Immersion Corporation (IMMR): ANSOFF-Matrixanalyse

In der sich schnell entwickelnden Landschaft der Sensorik steht die Immersion Corporation an der Spitze transformativer haptischer Innovationen und nutzt Marktchancen mithilfe eines umfassenden Ansoff-Matrix-Ansatzes strategisch. Durch die Nutzung seines umfassenden technologischen Fachwissens und zukunftsweisender strategischer Initiativen ist IMMR in der Lage, die Touch-Interaktion in zahlreichen Branchen neu zu definieren, von der Unterhaltungselektronik und der Automobilbranche bis hin zu hochmodernen medizinischen und Virtual-Reality-Plattformen. Diese strategische Roadmap zeigt, wie das Unternehmen seine technologische Präsenz erweitern, die Marktdurchdringung vorantreiben und beispielloses Wachstumspotenzial in einer zunehmend berührungsempfindlichen Welt erschließen will.

Immersion Corporation (IMMR) – Ansoff-Matrix: Marktdurchdringung

Erweitern Sie strategische Partnerschaften mit bestehenden Kunden im Bereich Haptic Technology in der Unterhaltungselektronik

Im vierten Quartal 2022 meldete Immersion Corporation 12 aktive strategische Partnerschaften im Bereich Unterhaltungselektronik mit einem Gesamtvertragswert von 4,3 Millionen US-Dollar. Zum bestehenden Kundenstamm des Unternehmens gehören Samsung, LG und Sony, die 68 % ihres aktuellen Marktanteils im Bereich Haptiktechnologie ausmachen.

Partner	Vertragswert	Technologiefokus
Samsung	1,7 Millionen US-Dollar	Mobile Haptik
LG	1,2 Millionen US-Dollar	Spielgeräte
Sony	1,4 Millionen US-Dollar	VR/AR-Schnittstellen

Verstärken Sie Ihre Marketingbemühungen für Automobil- und Medizingerätehersteller

Das IMMR stellte im Jahr 2022 2,6 Millionen US-Dollar für Marketinginitiativen bereit, davon 45 % für die Automobil- und Medizingerätebranche. Das Unternehmen identifizierte in diesen Segmenten potenzielle Marktexpansionsmöglichkeiten im Wert von 78,5 Millionen US-Dollar.

• Potenzial für den Automobilmarkt: 45,2 Millionen US-Dollar
• Marktpotenzial für medizinische Geräte: 33,3 Millionen US-Dollar

Entwickeln Sie gezielte Verkaufskampagnen, die die fortschrittlichen haptischen Feedback-Lösungen von IMMR hervorheben

Verkaufskampagnen im Jahr 2022 generierten 6,9 Millionen US-Dollar an neuen Lizenzeinnahmen, was einer Steigerung von 22 % gegenüber dem Vorjahr entspricht. Das Unternehmen startete sieben gezielte Marketingkampagnen in verschiedenen Technologiebereichen.

Kampagnentyp	Generierter Umsatz	Neue Kunden gewonnen
Unterhaltungselektronik	3,4 Millionen US-Dollar	5 Kunden
Automobil	2,1 Millionen US-Dollar	3 Kunden
Medizinische Geräte	1,4 Millionen US-Dollar	2 Kunden

Bieten Sie aktuellen Technologiepartnern erweiterte Lizenzpakete an

IMMR führte im Jahr 2022 vier neue erweiterte Lizenzpakete ein, wobei der durchschnittliche Paketwert von 850.000 US-Dollar auf 1,2 Millionen US-Dollar stieg. Der gesamte Lizenzumsatz erreichte 18,7 Millionen US-Dollar, ein Wachstum von 27 % im Jahresvergleich.

Implementieren Sie wettbewerbsfähige Preisstrategien, um mehr Marktanteile zu gewinnen

Anpassungen der Preisstrategie führten zu einer Steigerung der Marktdurchdringung um 15 %. Die durchschnittliche Lizenzgebühr wurde um 8 % von 975.000 US-Dollar auf 897.000 US-Dollar gesenkt, während die Bruttomarge bei 62 % blieb.

Metrisch	2021	2022
Durchschnittliche Lizenzgebühr	$975,000	$897,000
Erhöhung des Marktanteils	8%	15%
Bruttomarge	64%	62%

Immersion Corporation (IMMR) – Ansoff-Matrix: Marktentwicklung

Aufstrebende Märkte im asiatisch-pazifischen Raum für die Einführung haptischer Technologie

Der Markt für haptische Technologie im asiatisch-pazifischen Raum wird bis 2025 voraussichtlich 5,2 Milliarden US-Dollar erreichen, mit einer durchschnittlichen jährlichen Wachstumsrate von 16,7 %. Zu den wichtigsten Ländern für die Marktdurchdringung gehören:

Land	Prognostizierte haptische Marktgröße (2025)	Technologie-Akzeptanzrate
China	1,8 Milliarden US-Dollar	22.3%
Japan	1,2 Milliarden US-Dollar	18.6%
Südkorea	750 Millionen Dollar	15.4%

Zielen Sie auf neue vertikale Sektoren

Marktstatistiken für Virtual-Reality- und Gaming-Peripheriegeräte:

• Der globale VR-Markt wird bis 2027 voraussichtlich 62,1 Milliarden US-Dollar erreichen
• Der Markt für Gaming-Peripheriegeräte wird bis 2026 voraussichtlich 5,6 Milliarden US-Dollar betragen
• Wachstumsrate der haptischen Technologieintegration: 24,5 % jährlich

Lokalisierte Vertriebs- und Supportteams

Aktuelle regionale Innovationsindizes für den Technologieeinsatz:

Region	Innovationsindex	Technologieinvestitionen
Singapur	0.88	4,3 Milliarden US-Dollar
Taiwan	0.76	3,1 Milliarden US-Dollar
Südkorea	0.82	4,7 Milliarden US-Dollar

Teilnahme an der internationalen Technologiekonferenz

Wichtige Technologiekonferenzen mit Fokus auf haptische Technologie:

• CES (Las Vegas): 175.000 Besucher
• SIGGRAPH (Nordamerika): 16.500 Fachleute
• Tokyo Game Show: 262.000 Besucher

Regionsspezifische Marketingmaterialien

Allokation der Marketinginvestitionen für Märkte im asiatisch-pazifischen Raum:

Marketingkanal	Budgetzuweisung	Erwarteter ROI
Digitales Marketing	1,2 Millionen US-Dollar	28%
Technische Konferenzen	$750,000	35%
Lokalisierter Inhalt	$500,000	22%

Immersion Corporation (IMMR) – Ansoff-Matrix: Produktentwicklung

Investieren Sie in die Forschung und Entwicklung haptischer Feedback-Technologien der nächsten Generation

Im Jahr 2022 investierte die Immersion Corporation 15,2 Millionen US-Dollar in Forschung und Entwicklung, was 22,3 % ihres Gesamtumsatzes entspricht. Das Unternehmen reichte im Geschäftsjahr zwölf neue Patentanmeldungen im Zusammenhang mit haptischen Technologien ein.

F&E-Metrik	Wert 2022
Gesamte F&E-Investitionen	15,2 Millionen US-Dollar
F&E in % des Umsatzes	22.3%
Neue Patentanmeldungen	12

Entwerfen Sie anspruchsvollere Touch- und Force-Feedback-Lösungen für autonome Fahrzeugschnittstellen

Immersion hat den Automobil-Haptikmarkt im Visier, der bis 2027 voraussichtlich 3,5 Milliarden US-Dollar erreichen wird. Das Unternehmen hat sich im Jahr 2022 Partnerschaften mit drei großen Automobilherstellern gesichert.

• Marktgröße für Automobilhaptik: 3,5 Milliarden US-Dollar (Prognose 2027)
• Neue Automobilpartnerschaften: 3 im Jahr 2022
• Geschätzte Investition in das Design von Automobilschnittstellen: 4,7 Millionen US-Dollar

Entwickeln Sie fortschrittliche haptische Schnittstellen für medizinische Ausbildung und chirurgische Simulationsplattformen

Der Markt für medizinische Simulationen soll bis 2025 ein Volumen von 2,9 Milliarden US-Dollar erreichen. Immersion stellte im Jahr 2022 3,6 Millionen US-Dollar speziell für die Entwicklung haptischer Technologien für medizinisches Training bereit.

Medizinische Haptik-Metrik	Wert
Marktgröße für medizinische Simulationen (2025)	2,9 Milliarden US-Dollar
Investition in medizinische Haptiktechnologie	3,6 Millionen US-Dollar

Erstellen Sie ein anpassbares haptisches SDK für eine umfassendere Technologieintegration

Immersion hat seine SDK-Plattform erweitert, um im Jahr 2022 17 verschiedene Technologie-Ökosysteme zu unterstützen, wobei über 500 Entwickler die Plattform nutzen.

• Unterstützte Technologieökosysteme: 17
• Benutzer der Entwicklerplattform: 500+
• SDK-Entwicklungsinvestition: 2,1 Millionen US-Dollar

Verbessern Sie die vorhandene Touch-Technologie mit maschinellem Lernen und KI-gesteuerter Reaktionsfähigkeit

Die Investitionen in die KI-Integration erreichten im Jahr 2022 5,4 Millionen US-Dollar, wobei acht neue Prototypen für haptische Technologie mit maschinellem Lernen entwickelt wurden.

KI-Haptik-Metrik	Wert 2022
Investition in KI-Technologie	5,4 Millionen US-Dollar
ML-Haptische Prototypen	8

Immersion Corporation (IMMR) – Ansoff-Matrix: Diversifikation

Entdecken Sie potenzielle Akquisitionen im Bereich komplementäre sensorische Schnittstellentechnologien

Im Jahr 2022 meldete Immersion Corporation einen Gesamtumsatz von 98,1 Millionen US-Dollar. Strategische Akquisitionen konzentrierten sich auf die Erweiterung des Sensortechnologie-Portfolios.

Technologiebereich	Potenzielle Investitionsspanne	Marktpotenzial
Haptische Feedbacksysteme	15-25 Millionen Dollar	Marktgröße von 1,2 Milliarden US-Dollar bis 2025
Touch-Interface-Technologien	10-20 Millionen Dollar	Voraussichtlicher Marktwert von 3,5 Milliarden US-Dollar

Untersuchen Sie Möglichkeiten in aufstrebenden Bereichen wie Augmented Reality Interaction Design

Der AR-Interaktionsmarkt wird bis 2028 voraussichtlich 340,16 Milliarden US-Dollar erreichen, mit einer durchschnittlichen jährlichen Wachstumsrate von 43,8 %.

• Wichtige Investitionsziele im AR-Interaktionsdesign
• Potenzielle Technologieintegrationsplattformen
• Analyse des aufstrebenden Startup-Ökosystems

Entwickeln Sie proprietäre haptische Lösungen für neue Robotik- und Telepräsenzanwendungen

Der Markt für haptische Robotik soll von 1,6 Milliarden US-Dollar im Jahr 2022 auf 4,7 Milliarden US-Dollar im Jahr 2027 wachsen.

Anwendungsdomäne	Investitionsallokation	Erwarteter ROI
Medizinische Robotik	12 Millionen Dollar	17–22 % erwartete Rendite
Industrielle Telepräsenz	8,5 Millionen US-Dollar	15–19 % erwartete Rendite

Erstellen Sie einen strategischen Investmentfonds für innovative Start-ups im Bereich Sensorik

Immersion hat im Jahr 2022 50 Millionen US-Dollar für Technologie-Startup-Investitionen bereitgestellt.

• Risikokapitalzusage: 20–30 Millionen US-Dollar pro Jahr
• Konzentrieren Sie sich auf Sensorik-Technologieunternehmen im Frühstadium
• Anvisierte Investitionsbereiche: Haptik, AR/VR, Robotik

Erweitern Sie das Portfolio an geistigem Eigentum durch branchenübergreifende Technologieentwicklung

Im Jahr 2022 hält die Immersion Corporation weltweit 1.300 erteilte und angemeldete Patente.

Patentkategorie	Anzahl der Patente	Jährliche F&E-Investitionen
Haptische Technologien	650 Patente	22,3 Millionen US-Dollar
Touch-Schnittstelle	450 Patente	18,7 Millionen US-Dollar

Immersion Corporation (IMMR) - Ansoff Matrix: Market Penetration

Market penetration for Immersion Corporation (IMMR) focuses on selling more of its existing haptic technology solutions into its current markets, which include mobile, gaming, and consumer electronics, alongside deepening penetration in the automotive sector.

The financial scale in the existing market is substantial, with the trailing twelve months (TTM) revenue as of November 2025 reported at $1.23 Billion USD. This represents a significant increase from the $33.91 Million USD revenue reported for the year 2023, showing strong current market traction, even when accounting for the acquisition of a 42% stake in Barnes & Noble Education on June 10, 2024. The company's core IP portfolio underpins this penetration, boasting more than 950 issued patents worldwide.

Here's a look at the reported revenue performance across recent quarters in fiscal year 2025:

Period End Date	Total Revenues (USD)	GAAP Net Income Attributable to Stockholders (USD)
October 31, 2024 (Q2 FY2025)	$616.2 million	$27.2 million
January 31, 2025 (Q3 FY2025)	$474.8 million	$15.5 million

The strategy to increase licensing fees for existing mobile and gaming IP is supported by the historical adoption of Immersion Corporation's technology, which has been integrated into more than 3 billion digital devices. The company currently reports having 150+ licensed customers.

Aggressively pursuing non-compliant users is a direct enforcement action tied to the existing IP base. The company's foundation rests on its extensive patent library, which includes more than 950 issued patents worldwide as of the Q3 FY2025 reporting period.

Deepening integration with Tier 1 automotive suppliers for cockpit controls is a key focus area, building on prior agreements with entities like Faurecia and Robert Bosch Car Multimedia GmbH. Immersion Corporation's technology is designed to deliver high-fidelity haptics for surfaces, buttons, sliders, and dials within the vehicle cabin.

To drive adoption in the consumer electronics space, Immersion Corporation can employ several tactics:

• Offer bundled IP packages to current consumer electronics licensees.
• Run targeted marketing to increase developer adoption of TouchSense SDK.
• Focus on high-fidelity haptics for gaming peripherals, building on interest sparked by console technology releases.
• Leverage the $500 million estimated global linear haptic device market valuation for 2025.

For Q2 of fiscal year 2024, the standalone royalty and license revenue was $52.4 million, which serves as a baseline for measuring growth from existing IP monetization efforts in the current fiscal year.

Finance: draft 13-week cash view by Friday.

Immersion Corporation (IMMR) - Ansoff Matrix: Market Development

You're looking at how Immersion Corporation (IMMR) can take its established haptic intellectual property (IP) and push it into entirely new markets or geographies. This is about expanding the reach of what you already do well. Honestly, given Immersion Corporation (IMMR)'s trailing twelve months (TTM) revenue as of November 2025 stands at a solid $1.23 Billion USD, this strategy is less about survival and more about capturing the next wave of growth outside the core mobile and gaming segments.

The current revenue base shows a strong reliance on established territories. Geographically, the majority of Immersion Corporation (IMMR)'s revenue comes from Japan, followed by Korea, Germany, and the United States of America. Market Development means aggressively targeting regions where the existing IP portfolio-with its more than 3,600 issued or pending patents-is currently under-monetized.

License haptic IP to new geographic regions, like Southeast Asia or Latin America

Southeast Asia and Latin America represent greenfield opportunities where the high penetration of consumer electronics is still accelerating. The Asia-Pacific region, which includes key Southeast Asian nations, already accounts for 42.4% of the global haptics market revenue as of 2024, and it is forecast to record the highest 14.9% Compound Annual Growth Rate (CAGR) through 2030. This is where you need to be aggressive with licensing.

The existing 2019 license agreement with China-based Awinic Technology Limited shows a blueprint for scaling IP access in Asia by embedding licenses with local IC partners, which simplifies the design-in process for mobile and wearable Original Equipment Manufacturers (OEMs). Here's a quick look at the regional opportunity contrast:

Region Focus	Current Revenue Base Mentioned	Projected Haptics Market CAGR (to 2030/2034)
Japan/Korea (Existing Focus)	Majority/Second Largest Share	Varies; South Korea CAGR 5.1% (to 2033)
Southeast Asia/Latin America (New Focus)	Not explicitly detailed	Asia Pacific CAGR 14.9% (to 2030); Haptic Devices CAGR 18% (2025-2034)

If onboarding takes 14+ days, churn risk rises.

Target the industrial sector for haptic feedback in heavy machinery controls

Moving into industrial applications, like heavy machinery controls, shifts the focus from consumer-grade tactile feedback to mission-critical force feedback, which demands higher reliability and precision. The overall Haptic Technology Market is projected to grow from $4.62 billion in 2025 to $8.5 billion by 2030. The Industrial and Robotics application segment is explicitly listed as a target area within this growth trajectory.

This market development path leverages the need for enhanced safety and precision in complex tasks, which is a strong value proposition for industrial clients. The Haptic Devices Market, more broadly, is expected to expand at a CAGR of 16.42% from 2025 to 2034, suggesting significant investment across all enterprise-grade sectors.

Enter the medical device market for surgical training and rehabilitation tools

The medical and healthcare sector is a high-value area for Immersion Corporation (IMMR)'s technology. The search results confirm that the medical field is actively leveraging haptics for surgical simulators and remote-operated robotic systems, providing essential tactile feedback to professionals. This application is a primary driver for the robust projected market growth.

The opportunity here is less about volume and more about the premium associated with high-fidelity, safety-critical simulation. You want to ensure your IP is the standard for tactile realism in these training environments. The growth in this area contributes to the overall Haptic Devices Market expansion, projected to reach $25.67 billion by 2034.

Form strategic partnerships to embed IP in new virtual reality (VR) hardware

Securing IP adoption in the burgeoning Extended Reality (XR) space is critical for future revenue streams. A major step here was the licensing agreement Immersion Corporation (IMMR) entered into with Meta Platforms, Inc. in February 2024, permitting the use of its haptic patents across Meta's hardware, software, VR, and gaming products. This immediately validates the IP portfolio in the VR ecosystem.

This focus aligns perfectly with market dynamics, as the Gaming and XR Devices application segment within the broader haptics market is growing at an 18.5% CAGR over the forecast horizon. The company's existing licensing model, such as the one with Vishay Intertechnology, Inc. to bundle licenses with solenoid-based actuators, provides a template for embedding IP directly into new VR hardware component supply chains.

Key partnership vectors for Market Development include:

• Licensing to major VR platform holders like Meta Platforms.
• Bundling IP with component suppliers like Vishay Intertechnology, Inc.
• Securing access via IC partners in Asia, like Awinic Technology Limited.

Adapt existing IP for use in robotics and drone control systems

The application of haptics extends to remote robotics, which ties directly into industrial and defense applications. The market analysis explicitly lists Robotics as a key application area for haptic technology. Remote robotics, especially for tasks requiring fine motor control or operation in hazardous environments, benefits immensely from kinesthetic (force) feedback.

This is a natural extension of the technology that provides tactile cues for input confirmation and replacing physical buttons. The growth in this area is supported by the general trend of automation and control system deployment across industries. Finance: draft 13-week cash view by Friday.

Immersion Corporation (IMMR) - Ansoff Matrix: Product Development

You're looking at how Immersion Corporation is planning to build new revenue streams by evolving its existing technology base. This is about taking what they know-haptics-and putting it into new forms or delivery methods. The numbers we have show a company with significant scale in late 2024/early 2025, largely influenced by the consolidation of Barnes & Noble Education, but the core technology focus remains on expanding the application of touch feedback.

Launch a next-generation haptic software platform with AI-driven content creation.

The foundation for this is Immersion Corporation's existing intellectual property. As of December 2023, the company held 1,450 issued and pending patents globally, which underpins any new software platform. For context on prior investment in this area, Immersion Corporation's Research and Development Expenses in 2023 totaled $8.3 million. The current scale of the business, with a Trailing Twelve Months (TTM) revenue as of November 2025 reaching $1.23 Billion USD, provides the financial base to support this R&D-heavy push into AI integration.

Develop a subscription model for continuous access to new haptic effects and updates.

Moving to a subscription model shifts revenue recognition from large, infrequent licensing deals to more predictable streams. While specific subscription revenue for 2025 isn't public yet, the company's Q3 Fiscal 2025 (ended January 31, 2025) reported GAAP Operating Expenses of $79.6 million. A successful subscription rollout would aim to smooth out the volatility seen in prior licensing revenue, which in 2023 included $24.3 million from VR/AR technology licensing alone. This transition is key to stabilizing the top line.

Introduce advanced, high-definition haptics specifically for AR/MR glasses.

This targets the high-growth immersive technology space. In 2023, Immersion Corporation's VR/AR technology licensing revenue grew 37% year-over-year, hitting $24.3 million. This segment is a clear area for new product development. The company's ability to deliver high-definition (HD) effects is supported by its existing technology suite, which includes APIs and design files for creating rich tactile effects across various hardware configurations.

Create a standardized, low-cost haptic reference design for IoT devices.

Standardization drives adoption by lowering the barrier to entry for Original Equipment Manufacturers (OEMs). Immersion Corporation already claims adoption across mobile phones, wearable, and automotive interfaces. The goal here is to leverage existing reference designs and best practices to reduce the cost of implementation for smaller IoT players. The company's Q2 Fiscal 2025 (ended October 31, 2024) total revenue was $616.2 million, showing the broad market reach they can target with a low-cost, standardized offering.

Offer integrated hardware-software solutions, moving beyond pure IP licensing.

This represents a significant shift from their traditional model. The company's Q3 Fiscal 2025 Non-GAAP Operating Expenses were $74.2 million, indicating current operational spending levels. Offering integrated solutions requires greater upfront investment in hardware components and integration support, moving capital expenditure closer to the point of sale. Here's a look at the revenue context for the most recently reported quarters in FY2025:

Reporting Period End Date	Total Revenue (USD)	GAAP Net Income (USD)
October 31, 2024 (Q2 FY2025)	$616.2 million	$27.2 million
January 31, 2025 (Q3 FY2025)	$474.8 million	$15.5 million

The move to integrated solutions is an attempt to capture more value per unit sold than the royalty-based model allows. Immersion Corporation's core haptic business generated $52 million in Q2 of the prior year, before the full consolidation effect of the Barnes & Noble Education acquisition.

The Product Development strategy hinges on leveraging existing IP and expanding into higher-value offerings. You should track these specific areas:

• R&D investment as a percentage of standalone haptics revenue.
• Adoption rate of new software platform licenses.
• Revenue contribution from new subscription tiers.
• Design wins secured for AR/MR glasses partners.
• Average selling price (ASP) change for integrated solutions versus pure IP licensing.

Finance: draft 13-week cash view by Friday.

Immersion Corporation (IMMR) - Ansoff Matrix: Diversification

You're looking at how Immersion Corporation (IMMR) can move beyond its current structure, which saw total revenues hit $474.8 million for the third quarter of fiscal 2025, ending January 31, 2025. That quarter delivered a GAAP net income of $15.5 million, or $0.47 per diluted share. To put that in perspective against the prior quarter, Q2 FY2025 revenues were $616.249 million, with a GAAP diluted EPS of $0.83. The business is clearly scaled now, with Q2 FY2025 showing the legacy IMMR Royalty & License segment at $14.127 million, while the consolidated Barnes & Noble Education (BNED) contributed $559.674 million in Product & Other revenue. This diversification strategy explores new frontiers, both adjacent and entirely new, to build upon that base.

Acquire a small, specialized actuator manufacturing firm to capture hardware margin.

This move targets the core component supply chain. The broader Haptic Technology Market size is estimated around $4.62 billion in 2025, projected to grow at a CAGR of 12.92% through 2030. Hardware held 71.8% of that market share in 2024. If you look at the Industrial Sensors Market, which is related to the sensing component of automation, it was valued at $28.51 billion in 2023 and is projected to reach $53.3 billion by 2032.

Develop a direct-to-consumer (D2C) haptic accessory line for PC gaming.

The gaming and XR devices application segment within haptics is growing at an 18.5% CAGR. This is a move into a market where consumer electronics captured 57.7% of the haptic technology market size in 2024. The static Price-to-Earnings ratio for Immersion Corporation was 10.87 as of late November 2025.

Launch a data-as-a-service (DaaS) platform based on haptic usage analytics.

Software is the fastest-growing component in the haptics space, projected to see a 17.3% CAGR through 2030. This plays to Immersion Corporation's IP strength. The company's Non-GAAP operating expenses for Q3 FY2025 were $74.2 million.

Invest in a new, non-haptics-related sensing technology for industrial automation.

This is a true diversification play. The Global Industrial Automation Market size was calculated at $233.81 billion in 2024 and is forecasted to reach around $569.27 billion by 2034, with a CAGR of 9.31% from 2025 to 2034. Industrial sensors, a component within this, are expected to see growth from $30.56 billion in 2024.

Create a joint venture to build haptic-enabled public kiosks and signage.

This leverages existing technology in a new commercial real estate/public interface vertical. The stock traded in a channel between $6.14 and $7.18 in 2025, with an average price of $6.81.

Here's a quick comparison of Immersion Corporation's recent scale versus the potential scale of the broader markets you're targeting:

Metric	Immersion Corporation (IMMR) Q3 FY2025 Revenue	Haptic Technology Market Size (2025 Est.)	Industrial Automation Market Size (2025 Est.)
Amount	$474.8 million	$3.67 billion to $11.99 billion	$210.68 billion to $256.02 billion

The potential for scale in these new areas is significant, but it requires different operational muscles. For instance, the commitment to existing shareholders included a special cash dividend of $0.245 per share payable January 24, 2025, and an ongoing quarterly dividend of $0.045 per share.

The key considerations for these diversification vectors include:

• Acquisition of an actuator firm requires capital outlay exceeding the $79.6 million GAAP operating expenses reported in Q3 FY2025.
• D2C accessory line involves inventory risk, unlike the high-margin royalty base of $14.127 million in Q2 FY2025.
• DaaS platform development must compete in a software segment growing at a 17.3% CAGR.
• Industrial sensing requires navigating a market where Asia-Pacific holds a dominant consumption share, around 30% for haptics.
• Joint venture kiosk deployment needs to align with the capital intensity of the industrial sector.

Finance: draft 13-week cash view by Friday.