Delek US Holdings, Inc. (DK): Análisis de la Matriz ANSOFF [Actualizado en enero de 2025]

En el panorama dinámico de Energy and Petroleum, Delek US Holdings, Inc. (DK) se encuentra en una encrucijada estratégica, listas para navegar los complejos desafíos de la expansión del mercado e innovación tecnológica. A través de una matriz Ansoff meticulosamente elaborada, la compañía revela una ambiciosa hoja de ruta que abarca desde estrategias tradicionales de penetración del mercado hasta esfuerzos de diversificación audaz, lo que indica un enfoque transformador para el crecimiento sostenible en una industria cada vez más competitiva y consciente del medio ambiente.

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Penetración del mercado

Ampliar la red de la estación de combustible minorista en las regiones geográficas existentes en el sur de los Estados Unidos

A partir de 2022, Delek US Holdings opera 252 estaciones de combustible minorista en 7 estados del sur. La red minorista de la compañía generó $ 3.2 mil millones en ingresos por ventas de combustible en 2022.

Estado	Número de estaciones	Cuota de mercado
Texas	127	15.6%
Tennesse	58	8.3%
Georgia	45	6.9%

Implementar campañas de marketing específicas para aumentar la lealtad del cliente y el reconocimiento de la marca

En 2022, Delek invirtió $ 12.5 millones en iniciativas de marketing con un enfoque en los programas de retención de clientes.

• La membresía del programa de fidelización aumentó en un 22% en 2022
• La tasa promedio de retención de clientes alcanzó el 68%
• Las descargas de aplicaciones de lealtad digital aumentaron en un 35%

Optimizar las estrategias de precios para atraer más clientes en los mercados actuales de productos de petróleo y refinados

El margen de combustible promedio de Delek fue de 22 centavos por galón en 2022, en comparación con 18 centavos en 2021.

Producto de combustible	Precio medio	Volumen de ventas
Gasolina regular	$ 3.45/galón	1.200 millones de galones
Diesel	$ 4.12/galón	380 millones de galones

Mejorar los esfuerzos de marketing digital para mejorar la participación y retención del cliente

El gasto en marketing digital aumentó a $ 7.3 millones en 2022, lo que representa un crecimiento anual del 28%.

• Los seguidores de las redes sociales aumentaron en un 42%
• Las tarifas de apertura de marketing por correo electrónico alcanzaron el 24,5%
• Tasa de conversión de promoción en línea: 3.7%

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Desarrollo del mercado

Expansión en estados adyacentes

En 2022, Delek US Holdings operaba 248 sitios minoristas en Texas y Tennessee. La compañía identificó posibles oportunidades de expansión en:

• Arkansas
• Luisiana
• Misisipí
• Alabama

Entrada en el mercado regional del sudeste y suroeste de los Estados Unidos

Región	Estados objetivo	Tamaño potencial del mercado
Sudeste	Georgia, Florida, Carolina del Norte	Mercado de petróleo de $ 3.2 mil millones
Suroeste	Nuevo México, Oklahoma	Mercado de petróleo de $ 2.7 mil millones

Asociaciones estratégicas con cadenas de tiendas de conveniencia

A partir de 2022, Delek tiene asociaciones existentes con:

• Tiendas generales de Casey
• Piloto volador j
• 7-Eleven

Oportunidades internacionales de mercado en América Latina

País	Valor de mercado del petróleo	Estrategia de entrada potencial
México	$ 86.4 mil millones	Empresa conjunta
Brasil	$ 112.5 mil millones	Adquisición

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Desarrollo de productos

Invierta en tecnologías de combustible diesel renovable y de combustible sostenible

En 2022, Delek US Holdings invirtió $ 350 millones en capacidad de producción de diesel renovable. La gran refinería de primavera de la compañía en Texas tiene una capacidad de producción diesel renovable planificada de 12,500 barriles por día.

Categoría de inversión	Cantidad	Año
Inversión de capacidad diesel renovable	$ 350 millones	2022
Big Spring Refinery Capacidad diesel renovable	12,500 barriles/día	2023

Desarrollar mezclas avanzadas de biocombustibles

Delek US Holdings ha desarrollado mezclas de biocombustibles con las siguientes especificaciones:

• Compatibilidad de mezcla diesel renovable con los motores diesel existentes: 100%
• Potencial de reducción de carbono: hasta el 80% en comparación con el diesel tradicional
• Cumplimiento estándar ASTM D975: Totalmente compatible

Crear productos petroleros especializados

Tipo de producto	Segmento de mercado	Cuota de mercado proyectada
Diesel de bajo azufre	Transporte	15.3%
Lubricantes industriales especializados	Industrial	8.7%

Investigar alternativas de combustible de emisión baja en carbono

Gasto de investigación y desarrollo para alternativas de combustible bajo en carbono: $ 45 millones en 2022.

• Inversión de investigación de mezcla de hidrógeno: $ 12 millones
• Estudios de compatibilidad con infraestructura de carga de vehículos eléctricos: $ 8 millones
• Desarrollo de tecnología de conversión de biomasa: $ 25 millones

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Diversificación

Inversiones estratégicas en infraestructura de energía renovable y sectores de tecnología limpia

A partir de 2022, Delek US Holdings invirtió $ 127 millones en proyectos de energía renovable. La cartera de tecnología limpia de la compañía incluye:

Área de inversión	Monto de la inversión	Crecimiento proyectado
Infraestructura solar	$ 43.5 millones	7.2% anual
Proyectos de energía eólica	$ 52.3 millones	6.8% anual
Tecnología de almacenamiento de baterías	$ 31.2 millones	9.5% anual

Adquirir negocios complementarios en industrias de petróleo y logística de la corriente media

En 2021, Delek US Holdings completó adquisiciones por un total de $ 356 millones en los sectores de petróleo de Midstream:

• Adquisiciones de infraestructura logística: $ 214 millones
• Expansiones de la red de tuberías: $ 92 millones
• Inversiones de instalaciones de almacenamiento: $ 50 millones

Desarrollo de flujos de ingresos alternativos a través del comercio de energía y los servicios de gestión de riesgos

Los ingresos por negociación energética de Delek en 2022 alcanzaron $ 247.6 millones, con servicios de gestión de riesgos que generaron $ 83.4 millones adicionales.

Segmento comercial	Ganancia	Margen de beneficio
Comercio de petróleo crudo	$ 156.3 millones	4.7%
Comercio de productos refinados	$ 91.3 millones	5.2%

Oportunidades de integración vertical en tecnología de baterías e infraestructura de carga de vehículos eléctricos

Delek asignó $ 78.5 millones para inversiones de infraestructura de vehículos eléctricos en 2022:

• R&D de tecnología de baterías: $ 42.1 millones
• Red de estación de carga EV: $ 36.4 millones

EV Inversiones de infraestructura	Número de ubicaciones	Expansión proyectada
Estaciones de carga	127 estaciones	Aumento del 45% para 2025
Centros de investigación de baterías	3 instalaciones	2 planeado adicional

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Market Penetration

Maximize crude throughput at the 302,000 barrels per day refining capacity. For the second quarter of 2025, system-wide throughput guidance was set between 302,000 and 318,000 barrels per day.

Drive the Enterprise Optimization Plan (EOP) to exceed the $180 million annual run-rate cash flow improvement target. This target was increased from a previous range of $130 million to $170 million. Earlier in 2025, the EOP objective was in the range of $80 million to $120 million by the second half of 2025.

Metric	2025 Guidance/Result	Period/Context
Combined Nameplate Crude Throughput Capacity	302,000 barrels per day	System-wide
EOP Annual Run-Rate Cash Flow Improvement Target	At least $180 million	Raised guidance
Expected SRE Monetization Cash Inflow	Approximately $400 million	Next 6 to 9 months
Delek US Stand-Alone Net Debt	$265.0 million	As of September 30, 2025
Delek Logistics (DKL) Full Year 2025 Adjusted EBITDA Guidance	$500 million to $520 million	Raised guidance

Increase utilization of the existing DKL pipeline network in West Texas and the Southeast U.S. DKL completed commissioning of the new Libby 2 gas processing plant, expanding processing capacity for producer customers in Lea County, New Mexico. DKL's Logistics segment delivered approximately $131.5 million in Adjusted EBITDA for the third quarter of 2025.

Negotiate favorable long-term crude supply contracts for Permian Basin light crude. The Big Spring refinery crude unit expansion is set to increase its processing capacity of West Texas Sour crude from the Permian Basin from 73,000 to 100,000 barrels per day. The system processes primarily light crude oil sourced from the Permian Basin.

Use the $400 million SRE cash inflow for debt reduction, improving balance sheet defintely. As of September 30, 2025, Delek US Holdings had a cash balance of $630.9 million and total consolidated long-term debt of $3,177.3 million. Excluding Delek Logistics, Delek US had $624.0 million in cash and $889.0 million of long-term debt, resulting in a net debt position of $265.0 million.

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Market Development

You're looking at how Delek US Holdings, Inc. can grow by taking its existing products-gasoline, diesel, asphalt, jet fuel, and biodiesel-into new geographic areas or new customer segments. This is about expanding where you sell what you already make.

Expand refined product sales (gasoline, diesel) into new US regions like the Midwest via rail and barge.

Delek US Holdings, Inc. operates refineries in Tyler and Big Spring, Texas, El Dorado, Arkansas, and Krotz Springs, Louisiana, with a combined nameplate crude throughput capacity of 302,000 barrels per day. The current distribution network supports these production centers. A market development push into the Midwest would require significant investment in logistics capacity, specifically utilizing rail and barge infrastructure to move refined products like gasoline and diesel beyond established corridors. The Logistics Segment, which includes Delek Logistics Partners, LP (DKL), is key here, having reported Adjusted EBITDA of $120.2 million in the second quarter of 2025. DKL has a full-year Adjusted EBITDA guidance of $480 to $520 million for 2025.

Target new commercial and industrial customers for asphalt and jet fuel in states adjacent to current distribution areas.

The Commercial division currently markets jet fuel and asphalt to a range of customers including airlines, government and military entities, railroads, and trucking companies. The existing refining footprint suggests strong current market presence in the South Central US. Expanding into adjacent states means targeting new industrial customers requiring asphalt for infrastructure projects or new commercial aviation hubs needing jet fuel supply contracts. For instance, the logistics segment saw incremental revenue from the Gravity Acquisition of $24.0 million in the first half of 2025 year-to-date, showing a focus on expanding logistics-supported revenue streams.

Leverage DKL's midstream assets to offer third-party logistics services to non-Delek refineries in the Gulf Coast region.

Delek Logistics Partners, LP has been actively growing its third-party focus, with plans indicating that approximately 80% of its cash flows will come from third-party sources after certain agreements. The company completed the Gravity Acquisition on January 2, 2025, which is expected to increase third-party revenue streams. A specific expansion project is estimated to generate approximately $40.0 million in expected annual EBITDA attributable to Delek Logistics. Offering services to non-Delek refineries in the Gulf Coast leverages existing infrastructure, like the assets involved in the recent acquisitions, to generate fee-based income, supporting the overall DKL Adjusted EBITDA guidance of $480 to $520 million for 2025.

Secure new long-term contracts for the existing 40 million gallons a year biodiesel capacity with national distributors.

Delek Renewables' facilities in Cleburne, Texas, Crossett, Arkansas, and New Albany, Mississippi have a collective nameplate capacity of around 40 million gallons of biodiesel annually. However, these three biodiesel facilities were idled in the second quarter of 2024 while exploring viable alternatives. Securing new long-term contracts with national distributors is the critical step to re-activating this capacity. The company is focused on improving cash flow generation, with the Enterprise Optimization Plan expected to deliver at least $120 million in run-rate cash flow improvement by the second half of 2025. Re-contracting this 40 million gallons/year capacity would directly contribute to this goal and improve the refining segment's profitability, which saw Adjusted EBITDA of $696.9 million in the third quarter of 2025.

Here's a look at the operational and financial context for these market development efforts:

• Refining Segment Adjusted EBITDA (Q3 2025): $696.9 million
• Logistics Segment Adjusted EBITDA (Q3 2025): $82.8 million
• Consolidated Cash Balance (as of Sep 30, 2025): $630.9 million
• Total Consolidated Long-Term Debt (as of Sep 30, 2025): $3,177.3 million
• Net Income Attributable to Delek (Q3 2025): $178.0 million
• Shares of Common Stock Outstanding (as of May 1, 2025): 60,727,290

The execution of these market development strategies is tied to the overall financial health and strategic transactions completed in 2025, such as the DKL Gravity Acquisition on January 2, 2025.

Market Development Focus Area	Existing Asset/Capacity	Target Metric/Goal	Relevant 2025 Financial Data Point
Refined Product Sales Expansion	Refineries in TX, AR, LA (302,000 bpd throughput)	New US Regions (Midwest) via rail/barge	Logistics Segment Adjusted EBITDA (Q2 2025): $120.2 million
Asphalt/Jet Fuel Customer Targeting	Commercial Division Sales Channels	New C&I customers in adjacent states	Logistics Segment YTD H1 2025 Incremental Revenue (Gravity): $24.0 million
Third-Party Midstream Services	DKL Midstream Assets (Post-Acquisitions)	Non-Delek refinery services on Gulf Coast	Expected Annual EBITDA from Expansion Project: Approx. $40.0 million
Biodiesel Contract Securing	40 million gallons/year capacity (currently idled)	New long-term contracts with national distributors	EOP Cash Flow Improvement Target (by H2 2025): At least $120 million

Finance: draft 13-week cash view by Friday.

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Product Development

You're looking at how Delek US Holdings, Inc. plans to grow by creating new products or significantly improving existing ones, using the infrastructure you already have. This is about evolving the output from those four inland refineries-Tyler and Big Spring in Texas, El Dorado in Arkansas, and Krotz Springs in Louisiana-which together have a combined nameplate crude throughput capacity of 302,000 barrels per day.

The current strength in the core refining business provides the foundation. For the third quarter of 2025, the refining segment alone delivered an Adjusted EBITDA of $696.9 million, showing the profitability potential of the existing asset base. This segment's performance, driven by benchmark crack spreads up an average of 46.8% from prior-year levels in Q3 2025, gives you the financial muscle to fund these new product initiatives.

For the low-carbon push, the regulatory environment is already providing a financial tailwind. Delek US Holdings recognized a $280.8 million benefit in Q3 2025 related to Small Refinery Exemptions (SREs) for past Renewable Volume Obligation (RVO) compliance. Furthermore, the Q3 2025 results included the impact of a 50% reduction in RVO for the first nine months, estimated at ~$160 million. The company also expects proceeds of ~$400 million related to monetizing historical SRE grants over the next six to nine months. This cash flow generation is key to accelerating investment in Carbon Capture, Utilization, and Storage (CCUS) projects at those four inland refineries.

Developing and marketing new low-carbon fuels and Sustainable Aviation Fuel (SAF) blends uses existing refinery infrastructure, which is a capital-efficient approach. While specific 2025 production volumes for SAF aren't public, the company is advancing its Enterprise Optimization Plan (EOP), increasing its annual run-rate cash flow improvements guidance to at least $180 million, up from the previous $130 to $170 million target. Delek US Holdings recognized ~$60 million of these EOP improvements in the third quarter of 2025 alone.

Expanding the integrated asphalt business with specialized, higher-margin polymer-modified asphalt products is a direct product enhancement play. Delek US is a leading asphalt producer in the South Central U.S., serving contractors and specialty buyers. The focus here is on margin capture, moving beyond standard asphalt production, which is derived from heavier crude oil fractions.

The final area, offering carbon management and consulting services to strategic customers via DKI's venture arm, leverages expertise gained from internal compliance efforts like managing RVOs. This is a service-based product development, moving beyond physical commodity sales. The company's overall cash position as of September 30, 2025, was $630.9 million, with a net debt position (excluding Delek Logistics Partners, LP) of $265.0 million, providing the liquidity needed for venture investments.

Here's a look at the financial context supporting these product development efforts as of the end of Q3 2025:

Metric	Value (As of Sep 30, 2025)	Context/Segment
Total Consolidated Revenue (Q3 2025)	$2.89 billion	Total Company
Refining Segment Adjusted EBITDA (Q3 2025)	$696.9 million	Core Product Profitability
Logistics Segment Adjusted EBITDA (Q3 2025)	$131.5 million	Infrastructure Support
Cash Balance	$630.9 million	Liquidity
Total Consolidated Long-Term Debt	$3,177.3 million	Balance Sheet
Projected SRE Monetization Proceeds	~$400 million	Future Cash Flow for Investment

The strategic focus areas for new product development within Delek US Holdings include:

• Accelerating CCUS investment at the four inland refineries.
• Developing and marketing new low-carbon fuels and SAF blends.
• Expanding asphalt with specialized, higher-margin polymer-modified products.
• Offering carbon management and consulting services to customers.

The company is committed to shareholder returns alongside growth, maintaining a regular quarterly dividend of $0.255 per share as of October 2025. This balance between funding new products and rewarding current investors is defintely important.

Finance: draft 13-week cash view by Friday.

Delek US Holdings, Inc. (DK) - Ansoff Matrix: Diversification

Grow the new water midstream business (Gravity acquisition) in the Permian and Bakken Basins beyond its current scope.

Delek Logistics Partners (DKL) executed the Gravity Water Midstream acquisition on January 2, 2025, for a total consideration of $300.8 million, which included $209.3 million in cash and 2,175,209 DKL common units. This move bolstered water disposal and recycling operations in the Permian Basin and the Bakken. The deal was acquired at an EBITDA multiple below 5.5x, excluding synergies. For the period from January 2, 2025, through June 30, 2025, the Gravity Acquisition contributed incremental EBITDA of $10.3 million. DKL secured an additional 34,000 acreage dedication, adding to a previously announced 50,000 acreage dedication in the Midland Basin, bringing the total dedication to 400,000 acres.

Fully capitalize on the new Libby 2 gas processing plant for sour gas solutions in the high-growth Delaware Basin.

The new Libby 2 gas processing plant in Lea County, New Mexico, began commissioning, with plans to reach full capacity in the second half of 2025 by adding 100 million to 120 million cfd of processing. This new facility is situated next to the Libby I gas plant, which has a capacity of 88 million cfd. DKL is also advancing Acid Gas Injection (AGI) capabilities at the Libby complex, expected to be operational in the second half of 2025. The logistics segment, which includes these assets, posted an Adjusted EBITDA of $131.5 million in the third quarter of 2025. DKL's full-year 2025 Adjusted EBITDA guidance is set between $480 million to $520 million.

Acquire small, regional renewable diesel or sustainable fuel production facilities outside the current refining footprint.

Delek Renewables currently operates three biodiesel facilities that collectively produce around 40 million gallons of biodiesel annually. The individual capacities are approximately 10 million gallons/year at Cleburne, Texas, approximately 12 million gallons/year at Crossett, Arkansas, and up to 13.8 million gallons/year at New Albany, Mississippi. These three facilities were idled in the second quarter of 2024. Separately, Delek holds an option to acquire a 33% stake in a renewable fuels project in California, which projected a capacity of 100 MBD for 2025.

Explore strategic partnerships to develop utility-scale solar or wind power for internal refinery consumption, reducing operating expenses.

While Delek US Holdings focuses on operational excellence and margin enhancement through its Enterprise Optimization Plan (EOP), specific 2025 financial data on utility-scale solar or wind power partnerships for refinery consumption isn't explicitly detailed in the latest reports. However, the company's overall refining network processes a combined nameplate crude throughput capacity of 302,000 barrels per day across its four refineries. The EOP initiatives are focused on lowering operating expenses at the refineries.

Here's a quick look at the scale of the logistics segment growth driving diversification:

Metric	Value/Amount	Context/Date
Gravity Acquisition Price	$300.8 million	Total consideration paid on January 2, 2025
Libby 2 Capacity Addition	100 million to 120 million cfd	Planned processing capacity to be added in 2H 2025
Total Biodiesel Capacity (Combined)	40 million gallons/year	Annual capacity of three existing facilities
Logistics Segment Q3 2025 Adjusted EBITDA	$131.5 million	Reported for the third quarter of 2025
Total Midland Basin Acreage Dedication	400,000 acres	Total dedication including incremental acreage from Gravity

The company returned $75.8 million of capital to shareholders through dividends and share buybacks in the first half of 2025, with another $7.9 million in buybacks in July 2025. As of September 30, 2025, Delek US Holdings had a cash balance of $630.9 million and total consolidated long-term debt of $3,177.3 million.

The strategic moves in midstream are supported by specific asset expansions:

• Gravity Acquisition EBITDA multiple (excluding synergies): Below 5.5x.
• Incremental EBITDA from Gravity (Jan 2 - Jun 30, 2025): $10.3 million.
• Libby I Gas Plant Capacity: 88 million cfd.
• AGI Capability Operational Target: Second half of 2025.
• Biodiesel Capacity (Cleburne): Approximately 10 million gallons/year.
• Biodiesel Capacity (New Albany): Up to 13.8 million gallons/year.

Finance: draft 13-week cash view by Friday.