Lear Corporation (LEA): Modelo de Negócios Canvas [Jan-2025 Atualizado]

No mundo dinâmico da inovação automotiva, a Lear Corporation (LEA) se destaca como uma potência fundamental da engenharia, transformando como os veículos são projetados, alimentados e experientes. Com parcerias estratégicas abrangendo gigantes automotivos globais e um compromisso incansável com a tecnologia de ponta, Lear criou meticulosamente um modelo de negócios que integra perfeitamente a fabricação avançada de assentos, sistemas elétricos e soluções automotivas pioneiras. Desde tecnologias de veículos elétricos a componentes de engenharia de precisão, esse fornecedor automotivo se posicionou como um facilitador crítico do transporte moderno, impulsionando a inovação em vários segmentos e continentes de clientes.

Lear Corporation (LEA) - Modelo de Negócios: Principais Parcerias

Alianças estratégicas com os principais fabricantes automotivos

A Lear Corporation mantém parcerias estratégicas críticas com os seguintes fabricantes automotivos:

Fabricante	Detalhes da parceria	Valor anual do contrato
Ford Motor Company	Sistemas elétricos e de assentos	US $ 1,2 bilhão
General Motors	Mobilidade eletrônica e fornecimento de componentes de assento	US $ 1,5 bilhão
Stellantis	Arquiteturas elétricas avançadas	US $ 1,1 bilhão

Fornecedores automotivos e parceiros de tecnologia de nível 1

Lear colabora com os seguintes parceiros de tecnologia -chave:

• Continental AG - Sistemas avançados de assistência ao motorista
• Bosch GmbH - Integração da unidade de controle eletrônico
• Tecnologias de veículos conectados Aptiv PLC
• Magna International - Soluções de Mobilidade

Colaborações de pesquisa e desenvolvimento

Parceiro	Área de foco	Investimento anual de P&D
Laboratório de Materiais Avançados do MIT	Materiais automotivos leves	US $ 4,5 milhões
Stanford Electronics Research Center	Eletrônica de veículos elétricos	US $ 3,8 milhões

Joint ventures em mercados emergentes

País	Parceiro de joint venture	Valor do investimento
China	SAIC Motor Corporation	US $ 220 milhões
México	Grupo Alfa	US $ 180 milhões

Lear Corporation (LEA) - Modelo de negócios: Atividades -chave

Design e fabricação de assentos automotivos

Em 2023, a Lear Corporation fabricou aproximadamente 70 milhões de assentos automotivos globalmente. A capacidade de produção anual atinge 80 milhões de assentos em 42 instalações de fabricação em todo o mundo.

Métrica	Valor
Instalações de fabricação globais	42
Produção anual de assentos	70 milhões
Capacidade de produção	80 milhões de assentos

Sistemas elétricos e produção de componentes eletrônicos

A Lear Corporation produz sistemas elétricos para os principais fabricantes automotivos, com receita anual de US $ 22,5 bilhões em segmento de sistema elétrico para 2023.

• Unidade de controle eletrônico Produção: 15 milhões de unidades anualmente
• Fabricação de chicote de arame: 25 milhões de unidades por ano
• Centros avançados de projeto de sistema elétrico: 12 locais globais

Engenharia Avançada e Inovação de Produtos

O investimento em P&D em 2023 totalizou US $ 687 milhões, representando 3,8% da receita total da empresa.

Métrica de inovação	Valor
Investimento anual de P&D	US $ 687 milhões
P&D como porcentagem de receita	3.8%
Portfólio ativo de patentes	1.200 mais de patentes

Gerenciamento da cadeia de suprimentos e logística global

A Lear Corporation gerencia uma complexa cadeia de suprimentos global com mais de 300 fornecedores de nível 1 e Nível-2 em 38 países.

• Base total de fornecedores: mais de 300 fornecedores globais
• Países com redes de fornecedores: 38
• Despesas de logística anual: US $ 1,2 bilhão

Pesquisa contínua em tecnologias de veículos elétricos e autônomos

O investimento dedicado em pesquisa em tecnologia de veículos elétricos atingiu US $ 425 milhões em 2023.

Pesquisa de tecnologia EV	Valor
Investimento anual de tecnologia EV	US $ 425 milhões
Equipes de engenharia focadas em EV	650 mais de engenheiros
Projetos de tecnologia EV ativa	22 projetos simultâneos

Lear Corporation (LEA) - Modelo de negócios: Recursos -chave

Instalações de fabricação avançadas

A Lear Corporation opera 259 instalações de fabricação globalmente em 38 países a partir de 2023. A pegada total de fabricação inclui:

Região	Número de instalações
América do Norte	95 instalações
Europa	73 instalações
Ásia	61 instalações
Ámérica do Sul	30 instalações

Propriedade intelectual

Portfólio de patentes: 1.250 patentes ativas a partir de 2023, com foco significativo em tecnologias de assentos automotivos e sistemas elétricos.

Composição da força de trabalho

Força de trabalho global total: 174.000 funcionários a partir de 2023

Categoria de funcionários	Número de funcionários
Profissionais de engenharia	22,500
Equipe técnica	47,300
Trabalhadores manufatureiros	104,200

Pesquisa e desenvolvimento

Investimento de P&D: US $ 729 milhões em 2022, representando 4,2% da receita anual

• 12 centros técnicos globais
• 3 laboratórios de inovação dedicados
• Mais de 500 projetos de pesquisa ativos

Infraestrutura da cadeia de suprimentos

Rede global de fornecedores: 4.500 fornecedores ativos em 50 países

Categoria de fornecedores	Número de fornecedores
Fornecedores de Nível 1	1,200
Fornecedores de Nível 2	2,800
Parceiros estratégicos	500

Lear Corporation (LEA) - Modelo de negócios: proposições de valor

Soluções de assentos automotivos inovadores de alta qualidade

Receita de assentos automotivos da Lear Corporation 2023: US $ 11,4 bilhões

Categoria de produto de assentos	Quota de mercado	Receita anual
Sistemas de assento completo	42%	US $ 4,8 bilhões
Mecanismos de assento	28%	US $ 3,2 bilhões
Estruturas de assento	30%	US $ 3,4 bilhões

Sistemas elétricos e eletrônicos avançados para veículos

2023 Receita dos sistemas elétricos: US $ 6,9 bilhões

• Sistemas de distribuição elétrica Participação de mercado: 35%
• Módulos de controle eletrônico Receita: US $ 2,1 bilhões
• Produção do chicote de arame: 48 milhões de unidades anualmente

Componentes automotivos leves e sustentáveis

Investimento de Materiais Sustentáveis: US $ 157 milhões em 2023

Tipo de material	Redução de peso	Economia de custos
Compostos de fibra de carbono	40% de redução de peso	US $ 450 por veículo
Estruturas de alumínio	25% de redução de peso	US $ 280 por veículo

Soluções de engenharia personalizadas para fabricantes de automóveis

2023 Receita dos Serviços de Engenharia: US $ 1,2 bilhão

• Número de clientes do fabricante automotivo: 27
• Projetos de engenharia personalizados concluídos: 86
• Tempo médio de desenvolvimento do projeto: 14 meses

Ofertas de produtos econômicas e tecnologicamente avançadas

Investimento de P&D em 2023: US $ 683 milhões

Área de tecnologia	Aplicações de patentes	Alocação de P&D
Sistemas de veículos elétricos	42 patentes	US $ 276 milhões
Tecnologias avançadas de assentos	29 patentes	US $ 197 milhões
Soluções de conectividade	35 patentes	US $ 210 milhões

Lear Corporation (LEA) - Modelo de Negócios: Relacionamentos do Cliente

Parcerias contratuais de longo prazo com fabricantes automotivos

A Lear Corporation mantém parcerias estratégicas com os principais fabricantes automotivos, incluindo:

Fabricante automotivo	Duração do contrato	Valor anual estimado
Ford Motor Company	Contrato de 10 anos	US $ 1,2 bilhão
General Motors	Contrato de 8 anos	US $ 1,5 bilhão
Stellantis	Contrato de 7 anos	US $ 900 milhões

Suporte técnico e desenvolvimento de produtos colaborativos

Lear Corporation fornece suporte técnico abrangente por meio de:

• Equipes de suporte de engenharia 24/7
• Consulta técnica no local
• Plataformas de colaboração em tempo real

Métrica de suporte técnico	Desempenho anual
Horário de engenharia dedicado ao suporte ao cliente	125.000 horas
Sessões de colaboração de desenvolvimento de produtos	1.200 sessões

Equipes de gerenciamento de contas dedicadas

A Lear Corporation emprega estratégias especializadas de gerenciamento de contas:

• Gerentes de conta dedicados por cliente
• Abordagem personalizada de gerenciamento de relacionamento
• Reuniões trimestrais de revisão de desempenho

Métrica de gerenciamento de contas	2024 Estatísticas
Número de gerentes de conta dedicados	85 profissionais
Taxa média de retenção de clientes	94.5%

Innovação contínua e consulta de design

Métricas de inovação para relacionamentos com clientes:

Métrica de inovação	Investimento anual
Despesas de P&D	US $ 468 milhões
Ciclos de desenvolvimento de novos produtos	37 projetos únicos

Gerenciamento de relacionamento baseado em desempenho

Abordagem de rastreamento e gerenciamento de desempenho:

Métrica de desempenho	2024 Target
Índice de satisfação do cliente	9.2/10
Taxa de entrega no tempo	97.3%
Taxa de defeito de qualidade	0.05%

Lear Corporation (LEA) - Modelo de Negócios: Canais

Equipes de vendas diretas

A Lear Corporation mantém 142 representantes de vendas globais em 2023, cobrindo 16 regiões primárias de fabricação automotiva. A receita total da equipe de vendas diretas em 2022 foi de US $ 22,3 milhões.

América do Norte

Europa

Ásia -Pacífico

Ámérica do Sul

Região	Representantes de vendas	Volume anual de vendas

Feiras de comércio automotivo e conferências do setor

A Lear Corporation participou de 27 conferências internacionais de automóveis em 2023, com despesas totais de exposição de US $ 4,7 milhões.

• Detroit Auto Show
• Salão Automóvel de Frankfurt
• Exposição Automotiva Internacional de Pequim
• Salão Automóvel de Tóquio

Plataformas de comunicação digital

A receita do canal digital atingiu US $ 18,6 milhões em 2022, com 3,2 milhões de interações exclusivas da plataforma digital.

Plataforma digital	Interações do usuário	Receita gerada
Site corporativo	1,4 milhão	US $ 7,2 milhões
LinkedIn	890,000	US $ 5,4 milhões

Redes estratégicas de fornecedores automotivos

A Lear Corporation mantém o relacionamento com 287 fornecedores de automóveis estratégicos em 22 países, gerando US $ 12,9 bilhões em receita colaborativa em 2022.

Proposta técnica e processos de licitação

Em 2022, a Lear Corporation apresentou 214 propostas técnicas, com uma taxa de oferta bem -sucedida de 68%, gerando US $ 9,3 bilhões em novas receitas de contrato.

Categoria de proposta	Número de propostas	Taxa de sucesso
Sistemas de assentos	89	72%
Sistemas elétricos	125	64%

Lear Corporation (LEA) - Modelo de negócios: segmentos de clientes

Fabricantes automotivos globais

A Lear Corporation atende 18 dos 20 principais fabricantes de automóveis globais a partir de 2023.

Categoria de fabricante	Número de clientes	Cobertura de mercado
Fabricantes norte -americanos	7	38% da base de clientes
Fabricantes europeus	6	32% da base de clientes
Fabricantes asiáticos	5	30% da base de clientes

Fabricantes de veículos elétricos

A Lear Corporation estabeleceu parcerias com 12 fabricantes de veículos elétricos em todo o mundo.

• Tesla
• Rivian
• Motores Lúcidos
• NIO
• Byd

Marcas de veículos de luxo e premium

A Lear Corporation fornece componentes para 9 marcas de luxo e veículos premium.

Marca de luxo	Segmento	Porcentagem de base de clientes premium
BMW	Automotivo de luxo	22%
Mercedes-Benz	Automotivo de luxo	20%
Audi	Automotivo de luxo	18%

Produtores de veículos comerciais

A Lear Corporation serve 6 principais produtores de veículos comerciais em todo o mundo.

• Caminhões daimler
• Grupo Volvo
• Paccar
• Navistar International

Fabricantes de equipamentos originais (OEMs)

A Lear Corporation tem relacionamentos com 25 clientes OEM em vários segmentos automotivos.

Categoria OEM	Número de clientes OEM	Contribuição da receita
Veículos de passageiros	15	65% da receita OEM
Veículos comerciais	6	20% da receita OEM
Veículos elétricos	4	15% da receita OEM

Lear Corporation (LEA) - Modelo de negócios: estrutura de custos

Despesas de aquisição de matéria -prima

Para o ano fiscal de 2023, a Lear Corporation registrou despesas de compra de matéria -prima de US $ 16,8 bilhões, representando aproximadamente 65% do custo total dos bens vendidos.

Categoria de matéria -prima	Despesa anual ($ m)	Porcentagem de total
Couro automotivo	4,200	25%
Componentes de aço	3,750	22.3%
Componentes eletrônicos	3,300	19.6%
Plásticos	2,850	17%
Outros materiais	2,700	16.1%

Custos de fabricação e produção

Os custos de fabricação e produção da Lear Corporation em 2023 totalizaram US $ 8,5 bilhões, com um colapso da seguinte forma:

• Custos de mão -de -obra direta: US $ 3,2 bilhões
• Overhead de fábrica: US $ 2,7 bilhões
• Manutenção do equipamento: US $ 1,4 bilhão
• Energia e utilitários: US $ 1,2 bilhão

Investimentos de pesquisa e desenvolvimento

As despesas de P&D para 2023 foram de US $ 912 milhões, representando 3,6% da receita total.

Área de foco em P&D	Investimento ($ m)
Sistemas elétricos	312
Tecnologias de assentos	276
Materiais avançados	224
Desenvolvimento de software	100

Força de trabalho global e despesas de mão -de -obra

As despesas totais de mão -de -obra em 2023 foram de US $ 5,4 bilhões, cobrindo 136.000 funcionários em 38 países.

• Compensação média dos funcionários: US $ 39.700 por ano
• Despesas totais de benefícios: US $ 1,2 bilhão
• Treinamento e desenvolvimento: US $ 86 milhões

Infraestrutura de tecnologia e inovação

Os investimentos em infraestrutura tecnológica em 2023 atingiram US $ 650 milhões.

Categoria de investimento em tecnologia	Despesa ($ m)
Sistemas de TI	275
Tecnologias de automação	215
Segurança cibernética	90
Computação em nuvem	70

Lear Corporation (LEA) - Modelo de negócios: fluxos de receita

Contratos de fabricação de equipamentos originais

A Lear Corporation registrou vendas totais de US $ 22,1 bilhões em 2022. Os contratos de fabricação de equipamentos originais (OEM) representavam aproximadamente 75% da receita total, o que equivale a US $ 16,575 bilhões.

Categoria de contrato OEM	Porcentagem de receita	Valor da receita (USD)
Sistemas de assentos automotivos	42%	US $ 9,282 bilhões
Sistemas elétricos	33%	US $ 7,293 bilhões

Vendas de peças automotivas de pós -venda

As vendas de peças de pós -venda geraram US $ 3,5 bilhões em receita para a Lear Corporation em 2022, representando 16% da receita total da empresa.

• Componentes do assento de substituição: US $ 1,4 bilhão
• Peças do sistema elétrico: US $ 1,2 bilhão
• Outros componentes automotivos: US $ 0,9 bilhão

Taxas de serviço de engenharia e design

Os serviços de engenharia contribuíram com US $ 825 milhões para a receita da Lear Corporation em 2022, representando aproximadamente 3,7% do total de vendas.

Acordos de licenciamento de tecnologia

O licenciamento de tecnologia gerou US $ 275 milhões em receita, representando 1,2% da receita total da empresa.

Vendas globais de componentes automotivos

Região geográfica	Receita (USD)	Porcentagem de vendas globais
América do Norte	US $ 11,2 bilhões	50.7%
Europa	US $ 6,8 bilhões	30.8%
Ásia-Pacífico	US $ 4,1 bilhões	18.5%

Lear Corporation (LEA) - Canvas Business Model: Value Propositions

You're looking at the core reasons customers choose Lear Corporation over the competition as of late 2025. It's about delivering complete systems and leveraging technology across the board.

Complete, high-quality Seating systems represent the bulk of the business. For the first quarter of 2025, Seating segment sales were $4.2 billion out of total revenue of $5.6 billion. That puts the Seating contribution at approximately 75% of the reported revenue for that quarter.

For Advanced E-Systems, the focus is on electrification components. In the third quarter of 2025, Lear reported securing approximately $1.1 billion of E-Systems business awards year-to-date. This segment is clearly gaining traction, with significant wins like the $750 million in annualized business wins reported in Q1 2025.

The value in comfort and safety comes through proprietary technology. The Cost Per Vehicle (CPV) for the ComfortFlex module, which combines features like in-seat heat and massage, ranges from $50 to $100. Adding the trim cover for the ComfortMax seat pushes the CPV up to $250 to $500 a vehicle. As of the third quarter of 2025, Lear had secured four new ComfortFlexTM programs. Overall, Lear has a total of 24 contracts for ComfortFlex, FlexAir, and ComfortMax applications, projected to generate over $150 million in average annual revenue.

Global scale and operational excellence are non-negotiable in this industry. Lear maintains an operational footprint across over 37 countries with hundreds of global facilities. For context on financial strength supporting this scale, total liquidity at the end of the third quarter of 2025 stood at $3.0 billion.

The commitment to data-driven manufacturing optimization is channeled through the IDEA platform. Lear acquired StoneShield Engineering in February 2025 specifically to enhance these advanced automation capabilities within the IDEA framework. For 2025, Lear expected to spend $150 million of Capital Expenditure (CapEx) on automation and advanced manufacturing, which is about $50 million more than the spending in 2024.

Here's a quick view of the financial and product metrics supporting these propositions:

Value Proposition Component	Metric/Data Point	Amount/Value
Seating Revenue Share (Q1 2025)	Seating Sales / Total Revenue	$4.2 billion / $5.6 billion (approx. 75%)
E-Systems Momentum (YTD Q3 2025)	E-Systems Business Awards (Annualized Sales)	$\approx$ $1.1 billion
ComfortMax CPV	Estimated Cost Per Vehicle	$250 to $500
ComfortFlex/Max Portfolio Value	Total Contracts Generating Annual Revenue	24 contracts generating over $150 million
Global Footprint	Number of Countries in Operational Footprint	Over 37 countries
IDEA Platform Investment (2025 Guidance)	CapEx for Automation and Advanced Manufacturing	$150 million

The IDEA strategy itself is built on four pillars:

• Innovative ideas driving breakthrough technologies
• Digital transformation connecting every function with seamless data flow
• Engineered solutions for product excellence
• Automated processes for operational transformation

The company's focus on operational control is evident in its margin performance; for instance, in Q3 2025, Seating margins were 5.6% and E-Systems margins were 2.9%. Finance: draft 13-week cash view by Friday.

Lear Corporation (LEA) - Canvas Business Model: Customer Relationships

Lear Corporation (LEA) maintains relationships with its customers, the world's major automotive manufacturers, through deeply embedded, long-cycle engagements. This is not a transactional business; it is built on multi-year program commitments.

Long-term, high-touch relationships with major global Automotive OEMs.

• Supplying complete seat systems and key components to all major global automakers.
• Providing complete electrical distribution and connection systems, including high-voltage power distribution products.
• Securing new business awards, such as ComfortFlex programs with Volvo and Hyundai in Q1 2025.
• Winning a wire business with Ford and BMW in Q1 2025.
• Securing a $750 million E-Systems award with Ford and BMW in Q1 2025.

Dedicated commercial and engineering teams for customer-specific program development.

The structure involves dedicated resources to manage the entire lifecycle of a vehicle program, from initial design to mass production. This high-touch approach is necessary because component design is tightly integrated with the OEM's vehicle architecture.

Contractual agreements for tariff cost recovery, managing external shocks.

Lear Corporation has actively managed external shocks, particularly trade policy changes, through contractual mechanisms with its customers. The company has entered into contractual agreements to recover substantially all tariff costs incurred to date, and the full-year 2025 outlook assumes the continuation of these recovery agreements through the remainder of the year. This contractual protection is critical for maintaining margin stability amid global trade uncertainty.

Tariff Exposure Category (2025 Est.)	Gross Exposure (Without Recovery)	Recovery Status/Mechanism
Imports from Mexico	Approximately $2.8 billion in imports	Over 90% of imports from Mexico are USMCA compliant
Imports from Honduras	Approximately $625 million in imports	Substantially all $63 million in incurred tariff costs in H1 2025 recovered
Imports from Canada	Approximately $100 million in imports	Over 90% of imports from Canada are USMCA compliant
Total Gross Direct Tariff Exposure (Estimated for 2025)	Approximately $210 million (Q2 2025) or $200 million (June 2025)	Lear secured contractual recovery agreements for approximately 100% of new tariff exposure in the first half of 2025

Strategic, collaborative engagement to co-develop next-generation vehicle architectures.

Lear Corporation is strategically engaged in developing future vehicle systems, particularly in electrification. The company is investing in automation and advanced manufacturing tools, such as the acquisition of StoneShield Engineering in 2025, to support these next-generation programs. They are also focusing on growth in high-voltage power distribution products and connection systems for electric vehicles.

Focus on maintaining strong quality and delivery performance.

Consistent quality performance is a key metric that reinforces the high-touch relationship. Lear Corporation achieved seven top-four finishes in the J.D. Power 2025 U.S. Seat Quality and Satisfaction Study, leading all automotive suppliers for the third consecutive year. This study is based on responses from 92,694 vehicle purchasers and lessees of new 2025 model-year vehicles surveyed after 90 days of ownership. In Q3 2025, the CEO noted solid operating performance across both business segments despite disruptions at key customers.

For Q3 2025, Lear Corporation delivered revenue of $5.7 billion, with adjusted net income of $150 million.

Finance: review the Q4 2025 customer delivery forecast against the $22,470 to $23,070 million full-year net sales guidance by next Tuesday.

Lear Corporation (LEA) - Canvas Business Model: Channels

Direct sales and supply chain to Automotive Original Equipment Manufacturers (OEMs) are governed by contracts for production parts, typically at the start of a vehicle's life cycle, though these contracts don't specify firm quantities and can be terminated by customers at any time. Lear Corporation reported revenue of $5,679.8 million for the third quarter of 2025, an increase of 2% year-over-year from $5,584.4 million in the third quarter of 2024. For the first half of 2025, revenue was $11.56 billion ($5.56 billion in Q1 and $6.0 billion in Q2). The full-year 2024 net sales stood at $23,306.0 million, and the 2025 financial outlook, as of July 2025, projects revenue between $22,470 million and $23,070 million.

The performance of this direct channel varies significantly by geography, reflecting regional production health. For instance, in the third quarter of 2025, global vehicle production was up 4% year-over-year, but Lear's sales-weighted basis production was also up 4%, showing alignment with their served market. Contrast this with the first quarter of 2025, where North America production was down 5% and Europe was down 7%, leading to Lear sales being down 5% on a sales-weighted basis, even as China production grew 12%.

Region	Q3 2025 Industry Production Change (YoY)	Q3 2025 Lear Sales-Weighted Production Change (YoY)	Q1 2025 Industry Production Change (YoY)	Q1 2025 Lear Sales-Weighted Basis Change
North America	Up 5%	Implied Growth	Down 5%	Down 5%
Europe	Up 1%	Implied Growth	Down 7%	Implied Impact
China	Up 10%	Implied Growth	Up 12%	Implied Impact

Lear Corporation maintains a vast global network of manufacturing, assembly, and technical centers to support these direct OEM relationships. As of 2017, Lear Corporation operated 257 locations in 39 countries, and by 2024, the company employed 173,700 team members globally. In April 2025, Lear obtained operating control of a joint venture in China that supports BYD's Han L and Tai 3 vehicles, further solidifying its Asian manufacturing presence. The company also announced plans to open a Connection Systems plant in Morocco in the third quarter of 2023, repurposing a 5,300 square-meter facility in Tangier, which expanded their footprint in the country to 17 sites employing over 19,000 team members.

The integration of Just-in-time (JIT) delivery systems is critical for minimizing customer inventory and production line disruption. Lear Corporation is actively enhancing its operational efficiency through digital tools, including expanding the use of Foundry from Palantir to provide real-time data visibility. This focus on operational excellence is also seen in specific capital investments, such as a $112.5 million expansion across three facilities in southeastern Michigan to support EV component growth, including a new 120,000-square-foot facility in Independence Township planned for 2023 construction start. The company is also focused on automation, having acquired StoneShield Engineering to enhance IDEA by Lear™ advanced automation capabilities, improving wire harness production efficiency in E-Systems.

Regional sales teams manage complex, long-term relationships across North America, Europe, and Asia, often securing business years before production starts. These teams manage a core sales backlog, which reflects anticipated net sales from formally awarded new programs. For example, in the second quarter of 2025, Lear was awarded conquest wire business with a global EV automaker for two key programs launching in North America in late 2025. The company also secured a conquest complete seat program in Asia with BMW and two conquest awards for seat components with Ford during that quarter. In the first quarter of 2025, Lear won its first wire award with BMW in China, demonstrating active engagement in that growing market.

• Lear Corporation is the largest automotive supplier incorporated in the United States.
• In Q2 2025, Lear repurchased 271,117 shares of common stock for a total of $25 million.
• The company's Seating segment adjusted margin was 6.7% of sales in Q2 2025.
• The E-Systems segment adjusted margin was 4.9% of sales in Q2 2025.
• During Q3 2025, Lear repurchased 968,884 shares for a total of $100 million.

Lear Corporation (LEA) - Canvas Business Model: Customer Segments

Global Automotive Original Equipment Manufacturers (OEMs).

Lear Corporation serves the world's major automakers across its Seating and E-Systems segments. The company is the largest U.S.-based automotive supplier, headquartered in Southfield, Michigan.

Metric	2024 Full Year	2025 Guidance (Restored Q2)	Q3 2025 Reported
Net Sales (Millions USD)	$23,300	$22,470 to $23,070	$5,700
Global Vehicle Production Change (Lear Sales-Weighted Basis)	Down 2%	Not Reaffirmed (Q1 2025)	Up 4%

The customer base is geographically diverse, as shown by regional production changes impacting Lear's business:

• North America production change in Q3 2025: Up 5%.
• Europe production change in Q3 2025: Up 1%.
• China production change in Q3 2025: Up 10%.

Traditional automakers (e.g., Ford, GM, BMW) across all vehicle platforms.

Wins with established global OEMs continue to form a core part of the business, including specific awards with Ford and BMW mentioned in mid-2025 reports.

• Awarded key wire business with Ford in North America, including new conquest volume, in Q1 2025.
• Awarded a conquest complete seat program in Asia with BMW in Q2 2025.
• Awarded two ComfortFlex programs, one with Volvo, combining ventilation and pneumatic lumbar, in Q1 2025.
• Awarded four new ComfortFlexTM programs including an award with BMW in Q3 2025.
• Awarded two conquest awards for seat components with Ford in Q2 2025.
• Awarded one ComfortMax SeatTM and two ComfortFlexTM awards, including key programs with a luxury EV automaker, in Q2 2025.

Emerging Electric Vehicle (EV) manufacturers, especially in China.

Lear Corporation is actively securing business with new EV players, particularly in the Chinese market, though this segment is still a smaller portion of total revenue.

• EV-related orders secured totaled $1.2 billion in Q2 2025.
• EVs represent less than 10% of Lear Corporation's current revenue.
• Awarded complete seat programs for key Chinese domestic automakers: BYD, FAW and XPeng in Q1 2025.
• Obtained operating control of a joint venture in China supporting BYD's Han L and Tai 3 vehicles in Q1 2025.
• Secured advanced seat awards with Chinese EV manufacturers FAW, Leapmotor, and XPeng in Q2 2025.
• Awarded several complete seat programs in Q3 2025 with Chinese domestic automakers BAIC, Dongfeng, Leapmotor, SAIC and Seres.
• Obtained operating control of a joint venture in China supporting several Seres vehicles in Q3 2025.
• Awarded conquest wire business with a global EV automaker for two key programs launching in late 2025 in Q2 2025.

Customers across all vehicle types: light trucks, SUVs, and compact cars.

Customer segment focus is tied to the platforms supported by Lear Corporation's two main segments: Seating and E-Systems. The Seating segment represented approximately 75% of total revenue in Q1 2025, reporting sales of $4.15 billion.

• The E-Systems segment reported sales of $1.41 billion in Q1 2025.
• E-Systems segment adjusted margin was 5.2% in Q1 2025.
• Seating segment adjusted margin was 6.7% in Q1 2025.
• The company's 2025 financial outlook assumes production on key Lear platforms.

Lear Corporation (LEA) - Canvas Business Model: Cost Structure

You're looking at the expenses that drive Lear Corporation's operations, which are heavily weighted toward production inputs and strategic transformation. The cost structure is dominated by variable costs tied directly to vehicle builds, alongside significant, non-recurring transformation expenses.

The high variable costs inherent in manufacturing seating and electrical systems mean that margins are highly sensitive to production volumes. For instance, in the second quarter of 2025, the Seating segment posted an adjusted margin of 6.7%, while the E-Systems segment was at 4.9%. By the third quarter of 2025, these adjusted margins shifted to 6.1% for Seating and 4.2% for E-Systems, showing how quickly input and volume pressures affect profitability.

Lear Corporation is actively managing its footprint and efficiency, which generates specific, large-scale costs and savings:

• Restructuring costs targeted for the full year 2025 for footprint rationalization are set at $175 million.
• A specific restructuring charge of $215 million is factored into the 2025 guidance related to tariff recovery efforts.
• In the first half of 2025, Lear realized $30 million in restructuring savings.
• Restructuring investments contributed approximately $30 million in savings during the first half of 2025.
• Restructuring costs recorded in the third quarter of 2025 were $14.1 million.

Capital deployment is focused on future-proofing the business, with significant planned spending:

Capital Expenditure Category	2025 Projected Amount	Focus Area
Total Capital Spending	$590 million	EV platforms and automation

Research and development (R&D) is a necessary ongoing cost to maintain technological relevance in both seating and E-Systems. For example, R&D Expenses in the first quarter of 2025 were $327.3 million.

Regarding the global workforce, operating expenses are managed through efficiency programs. While the specific global workforce number for late 2025 isn't confirmed in the data, Lear highlighted significant prior actions to manage this cost base. For instance, headcount was reduced by 15,000 across global operations in 2024. Automation investments are also contributing to cost reduction, with expected savings growing from $75 million in 2025 to $150 million annually.

Here's a snapshot of the operational cost context from recent quarters:

• Seating Segment Adjusted Margin (Q2 2025): 6.7%
• E-Systems Segment Adjusted Margin (Q2 2025): 4.9%
• Core Operating Earnings (Q3 2025): $241 million
• Net cash from operating activities (Q3 2025): $444 million

Finance: draft 13-week cash view by Friday.

Lear Corporation (LEA) - Canvas Business Model: Revenue Streams

The revenue streams for Lear Corporation are fundamentally driven by the sales of its two primary product segments: Seating and E-Systems. You see the core of the business here; it's about supplying essential, complex components directly to original equipment manufacturers (OEMs).

For the full-year 2025, Lear Corporation restored its guidance, projecting net sales at the midpoint of approximately $22.8 billion. This top-line expectation underpins the revenue generation across both major divisions.

The expected profitability from these sales streams is guided by a core operating earnings midpoint projection of around $1.025 billion for the full year 2025.

Here's a look at the revenue contribution from the two segments based on the first quarter 2025 reported sales, which gives you a sense of the current weighting:

Revenue Stream Segment	Q1 2025 Sales Amount
Seating segment sales	$4.2 billion
E-Systems segment sales	$1.4 billion

The Seating segment revenue comes from a variety of products that you mentioned, including complete seats, various subsystems, key components, and trim covers. The E-Systems revenue stream is built on the sale of electrical distribution and connection systems, which manage power and signals within the vehicle.

Growth in the E-Systems area is heavily tied to electrification and advanced vehicle architecture. As of a late 2025 update, new business awards in E-Systems for the year have reached $1.3 billion in annual sales, showing strong traction in future revenue generation, particularly from EV-related programs. This is a key area for future growth, so you want to watch the backlog conversion.

The E-Systems revenue is derived from products such as:

• Wire harnesses and connection systems.
• Junction boxes and engineered components.
• Electronic system products like body domain control modules and gateway modules.
• Software and connected services, including the Xevo Market platform.

The Seating revenue stream is built on:

• Complete seat systems and subsystems.
• Seat components like mechanisms, foams, and headrests.
• Surface materials, including leather and fabric.

Finance: draft 13-week cash view by Friday.