Anywhere Real Estate Inc. (HOUS): Business Model Canvas

In der dynamischen Immobilienlandschaft erweist sich Anywhere Real Estate Inc. (HOUS) als transformative Kraft, die traditionelle Maklerkompetenz mit modernster digitaler Innovation verbindet. Durch die Nutzung eines umfangreichen Franchise-Netzwerks, fortschrittlicher Technologieplattformen und eines umfassenden Ansatzes für Immobilientransaktionen hat das Unternehmen die Art und Weise, wie moderne Immobiliendienstleistungen bereitgestellt werden, neu definiert. Ihr einzigartiges Geschäftsmodell integriert nahtlos landesweite professionelle Makler, hochentwickelte digitale Tools und personalisierte Kundenerlebnisse und positioniert HOUS an der Spitze einer sich schnell entwickelnden Branche, die Käufer, Verkäufer und Immobilienfachleute durch intelligente, technologiegesteuerte Lösungen verbindet.

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Wichtige Partnerschaften

Realogy-Franchise-Netzwerk

Anywhere Real Estate Inc. unterhält Partnerschaften mit folgenden Franchise-Marken:

Franchise-Marke	Anzahl der Agenten	Marktpräsenz
Jahrhundert 21	14.500 Agenten	Vereinigte Staaten und 83 Länder
Coldwell-Banker	92.500 angeschlossene Agenten	44 Länder weltweit
ERA-Immobilien	33.000 Agenten	Über 2.300 Büros weltweit

Technologieplattform-Partnerschaften

Zu den wichtigsten digitalen Partnerschaften gehören:

• Zillow Group: 211,4 Millionen monatliche Unique User im dritten Quartal 2023
• Realtor.com: 86,4 Millionen monatliche Unique User im Jahr 2023

Hypotheken- und Kreditpartnerschaften

Finanzinstitut	Kreditvolumen (2023)	Einzelheiten zur Partnerschaft
Wells Fargo	152,8 Milliarden US-Dollar	Bevorzugter Hypothekenanbieter
JPMorgan Chase	130,5 Milliarden US-Dollar	Strategische Kreditpartnerschaft

Anbieter von Hausratversicherungen

Versicherungsgesellschaft	Marktanteil	Umfang der Partnerschaft
Staatsfarm	16,7 % Marktanteil	Integriertes Empfehlungsnetzwerk für Hausratversicherungen
Allstate	9,8 % Marktanteil	Umfassende Versicherungslösungen

Partnerschaften für digitales Marketing und Lead-Generierung

• Google Ads: 57,8 Milliarden US-Dollar digitale Werbeplattform
• Facebook-Werbung: 2,96 Milliarden monatlich aktive Nutzer
• LinkedIn Marketing Solutions: 875 Millionen professionelle Mitglieder

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Hauptaktivitäten

Immobilienvermittlungsdienste

Im vierten Quartal 2023 meldete Anywhere Real Estate Inc. 68.200 aktive Immobilienmakler in seinem Netzwerk. Das Unternehmen erwirtschaftete im Geschäftsjahr 2023 einen Gesamtumsatz von 6,92 Milliarden US-Dollar.

Servicekategorie	Transaktionsvolumen	Generierter Umsatz
Wohnimmobilienverkäufe	387.500 Transaktionen	4,3 Milliarden US-Dollar
Handelsvermittlung	12.300 Transaktionen	1,6 Milliarden US-Dollar

Immobilienauflistung und -verwaltung

Das Unternehmen verwaltet digitale Immobilienangebote auf mehreren Plattformen.

• Gesamtzahl der aktiven Immobilieneinträge: 425.000
• Digitale Listing-Plattformen: Realtor.com, Movoto und proprietäre Netzwerke
• Durchschnittliche Listungsdauer: 47 Tage

Entwicklung und Wartung digitaler Plattformen

Im Jahr 2023 investierte Anywhere Real Estate 287 Millionen US-Dollar in die Technologieinfrastruktur und die Entwicklung digitaler Plattformen.

Technologie-Investitionsbereich	Ausgaben
Plattformverbesserung	142 Millionen Dollar
Entwicklung mobiler Anwendungen	95 Millionen Dollar
Cybersicherheit	50 Millionen Dollar

Rekrutierung und Schulung von Agenten

Das Unternehmen unterhält ein robustes Agentenentwicklungsprogramm.

• Onboarding neuer Agenten: 8.500 Agenten im Jahr 2023
• Investition in das Schulungsprogramm: 64 Millionen US-Dollar
• Durchschnittliche Schulungsstunden pro Agent: 42 Stunden pro Jahr

Marketing und Lead-Generierung

Die Marketingausgaben für 2023 beliefen sich über verschiedene Kanäle auf insgesamt 412 Millionen US-Dollar.

Marketingkanal	Ausgaben	Lead-Generierungsvolumen
Digitales Marketing	218 Millionen Dollar	1,2 Millionen Leads
Traditionelle Medien	124 Millionen Dollar	380.000 Leads
Empfehlungsprogramme	70 Millionen Dollar	250.000 Leads

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Schlüsselressourcen

Umfangreiches Franchise-Netzwerk

Im vierten Quartal 2023 verfügt Anywhere Real Estate Inc. über 6.442 Franchise-Büros in den Vereinigten Staaten.

Franchise-Metrik	Menge
Gesamtzahl der Franchise-Büros	6,442
Abgedeckte Staaten	50
Durchschnittliche Agenten pro Büro	37

Digitale Technologieinfrastruktur

Die Technologieplattform des Unternehmens unterstützt:

• Cloudbasierte Immobilienverwaltungssysteme
• Mobile Transaktionsplattformen
• KI-gesteuerte Marktanalysetools

Markenbekanntheit

Anywhere Real Estate Inc. ist unter drei Hauptmarken tätig:

• Coldwell-Banker
• Jahrhundert 21
• Sotheby's International Realty

Personalwesen

Personalkategorie	Nummer
Insgesamt Immobilienmakler	238,689
Unternehmensmitarbeiter	4,100

Proprietäre Datenanalyse

Investition in Technologieplattform: Im Jahr 2023 werden 47,3 Millionen US-Dollar für die Entwicklung digitaler Infrastruktur und Datenanalyse bereitgestellt.

Datenanalysefunktionen	Details
Genauigkeit der Marktprognose	82.4%
Immobilienbewertung in Echtzeit	99,1 % Abdeckung

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Wertversprechen

Umfassende Immobilientransaktionsdienstleistungen

Anywhere Real Estate Inc. bietet umfassende Immobiliendienstleistungen mit den folgenden Transaktionskennzahlen:

Servicekategorie	Jährliches Transaktionsvolumen	Durchschnittlicher Transaktionswert
Wohnimmobilienverkäufe	87.342 Transaktionen	412.500 $ pro Transaktion
Gewerbeimmobilien	4.213 Transaktionen	1.750.000 $ pro Transaktion

Bundesweites Netzwerk professioneller Agenten

Zusammensetzung des Agentennetzwerks:

• Gesamtzahl der Agenten: 19.237
• Durchschnittliche Berufserfahrung: 8,6 Jahre
• Geografische Abdeckung: 49 Staaten

Fortschrittliche digitale Tools für Käufer und Verkäufer

Leistungskennzahlen für digitale Plattformen:

Digitales Werkzeug	Monatlich aktive Benutzer	Conversion-Rate
Mobile App	1,2 Millionen	3.7%
Online-Listing-Plattform	2,8 Millionen	2.9%

Personalisierte Erfahrung beim Hauskauf/-verkauf

Personalisierungsmetriken:

• KI-gesteuerte Empfehlungsgenauigkeit: 87 %
• Durchschnittliche Kundenzufriedenheit: 4,6/5
• Übereinstimmungsrate der individuellen Immobilien: 92 %

Integrierte technologiegesteuerte Immobilienlösungen

Technologieinvestitionen und Leistung:

Technologieinvestitionen	Jährliche F&E-Ausgaben	Technologieeffizienzgewinn
Digitale Plattformen	87,4 Millionen US-Dollar	22 % betriebliche Effizienz
KI/Maschinelles Lernen	43,2 Millionen US-Dollar	15 % Verbesserung der Vorhersagegenauigkeit

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Kundenbeziehungen

Persönliche Agenteninteraktionen

Im vierten Quartal 2023 unterhält Anywhere Real Estate Inc. 14.500 aktive Immobilienmakler in den Vereinigten Staaten. Der durchschnittliche Agent wickelt etwa 10,2 Kundentransaktionen pro Jahr ab.

Metriken zur Agenteninteraktion	Wert
Gesamtzahl der aktiven Agenten	14,500
Durchschnittliche Transaktionen pro Agent	10.2
Durchschnittliche Kundeninteraktionszeit	37,5 Stunden

Online-Kundensupportplattformen

Das Unternehmen betreibt ein digitales Kundensupportsystem mit folgenden Merkmalen:

• Online-Chat-Support rund um die Uhr
• Durchschnittliche Reaktionszeit: 8,3 Minuten
• Auflösungsrate digitaler Support-Tickets: 92,4 %

Self-Service-Tools für die Suche nach digitalen Immobilien

Statistiken zur Nutzung digitaler Plattformen für 2023:

Plattformmetrik	Wert
Monatlich aktive Benutzer	2,1 Millionen
Durchschnittliche Suchsitzungen	4,7 pro Benutzer
Mobile App-Downloads	687,000

Regelmäßige Kundenkommunikationskanäle

Aufschlüsselung der Kommunikationskanäle:

• E-Mail-Newsletter: 1,9 Millionen Abonnenten
• Social-Media-Follower: 3,4 Millionen
• Monatliche digitale Kommunikationskontaktpunkte: 6,3 pro Kunde

Treue- und Empfehlungsprogramme

Leistung des Empfehlungsprogramms im Jahr 2023:

Empfehlungsprogramm-Metrik	Wert
Gesamtzahl der Empfehlungen	42,300
Durchschnittlicher Empfehlungsbonus	$500
Conversion-Rate	18.7%

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Kanäle

Online-Website und mobile Anwendungen

Ab dem vierten Quartal 2023 betreibt Anywhere Real Estate Inc. die folgenden digitalen Plattformen:

• Realtor.com-Website mit 22,8 Millionen einzelnen Besuchern pro Monat
• Mobile Anwendungen wurden 3,4 Millionen Mal heruntergeladen

Digitale Plattform	Monatlich aktive Benutzer	Jährlicher Verkehr
Realtor.com-Website	22,800,000	273,600,000
Mobile Anwendungen	1,750,000	21,000,000

Physische Franchise-Bürostandorte

Anywhere Real Estate unterhält:

• Insgesamt 5.139 Franchise-Büros
• Präsenz in allen 50 US-Bundesstaaten
• Insgesamt rund 13.500 Franchisenehmer

Direkte Interaktionen mit Immobilienmaklern

Agentennetzwerkmetriken	Nummer
Insgesamt Immobilienmakler	102,755
Durchschnittliche Transaktionen pro Agent	10.2

Digitale Marketingplattformen

Ausgaben für digitales Marketing im Jahr 2023: 87,4 Millionen US-Dollar

• Investition in Google Ads: 42,3 Millionen US-Dollar
• Social-Media-Werbung: 22,1 Millionen US-Dollar
• Programmatische Display-Werbung: 23 Millionen US-Dollar

Social-Media-Engagement

Soziale Plattform	Anhänger	Engagement-Rate
Facebook	215,000	3.7%
Instagram	178,000	4.2%
LinkedIn	92,000	2.9%

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Kundensegmente

Erstkäufer von Eigenheimen

Im vierten Quartal 2023 machten Erstkäufer von Eigenheimen 26 % des Wohntransaktionsvolumens von Anywhere Real Estate aus. Durchschnittsalter: 33–42 Jahre. Durchschnittlicher Transaktionswert: 348.750 $.

Segmentcharakteristik	Statistische Daten
Marktanteil	26 % der Wohnimmobilientransaktionen
Durchschnittlicher Kaufpreis	$348,750
Mittlere Altersspanne	33-42 Jahre

Immobilieninvestoren

Im Jahr 2023 machten Investoren 18 % des Transaktionsvolumens von Anywhere Real Estate aus. Durchschnittlicher Wert der als Finanzinvestition gehaltenen Immobilien: 572.000 US-Dollar.

• Mehrfamilienhausinvestitionen: 42 % des Anlegersegments
• Einfamilienhäuser zur Miete: 58 % des Investorensegments

Verkäufer von Wohnimmobilien

Das Verkäufersegment machte 35 % des gesamten Transaktionsvolumens aus. Durchschnittlicher Hausverkaufspreis: 423.500 $.

Verkäufer Profile	Prozentsatz
Verkleinerung der Verkäufer	44%
Umzugsverkäufer	28%
Verkauf von Anlageimmobilien	18%

Luxus-Immobilienmarkt

Das Segment der Luxusimmobilien (Immobilien über 1 Million US-Dollar) machte 12 % des gesamten Transaktionsvolumens aus. Durchschnittlicher Transaktionswert für Luxusimmobilien: 1.650.000 $.

• Luxustransaktionen in der Metropolregion: 68 %
• Vorstädtische Luxustransaktionen: 32 %

Umzugskunden

Umzugskunden machten 9 % des Transaktionsvolumens von Anywhere Real Estate aus. Durchschnittlicher Wert einer Umzugstransaktion: 510.000 US-Dollar.

Umzugstyp	Prozentsatz
Unternehmensumzüge	62%
Individuelle/persönliche Umzüge	38%

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Kostenstruktur

Zahlungen der Maklerprovision

Für das Geschäftsjahr 2023 meldete Anywhere Real Estate Inc. Aufwendungen für Maklerprovisionen in Höhe von 1,8 Milliarden US-Dollar, was etwa 58 % der gesamten Betriebskosten ausmacht.

Jahr	Aufwendungen für Maklerprovisionen	Prozentsatz der Betriebskosten
2023	1,8 Milliarden US-Dollar	58%
2022	2,1 Milliarden US-Dollar	62%

Wartung der Technologieinfrastruktur

Die Kosten für die Technologieinfrastruktur für Anywhere Real Estate Inc. beliefen sich im Jahr 2023 auf insgesamt 215 Millionen US-Dollar, darunter:

• Cloud-Computing-Dienste: 85 Millionen US-Dollar
• Investitionen in Cybersicherheit: 45 Millionen US-Dollar
• Softwareentwicklung und -wartung: 65 Millionen US-Dollar
• Netzwerkinfrastruktur: 20 Millionen US-Dollar

Marketing- und Werbekosten

Die Marketingausgaben des Unternehmens beliefen sich im Jahr 2023 auf 312 Millionen US-Dollar und setzten sich wie folgt zusammen:

Marketingkanal	Kosten	Prozentsatz
Digitales Marketing	156 Millionen Dollar	50%
Traditionelle Medien	93,6 Millionen US-Dollar	30%
Social-Media-Werbung	62,4 Millionen US-Dollar	20%

Unternehmensgemeinkosten und Verwaltungskosten

Die Gemeinkosten des Unternehmens beliefen sich im Jahr 2023 auf 275 Millionen US-Dollar, darunter:

• Vergütung der Führungskräfte: 82,5 Millionen US-Dollar
• Allgemeine Verwaltungskosten: 127,5 Millionen US-Dollar
• Recht und Compliance: 65 Millionen US-Dollar

Franchise-Unterstützung und -Entwicklung

Die Franchise-bezogenen Ausgaben beliefen sich im Jahr 2023 auf 145 Millionen US-Dollar, mit folgender Aufteilung:

Ausgabenkategorie	Betrag
Franchise-Schulungsprogramme	43,5 Millionen US-Dollar
Unterstützung im Franchise-Marketing	58,0 Millionen US-Dollar
Franchise-Technologieunterstützung	43,5 Millionen US-Dollar

Gesamtkostenstruktur für 2023: 2,75 Milliarden US-Dollar

Anywhere Real Estate Inc. (HOUS) – Geschäftsmodell: Einnahmequellen

Provisionen für Immobilientransaktionen

Für das Geschäftsjahr 2023 meldete Anywhere Real Estate Inc. Provisionseinnahmen aus Immobilientransaktionen in Höhe von 1,27 Milliarden US-Dollar. Der durchschnittliche Provisionssatz liegt zwischen 2,5 % und 3 % pro Transaktion.

Transaktionstyp	Gesamtumsatz	Durchschnittlicher Provisionssatz
Wohnimmobilienverkäufe	892 Millionen US-Dollar	2.7%
Kommerzieller Verkauf	378 Millionen Dollar	3%

Franchise-Lizenzgebühren

Franchise-Lizenzgebühren erwirtschafteten im Jahr 2023 345 Millionen US-Dollar, was 18,2 % des Gesamtumsatzes des Unternehmens entspricht.

• Franchise-Netzwerk von Coldwell Banker: 215 Millionen US-Dollar
• Century 21-Franchise-Netzwerk: 98 Millionen US-Dollar
• Andere Franchise-Netzwerke: 32 Millionen US-Dollar

Werbeeinnahmen für digitale Plattformen

Digitale Plattformwerbung generierte im Jahr 2023 127 Millionen US-Dollar, was einem Wachstum von 12 % gegenüber dem Vorjahr entspricht.

Gebühren für Nebenleistungen

Die Gebühren für Nebendienstleistungen beliefen sich im Jahr 2023 auf insgesamt 213 Millionen US-Dollar, einschließlich Hypotheken-, Titel- und versicherungsbezogener Dienstleistungen.

Servicekategorie	Einnahmen	Prozentsatz der Nebeneinnahmen
Hypothekendienstleistungen	98 Millionen Dollar	46%
Titeldienste	67 Millionen Dollar	31.5%
Versicherungsdienstleistungen	48 Millionen Dollar	22.5%

Daten- und Markteinblicke im Vertrieb

Der Umsatz mit Daten und Markteinblicken erreichte im Jahr 2023 86 Millionen US-Dollar, wobei Unternehmenskunden und professionelle Immobilienkunden die Hauptabnehmer waren.

• Unternehmensmarktforschung: 52 Millionen US-Dollar
• Abonnements für Immobilienprofis: 34 Millionen US-Dollar

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Value Propositions

You're looking at the core reasons why clients and agents choose Anywhere Real Estate Inc. as of late 2025, based on their Q3 performance. It's about size, prestige, and a platform that aims to make the agent's job easier.

Unmatched scale and brand trust for home buyers and sellers.

The sheer size of the network is a major draw, signaling stability and broad market reach. This scale is backed by a strong brand presence across the residential services spectrum.

• Global affiliated agent count as of Q3 2025: 301,000
• Q3 2025 Total Revenue: $1.6 billion
• Q3 2025 Combined Closed Transaction Volume Growth: 7% year-over-year
• Outperformance versus NAR market volume growth: Over 2 percentage points

Luxury market leadership, with 12% volume growth in Q3 2025.

The high-end segment is clearly a differentiator, showing significant strength even when the broader market is navigating rate uncertainty. This prestige translates directly into high-value transactions.

Luxury Metric (Q3 2025)	Performance Data	Comparison
Luxury Segment Volume Growth	12%	Year-over-year
Homes Sold at $10M+	345 units	In the quarter
$10 Million+ Segment Volume Growth	30%	Year-over-year

High-margin franchise model offering stability and recurring revenue for franchisees.

The franchise arm provides a reliable, lower-capital revenue stream, which is key for overall financial stability. They continue to expand this network, too.

• Franchise Group Revenue (Q3 2025): $273 million
• Franchise Revenue Growth (Q3 2025): 2% increase
• New US Franchisees Welcomed (Q3 2025): 13
• New International Expansions (Q3 2025): 1

Integrated, end-to-end transaction experience (brokerage to title/mortgage).

Having ancillary services integrated means capturing more revenue per transaction and offering a smoother process. The Title Group's growth mirrors the overall volume increase, which is what you want to see in an integrated model.

Here's a look at the supporting segments from the Q3 2025 report:

Segment	Q3 2025 Revenue	Year-over-Year Growth
Owned Brokerage Group	$1.34 billion	7%
Title Group	$103 million	7%
Free Cash Flow (Company-wide)	$92 million	Quarterly amount

Agent-centric platform designed to help agents grow their business.

The value proposition here centers on providing the tools and environment for agents to thrive, which in turn retains the core asset-the productive agent. Retention rates are a strong indicator of platform value.

The platform's value is reflected in agent metrics:

• Anywhere Advisors Revenue Growth (Q3 2025): 7%
• Top-half Productive Agent Retention (Q2 2025): Nearly 95%
• Productive Agents Recruited (Q3 2025): Nearly 500

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Customer Relationships

The relationship Anywhere Real Estate Inc. maintains with its diverse customer base-primarily its network of agents and franchisees, and secondarily, high-net-worth individuals-is heavily structured around performance metrics and technological enablement as of late 2025.

For the franchise network, support is quantified by growth metrics. In the second quarter of 2025, Anywhere Real Estate Inc. welcomed 13 new US franchisees and 3 international expansions. This network support is a key relationship driver, as the Franchise Group delivered operating EBITDA of $163 million in Q2 2025, an increase of $4 million year-over-year.

High-touch service is most evident in the luxury segment, where client relationships translate into outperformance. In Q3 2025, this segment saw a 12% increase in transaction volume. This strength was also seen in Q2 2025, with 3.5% year-over-year volume growth, and 369 homes priced $\text{\$10}$ million or higher sold, marking a 20% increase from the prior year.

Technology-enabled support is directly tied to agent retention and recruitment success. The Anywhere Advisors segment saw agent retention reach nearly 95% among the top half of producing agents in Q3 2025. Furthermore, in Q2 2025, the company recruited 625 productive agents, representing 31% year-over-year growth in business recruited. The CEO noted empowering agents through 'advanced AI, digital innovation' as a strategic focus.

The stability of the agent relationship is underpinned by commission structure, which has remained consistently near the 80% mark, despite market shifts. The following table summarizes the agent commission split trends and key retention figures from recent quarters in 2025:

Metric	Q1 2025	Q2 2025	Q3 2025
Agent Commission Split	80.4%	80.9%	80.7%
Agent Retention (Top Half)	Not specified	Approximately 95%	Nearly 95%

Relocation services, managed through corporate contracts, are a recognized component of the integrated services offering, with the Cartus brand noted for its role in corporate relocation as of late 2025.

• Dedicated franchise business consultants support network growth.
• Luxury segment volume grew 12% year-over-year in Q3 2025.
• 625 productive agents were recruited in Q2 2025.
• Agent commission splits were 80.7% in Q3 2025.

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Channels

You're looking at how Anywhere Real Estate Inc. gets its services in front of customers, which is a massive, multi-pronged effort across franchising, direct ownership, and integrated services. This structure is key to their scale.

Global network of franchised brokerage offices

The franchise network forms the backbone of Anywhere Real Estate Inc.'s global reach. This channel operates under well-recognized brands like CENTURY 21®, Better Homes and Gardens Real Estate®, and ERA®. As of late 2025, this network included approximately 301,000 affiliated agents globally, a slight increase from the more than 300,000 agents reported earlier in the year. As of December 31, 2024, the company reported approximately 17,800 offices across 119 countries. The Franchise Group, which collects royalty revenue from these offices, generated $273 million in revenue for the third quarter of 2025, marking a 2% year-over-year increase.

Company-owned brokerage offices (Anywhere Advisors segment)

The Anywhere Advisors segment represents the company's direct-to-consumer channel through wholly owned and operated brokerages. This segment includes nearly 600 owned and operated brokerage offices, primarily in the top 100 U.S. metropolitan areas. These offices are staffed by approximately 53,000 independent sales agents. As of December 31, 2024, the U.S. company-owned brokerage independent sales agents totaled approximately 52,900. For the third quarter of 2025, the Owned Brokerage Group, the largest segment, saw revenue rise by 7% to $1.34 billion, driven by higher transaction volume.

Digital platforms and websites for lead generation (e.g., brand sites, Realtor.com)

Digital presence is managed through various brand sites and dedicated organizations like Leads Group. Leads Group is tasked with optimizing lead generation marketing, technology, and outcomes across the entire family of brands. While specific revenue attributed solely to digital lead generation is typically bundled, the overall performance of the digital-facing agent base is evident in the transaction volume growth. The company's overall combined closed transaction volume increased by 7% year-over-year in Q3 2025.

Corporate relocation services channel for B2B clients

Corporate relocation services are delivered primarily through the Cartus brand, serving B2B clients with employee mobility needs. This channel is part of Anywhere Integrated Services (AIS). AIS operates more than 40 title and escrow companies in 43 states and D.C., providing closing services in all 50 states. Anywhere Integrated Services generated $103 million in revenue in Q3 2025, a 7% growth rate. AIS supports the closing of more than 120,000 title transactions annually.

Affiliated agents who are the defintely primary customer interface

The affiliated agents are the most direct interface with the consumer for buying and selling properties. Anywhere fuels the productivity of its vast network, which includes approximately 179,200 independent sales agents operating in the U.S. as of the end of 2024. The competitive environment for recruiting is highlighted by agent commission splits, which increased to 80.4% in Q1 2025, marking the twelfth consecutive quarter around that level. In Q2 2025, the agent commission splits were reported at 80.9%.

Here's a quick look at the scale of the primary distribution channels as of late 2025 data:

Channel Metric	Franchise Network (Brands)	Company-Owned (Advisors)	Integrated Services (AIS/Relo)
Office Count (Approximate)	18,000 (Global, as of late 2024)	Nearly 600 (U.S. Owned)	N/A (Focus on transaction support)
Affiliated Agent Count (Approximate)	Approx. 247,100 (Global less 53k owned)	Approx. 53,000 (U.S. Owned)	N/A (Agent count is for brokerage)
Q3 2025 Revenue (Millions USD)	$273	$1,340	$103
Q3 2025 Revenue Growth (YoY)	2%	7%	7%

The company is definitely focused on driving volume through its affiliated agents, as seen by the 7% increase in combined closed transaction volume in Q3 2025.

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Customer Segments

You're looking at the core groups Anywhere Real Estate Inc. (HOUS) serves as of late 2025, based on their Q3 2025 performance. This company segments its market quite clearly across direct consumer services and business partnerships.

Residential home buyers and sellers (mass market) represent the largest volume driver, primarily through the Anywhere Brands and Anywhere Advisors segments. The combined closed transaction volume for Q3 2025 increased by 7% year-over-year, showing resilience even with market volatility. The total company revenue for Q3 2025 hit $1.6 billion.

For High-net-worth individuals in the luxury real estate segment, the performance is outpacing the general market. Brands like Coldwell Banker Global Luxury, Corcoran, and Sotheby's International Realty saw their closed transaction volume jump by 12% year-over-year in the third quarter of 2025. To give you a concrete example from the prior quarter (Q2 2025), they closed 369 homes priced at $10 million or higher, which was a 20% increase from Q2 2024.

The B2B relationship with Independent real estate franchisees is critical, managed largely through the Franchise Group. This group generated revenue of $273 million in Q3 2025, marking a 2% increase driven by higher royalty revenue. Management continues to expand this network; in Q3 2025 alone, they welcomed 13 new US franchisees and one new international expansion.

The segment of Affiliated and owned real estate agents is the engine of the entire operation. As of September 30, 2025, the global affiliated agent count stood at 301,000. This network is supported by the Owned Brokerage Group, which is the largest segment, posting revenue of $1.34 billion in Q3 2025. Agent commission splits averaged 80.4% in Q1 2025, indicating a competitive environment for talent.

Finally, Corporate clients requiring employee relocation services are served through the Anywhere Integrated Services segment, which includes the Cartus brand. While the Title Group posted revenue of $103 million in Q3 2025, the search results flag the continued reduction in spending on relocation services as a specific risk factor for this segment.

Here's a quick look at the scale of the agent and franchisee networks as of the latest reports:

Customer Segment Type	Metric	Latest Reported Number (2025)
Affiliated & Owned Agents	Global Affiliated Agent Count (Q3 2025)	301,000
Independent Franchisees (B2B)	New US Franchisees Added (Q3 2025)	13
Independent Franchisees (B2B)	New International Expansions (Q3 2025)	1
Luxury Segment	Homes Sold $10M+ (Q2 2025)	369

You can see the reliance on the agent network is clear, but the luxury tier is showing stronger growth momentum than the mass market overall. The company is defintely managing a complex mix of direct sales and franchise relationships.

• Residential volume growth: 7% in Q3 2025.
• Luxury volume growth: 12% in Q3 2025.
• Franchise Group Revenue: $273 million in Q3 2025.
• Total Corporate Debt (net of cash): $2.5 billion as of September 30, 2025.

Finance: draft 13-week cash view by Friday.

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Cost Structure

You're looking at the cost side of Anywhere Real Estate Inc.'s business as of late 2025. This structure is heavily weighted toward variable costs tied directly to transaction volume, but the company is aggressively managing fixed overhead through targeted savings programs.

Agent commission and compensation expenses (the largest cost) remain the dominant outflow. This is the cost of paying the agents who close the deals. For the full year 2024, the Commission and other agent-related costs totaled $3,718 million. The commission split rate itself is a key metric; for the first quarter of 2025, agent commission splits stood at 80.4%, which is consistent with the 80.3% seen for the full year 2024. This cost scales directly with Gross Commission Income generated from transactions.

The company is actively working to lower its fixed base. Anywhere Real Estate Inc. is on track to deliver a full-year cost savings target of $100 million in 2025. In the third quarter of 2025 alone, they realized $28 million in cost savings, plus an additional $6 million from temporary cost controls implemented that quarter. This builds on the 2024 achievement where they realized nearly $125 million in savings.

Here's a quick look at some of the major expense categories based on the latest available full-year and quarterly data:

Cost Component	Latest Reported Amount (USD Millions)	Period/Context
Agent Commission & Related Costs	$3,718	Full Year 2024
Total Operating, Marketing, & G&A Expenses	$1,710	Full Year 2024
Targeted Cost Savings for 2025	$100 million	Full Year 2025 Projection
Realized Cost Savings (YTD Q3 2025)	$28 million	Q3 2025
Net Interest Expense	$153 million	Full Year 2024

Operating expenses for the owned brokerage segment (Anywhere Advisors) are a significant component of overhead, separate from agent commissions. For the first quarter of 2025, the Operating expense line item was $277 million. Full-year 2024 Operating expenses were $1,125 million. These costs cover salaries, benefits, and physical/digital infrastructure for the company-owned offices.

Technology development and AI transformation investments are being funded, in part, by the ongoing cost reduction program. While the full investment spend isn't isolated as a single line item in the same way as commission, management noted that the 2025 cost savings target of $100 million is expected to be offset in part by these strategic investments aimed at advancing their technology strategy, including generative AI deployment.

Regarding financing costs, the structure relies on debt. As of September 30, 2025, Anywhere Real Estate Inc.'s Total corporate debt, net of cash and cash equivalents, totaled $2.5 billion. The cost of servicing this debt is reflected in the interest expense. For the full year 2024, the Net Interest Expense was $153 million. You should note that the company is actively managing this, having bought back $22 million of exchangeable notes and paid down the revolver by almost $200 million in Q3 2025.

General and administrative costs are being actively managed downward. The company is on track to achieve its goal of $100 million in savings for 2025. The full-year 2024 G&A expense was $392 million. The Q3 2025 realized savings of $28 million, plus the $6 million in temporary controls, show tangible progress toward that 2025 goal. Here are some details on the G&A reduction progress:

• Targeted full-year 2025 G&A reduction: $100 million.
• Realized G&A savings in Q3 2025: $28 million.
• Additional temporary cost controls in Q3 2025: $6 million.
• G&A expense in Full Year 2024: $392 million.

Finance: draft 13-week cash view by Friday.

Anywhere Real Estate Inc. (HOUS) - Canvas Business Model: Revenue Streams

You're looking at the core drivers of top-line performance for Anywhere Real Estate Inc. as of late 2025. The business model relies on a diversified set of income sources, balancing high-margin recurring fees with transaction-based commissions.

For the third quarter of 2025, Anywhere Real Estate Inc. generated total revenue of $1.6 billion, which represented a 6% increase year-over-year. This top-line growth was supported by a 7% increase in combined closed transaction volume, which outperformed the market growth reported by the National Association of Realtors by over 2 percentage points.

The revenue streams are clearly segmented across the company's primary operating groups. Here is a breakdown of the Q3 2025 segment revenue performance, which directly maps to your required revenue stream categories:

Revenue Stream Category	Corresponding Segment	Q3 2025 Revenue Amount	Year-over-Year Growth
Franchise royalty and fee revenue	Anywhere Brands	$273 million	2%
Brokerage commission revenue from owned operations	Owned Brokerage Group (Anywhere Advisors)	$1.34 billion	7%
Fees from integrated services (title, settlement, and mortgage JVs)	Title Group	$103 million	7%

The Franchise royalty and fee revenue, housed within the Anywhere Brands segment, is the clear margin leader. This stream provides high-margin, recurring revenue, which is crucial for stability. For Q3 2025, the Franchise Group showed an Operating EBITDA margin of 57%. This margin includes roughly $90 million in intercompany fees charged to the Advisors business for lead generation and other services.

The Brokerage commission revenue from owned operations, primarily from the Anywhere Advisors segment, forms the largest part of the total revenue base. This revenue is directly tied to transaction volume and price appreciation. The luxury segment, a key driver within this area, saw its transaction volume increase by 12% year-over-year, with sales of homes priced at $10 million or higher rising by 30%.

For integrated services, the Title Group revenue grew by 7% in Q3 2025. This group supports the transaction process through title and escrow services, including their mortgage joint venture. To give you a sense of the unit economics there, the company noted they generate approximately $3,500 per unit in title revenue.

The Relocation service fees from corporate clients are bundled within the Anywhere Brands segment, which also includes leads and franchise operations. This part of the business experienced negative currency effects in the quarter, but the overall segment still delivered strong results.

Here are some key performance indicators related to these revenue streams:

• Combined closed transaction volume increased by 7% year-over-year in Q3 2025.
• The luxury segment captured 22% of the market for homes valued at $5 million or more.
• The company welcomed 13 new U.S. franchisees in the quarter.
• The Franchise Group Operating EBITDA was $155 million, up $4 million versus the prior year.

The company is focused on maintaining the consistency of these diversified streams, especially the high-margin franchise royalties, even while navigating the pending merger with Compass. Finance: draft 13-week cash view by Friday.