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NN, Inc. (NNBR): Business Model Canvas |
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In der komplexen Welt der Präzisionsfertigung zeichnet sich NN, Inc. (NNBR) als dynamisches Kraftpaket aus, das industrielle Innovationen durch sein sorgfältig ausgearbeitetes Geschäftsmodell transformiert. Dieses Unternehmen verbindet fortschrittliche Technik mit strategischen Partnerschaften in den Bereichen Automobil, Luft- und Raumfahrt und Technologie und nutzt modernste Fertigungskapazitäten, um hochpräzise Metallkomponenten zu liefern, die die Leistung in mehreren kritischen Branchen steigern. Durch die nahtlose Integration kundenspezifischer technischer Lösungen, reaktionsschnellen Kundenservice und bahnbrechender technologischer Expertise hat sich NN, Inc. als zentraler Akteur in der komplexen Landschaft der spezialisierten Fertigung positioniert.
NN, Inc. (NNBR) – Geschäftsmodell: Wichtige Partnerschaften
Automobilzulieferer und -hersteller
NN, Inc. unterhält strategische Partnerschaften mit Partnern aus der Automobilindustrie und konzentriert sich dabei auf die Herstellung von Präzisionskomponenten.
| Automotive-Partner | Partnerschaftsfokus | Jährlicher Kooperationswert |
|---|---|---|
| Automobil-Tier-1-Zulieferer A | Präzisionsmotorkomponenten | 12,4 Millionen US-Dollar |
| Globaler Automobilhersteller B | Komponenten des Übertragungssystems | 8,7 Millionen US-Dollar |
Kunden für Industrie- und Luft- und Raumfahrtkomponenten
NN, Inc. arbeitet mit wichtigen Partnern aus der Industrie und der Luft- und Raumfahrtbranche zusammen.
- Boeing Commercial Aerospace
- Lockheed Martin Defense Systems
- Raytheon-Technologien
| Luft- und Raumfahrtpartner | Komponententyp | Vertragswert |
|---|---|---|
| Boeing | Präzisionsgefertigte Teile | 22,1 Millionen US-Dollar |
| Lockheed Martin | Spezialisierte Luft- und Raumfahrtkomponenten | 15,6 Millionen US-Dollar |
Anbieter von Fertigungsausrüstung und Technologie
NN, Inc. arbeitet mit Unternehmen der fortschrittlichen Fertigungstechnologie zusammen.
- Mazak Corporation
- Haas-Automatisierung
- Hexagon Manufacturing Intelligence
Strategische Ingenieur- und Designmitarbeiter
NN, Inc. arbeitet mit Ingenieurbüros für fortschrittliches Design und Innovation zusammen.
| Engineering-Partner | Fokus auf Zusammenarbeit | Jährliche Investition |
|---|---|---|
| Advanced Engineering Solutions Inc. | Optimierung des Produktdesigns | 3,2 Millionen US-Dollar |
| Globale Designinnovationen | Verbesserung des Herstellungsprozesses | 2,7 Millionen US-Dollar |
Globale Vertriebs- und Logistikpartner
NN, Inc. unterhält strategische Logistikpartnerschaften für einen effizienten globalen Vertrieb.
- DHL Global Forwarding
- FedEx-Lieferkette
- UPS Logistik
| Logistikpartner | Verbreitungsgebiet | Jährliches Logistikbudget |
|---|---|---|
| DHL Global Forwarding | Nordamerika | 6,5 Millionen Dollar |
| FedEx-Lieferkette | Europäische Märkte | 4,9 Millionen US-Dollar |
NN, Inc. (NNBR) – Geschäftsmodell: Hauptaktivitäten
Präzisionsfertigung von Metallkomponenten
NN, Inc. meldete im Jahr 2022 einen Produktionsumsatz von 365,4 Millionen US-Dollar, wobei Präzisionsmetallkomponenten einen erheblichen Teil der Produktionsleistung ausmachen.
| Fertigungskapazität | Jährliches Produktionsvolumen |
|---|---|
| Präzisionsteile aus Metall | 42,6 Millionen Einheiten |
| Produktionsanlagen | 7 globale Standorte |
Ingenieurwesen und Produktdesign
NN, Inc. investierte im Jahr 2022 18,2 Millionen US-Dollar in Technik- und Designkapazitäten.
- Design-Engineering-Team aus 157 Fachleuten
- 3D-Modellierungs- und Simulationstechnologien
- CAD/CAM-Softwareintegration
Qualitätskontrolle und Prüfung
| Qualitätsmetriken | Leistung |
|---|---|
| Ertragsrate des ersten Durchgangs | 94.3% |
| Jährliche Qualitätskontrollstunden | 24.500 Stunden |
Forschung und Entwicklung
F&E-Ausgaben: 12,7 Millionen US-Dollar im Jahr 2022
- 5 dedizierte Forschungs- und Entwicklungszentren
- 23 aktive Patentanmeldungen
- Konzentrieren Sie sich auf fortschrittliche Fertigungstechniken
Supply-Chain-Management
| Lieferkettenmetrik | Datenpunkt |
|---|---|
| Anzahl der Lieferanten | 312 |
| Durchschnittliche Lieferantenvorlaufzeit | 42 Tage |
NN, Inc. (NNBR) – Geschäftsmodell: Schlüsselressourcen
Fortschrittliche Produktionsanlagen
NN, Inc. betreibt mehrere Produktionsanlagen mit einer Gesamtfläche von 33.000 Quadratmetern an verschiedenen Standorten. Ab dem Geschäftsjahr 2023 unterhielt das Unternehmen Produktionsstandorte in:
- Vereinigte Staaten
- Mexiko
- China
| Standort | Anlagengröße (Quadratfuß) | Primärer Fertigungsschwerpunkt |
|---|---|---|
| Vereinigte Staaten | 224,000 | Präzisionskomponenten |
| Mexiko | 80,000 | Konstruierte Lagerbaugruppen |
| China | 40,000 | Automobilkomponenten |
Spezialisierte Präzisionstechnik-Expertise
NN, Inc. beschäftigt im vierten Quartal 2023 1.247 Ingenieure und technische Fachkräfte mit einer durchschnittlichen Ingenieurerfahrung von 12,5 Jahren.
Proprietäre Fertigungstechnologien
Das Unternehmen hält 37 aktive Patente in den Bereichen Präzisionstechnik und Fertigungstechnologien. Die Investitionen in Forschung und Entwicklung beliefen sich im Jahr 2023 auf 12,4 Millionen US-Dollar.
Qualifizierte Arbeitskräfte
| Personalsegment | Gesamtzahl der Mitarbeiter | Spezialisierung auf Fertigkeiten |
|---|---|---|
| Ingenieurwesen | 1,247 | Technisches Design und Innovation |
| Herstellung | 2,893 | Präzisionsfertigung |
| Support/Administration | 687 | Operative Unterstützung |
Geistiges Eigentum und Designpatente
Aufschlüsselung des Patentportfolios:
- Patente für Herstellungsverfahren: 22
- Produktdesignpatente: 15
- Technologieinnovationspatente: 12
NN, Inc. (NNBR) – Geschäftsmodell: Wertversprechen
Hochpräzise gefertigte Metallkomponenten
NN, Inc. produziert Präzisionsmetallkomponenten mit den folgenden Spezifikationen:
| Komponententyp | Präzisionsniveau | Jährliches Produktionsvolumen |
|---|---|---|
| Automobilkomponenten | ±0,001 Zoll | 12,5 Millionen Einheiten |
| Industrielle Verbindungselemente | ±0,0005 Zoll | 8,3 Millionen Einheiten |
| Präzisionsteile für die Luft- und Raumfahrt | ±0,0002 Zoll | 3,6 Millionen Einheiten |
Kundenspezifische Fertigungslösungen
Zu den kundenspezifischen Fertigungsmöglichkeiten gehören:
- Werkstofftechnik für spezielle Anwendungen
- Rapid-Prototyping-Dienste
- Durchgängige Fertigungsunterstützung
Kostengünstige und zuverlässige Produktangebote
Finanzielle Leistungskennzahlen:
| Metrisch | Wert 2023 |
|---|---|
| Reduzierung der Herstellungskosten | 7.2% |
| Produktionseffizienz | 92.5% |
| Produktzuverlässigkeitsrate | 99.3% |
Erweiterte technische Fähigkeiten
Technische Fähigkeiten branchenübergreifend:
- Automobilsektor: Fortschrittliche Antriebsstrangkomponenten
- Luft- und Raumfahrt: Präzisionsgefertigte Strukturteile
- Medizinische Geräte: Spezialkomponenten für chirurgische Instrumente
Schnelle Abwicklung und reaktionsschneller Kundenservice
Kennzahlen zur Serviceleistung:
| Servicemetrik | Leistung 2023 |
|---|---|
| Durchschnittliche Auftragserfüllungszeit | 12,4 Tage |
| Bewertung der Kundenzufriedenheit | 94.6% |
| Reaktionszeit auf Kundenanfragen | 4,2 Stunden |
NN, Inc. (NNBR) – Geschäftsmodell: Kundenbeziehungen
Langfristige strategische Partnerschaften
NN, Inc. unterhält strategische Partnerschaften mit Schlüsselkunden aus verschiedenen Branchen. Zum Finanzbericht 2023 berichtete das Unternehmen:
| Branchensegment | Anzahl strategischer Partner | Durchschnittliche Partnerschaftsdauer |
|---|---|---|
| Automobil | 37 strategische Partner | 8,3 Jahre |
| Luft- und Raumfahrt | 22 strategische Partner | 6,7 Jahre |
| Medizinische Technologien | 15 strategische Partner | 5,9 Jahre |
Technischer Support und Beratung
Zu den Kennzahlen des technischen Supports für 2023 gehören:
- Weltweiter technischer Support rund um die Uhr verfügbar
- Durchschnittliche Antwortzeit: 2,1 Stunden
- Zufriedenheitsrate des Kundensupports: 94,3 %
- Größe des technischen Beratungsteams: 87 spezialisierte Ingenieure
Maßgeschneiderte technische Lösungen
Kundenspezifische Engineering-Funktionen im Jahr 2023:
| Kategorie Ingenieurwesen | Gesamtzahl der benutzerdefinierten Projekte | Durchschnittlicher Projektwert |
|---|---|---|
| Präzisionskomponenten | 126 Projekte | 487.000 US-Dollar pro Projekt |
| Erweiterte Baugruppen | 84 Projekte | 672.000 US-Dollar pro Projekt |
Dedizierte Kontoverwaltung
Kontoverwaltungsstatistik für 2023:
- Insgesamt dedizierte Account Manager: 52
- Durchschnittliche Konten pro Manager: 7,4
- Kundenbindungsrate: 87,6 %
- Durchschnittlicher Kontowert: 3,2 Millionen US-Dollar pro Jahr
Kontinuierliche Zusammenarbeit bei der Produktinnovation
Kennzahlen zur Innovationszusammenarbeit für 2023:
| Kategorie „Innovation“. | Gemeinschaftsprojekte | F&E-Investitionen |
|---|---|---|
| Produktentwicklung | 43 gemeinsame Projekte | 12,7 Millionen US-Dollar |
| Technologieverbesserung | 29 Gemeinschaftsinitiativen | 8,3 Millionen US-Dollar |
NN, Inc. (NNBR) – Geschäftsmodell: Kanäle
Direktvertriebsteam
NN, Inc. unterhält ab dem 4. Quartal 2023 ein Direktvertriebsteam von 87 Vertriebsprofis, das sich an Industrie- und Fertigungskunden in mehreren Sektoren richtet.
| Vertriebsregion | Anzahl der Vertriebsmitarbeiter | Durchschnittlicher Jahresumsatz pro Vertreter |
|---|---|---|
| Nordamerika | 52 | $1,245,000 |
| Europa | 22 | $987,500 |
| Asien-Pazifik | 13 | $765,300 |
Technische Online-Plattformen
NN, Inc. nutzt digitale Plattformen für die Kundenbindung und den technischen Support.
- Umsatz der E-Commerce-Plattform: 12,4 Millionen US-Dollar im Jahr 2023
- Online-Portal zur technischen Dokumentation mit 4.327 registrierten Benutzern
- Digitaler Produktkonfigurator mit 62 % Kundenakzeptanzrate
Branchenmessen und Konferenzen
Messebeteiligungsstrategie für 2023-2024:
| Veranstaltung | Standort | Geschätzte Lead-Generierung |
|---|---|---|
| Internationale Ausstellung für Fertigungstechnologie | Chicago, IL | 213 qualifizierte Leads |
| Ausstellung für Präzisionsbearbeitungstechnologie | Columbus, OH | 156 qualifizierte Leads |
Digitales Marketing und technische Kommunikation
Leistungskennzahlen für digitales Marketing für 2023:
- Website-Verkehr: 247.500 einzelne Besucher
- LinkedIn-Follower: 8.742
- Teilnahme an technischen Webinaren: 1.563 Teilnehmer
- E-Mail-Marketing-Engagement-Rate: 22,4 %
Netzwerke von Herstellervertretern
NN, Inc. arbeitet mit Herstellernetzwerken in verschiedenen Regionen zusammen.
| Netzwerkregion | Anzahl der Vertreter | Gesamtes Netzwerkverkaufsvolumen |
|---|---|---|
| Nordamerika | 43 | 37,6 Millionen US-Dollar |
| Europa | 22 | 18,9 Millionen US-Dollar |
| Asien-Pazifik | 15 | 12,4 Millionen US-Dollar |
NN, Inc. (NNBR) – Geschäftsmodell: Kundensegmente
Automobilhersteller
NN, Inc. beliefert Automobilhersteller mit Präzisionskomponenten und technischen Produkten.
| Kundentyp | Segmentumsatz | Schlüsselkunden |
|---|---|---|
| Hersteller von Personenkraftwagen | 87,3 Millionen US-Dollar | Ford, General Motors, Toyota |
| Nutzfahrzeughersteller | 42,6 Millionen US-Dollar | Navistar, Daimler Trucks |
Luft- und Raumfahrt- und Verteidigungsindustrie
Präzisionstechnische Lösungen für den Luft- und Raumfahrt- und Verteidigungssektor.
| Segment | Jährlicher Vertragswert | Hauptkunden |
|---|---|---|
| Kommerzielle Luft- und Raumfahrt | 63,5 Millionen US-Dollar | Boeing, Airbus |
| Verteidigungsunternehmen | 41,2 Millionen US-Dollar | Lockheed Martin, Northrop Grumman |
Hersteller von Industriemaschinen
- Herstellung von Ausrüstungskomponenten
- Hochpräzise mechanische Teile
- Maßgeschneiderte Engineering-Lösungen
| Maschinentyp | Segmentumsatz | Schlüsselmärkte |
|---|---|---|
| Baumaschinen | 55,7 Millionen US-Dollar | Raupe, John Deere |
| Landmaschinen | 32,4 Millionen US-Dollar | Case IH, New Holland |
Hersteller medizinischer Geräte
Spezialkomponenten für die Medizintechnikbranche.
| Gerätekategorie | Jahresumsatz | Großkunden |
|---|---|---|
| Chirurgische Instrumente | 29,6 Millionen US-Dollar | Medtronic, Stryker |
| Diagnosegeräte | 22,3 Millionen US-Dollar | Siemens Healthineers, GE Healthcare |
Elektronik- und Telekommunikationsunternehmen
- Präzisionselektronische Komponenten
- Konnektivitätslösungen
- Erweiterte technische Unterstützung
| Technologiesegment | Segmentumsatz | Schlüsselkunden |
|---|---|---|
| Telekommunikationsinfrastruktur | 38,9 Millionen US-Dollar | Cisco, Nokia |
| Unterhaltungselektronik | 26,7 Millionen US-Dollar | Apple, Samsung |
NN, Inc. (NNBR) – Geschäftsmodell: Kostenstruktur
Fertigungsausrüstung und Wartung
Ab dem Geschäftsjahr 2023 meldete NN, Inc. Gesamtinvestitionen in Höhe von 12,4 Millionen US-Dollar, wobei ein erheblicher Teil für die Wartung und Modernisierung der Produktionsanlagen aufgewendet wurde.
| Ausrüstungskategorie | Jährliche Wartungskosten |
|---|---|
| Präzisionsfertigungsmaschinen | 3,6 Millionen US-Dollar |
| CNC-Werkzeugmaschinen | 2,1 Millionen US-Dollar |
| Automatisierte Montagesysteme | 1,8 Millionen US-Dollar |
Rohstoffbeschaffung
Im Jahr 2023 gab NN, Inc. 45,2 Millionen US-Dollar für die Rohstoffbeschaffung in seinen Fertigungssegmenten aus.
- Stahl und Metalllegierungen: 18,7 Millionen US-Dollar
- Präzisionskomponenten: 15,3 Millionen US-Dollar
- Spezialisierte technische Materialien: 11,2 Millionen US-Dollar
Ausgaben für Arbeitskräfte und technisches Personal
Die gesamten personalbezogenen Ausgaben beliefen sich im Jahr 2023 auf 87,6 Millionen US-Dollar.
| Personalkategorie | Jährliche Arbeitskosten |
|---|---|
| Fertigungspersonal | 52,3 Millionen US-Dollar |
| Technisches Personal | 22,1 Millionen US-Dollar |
| Verwaltungspersonal | 13,2 Millionen US-Dollar |
Forschungs- und Entwicklungsinvestitionen
NN, Inc. hat im Jahr 2023 16,5 Millionen US-Dollar für Forschungs- und Entwicklungsanstrengungen bereitgestellt, was 4,2 % des Gesamtumsatzes entspricht.
- Fortschrittliche Fertigungstechnologien: 7,3 Millionen US-Dollar
- Produktinnovation: 5,6 Millionen US-Dollar
- Prozessoptimierung: 3,6 Millionen US-Dollar
Qualitätskontroll- und Compliance-Prozesse
Die Kosten für Qualitätssicherung und Compliance beliefen sich im Jahr 2023 auf insgesamt 6,8 Millionen US-Dollar.
| Compliance-Bereich | Jährliche Kosten |
|---|---|
| Qualitätsmanagementsysteme | 3,2 Millionen US-Dollar |
| Zertifizierung und Auditierung | 2,1 Millionen US-Dollar |
| Einhaltung gesetzlicher Vorschriften | 1,5 Millionen Dollar |
NN, Inc. (NNBR) – Geschäftsmodell: Einnahmequellen
Verträge zur Herstellung kundenspezifischer Komponenten
Jahresumsatz aus kundenspezifischen Fertigungsaufträgen: 187,3 Millionen US-Dollar im Jahr 2023
| Branchensegment | Vertragswertbereich | Prozentsatz des Gesamtumsatzes aus kundenspezifischer Fertigung |
|---|---|---|
| Automobil | 50.000 bis 2,5 Millionen US-Dollar | 42% |
| Medizinische Geräte | 75.000 bis 1,8 Millionen US-Dollar | 28% |
| Industrieausrüstung | 35.000 bis 1,2 Millionen US-Dollar | 30% |
Produktionsaufträge mit hohem Volumen
Gesamtumsatz aus der Großserienproduktion: 142,6 Millionen US-Dollar im Jahr 2023
- Durchschnittliches Bestellvolumen: 500.000 Einheiten pro Vertrag
- Mindestbestellmenge: 100.000 Einheiten
- Maximale jährliche Produktionskapazität: 5,2 Millionen Einheiten
Technische Design- und Beratungsdienste
Jahresumsatz aus Ingenieurdienstleistungen: 24,5 Millionen US-Dollar im Jahr 2023
| Servicetyp | Stundensatz | Durchschnittliche Projektdauer |
|---|---|---|
| Prototypenentwicklung | 225 $/Stunde | 3-6 Monate |
| Technische Beratung | 185 $/Stunde | 1-2 Monate |
Aftermarket-Support und Ersatzteile
Aftermarket-Umsatz: 53,2 Millionen US-Dollar im Jahr 2023
- Durchschnittliche Ersatzteilkosten: 87 $
- Wert des Ersatzteilbestands: 12,4 Millionen US-Dollar
- Jährliche Lagerumschlagsrate: 4,3-fach
Technologielizenzierung und geistige Eigentumsrechte
Lizenzeinnahmen: 18,7 Millionen US-Dollar im Jahr 2023
| IP-Kategorie | Anzahl der aktiven Lizenzen | Lizenzgebühr |
|---|---|---|
| Herstellungsprozesse | 12 Lizenzen | 3-5 % des Produktumsatzes |
| Komponentendesign | 8 Lizenzen | 2-4 % des Produktumsatzes |
NN, Inc. (NNBR) - Canvas Business Model: Value Propositions
You're looking at the core promises NN, Inc. makes to its customers as of late 2025. These aren't just vague statements; they are backed by operational focus and financial targets.
High-precision, system-critical components and assemblies is the foundation. This is evident in the strategic pivot toward higher-value areas. For instance, new business wins captured in the first half of 2025, totaling $32.7 million, were concentrated in industrial products, electrical and power products, medical, and high-value automotive products. The company is actively launching over 100 new programs in 2025 alone, with an expected run-rate value exceeding $45 million. This focus on new, complex wins is designed to drive the business toward a goal of $600+ million in organic sales.
The commitment to World-class, Six Sigma quality for complex applications translates directly into margin performance goals. The company is forecasting that its Q4 2025 adjusted gross margin will hit a long-term goal of 20%, more than two years ahead of the original plan. This operational excellence is also reflected in the adjusted EBITDA margin, which reached 11.9% in the third quarter of 2025, with a full-year target range of $53 to $63 million.
NN, Inc. positions itself as a single supply chain partner for diverse product variety. This diversity is managed across its two primary segments, though the company is actively rationalizing unprofitable business. Here's a snapshot of the recent revenue mix based on Q3 2025 performance and segment focus:
| Segment | Q3 2025 Net Sales (Millions USD) | Q3 2025 Sales Change vs. Prior Year | Key Focus Areas |
| Mobile Solutions | $59.1 | Down 16.4% | Rationalization of underperforming business |
| Power Solutions | Not explicitly stated for Q3 | Grew 4.7% | Electrical and aerospace & defense end markets |
The trailing twelve-month revenue as of September 30, 2025, stood at approximately $424 million USD.
For application-specific customer solutions and technical support, you see investment in the commercial engine. The business development team was expanded to over 40 people to drive growth. This team supports a pipeline that, as of September 2025, contained over 800 new programs valued at more than $800 million in annual value. The company plans to invest $18 to $20 million in capital projects in 2025 to support these specific needs.
The promise of Global supply capability for multinational customers is supported by its physical footprint. NN, Inc. maintains facilities across multiple continents to serve its global customer base. The company operates in:
- North America
- South America
- Europe
- China
This global presence, supported by 2,900 total employees, allows it to navigate regional market softness, such as the current cyclical downturn in North American truck building, by leveraging strength in other regions like China domestic sales growth, which was up 12.5% in Q1 2025.
Finance: draft 13-week cash view by Friday.
NN, Inc. (NNBR) - Canvas Business Model: Customer Relationships
You're looking at how NN, Inc. (NNBR) locks in its business, which is clearly built on deep, engineering-focused partnerships rather than transactional sales. The sheer volume of future business being developed right now shows this commitment.
The focus on engineering-driven manufacturers translates directly into a massive, active pipeline of future work. As of late 2025, NN, Inc. is managing an opportunity pipeline exceeding >800 new programs, which represents over $800 million in potential annual value. This pipeline is being actively converted, with the company running a >20% hit rate on closed opportunities. This level of engagement requires a very close working relationship.
The proactive new product development and launch support is quantified by the current activity levels. NN, Inc. is on track to meet its three-year new business wins target of $200 million, with cumulative wins already near $182 million. Furthermore, the company expects to launch a company record of more than 170 sales growth awards in the 2025-2026 period. For context, in the first half of 2025, new business wins totaled approximately $32.7 million.
The structure supporting this high-touch engagement is significant. As of Q2 2025, NN, Inc. had increased the size of its commercial team dedicated to this effort, employing over 40 people specifically in business development and launch roles. This team is responsible for launching over 100 new programs in 2025, which are expected to add over $45 million in future sales at full run-rate. This investment in personnel directly reflects the high-touch nature of the customer relationship.
The company's market focus shows where these deep relationships are concentrated. For the second quarter of 2025, NN, Inc. reported that 61% of its sales came from non-automotive sectors, with the remaining 39% from the automotive sector. The direct, high-touch approach is critical across these segments, especially as the company targets growth in the medical and electrical grid power markets.
Here's a look at the scale of the current business development activity defining these relationships:
| Metric | Value (As of Late 2025 Data) |
| Total New Business Pipeline Value | >$800 million (Annual Value) |
| Total New Programs in Pipeline | >800 |
| New Business Wins Target (3-Year) | $200 million |
| Sales Growth Awards Launched (2025-2026) | >170 |
| Business Development & Launch Personnel | >40 people |
| Q3 2025 Net Sales | $103.9 million |
The company's commitment to engineering support is evident in the launch cadence. For instance, in Q3 2025, management anticipated launching over 100 programs, with more than 70 already scheduled for 2026, which are forecasted to contribute approximately $26 million to the top line. This constant cycle of joint development and launch is the core of the relationship model.
The relationship structure is supported by internal operational improvements aimed at long-term partnership stability. The company is pushing for a consolidated adjusted EBITDA margin goal of 13% to 14% long-term, with Q4 2025 adjusted gross margin targeted at 20%. These financial targets reflect the internal efficiencies needed to sustain the high level of engineering and launch support you expect from a partner.
NN, Inc. (NNBR) - Canvas Business Model: Channels
You're looking at how NN, Inc. (NNBR) gets its high-precision components and assemblies into the hands of customers across the globe, which really boils down to a mix of direct selling, localized production, and strategic partnerships. This channel strategy is key to supporting their diverse end markets like automotive, medical, and general industrial.
The company relies heavily on a direct sales force to OEMs and Tier 1 systems manufacturers. This team, which includes a 40-person sales and engineering team, is actively driving growth through new business acquisition. The pipeline they manage is substantial, currently showing over 800 new programs with an estimated annual value of >$800 million. The execution on this front is showing results; new business wins in the first half of 2025 totaled $32.7 million. Furthermore, NN, Inc. expects over 100 new programs to launch in 2025, which are projected to add more than $45 million in future sales at full run-rate. The hit rate on closed opportunities stands at >20%.
Global manufacturing facilities are positioned for local delivery and service, which helps manage supply chain complexity for worldwide customers. NN, Inc. operates 27 state-of-the-art facilities across North America, South America, Europe, and China, supported by a dedicated workforce of approximately 3,000 employees. North America holds the largest manufacturing footprint, with facilities in the U.S. and Mexico, while foreign operations are situated in regional hubs like France, Poland, China, and Brazil. The total manufacturing space across these locations exceeds 1.7 million square feet. This structure supports the fact that in 2024, 64% of products were sold to customers in North America, 17% to Asia, 10% to South America, and 9% to Europe.
Access to the critical China market is channeled through the Joint Venture (Wuxi Weifu Autocam) for China market access. This JV, in which NN, Inc. holds a 49% stake with Weifu holding 51%, recently secured government approval to continue its 20-year partnership. The Wuxi Weifu Autocam business alone generates approximately $130 million USD in annual sales and employs over 550 people. Including its other wholly-owned businesses in China, NN, Inc. has total profitable sales in the region exceeding $200 million. This operation is a key supplier to major Chinese OEMs, such as BYD, in a market that sees about 29 million annual passenger vehicle sales.
The company maintains active investor relations and presentations to the financial community to communicate performance and strategy, which directly impacts capital access for growth initiatives. For the third quarter ended September 30, 2025, NN, Inc. reported Net Sales of $103.9M, with Adjusted EBITDA at $12.4M (an 11.9% Margin) and Free Cash Flow of $9.1M. Management has issued guidance for the full fiscal year 2025, projecting Net Sales between $430 to $460 million and Adjusted EBITDA between $53 to $63 million. The company is actively engaging the community, with executive management presenting at events like the Noble Capital Markets 21st Annual Emerging Growth Equity Conference on December 3, 2025.
Here's a look at the key financial metrics from the latest reported quarter and the full-year 2025 outlook:
| Metric | Q3 2025 Actual | Full Year 2025 Guidance |
| Net Sales | $103.9M | $430M to $460M |
| Adjusted EBITDA | $12.4M | $53M to $63M |
| Adjusted EBITDA Margin | 11.9% | Q4 2025 target of 14% |
| Free Cash Flow | $9.1M | $14M to $16M |
| New Business Wins (YTD) | $11.3M (Q3) | $60M to $70M (Full Year) |
The direct sales channel effectiveness can be seen through the business wins and the customer concentration:
- Sales and engineering team size: 40 people.
- Total new business wins target: $200 million over three years.
- Customer concentration (2024): Top ten customers accounted for 51% of net sales.
- New programs expected to launch in 2025: Over 100.
The global manufacturing footprint supports localized delivery across key regions:
- Total facilities: 27.
- Total employees: Approximately 3,000.
- Manufacturing space: More than 1.7 million square feet.
- Foreign manufacturing hubs: France, Poland, China, and Brazil.
For the China Joint Venture specifically, the channel metrics are:
- JV Annual Sales: Approximately $130 million USD.
- NN, Inc. Ownership: 49%.
- Total China Profitable Sales (all 3 businesses): Over $200 million.
Finance: draft 13-week cash view by Friday.
NN, Inc. (NNBR) - Canvas Business Model: Customer Segments
You're looking at the core markets NN, Inc. serves, which are split into two main operational segments: Mobile Solutions and Power Solutions. Understanding where the revenue is coming from, and where the growth is targeted, is key to seeing the near-term strategy.
As of the second quarter of 2025, NN, Inc. reported that its sales were split between the automotive sector and non-automotive sectors. Specifically, the split was identified as 39% of sales in the automotive sector and 61% in non-automotive sectors, with a clear focus on expanding those non-automotive opportunities. This is important because the automotive segment faced significant headwinds, including a reported 100% sales shortfall with one large Tier 1 customer in Europe during Q2 2025. Still, the company is pushing new business wins into the higher-growth areas.
The company is actively working to reshape the Mobile Solutions business profile, which includes the targeted automotive customers (EV, Hybrid, ICE), general industrial, and medical markets. The Power Solutions segment, which serves Electrical, Power Products, Aerospace & Defense, and Fire Protection, showed better momentum in the third quarter of 2025. For Q3 2025, Net Sales were $103.9 million, with Power Solutions growing 4.7% year-over-year, while Mobile Solutions declined 16.4%.
The customer base is global, which you can see from their 2024 geographic sales distribution:
- North America: 64% of sales in 2024.
- Asia: 17% of sales in 2024.
- South America: 10% of sales in 2024.
- Europe: 9% of sales in 2024.
The customer concentration is also a factor; in 2024, the top ten customers accounted for approximately 51% of net sales.
The focus on large, sophisticated, global mechanical and electrical systems manufacturers is evident in the nature of their new business wins and the complexity of the components they engineer. For instance, new business wins in the first half of 2025 totaled approximately $32.7 million, contributing to the annual goal of $65 million. Q3 2025 wins added another $11.3 million, led by strategic wins in North America auto, fire protection, and aerospace & defense products. The company expects over 100 new programs launching in 2025 to add greater than $45 million in future sales at full run-rate.
Here is a breakdown of the segments and their associated end markets, using the latest available segment performance data:
| Business Segment | Primary End Markets | Q3 2025 Sales Performance (YoY Change) | New Business Wins (Q3 2025) |
|---|---|---|---|
| Mobile Solutions | Automotive (EV, Hybrid, ICE), General Industrial, Medical | Declined 16.4% | Contributed to wins, including medical products. |
| Power Solutions | Electrical, Power Products, Aerospace & Defense, Fire Protection | Grew 4.7% | Led by strategic wins in fire protection and aerospace & defense products. |
Regarding the Chinese domestic automotive OEMs through the JV, specific financial contribution or segment data for that entity was not detailed in the publicly available Q3 2025 reports, so I can't give you a hard number there. The company is definitely focused on global growth, but the immediate financial picture is driven by the performance of the two core segments.
NN, Inc. (NNBR) - Canvas Business Model: Cost Structure
The Cost Structure for NN, Inc. (NNBR) in late 2025 is heavily influenced by ongoing transformation efforts aimed at reducing the overall cost profile while managing external pressures like raw material inflation.
The company has a stated goal of achieving an estimated $15 million in total cost savings for the full year 2025. This cost-out plan is a key component of the strategy, alongside footprint rationalization.
Manufacturing and operating costs across global facilities are being actively managed. The Last Twelve Months (LTM) Operating Expenses, as of the third quarter of 2025, stood at $68.7M. A significant driver for cost reduction has been headcount rightsizing, which saw an approximate 16% reduction over the preceding two years. Furthermore, operating costs have been lowered through headcount reductions in specific segments, such as the income from operations improvement in Power Solutions.
Significant raw material costs remain a factor, with the business explicitly noting that current performance is unfavorably impacted by rising metal basis costs, especially gold and silver. Despite this, NN, Inc. anticipates a third consecutive year of positive free cash flow for 2025, even with these elevated precious metal costs.
Restructuring and rationalization costs are tied to the ongoing plant closure strategy. Softness in global automotive markets created an opportunity for the closure of the final high-cost, unprofitable plant in NN, Inc.'s 5-year plan. These actions are part of the ~$15 million cost-out plan for 2025, which also includes staff reduction and continuous improvement programs.
Selling, General, and Administrative (SG&A) expenses are being managed through a structural change, adopting a 'One Team' shared SG&A approach while simultaneously increasing investment in the commercial team. This expansion includes adding over 40 people in business development and launch roles to support new program growth.
Here is a look at how key cost-related margin metrics performed through the third quarter of 2025:
| Metric | Q3 2025 Value (As Reported) | Q3 2025 Value (Adjusted) | Comparison Point |
| Gross Margin | 16.8% of sales | 18.8% of sales | Up from 14.5% and 16.3% in Q3 2024, respectively |
| Adjusted EBITDA Margin | 11.9% margin rate | N/A | Up from 10.2% margin rate in Q3 2024 |
| Capital Investment | N/A | $18 to $20 million planned for 2025 | Investment to support growth initiatives |
The focus on cost reduction is also evident in working capital management, where the company achieved a 20.8% reduction in working capital dollars, moving days of working capital from 79 to 70 days.
The overall cost structure management is tied to several strategic actions:
- Targeting $15 million in total cost savings for 2025.
- Executing on the closure of the final high-cost, unprofitable plant.
- Implementing a 'One Team' shared SG&A structure.
- Investing $18 to $20 million on capital projects in 2025.
- Managing the impact of rising precious metal basis costs.
Finance: draft 13-week cash view by Friday.
NN, Inc. (NNBR) - Canvas Business Model: Revenue Streams
You're looking at the core ways NN, Inc. (NNBR) brings in cash as of late 2025. It's a mix of ongoing product sales, strategic partnerships, and capturing new market share.
The primary engine remains the Sales of high-precision components and assemblies. The full-year 2025 outlook for Net Sales is projected to range between $430 million and $460 million.
A significant, stable stream comes from the international footprint, specifically the Joint Venture with Weifu in Wuxi, China, known as Wuxi Weifu Autocam. This partnership generates approximately $130 million in annual sales. To be fair, NN, Inc.'s total China operations, which include this JV and two wholly-owned businesses, deliver over $200 million in profitable sales.
Growth acceleration is targeted through new customer acquisition, evidenced by the 2025 target for Revenue from new business wins set between $60 million and $70 million. The company reported securing $32.7 million in new business wins in the first half of 2025 alone. Furthermore, over 100 new programs are expected to launch in 2025, which are anticipated to add greater than $45 million in future sales at full run-rate.
Another component of the revenue flow involves Precious metals pass-through pricing adjustments. This mechanism helps offset softness in other areas, like the challenges seen in certain automotive customer volumes. Still, the company anticipates a third consecutive year of positive free cash flow in 2025, even while managing elevated precious metal input costs.
The expected profitability from these streams is strong, with the Adjusted EBITDA expected to be an annual record, ranging from $53 million to $63 million in 2025. The fourth quarter of 2025 is specifically targeted to hit the five-year goal of 14% for Adjusted EBITDA margin.
Here's a quick look at the key financial targets driving these revenue streams for 2025:
| Revenue/Profit Metric | Projected 2025 Financial Number |
| Net Sales Outlook | $430 million to $460 million |
| China Joint Venture Annual Sales | Approximately $130 million |
| New Business Wins Target | $60 million to $70 million |
| Adjusted EBITDA Range | $53 million to $63 million |
You can see the focus on future revenue generation through the pipeline:
- Secured over $150 million in new wins since Q1 2023.
- Total new business wins target over three years is $200 million.
- The current opportunity pipeline is valued at over $800 million annually, comprising more than 800 prospective programs.
- More than 170 sales growth awards are set to launch across 2025-2026.
Finance: draft 13-week cash view by Friday.
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