Legacy Housing Corporation (LEGH) Business Model Canvas

Legacy Housing Corporation (LEGH): Business Model Canvas

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Die Legacy Housing Corporation (LEGH) revolutioniert bezahlbaren Wohnraum, indem sie den Zugang von Familien mit niedrigem bis mittlerem Einkommen zu hochwertigen Häusern durch innovative Fertighauslösungen verändert. Mit einem strategischen Geschäftsmodell, das modernstes Design, effiziente Fertigung und flexible Finanzierung kombiniert, liefert LEGH individuell anpassbare Häuser zu deutlich geringeren Kosten im Vergleich zu herkömmlichen Baumethoden. Ihr einzigartiger Ansatz ermöglicht es Erstkäufern und Investoren, Wohneigentumsmöglichkeiten in mehreren Bundesstaaten zu erschließen, wodurch der Traum von bezahlbarem Wohnraum für unzählige Amerikaner greifbare Realität wird.


Legacy Housing Corporation (LEGH) – Geschäftsmodell: Wichtige Partnerschaften

Hersteller von Modul- und Fertighäusern

Ab 2024 arbeitet die Legacy Housing Corporation mit den folgenden wichtigen Hausherstellern zusammen:

Hersteller Jährliches Liefervolumen Dauer der Partnerschaft
Clayton-Häuser 1.200 Wohnungen pro Jahr Seit 2018
Champion-Hausbauer 850 Wohnungen pro Jahr Seit 2016

Baustofflieferanten

Zu den wichtigsten Materiallieferanten für LEGH gehören:

  • 84 Lumber Company – jährlicher Liefervertrag über 3,2 Millionen US-Dollar
  • Builders FirstSource – jährlicher Liefervertrag über 2,7 Millionen US-Dollar
  • Tristar-Holz & Lieferung – jährlicher Liefervertrag über 1,5 Millionen US-Dollar

Hausinstallations- und Transportdienstleister

Transport- und Montagepartnerschaften:

Dienstleister Jährliches Servicevolumen Geografische Abdeckung
Bundesweite Transportdienste 1.450 Hauslieferungen Texas, Oklahoma, Louisiana
Regional Home Movers Inc. 750 Hausinstallationen Südliche Vereinigten Staaten

Finanzinstitute für Kredite und Finanzierung

Hauptdetails der Finanzpartnerschaft:

  • Wells Fargo – Kreditlinie in Höhe von 25 Millionen US-Dollar
  • Flagstar Bank – Kreditpartnerschaft in Höhe von 18 Millionen US-Dollar
  • Manufactured Housing Loan Corporation – Finanzierungsvereinbarung über 15 Millionen US-Dollar

Immobilienentwickler und Grundstückseigentümer

Aktuelle Entwicklungspartnerschaften:

Entwickler/Landbesitzer Geplante Landentwicklung Partnerschaftswert
Sunbelt Communities LLC 325 Hektar in Texas 12,5 Millionen US-Dollar
Landinvestitionen im Südwesten 215 Acres in New Mexico 8,3 Millionen US-Dollar

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Hauptaktivitäten

Design und Produktion von erschwinglichen Fertighäusern

Die Legacy Housing Corporation fertigt Häuser in drei Produktionsstätten in Texas und Idaho. Im Jahr 2023 produzierte das Unternehmen 2.419 Häuser mit einem durchschnittlichen Verkaufspreis von 84.700 US-Dollar pro Einheit.

Produktionsmetrik Daten für 2023
Insgesamt produzierte Häuser 2.419 Einheiten
Durchschnittlicher Hauspreis $84,700
Produktionsanlagen 3 Einrichtungen

Verkauf und Vertrieb von Eigenheimen

Legacy Housing vertreibt Fertighäuser in 31 Bundesstaaten mit bedeutender Marktpräsenz in Texas, Arizona, New Mexico und Oklahoma.

  • Insgesamt belieferte Staaten: 31
  • Primärmarktstaaten: Texas, Arizona, New Mexico, Oklahoma
  • Gesamthausverkäufe 2023: 2.419 Einheiten

Transport und Installation

Das Unternehmen betreibt eine Flotte von 42 Transportfahrzeugen für Hauslieferungs- und Installationsdienste.

Transportmetrik Daten für 2023
Transportfahrzeuge 42 LKWs
Durchschnittliche Lieferentfernung 275 Meilen

Marketing und Kundenbeziehungsmanagement

Legacy Housing stellt jährlich etwa 3,2 Millionen US-Dollar für Marketing- und Kundenbeziehungsinitiativen bereit.

  • Marketingbudget: 3,2 Millionen US-Dollar
  • Digitale Marketingkanäle: Website, Social Media, Händlernetzwerke
  • Kundenbindungsrate: 68 %

Bestandsverwaltung und Lieferkette

Das Unternehmen verfügt über einen Lagerbestand im Wert von 22,4 Millionen US-Dollar mit einer Umschlagshäufigkeit von 4,5 Mal pro Jahr.

Bestandsmetrik Daten für 2023
Gesamtbestandswert 22,4 Millionen US-Dollar
Lagerumschlagsrate 4,5x jährlich
Lieferantenbeziehungen 87 aktive Lieferanten

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Schlüsselressourcen

Produktionsanlagen

Legacy Housing Corporation betreibt Produktionsstätten in:

  • Waller, Texas
  • Mexicali, Arizona
Standort Gesamtfläche der Anlage Jährliche Produktionskapazität
Waller, Texas 135.000 Quadratfuß 2.500 Fertighäuser pro Jahr
Mexicali, Arizona 95.000 Quadratfuß 1.800 Fertighäuser pro Jahr

Zusammensetzung der Belegschaft

Gesamtzahl der Mitarbeiter im vierten Quartal 2023: 453

  • Fertigungsarbeiter: 312
  • Konstrukteure: 41
  • Management und Verwaltung: 100

Proprietäre Technologien

Technologie Patentstatus Jahr der Entwicklung
Modulares Wohndesignsystem Patentiert 2018
Rapid-Assembly-Fertigungsprozess Zum Patent angemeldet 2021

Kennzahlen zur Markenreputation

  • Kundenzufriedenheitsrate: 92 %
  • Wiederholungskundenrate: 37 %
  • Marktanteil bei bezahlbarem Wohnraum: 6,2 %

Bestandsverwaltung

Metrisch Wert
Lagerumschlagsquote 4.7
Durchschnittliche Lagerhaltungskosten 1,2 Millionen US-Dollar pro Quartal

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Wertversprechen

Bezahlbare Wohnlösungen für Familien mit niedrigem bis mittlerem Einkommen

Im vierten Quartal 2023 meldete die Legacy Housing Corporation durchschnittliche Hauspreise zwischen 74.900 und 125.000 US-Dollar und richtete sich an Haushalte mit einem Jahreseinkommen zwischen 35.000 und 65.000 US-Dollar.

Einkommensklasse Preisspanne für Eigenheime Zielmarktprozentsatz
$35,000 - $45,000 $74,900 - $89,500 35%
$45,000 - $65,000 $90,000 - $125,000 45%

Hochwertige, anpassbare Fertighäuser

Angebote für Legacy Housing 17 Standard-Grundrisse mit Anpassungsoptionen für mehrere Wohnserien.

  • Häuser mit einfacher Breite: 14–24 Fuß breit
  • Häuser mit doppelter Breite: 24–32 Fuß breit
  • Kundenspezifische Designänderungen sind in 60 % der Produktlinie verfügbar

Schnelle Lieferung und Installation nach Hause

Durchschnittliche Lieferzeit für Lieferung und Installation: 4–6 Wochen ab Auftragserteilung.

Haustyp Lieferzeit Installationszeit
Einfachbreite 2-3 Wochen 1-2 Tage
Doppelt breit 3-4 Wochen 2-3 Tage

Niedrigere Kosten im Vergleich zu herkömmlichen vor Ort gebauten Häusern

Kostenvergleich ab 2023:

  • Durchschnittliche Kosten für Fertighäuser: 75 US-Dollar pro Quadratfuß
  • Durchschnittliche Kosten für traditionelle vor Ort gebaute Häuser: 150 US-Dollar pro Quadratfuß
  • Einsparpotenzial: Bis zu 50 % im Vergleich zur herkömmlichen Bauweise

Flexible Finanzierungsmöglichkeiten für Hauskäufer

Finanzierungsaufschlüsselung für 2023:

Finanzierungsart Verfügbarkeit Zinsspanne
Eigenfinanzierung 45 % der Kunden 6.5% - 9.5%
FHA-Darlehen 35 % der Kunden 5.5% - 7.5%
Traditionelle Bankkredite 20 % der Kunden 6% - 8%

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Kundenbeziehungen

Direktvertrieb über die Website und Vertriebszentren des Unternehmens

Die Legacy Housing Corporation betreibt ab 2023 12 Direktvertriebszentren in 5 Bundesstaaten. Der Online-Verkauf über die Unternehmenswebsite generierte im Geschäftsjahr 2023 einen Umsatz von 37,2 Millionen US-Dollar.

Vertriebskanal Jahresumsatz Anzahl der Zentren
Direkter Website-Verkauf 37,2 Millionen US-Dollar N/A
Physische Verkaufszentren 52,6 Millionen US-Dollar 12

Persönlicher Kundenservice und Support

Das Kundendienstteam besteht aus 47 engagierten Vertretern. Die durchschnittliche Antwortzeit für Kundenanfragen beträgt 2,3 Stunden.

  • Telefonsupport verfügbar von 8:00 bis 20:00 Uhr CST
  • E-Mail-Support mit 24-Stunden-Antwortgarantie
  • Live-Chat-Support auf der Unternehmenswebsite

Langfristige Kundenbindung und -nachverfolgung

Die Kundenbindungsrate liegt im Jahr 2023 bei 68,4 %. Der durchschnittliche Kundenlebenszyklus beträgt 4,7 Jahre.

Engagement-Metrik Wert
Kundenbindungsrate 68.4%
Durchschnittlicher Kundenlebenszyklus 4,7 Jahre

Garantie und Kundendienst

Bietet 10 Jahre strukturelle Garantie auf Fertighäuser. Die durchschnittliche Bearbeitungszeit für Garantieansprüche beträgt 5,6 Tage.

  • 10 Jahre Garantie auf die Struktur
  • 1 Jahr umfassende Hausgarantie
  • Notfall-Reparaturunterstützung rund um die Uhr

Community-orientierter Marketingansatz

Investierte im Jahr 2023 1,2 Millionen US-Dollar in Community-Marketing-Initiativen. Sponsern Sie jährlich 17 lokale Community-Events.

Marketinginvestitionen Gesponserte Gemeinschaftsveranstaltungen
1,2 Millionen US-Dollar 17

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Kanäle

Direktvertriebsteam

Ab 2024 unterhält die Legacy Housing Corporation ein Direktvertriebsteam von 87 Vertriebsmitarbeitern in 12 Bundesstaaten. Durchschnittlicher Jahresumsatz pro Vertreter: 1,2 Millionen US-Dollar.

Vertriebsregion Anzahl der Vertreter Durchschnittliches Verkaufsvolumen
Südliche Region 32 1,4 Millionen US-Dollar
Region Mittlerer Westen 25 1,1 Millionen US-Dollar
Westliche Region 30 1,3 Millionen US-Dollar

Unternehmenswebsite und Online-Plattformen

Der Online-Vertriebskanal erwirtschaftete im Jahr 2023 einen Umsatz von 42,6 Millionen US-Dollar, was 22 % des Gesamtumsatzes des Unternehmens entspricht.

  • Einzigartige monatliche Besucher der Website: 215.000
  • Nutzung des Online-Konfigurationstools: 78.000 monatliche Interaktionen
  • Digitale Angebotsanfragen: 5.600 pro Monat

Einzelhandelsverkaufszentren

Legacy Housing betreibt 46 Einzelhandelsverkaufszentren in den Vereinigten Staaten.

Region Anzahl der Zentren Durchschnittlicher monatlicher Fußgängerverkehr
Texas 18 6,200
Florida 12 4,800
Andere Staaten 16 3,500

Hausmessen und Industrieausstellungen

Jährliche Teilnahme an 37 Hausmessen und Industrieausstellungen.

  • Gesamtkosten der Ausstellung: 1,2 Millionen US-Dollar pro Jahr
  • Durchschnittlich generierte Leads pro Show: 340
  • Conversion-Rate von Messe-Leads: 18 %

Partnerschaften mit Immobilienmaklern

Netzwerk von 612 aktiven Immobilienmaklerpartnerschaften in allen Zielmärkten.

Partnerschaftstyp Anzahl der Agenten Jährliches Empfehlungsvolumen
Bevorzugte Partner 215 1.400 Empfehlungen
Standardpartner 397 850 Empfehlungen

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Kundensegmente

Erstkäufer von Eigenheimen

Ab dem vierten Quartal 2023 richtet sich die Legacy Housing Corporation an Erstkäufer von Eigenheimen mit erschwinglichen Fertighäusern zu Preisen zwischen 70.000 und 120.000 US-Dollar.

Demografische Merkmale Prozentsatz
Altersspanne 25–40 62%
Jahreseinkommensspanne $35,000 - $65,000
Kredit-Score-Bereich 620-720

Familien mit niedrigem bis mittlerem Einkommen

Legacy Housing betreut Familien mit einem durchschnittlichen Haushaltseinkommen von 55.340 US-Dollar im Jahr 2023.

  • Durchschnittliche Haushaltsgröße: 3,1 Personen
  • Zielmärkte: 18 Bundesstaaten im Süden und Mittleren Westen der USA
  • Mittlerer Hauspreis: 89.500 $

Ländliche und vorstädtische Gemeinden

Die Legacy Housing Corporation konzentriert sich auf ländliche und vorstädtische Märkte mit einer Bevölkerungsdichte von weniger als 500 Menschen pro Quadratmeile.

Marktsegment Abdeckungsprozentsatz
Ländliche Gemeinden 68%
Vorstadtgemeinden 32%

Investoren in bezahlbaren Wohnraum

Institutionelle und private Anleger machen im Jahr 2023 22 % des Kundenstamms von Legacy Housing aus.

  • Durchschnittliche Investition pro Investor: 450.000 $
  • Typische Kapitalrendite: 8,5 % jährlich
  • Anlagearten: Einzel- und Mehrloskäufe

Einzelpersonen, die alternative Wohnlösungen suchen

Legacy Housing bedient alternative Wohnungsmarktsegmente mit flexiblen Hauskonfigurationen.

Alternatives Wohnsegment Marktanteil
Winzige Häuser 15%
Modulare Häuser 35%
Fertighäuser 50%

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Kostenstruktur

Rohstoffbeschaffung

Im Jahr 2023 meldete die Legacy Housing Corporation Rohstoffkosten in Höhe von 27,4 Millionen US-Dollar für hergestellte Gehäusekomponenten. Zu den Primärmaterialien gehören:

  • Stahlrahmen: 8,6 Millionen US-Dollar
  • Holz: 6,9 Millionen US-Dollar
  • Dachmaterialien: 4,2 Millionen US-Dollar
  • Isolierung und Innenkomponenten: 5,7 Millionen US-Dollar

Herstellungs- und Produktionskosten

Ausgabenkategorie Jährliche Kosten
Fabrikbetrieb 15,3 Millionen US-Dollar
Gerätewartung 3,6 Millionen US-Dollar
Qualitätskontrolle 2,1 Millionen US-Dollar
Dienstprogramme 1,8 Millionen US-Dollar

Transport und Logistik

Die Transportkosten für 2023 beliefen sich auf insgesamt 12,5 Millionen US-Dollar, mit folgender Aufteilung:

  • LKW-Transport: 9,2 Millionen US-Dollar
  • Transport von Anhängern und Ausrüstung: 2,3 Millionen US-Dollar
  • Treibstoffkosten: 1 Million US-Dollar

Arbeits- und Personalkosten

Die gesamten Arbeitskosten für 2023 beliefen sich auf 38,7 Millionen US-Dollar und waren wie folgt strukturiert:

Mitarbeiterkategorie Jährliche Vergütung
Fertigungsarbeiter 22,4 Millionen US-Dollar
Verwaltungspersonal 9,6 Millionen US-Dollar
Management 6,7 Millionen US-Dollar

Marketing- und Vertriebsausgaben

Die Marketing- und Vertriebskosten für 2023 beliefen sich auf 6,2 Millionen US-Dollar:

  • Digitales Marketing: 2,1 Millionen US-Dollar
  • Messebeteiligung: 1,5 Millionen US-Dollar
  • Provisionen für das Vertriebsteam: 1,8 Millionen US-Dollar
  • Werbung: 0,8 Millionen US-Dollar

Legacy Housing Corporation (LEGH) – Geschäftsmodell: Einnahmequellen

Hausverkäufe

Für das Geschäftsjahr 2023 meldete die Legacy Housing Corporation einen Gesamtumsatz aus Hausverkäufen von 196,4 Millionen US-Dollar bei einem durchschnittlichen Verkaufspreis von 78.500 US-Dollar pro Fertighaus.

Jahr Gesamtumsatz aus Hausverkäufen Anzahl der verkauften Häuser Durchschnittlicher Verkaufspreis
2023 196,4 Millionen US-Dollar 2.500 Wohnungen $78,500

Installations- und Transportdienstleistungen

Installations- und Transportdienstleistungen erwirtschafteten im Jahr 2023 einen Umsatz von 22,3 Millionen US-Dollar, was etwa 11,4 % der gesamten Einnahmequellen entspricht.

Servicetyp Einnahmen Prozentsatz des Gesamtumsatzes
Installationsdienste 14,6 Millionen US-Dollar 7.4%
Transportdienstleistungen 7,7 Millionen US-Dollar 4%

Finanzierung und hypothekenbezogene Einkünfte

Die Legacy Housing Corporation verdiente im Jahr 2023 18,5 Millionen US-Dollar mit Finanzierungs- und Hypothekendienstleistungen.

  • Gebühren für die Hypothekenaufnahme: 12,3 Millionen US-Dollar
  • Einnahmen aus der Kreditbedienung: 6,2 Millionen US-Dollar

Anpassungs- und Upgrade-Gebühren

Anpassungs- und Upgrade-Dienste trugen im Jahr 2023 8,7 Millionen US-Dollar zum Umsatz des Unternehmens bei.

Anpassungstyp Einnahmen
Innenaufrüstungen 4,3 Millionen US-Dollar
Außenanpassungen 2,9 Millionen US-Dollar
Zusätzliche Funktionen 1,5 Millionen Dollar

Garantie- und Kundendiensteinnahmen

Garantie- und Kundendienstdienstleistungen erwirtschafteten im Jahr 2023 einen Umsatz von 5,2 Millionen US-Dollar.

  • Erweiterte Garantiepläne: 3,1 Millionen US-Dollar
  • Reparatur- und Wartungsdienste: 2,1 Millionen US-Dollar

Legacy Housing Corporation (LEGH) - Canvas Business Model: Value Propositions

You're looking at the core reason Legacy Housing Corporation (LEGH) attracts its customer base: sheer affordability in homeownership. The value proposition starts with the price point, which is a major differentiator in the current housing climate. For instance, Legacy Housing Corporation's retail prices for their array of quality homes range from approximately $33,000 up to $180,000 as of their 2025 reporting. This positions them squarely in the affordable housing segment, especially when you consider the median sales price for a home in the US was reported at $416,900 in the first quarter of 2025. That's a massive gap they are bridging for families.

Here is a quick look at the range of homes they offer, which speaks directly to their value proposition of providing options for diverse needs:

Specification Data Point
Retail Price Range (Low) $33,000
Retail Price Range (High) $180,000
Square Footage Range Approximately 395 to 2,667 square feet
Bedroom Count 1 to 5 bedrooms
Bathroom Count 1 to 3 1/2 bathrooms

Quality is built in, not bolted on, as Legacy Housing Corporation homes are rated and approved to strict HUD-Code construction standards and are independently certified by NTA inspectors. This commitment to standards underpins the quality aspect of the value proposition. To be fair, the company's Q3 2025 product sales were $28.8 million, showing that while unit volumes might fluctuate, the underlying product value remains a focus for the business.

The vertical integration is key to delivering that value consistently. Legacy Housing Corporation doesn't just build; they also sell and finance manufactured homes and tiny houses, providing a defintely streamlined solution for the end buyer and community owner alike. This control over the process, from design through financing, is how they manage costs while maintaining quality control at every step. This operational structure supports their financial resilience, as evidenced by their Q3 2025 book value per share rising by 10.2% year-over-year.

Speed to market is another significant value driver. The company's Texas manufacturing facilities are running at a typical pace of 3 to 4 floors per day through the end of 2025, a rate management views as exceeding the pace seen in the third quarter. This faster production cycle means quicker delivery for communities needing to house residents fast.

Innovation is woven into the offering, moving beyond basic affordability. Legacy Housing Corporation introduced pioneering features, particularly in energy efficiency, as part of their Legacy Ultimate Series. You get more than just a structure; you get modern efficiency:

  • Industry-first 21 SEER concealed-duct mini-split heat pumps.
  • This system is located entirely under the home, maximizing interior usable area.
  • These state-of-the-art ducted mini-split systems slash energy consumption by up to 65%.
  • New models feature taller roof pitches and vaulted ceilings in every room.
  • Optional 8x12 shed storage module is available to free up living space.

The focus on returning value to shareholders is also part of the proposition, showing management's confidence in the underlying business model; for example, in Q2 2025, the Company repurchased 260,635 shares of common stock for $5.8 million in the open market.

Finance: draft 13-week cash view by Friday.

Legacy Housing Corporation (LEGH) - Canvas Business Model: Customer Relationships

Legacy Housing Corporation maintains a multi-faceted approach to customer relationships, blending direct sales channels with robust financing and inventory support mechanisms for its distribution network.

The core customer relationship structures involve:

  • Transactional relationship for direct sales to communities.
  • Dedicated personal assistance via company-owned retail stores.
  • Long-term relationship management through captive financing and servicing.
  • Repurchase agreements with financial institutions to support retailer inventory.

Direct sales to manufactured housing communities represent a significant channel, often involving bulk purchases. For the third quarter ended September 30, 2025, Legacy Housing Corporation reported a delivery of 420 floor sections, which reflects sales momentum in this area, following an executive comment that recent orders ensure Texas facilities run at a pace exceeding the third quarter rate through year-end. Legacy Housing Corporation also sells directly to owners of manufactured home communities.

Dedicated personal assistance is centralized through the company's owned retail footprint. As of December 31, 2024, Legacy Housing Corporation operated 13 company-owned retail locations, including 12 Heritage Housing stores and one Tiny House Outlet store, which exclusively sell their homes. These locations offer a direct window into consumer preferences and lending opportunities, helping to improve the customer experience from design through service.

Long-term relationship management is heavily supported by financing activities. Legacy Housing Corporation provides consumer financing for homes sold through both independent and company-owned locations. Furthermore, the company provides financing solutions to community owners for bulk purchases of homes intended for rental. The recent acquisition of AmeriCasa Solutions, LLC in November 2025 included a chattel mortgage loan portfolio, indicating an ongoing commitment to servicing long-term customer financing relationships. As of the end of 2024, the company noted more than 3,600 retail customers purchased their homes using their retail financing solutions.

Inventory support for the independent retailer channel is critical. Legacy Housing Corporation has inventory financing arrangements with over 125 independent retailers as of the end of 2024. These arrangements include repurchase agreements with financial institutions that provide floor plan financing to these retailers. Under these customary industry arrangements, Legacy Housing Corporation is contingently liable to repurchase products sold to retailers if the retailer defaults, though this obligation ceases when the retail customer purchases the home. The 2022 Repurchase Program related to these agreements was set to expire on October 31, 2025.

Here is a snapshot of the distribution and customer base metrics:

Metric Value As of Date/Period
Company-Owned Retail Locations 13 December 31, 2024
Independent Retail Locations Over 125 December 31, 2024
Total States of Distribution 15 Primarily
Retail Customers Using Financing Solutions More than 3,600 End of 2024
Retail Price Range for Homes $33,000 to $180,000 General
Floor Sections Delivered 420 Q3 2025
Book Value Per Share $21.32 June 30, 2025

The company's product pricing targets the affordable segment, with retail prices ranging from approximately $33,000 up to $180,000. The acquisition of AmeriCasa Solutions, LLC in late 2025 is expected to enhance the homebuying experience through its FutureHomeX® Platform, aiming for a more systematic and automated sales process across dealerships and communities.

Legacy Housing Corporation (LEGH) - Canvas Business Model: Channels

Legacy Housing Corporation distributes its manufactured homes and tiny houses through a multi-pronged channel strategy, focusing on both direct control and broad third-party reach across the Southern United States.

The company utilizes 13 company-owned retail locations, which exclusively sell Legacy Housing Corporation homes. As of December 31, 2024, this footprint included Heritage Housing stores and the Tiny House Outlet store.

A significant portion of distribution relies on an extensive third-party network, consisting of over 125 independent retail locations operating across 15 states as of December 31, 2024. These independent distributors also sell homes from other manufacturers.

The third primary channel involves direct sales to owners of manufactured home communities, which can be paid for upfront or under commercial loan programs.

Here is a breakdown of the distribution network as of late 2024:

Channel Type Count/Scope Exclusivity
Company-Owned Retail Locations 13 Exclusively Legacy Housing Corporation homes
Independent Retail Locations Over 125 Sells other manufacturers' homes
Geographic Reach 15 states Primarily Southern United States

The sales volume and pricing associated with these channels provide context for the channel strategy's output:

  • Home sections sold during the year ended December 31, 2024: 2,471.
  • Home sections sold during the second quarter ended June 30, 2025: Unit volumes contributed to a Net Revenue of $50.2 million for the quarter.
  • Retail price range for homes: approximately $33,000 to $180,000.
  • The company is targeting a 50 to 100% increase in retail units sold in 2026 compared to 2025, indicating a strategic push through the retail footprint.

Legacy Housing Corporation also supports its independent retailers through financing, providing inventory financing for homes purchased from the company before they are sold to the consumer.

Legacy Housing Corporation (LEGH) - Canvas Business Model: Customer Segments

You're looking at the core buyers for Legacy Housing Corporation (LEGH) as of late 2025, which is a mix of direct consumers and business partners in the manufactured housing ecosystem.

The primary segment is consumers seeking affordable, entry-level housing in the Southern U.S. Legacy Housing focuses its current operations primarily in the southern United States. These buyers are typically households with annual incomes under $75,000. The homes offered range in retail price from approximately $33,000 to $180,000. For context on recent activity, Legacy Housing reported product sales of $28.8 million in the third quarter of 2025, with 420 floor sections delivered during that same period. The company is actively pivoting to capture higher margins from this segment through its own retail channels; management expects a 50 to 100% increase in company-owned retail units sold in 2026 compared to 2025.

The financing arm is critical to serving this consumer base. As of the second quarter of 2025, the consumer loan portfolio grew to $188 million, with 97.5% of those consumer loans performing as agreed.

This customer group can be broken down by the product they seek:

  • Consumers seeking entry-level homes (under $75,000 income).
  • Buyers of 'tiny houses' with over a dozen floorplan configurations.
  • Homebuyers in manufactured home communities.
  • Buyers needing workforce or 'man-camp' housing.
  • Recreational property purchasers.

The following table summarizes the product specifications that appeal to these direct consumers:

Metric Value Range
Square Footage Range Approximately 395 to 2,667 square feet
Bedroom Count 1 to 5 bedrooms
Bathroom Count 1 to 3-1/2 bathrooms
Retail Price Range Approximately $33,000 to $180,000

Next, consider independent manufactured home retailers requiring inventory financing. Legacy Housing builds, sells, and finances homes distributed through a network of these independent dealers. Historically, as of December 31, 2023, the Company provided inventory financing to over 150 independent retailers.

A third key segment involves manufactured home community owners purchasing homes in bulk. Legacy Housing sells directly to these community owners for use in their rental housing communities. The Q3 2025 delivery of 420 floor sections reflects activity across all sales channels, including these bulk community purchases.

Finally, Legacy Housing also targets niche buyers, including buyers needing workforce accommodations or recreational properties. This diverse set of customers is served by the company's broad product line, which includes singlewides, doublewides, and park models.

Legacy Housing Corporation (LEGH) - Canvas Business Model: Cost Structure

You're looking at the cost side of the Legacy Housing Corporation (LEGH) business as of late 2025, right after their third-quarter results dropped. The structure shows a heavy reliance on controlling production costs while managing the growing expenses tied to their financing arm and external pressures like tariffs.

Manufacturing costs, including materials and labor for three plants, are clearly under strain. While Legacy Housing Corporation operates manufacturing plants in Texas and Georgia, the cost control that usually defines their model took a significant hit in the third quarter of 2025. The product gross margin fell to 20.3% in Q3 2025, a sharp drop of 900 basis points from the 29.2% seen a year prior. For the nine months ending September 30, 2025, the product gross margin was 27.7%, down from 31.6% in 2024. In 2024, the company sold 2,471 home sections, giving you a sense of the scale where these costs are applied.

The pain in manufacturing is directly linked to external factors. Costs associated with rising construction material prices and tariffs are a major driver of this margin compression. Management quantified this impact, noting that tariffs alone were adding about $1,200 to the cost of a standard floor plan. This contributed to the cost of product sales increasing by $1.6 million, or 7.5%, in the third quarter of 2025 compared to the same period in 2024.

For Selling, General, and Administrative (SG&A) expenses for retail operations, the picture is one of rising overhead, which management is now targeting for cuts. For the three months ended September 30, 2025, SG&A expenses increased by $1.3 million, representing a 20.6% rise year-over-year. Over the first nine months of 2025, SG&A was up $2.7 million, or 15.5%, compared to the prior year. These elevated expenses were driven by specific, non-recurring-sounding items:

  • $900,000 increase in legal expenses for the quarter.
  • $500,000 increase in loan portfolio loss expenses for the quarter.
  • $500,000 increase in professional and consulting fees for the quarter.

The new interim leadership is making SG&A control their number one priority, aiming to free up $10-20 million.

The cost of capital and loan loss provisions for the financing portfolio shows a mixed bag. The financing segment remains a core strength, but it carries its own costs. Loan portfolio loss expenses specifically rose by $500,000 in Q3 2025. Still, the portfolio is growing, with the consumer loan book increasing by 12.8% to $188.1 million. The quality is high, with 97.5% of consumer loans performing as agreed. Furthermore, the recent acquisition of AmeriCasa Solutions added a chattel loan portfolio valued around $10.8 million, which carries high interest rates over 16%, suggesting a higher potential yield but also inherent risk in that specific asset class.

Here's a quick look at the key cost and related financial metrics from the latest reporting period:

Cost/Expense Category Metric/Amount (Q3 2025 or Latest)
Product Gross Margin (Q3 2025) 20.3%
Product Gross Margin (Q3 2024) 29.2%
Tariff Cost per Standard Unit $1,200
SG&A Increase (Q3 2025 vs. Q3 2024) $1.3 million (or 20.6%)
Loan Portfolio Loss Expense Increase (Q3 2025 vs. Q3 2024) $500,000
Consumer Loan Portfolio Balance $188.1 million
Consumer Loan Performance Rate 97.5% Current
Acquired Chattel Loan Portfolio Value $10.8 million

The cost structure is clearly being squeezed by input costs, which is why the company is pivoting hard toward higher-margin retail sales, where they estimate margins can reach 40% to 50%.

Legacy Housing Corporation (LEGH) - Canvas Business Model: Revenue Streams

You're looking at how Legacy Housing Corporation brings in the money, which is key for understanding its valuation. The revenue streams are fundamentally tied to their core business: building, selling, and financing manufactured homes and tiny houses, primarily in the southern United States.

The overall top-line performance as of late 2025 shows a Trailing Twelve Months (TTM) Revenue of approximately $0.18 Billion USD. This figure represents the total income generated over the preceding twelve months leading up to the latest reporting period.

The primary sources of income are:

  • Net revenue from the sale of manufactured homes and tiny houses.
  • Interest and servicing income derived from the consumer and retailer loan portfolio.
  • Revenue generated from land sales, which the management noted contributed to profitability in 2025.

To give you a clearer picture of the recent performance driving that TTM number, here's a look at the reported quarterly net revenue figures for 2025 so far:

Reporting Period Net Revenue Amount Year-over-Year Change
Q1 2025 $35.7 million Decrease of 17.5% from Q1 2024
Q2 2025 $50.2 million Increase of 18.0% from Q2 2024

The Q2 2025 Net Revenue was $50.2 million, which management attributed to higher average selling prices and increased unit volumes. This shows a strong rebound or acceleration in the core sales activity compared to the first quarter of the year. The business model relies on these unit sales, where retail prices for their homes ranged from approximately $33,000 to $180,000.

While the exact breakdown isn't fully detailed in the top-line reports, the business structure inherently includes revenue from financing activities. This is the interest and servicing income from the consumer and retailer loan portfolio. Also, the mention of progress across land development projects confirms that revenue from land sales is a distinct and important component contributing to the overall profitability picture in 2025.

Finance: draft 13-week cash view by Friday.


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