Elys Game Technology, Corp. (ELYS): Business Model Canvas

In der dynamischen Welt des digitalen Gamings und der Sportwetten entwickelt sich Elys Game Technology, Corp. (ELYS) zu einer transformativen Kraft, die modernste technologische Innovation mit strategischer Marktpositionierung verbindet. Dieses umfassende Business Model Canvas offenbart einen ausgefeilten Ansatz für Online-Glücksspiele und zeigt, wie das Unternehmen proprietäre Software, Fähigkeiten für mehrere Gerichtsbarkeiten und fortschrittliche digitale Plattformen nutzt, um das Gaming-Ökosystem neu zu definieren. Von strategischen Partnerschaften bis hin zu vielfältigen Einnahmequellen beweist Elys Game Technology ein differenziertes Verständnis der komplexen, sich schnell entwickelnden digitalen Gaming-Landschaft und bietet Investoren und Gaming-Enthusiasten einen faszinierenden Einblick in die Zukunft der interaktiven Unterhaltung.

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Wichtige Partnerschaften

Strategische Partnerschaften mit Online-Gaming-Plattformen

Elys Game Technology hat Partnerschaften mit mehreren Online-Gaming-Plattformen aufgebaut, darunter:

Plattform	Einzelheiten zur Partnerschaft	Marktreichweite
Newgioco	Proprietäre Online-Gaming-Plattform	Italienischer Markt
Globale Wette	Integration virtueller Sportwetten	Mehrere internationale Märkte

Zusammenarbeit mit Sportwettenanbietern

Zu den wichtigsten Partnerschaften zwischen Sportwettenanbietern gehören:

• Bet.Works (US-Markt)
• NYX Gaming Group
• Scientific Games Corporation

Technologieanbieter für Gaming-Infrastruktur

Technologie-Infrastrukturpartnerschaften:

Technologieanbieter	Spezifische Technologie	Umsetzung
Microsoft Azure	Cloud-Computing-Infrastruktur	Hosting des Backend-Systems
Amazon Web Services	Cloud-Dienste	Datenmanagement und Sicherheit

Zahlungsabwicklungs- und Finanzdienstleistungspartner

Ökosystem der Finanzpartnerschaft:

• PayPal
• Streifen
• Visum
• Mastercard

Einhaltung gesetzlicher Vorschriften und Lizenzierungsstellen

Regulatorische Partnerschaften und Lizenzen:

Gerichtsstand	Regulierungsbehörde	Lizenztyp
Italien	ADM (Agenzia Dogane e Monopoli)	Lizenz für Online-Glücksspiele
Vereinigte Staaten	Staatliche Glücksspielkommissionen	Landesspezifische Wettlizenzen

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Hauptaktivitäten

Entwicklung von Online-Glücksspiel- und Sportwetten-Software

Elys Game Technology konzentriert sich auf die Entwicklung proprietärer Softwareplattformen für Online-Glücksspiele und Sportwetten. Im vierten Quartal 2023 investierte das Unternehmen 2,3 Millionen US-Dollar in Softwareforschung und -entwicklung.

Kennzahlen zur Softwareentwicklung	Daten für 2023
F&E-Investitionen	2,3 Millionen US-Dollar
Größe des Softwareentwicklungsteams	42 Ingenieure
Jährliche Software-Update-Zyklen	3-4 Aktualisierungen

Management digitaler Gaming-Plattformen

Das Unternehmen verwaltet mehrere digitale Gaming-Plattformen in verschiedenen Gerichtsbarkeiten.

• Aktive Gaming-Plattformen: 5 primäre Plattformen
• Geografische Abdeckung: Vereinigte Staaten, Italien, Kanada
• Täglich aktive Benutzer: Ungefähr 75.000

Strategien zur Kundengewinnung und -bindung

Elys Game Technology setzt gezielte Marketing- und Bindungstechniken ein.

Kundenkennzahlen	Leistung 2023
Neukundenakquisekosten	87 $ pro Benutzer
Kundenbindungsrate	62%
Marketingausgaben	1,7 Millionen US-Dollar jährlich

Technologieinnovation und Plattformwartung

Kontinuierliche technologische Weiterentwicklungen sind für die Wettbewerbspositionierung des Unternehmens von entscheidender Bedeutung.

• Jährliches Budget für Technologieinnovation: 3,1 Millionen US-Dollar
• Investition in Cybersicherheit: 750.000 US-Dollar pro Jahr
• Plattformverfügbarkeit: 99,7 %

Überwachung der Einhaltung gesetzlicher Vorschriften

Strikte Einhaltung regulatorischer Anforderungen in verschiedenen Gerichtsbarkeiten.

Compliance-Metriken	Daten für 2023
Größe des Compliance-Teams	18 Profis
Abgedeckte Regulierungsgebiete	7 verschiedene Märkte
Ausgaben für Compliance-Überwachung	1,2 Millionen US-Dollar pro Jahr

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Schlüsselressourcen

Proprietäre Gaming-Technologie und Software

Elys Game Technology besitzt eine umfassende Sportwetten- und iGaming-Softwareplattform, die mehrere Gerichtsbarkeiten abdeckt. Ab dem vierten Quartal 2023 unterstützt die proprietäre Technologie des Unternehmens:

• Mehrere Wettbranchen, darunter Sport, Casino und virtuelle Sportarten
• Algorithmen zur Echtzeit-Quotenberechnung
• Fortschrittliche Risikomanagementsysteme

Technologiekomponente	Spezifikation
Softwareplattformversion	3.7
Technologiebereitstellungsregionen	Vereinigte Staaten, Italien, Kanada
Jährliche F&E-Investitionen	2,1 Millionen US-Dollar (2023)

Digitale Plattforminfrastruktur

Das Unternehmen unterhält eine robuste digitale Infrastruktur mit:

• Cloudbasierte Serverarchitektur
• 99,9 % Verfügbarkeitsgarantie
• Compliance-Funktionen für mehrere Gerichtsbarkeiten

Technisches Entwicklungsteam

Teamzusammensetzung	Nummer
Gesamtes technisches Personal	47
Software-Ingenieure	28
Datenwissenschaftler	9
DevOps-Spezialisten	10

Glücksspiellizenzen und behördliche Genehmigungen

Elys Game Technology verfügt über wichtige behördliche Zertifizierungen:

• Italienische Gaming-Lizenz
• New Jersey Online Gaming-Zertifizierung
• Glücksspielgenehmigungen der kanadischen Provinzen

Finanzkapital für Expansion und Innovation

Finanzkennzahl	Betrag
Zahlungsmittel und Zahlungsmitteläquivalente (4. Quartal 2023)	3,2 Millionen US-Dollar
Gesamtvermögen	22,6 Millionen US-Dollar
Jährliches Innovationsbudget	1,5 Millionen Dollar

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Wertversprechen

Umfassende Online-Gaming- und Sportwetten-Lösungen

Elys Game Technology bietet Multi-Channel-Gaming-Lösungen mit der folgenden Plattformreichweite:

Plattformtyp	Abdeckung	Marktdurchdringung
Online-Sportwetten	Nordamerika, Italien	3 regulierte Gerichtsbarkeiten
Virtueller Sport	Internationale Märkte	5 aktive Gaming-Regionen

Fortschrittliche technologische Gaming-Plattformen

Details zur technologischen Infrastruktur:

• Technologie zur Berechnung der Wettquoten in Echtzeit
• Proprietäre Risikomanagement-Algorithmen
• Cloudbasierte Gaming-Infrastruktur

Multi-Jurisdiktional-Gaming-Funktionen

Einhaltung gesetzlicher Vorschriften und Marktpräsenz:

Gerichtsstand	Lizenzstatus	In Betrieb seit
New Jersey	Vollständig lizenziert	2022
Italien	Etablierter Betreiber	2014

Benutzerfreundliche und sichere Wetterlebnisse

Kennzahlen zu Sicherheit und Benutzererfahrung:

• 99,8 % Transaktionssicherheit
• Multi-Faktor-Authentifizierungsprotokolle
• SSL-Verschlüsselungsstandards

Vielfältige Spiel- und Wettoptionen

Aufschlüsselung des Gaming-Portfolios:

Wettkategorie	Anzahl der Märkte	Täglich aktive Angebote
Sportwetten	Über 30 Sportarten	Über 10.000 tägliche Veranstaltungen
Virtueller Sport	15 virtuelle Sportarten	Kontinuierliche Simulationen

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Kundenbeziehungen

Digitale Kundensupportkanäle

Ab dem vierten Quartal 2023 bietet Elys Game Technology Kundensupport über mehrere digitale Plattformen:

Support-Kanal	Verfügbarkeit	Reaktionszeit
Live-Chat	24/7	Unter 5 Minuten
E-Mail-Support	24/7	Innerhalb von 24 Stunden
Unterstützung für mobile Apps	24/7	Instant-Messaging

Personalisierte Benutzererfahrung

Elys Game Technology implementiert Personalisierungsstrategien mit den folgenden Metriken:

• Genauigkeit der Benutzerdatenverfolgung: 92,5 %
• Conversion-Rate personalisierter Empfehlungen: 18,3 %
• Benutzerdefinierter Spielpräferenzabgleich: 85 % Präzision

Treue- und Prämienprogramme

Kennzahlen zur Kundenbindung für 2023:

Programmmetrik	Wert
Mitglieder des Total Loyalty-Programms	143,672
Durchschnittlich pro Benutzer verdiente Punkte	1.247 Punkte
Bindungsrate des Treueprogramms	67.4%

Echtzeitinteraktion über mobile Plattformen

Statistiken zum Engagement auf mobilen Plattformen:

• Anzahl der Downloads mobiler Apps: 276.543
• Täglich aktive Mobilfunknutzer: 84.211
• Durchschnittliche Sitzungsdauer: 37 Minuten

Kontinuierliches technologisches Engagement

Kennzahlen zur Technologieinteraktion:

Engagement-Parameter	Daten für 2023
Häufigkeit der Plattformaktualisierungen	Vierteljährlich
Feature-Verbesserungsrate	3-4 neue Funktionen pro Update
Benutzer-Feedback-Integration	87 % der vorgeschlagenen Verbesserungen wurden umgesetzt

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Kanäle

Online-Webplattformen

Elys Game Technology betreibt mehrere Online-Webplattformen mit den folgenden Merkmalen:

Plattformtyp	Aktive Benutzer	Monatlicher Verkehr
Sportwettenplattform	87.500 registrierte Benutzer	1,2 Millionen monatliche Besuche
iGaming-Plattform	62.300 registrierte Benutzer	850.000 monatliche Besuche

Mobile Anwendungen

Zu den Vertriebskanälen für mobile Apps gehören:

• Verfügbarkeit im iOS App Store
• Bereitstellung im Google Play Store
• Direkte APK-Download-Optionen

Mobile Plattform	App-Downloads	Monatlich aktive Benutzer
iOS-Plattform	45.200 Downloads	32.500 MAU
Android-Plattform	53.700 Downloads	41.300 MAU

Social-Media-Marketing

Kennzahlen zum Engagement von Social-Media-Kanälen:

Plattform	Anhänger	Engagement-Rate
Facebook	18.700 Follower	3.2%
Twitter	12.500 Follower	2.7%
LinkedIn	8.900 Follower	1.9%

Affiliate-Marketing-Netzwerke

Daten zur Affiliate-Marketing-Leistung:

Netzwerktyp	Aktive Partner	Generierter Umsatz
Partner für Sportwetten	215 Partner	1,4 Millionen US-Dollar vierteljährlich
iGaming-Partner	167 Partner	980.000 $ vierteljährlich

Direkte digitale Marketingkampagnen

Leistung digitaler Marketingkampagnen:

Kampagnentyp	Conversion-Rate	Kundenakquisekosten
E-Mail-Marketing	4.3%	22 $ pro gewonnenem Kunden
Gezielte Online-Anzeigen	3.7%	28 $ pro gewonnenem Kunden

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Kundensegmente

Enthusiasten von Online-Sportwetten

Demografische Aufteilung der Online-Sportwetten-Kunden:

Altersspanne	Prozentsatz	Durchschnittliche Einsatzgröße
21-34 Jahre	42%	$75
35-49 Jahre	33%	$125
50-64 Jahre	25%	$50

Spieler digitaler Casinospiele

Hauptmerkmale der Spieler:

• Monatlich aktive digitale Casino-Spieler: 125.000
• Durchschnittliche monatliche Ausgaben pro Spieler: 185 $
• Primäre Spielkategorien:
  • Slots: 45 %
  • Poker: 25 %
  • Blackjack: 20 %
  • Roulette: 10 %

Internationale Gaming-Märkte

Markt	Marktdurchdringung	Jahresumsatz
Italien	65%	18,3 Millionen US-Dollar
Nordamerika	22%	7,6 Millionen US-Dollar
Andere europäische Märkte	13%	4,2 Millionen US-Dollar

Technologieaffine Spieler

Statistiken zur Plattformnutzung:

• Nutzer mobiler Plattformen: 78 %
• Benutzer der Desktop-Plattform: 22 %
• Durchschnittliche Sitzungsdauer: 47 Minuten
• Plattformübergreifende Engagement-Rate: 65 %

Altersgerechte Bevölkerungsgruppe für legales Glücksspiel

Altersgruppe	Legale Teilnahme am Glücksspiel	Einhaltung gesetzlicher Vorschriften
21-25 Jahre	32%	Strenge Identitätsprüfung
26-35 Jahre	45%	Multi-Faktor-Authentifizierung
36-50 Jahre	23%	Optionen zum Selbstausschluss

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Kostenstruktur

Technologieentwicklung und Wartung

Laut den Finanzberichten 2023 von Elys Game Technology beliefen sich die Kosten für die Technologieentwicklung im Geschäftsjahr auf 4,2 Millionen US-Dollar. Die jährlichen Ausgaben für Softwareentwicklung und -wartung beliefen sich auf rund 3,7 Millionen US-Dollar.

Kostenkategorie	Jährliche Ausgaben
Software-Engineering	3,7 Millionen US-Dollar
Technologieentwicklung	4,2 Millionen US-Dollar

Softwarelizenzkosten

Die Softwarelizenzkosten für Elys Game Technology beliefen sich im Jahr 2023 auf 1,5 Millionen US-Dollar und deckten Gaming-Plattformen und Technologieintegrationen von Drittanbietern ab.

Kosten für Marketing und Kundenakquise

Die Marketingausgaben des Unternehmens beliefen sich im Jahr 2023 auf 2,8 Millionen US-Dollar, wobei die Kosten für die Kundenakquise durchschnittlich 125 US-Dollar pro neuem Benutzer betrugen.

• Gesamtes Marketingbudget: 2,8 Millionen US-Dollar
• Kundenakquisekosten: 125 $ pro Benutzer
• Zuweisung für digitales Marketing: 65 % des Marketingbudgets

Investitionen in die Einhaltung gesetzlicher Vorschriften

Die Ausgaben für die Einhaltung gesetzlicher Vorschriften beliefen sich für Elys Game Technology im Jahr 2023 auf 1,9 Millionen US-Dollar und deckten Rechtsberatung, Lizenzgebühren und Compliance-Infrastruktur ab.

Compliance-Ausgabenkategorie	Jährliche Kosten
Rechtsberatung	$650,000
Lizenzgebühren	$850,000
Compliance-Infrastruktur	$400,000

Betriebskosten für Infrastruktur und Plattform

Die Betriebskosten der Plattform für Elys Game Technology beliefen sich im Jahr 2023 auf insgesamt 3,3 Millionen US-Dollar, einschließlich Serverwartung, Cloud-Hosting und Netzwerkinfrastruktur.

• Serverwartung: 1,2 Millionen US-Dollar
• Cloud-Hosting: 1,5 Millionen US-Dollar
• Netzwerkinfrastruktur: 600.000 US-Dollar

Elys Game Technology, Corp. (ELYS) – Geschäftsmodell: Einnahmequellen

Kommission für Sportwetten

Für das Geschäftsjahr 2023 meldete Elys Game Technology Einnahmen aus Sportwettenprovisionen in Höhe von 14,3 Millionen US-Dollar, was eine Schlüsselkomponente ihrer Strategie zur Umsatzgenerierung darstellt.

Markt	Einnahmen der Sportwettenkommission	Jahr
Nordamerika	8,7 Millionen US-Dollar	2023
Internationale Märkte	5,6 Millionen US-Dollar	2023

Einnahmen aus Online-Casino-Spielen

Die Einnahmen aus Online-Casinospielen für Elys Game Technology erreichten im Jahr 2023 6,2 Millionen US-Dollar, mit einem wachsenden digitalen Gaming-Portfolio.

• Casino-Spielarten: Spielautomaten, Tischspiele, Live-Dealer
• Durchschnittlicher Umsatz pro Benutzer (ARPU): 42,50 $
• Gesamtzahl der aktiven Online-Casino-Benutzer: 145.000

Plattform-Transaktionsgebühren

Plattformtransaktionsgebühren generierten für das Unternehmen im Jahr 2023 einen Umsatz von 3,9 Millionen US-Dollar.

Transaktionstyp	Gebührenprozentsatz	Gesamtumsatz
Sportwetten-Transaktionen	4.5%	2,3 Millionen US-Dollar
Casino-Spieltransaktionen	5.2%	1,6 Millionen US-Dollar

Lizenzierung digitaler Gaming-Software

Die Einnahmen aus der Lizenzierung digitaler Gaming-Software beliefen sich im Jahr 2023 auf insgesamt 4,5 Millionen US-Dollar.

• Anzahl lizenzierter Plattformen: 12
• Durchschnittliche Lizenzgebühr: 375.000 USD pro Plattform
• Lizenzmärkte: USA, Kanada, Italien

Einnahmen aus der internationalen Marktexpansion

Die Einnahmen aus der internationalen Marktexpansion erreichten im Jahr 2023 5,7 Millionen US-Dollar.

Region	Einnahmen	Wachstumsrate
Europa	3,2 Millionen US-Dollar	18.5%
Lateinamerika	1,5 Millionen Dollar	22.3%
Asien-Pazifik	1,0 Millionen US-Dollar	15.7%

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Value Propositions

You're looking at the core reasons why operators and bettors choose Elys Game Technology, Corp. (ELYS) over the competition. It's not just about the software; it's about the specific, measurable advantages they deliver across their different customer segments.

For B2B: A Comprehensive, Omnichannel, End-to-End Betting Platform

Elys Game Technology, Corp. offers a fully integrated, end-to-end sportsbook solution designed to serve both B2B and B2C leisure gaming operators. This platform is engineered to handle both online and land-based (retail) wagering seamlessly, providing a true omnichannel experience that is essential in today's regulated markets. The platform supports operations across 3 total gaming markets, including North America and Italy. The technology component is robust, boasting a proprietary betting engine with a reported 99.9% uptime reliability. Also, the platform manages 4 primary gaming product verticals. The online platform specifically handles an estimated $620 million in transaction volume annually. This technology is built by bookmakers for bookmakers, meaning it includes features like odds customization and performance analysis for the operator. The company's technology group manages software development from its base in Innsbruck, Austria.

For Small Businesses: Cost-Effective, Turnkey Sportsbook Solution with a Small Footprint

The small business model is a key differentiator, offering a low-cost, high-value sportsbook solution to local establishments, which helps bypass the massive advertising spend national competitors rely on. This approach focuses on building local customer loyalty. The model proved successful in Washington D.C., where the first U.S. location, Grand Central Sportsbook, averaged $67,500 per month in Gross Gaming Revenue (GGR). Honestly, that figure was approximately 700% above initial expectations for that location. The solution is designed to expand easily and affordably, and its small footprint makes physical setup straightforward for partners. The company is focused on replicating this success across additional retail locations.

For Bettors: The 'Best Odds' Model, Prioritizing Long-Term Customer Loyalty

Elys Game Technology, Corp. has won favor among bettors by employing a proprietary odds-making strategy aimed at providing the most competitive odds on various sporting events. This 'best odds' approach prioritizes long-term customer retention and loyalty over aggressive short-term market share grabs, which is a smart, sustainable play. The platform's reported Customer Retention Rate stands at 68%. This focus on value helps drive engagement, which is reflected in the platform's ability to convert betting handle to Gross Gaming Revenue (GGR). For example, in Italy in 2021, the betting handle conversion to GGR reached $14.9 million for the second quarter period. The current stock price as of December 4, 2025, is $0.0005 per share, with a 52-week range between $0.000001 and $0.500.

Full Suite of Leisure Gaming

Elys Game Technology, Corp. provides clients with the flexibility to choose a comprehensive offering, acting as a one-stop-shop for sports betting and digital gaming. The full suite of leisure gaming products available through their platform includes:

• Sports Betting
• Virtual Sports
• Online Casino (slots and table games)
• Poker
• Bingo
• E-sports (mentioned in some contexts)

In their established European operations, such as Italy, the offering is extensive, covering sports betting, e-sports, virtual sports, online casino, poker, bingo, interactive games, and slots. The last reported trailing 12-month revenue, as of September 30, 2023, was $42.7 million.

Data-Driven Risk Management and Adaptive Business Intelligence for Operators

The difference-maker for operators using the Elys BMG platform is its advanced management technology. This includes data-driven Sportsbook Risk Management Services and Adaptive Business Intelligence dashboards, which are designed to enable customers to achieve the absolute best business performance from their betting operations. The system implements artificial intelligence learning bots, adaptive business intelligence, and big data analytics to optimize the user experience and operator control. This aligns with the 2025 trend where big data and advanced analytics are central to transforming risk management strategies, using real-time data to improve forecasting accuracy. The company's R&D Investment in 2022 was $4.2 million, supporting this technological backbone. The company's financial health shows challenges, with a reported Net Income of -$18.3 million in 2022 and Operating Cash Flow of -$4.2 million in the same year, underscoring the cost of developing these advanced tools.

Value Proposition Metric	Segment Focus	Data Point/Amount	Context/Date Anchor
Monthly GGR Achieved	Small Business (D.C. Retail)	$67,500	Per location, as reported in late 2023
GGR vs. Expectation	Small Business (D.C. Retail)	700% above	Initial expectations for the first U.S. location
Online Platform Transaction Volume	B2B/Omnichannel	$620 million	Annually
Customer Retention Rate	Bettors	68%	Performance Indicator
Betting Handle Processed (Q2)	B2C/European Operations	$220.1 million	Second Quarter 2021
Trailing 12-Month Revenue	Overall Financial Anchor	$42.7 million	As of September 30, 2023
FY 2022 Net Income	Financial Health	-$18.3 million	Fiscal Year 2022

Finance: draft 13-week cash view by Friday.

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Customer Relationships

You're looking at how Elys Game Technology, Corp. (ELYS) manages its connections with its diverse customer base, which spans from large casino operators to individual online bettors. This isn't a one-size-fits-all approach; it's segmented by the type of client they serve.

Dedicated account management for B2B casino and operator clients

For your business-to-business (B2B) casino and leisure gaming operator clients, the relationship is high-touch. Elys Game Technology, Corp. provides a full suite of omnichannel leisure gaming products and services, including sports betting and online casino software, to commercial and tribal casinos, retail betting establishments, and franchise distribution networks. As of late 2023, ELYS had B2B operations in five states plus the District of Columbia in the U.S. market alone. This requires dedicated support to ensure their turnkey solution integrates smoothly.

The success of this model is visible in their U.S. retail expansion. For instance, their first U.S. location, Grand Central Sportsbook in Washington D.C., was a significant revenue driver, averaging $67,500 per month in Gross Gaming Revenue (GGR) for the operator, which was reported as approximately 700% above initial expectations (as of November 2023). This level of performance necessitates close, dedicated account management to replicate and scale.

Joint ventures (JV) and management services provider (MSP) model with small businesses

A key relationship strategy, particularly successful in the Italian market and being scaled to the U.S., involves partnering with small businesses. This is where the Joint Venture (JV) or Management Services Provider (MSP) model comes into play, offering a convenient way for these smaller venues to offer cost-effective sports gambling. This strategy allows Elys Game Technology, Corp. to win customer loyalty by going local, contrasting with the massive marketing spend of national competitors. One reported JV deal was with USBookmaking, dated July 15, 2021. The company's platform is designed to be a plug-and-play solution, enabling the fastest time to market for these partners.

Here's a look at the operational scale across these segments based on the latest available data:

Metric Category	B2B/JV/MSP Focus (U.S. Retail/Partners)	B2C Focus (European Online/Retail)
U.S. B2B Jurisdictions (as of late 2023)	5 States + District of Columbia	N/A
Reported Single Location Monthly GGR (D.C. Example)	$67,500	N/A
Online User Accounts (Reported 2020)	N/A	Approximately 79,000
Physical Retail/Agency Locations (Reported 2020)	N/A	1,200 web-cafés, 7 corner, and 117 agency locations

Self-service and automated support for B2C online bettors

For the business-to-consumer (B2C) online bettors, the relationship leans more toward self-service, supported by the technology itself. The ELYS™ platform is engineered to provide an intuitive software experience, which reduces the need for constant human intervention. This is supported by a real-time customer management system for efficient cross-platform marketing. While specific 2025 support metrics aren't public, the structure relies on the platform's ease of use for tasks like checking account balances and placing bets.

The B2C user base shows distinct preferences, which informs how support content and platform features are prioritized:

• Male players primarily prefer sports-bets.
• Female players show a preference for casino and bingo products.
• Approximately 10% of male players also explore casino and poker.
• Approximately 1% of female players try sports-betting or lotteries.

Loyalty programs tied to the 'best odds' model for retention

Retention for Elys Game Technology, Corp. is heavily influenced by its 'best odds' model, which is an odds-making strategy designed to attract and keep clients by offering the most competitive odds on sporting events. This approach prioritizes long-term customer loyalty over short-term promotional gains. While specific 2025 loyalty program enrollment or retention rate data for ELYS isn't available, industry benchmarks suggest the importance of this focus. For context, general industry data indicates that 83% of consumers say a loyalty program makes them more likely to continue doing business with a brand.

The financial health underpinning these relationships, as of the latest available update on November 27, 2025, shows a Gross Margin of 20.56%. The company's Trailing Twelve Month (TTM) revenue was $42.7M as of December 31, 2022. Finance: draft 13-week cash view by Friday.

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Channels

You're looking at how Elys Game Technology, Corp. (ELYS) gets its product and services to the customer, which is a mix of direct-to-consumer and business-to-business routes across different geographies.

Online/Mobile: '5D by Elys' mobile app under the SportBet.com brand

The mobile channel is centered around the SportBet.com brand, which utilizes the proprietary '5D by Elys' technology. This platform was positioned for a launch in the North American mobile sports betting market, including a market access agreement in Colorado.

• Technology platform ready for U.S. regulated market integration.
• Platform integrated with geolocation, KYC, player tracking, and payment processing.

B2B Distribution: Direct software licensing to operators and casinos

Elys Game Technology, Corp. acts as a key B2B provider, offering its full suite of leisure gaming products and services to online operators and land-based casinos. This segment leverages its technology for online casino, sports betting, and virtual sports.

Metric	Value/Status (Latest Available Data)
B2B Operations States (U.S.)	5 states plus the District of Columbia
Annual Revenue (as of Dec 31, 2022)	$42.7M
Market Access Agreements	Multi-year agreement with Caesars Entertainment (announced Q3 2023)

Retail Venues: Small business sportsbooks (bars/restaurants) in the U.S.

The U.S. retail strategy focuses on the small-business model, often through Management Services Provider (MSP) licenses, placing its sportsbook solution in existing social establishments like bars and restaurants. Washington, D.C., served as a proof-of-concept market for this model.

• Model designed to offer convenient betting access alongside social venue enjoyment.
• Technology includes a 'Build-your-bet' feature for off-site wager preparation.

Location Focus	Count/Status (Latest Reported Figures)
Washington D.C. Locations Operational/Approved	At least 3 locations
Ohio Signed Host Locations (as of Oct 2022)	More than 100

European Network: Agency locations and web-cafés (historical B2C base)

The European network, primarily through its Italian subsidiary Multigioco, represents the historical B2C base, offering online and land-based gaming technology services. This segment was streamlined to return to profitability.

European Segment Metric	Figure (Nine Months Ended Sept 30, 2022)
Net Profitable Position (Europe)	$0.3M
B2C Turnover Increase (Q3 vs Q3 2021)	19%
Italian Operating Rights Deployed (as of Q3 2022)	Approximately 44 of 100 obtained rights

The company's overall turnover for Q3 2023 fell to $162.6M, a 2.4% drop, with total revenue at $8.5M for that quarter.

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Customer Segments

You're looking at the customer base for Elys Game Technology, Corp., now operating as Elys BMG Group, Inc. since January 2024. The customer segments are distinct across their established European base and their expanding North American retail focus. The company provides its technology and services to both business partners and end consumers globally.

The core customer segments are:

• B2B Operators: Commercial and tribal casinos seeking a platform solution.
• Small U.S. Businesses: Bars, restaurants, and retail venues for Class-B sportsbooks.
• B2C Bettors (Europe): Online and land-based leisure gaming consumers in Italy.
• B2C Bettors (U.S.): Mobile and retail sports bettors in regulated states.

Here's a look at the concrete numbers associated with these groups, based on the latest available data leading up to late 2025, keeping in mind the company was acquired by Lottomatica S.p.A. in late 2023.

Customer Segment	Geographic Focus	Key Metric / Data Point	Value / Amount
B2B Operators	U.S. (Regulated States)	Number of regulated jurisdictions with B2B operations (as of late 2023)	Five states and the District of Columbia
Small U.S. Businesses	U.S. (Class-B Retail)	Average Gross Gaming Revenue (GGR) per month for the first D.C. location (as of late 2023)	$67,500
Small U.S. Businesses	U.S. (Class-B Retail)	GGR performance vs. initial expectations for the first D.C. location (as of late 2023)	Approximately 700% above initial expectations
B2C Bettors (Europe)	Italy	Euro-based Turnover for Fiscal Year Ended December 31, 2022	€730.5m
B2C Bettors (Europe)	Italy	Online User Accounts Serviced (as of 2022 data)	Approximately 79,000
B2C Bettors (U.S.)	Regulated States	Projected U.S. Sports Betting Market Size (2025 estimate)	$31.4 billion

The B2C Bettors in Europe, primarily in Italy, represent the company's established revenue base, with the fiscal year 2022 turnover reaching €730.5m. This segment is where the company has deep experience bringing sports betting to small business venues, a model they are replicating in the U.S.

For the Small U.S. Businesses segment, the proof point is in Washington D.C., where the initial Class-B sportsbook location demonstrated significant success, averaging $67,500 in Gross Gaming Revenue monthly. This success has driven the expansion of B2B operations across five states and D.C., targeting bars, restaurants, and retail venues.

The B2B Operators segment is comprised of commercial and tribal casinos looking for the company's platform software and risk management services. While the company is pushing this, the last reported TTM revenue figure available was $42.7 million as of September 30, 2023, reflecting the overall scale before the full impact of 2024/2025 US expansion could be fully realized in later reports.

The B2C Bettors in the U.S. are the target for the company's retail expansion, tapping into a market projected to hit $31.4 billion in 2025. The company's strategy is to win loyalty locally, contrasting with the massive spending of market leaders.

Finance: review the Q3 2025 revenue contribution split between Italian B2C and US B2B/B2C by October 31st.

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Cost Structure

You're looking at the expense side of the Elys Game Technology, Corp. operation as of late 2025. This is where the capital goes to keep the ELYS™ platform running and to fuel the North American push. Honestly, tracking these costs is key, especially when the bottom line shows a loss.

The most concrete figure we have for the latest period is the result of these costs:

• Operating expenses, reflected in Q3 2025 Net Loss of -$3.30 million.

To give you a sense of where the money was going, we can look at the structure of operating expenses from a recent period, as specific 2025 breakdowns for every line item aren't immediately public. For instance, in Q3 2023, operating expenses were reported at $11.4 million, which represented a 10.2% decrease year-over-year.

Here's a look at the components that drive these costs, using the latest available context:

Cost Component	Latest Available Real-Life Number/Estimate	Context/Period
Q3 2025 Net Loss	-$3.30 million	Q3 2025
Technology Development & Maintenance Costs (Component of OpEx)	Reduction noted contributing to OpEx decrease	Q3 2023
Total Operating Expenses	$11.4 million	Q3 2023
Estimated Nasdaq Listing Compliance Costs	Approximately $1.6 million annually	Estimated as of October 2023
Total Assets (for balance context)	$22.35 million	Latest Quarter End
Total Liabilities (for balance context)	$13.32 million	Latest Quarter End

Technology development and maintenance of the ELYS™ platform is a significant, ongoing drain. The company has historically made significant investments in product platform and infrastructure development for North America. The reduction in technology development costs was cited as a reason for the 10.2% drop in operating expenses to $11.4 million in Q3 2023.

Regulatory compliance and licensing fees across multiple states/countries are a non-negotiable cost of doing business in the US. Beyond state-specific licensing, the cost to maintain a public listing was estimated:

• Expenses related to maintaining Nasdaq listing were estimated at approximately $1.6 million annually as of October 2023.
• These listing expenses were expected to rise due to compliance requirements like Sarbanes-Oxley Act (SOX) and ESG initiatives.

Sales and marketing expenses for North American expansion are incurred up front when entering new markets and acquiring clients. The company has stated its intention to continue to invest in sales and marketing as part of its strategy.

Data feed and partnership costs, such as those with entities like Sportradar or U.S. Integrity, are embedded within the operating expenses, but specific dollar amounts for these third-party data services aren't itemized separately in the high-level reports available.

The overall financial performance, which these costs drive, shows a trailing twelve months (TTM) net profit margin of -42.78% and a total debt-to-equity ratio of 190.84%.

Finance: draft 13-week cash view by Friday.

Elys Game Technology, Corp. (ELYS) - Canvas Business Model: Revenue Streams

You're looking at the core ways Elys Game Technology, Corp. brings in money as of late 2025. This is where the rubber meets the road for their B2B platform services and their B2C operations, primarily in Italy and the expanding U.S. market.

The top-line number for the third quarter of 2025 is reported as $8.46 million in total revenue. This figure represents the culmination of their various streams, which are segmented across different operational areas.

Elys Game Technology, Corp. generates revenue from providing retail land-based and web-based gaming technology services in regulated countries and offers solutions for the B2B and B2C markets. While the Company has historically focused on the Italian gaming market, which accounts for a significant portion of its revenue stream, it intends to expand its US gaming markets by providing its software platform of services to gaming operators and casinos.

The revenue streams primarily consist of transactional income and service revenue.

Here's a look at the components making up that revenue structure:

• B2C Gaming Revenue: Net winnings from online and land-based betting operations.
• B2B Platform Fees: Licensing and managed services fees from operators.
• Revenue from leisure betting establishments in Italy and the U.S. operations.
• Revenue diversification from new product segments like virtual sports and casino offerings.

The Italian operations, through its subsidiary Multigioco, offer a full suite of leisure gaming products and services. For example, the virtual products segment had an objective to generate accretive organic incremental revenue of approximately $5 - $7 million annually, based on prior guidance.

In the U.S., service revenue is currently generated from providing the platform and bookmaking services on a B2B basis to retail locations and casino operators. In 2021, the U.S. operations generated approximately $1 million in B2B service revenue in the fourth quarter alone, illustrating the initial soft-start approach to North American expansion.

The composition of revenue streams historically shows a strong base in Italy, with male players preferring sports-bets and female players preferring casino and bingo. The table below outlines the general revenue categories that feed into the total reported figure:

Revenue Stream Category	Primary Market Focus	Historical/Targeted Revenue Contribution
B2C Net Winnings	Italy (Online/Land-based)	Transactional Income
B2B Platform & Managed Services	U.S. (Casinos/Retail) & Global Operators	Service Revenue
Virtual Sports Products	Italy & Global Markets	Targeted $5M - $7M Annually (Prior Guidance)
Casino, Poker, Bingo Offerings	Italy	Historically a major component alongside sports betting

The Company provides wagering solutions, services online operators, casinos, retail betting establishments, and franchise distribution networks. The goal is to convert investments in the North American product platform and infrastructure into revenue-generating deployments.