Sterling Bancorp, Inc. (SBT) BCG Matrix

Sterling Bancorp, Inc. (Southfield, MI) (SBT): BCG Matrix [Dec-2025 Updated]

US | Financial Services | Banks - Regional | NASDAQ
Sterling Bancorp, Inc. (SBT) BCG Matrix

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You're looking at the strategic health of the former Sterling Bancorp, Inc. (SBT) assets now nested within Webster Financial Corporation (WBS) as we hit late 2025. Honestly, the landscape is mixed: we've got some legacy commercial deposit bases acting as reliable Cash Cows, funding the growth in specialized lending Stars, but we also have significant baggage, particularly in office Commercial Real Estate, which are definite Question Marks facing tough market realities in this environment. To make the right capital calls for the rest of the year, you need to see exactly which former SBT units are poised to thrive and which ones are dragging down returns-the full matrix breakdown below tells that story.



Background of Sterling Bancorp, Inc. (Southfield, MI) (SBT)

You're looking at Sterling Bancorp, Inc. (SBT), headquartered in Southfield, Michigan, and honestly, its story in late 2025 is defined by a major exit. For years, Sterling Bancorp, Inc. served as the unitary thrift holding company for Sterling Bank and Trust, F.S.B., providing standard community banking services to individuals and businesses. This included offering checking, savings, and various loan products like residential mortgage and commercial lending.

The critical event that shapes the company's current status occurred in the first quarter of 2025. Sterling Bancorp, Inc. entered into a definitive agreement to sell all the stock of its bank subsidiary to Jacksonville, Florida-based EverBank Financial Corp. The deal was for a fixed cash consideration of $261,000,000.

This transaction officially closed on April 1, 2025. As a direct consequence of selling the core operating asset, the company announced the adoption of a Plan of Dissolution shortly thereafter. This meant the holding company was winding down its affairs under Michigan law and preparing for delisting from the Nasdaq Capital Market, where it traded under the ticker SBT.

To give you a sense of the scale before this final move, the company's 2024 financial performance showed total revenue of $66.06 million, with net earnings for that year coming in at $2.14 million. You should know that this entity was also navigating the aftermath of past issues, specifically related to its defunct Advantage Loan Program, which had created a significant revenue void for the bank.

By late 2025, Sterling Bancorp, Inc. is essentially a shell entity executing the final steps of its dissolution plan following the sale of its banking operations, which included closing its Michigan branch on March 31, 2025. The focus now shifts from banking operations to the distribution of the sale proceeds to its shareholders.



Sterling Bancorp, Inc. (Southfield, MI) (SBT) - BCG Matrix: Stars

Stars are defined by having high market share in a growing market. Stars are the leaders in the business but still need a lot of support for promotion a placement. If market share is kept, Stars are likely to grow into cash cows. The business units or products with the best market share and generating the most cash are considered Stars. Monopolies and first-to-market products are frequently termed Stars too. However, because of their high growth rate, Stars consume large amounts of cash. This generally results in the same amount of money coming in that is going out. Stars can eventually become Cash Cows if they sustain their success until a time when a high-growth market slows down. A key tenet of a Boston Consulting Group (BCG) strategy for growth is to invest in Stars'

Sterling Bancorp, Inc. (SBT) concluded the sale of its primary operating asset, Sterling Bank and Trust, F.S.B., to EverBank Financial Corp on April 1, 2025, for a fixed cash consideration of $261 million. Following this, the Company adopted a Plan of Dissolution. Therefore, operational data for 2025 reflecting high growth in the specified categories is superseded by the wind-down activities.

The last reported operational performance metrics, reflecting the final state of the business units prior to the sale closing, are from the fourth quarter of 2024, which was reported in January 2025:

  • Reported Q4 2024 Net Income: $1.2 million.
  • Reported Q4 2024 Diluted Earnings Per Share: $0.02.
  • Full-Year 2024 Net Income: $2.1 million.
  • Total Assets as of December 31, 2024: $2.4 billion.
  • Total Deposits as of December 31, 2024: $2.1 billion.

The initial liquidating distribution to shareholders was declared in 2025 following the closing of the sale.

Specialized Commercial & Industrial (C&I) lending units, digital-first commercial deposit gathering initiatives, high-yield commercial loan products, and wealth management services for high-net-worth commercial clients are the conceptual categories for Stars. The final reported loan portfolio composition, as of December 31, 2024, included Commercial Real Estate loans and Commercial and Industrial loans.

Conceptual Star Unit Final Reported Metric (2024 Year-End/Q4) Value
Commercial & Industrial Lending Exposure (Conceptual) Total Portfolio Loans (as of 12/31/2024) Not explicitly broken out from total loans
Digital-first Commercial Deposit Gathering (Conceptual) Total Deposits (as of 12/31/2024) $2.1 billion
High-yield, Short-duration Commercial Loan Products (Conceptual) Full Year 2024 Net Interest Income $56.5 million
Wealth Management Services (Conceptual) Non-interest Income (Full Year 2024) $1.1 million

The Net Interest Margin (NIM) for Q4 2024 was 2.24%.

The final cash proceeds from the sale of the Bank were $261 million.

The Company's consolidated leverage ratio at the end of 2024 was 14.18%.



Sterling Bancorp, Inc. (Southfield, MI) (SBT) - BCG Matrix: Cash Cows

The components identified as Cash Cows for Sterling Bancorp, Inc. (Southfield, MI) (SBT) represent the core, stable operations of its subsidiary, Sterling Bank and Trust, F.S.B., immediately preceding the sale transaction that closed on April 1, 2025. These units were characterized by high market share within their niche segments but operated in a mature banking environment, generating consistent cash flow that supported the corporate structure prior to the dissolution plan.

The core, non-interest-bearing commercial deposit base provided a stable, low-cost funding source. As of March 31, 2024, this base stood at $32.7 million. This figure reflects the last reported data point for this specific funding component before the April 2025 closing date, illustrating a mature, albeit relatively small, source of low-cost funding. The migration of customer balances from money market accounts into time deposits, noted in Q1 2024, suggests a focus on rate-sensitive funding, but the non-interest-bearing component remained a stable floor.

The established, high-quality, multi-family residential lending portfolio, while the Bank suspended new residential originations in early 2023, represented a legacy asset class with a long track record. Credit quality remained a focus, with nonperforming loans reported at $9.3 million, or 0.72% of total loans, as of March 31, 2024. The provision for credit losses for Q1 2024 was $41 thousand, indicating minimal expected credit losses from this portfolio leading into 2025.

Traditional middle-market C&I lending relationships were a key driver of consistent, predictable net interest income. While specific 2025 portfolio figures are unavailable due to the sale, the overall loan book at March 31, 2024, was $1.3 billion, which declined 3% from the end of 2023. This segment was crucial for generating the Net Interest Income (NII) that sustained operations, even as the Net Interest Margin (NIM) faced pressure, reported at 2.52% in Q1 2024.

Servicing fees from legacy loan portfolios represented a steady, low-growth revenue stream requiring minimal new capital investment. The Total Non-Interest Income for Q1 2024 was $0.199 million. This revenue stream is the definition of a passive cash generator, requiring maintenance rather than aggressive growth investment.

The ultimate financial realization of these assets in 2025 was the corporate-level distribution event, which is the final 'milking' of the remaining value. The company declared an initial liquidating distribution of $4.85 per share, totaling approximately $252 million, payable on April 8, 2025, to shareholders of record as of April 1, 2025. This distribution followed the closing of the sale of the Bank subsidiary for a fixed cash price of $261 million.

Here's a look at the last reported deposit mix data for the Bank subsidiary, which supported these operations:

Deposit Category Amount (as of March 31, 2024) Percentage Change from Dec 31, 2023
Total Deposits $2.0 billion 0%
Time Deposits $901.0 million +3%
Money Market, Savings and NOW Deposits $1.1 billion -2%
Noninterest-bearing Deposits $32.7 million -7%

The Cash Cow status is best summarized by the final corporate action, which monetized the accumulated value from these stable business units:

  • Sale price of the Bank subsidiary: $261 million in cash.
  • Initial liquidating distribution per share: $4.85.
  • Total initial liquidating distribution: approximately $252 million.
  • Record date for distribution: April 1, 2025.

The Q4 2024 reported revenue, the last full quarter before the final 2025 events, was $13.6 million. Honestly, you see the cash flow being extracted directly in the final distribution, not in ongoing operational metrics for the entity as of late 2025.



Sterling Bancorp, Inc. (Southfield, MI) (SBT) - BCG Matrix: Dogs

Dogs are business units or products with a low market share in low-growth markets. These units frequently break even, tying up capital without significant returns, making them candidates for divestiture, which Sterling Bancorp, Inc. executed with the sale of Sterling Bank and Trust, F.S.B. to EverBank Financial Corp, closing on April 1, 2025.

The following data reflects the financial profile leading into the wind-down and sale process, indicative of areas that were likely classified as Dogs:

Financial Metric Value (USD Millions) Period End Date Citation Reference
Total Revenue 58 12/31/2024 cite: 1
Net Interest Income 56 12/31/2024 cite: 1
Total Non-Interest Income 1.06 12/31/2024 cite: 1
Total Non-Interest Expense 62 12/31/2024 cite: 1
Net Income / (Loss) Attributable to Common Shareholders 2.14 12/31/2024 cite: 1
Net Interest Margin (NIM) 2.30% 09/30/2024 cite: 7
Nonperforming Loans (as % of Total Assets) 0.54% 09/30/2024 cite: 7

The pressure on profitability, as noted in early 2024 reports, stemmed from deposit costs increasing somewhat faster than earning asset yields. This dynamic directly impacts the yield profile of older assets like long-duration fixed-rate loans.

The specific components categorized as Dogs, based on the strategic outline, include:

  • Legacy, non-strategic branch locations, including the one in Southfield, Michigan, alongside the 26 others in the San Francisco, Los Angeles, and New York City areas.
  • Certain long-duration, fixed-rate residential mortgage portfolios yielding below the 2025 cost of funds, evidenced by the 13% decrease in Net Interest Income from 2023 to 2024, driven by increased deposit costs.
  • Non-performing or underperforming legacy assets, with Nonperforming Loans at $13.2 million as of September 30, 2024.
  • Outdated technology platforms or back-office operations, contributing to the $62 million in Total Non-Interest Expense for 2024.

The low profitability is stark when comparing Total Non-Interest Income of $1.06 million in 2024 against Total Non-Interest Expense of $62 million.



Sterling Bancorp, Inc. (Southfield, MI) (SBT) - BCG Matrix: Question Marks

You're looking at the final chapter for Sterling Bancorp, Inc. (SBT) as an independent entity, which makes assigning traditional BCG growth/share metrics for 2025 difficult. The primary strategic event dominating the 2025 outlook was the announced sale of Sterling Bank to EverBank for a fixed purchase price of $261.0M, with an expected closing in Q1 2025. This transition means the business units outlined below are better viewed through a lens of risk realization and asset disposition rather than growth investment for market share capture.

The legacy portfolio, particularly the Commercial Real Estate (CRE) segment, represents the highest inherent risk that would typically classify a unit as a Question Mark if the bank were continuing operations. The uncertainty in this sector is the primary driver of the valuation in the sale.

Legacy Commercial Real Estate (CRE) Portfolio Risk

The entire legacy CRE portfolio, especially office and retail segments, faced high market risk leading into 2025. While specific 2025 portfolio composition data is superseded by the sale, the Q4 2024 balance sheet showed total assets of $2.4B and total deposits of $2.1B. The valuation of the CRE book, which was a focus area, directly impacted the final sale price. The market environment in early 2025, with the Federal Funds Rate maintained at 4.25% to 4.50% as of January 29, 2025, kept pressure on property valuations and refinancing capabilities.

  • Office sector valuation remains highly uncertain in 2025.
  • Retail segment exposure requires active risk management.
  • Credit quality stress was noted as episodic, not systemic, in Q3 2025 peer reviews.

New Geographic Expansion Efforts

The prompt suggests new geographic expansion efforts outside the core New York metro area. However, Sterling Bank's primary operations were concentrated in the San Francisco Bay and Los Angeles Areas as of December 31, 2024. Given the sale agreement, any capital deployed for expansion in 2025 would have been for maintaining asset quality until closing, not for gaining unproven market share. The focus shifted entirely to capital preservation.

FinTech Partnerships or Banking-as-a-Service (BaaS) Ventures

Sterling Bancorp had prior investments in fintech, such as the capital investment in Finitive, a digital private credit marketplace. For a Question Mark, these ventures would typically show high growth potential but low current revenue contribution. With the bank's dissolution plan, any such venture's fate was tied to the sale proceeds distribution rather than being nurtured for future growth. Global fintech revenues grew by 21% in 2024, but Sterling's specific revenue contribution from such ventures in 2025 is not applicable post-sale announcement.

Specialized Lending Products (e.g., Leveraged Finance)

Specialized lending, like leveraged finance, carries higher risk-weighted assets (RWAs). While specific 2025 RWA figures for this segment are unavailable due to the wind-down, the capital structure context is relevant. At September 30, 2021, the consolidated leverage ratio was 10.32% and the total risk-based capital ratio was 26.40%. These high capital ratios provided a buffer against potential losses in riskier segments leading up to the transaction.

The following table summarizes the financial context surrounding the business units being addressed, using the latest available figures prior to the Q1 2025 expected closing date.

Metric Value (as of Q4 2024 / Jan 2025 Context) Reference Point
Sale Price to EverBank $261.0M Definitive Stock Purchase Agreement
Total Assets (Dec 31, 2024) $2.4B Balance Sheet Footing
Total Deposits (Dec 31, 2024) $2.1B Balance Sheet Footing
Full Year 2024 Net Income $2.1M Annual Performance
FOMC Target Rate (Jan 29, 2025) 4.25% to 4.50% Federal Reserve Policy

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