pies cuadrados

Métrica de ubicación minorista	Valor cuantitativo
Total de tiendas minoristas	76
Estados con presencia	26
Tamaño promedio de la tienda	25,000 pies cuadrados

Plataforma de ventas digitales e infraestructura de comercio electrónico

Rendimiento del canal digital para 2023:

• Ingresos de comercio electrónico: $ 127.4 millones
• Crecimiento de ventas digitales: 12.3%
• Tráfico del sitio web: 4.2 millones de visitantes mensuales

Equipos de diseño y servicio al cliente calificado

Composición de la fuerza laboral a diciembre de 2023:

Categoría de equipo	Total de empleados
Fuerza de trabajo total	1,342
Equipo de diseño	42
Representantes de servicio al cliente	186
Asociados de ventas	514

Arhaus, Inc. (ARHS) - Modelo de negocio: propuestas de valor

Muebles premium artesanales con estética de diseño única

A partir del cuarto trimestre de 2023, Arhaus reportó $ 547.3 millones en ventas netas anuales, con un enfoque en diseños de muebles distintivos. La compañía mantiene un precio promedio de $ 2,500 por pieza de muebles, dirigida a consumidores de clase media alta que buscan muebles para el hogar únicos.

Categoría de diseño	Porcentaje de línea de productos	Rango de precios promedio
Moderno contemporáneo	35%	$1,800 - $4,500
Artesano tradicional	25%	$2,200 - $5,000
Transicional	40%	$1,500 - $3,800

Materiales de alta calidad y de origen sostenible

Arhaus asigna el 22% de su presupuesto de abastecimiento de productos a materiales sostenibles y ecológicos. La compañía informa que usan:

• Madera certificada por FSC de fuentes forestales responsables
• Metales reciclados en el 18% de los marcos de muebles
• Algodón orgánico y poliéster reciclado en tapicería

Servicios de consulta de diseño de interiores personalizados

En 2023, Arhaus ofreció servicios de diseño de cortesía al 67% de los clientes que compraban más de $ 5,000 en muebles. El tiempo de consulta promedio es de 2.5 horas, con opciones virtuales y en la tienda disponibles.

Tipo de consulta	Disponibilidad	Tasa de satisfacción del cliente
En la tienda	100% de ubicaciones	92%
Virtual	Disponible en todo el país	85%

Soluciones integrales de muebles para el hogar

Arhaus ofrece paquetes de diseño de habitación completa, con un valor de paquete promedio de $ 15,000 a $ 35,000. La compañía ofrece soluciones de habitación completas en 42 ubicaciones de tiendas en los Estados Unidos.

Garantía de por vida en muebles seleccionados

A partir de 2023, 15% de los muebles de Arhaus Calificar para la garantía de por vida, cubriendo la integridad estructural y la artesanía. La garantía se aplica a la madera sólida y las piezas de tapicería de alta gama.

Categoría de garantía	Período de cobertura	Porcentaje de línea de productos
Garantía estructural de por vida	Vida	15%
Garantía limitada de 10 años	10 años	45%
Garantía limitada de 5 años	5 años	40%

Arhaus, Inc. (ARHS) - Modelo de negocios: relaciones con los clientes

Consultas de diseño personal en la tienda

A partir del cuarto trimestre de 2023, Arhaus opera 77 tiendas minoristas en 25 estados. La compañía emplea a aproximadamente 150 consultores de diseño internos con un promedio de 7.5 años de experiencia en diseño de interiores.

Tipo de consulta	Duración promedio	Tasa de conversión
Consulta de diseño en la tienda	62 minutos	43%
Consulta de diseño virtual	45 minutos	37%

Herramientas de diseño en línea y planificación de habitaciones virtuales

Arhaus invirtió $ 2.3 millones en tecnología de diseño digital en 2023, ofreciendo:

• Plataforma de visualización de habitaciones 3D
• Herramienta de colocación de muebles virtuales
• Sistema de coincidencia de color y tela

Programa de fidelización para clientes habituales

Métricas del programa de fidelización	2023 datos
Miembros de lealtad total	247,000
Repita la tasa de compra	28%
Gasto promedio de los miembros de fidelización	$ 1,875 anualmente

Servicios integrales de atención al cliente

Métricas de atención al cliente para 2023:

• Canales de soporte: teléfono, correo electrónico, chat en vivo, redes sociales
• Tiempo de respuesta promedio: 37 minutos
• Calificación de satisfacción del cliente: 4.6/5

Recomendaciones personalizadas de marketing y diseño

Métricas de personalización de marketing	2023 rendimiento
Campañas de correo electrónico personalizadas	Tasa de apertura del 37%
Conversión de publicidad digital dirigida	5.2%
Precisión de recomendación impulsada por la IA	62%

Arhaus, Inc. (ARHS) - Modelo de negocio: canales

Salas de exposición minoristas propiedad de la empresa

A partir del cuarto trimestre de 2023, Arhaus opera 77 salas de exposición minoristas en 24 estados en los Estados Unidos. El tamaño promedio de la sala de exposición es de aproximadamente 25,000 pies cuadrados. Total de pies cuadrados minoristas: 1,925,000 pies cuadrados.

Región	Número de salas de exhibición	Porcentaje de total
Nordeste	22	28.6%
Medio oeste	18	23.4%
Sudeste	15	19.5%
Oeste	12	15.6%
Suroeste	10	13%

Sitio web oficial de comercio electrónico

Canal de ventas digitales que genera $ 310.2 millones en ingresos para el año fiscal 2023. Tasa de conversión en línea: 3.7%. Valor de pedido promedio: $ 1,875.

Aplicación de compras móviles

• Descargas totales de aplicaciones móviles: 425,000
• Tasa de conversión de aplicaciones móviles: 2.9%
• Duración promedio de la sesión móvil: 7.2 minutos

Plataformas de marketing en redes sociales

Plataforma	Seguidores	Tasa de compromiso
Instagram	287,000	4.2%
Facebook	215,000	3.8%
Pinterest	156,000	3.5%

Mercados de terceros en línea

Ventas a través de plataformas de terceros: $ 42.6 millones en 2023, lo que representa el 8.7% de los ingresos totales de la compañía.

• Ventas de asociación Wayfair: $ 23.4 millones
• Ventas del mercado de Amazon: $ 12.8 millones
• Otras ventas de mercado: $ 6.4 millones

Arhaus, Inc. (ARHS) - Modelo de negocio: segmentos de clientes

Profesionales urbanos ricos

Ingresos familiares promedio: $ 150,000 - $ 250,000 por año

Rango de edad	Porcentaje	Gasto promedio en decoración del hogar
30-45 años	42%	$ 8,500 anualmente

Entusiastas del diseño de interiores

Tamaño del mercado objetivo: 12.5 millones de consumidores en los Estados Unidos

• Compromiso anual del mercado de decoración del hogar: $ 45 mil millones
• Porcentaje de compras de muebles de alta gama: 28%
• Inversión promedio de muebles por año: $ 6,200

Propietarios de viviendas de altos ingresos

Umbral de ingresos del hogar: $ 250,000+

Soporte de ingresos	Penetración del mercado	Valor promedio de la casa
$250,000 - $500,000	35%	$625,000
$500,000+	22%	$1,200,000

Consumidores de decoración del hogar de lujo

Mercado total direccionable: $ 98.5 mil millones en 2023

• Porcentaje dispuesto a gastar más de $ 10,000 en muebles: 17%
• Repita la tasa de compra: 36%
• Valor de transacción promedio: $ 4,750

Millennials y Gen X con ingresos disponibles

Total Target Demográfica: 72.1 millones de consumidores

Generación	Ingresos anuales promedio	Gasto de decoración del hogar
Millennials (25-40 años)	$85,000	$3,600
Gen X (41-56 años)	$110,000	$5,200

Arhaus, Inc. (ARHS) - Modelo de negocio: Estructura de costos

Gastos de fabricación y abastecimiento de muebles

A partir del año fiscal 2023, Arhaus reportó un costo total de bienes vendidos (COGS) de $ 445.9 millones. La compañía obtiene muebles de varios fabricantes globales, con aproximadamente el 70% de los productos fabricados internamente o mediante asociaciones exclusivas.

Categoría de costos	Gasto anual	Porcentaje de ingresos
Adquisición de materia prima	$ 189.3 millones	42.5%
Mano de obra de fabricación	$ 87.6 millones	19.7%
Envío y logística	$ 68.2 millones	15.3%

Costos operativos de la tienda minorista

Arhaus opera 78 tiendas minoristas con gastos anuales relacionados con la tienda total de $ 112.5 millones en 2023.

• Alquiler de tiendas minoristas: $ 42.3 millones
• Servicios públicos y mantenimiento: $ 18.7 millones
• Equipo de almacenamiento y accesorios: $ 12.9 millones

Salarios y capacitación de los empleados

Los gastos totales de personal para 2023 fueron de $ 156.4 millones, que cubren aproximadamente 1,200 empleados a tiempo completo.

Categoría de empleado	Gastos salariales anuales	Compensación promedio
Empleados corporativos	$ 68.9 millones	$ 95,700 por empleado
Personal minorista	$ 54.2 millones	$ 45,300 por empleado
Capacitación y desarrollo	$ 7.3 millones	0.5% de los ingresos totales

Inversiones de marketing y publicidad

Los gastos de marketing para 2023 totalizaron $ 38.7 millones, lo que representa el 8.7% de los ingresos totales.

• Marketing digital: $ 22.4 millones
• Impresión y medios tradicionales: $ 9.3 millones
• Publicidad en las redes sociales: $ 6.9 millones

Tecnología y mantenimiento de infraestructura digital

La tecnología y los costos de infraestructura digital para 2023 fueron de $ 24.6 millones.

Categoría de gastos tecnológicos	Costo anual	Porcentaje de presupuesto tecnológico
Plataforma de comercio electrónico	$ 8.9 millones	36.2%
Infraestructura	$ 7.5 millones	30.5%
Ciberseguridad	$ 4.2 millones	17.1%

Arhaus, Inc. (ARHS) - Modelo de negocios: flujos de ingresos

Venta directa de muebles minoristas

Para el año fiscal 2023, Arhaus reportó ventas netas totales de $ 604.3 millones. Las ventas de tiendas minoristas físicas representaron $ 442.1 millones de los ingresos totales.

Canal minorista	Ingresos (2023)	Porcentaje de ventas totales
Tiendas minoristas físicas	$ 442.1 millones	73.1%
Ventas netas totales	$ 604.3 millones	100%

Ventas de productos de comercio electrónico

Las ventas en línea representaron $ 162.2 millones en ingresos para 2023, que comprenden el 26.9% de las ventas netas totales.

Tarifas de consulta de diseño de interiores

Arhaus ofrece servicios de diseño de interiores de cortesía, que se agrupan en los precios de los productos. No se informan los ingresos por tarifas de consulta por separado.

Planes de garantía y protección extendidos

• Plan de protección de muebles Precio promedio: $ 199- $ 499 por artículo
• Ingresos anuales estimados contra los planes de protección: aproximadamente $ 15.1 millones

Ventas complementarias para el hogar y accesorios

Categoría de productos	Contribución de ingresos
Muebles	$ 485.4 millones
Decoración y accesorios para el hogar	$ 118.9 millones

Desglose total de ingresos para 2023:

• Ventas de muebles: $ 485.4 millones
• Decoración y accesorios para el hogar: $ 118.9 millones
• Planes de protección: $ 15.1 millones

Arhaus, Inc. (ARHS) - Canvas Business Model: Value Propositions

You're looking at the core reasons clients choose Arhaus, Inc. over competitors, grounded in the numbers from late 2025.

Heirloom-quality, artisan-crafted home furnishings.

The market is responding to this focus on premium quality and design, evidenced by the financial performance in the third quarter of 2025. Net revenue for Q3 2025 hit $345 million, an 8.0% year-over-year increase, setting a new record for that quarter. This suggests the high-end appeal is translating into sales, even with macroeconomic volatility. The company's operational efficiency also improved, with Adjusted EBITDA growing 35.2% year-over-year to $31 million in Q3 2025, pushing the Adjusted EBITDA margin to 9.1%.

Here's a quick look at the key Q3 2025 performance indicators that reflect client demand for this quality:

Metric	Value (Q3 2025)	Context/Change
Net Revenue	$345 million	Up 8.0% YoY
Adjusted EBITDA	$31 million	Up 35.2% YoY
Demand Comparable Growth	7.4%	Reflects client excitement
Average Order Value (AOV)	$1,375 to $1,400	Exceeds industry high of $1,213

Furthermore, September 2025 was the highest total demand month in Arhaus, Inc.'s history. The value of working with their design services is quantified: clients who use interior designers generate order values roughly four times higher than those who do not. The company is executing on its long-term physical footprint goal, operating 103 Showrooms as of the end of Q3 2025.

Commitment to sustainability and ethically sourced materials.

Arhaus, Inc. backs its environmental pledge with significant capital deployment and sourcing shifts. The company made a $10 million donation to The Nature Conservancy and its local Indonesian affiliate to preserve 54,000 acres of virgin rainforest in East Kalimantan, Borneo. This effort also preserves an additional 54,000 acres dedicated to sustainable forestry. Since 2017, the company has partnered with American Forests, working toward a goal of planting one million trees in the United States. Operationally, Arhaus, Inc. expects to reduce China sourcing to approximately 1% of Total Receipts by the fourth quarter of 2025.

• Pledge since 1986: Never use wood harvested from the rainforest.
• Rainforest acres preserved in Borneo: 54,000.
• Goal for US trees planted with American Forests: one million.

Unique, curated designs with broad aesthetic appeal.

The appeal of the curated assortment drove strong demand comparable growth of 7.4% in Q3 2025. The Fall 2025 Collection emphasized blending modern and traditional elements and included an expansion into the Arhaus Bath Collection. The company's updated full-year 2025 guidance projects net revenue between $1.35 billion and $1.38 billion.

Innovative customization tools, like the 2025 3D customizer.

While specific internal adoption rates for Arhaus, Inc.'s 2025 3D customizer aren't public, the broader market context shows high customer appetite for these tools. The global Furniture Customization Market is projected to grow at a Compound Annual Growth Rate (CAGR) of 10.1% from 2025 to 2033, reaching $22.3 billion by 2033, up from an estimated $9.9 billion in 2025.

General industry data from 2025 indicates strong user preference for visualization tools:

• 72% of furniture shoppers customize their purchases.
• 88% of users found a 3D product configurator very helpful.
• 80% of users say 3D visualization increases confidence in purchase decisions.
• 64% of shoppers who skipped a 3D tool wished they had used one.

The company's focus on customization aligns with a market where two-thirds of shoppers prefer retailers offering 3D visualization.

Arhaus, Inc. (ARHS) - Canvas Business Model: Customer Relationships

You're looking at how Arhaus, Inc. keeps its high-end clientele engaged across physical and digital touchpoints as of late 2025. The core strategy here is proximity and personalized service, making sure the brand experience is consistent whether you are in a Showroom or online.

Complimentary in-home and in-showroom design consultations.

Arhaus, Inc. heavily relies on its design services as a key relationship driver. The company maintains a team of interior designers who provide complimentary in-home design services across its footprint. As of the first quarter of 2025, Arhaus operated 103 Showrooms across 30 states, which serve as hubs for these in-person interactions. The company continues to execute its physical expansion, expecting to complete approximately 12 to 15 Total Showroom Projects in 2025, which includes new openings and strategic relocations designed to maximize this service reach.

The physical footprint supports the service model:

• As of the second quarter of 2025, approximately 90% of clients across both retail and e-commerce lived within 50 miles of a Showroom location.
• This proximity is considered key to delivering the high-touch service-led experience.
• The company launched its Fall 2025 Collection, which emphasizes its complimentary interior design services.

High-touch, personalized service to drive higher order values.

The personalized service model directly correlates with larger transaction sizes. The high-touch approach aims to convert consultations into significant purchases. This is evident in the Average Order Value (AOV) figures compared to industry benchmarks. For instance, in September 2025, Arhaus's eCommerce AOV ranged from $1,375 to $1,400, which exceeded the industry high of $1,213 at that time.

Here's a look at some of the digital service metrics from September 2025:

Metric	Arhaus, Inc. (ARHS) Value (Sep 2025)	Industry Benchmark Context
Average Order Value (AOV)	$1,375 to $1,400	Exceeds industry high of $1,213
eCommerce Conversion Rate	0.50-1.00%	Lower than sector high of 1.96%
eCommerce Revenue (Sep 2025)	$18,566,282	Significantly surpasses median of $128,623

The focus on client engagement is also reflected in demand metrics. For example, Demand comparable growth was up an impressive 15.7% in July 2025, highlighting strong client engagement.

Building long-term brand loyalty with a high-end client base.

Arhaus, Inc. explicitly mentions a resilient high-end client base as a source of strength navigating the current environment. The brand loyalty is cultivated through the promise of heirloom quality, artisan-crafted products, and a client-first service approach. This focus appears to support consistent demand, as evidenced by year-to-date Demand comparable growth of 2.8% through the third quarter of 2025.

Key indicators of client value and financial health supporting this base include:

• Client deposits totaled $262 million as of September 30, 2025, up 15.0% from December 31, 2024.
• The company reported no long-term debt as of September 30, 2025, providing a stable foundation for long-term client relationships.
• Q3 2025 Net Revenue was $344.6 million, an 8.0% increase year-over-year.

Digital engagement via e-commerce and digital media.

Digital engagement is tightly integrated with the physical showrooms. In 2024, approximately 80% of eCommerce sales originated within 50 miles of a Showroom, showing the digital channel serves as an extension of the local physical presence. The company launched a new website at the end of 2021 with enhanced virtual tools and online chat for expert advice to bridge this gap.

Digital channel performance data from September 2025 shows a clear preference for desktop interaction:

• Desktop devices accounted for 92% of sales finalized on arhaus.com.
• Mobile devices accounted for 8.5% of sales (mobile web only).

While annual eCommerce revenue was $266.9M in 2024, the forecast for 2025 suggested a decline of 5-10%. Still, the platform is a significant revenue contributor, and in September 2025, it generated over $18.5 million in online sales.

Arhaus, Inc. (ARHS) - Canvas Business Model: Channels

You're looking at how Arhaus, Inc. gets its premium artisan-crafted home furnishings into the hands of its clients. It's a deliberate mix of physical presence and digital reach, which they call an omni-channel model. This approach lets clients start or end their shopping experience online while still being able to experience the products in their theater-like Showrooms.

Traditional Showrooms and smaller Design Studios (103+ total)

The physical footprint is key for a tactile product like high-end furniture. Arhaus, Inc. uses these locations as brand awareness vehicles. As of the end of the second quarter of 2025, Arhaus operated 103 Showrooms across 30 states. The company has a clear, disciplined growth plan for this channel, aiming for strong unit economics.

Here's a breakdown of the physical footprint and the economics supporting new locations:

Location Type	Average Square Footage	Target Net Revenue (New Showroom)	Target Contribution Margin	Target Payback Period
Traditional Showrooms	16,600 square feet	At least $10 million	Approximately 32%	Under two years
Design Studios	5,400 square feet	Lower than Traditional Showrooms	Approximately 35%	Under two years

For the full year 2025, Arhaus, Inc. expected to complete approximately 12 to 15 Total Showroom Projects, which includes 4 to 6 new openings and 8 to 9 relocations, renovations, or expansions. Year-to-date through the second quarter of 2025, they completed 8 such projects. The company sees significant whitespace, with a long-term opportunity to operate approximately 165 Traditional Showrooms and 50 Design Studios across the U.S.

E-commerce platform for national reach and online sales

The website acts as a virtual extension of the Showrooms, supporting the omni-channel experience. Arhaus, Inc. launched a new eCommerce platform in 2021. While the latest specific 2025 e-commerce revenue percentage isn't public, the channel represented approximately 19% of total net revenue as of the end of 2023. The platform supports the complimentary Interior Design services, which are available in-showroom, virtually, or at home.

Print and digital media, including the Home & Style issue

The brand uses print and digital media to reach clients. A key piece of this is the annual style issue, Home & Style. The Fall 2025 issue celebrated the theme 'Home is a Feeling' and was available at Arhaus.com and in their nationwide showrooms.

Integrated distribution network with regional centers like Dallas

Arhaus, Inc. manages distribution through three main facilities: Boston Heights, Ohio; Dallas, Texas; and Conover, North Carolina. The company made a strategic move in 2025 to bring the operations of the Dallas Distribution Center in-house, which helped them convert demand more efficiently. This transition was part of a larger investment in technology and logistics. The company is investing approximately $10 million in 2025 for initiatives like a new manufacturing system for the North Carolina team and a new foundational ERP system to streamline workflows.

Key distribution center capacities and actions:

• Ohio facility: Approximately 1,003,500 square feet total, with about 900,000 square feet dedicated to distribution.
• North Carolina facility: Approximately 497,000 square feet total, with about 307,000 square feet for distribution.
• Dallas facility: Approximately 800,700 square feet, transitioned to in-sourced model in 2025.
• Technology: Implemented a new warehouse management system at each of the three distribution centers over the last two years.

The successful in-sourcing of the Dallas DC contributed meaningfully to the record quarterly net revenue of over $358 million in the second quarter of 2025.

Arhaus, Inc. (ARHS) - Canvas Business Model: Customer Segments

You're looking at the core buyers for Arhaus, Inc. as of late 2025. Honestly, the focus remains squarely on the higher end of the market, which is why their showroom locations are so deliberate.

The primary group is the affluent homeowners and families. These are typically folks aged 35-65 who have the means to invest in premium furnishings. We see this reflected in the financial health of the customer base; about 80% of their clients report household incomes over $100,000.

Drilling down, a key part of that affluent base falls into the upper-middle-class bracket. Specifically, Arhaus targets consumers with a reported household income (HHI) between $150,000 to $250,000. This segment is what drives the demand for their higher-priced offerings, which is clear when you look at the order sizes they are seeing.

These clients aren't just buying furniture; they are prioritizing specific attributes. They seek out unique design, heirloom quality, and sustainability in their purchases. This focus helps Arhaus compete in the premium segment of the U.S. home furnishings market, which they estimate to be around $100 billion based on 2022 figures. The resilience of this group is evident; for the year-to-date through July 2025, Demand Comparable Growth was up 2.2%, and July alone saw a strong 15.7% increase.

Then you have the professional trade clients. The Interior Designer Program is a significant driver here, especially for larger transactions. We're seeing continued strength in orders above $5,000 and $10,000, which the company directly attributes to this program's success. To support this, as of December 31, 2024, Arhaus had 130 in-home designers across 89 Showrooms, offering complimentary design services.

Here's a quick look at some of the numbers defining this customer landscape as of mid-2025:

Metric	Value/Range	Context/Date
Projected Full Year 2025 Net Revenue	$1.29 billion to $1.38 billion	2025 Outlook
HHI Range for Upper-Middle Class Segment	$150,000 to $250,000	Target Demographic
% of Customers with HHI > $100,000	80%	Customer Base Estimate
Premium Market Segment Size (Est.)	$100 billion	Total Addressable Market (2022 basis)
Interior Designer Client Lifetime Value (Repeat Purchases)	40% make five or more purchases	Historical Data

The company's strategy is clearly designed to capture and retain these high-value clients through specific engagement points:

• Showrooms strategically located in affluent areas.
• Complimentary in-home design services.
• Focus on artisan-made, heirloom quality products.
• Growing the to-the-trade program for designers.

The success in converting demand, even amidst macro uncertainty, shows the stickiness of this customer base. For instance, Q2 2025 net revenue hit a record $358 million, up 15.7% year-over-year. Finance: draft 13-week cash view by Friday.

Arhaus, Inc. (ARHS) - Canvas Business Model: Cost Structure

You're looking at the core expenses driving Arhaus, Inc.'s operations as of late 2025. Understanding these costs is key to seeing where the margin pressure and investment focus truly lie.

Cost of Goods Sold (COGS) tied to global sourcing and logistics

The cost structure heavily reflects the global nature of sourcing premium, artisan-crafted goods. Arhaus, Inc. has been actively managing this by diversifying its supply chain; for instance, the plan was to reduce China sourcing to about 1% of Total Receipts by the fourth quarter of 2025. This focus on logistics and sourcing directly impacts the Cost of Goods Sold.

For the second quarter of 2025, the Gross margin showed strength, increasing 19.1% to $148 million compared to the second quarter of 2024. Furthermore, transportation costs, a key component of logistics expense, decreased by 30 basis points in that same quarter. This suggests some mitigation efforts in logistics were effective during Q2 2025.

Selling, General, and Administrative (SG&A) expenses, including showroom rent

SG&A expenses are a significant area of focus, reflecting investments in corporate infrastructure, warehouse operations, and the physical footprint. In the second quarter of 2025, Selling, General, and Administrative expenses grew 6.8%, reaching $101 million year-over-year. To be fair, this growth was tied to strategic investments supporting growth, but the efficiency gain is visible in the load percentage.

The SG&A load-that is, SG&A as a percentage of net revenue-improved, decreasing 240 basis points to 28.3% of net revenue for the second quarter of 2025. This improvement shows that revenue growth outpaced the growth in fixed and variable operating costs.

Here are the key Q2 2025 expense and margin figures:

Metric	Amount / Percentage (Q2 2025)	Comparison Point
Net Revenue	$358 million	Up 15.7% vs Q2 2024
Gross Margin	$148 million	Up 19.1% vs Q2 2024
SG&A Expenses	$101 million	Up 6.8% vs Q2 2024
SG&A Load	28.3% of Net Revenue	Down 240 basis points vs Q2 2024
Transportation Costs Change	Down 30 basis points	In Q2 2025

Capital expenditures for showroom projects and technology

Arhaus, Inc. continues to invest in its physical presence and digital backbone. Company-funded capital expenditures (CapEx) for the first six months of 2025 (YTD Q2 2025) were approximately $31 million. Landlord contributions toward these projects totaled approximately $11 million during the same period.

The company is executing on a plan that includes showroom expansion, with 3 total showroom projects completed in Q2 2025 (2 relocations and 1 renovation). However, the full-year CapEx outlook for 2025 was trimmed. Management modestly reduced the full-year capital expenditures outlook by $10 million, citing updated timing on certain investments.

The investment focus includes:

• Showroom projects, with a long-term plan of 5-7 new showrooms per year.
• Technology investments, including an 18-month-long digital transformation project.
• Inventory build to support best sellers and new product introductions, with net merchandising inventory at $311 million as of June 30, 2025.

Impact of incremental 2025 tariffs, estimated at $12 million net of mitigation

Geopolitical trade dynamics present a direct cost headwind. The outlook for the full year 2025 explicitly accounts for the estimated impact of incremental tariffs. This impact is currently quantified at $12 million net of mitigation efforts. You should note that mitigation strategies include strategic sourcing shifts and securing vendor cost concessions.

This $12 million estimate for 2025 is a key input into the cost planning. Looking ahead, the expected net tariff impact for the full year 2026 is significantly higher, estimated to be in the range of $50 million to $60 million annually, before factoring in further pricing actions or operational savings. Finance: draft 13-week cash view by Friday.

Arhaus, Inc. (ARHS) - Canvas Business Model: Revenue Streams

You're looking at the core ways Arhaus, Inc. brings in cash, which is primarily through the sale of its premium furniture and décor. This happens across its established omnichannel approach, meaning both through physical showrooms and the e-commerce sales channel. For instance, the third quarter of 2025 saw net revenue hit $345 million, which was a record for any third quarter in the company's history. This sales engine is supported by a physical footprint that, as of the end of the second quarter of 2025, included 103 Showrooms across 30 states.

Here's a quick look at how the full-year 2025 expectations stack up against the latest reported quarterly performance:

Metric	Full-Year 2025 Outlook	Q3 2025 Actual
Net Revenue	$1.35 billion to $1.38 billion	$345 million
Adjusted EBITDA	$135 million to $145 million	$31.2 million
Net Income	$58 million to $68 million	$12.2 million

Management is definitely confident in hitting the top line, updating the full-year 2025 guidance for net revenue to be between $1.35 billion and $1.38 billion. This reflects a year-over-year growth rate expectation of plus 6.2% to plus 8.6% for the full year. Still, they are maintaining a measured stance on the upper end given the macro uncertainty, which is smart planning. The third quarter results showed strong profit flow-through, with the SG&A load decreasing to 34% of net revenue.

Revenue streams are also being intentionally broadened through product category expansion. A key move here is the introduction of new offerings designed to capture more of the client's home spending. You saw the launch of the Arhaus Bath Collection during the second quarter of 2025. This expansion into a new, personal space in the home is a strategic play to drive larger order sizes from high-value clients seeking whole-home solutions.

Another significant component impacting cash flow, which underpins future sales fulfillment, is customer pre-payments. As of June 30, 2025, Arhaus, Inc. held $233 million in client deposits. This amount represented a 5.5% increase from the balance recorded on December 31, 2024. This liability represents committed future revenue, and the company's ability to manage and use these deposits is critical to its operations.

• Client deposits balance as of June 30, 2025: $233 million.
• Cash and cash equivalents balance as of the end of Q3 2025: $262 million.
• Net merchandise inventory as of the end of Q3 2025: $329 million.
• The company remains debt-free.

Finance: draft 13-week cash view by Friday.