Weis Markets, Inc. (WMK): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

Sumérgete en el plan estratégico de Weis Markets, una potencia regional de comestibles que transforma el comercio minorista de alimentos locales a través del modelado de negocios innovadores. Esta exploración presenta cómo una cadena de supermercados del Atlántico medio aprovecha un sofisticado lienzo de modelo de negocio para ofrecer un valor excepcional, equilibrando las experiencias de comestibles centradas en la comunidad con estrategias operativas de vanguardia. Desde asociaciones de agricultores locales hasta integración de tecnología avanzada, Weis Markets demuestra cómo un enfoque reflexivo e integral puede crear una ventaja competitiva sostenible en el mercado dinámico de comestibles.

Weis Markets, Inc. (WMK) - Modelo de negocios: asociaciones clave

Agricultores locales y proveedores agrícolas

Weis Markets obtiene productos frescos de aproximadamente 250 agricultores locales en Pensilvania, Maryland, Nueva Jersey y las regiones de Nueva York. La compañía tiene asociaciones directas con 87 proveedores agrícolas regionales a partir de 2023.

Tipo de asociación	Número de proveedores	Valor de adquisición anual
Agricultores de productos locales	250	$ 42.3 millones
Proveedores agrícolas regionales	87	$ 63.7 millones

Fabricantes de alimentos y bebidas

Weis Markets colabora con 213 fabricantes de alimentos y bebidas para etiquetas privadas y productos de marca.

• Fabricantes de etiquetas privadas: 87
• Fabricantes de marca nacional: 126
• Adquisición anual total: $ 412.6 millones

Centros de distribución regionales y proveedores de logística

La compañía opera 5 centros de distribución regionales y socios con 3 proveedores de logística de terceros.

Ubicación del centro de distribución	Tamaño del almacén	Rendimiento anual
Sunbury, PA	425,000 pies cuadrados	$ 187.4 millones
Pottsville, PA	312,000 pies cuadrados	$ 136.2 millones

Proveedores de tecnología

Weis Markets se asocia con 6 proveedores de tecnología para la gestión de inventario y los sistemas de punto de venta.

• Sistemas de gestión de inventario: 3 proveedores
• Tecnología de punto de venta: 3 proveedores
• Inversión tecnológica anual: $ 8.9 millones

Weis Markets, Inc. (WMK) - Modelo de negocio: actividades clave

Operaciones de la tienda de comestibles minoristas

A partir de 2024, Weis Markets opera 197 tiendas de comestibles minoristas en 6 estados en el noreste de los Estados Unidos. La compañía administra un espacio de venta minorista total de aproximadamente 14.5 millones de pies cuadrados.

Métrica operacional	Valor
Número total de tiendas	197
Espacio de venta minorista	14.5 millones de pies cuadrados
Estados de operación	6 estados del noreste

Abastecimiento de productos y gestión de inventario

Weis Markets mantiene un sofisticado sistema de gestión de inventario con ventas anuales de supermercados de aproximadamente $ 4.3 mil millones.

• Relación de rotación de inventario de 13.2 veces al año
• Valor de inventario promedio de la tienda: $ 1.2 millones
• Ofertas de productos de etiqueta privada: más de 3.000 SKU únicos

Merchandising y servicio al cliente de almacenamiento

La compañía emplea a aproximadamente 20,000 asociados en su red minorista.

Métrica de servicio al cliente	Actuación
Total de empleados	20,000
Personal promedio de la tienda	100 empleados por tienda

Optimización de la cadena de suministro

Weis Markets opera una red de distribución centralizada con múltiples centros de distribución ubicados estratégicamente para apoyar las operaciones de la tienda.

• Número de centros de distribución: 4
• Espacio central de distribución total: 2.1 millones de pies cuadrados
• Entregas diarias de camiones: aproximadamente 250 camiones

Ejecución de campaña de marketing y promoción

La compañía invierte significativamente en estrategias de marketing digital y tradicional.

Canal de marketing	Inversión anual
Marketing digital	$ 8.5 millones
Miembros del programa de fidelización	1.2 millones
Circulares promocionales semanales	197 ediciones específicas de la tienda

Weis Markets, Inc. (WMK) - Modelo de negocio: recursos clave

Extensa red de ubicaciones de supermercados

A partir de 2023, Weis Markets opera 197 tiendas minoristas en 5 estados en la región del Atlántico Medio, incluidos Pensilvania, Maryland, Delaware, Nueva Jersey y Nueva York.

Estado	Número de tiendas
Pensilvania	146
Maryland	24
Delaware	11
Nueva Jersey	10
Nueva York	6

Cartera de productos de etiqueta privada

Weis Markets mantiene un Portafolio de marca de marca privada robusta en múltiples categorías de productos.

• Marca de calidad weis
• Marca Weis Club
• Weis Línea orgánica

Equipo de gestión minorista

A partir de 2023, Weis Markets tiene un equipo de liderazgo con una experiencia minorista significativa, que incluye:

• Jonathan Weis - Presidente
• David Hepner - Presidente y CEO
• Equipo ejecutivo con promedio de más de 15 años de experiencia minorista de comestibles

Infraestructura tecnológica

Weis Markets invierte en plataformas de tecnología avanzada para el inventario y la gestión de la cadena de suministro.

Inversión tecnológica	Gasto anual (2023)
Infraestructura	$ 12.4 millones
Transformación digital	$ 5.6 millones

Infraestructura de distribución

Weis Markets opera una red de distribución integral para respaldar sus operaciones minoristas.

• 3 centros de distribución primarios
• Total Distribution Center Footage: 1.2 millones de pies cuadrados.
• Capacidad de distribución anual: 197 tiendas

Weis Markets, Inc. (WMK) - Modelo de negocio: propuestas de valor

Amplia selección de productos de comestibles frescos y locales

A partir de 2024, Weis Markets opera 197 tiendas minoristas de comestibles en 5 estados. La compañía obtiene el 35% de sus productos frescos de los agricultores locales de Pennsylvania y Mid-Atlantic Region.

Categoría de productos	Porcentaje de abastecimiento local	Contribución anual de ingresos
Productos frescos	35%	$ 142.3 millones
Productos lácteos	28%	$ 98.7 millones
Artículos de panadería	22%	$ 67.5 millones

Estrategias de precios competitivos

Weis Markets mantiene un precio promedio de precio 3-5% más bajo que los competidores nacionales de la cadena de comestibles. Las ventas totales de la compañía para 2023 alcanzaron los $ 5.1 mil millones.

Ubicaciones de las tiendas convenientes

• 197 ubicaciones en las tiendas totales
• Principalmente en Pensilvania, Maryland, Nueva York, Nueva Jersey y Delaware
• Tamaño promedio de la tienda: 45,000 pies cuadrados

Ofertas de productos de etiqueta privada de alta calidad

Weis Markets ofrece aproximadamente 4,500 productos de etiqueta privada en varias categorías. Los productos de etiqueta privada representan el 22% de las ventas totales de las tiendas, generando aproximadamente $ 1.12 mil millones en ingresos anuales.

Categoría de etiqueta privada	Número de productos	Porcentaje de ventas
Tienda de comestibles	1,850	9%
Lechero/congelado	1,200	7%
Panadería	550	4%
No alimentado	900	2%

Programas personalizados de fidelización de clientes

El programa de lealtad de Weis Markets, Weis Rewards, tiene 2.3 millones de miembros activos a partir de 2024. Los miembros generan el 68% de las transacciones totales de la tienda y reciben cupones digitales personalizados y descuentos en combustible.

• Miembros del programa de fidelización total: 2.3 millones
• Porcentaje de transacciones de los miembros de fidelización: 68%
• Ahorro anual promedio por miembro: $ 426

Weis Markets, Inc. (WMK) - Modelo de negocios: relaciones con los clientes

Programas de membresía de tarjetas de lealtad

Weis Markets opera el Weis recompensas Programa con 3.2 millones de miembros activos a partir de 2023. El programa de lealtad genera aproximadamente $ 425 millones en ventas anuales específicas del cliente.

Métrica del programa de fidelización	2023 datos
Totales miembros activos	3,200,000
Ventas anuales del programa de fidelización	$425,000,000
Gasto promedio de miembros	$ 132.81 por transacción

Cupón digital y compromiso de aplicaciones móviles

La aplicación móvil Weis Markets tiene 1,1 millones de descargas con 680,000 usuarios activos mensuales. Las tasas de redención de cupón digital alcanzaron el 42% de las transacciones del programa de lealtad total en 2023.

• Descargas de aplicaciones móviles: 1,100,000
• Usuarios mensuales de la aplicación activa: 680,000
• Tasa de canje de cupón digital: 42%

Interacciones de servicio al cliente en la tienda

Weis Markets emplea a 20.300 asociados en 197 ubicaciones de tiendas, con un promedio de 72 empleados por tienda dedicados al servicio al cliente y la participación.

Métrica de servicio al cliente	2023 datos
Total de empleados	20,300
Ubicaciones totales de la tienda	197
Empleados promedio por tienda	72

Circulares promocionales semanales y marketing dirigido

Weis Markets distribuye 2,4 millones de circulares promocionales semanales en Pensilvania, Maryland, Nueva York, Nueva Jersey y West Virginia. El alcance de marketing digital se extiende a 1.9 millones de suscriptores de correo electrónico.

• Circulares impresos semanales: 2,400,000
• Suscriptores de marketing por correo electrónico: 1,900,000
• Área de cobertura de marketing: 5 estados del noreste

Experiencia de comestibles para el vecindario centrado en la comunidad

Weis Markets invirtió $ 12.3 millones en programas comunitarios locales e iniciativas de caridad en 2023, apoyando a 287 eventos y organizaciones de la comunidad local.

Métrica de compromiso de la comunidad	2023 datos
Inversión comunitaria	$12,300,000
Eventos locales apoyados	287
Organizaciones locales apoyadas	187

Weis Markets, Inc. (WMK) - Modelo de negocios: canales

Ubicaciones físicas de supermercado minorista

A partir de 2023, Weis Markets opera 197 ubicaciones de supermercados minoristas en 6 estados: Pensilvania, Maryland, Nueva York, Nueva Jersey, Delaware y West Virginia.

Estado	Número de tiendas
Pensilvania	146
Maryland	22
Nueva York	13
Otros estados	16

Plataforma de pedidos de comestibles en línea

Weis Markets ofrece pedidos de comestibles en línea con Servicios de recogida y entrega a través de su plataforma digital.

• Plataforma digital lanzada en 2018
• Disponible en 197 ubicaciones de tiendas
• Integrado con la aplicación de compras móviles

Aplicación de compras móviles

Weis Markets proporciona una aplicación móvil con características que incluyen cupones digitales, ofertas personalizadas y pedidos en línea.

Característica de la aplicación	Disponibilidad
Cupones digitales	Sí
Integración del programa de fidelización	Sí
Localizador de tiendas	Sí

Materiales promocionales semanales

Weis Markets distribuye contenido promocional a través de múltiples canales.

• Circulares semanales impresos
• Correos electrónicos promocionales digitales
• Plataformas de marketing en redes sociales

Apoyo al cliente

Weis Markets proporciona atención al cliente a través de múltiples canales de comunicación.

Canal de soporte	Método de contacto
Teléfono de servicio al cliente	1-800 Línea de soporte dedicada
Soporte por correo electrónico	Customer.Service@weismarkets.com
Soporte en la tienda	Mesa de servicio al cliente

Weis Markets, Inc. (WMK) - Modelo de negocios: segmentos de clientes

Residentes locales de la comunidad suburbana y rural

Weis Markets sirve 228 tiendas minoristas de alimentos en 7 estados, incluidos Pensilvania, Maryland, Delaware, Nueva Jersey, Nueva York, Virginia Occidental y Virginia a partir de 2023.

Cobertura geográfica	Número de tiendas	Penetración del mercado
Regiones suburbanas	192 tiendas	84.2% de las ubicaciones totales
Regiones rurales	36 tiendas	15.8% de las ubicaciones totales

Familias de ingresos medios

Objetivo demográfico con ingresos familiares entre $ 50,000 y $ 99,999.

• Tamaño promedio del hogar: 2.5 personas
• Ingresos familiares promedio en las áreas de servicio: $ 68,500
• Frecuencia de compra de comestibles primario: 2-3 veces por semana

Compradores conscientes del presupuesto

Programa de ahorro	Tasa de participación	Ahorros anuales
Tarjeta Weis Club	67% de los clientes	$ 324 por hogar anualmente

Consumidores orientados a la salud y el bienestar

Crecimiento del segmento de productos orgánicos y naturales: 12.4% año tras año en 2023.

• Ventas de productos orgánicos: $ 47.3 millones
• Productos de salud de etiqueta privada: 38 SKU distintos
• Rango de productos sin gluten: 126 artículos diferentes

Clientes de comestibles que buscan conveniencia

Servicio	Tasa de adopción	Satisfacción del cliente
Pedidos de comestibles en línea	24% del total de clientes	Calificación de 4.2/5
Recogida en la acera	18% del total de clientes	Calificación de 4.1/5

Weis Markets, Inc. (WMK) - Modelo de negocio: Estructura de costos

Almacenar operaciones y mantenimiento

A partir del informe financiero de 2023, Weis Markets incurrió en gastos operativos totales de la tienda de $ 132.4 millones. El desglose de los costos clave incluye:

Categoría de gastos	Costo anual
Utilidades	$ 18.6 millones
Reparaciones de instalaciones	$ 7.2 millones
Arrendamiento y alquiler	$ 22.3 millones
Mantenimiento del equipo	$ 5.9 millones

Salarios y beneficios de los empleados

Los costos laborales totales para los mercados de Weis en 2023 fueron de $ 456.7 millones, lo que representa aproximadamente el 27% de los ingresos totales.

• Salario promedio por hora: $ 15.40
• Total de empleados: aproximadamente 20,000
• Cobertura de seguro de salud: 85% de los empleados a tiempo completo
• Asignación de beneficios de jubilación: $ 12.3 millones

Adquisición de inventario

El costo de los bienes vendidos (COGS) para 2023 totalizó $ 2.86 mil millones.

Categoría de adquisición	Gasto anual
Productos frescos	$ 340.5 millones
Productos lácteos	$ 276.2 millones
Artículos empaquetados	$ 512.8 millones
Carne y mariscos	$ 398.6 millones

Inversiones de tecnología e infraestructura

Gasto de tecnología total en 2023: $ 24.6 millones

• Sistemas de punto de venta (POS): $ 5.2 millones
• Plataforma de comercio electrónico: $ 6.8 millones
• Software de gestión de inventario: $ 3.9 millones
• Infraestructura de ciberseguridad: $ 2.7 millones

Gastos de marketing y promoción

Presupuesto total de marketing para 2023: $ 18.3 millones

Canal de marketing	Gasto
Publicidad digital	$ 6.5 millones
Impresión y medios locales	$ 4.2 millones
Programa de fidelización	$ 3.6 millones
Eventos promocionales	$ 4.0 millones

Weis Markets, Inc. (WMK) - Modelo de negocios: flujos de ingresos

Venta de productos de comestibles

Ventas totales de comestibles para los mercados de Weis en el año fiscal 2022: $ 4.86 mil millones

Categoría de productos	Contribución de ingresos
Productos frescos	18.5% de las ventas de comestibles
Comestibles empaquetados	35.2% de las ventas de comestibles
Productos lácteos y congelados	22.3% de las ventas de comestibles

Márgenes de productos de etiqueta privada

Margen de producto de etiqueta privada de Weis Markets: 28.6% en 2022

• Número de Skus de etiqueta privada: 3,200
• Ventas de productos de etiqueta privada: $ 412 millones

Servicios de farmacia

Ingresos de farmacia en 2022: $ 187.5 millones

Servicio de farmacia	Ingresos anuales
Llenados de receta	$ 164.3 millones
Servicios de vacunación	$ 23.2 millones

Ofertas preparadas para alimentos y delicatessen

Ventas preparadas para alimentos y delicatessen: $ 276.8 millones en 2022

• Ingresos de comidas preparadas en caliente: $ 98.6 millones
• Ventas de contadores de delicatessen: $ 122.4 millones
• Ofertas de panadería: $ 55.8 millones

Programa de lealtad e incentivos de cupón digital

Membresía del programa de lealtad: 1.2 millones de miembros activos

Métrica de cupón digital	Valor
Rediciones de cupones digitales	4.3 millones por año
Ahorros promedio por miembro	$ 276 anualmente

Weis Markets, Inc. (WMK) - Canvas Business Model: Value Propositions

Weis Markets, Inc. provides a full-service, one-stop shopping experience across its store base, integrating grocery, pharmacy services, and fuel centers as core offerings.

The company emphasizes quality and freshness, particularly in its produce and prepared foods departments, as a key differentiator for customers seeking premium perishable goods.

Convenience is delivered through an omnichannel shopping structure, allowing customers to transact in-store, utilize pickup, or opt for delivery services.

Value is reinforced through competitive pricing strategies, supported by the Weis Rewards loyalty program and consistent weekly specials designed to drive repeat visits and customer retention.

The value proposition is deeply rooted in a regional focus, maintaining a community-centric store presence across the Mid-Atlantic states.

Here are the key operational metrics supporting these value propositions as of late 2025:

Value Proposition Component	Metric/Data Point	Value/Amount	Period/Context
Regional Focus - Store Count	Total Operating Stores	201	Q3 2025
Convenience - Omnichannel Reach	Weis 2 Go Online Service Locations	191 store locations	Q1 2025
Competitive Pricing/Value - Loyalty Engagement	Average Customer Loyalty Program Membership	10.72 programs	As of 2025
Competitive Pricing/Value - Loyalty Segment	Customers in Supermarket Loyalty Programs	32.37%	As of 2025
Full-Service - Sales Performance	Net Sales and Other Revenue	$1.24 billion	Third Quarter 2025
Convenience/Pricing - Sales Performance	Comparable Store Sales Growth (Excluding Fuel)	2.5%	Third Quarter 2025

The commitment to the regional customer base is evident in the geographic footprint, which spans Pennsylvania, Maryland, Delaware, New Jersey, New York, West Virginia, and Virginia. The company continues to invest in its physical assets, with plans for new store development in 2025.

The loyalty program is a central mechanism for delivering value, as evidenced by the fact that Weis Markets saw its comparable store sales excluding fuel increase by 2.3% in Q2 2025 year-over-year. Furthermore, the company is making strategic price investments in a market where customers are cautious about spending.

The omnichannel offering is substantial, with the 'Weis 2 Go Online' service available at 191 locations as of the first quarter of 2025. This digital expansion complements the in-store experience, ensuring the value proposition follows the customer across channels.

Finance: review Q3 2025 gross profit margin against Q3 2024 by Monday.

Weis Markets, Inc. (WMK) - Canvas Business Model: Customer Relationships

Loyalty marketing rewards program for customer retention and engagement

Weis Markets, Inc. leverages its loyalty program as a key driver for sales performance, with the program being cited as a primary factor in achieving adjusted net sales growth of 2.7% in Q1 2025. The strength of customer engagement is also reflected in comparable store sales growth, which increased 2.5% year-over-year (excluding fuel) for the third quarter ended September 27, 2025. On a two-year stacked basis, comparable store sales excluding fuel grew 5.5% in Q3 2025. Industry-wide, 85% of consumers report being more likely to continue shopping with a brand that offers a loyalty program, and members of such programs generate 12-18% more incremental revenue growth annually than non-members. Furthermore, 56% of customers state they shop more frequently with a brand offering personalized offers.

The relationship is supported by the following metrics:

• Q1 2025 Net Sales: $1.20 billion.
• Q3 2025 Net Sales: $1.24 billion.
• Q3 2025 Comparable Store Sales (Excluding Fuel) YoY Growth: 2.5%.
• Average Annual Activity Rate Across Loyalty Programs (Industry): 59%.

Transactional relationship at the point of sale (POS)

The direct transactional relationship occurs across the 201 stores Weis Markets, Inc. operated as of the third quarter of fiscal year 2025. The company's third quarter net sales totaled $1.24 billion for the 13-week period ended September 27, 2025. The year-to-date net sales for the 39-week period ended September 27, 2025, reached $3.66 billion. The company maintains a consistent shareholder return, declaring a quarterly cash dividend of $0.34 per share in July 2025.

Metric	Value (Q3 2025)	Context
Total Stores Operated	201	As of September 27, 2025.
Quarterly Net Sales	$1.24 billion	13 weeks ended September 27, 2025.
Year-to-Date Net Sales	$3.66 billion	39 weeks ended September 27, 2025.
Quarterly Dividend Declared	$0.34 per share	Declared July 17, 2025.

Self-service options via self-checkout and online platforms

Weis Markets, Inc. has invested in self-service technology across its footprint. As of December 2025, the Toshiba ELERA Security Suite was deployed across self-checkout lanes in all 199 Weis locations. Customer adoption of advanced self-checkout features is high, with over 94% of customers selecting to use produce recognition at the self-checkout kiosks. For digital convenience, the 'Weis 2 Go Online' service was expanded to 191 store locations by the first quarter of 2025, supporting online ordering, delivery, and pickup options.

The adoption and technology deployment statistics are detailed below:

• Self-Checkout Deployment Coverage: 199 locations.
• Produce Recognition Usage at Self-Checkout: Over 94%.
• 'Weis 2 Go Online' Store Coverage (Q1 2025): 191 locations.
• US Self-checkout Systems Market Value (2025 Estimate): $1.5 billion.

Community involvement and local charitable initiatives

Community engagement is a stated focus, with Weis Markets, Inc. generating significant funds through customer and corporate contributions. In 2023, the company raised and donated more than $2 million in the communities it serves. The 18th annual Fight Hunger program in November 2025 resulted in a total donation of $555,000 to 18 food banks and pantries. This included a specific $150,000 contribution to the Central Pennsylvania Food Bank and $110,000 to the Maryland Food Bank. The Weis 4 School program for the 2024-2025 cycle involved more than 700 schools and was projected to generate $500,000 in total donations. Furthermore, the annual Life is Why campaign supporting the American Heart Association generated $140,000 in donations in February 2025, raised across the company's 198 stores at that time, bringing the seven-year total for that partnership to over $1.5 million.

Key charitable giving amounts from 2023 and 2025 include:

Initiative	Amount/Scope	Year/Period
Total Charitable Giving	More than $2 million	2023
Fight Hunger Program Donation	$555,000	November 2025
Central PA Food Bank Donation (part of Fight Hunger)	$150,000	November 2025
Weis 4 School Projected Donations	$500,000	2024-2025 Cycle
American Heart Association Donation	$140,000	February 2025
American Heart Association 7-Year Total	More than $1.5 million	Cumulative

Finance: review Q4 2025 cash flow projections by end of next week.

Weis Markets, Inc. (WMK) - Canvas Business Model: Channels

You're looking at how Weis Markets, Inc. gets its products and services into the hands of its Mid-Atlantic customers as of late 2025. It's a classic brick-and-mortar play, but with clear digital extensions built right on top of that physical base.

Physical supermarket stores (the primary channel)

The core of the business remains the physical store footprint. As of the second quarter of 2025, Weis Markets, Inc. operated 199 stores across its operating states, up from 198 stores reported in the first quarter of 2025. This network serves as the main point of transaction and service delivery. These stores are the foundation supporting the other channels, like the fuel centers and online pickup points.

Here's a snapshot of the physical footprint and related performance metrics from the first half of 2025:

Metric	Value (As of Q2 2025)	Context/Period
Total Operating Stores	199	August 2025
Net Sales and Other Revenue	$2.42 billion	Year-to-Date (26 weeks ended June 28, 2025)
Comparable Store Sales (Excluding Fuel)	2.3% increase	Second Quarter 2025 Year-over-Year
Planned New Store Openings in 2025	Four	Expected openings, first since 2022

'Weis 2 Go Online' for digital ordering, curbside pickup, and home delivery

Weis Markets, Inc. actively pushes its omnichannel capabilities through the 'Weis 2 Go Online' service. This channel directly addresses the need for convenience outside of traditional in-store shopping hours. By the first quarter of 2025, this digital ordering, pickup, and delivery service had expanded its reach significantly.

The service availability metrics show a clear investment in digital access:

• The 'Weis 2 Go Online' service was expanded to 191 store locations as of Q1 2025.
• This digital rollout supports the company's overall omnichannel strategies.

In-store pharmacies and fuel centers at select locations

The integration of pharmacies and fuel centers within the supermarket property adds tangible value propositions, drawing customers for one-stop shopping trips. The fuel centers, branded as Gas N' Go, are a key part of this strategy, often tied into the loyalty program for immediate savings.

Expansion efforts for these ancillary services are ongoing:

• Weis Markets planned to open five new fuel centers in 2025.
• New stores planned for 2025 are designed to feature new amenities, including fuel centers.
• As of November 15, 2025, there was an announcement to add a gas station to the Lititz grocery store.
• Pharmacies are a standard feature in many locations, with specific store data showing pharmacy departments exist in locations like Philipsburg, PA.

Mobile application for digital coupons and loyalty program access

The mobile application serves as the digital interface for the Weis Rewards loyalty program, which directly influences in-store and fuel purchases. The technology infrastructure supporting the customer experience is also being upgraded across the entire fleet.

Key data points related to the app and loyalty integration include:

• The loyalty marketing rewards program saw an increased tempo in Q1 2025.
• Customers can redeem their Weis Reward points for fuel discounts, saving $0.10 per gallon for every 100 points redeemed.
• The company implemented the ELERA Security Suite across self-checkout lanes in all 199 Weis locations.
• Customer adoption of the app-enabled self-checkout feature, Produce Recognition, is high, with over 94% selecting to use it.

Weis Markets, Inc. (WMK) - Canvas Business Model: Customer Segments

You're looking at the core customer groups Weis Markets, Inc. serves across its Mid-Atlantic and Eastern Seaboard footprint. These segments drive the $3.66 billion in net sales and other revenue achieved year-to-date through September 27, 2025.

Budget Shoppers seeking competitive prices and weekly deals

This group is highly responsive to value propositions, which is reflected in the company's focus on price investments. The success in attracting these shoppers is evidenced by the year-to-date comparable store sales excluding fuel increasing 1.9% over the prior year period ending September 27, 2025.

Weis Markets, Inc. uses specific strategies to capture this segment:

• Accelerated loyalty marketing rewards program.
• Price-competitive strategies across grocery categories.
• Use of private-label brands like Weis Quality.

Busy Families valuing convenience and omnichannel options

For families juggling schedules, convenience is key, and Weis Markets, Inc. has pushed its digital capabilities to meet this need. As of the first quarter of 2025, the company expanded its 'Weis 2 Go Online' service to 191 store locations, offering online ordering, delivery, and pickup options.

The overall customer engagement suggests these convenience options are working, as third quarter 2025 comparable store sales excluding fuel increased 2.5% year-over-year.

Health-Conscious Consumers looking for fresh, organic, and wellness products

This segment looks beyond basic groceries for specific quality indicators. Weis Markets, Inc. supports this demand by offering fresh produce, meat, seafood, bakery items, and pharmacy services in many locations.

The product mix tailored for wellness includes private-label brands such as Weis Organics, which complements national brands.

Regional customers in Pennsylvania, Maryland, New Jersey, New York, Delaware, West Virginia, and Virginia

Weis Markets, Inc. is fundamentally a regional player, with its store base heavily concentrated in a few key states. As of November 15, 2025, the company operated 204 stores in total across its service area. The distribution of these locations dictates where the majority of its customer base resides.

Here's the breakdown of store concentration across the primary operating regions:

State/Region	Number of Stores (as of Nov 2025)	Percentage of Total Stores
Pennsylvania	121	59%
Maryland	52	25%
Virginia	9	4%
New York, New Jersey, Delaware, West Virginia	Remaining Stores	Remaining Percentage

The third quarter 2025 net sales reached $1.24 billion, showing continued activity within these established trade areas.

Weis Markets, Inc. (WMK) - Canvas Business Model: Cost Structure

You're looking at the core expenses that keep the lights on and the shelves stocked at Weis Markets, Inc. (WMK). For a grocer, this structure is dominated by the cost of the product itself, followed closely by the people who sell it.

Cost of Goods Sold (COGS) for inventory is the single largest drain on revenue. Weis Markets, Inc. has maintained a Gross Margin in the expected range, with the Trailing Twelve Months (TTM) Gross Margin as of September 30, 2025, reported at 25.16%. This means for every dollar of sales, about 75 cents goes to the supplier or manufacturer. The cost structure is highly sensitive to product cost inflation, as noted by management navigating these trends in 2024.

The company self-distributes about 53% of its product using its own fleet, which helps manage logistics costs, but the remaining portion relies on direct store vendors and regional wholesalers. Weis Markets, Inc. also operates three manufacturing facilities for items like milk and fresh meat, which directly impacts COGS.

Here's a look at the key financial components based on the latest reported figures:

Cost Component	Period/Basis	Amount/Percentage
Net Sales Revenue	Fiscal Year Ended December 28, 2024	$4.77 billion
Gross Profit on Sales	Fiscal Quarter Ended September 2025	$308.69 million
Cost of Sales (Implied COGS)	Fiscal Quarter Ended September 2025	$1.24 billion
Operating Expenses (Total)	Fiscal Quarter Ended September 2025	$1.34 billion
Selling and Administration Expenses	Fiscal Quarter Ended September 2025	$284.9 million

Significant operating expenses for store labor and associate investments are the next major category. Employee expenses, covering wages, employer-paid taxes, health care benefits, and retirement plans, are substantial. For the 39-week period ended September 28, 2024, these costs comprised approximately 60.4% of the total Operating, general and administrative expenses. Weis Markets, Inc. employs approximately 22,000 full-time and part-time associates, with about 94% paid an hourly wage. Direct store labor, as a percent of sales, increased by 0.2% in 2024 compared to 2023, reflecting increased wage expenses for hourly staff. The company made increased investments in associates as a strategic imperative.

Capital expenditures for new store construction and remodels represent a commitment to modernizing and expanding the footprint. In fiscal year 2024, Weis Markets, Inc. completed 12 major store development projects and began construction on four new stores in growing markets, while also acquiring and converting two stores. Generally, about 15% to 20% of the capital expenditure budget is allocated specifically to store remodels, with the remainder going toward supply chain, technology, and other in-store projects.

Technology investments for e-commerce and loss prevention systems are a growing part of the cost base, aimed at efficiency. In fiscal year 2024, e-commerce sales saw significant growth, increasing by 46 percent for the year. Depreciation and amortization expense charged to Operating, general and administrative expenses was $25.8 million, or 2.2% of net sales, for the 13-week period ended September 28, 2024.

Marketing and loyalty program costs (price investments) are essential for driving traffic and competing on price. Weis Markets, Inc. mentioned sustained price investments and disciplined advertising and loyalty marketing programs as factors helping achieve 2024 results. Specifically, in the second quarter of 2024, the company increased its price investments by lowering prices on 600 high-demand dairy items as part of its Low, Low, Price program expansion. The Weis Rewards loyalty program was also noted as receiving continued investment, offering expanded fuel and retail product savings.

• The company operates 196 stores across Pennsylvania and surrounding states as of mid-2024.
• The Weis family currently owns approximately 65% of the outstanding shares.
• Quarterly cash dividends were maintained at $0.34 per share in May and July 2024.

Weis Markets, Inc. (WMK) - Canvas Business Model: Revenue Streams

The total revenue picture for Weis Markets, Inc. as of late 2025 shows a significant base from its core operations. Total Net Sales and other revenue reached $3.66 billion for the 39-week year-to-date period ended September 27, 2025.

To give you a clearer picture of the revenue composition, here is the breakdown from the first quarter of 2025, which totaled $1.20 billion in net sales and other revenue.

Revenue Category	Q1 2025 Amount (in millions)
Core Grocery Sales	$993.10
Pharmacy Sales	$148.09
Fuel Sales	$53.49
Manufacturing Revenue	$2.12

The core grocery sales represent the bulk of the business, encompassing fresh items, packaged goods, and private label products. Pharmacy sales contributed $148.09 million in Q1 2025.

Weis Markets, Inc. also generates revenue through its digital channels. The company expanded its 'Weis 2 Go Online' service to 191 store locations, supporting online ordering, pickup, and delivery options.

The primary revenue streams are clearly defined by category:

• Core grocery sales (fresh, packaged goods, private label)
• Pharmacy sales
• Fuel sales from in-store fuel centers
• Manufacturing revenue
• Online sales via the 'Weis 2 Go Online' service

The fuel segment added $53.49 million in revenue during the first quarter of 2025. It's defintely important to track these ancillary streams alongside the main grocery take.