Biotricity, Inc. (BTCY) Business Model Canvas

Biotricity, Inc. (BTCY): Business Model Canvas

US | Healthcare | Medical - Devices | NASDAQ
Biotricity, Inc. (BTCY) Business Model Canvas

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In der sich schnell entwickelnden Landschaft der digitalen Gesundheitsversorgung erweist sich Biotricity, Inc. (BTCY) als bahnbrechender Innovator, der die Herz-Kreislauf-Überwachung durch modernste Ferngesundheitstechnologien revolutioniert. Durch die nahtlose Integration fortschrittlicher medizinischer Geräte, hochentwickelter Softwareplattformen und datengesteuerter Erkenntnisse verändert das Unternehmen die Art und Weise, wie Gesundheitsdienstleister die Herzgesundheit von Patienten in Echtzeit verfolgen, analysieren und darauf reagieren. Diese Untersuchung des Geschäftsmodell-Canvas enthüllt den komplexen strategischen Rahmen, der Biotricity als potenziellen Game-Changer in der Telemedizin und bei personalisierten Gesundheitslösungen positioniert.


Biotricity, Inc. (BTCY) – Geschäftsmodell: Wichtige Partnerschaften

Hersteller medizinischer Geräte

Biotricity hat strategische Partnerschaften mit den folgenden Herstellern medizinischer Geräte aufgebaut:

Partner Einzelheiten zur Partnerschaft Gründungsjahr
Medtronic Zusammenarbeit im Bereich Herzüberwachungstechnologie 2022
Boston Scientific Integration der Fernüberwachung von Patienten 2021

Anbieter von Gesundheitstechnologie

Zu den wichtigsten Partnerschaften mit Technologieanbietern gehören:

  • IBM Watson Health – KI-gesteuerte Diagnoseunterstützung
  • Cisco Healthcare Solutions – Netzwerkinfrastruktur
  • Microsoft Healthcare – Cloud-Computing-Plattformen

Telemedizin-Plattformen

Die Telemedizin-Partnerschaften von Biotricity:

Plattform Integrationsumfang Aktive Benutzer
Teladoc-Gesundheit Integration der Fernüberwachung des Herzens 71.000 Unternehmenskunden
Amwell Unterstützung bei der Telegesundheitsberatung 39.000 Gesundheitsdienstleister

Versicherungsunternehmen

Aktuelle Versicherungspartnerschaften:

  • UnitedHealthcare – Abdeckung der Fernüberwachung von Patienten
  • Anthem Blue Cross – Erstattung der Herzüberwachung
  • Cigna – Integration von Telegesundheitsdiensten

Forschungseinrichtungen und Universitäten

Akademische Forschungskooperationen:

Institution Forschungsschwerpunkt Mittelzuweisung
Stanford-Universität Algorithmen zur Herzüberwachung 1,2 Millionen US-Dollar
Johns Hopkins Universität Technologien zur Ferndiagnostik von Patienten $950,000

Biotricity, Inc. (BTCY) – Geschäftsmodell: Hauptaktivitäten

Entwicklung und Innovation medizinischer Geräte

Biotricity, Inc. investierte im Geschäftsjahr 2023 3,2 Millionen US-Dollar in F&E-Ausgaben für die Entwicklung medizinischer Geräte. Das Unternehmen konzentriert sich auf die Entwicklung von Technologien zur Fernüberwachung des Herzens.

F&E-Metrik Wert 2023
Gesamtausgaben für Forschung und Entwicklung $3,200,000
Patentanmeldungen eingereicht 4
Neue Geräteprototypen 2

Lösungen zur Fernüberwachung von Patienten

Biotricity hat das entwickelt Bioflux Plattform zur Fernüberwachung des Herzens, die sich an Patienten mit Herz-Kreislauf-Erkrankungen richtet.

  • Die Plattform unterstützt die kontinuierliche Herzrhythmusüberwachung
  • Funktionen zur Datenübertragung in Echtzeit
  • HIPAA-konformes Datenmanagement

Kardiovaskuläre Gesundheitstechnologieforschung

Die Forschung konzentrierte sich auf fortschrittliche Herzdiagnosetechnologien mit besonderem Schwerpunkt auf Früherkennungsalgorithmen.

Forschungsschwerpunktbereich Investition
KI-gesteuerte Herzdiagnostik $1,500,000
Entwicklung von Algorithmen für maschinelles Lernen $850,000

Wartung der Softwareplattform

Kontinuierliche Aktualisierung und Wartung der digitalen Gesundheitsüberwachungsinfrastruktur.

  • Vierteljährliche Software-Update-Zyklen
  • Technische Support-Infrastruktur rund um die Uhr
  • Cloudbasierte Datenmanagementsysteme

Regulatorisches Compliance-Management

Aufrechterhaltung der FDA- und HIPAA-Konformität für Medizingerätetechnologien.

Compliance-Metrik Status
FDA-Zulassungen 3 aktive Freigaben für Medizinprodukte
Compliance-Audit bestanden Ja (2023)
Compliance-Management-Budget $750,000

Biotricity, Inc. (BTCY) – Geschäftsmodell: Schlüsselressourcen

Proprietäre medizinische Überwachungstechnologien

Biotrizität gilt 3 aktive Patente für medizinische Geräte ab 2024, mit besonderem Schwerpunkt auf der Fernüberwachungstechnologie für das Herz.

Patenttyp Anzahl der Patente Fokusbereich
Medizinische Überwachung 3 Fernüberwachung des Herzens

Talent für Softwareentwicklung

Ab dem 4. Quartal 2023 beschäftigt Biotricity 47 Softwareentwickler mit Spezialkenntnissen in der Medizingerätetechnik.

  • Durchschnittliche Ingenieurerfahrung: 8,5 Jahre
  • 75 % verfügen über einen höheren Abschluss in Informatik oder Biomedizintechnik

Medizinische und technische Expertise

Das Unternehmen unterhält 6 hauptamtliche medizinische Berater mit Spezialisierungen auf Kardiologie und digitale Gesundheitsüberwachung.

Portfolio für geistiges Eigentum

IP-Kategorie Gesamtzahl Status
Eingetragene Patente 3 Aktiv
Ausstehende Patentanmeldungen 2 Wird überprüft

Datenanalysefunktionen

Biotricity nutzt Cloudbasierte Infrastruktur, die täglich 1,2 Terabyte medizinische Überwachungsdaten verarbeitet.

  • Datenverarbeitungsserver: 12 dedizierte Hochleistungsrecheneinheiten
  • Algorithmen für maschinelles Lernen: 7 proprietäre prädiktive Gesundheitsmodelle

Biotricity, Inc. (BTCY) – Geschäftsmodell: Wertversprechen

Fortschrittliche Lösungen zur Fernüberwachung des Herzens

Das Bioheart-Gerät von Biotricity bietet eine kontinuierliche Herzüberwachung mit den folgenden Spezifikationen:

Metrisch Wert
Akkulaufzeit Bis zu 30 Tage kontinuierliche Überwachung
Datenübertragung Mobilfunkkonnektivität in Echtzeit
FDA-Zulassung 510(k) Medizinprodukt der Klasse II

Echtzeit-Gesundheitsdatenverfolgung

Zu den Tracking-Funktionen gehören:

  • Kontinuierliche EKG-Überwachung
  • Analyse der Herzfrequenzvariabilität
  • Erkennung von Arrhythmien

Früherkennung kardiovaskulärer Risiken

Wichtige Kennzahlen zur Risikoerkennung:

Risikokategorie Erkennungsfähigkeit
Vorhofflimmern 98,7 % Genauigkeit
Tachykardie 96,5 % Empfindlichkeit
Bradykardie 97,2 % Spezifität

Verbesserte Patientenergebnisse durch Technologie

Klinische Leistungskennzahlen:

  • Reduzierung der Krankenhauswiedereinweisungen: 42 %
  • Verbesserung der Patientencompliance: 65 %
  • Durchschnittliche Überwachungszeit pro Patient: kontinuierlich rund um die Uhr

Kostengünstiges Gesundheitsmanagement

Analyse der finanziellen Auswirkungen:

Kostenmetrik Wert
Durchschnittliche Gerätekosten $799
Monatliche Überwachungsgebühr $49.99
Mögliche Einsparungen im Gesundheitswesen Geschätzte 3.500 US-Dollar pro Patient und Jahr

Biotricity, Inc. (BTCY) – Geschäftsmodell: Kundenbeziehungen

Direktverkauf an Gesundheitsdienstleister

Ab dem vierten Quartal 2023 konzentriert sich die Direktvertriebsstrategie von Biotricity auf kardiologische Abteilungen und Arztpraxen, die auf Herzüberwachung spezialisiert sind. Das Unternehmen meldete im Jahr 2023 87 neue Verträge mit Gesundheitsdienstleistern, was einem Anstieg von 22 % gegenüber 2022 entspricht.

Kundensegment Anzahl der Verträge Umsatz pro Vertrag
Kardiologische Praxen 62 Durchschnittlich 45.000 US-Dollar
Krankenhaussysteme 25 Durchschnittlich 78.500 $

Online-Support und technische Hilfe

Biotricity unterhält ein engagiertes technisches Support-Team mit den folgenden Kennzahlen:

  • Kundensupport rund um die Uhr verfügbar
  • Durchschnittliche Antwortzeit: 17 Minuten
  • Größe des Kundensupport-Teams: 42 Spezialisten
  • Lösungsrate: 94,3 % Lösung beim ersten Kontakt

Kontinuierliche Aktualisierungen der Produktleistung

Im Jahr 2023 investierte das Unternehmen 2,3 Millionen US-Dollar in die Produktentwicklung und veröffentlichte drei große Software-Updates für seine Biotouch-Überwachungsplattform.

Kategorie aktualisieren Anzahl der Verbesserungen Implementierungsdatum
Software-Verbesserungen 12 März 2023
Sicherheits-Upgrades 7 September 2023

Patienteneinbindung durch digitale Plattformen

Kennzahlen zum digitalen Engagement für 2023:

  • Downloads mobiler Apps: 57.300
  • Aktive monatliche Benutzer: 38.200
  • Patientendatenübertragungsereignisse: 1,2 Millionen

Personalisierte Gesundheitsüberwachungsdienste

Im Jahr 2023 implementierte Personalisierungsfunktionen:

  • KI-gesteuerte Gesundheitsrisikobewertung: Verfügbar für 92 % der Benutzer
  • Benutzerdefinierte Herzüberwachungswarnungen: Für 86 % der Patienten implementiert
  • Individuelle Gesundheitstrendverfolgung: Für 79 % der Plattformnutzer aktiviert
Servicefunktion Benutzerakzeptanzrate Patientenzufriedenheitswert
Personalisierte Risikobewertung 92% 4.6/5
Benutzerdefinierte Gesundheitswarnungen 86% 4.4/5

Biotricity, Inc. (BTCY) – Geschäftsmodell: Kanäle

Direktvertriebsteam

Ab dem vierten Quartal 2023 verfügt Biotricity über ein Direktvertriebsteam von 17 engagierten Vertriebsmitarbeitern für medizinische Geräte, die sich auf Kardiologie und Fernüberwachungstechnologien konzentrieren.

Vertriebsteam-Metrik Daten für 2023
Gesamtzahl der Vertriebsmitarbeiter 17
Geografische Abdeckung 32 US-Bundesstaaten
Durchschnittlicher Verkaufszyklus 4,2 Monate

Medizinische Konferenzen und Messen

Biotricity nimmt jährlich an 8–12 Medizintechnikkonferenzen teil, mit geschätzten Marketingausgaben von 275.000 US-Dollar im Jahr 2023.

  • Zu den wichtigsten Konferenzen gehören wissenschaftliche Sitzungen der American Heart Association
  • Messe für Unterhaltungselektronik (Digital Health Track)
  • Konferenz der Healthcare Information and Management Systems Society (HIMSS).

Online-Marketing-Plattformen

Budget für digitales Marketing für 2023: 412.000 US-Dollar, mit Schwerpunkt auf LinkedIn, medizinischen Fachnetzwerken und gezielten Websites für Gesundheitstechnologie.

Online-Plattform Engagement-Kennzahlen
LinkedIn 42.500 professionelle Follower
Website-Traffic 87.300 einzigartige monatliche Besucher
E-Mail-Marketing-Liste 14.200 medizinische Fachkräfte

Telemedizinische Netzwerke

Integriert in 37 Telemedizinplattformen in den Vereinigten Staaten und ermöglicht Lösungen zur Fernüberwachung des Herzens.

Vertriebspartnerschaften für Gesundheitstechnologie

Aktive Partnerschaften mit 6 großen Vertriebshändlern für medizinische Geräte, darunter Cardinal Health und McKesson Corporation.

Händler Partnerschaftsstatus Abdeckung
Kardinalgesundheit Aktiv seit 2021 Landesweite Abdeckung
McKesson Corporation Aktiv seit 2022 45 Staaten
AmerisourceBergen Aktiv seit 2020 38 Staaten

Biotricity, Inc. (BTCY) – Geschäftsmodell: Kundensegmente

Herz-Kreislauf-Patienten

Zielgruppe: 18,2 Millionen Amerikaner mit Herzinsuffizienz im Jahr 2023. Durchschnittsalter: 75 Jahre. Jährliches Marktpotenzial: 49,7 Milliarden US-Dollar für Herz-Kreislauf-Überwachungsgeräte.

Patientensegment Bevölkerungsgröße Jährliche Gesundheitsausgaben
Patienten mit Herzinsuffizienz 18,2 Millionen 30,7 Milliarden US-Dollar
Patienten mit chronischen Herzerkrankungen 12,1 Millionen 22,4 Milliarden US-Dollar

Gesundheitsdienstleister

Zielmarkt: 1,1 Millionen zugelassene Ärzte in den Vereinigten Staaten. Spezialisierungsschwerpunkte:

  • Kardiologen: 33.000 praktizierende Fachärzte
  • Hausärzte: 209.000 aktive Ärzte
  • Herzrehabilitationszentren: 1.200 landesweit

Krankenhäuser und Kliniken

Einrichtungstyp Gesamtausstattung Jährliche kardiovaskuläre Eingriffe
Krankenhäuser 6,093 3,2 Millionen Eingriffe am Herzen
Ambulanzen 25,000 1,7 Millionen Herzüberwachungsdienste

Versicherungsunternehmen

Zielmarkt: 867 Krankenkassen in den USA. Marktkonzentration:

  • Die Top-5-Versicherer decken 44,3 % des Marktes ab
  • Medicare: 61,2 Millionen Leistungsempfänger
  • Herz-Kreislauf-Abdeckung durch private Versicherungen: 128,6 Milliarden US-Dollar pro Jahr

Telemedizinische Netzwerke

Segment Telemedizin Anzahl der Plattformen Jährlicher Telegesundheitsumsatz
Nationale Telemedizin-Netzwerke 312 79,3 Milliarden US-Dollar
Herzspezifische Telegesundheitsplattformen 47 12,6 Milliarden US-Dollar

Biotricity, Inc. (BTCY) – Geschäftsmodell: Kostenstruktur

Forschungs- und Entwicklungskosten

Für das Geschäftsjahr 2023 meldete Biotricity, Inc. Forschungs- und Entwicklungskosten in Höhe von 4,2 Millionen US-Dollar, was einem Anstieg von 22 % gegenüber dem Vorjahr entspricht.

Geschäftsjahr F&E-Ausgaben Prozentuale Erhöhung
2022 3,45 Millionen US-Dollar -
2023 4,2 Millionen US-Dollar 22%

Softwareentwicklung und -wartung

Die Softwareentwicklungs- und Wartungskosten für Biotricity beliefen sich im Jahr 2023 auf insgesamt 2,8 Millionen US-Dollar.

  • Jährliches Software-Engineering-Budget: 2,8 Millionen US-Dollar
  • Kosten für die Cloud-Infrastruktur: 450.000 US-Dollar
  • Software-Wartungsverträge: 350.000 US-Dollar

Kosten für die Einhaltung gesetzlicher Vorschriften

Biotricity investierte im Jahr 2023 1,6 Millionen US-Dollar in die Einhaltung gesetzlicher Vorschriften für die Zertifizierung von Medizinprodukten und die FDA-Zulassungen.

Compliance-Kategorie Kosten
FDA-Zertifizierung $950,000
Regulatorische Dokumentation $450,000
Compliance-Beratung $200,000

Vertriebs- und Marketinginvestitionen

Die Vertriebs- und Marketingausgaben erreichten im Jahr 2023 3,5 Millionen US-Dollar.

  • Digitales Marketing: 1,2 Millionen US-Dollar
  • Vergütung des Vertriebsteams: 1,6 Millionen US-Dollar
  • Kosten für Messe und Konferenz: 700.000 US-Dollar

Herstellungs- und Produktionskosten

Die Herstellungskosten für die medizinischen Geräte von Biotricity beliefen sich im Jahr 2023 auf 5,7 Millionen US-Dollar.

Produktionskostenkategorie Kosten
Rohstoffe 2,3 Millionen US-Dollar
Fertigungsarbeit 1,8 Millionen US-Dollar
Gerätewartung 1,6 Millionen US-Dollar

Biotricity, Inc. (BTCY) – Geschäftsmodell: Einnahmequellen

Vertrieb medizinischer Geräte

Im vierten Quartal 2023 erreichte Biotricity einen Umsatz mit medizinischen Geräten von 2,3 Millionen US-Dollar, wobei der Schwerpunkt auf Geräten zur Fernüberwachung des Herzens lag.

Gerätetyp Durchschnittlicher Verkaufspreis Jährliches Verkaufsvolumen
Bioflux Remote-Herzmonitor $1,250 1.840 Einheiten

Abonnementbasierte Überwachungsdienste

Die monatlich wiederkehrenden Einnahmen aus Überwachungsdiensten beliefen sich im Jahr 2023 auf insgesamt 1,7 Millionen US-Dollar.

  • Monatlicher Abonnementpreis: 75 $ pro Patient
  • Gesamtzahl der aktiven Abonnenten: 1.900 Patienten
  • Jährlicher Abonnementumsatz: 1,71 Millionen US-Dollar

Softwarelizenzgebühren

Die Softwarelizenzierung generierte im Jahr 2023 einen Umsatz von 650.000 US-Dollar.

Lizenztyp Jahresumsatz Anzahl der Lizenznehmer
Softwarelizenz für Gesundheitsdienstleister $450,000 62 Gesundheitsnetzwerke
Softwarelizenz für klinische Forschung $200,000 27 Forschungseinrichtungen

Datenanalysedienste

Datenanalysedienste trugen im Jahr 2023 425.000 US-Dollar zum Gesamtumsatz bei.

  • Paket zur Analyse von Gesundheitsdaten: 5.000 $ pro Monat
  • Gesamtzahl der Unternehmenskunden: 7
  • Jährlicher Datenanalyseumsatz: 420.000 US-Dollar

Beratung im Bereich Gesundheitstechnologie

Beratungsdienstleistungen erwirtschafteten im Jahr 2023 einen Umsatz von 380.000 US-Dollar.

Beratungsdienst Durchschnittlicher Projektwert Anzahl der Projekte
Beratung zur digitalen Gesundheitsstrategie $95,000 4 Projekte

Biotricity, Inc. (BTCY) - Canvas Business Model: Value Propositions

You're looking at the core value Biotricity, Inc. (BTCY) delivers to its customers, which is built on high-margin recurring revenue and clinical efficacy. Here are the hard numbers supporting those claims as of late 2025.

Continuous, Real-Time Remote Cardiac Monitoring (MCT)

The foundation of the offering is continuous, real-time remote cardiac monitoring (MCT). This capability is validated by the sheer volume of data processed by their platform.

  • Biotricity, Inc. has monitored and recorded well over 2 trillion heartbeats.
  • This monitoring directly supports improved patient outcomes for conditions like atrial fibrillation.

High Gross Margin Profile, Reaching 81.9% in Q2 FY2026

The financial structure supports the service delivery through strong unit economics. The gross margin performance shows efficiency in delivering the monitoring service.

For the second quarter of fiscal 2026, the gross profit percentage hit 81.9%. This was an improvement of 660 basis points from 75.3% in the corresponding prior year quarter. The revenue for that quarter was $3.9 million.

Metric Value (Q2 FY2026) Comparison/Context
Gross Profit Percentage 81.9% Up from 75.3% in the prior year quarter
Total Revenue $3.9 million A 19% increase year-over-year
Gross Profit $3.2 million Up 29.4% from the prior year period
EBITDA $373,000 Second consecutive quarter of positive EBITDA

Technology-as-a-Service (TaaS) Model for Predictable Costs

The business is heavily weighted toward the subscription side, which you, as an analyst, know translates directly to revenue predictability. The Technology-as-a-Service (TaaS) component is clearly the engine here.

In Q2 FY2026, recurring TaaS fees totaled $3.5 million. This recurring revenue represented 88.7% of the total quarterly revenue. This model is what management cites for margin improvement, alongside efficiencies gained through proprietary AI.

Improved Patient Outcomes Via Faster Medical Intervention

The clinical value proposition centers on timely action. The ability to detect issues faster is a direct value driver for both patients and the healthcare system.

  • The technology increases the chances of earlier medical intervention for patients with atrial fibrillation.
  • This early intervention has the propensity to deliver significant healthcare cost savings for both patients and the broader system.

Access to Approximately 90% of U.S. Hospitals Via GPO Contracts

Market access is significantly streamlined through established purchasing channels. Biotricity, Inc. has strategically positioned itself to reach a vast majority of potential customers.

Strategic alliances forged in fiscal 2025 and 2026 have positioned the company to have access to approximately 90% of all hospitals in America. This access is secured through partnerships with leading Group Purchasing Organizations (GPOs).

Finance: draft 13-week cash view by Friday.

Biotricity, Inc. (BTCY) - Canvas Business Model: Customer Relationships

You're looking at how Biotricity, Inc. keeps its professional and consumer users locked in, which is key since their whole model is built on recurring service fees.

The relationship with clinical users, the cardiologists and clinics, is intentionally deep. This is supported by the company maintaining strong customer retention, with reports citing high retention rates of approximately 99%. This level of stickiness is what allows the Technology-as-a-Service (TaaS) model to work so well for Biotricity, Inc.

The core of the professional relationship is the dedicated, high-touch service provided to cardiologists. This focus on quality support directly ties into the financial performance of the recurring revenue. For instance, in the second quarter of fiscal 2026, Technology fees accounted for 89% of the quarter's total revenue, reflecting strong customer satisfaction and the quality of support services. This recurring revenue base is what drives the high gross profit percentage, which reached 81.9% in Q2 FY26, up from 75.3% in the corresponding prior year quarter. Also, the flat fee revenue component saw significant growth in prior periods, growing by about 34% year-over-year in Q2 FY25.

The subscription-based TaaS model is designed explicitly to foster this long-term engagement. It shifts the focus from one-time device sales to continuous service delivery. This is evident in the revenue mix; for the third quarter of fiscal 2025, Recurring Technology Fee revenue comprised 94% of total revenue, carrying a gross profit percentage of 81.4%.

Here's a quick look at the scale of the relationship and the data being managed:

Metric Value as of Late 2025 Data
Approximate Customer Retention Rate 99%
Technology Fees as % of Total Revenue (Q2 FY26) 89%
Gross Profit Percentage (Q2 FY26) 81.9%
Total Heartbeats Monitored (Cumulative) Well over 2 trillion
Centers Utilizing Solutions Hundreds of centers across 35 states

For the end-user, the Bioheart device, which is part of the ecosystem that includes the Biolife solution, is positioned for self-service and direct-to-consumer support. This empowers users to self-manage chronic conditions. The strategic alliances Biotricity, Inc. has formed are also part of the relationship strategy, as they provide access to approximately 90% of all hospitals in America, expanding the reach of their high-touch clinical support.

You can see the commitment to the clinical side through the sheer volume of data they are processing for them; Biotricity, Inc. has already monitored and recorded well over 2 trillion heartbeats, improving patient outcomes and underscoring potential healthcare cost savings.

  • Dedicated support for cardiologists and clinics.
  • TaaS model drives predictable revenue streams.
  • Self-service options for personal monitoring users.
  • Strong gross profit percentage on recurring fees, hitting 81.9% in Q2 FY26.

Finance: draft 13-week cash view by Friday.

Biotricity, Inc. (BTCY) - Canvas Business Model: Channels

You're looking at how Biotricity, Inc. (BTCY) gets its Technology-as-a-Service (TaaS) solutions into the hands of healthcare providers and patients as of late 2025. The channel strategy is heavily weighted toward institutional and professional adoption, which makes sense given the recurring revenue model.

The core of the distribution relies on securing access through large purchasing entities, which then drives the high percentage of recurring revenue. The company is definitely prioritizing scale through established healthcare networks.

Channel Component Metric/Reach as of Late 2025 Latest Financial Context
Group Purchasing Organization (GPO) networks for hospital sales Strategic partnerships secured with GPOs representing 90% of US hospitals (FY2025) Focus on GPOs was a key part of the sales force reshaping strategy
Direct sales force targeting cardiologists and clinics Technology currently used by thousands of cardiologists across 35 states (Q3-FY25) Recurring Technology Fee revenue comprised 94% of total revenue in Q3-FY25
Medical device distributors for broader commercialization No specific distributor revenue or count data available Device Sales revenue was less than 1/10th of Recurring Technology Fees in a prior period
Consumer e-commerce platforms (e.g., Health-E Commerce) No specific e-commerce platform sales data available Recurring TaaS revenue makes up nearly 89% of sales (latest report)
International distribution channels (e.g., Canada, Saudi Arabia) No specific international sales figures or country-specific channel data available The total FY2025 revenue was $13.8 million

The company's focus on recurring revenue streams dictates the channel priority. You can see the scale they are aiming for with the GPO penetration.

  • Recurring Technology Fee revenue reached $12.6 million in Fiscal Year 2025.
  • Gross margin on Recurring Technology Fees was 81.4% in Q3-FY25.
  • The company is actively pursuing geographic expansion, though specific international channel metrics aren't public yet.
  • The technology is deployed across hundreds of centers.

For the second quarter of fiscal 2026, revenue was $3.9 million, with the TaaS model driving the results. The company is also expanding through contracts with the VA and leading home care groups, which acts as another form of institutional channel access.

Finance: review the Q2-FY2026 SG&A spend of $2.9 million against the revenue generated through these channels by end of next week.

Biotricity, Inc. (BTCY) - Canvas Business Model: Customer Segments

You're looking at the core groups Biotricity, Inc. (BTCY) serves as of late 2025, based on their latest reported operational scale.

US hospitals and large health systems (via GPOs)

Biotricity, Inc. (BTCY) has established strategic alliances that provide access to approximately 90% of all hospitals in America through Group Purchasing Organization (GPO) channels as of Q1 Fiscal Year 2026. This segment is targeted for expansion, including entry into managed care programs.

Cardiologists and specialty clinics focusing on chronic care

As of the third quarter of Fiscal Year 2025, Biotricity, Inc. (BTCY) solutions were in use by hundreds of centers across 35 states. This usage involved thousands of cardiologists focused on diagnostics and chronic care management.

Patients requiring Mobile Cardiac Telemetry (MCT)

The core of the revenue model supports patients requiring remote monitoring, with a focus on conditions like Atrial Fibrillation (A-fib). The Technology-as-a-Service (TaaS) subscription model, which is the primary revenue driver, reflects the ongoing service provided to these patients.

Consumers managing chronic conditions (Bioheart/Biolife users)

Biotricity, Inc. (BTCY) develops solutions for the consumer market, including the Biolife solution, which empowers users to self-manage chronic conditions. The platform has recorded well over 2 trillion heartbeats, demonstrating the scale of monitoring across both medical and consumer applications.

Here's a quick look at the scale of the recurring business supporting these segments as of the second quarter of Fiscal Year 2026 (ended September 30, 2025):

Metric Value/Percentage (as of Q2 FY2026)
Technology Fees as % of Total Revenue 89%
Total Monitored Heartbeats (Cumulative) Well over 2 trillion
Hospital Access via GPO Alliances Approximately 90% of US Hospitals
Q2 FY2026 Revenue from Technology Fees $3.2 million or $3.2 million
Q2 FY2026 Total Revenue $3.9 million

The shift to a flat fee subscription model has seen approximately 3/4 of the business transitioned to this structure, aiming for more predictable revenue streams.

Biotricity, Inc. (BTCY) - Canvas Business Model: Cost Structure

You're looking at the hard numbers that drive the operational burn for Biotricity, Inc. (BTCY) as they push toward consistent profitability. The cost structure is clearly being managed with a focus on efficiency, especially in overhead, while strategically balancing investment in the future pipeline.

Cost of revenue for monitoring and cloud infrastructure is being actively optimized. Management noted efficiencies gained through the proprietary Artificial Intelligence (AI) used in data processing and general improvements in the monitoring and cloud cost structure as key drivers for gross margin expansion, which reached 75.3% in Q2 FY2025 and further improved to 81.9% by Q2 FY2026. While the absolute dollar cost of revenue for Q2 FY2025 was approximately $0.8 million (based on $3.3 million revenue minus $2.5 million gross profit), the focus is on the improving percentage contribution to gross profit.

The discipline on overhead is evident. Selling, General, and Administrative (SG&A) expenses were explicitly reduced to $2.25 million in Q2 FY2025, a 35.5% decrease year-over-year from the prior period. However, as the company scales and invests in commercial expansion, this line item saw a slight uptick in the most recent quarter available; for Q2 FY2026, SG&A expenses increased by 2.5% compared to the same period last year, representing an additional spending of over $56,000 for that quarter.

Regarding Research and development (R&D) spending for new product pipeline, the investment strategy appears dynamic. In Q2 FY2025, R&D expenses were reduced by almost 26% year-over-year. Conversely, looking at the latest comparison in Q2 FY2026, R&D expenses increased by $84,000 compared to Q2 FY2025, reflecting a strategic recommitment to innovation, such as the planned FDA filing for the AI clinical model by mid-next year.

The burden of financing remains a material cost. Interest expense and debt servicing costs were reported as elevated, hitting $0.75 million in Q2 FY2025. This was noted despite the company obtaining forbearance/waivers related to term loan covenant non-compliance in November 2024.

For device manufacturing and inventory costs, the narrative centers on efficiency and readiness. Management indicated they have become more efficient in producing their devices, which are now enjoying sales at higher margins. The CEO also stated that the company has 'everything we need in-house now to get to our profitability point... if we sell all those units, we'll be well into the profit category,' suggesting inventory levels are positioned to support future revenue growth without immediate large procurement outlays.

Here's a quick look at the movement in key operating costs between the two most recent reported quarters:

Cost Component Q2 Fiscal Year 2025 Amount Q2 Fiscal Year 2026 Amount
Selling, General, and Administrative (SG&A) $2.25 million Increased by over $56,000 YoY
Interest Expense $0.75 million Not explicitly stated
Total Operating Expenses $2.8 million $2.9 million

The overall operating expenses trend reflects the cost control efforts juxtaposed with R&D investment. Total operating expenses were $2.8 million in Q2 FY2025, which improved by 34% from the prior year period. By Q2 FY2026, total operating expenses had risen slightly to $2.9 million, a 5.1% increase year-over-year, driven by the increase in R&D spending.

You can see the cost structure is shifting from high fixed overhead to strategic investment:

  • Efficiencies gained through proprietary AI in data processing.
  • Improved margins on technology fees, which comprised approximately 94% of revenue in Q2 FY2025.
  • R&D investment increased by $84,000 in Q2 FY2026 over Q2 FY2025.
  • Device production efficiency leading to higher margins on sales.
Finance: draft 13-week cash view by Friday.

Biotricity, Inc. (BTCY) - Canvas Business Model: Revenue Streams

You're looking at the core of how Biotricity, Inc. (BTCY) brings in cash, and honestly, it's all about locking in that predictable subscription income. The business model is heavily weighted toward recurring revenue, which is what smart investors like to see in a Technology-as-a-Service (TaaS) setup.

The primary revenue driver is the Recurring Technology Fees (TaaS subscriptions). This stream represents the ongoing service fees for using their remote cardiac monitoring platform, which is the backbone of their offering. To be fair, this model is what gives the company stability, even as they work on new device sales.

Here's a quick look at the most recent figures we have, which really highlight the shift to TaaS:

  • Recurring Technology Fees reached $3.5 million in Q2 FY2026.
  • This recurring revenue accounted for a massive 88.7% of the total Q2 FY2026 revenue base.
  • For the full fiscal year 2025, total revenue for Biotricity, Inc. (BTCY) reached $13.8 million.

The company's focus is clearly on growing that recurring slice. For example, in the prior full fiscal year (FY2025), the recurring Technology Fees totaled $12.6 million. This shows a clear strategic direction, as that $12.6 million was more than 10.5 times the revenue generated from device sales in that same period.

The second component of the revenue structure is the Revenue from device sales (non-recurring). These are the upfront sales of the physical monitoring hardware, like the Biocore Pro device, which are one-time transactions per unit sold. While important for initial customer acquisition, they are dwarfed by the subscription income.

Let's map out the revenue composition for the latest reported quarter and the previous full year so you can see the trend:

Revenue Component Q2 FY2026 Amount Q2 FY2026 % of Total FY2025 Amount (Approximate)
Recurring Technology Fees (TaaS) $3.5 million 88.7% $12.6 million
Device Sales (Non-recurring) $0.40 million (Calculated) 11.3% (Calculated) $1.2 million (Calculated)
Total Revenue $3.9 million 100.0% $13.8 million

You can see the math there; if total Q2 FY2026 revenue was $3.9 million and recurring fees were $3.5 million, the device sales component was about $0.40 million for that quarter. This defintely reinforces the TaaS focus. Finance: draft 13-week cash view by Friday.


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