|
PLDT Inc. (PHI): Business Model Canvas [Dec-2025 Updated] |
Fully Editable: Tailor To Your Needs In Excel Or Sheets
Professional Design: Trusted, Industry-Standard Templates
Investor-Approved Valuation Models
MAC/PC Compatible, Fully Unlocked
No Expertise Is Needed; Easy To Follow
PLDT Inc. (PHI) Bundle
You're looking to see how PLDT Inc. is actually making money as it aggressively pivots to fiber and digital services, and honestly, the numbers from the 2025 plan tell a clear story. We're talking about a $\text{₱}60 \text{ billion}$ capital expenditure guidance for the year, all aimed at maintaining that $\text{97}\%$ population coverage while scaling up Maya-which already has $\text{5.4} \text{ million}$ bank customers-and ensuring $\text{85}\%$ of service revenue still flows from mobile data and broadband subscriptions. This canvas breaks down exactly where the money is going, what assets they are leaning on, and how they plan to keep the lights on across fixed, wireless, and ICT. Dive in below to see the full nine blocks of their current operating engine.
PLDT Inc. (PHI) - Canvas Business Model: Key Partnerships
You're looking at the ecosystem PLDT Inc. (PHI) relies on to execute its strategy, which is heavily focused on digital infrastructure expansion and enterprise enablement as of late 2025. These alliances aren't just nice-to-haves; they are critical dependencies for hitting growth targets, deflecting regulatory friction, and securing future revenue streams.
Infrastructure Coordination and Network Buildout
While direct, granular data on tower asset sharing agreements with Globe Telecom isn't public, the industry's commitment to national coverage reveals significant infrastructure coordination. The three major Mobile Network Operators (MNOs), including PLDT and Globe Telecom, have jointly pledged to construct 1,050 new towers in Geographically Isolated and Disadvantaged Areas (GIDAs) between 2025 and 2028. This collective effort is designed to bring connectivity to approximately 12 million Filipinos in remote regions. Furthermore, PLDT and Globe, alongside DITO Telecommunity, signed a Memorandum of Understanding in March 2025 at MWC Barcelona to deploy federated CAMARA APIs under the GSMA Open Gateway initiative, focusing on leveraging 5G network resources for enhanced security and service innovation. Globe, for context, aims to expand its operational cell sites from 600 to 700 by the end of 2025.
This infrastructure push is heavily supported by regulatory alignment:
- Collaboration with the Anti-Red Tape Authority (ARTA) and the Department of the Interior and Local Government (DILG) to streamline permitting under Executive Order No. 32 (EO 32).
- PLDT Group's engagement with ARTA on policy reforms has been ongoing since 2019.
- A recent forum in October 2025 involving ARTA, DILG, DHSUD, and NEA saw over 300 participants to enforce these reforms.
- Coordination with the National Electrification Administration (NEA) to standardize fees imposed by electric cooperatives, which are known bottlenecks to deployment.
Here's a look at the scale of the joint infrastructure commitment:
| Partnering Entity | Infrastructure Focus | Target Metric | Timeline/Status |
| PLDT, Globe, DITO | New Tower Deployment in GIDAs | 1,050 new towers | 2025 to 2028 |
| PLDT, Globe, DITO | API Standardization (GSMA Open Gateway) | Federated CAMARA APIs deployment | MoU signed March 2025 |
| Globe (as an MNO peer) | Operational Cell Sites | Targeting 700 sites | By end of 2025 |
Strategic Cloud Alliances for Enterprise Solutions
PLDT Inc., primarily through its digital arm ePLDT, is cementing its role as a local cloud anchor for global hyperscalers. The group has unveiled plans to build the "biggest data centre" in the Philippines specifically to service giants like Microsoft and Google Cloud, alongside AWS. This strategy is underpinned by ePLDT's launch of the ePLDT Pilipinas Cloud (ePPC), which is positioned as the country's inaugural sovereign cloud, intended to house sensitive government data and applications. For Smart, the collaboration with Google Cloud is already yielding results, such as the adoption of Telecom Subscriber Insights to personalize services, announced in October 2023. More recently, PLDT Enterprise and ePLDT hosted a workshop with Google Cloud AI solutions to drive intelligent transformation among top retail brands, focusing on AI readiness and managed services.
Technology Vendor Ecosystem for Modernization
The network modernization, particularly for 5G, depends on established relationships with global equipment providers. Key network vendors enabling PLDT's infrastructure include Nokia, Huawei, and Ericsson. PLDT has been actively positioning the convergence of 5G and AI as the future of the telco business, as articulated by the COO/CTO at the 2025 Mobile World Congress. Specifically, PLDT signed a Memorandum of Understanding with Nokia in June 2024 to build 5G private wireless networks for enterprise clients in sectors like manufacturing, mining, and ports. Furthermore, PLDT's data center unit, VITRO Inc., partnered with Nokia in March 2025 to enhance data center solutions, making them AI-ready for workloads like Generative AI (GenAI) training and inference. VITRO completed the structure of its 50-megawatt hyperscale VITRO Sta. Rosa, its largest data center to date.
Collaboration with IBPAP for the IT-BPM Sector
PLDT Enterprise maintains a deep, strategic alliance with the Information Technology and Business Process Association of the Philippines (IBPAP), spanning over two decades. This partnership is explicitly designed to support IBPAP's Roadmap 2028, which targets expanding the IT-BPM footprint beyond Metro Manila and embedding AI into service delivery. The IT-BPM sector is a major economic pillar, projected to generate $42 billion in revenues in 2025, contributing at least 8 percent of GDP, and employing 1.97 million workers. PLDT Enterprise provides the essential fixed, wireless, and ICT backbone-including subsea cable systems and cloud platforms-necessary for the sector's continued growth and resilience, especially in enabling hybrid work models and regional inclusion.
The key focus areas of this renewed commitment include:
- Supporting the vision of global leadership in high-value IT-BPM services.
- Reinforcing infrastructure for digital upskilling and regional inclusion.
- Aligning policy advocacy with IBPAP's strategic goals for 2028.
This alignment helps ensure PLDT Inc. remains the preferred digital services partner for the B2B market.
PLDT Inc. (PHI) - Canvas Business Model: Key Activities
PLDT Inc. focuses its primary operational efforts on maintaining and aggressively expanding its core infrastructure while scaling high-growth digital adjacencies.
Expanding and maintaining the Philippines' most extensive fiber network.
The continuous deployment of fiber infrastructure remains central to PLDT Inc.'s operations, underpinning both fixed and mobile services. You need to know the scale of this physical asset base to gauge future capacity and reach.
| Network Metric | Data Point |
| Total Fiber Subscribers (Latest Reporting) | 3.4 million |
| Homes Passed by Fiber Network | 18.5 million |
| Population Coverage (5G and 4G Networks) | About 97% |
Operating hyperscale data centers and cloud services (ePLDT/VITRO).
ePLDT's data center arm, VITRO, is key to capturing enterprise and hyperscale cloud demand, especially with the focus on AI workloads. They are actively expanding capacity to meet this need.
- VITRO currently operates 11 data centers nationwide.
- VITRO Sta. Rosa, the country's first AI-ready hyperscale facility, has an initial IT capacity of 50 megawatts (MW).
- VITRO is building its 12th data center in General Trias, Cavite, planned for a 100 MW capacity.
- The estimated cost for the planned General Trias data center is ₱40 billion.
- VITRO recorded a 36% rise in colocation revenues.
- The existing network powers the mission-critical operations of over 400 local and multinational companies.
Developing and scaling digital financial services via Maya.
The fintech unit is a significant value driver, having achieved profitability and demonstrating strong lending metrics. Here's the quick math on their scale as of early 2025, building on end-2024 performance.
- Maya achieved net income profitability in the first quarter of 2025.
- Total deposits reached ₱43.6 billion as of Q1 2025.
- The bank customer base surged to 5.4 million by end-2024 (a 71% year-on-year increase).
- The borrower base nearly doubled to 1.6 million by end-2024.
- Loan disbursals in Q1 2025 reached nearly ₱28 billion.
- The Non-Performing Loan (NPL) ratio stood at 3.8% in 2024, below the industry average of 7.1%.
- Maya's consolidated core income for the first nine months of 2025 was ₱1.6 billion.
Implementing CapEx discipline; full-year 2025 guidance is ₱60 billion.
PLDT Inc. is actively managing its spending to improve cash flow generation, a clear action to de-leverage and fund strategic growth areas efficiently. What this estimate hides is the shift in spend allocation within the total.
| CapEx Metric (FY 2025) | Amount (PHP) |
| Full-Year Guidance (Latest) | ₱60 billion |
| CapEx for First 9 Months of 2025 | ₱43 billion |
| CapEx Intensity (9M 2025) | 27% |
Investing in AI and network advancements (e.g., Filipinas AI platform).
The strategic push into intelligence involves both software and infrastructure. The $\text{100-MW}$ data center is designed to directly support these AI ambitions, which is a clear action to capture future enterprise demand.
- PLDT Inc. recently unveiled the country's first AI-ready hyperscale data center, VITRO Santa Rosa (VSR).
- VSR hosts live GPU servers powering ePLDT's AI Stack solution.
- Investments continue for network modernization, including submarine cable systems.
PLDT Inc. (PHI) - Canvas Business Model: Key Resources
You're looking at the core assets that power PLDT Inc.'s entire operation as of late 2025. These aren't just line items on a balance sheet; they are the physical and digital foundations that let the company compete.
Physical Network Infrastructure
The sheer scale of the physical network is a massive barrier to entry for competitors. This includes the terrestrial and submarine assets that move data both within the Philippines and internationally.
- Extensive Fiber Optic Backbone: The total domestic fiber optic network is stated as around 1.2 million cable kilometers.
- The company continues to enhance its international reach. For instance, the Apricot undersea cable system is slated for full completion by 2027, which is a 12,000-kilometer system.
- The Asia Direct Cable (ADC) System, completed and expected to be ready for service in Q1 2025, spans 9,988-kilometer.
The mobile network is the other half of the connectivity equation, ensuring broad access for Smart Communications Inc. subscribers.
- Nationwide 5G/4G network collectively covers around 97% of the Philippine population.
- For the nine months ending September 2025, wireless revenues reached ₱63.2 billion.
- Mobile data revenues for the first nine months of 2025 stood at ₱57.3 billion, up 1% year-on-year.
- 5G Adoption: As of Q3 2025, the number of 5G devices on Smart's network reached 10.5 million, up 39% year-on-year.
Digital and Data Center Assets
PLDT Inc. is heavily invested in digital platforms and the physical infrastructure to support cloud and AI workloads through its subsidiary, ePLDT.
The VITRO data center network is a critical resource, especially with the focus on AI-ready facilities.
| VITRO Data Center Metric | Value/Status (Late 2025) |
|---|---|
| Total Number of Data Centers (Existing) | 11 |
| Total IT Power Capacity (Across 11 Centers) | 100 MW |
| Largest Existing Facility (VITRO Sta. Rosa) | 50 MW capacity |
| Planned 12th Data Center Capacity | Up to 100 MW |
| Estimated Cost for 12th Center (General Trias) | ₱40 billion |
VITRO Inc. saw its colocation revenues rise by 36% compared to the prior year, driven by demand from financial institutions and public sector clients.
The digital banking platform, Maya, represents a significant non-telecom asset, showing a clear path to profitability.
- Maya sustained profitability, posting ₱532 million in net income in Q3 2025.
- Maya's equity share contributed ₱603 million to PLDT's core income in the first nine months of 2025.
- Total loan disbursements since the launch of Maya Bank climbed to ₱187 billion as of end-September 2025.
- Deposit balances reached ₱57 billion as of end-September 2025.
- The fintech's customer base expanded to nine million bank users as of the first nine months of 2025.
Brand Equity and Financial Performance Context
Strong brand equity is evidenced by the financial performance across the key service segments as of the nine months ending September 2025.
| PLDT Segment | Revenue (9M 2025) | Year-on-Year Change |
|---|---|---|
| Total Service Revenues | ₱145.9 billion | Up 1% |
| Home (Fiber) Revenues | ₱45.7 billion / ₱44.5 billion | Home Fiber Revenues grew 7% |
| Enterprise Revenues | ₱35.6 billion | ICT revenues grew 27% |
The overall group EBITDA for the nine-month period was ₱82.8 billion, maintaining a 52% margin.
PLDT Inc. (PHI) - Canvas Business Model: Value Propositions
You're looking at the core reasons why customers choose PLDT Inc. (PHI) over the competition, grounded in the actual performance metrics as of late 2025. It's about the scale of the integrated network and the specific, measurable benefits delivered by each segment.
Fully integrated fixed, wireless, and ICT services ecosystem
PLDT Inc. remains the country's largest fully integrated telecommunications company, which means you get services spanning fixed line, wireless, and enterprise digital solutions all under one roof. This integration supports a massive infrastructure footprint that underpins all offerings.
The network scale as of late 2025 is substantial:
- The PLDT Group's fiber backbone spans approximately 1.24 million cable kilometers of domestic and international fiber as of September 2025.
- Smart's combined 5G and 4G network covers about 97% of the population.
- Individual Wireless segment generated revenues of ₱63.2 billion for the first nine months of 2025.
Here's a snapshot of the Enterprise segment, which leverages this integrated ecosystem:
| Metric | Value (9M 2025) | YoY Change |
| PLDT Enterprise Revenues | ₱35.6 billion | N/A |
| Corporate Data/ICT Revenues | ₱26.7 billion | Up 2% |
| Overall ICT Revenues | N/A | Up 27% |
High-speed, reliable fiber connectivity (97% of Home revenue is fiber)
For the Home segment, the value proposition is clear: premium, high-speed fiber connectivity, rapidly phasing out older technologies. This focus drives premium pricing and low customer attrition. Honestly, the numbers show customers are willing to pay for this reliability.
Key performance indicators for PLDT Home in the first nine months of 2025:
- Fiber-only revenues grew 7% year-on-year, reaching ₱44.5 billion.
- Fiber accounted for 97% of total Home revenues, which stood at ₱45.7 billion.
- Total fiber connections reached 3.63 million as of end-September 2025.
- The industry's highest Average Revenue Per User (ARPU) was ₱1,485 in the first half of 2025.
- Churn remained at the industry's lowest rate of 1.93% in H1 2025.
Seamless digital finance and payment solutions through Maya
Maya is delivering a significant financial turnaround, proving the value of PLDT Inc.'s diversification into fintech. It's no longer just a cost center; it's a profit contributor.
Maya's financial impact for the first half of 2025:
| Metric | Value (H1 2025) | Context |
| Core Income Contribution | ₱406 million | A P1.1 billion turnaround from prior year's loss |
| Bank Customer Base | 8.2 million | Deposits reached ₱50.4 billion |
| Q2 2025 Net Income | ₱582 million | Strong quarterly performance |
By the third quarter of 2025, the momentum continued:
- Deposit balances climbed to ₱57 billion, up 59% year-on-year.
- Total loan disbursements reached ₱187 billion since the launch of Maya Bank.
- The equity share from Maya's core income helped PLDT's consolidated core income reach ₱25.8 billion for the first nine months of 2025.
Enterprise-grade cloud, cybersecurity, and data center offerings
For enterprise customers, the value is in advanced, secure digital transformation services built on top of the core network. The growth in ICT services, especially data centers and cybersecurity, is outpacing general corporate data revenue growth.
Data center performance via VITRO Inc. and ePLDT (9M 2025):
- ePLDT and VITRO Inc. posted combined revenues of ₱4.88 billion, a 24% year-on-year increase.
- Data center colocation revenues specifically jumped 36% compared to a year ago.
- VITRO Sta. Rosa, the AI-ready hyperscale data center, offers 50 MW of capacity, which is half of VITRO's total portfolio capacity of 100 MW.
Cybersecurity and managed services show strong adoption:
- Cybersecurity services revenue rose by 69% in Q1 2025.
- Managed IT services expanded by 101% in Q1 2025.
Network resilience via the 'Always On' fiber-to-wireless failover modem
This is a direct response to the necessity of uninterrupted connectivity, treating internet access like a utility. The 'Always On' modem provides automatic failover from fiber to a wireless connection, and it even manages the service request for you. That's defintely a strong value-add for remote workers and online learners.
The specifics of the 'Always On' add-on service (as of late 2024/early 2025):
| Feature | Specification/Cost |
| Add-on Cost | ₱299 per month (on top of plan) |
| Backup Technology | Unlimited LTE (powered by Smart) |
| LTE Backup Speed (Max Download) | Up to 300 Mbps |
| Automatic Action on Fiber Loss | Generates a repair ticket automatically |
The LTE backup utilizes the LTE Cat 6 version, offering download speeds up to 300 Mbps and upload speeds up to 50 Mbps. Finance: draft 13-week cash view by Friday.
PLDT Inc. (PHI) - Canvas Business Model: Customer Relationships
Hyper-segmented and personalized mobile offers using data analytics
PLDT Inc. uses data analytics to tailor offers for its mobile base. Active data users reached 42.4 million as of end-September 2025. Mobile data revenues, which include Fixed Wireless Access (FWA), totaled ₱57.3 billion for the first nine months of 2025, marking a 1% increase year-on-year. Mobile data revenues alone were ₱56 billion, also up 1%. This personalization is supported by Customer Value Management (CVM) initiatives that adjust offers based on usage patterns to keep the prepaid base active. The 5G device base continues to drive usage; the share of 5G devices in the total base improved to 18% by the third quarter of 2025. For the first half of 2025, 5G traffic surged by 84% year-on-year.
The segmentation efforts are visible across the mobile data landscape:
- Mobile data revenues (9M 2025): ₱56 billion
- Fixed Wireless Access (FWA) revenues (9M 2025): Growth of 18%
- Overall data traffic growth (9M 2025): 6%
Dedicated account management for large Enterprise and Government clients
For Enterprise and Government clients, PLDT Enterprise focuses on high-value, contract-specific services. Enterprise revenues for the first nine months of 2025 reached ₱35.6 billion. Within this, Corporate Data/ICT revenues showed a return to growth, increasing by 2% to ₱26.7 billion for the same period. Contract-specific services specifically saw a strong increase of 25%, tied to the ramp-up of key ICT projects. The public sector segment experienced some near-term friction, as deal closures were impacted by changes following the May elections in the first half of 2025.
| Enterprise Segment Metric (9M 2025) | Amount (PHP) | Year-on-Year Change |
| PLDT Enterprise Revenues | ₱35.6 billion | Not specified |
| Corp Data/ICT Revenues | ₱26.7 billion | +2% |
| Contract-Specific Services Growth | N/A | +25% |
Digital self-service and support via the Maya and Smart apps
Digital self-service is heavily channeled through the Maya and Smart applications, which are central to PLDT Inc.'s digital ecosystem. Maya, the fintech platform, sustained its profitability streak, delivering its third consecutive profitable quarter in Q3 2025, with a net income of ₱532 million in that quarter alone. The Maya bank customer base expanded to nine million as of the third quarter of 2025, with deposit balances reaching ₱57 billion, a 59% surge year-on-year. For the core mobile business, Smart's combined 5G/4G network covers approximately 97% of the population, ensuring broad digital access for support channels.
Key Maya financial and user metrics (as of 9M 2025):
- Maya Bank Customer Base: 9 million users
- Maya Deposit Balances: ₱57 billion
- Maya Total Loan Disbursements (Since Launch): ₱187 billion
Community digital inclusion programs like AI-in-a-Box
PLDT Inc. actively engages in community digital inclusion, using programs to upskill various sectors. The AI-in-a-Box initiative, which brings artificial intelligence (AI) training to communities, reached over 1,100 individuals in the first half of 2025. This group included media practitioners, LGU staff, freelancers, farmers, persons with disabilities, women at risk, and MSMEs. Separately, the Group's cybersecurity awareness campaign, #BeCyberSmart, reached more than 2,000 participants, covering students, teachers, parents, MSMEs, farmers, and media practitioners during the same period.
High-touch service for high-ARPU fiber subscribers
The high-value fiber segment receives service quality that supports premium pricing and low churn. PLDT Home maintained industry leadership with the highest Average Revenue Per User (ARPU) at ₱1,485 in the first half of 2025. Fiber-only revenues grew by 7% year-on-year to ₱44.5 billion for the first nine months of 2025, now constituting 97% of total Home revenues. Total fiber subscribers reached 3.63 million as of end-September 2025. A key indicator of high-touch service success is plan adoption: well over 80% of new customers chose higher-value broadband plans (₱1,299 and up), and 87% of the total subscriber mix is on plans of ₱1,000-and-up.
PLDT Inc. (PHI) - Canvas Business Model: Channels
You're looking at how PLDT Inc. (PHI) gets its services and products into the hands of its customers as of late 2025. It's a multi-pronged approach, mixing physical presence with heavy digital reliance.
Physical retail stores and accredited dealer networks remain critical touchpoints, especially for home broadband sign-ups and new mobile connections. PLDT and Smart continued to enhance this physical footprint, unveiling seven (7) new full Experience Hubs and refreshing at least ten (10) PLDT and Smart Stores nationwide in 2024 to serve as community hubs for connectivity needs.
Here's a look at the scale of the customer base these channels serve, based on the latest available figures:
| Metric | Value (As of 9M 2025 or Latest Reported) | Period/Date |
| Total Fiber Subscribers | 3.63 million | End-September 2025 |
| Total Home Revenues | ₱45.7 B | 9M 2025 |
| Active Mobile Data Users | 41.6 M | End-June 2025 |
| Individual Wireless Revenues | ₱63.2 B | 9M 2025 |
The direct sales force is the primary channel for the business-to-business and public sector segments. This dedicated team focuses on securing and managing large-scale contracts for connectivity and digital solutions.
PLDT Enterprise revenues, which this direct sales effort drives, reached ₱35.6 B for the first nine months of 2025. Within that, Corporate Data/ICT Revenues were ₱26.7 B as of 9M 2025, showing the importance of direct engagement for these high-value services.
Mobile applications are a major transactional channel, especially for the consumer base. The integration between the telco services and the digital financial arm is a key feature of this channel strategy.
- Data-free access to the Maya App is offered to all Smart and TNT mobile subscribers from October 6 to December 31, 2025.
- Zero convenience fees for purchasing Smart and TNT load are available via the Maya app for all Maya users from October 6 to December 31, 2025.
- Exclusive data offers, like Magic Data 99, are available to Maya users via the Maya and Smart apps.
- Mobile Data Revenues for the Wireless Consumer segment were steady at ₱56 B in 9M 2025.
Extensive online and digital sales platforms support the entire portfolio, from self-service sign-ups for PLDT Home Fiber to digital account management. The success of the fiber rollout is a testament to the effectiveness of these digital pathways, with Fiber Revenues growing 7% year-on-year to reach ₱44.5 B in 9M 2025, making up 97% of Total Home Revenues (₱45.7 B).
Customer service hotlines and social media channels serve as essential support and engagement channels. These platforms handle service inquiries, technical support, and feedback. For instance, the Maya app includes a 'Get help' section accessible via the Profile for user support.
Finance: draft 13-week cash view by Friday.
PLDT Inc. (PHI) - Canvas Business Model: Customer Segments
You're looking at the specific groups PLDT Inc. (PHI) serves right now, based on their latest operational figures through September 2025.
The customer base for PLDT Inc. (PHI) is segmented across consumer connectivity, enterprise solutions, and digital financial services. The sheer scale of the wireless consumer base remains a foundation, though the focus is clearly shifting to higher-value data services.
For the Wireless Consumers, the engagement metric shows significant scale:
- Active data users reached 42.4 million as of end-September 2025.
The Residential/Home Users segment is heavily concentrated on fiber infrastructure, showing strong adoption of premium plans:
Total fiber subscribers reached 3.63 million as of end-September 2025. This segment saw 96,000 fiber net additions in the third quarter of 2025 alone.
PLDT Enterprise serves both Large Enterprises and SMEs, alongside the Government Sector, with connectivity and ICT solutions. The Enterprise segment revenue for the first nine months of 2025 was substantial, showing continued demand for digital transformation projects.
Here's a breakdown of the key figures for the B2B and Public Sector segments as of the first nine months of 2025:
| Customer Group Focus | Revenue Metric (9M 2025) | Value |
| Large Enterprises and SMEs (Total Enterprise) | Enterprise Revenues | ₱35.6 billion |
| Large Enterprises and SMEs (Specific ICT) | Corporate Data/ICT Revenues | ₱26.7 billion |
| Government Sector | Included within Enterprise Revenues | Part of ₱35.6 billion |
Finally, the Digital Finance Users through Maya represent a distinct, high-growth customer base that is now contributing positively to core income.
Maya's banking and lending customer metrics as of the first nine months of 2025 are:
- Bank Customers: nine million
- Borrowers: 2.4 million
PLDT Inc. (PHI) - Canvas Business Model: Cost Structure
You're looking at the major outflows for PLDT Inc. (PHI) as of late 2025, focusing on what it takes to keep that massive network running and expanding. The cost structure is heavily weighted toward infrastructure investment and the ongoing operational expense of a nationwide telecom footprint.
Capital Expenditure (CapEx) for network build-out is a primary driver. For the full 2025 fiscal year, PLDT Inc. has guided its CapEx to approximately ₱60 billion. This spending is directed at new cell sites, 5G upgrades, home fiber port expansion, and modernizing IT infrastructure, including AI-ready data centers and submarine cable investments. As of the first nine months of 2025, the actual spending was reported at ₱43.0 billion, showing a lower capital intensity ratio of 27% for that period, which is a positive sign for cash flow management.
The operational costs, which include network operating costs, including power and site maintenance, are managed tightly, as evidenced by the steady profitability metrics. The company maintained a consolidated EBITDA margin of 52% in the first half of 2025 and for the first nine months of 2025. This margin reflects the balance between revenues and operating expenses before accounting for depreciation, amortization, and financing charges.
Depreciation and amortization is a significant, non-cash charge reflecting the wear and tear of the extensive physical assets. While the specific figure of ₱26.043 billion for 1H 2025 was requested, the latest reported consolidated EBITDA for the first nine months of 2025 was ₱82.8 billion, with a 52% margin.
Personnel and employee benefits costs are necessary to manage the operations, sales, and technology development across the entire group. The cost structure is supported by a large operational base, with 41.6 million active mobile data users as of mid-2025 and over 59 million mobile subscribers as of end-June 2025.
Financing costs from debt for infrastructure investments are managed through a disciplined approach to leverage. As of end-September 2025, Consolidated Net Debt stood at ₱289.0 billion, with Gross Debt at ₱299.4 billion. This debt load supports the ongoing capital-intensive nature of the business. To be fair, managing the interest expense on this level of debt is a constant focus for the finance team.
Here is a snapshot of the key financial metrics that define the cost side of the PLDT Inc. equation as of the latest available data in 2025:
| Cost Component/Metric | Value (PHP) | Period/Context |
| Full Year 2025 CapEx Guidance | ₱60 billion | Full Year 2025 Guidance |
| CapEx Incurred | ₱43.0 billion | 9 Months Ended September 2025 |
| Consolidated EBITDA | ₱82.8 billion | 9 Months Ended September 2025 |
| EBITDA Margin | 52% | 1H 2025 and 9M 2025 |
| Net Debt | ₱289.0 billion | End-September 2025 |
| Gross Debt | ₱299.4 billion | End-September 2025 |
The company is clearly focused on efficiency, as shown by the reduced CapEx guidance and the stable EBITDA margin, even while servicing substantial debt. The goal is to drive positive free cash flow, which was achieved as of September 2025, ahead of the initial 2026 forecast.
- Network build-out spending is prioritized for revenue-generating infrastructure.
- EBITDA margin stability at 52% signals tight control over operating expenses.
- Debt management is key, with 13% of Gross Debt denominated in U.S. dollars.
- The company achieved positive free cash flows as of September 2025.
Finance: draft 13-week cash view by Friday.
PLDT Inc. (PHI) - Canvas Business Model: Revenue Streams
You're looking at how PLDT Inc. (PHI) is bringing in the cash as of late 2025. Honestly, the story is all about data and fiber dominance, with the fintech arm finally pulling its weight. Here's the quick math on where the money is coming from based on the first nine months of 2025 results.
Mobile Data and Broadband Subscriptions are the engine room, making up a massive chunk of the business. Data and broadband revenues accounted for 85% of Consolidated Service Revenues for the first nine months of 2025, hitting a total of ₱123.6 billion. That's the core of the operation right there.
The fixed line side is clearly pivoting to fiber. Fixed Broadband (Fiber) Revenue saw solid growth, increasing 7% to reach ₱44.5 billion in the 9M 2025 period. This revenue stream now makes up 97% of the total PLDT Home revenues, which were ₱45.7 billion for the same nine months. It's a clear sign that the massive fiber buildout is paying off in the top line.
For the Enterprise and ICT Services segment, we're seeing a return to growth, which is good news given the capital intensity of that sector. Corporate data and ICT revenues grew by 2% in 9M 2025, totaling ₱26.7 billion. Overall Enterprise revenues for the period were ₱35.6 billion. Within that, ICT revenues, which include things like managed IT and cybersecurity, were up a strong 27% year-on-year.
The digital side, Digital Financial Services via Maya, is now a contributor to the bottom line, not just a drain. For the 9M 2025 period, Maya contributed ₱603 million to PLDT's core income. This marks a significant turnaround, as the company sustained profitability for the third consecutive quarter. Maya's bank customer base reached 8.2 million as of end-June 2025, with deposits climbing to ₱50.4 billion.
We can't forget the Legacy Services. Voice and SMS are definitely a declining revenue source, which is why the overall Wireless Consumer segment revenue was slightly down at ₱63.2 billion for 9M 2025, despite mobile data growth. The drag from these older services is what PLDT has to constantly offset with its newer offerings.
Here is a snapshot of the key revenue drivers for the first nine months of 2025:
| Revenue Stream Category | 9M 2025 Value (PHP) | Year-on-Year Growth/Share |
| Data and Broadband (Total) | ₱123.6 billion | 85% of Net Service Revenues |
| Fixed Broadband (Fiber) Revenue | ₱44.5 billion | Grew 7% |
| Corporate Data/ICT Revenue | ₱26.7 billion | Grew 2% |
| Total Wireless Consumer Revenue | ₱63.2 billion | Slightly down due to legacy brands |
| Maya Contribution to Core Income | ₱603 million | Positive Contributor |
You can see the strategic shift clearly when you break down the Wireless segment, too. Mobile data and fixed wireless combined are where the focus is:
- Mobile Data Revenues: ₱56 billion (up 1%)
- Fixed Wireless Revenues: Up 18% year-on-year
- Total Data (Mobile Data + Fixed Wireless): ₱57.3 billion (up 1%), accounting for 91% of total wireless revenues.
Finance: review the Q4 2025 budget against the 9M 2025 run-rate for Enterprise ICT growth by next Tuesday.
Disclaimer
All information, articles, and product details provided on this website are for general informational and educational purposes only. We do not claim any ownership over, nor do we intend to infringe upon, any trademarks, copyrights, logos, brand names, or other intellectual property mentioned or depicted on this site. Such intellectual property remains the property of its respective owners, and any references here are made solely for identification or informational purposes, without implying any affiliation, endorsement, or partnership.
We make no representations or warranties, express or implied, regarding the accuracy, completeness, or suitability of any content or products presented. Nothing on this website should be construed as legal, tax, investment, financial, medical, or other professional advice. In addition, no part of this site—including articles or product references—constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any securities, franchises, or other financial instruments, particularly in jurisdictions where such activity would be unlawful.
All content is of a general nature and may not address the specific circumstances of any individual or entity. It is not a substitute for professional advice or services. Any actions you take based on the information provided here are strictly at your own risk. You accept full responsibility for any decisions or outcomes arising from your use of this website and agree to release us from any liability in connection with your use of, or reliance upon, the content or products found herein.