Xperi Inc. (XPER): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

En el panorama dinámico de la innovación tecnológica, Xperi Inc. (Xper) surge como una potencia de las soluciones de semiconductores e imágenes de vanguardia, posicionándose estratégicamente en la intersección de tecnología avanzada e innovación impulsada por el mercado. Al aprovechar una cartera de patentes expansiva y plataformas tecnológicas transformadoras, Xperi crea propuestas de valor intrincadas que abarcan la fabricación de semiconductores, la tecnología automotriz, la electrónica de consumo y los mercados de imágenes digitales. Esta exploración del lienzo de modelo de negocio de Xperi presenta los mecanismos sofisticados que impulsan su liderazgo tecnológico global, revelando cómo las asociaciones estratégicas, la innovación implacable y el dominio de la propiedad intelectual impulsan su notable ecosistema comercial.

Xperi Inc. (Xper) - Modelo de negocio: asociaciones clave

Acuerdos de licencia de tecnología

Xperi mantiene acuerdos de licencia de tecnología estratégica con los siguientes fabricantes de semiconductores y automotriz:

Pareja	Dominio tecnológico	Detalles de la asociación
Electrónica Samsung	IP de semiconductores	Tecnologías de audio e imágenes de DTS
Electrónica de Renesas	Semiconductores automotrices	Sistemas avanzados de asistencia al controlador (ADAS)
Mediatokek	Diseño de semiconductores	Acuerdos de licencia cruzada de patentes

Colaboraciones de electrónica de consumo

Las colaboraciones estratégicas con las marcas de electrónica de consumo incluyen:

• LG Electronics - Tecnologías de visualización e imágenes
• Sony - Soluciones de procesamiento de audio
• Panasonic - Licencias de Semiconductor IP

Acuerdos de licencia cruzada de patentes

Xperi ha establecido acuerdos de licencia cruzada de patentes con las principales compañías de tecnología:

Empresa de tecnología	Número de patentes de licencia cruzada	Año de acuerdo
Laboratorios Dolby	1.247 patentes	2022
Qualcomm	892 patentes	2021

Asociaciones de investigación y desarrollo

Colaboraciones de la institución académica y de investigación:

• Instituto de Tecnología de Massachusetts (MIT) - Investigación de semiconductores
• Universidad de Stanford - Desarrollo de tecnología de imágenes
• Instituto de Tecnología de California - Diseño avanzado de semiconductores

Xperi Inc. (Xper) - Modelo de negocio: actividades clave

Desarrollo de tecnología e innovación

Xperi invirtió $ 209.2 millones en gastos de investigación y desarrollo en 2022. La compañía se enfoca en desarrollar tecnologías avanzadas de semiconductores y software en múltiples dominios.

Inversión de I + D	Año	Cantidad
Gastos totales de I + D	2022	$ 209.2 millones
Cartera de patentes	2023	Más de 6,000 patentes activas

Administración y licencias de propiedad intelectual

Xperi genera ingresos significativos a través de la licencia de propiedad intelectual en sectores de semiconductores, automotriz y electrónica de consumo.

• Ingresos de licencias: $ 483.7 millones en 2022
• Acuerdos de licencia de patentes con más de 1.500 empresas a nivel mundial
• La licencia de tecnología abarca múltiples industrias que incluyen automoción, electrónica de consumo y semiconductores

Diseño de software y hardware para soluciones de semiconductores

La compañía desarrolla tecnologías de semiconductores especializadas con enfoque en imágenes avanzadas, aprendizaje automático e integración de IA.

Área tecnológica	Enfoque clave	Segmentos de mercado
Diseño de semiconductores	Sensores de imágenes avanzadas	Dispositivos automotrices y móviles
Soluciones de hardware	Plataformas de semiconductores habilitados para AI	Electrónica de consumo, automotriz

Investigación en IA, aprendizaje automático y tecnologías de imágenes

Xperi mantiene una inversión sustancial en la investigación de tecnología de vanguardia en múltiples dominios.

• Presupuesto de investigación de IA: aproximadamente $ 85.6 millones en 2022
• Aplicaciones de patentes de aprendizaje automático: 127 archivado en 2022
• Enfoque de investigación de tecnología de imágenes: fotografía computacional, sensores de conducción autónomos

Xperi Inc. (Xper) - Modelo de negocio: recursos clave

Cartera de patentes

A partir de 2024, Xperi Inc. sostiene 2,500+ patentes activas a través de múltiples dominios de tecnología.

Categoría de patente	Número de patentes	Dominio tecnológico
Tecnologías de semiconductores	850	Imágenes y diseño de semiconductores
Tecnologías de video digital	625	Multimedia y entretenimiento
Tecnologías automotrices	375	Soluciones de automóvil conectadas

I + D y talento de ingeniería

Xperi Inc. mantiene una sólida fuerza laboral de ingeniería con Aproximadamente 650 profesionales de I + D.

• Titulares de doctorado: 22% del equipo de I + D
• Titulares de maestría: 38% del equipo de I + D
• Especializaciones de ingeniería:
  • Diseño de semiconductores
  • Ingeniería de software
  • Aprendizaje automático
  • Tecnologías de imágenes

Tecnologías patentadas

Los activos tecnológicos clave de Xperi incluyen:

Tecnología	Características clave	Aplicación de mercado
Tecnologías de audio DTS	Algoritmos avanzados de procesamiento de sonido	Electrónica de consumo
Plataforma de video tivo	Recomendación de contenido inteligente	Medios y entretenimiento
Imagen computacional	Procesamiento de sensores e imágenes avanzados	Dispositivos automotrices y móviles

Licencia de propiedad intelectual

Xperi genera ingresos significativos a través de la licencia de IP, con $ 317.4 millones en ingresos por licencias en 2023.

Segmento de licencia	2023 ingresos	Licenciatorios clave
Licencia de semiconductores	$ 142.6 millones	Principales fabricantes de semiconductores
Licencias de video digital	$ 98.2 millones	Compañías de electrónica de medios y consumidores
Licencias de tecnología automotriz	$ 76.6 millones	Fabricantes de automóviles

Xperi Inc. (Xper) - Modelo de negocio: propuestas de valor

Soluciones de tecnología de semiconductores y imágenes de vanguardia

Xperi Inc. proporciona tecnologías avanzadas de semiconductores e imágenes con las siguientes métricas clave:

Categoría de tecnología	Cartera de patentes	Inversión anual de I + D
Soluciones de semiconductores	1,500+ patentes activas	$ 213.4 millones (2023)
Tecnología de imágenes	750+ patentes de imágenes especializadas	$ 87.6 millones (2023)

Innovaciones avanzadas de IA y aprendizaje automático

Las capacidades tecnológicas de IA de Xperi incluyen:

• Algoritmos de aprendizaje automático desplegados en más de 50 líneas de productos
• Capacidades de procesamiento de IA que alcanzan 15 billones de operaciones por segundo
• Técnicas de optimización de red neuronal que reducen la sobrecarga computacional en un 40%

Plataformas de tecnología de alto rendimiento

Segmento de la industria	Plataforma tecnológica	Penetración del mercado
Automotor	Plataforma Connected DTS	47% de los sistemas globales de información y entretenimiento automotriz
Electrónica de consumo	Motor de personalización tivo	32 millones de cuentas de usuario activas

Experiencias de usuario mejoradas

Métricas de mejora de la experiencia del usuario:

• Tiempo de respuesta de la interfaz de usuario reducido a 12 milisegundos
• Precisión de personalización que alcanza el 92% en todas las plataformas
• Capacidades de sincronización de servicio cruzado que admiten 7 tipos de dispositivos simultáneamente

Xperi Inc. (Xper) - Modelo de negocio: relaciones con los clientes

Ventas directas y soporte para clientes empresariales

Xperi Inc. mantiene un equipo de ventas empresarial dedicado dirigido a compañías de semiconductores, automotriz y electrónica de consumo. A partir del cuarto trimestre de 2023, la compañía reportó 372 relaciones activas de clientes empresariales.

Segmento de clientes	Número de clientes activos	Valor de contrato promedio
Semiconductor	127	$ 1.2 millones
Automotor	84	$ 2.5 millones
Electrónica de consumo	161	$850,000

Servicios de licencia y consulta de tecnología

Xperi proporciona licencias de tecnología en múltiples dominios con ofertas de servicios específicas.

• Ingresos totales de licencia en 2023: $ 456.7 millones
• Duración promedio del contrato de licencia: 3-5 años
• Tasa de servicio de consulta: $ 250- $ 500 por hora

Soporte técnico continuo y asistencia de integración

Categoría de apoyo	Tiempo de respuesta	Costo de soporte anual
Soporte empresarial premium	4 horas	$75,000
Soporte estándar	24 horas	$35,000
Soporte básico	72 horas	$15,000

Asociaciones de desarrollo de productos colaborativos

Xperi se dedica a asociaciones estratégicas con empresas de tecnología para desarrollar columnas innovadoras.

• Asociaciones de desarrollo activo: 22
• Inversión total de asociación en 2023: $ 67.3 millones
• Duración promedio de la asociación: 2.7 años

Xperi Inc. (Xper) - Modelo de negocio: canales

Equipos de ventas directos

A partir del cuarto trimestre de 2023, Xperi Inc. mantiene una fuerza de ventas dedicada de 287 profesionales de ventas directas en múltiples regiones.

Región de ventas	Número de representantes de ventas	Enfoque principal
América del norte	142	Licencias de tecnología
Europa	76	Monetización IP
Asia Pacífico	69	Soluciones de semiconductores

Conferencias tecnológicas y eventos de la industria

Xperi participa en 24 principales conferencias tecnológicas anualmente, con una inversión estimada de $ 1.2 millones en marketing de eventos.

• CES (Consumer Electronics Show)
• Congreso del mundo móvil
• Simposio de tecnología semi
• Reunión de dispositivos de electrones internacionales IEEE

Plataformas en línea y marketing digital

Presupuesto de marketing digital para 2024: $ 3.7 millones

Canal digital	Compromiso anual	Gasto de marketing
LinkedIn	127,500 seguidores	$680,000
Sitio web de la empresa	482,000 visitantes únicos	$1,200,000
Anuncios digitales dirigidos	3.2 millones de impresiones	$1,820,000

Redes de asociación estratégica

Xperi mantiene 47 asociaciones estratégicas de tecnología y licencia a nivel mundial.

• Electrónica Samsung
• LG Electrónica
• Qualcomm
• Mediatokek
• Intel

Tipo de asociación	Número de socios	Valor de colaboración anual
Asociaciones de semiconductores	18	$ 124.5 millones
Asociaciones de licencias	22	$ 87.3 millones
Colaboración de investigación	7	$ 36.2 millones

Xperi Inc. (Xper) - Modelo de negocio: segmentos de clientes

Fabricantes de semiconductores

Xperi sirve a fabricantes de semiconductores con soluciones de tecnología avanzada.

Clientes de semiconductores clave	Integración tecnológica
Mediatokek	Tecnologías de audio DTS
Qualcomm	Soluciones de imágenes computacionales
Samsung Semiconductor	Licencias de IP

Empresas de tecnología automotriz

Xperi proporciona soluciones avanzadas de tecnología automotriz.

• Grupo BMW
• Ford Motor Company
• Toyota Motor Corporation
• Grupo Volkswagen

Segmento de tecnología automotriz	2023 Contribución de ingresos
Soluciones de automóvil conectadas	$ 87.4 millones
Licencias de IP automotriz	$ 62.3 millones

Marcas de electrónica de consumo

Xperi se dirige a los principales fabricantes de productos electrónicos de consumo.

• Sony
• LG Electrónica
• Tecnología TCL
• Hisense

Tecnología de electrónica de consumo	Penetración del mercado
Tecnologías de sonido DTS	Más de 1.500 millones de dispositivos
Tecnologías de mejora de la televisión	Cuota de mercado global de TV 40%

Mercados de imágenes digitales y tecnología de IA

Xperi desarrolla soluciones avanzadas de imágenes digitales.

• Fotografía computacional
• Imágenes de aprendizaje automático
• Procesamiento de imágenes mejorado con AI

Segmento de tecnología de IA	2023 inversión
Gasto de I + D	$ 124.6 millones
Cartera de patentes	Más de 4.700 patentes emitidas/pendientes

Xperi Inc. (Xper) - Modelo de negocio: Estructura de costos

Gastos de investigación y desarrollo

Para el año fiscal 2023, Xperi Inc. reportó gastos totales de I + D de $ 246.8 millones.

Año fiscal	Gastos de I + D	Porcentaje de ingresos
2023	$ 246.8 millones	25.3%
2022	$ 272.1 millones	26.7%

Mantenimiento de patentes y costos de propiedad intelectual

Xperi Inc. mantiene una cartera sustancial de propiedad intelectual con gastos anuales relacionados con la patente.

• Portafolio de patentes totales: aproximadamente 4.500 patentes activas
• Costos anuales de mantenimiento de patentes: estimado $ 18.5 millones
• Presentación de patentes y gastos de enjuiciamiento: aproximadamente $ 7.2 millones por año

Inversiones de ventas y marketing

Los gastos de ventas y marketing para Xperi Inc. en 2023 totalizaron $ 93.4 millones.

Categoría de gastos	Cantidad	Porcentaje de ingresos
Gastos de ventas	$ 62.1 millones	6.4%
Gastos de marketing	$ 31.3 millones	3.2%

Gastos de licencia y colaboración de tecnología

Xperi Inc. invirtió $ 42.6 millones en iniciativas de licencia y colaboración de tecnología en 2023.

• Ingresos de licencia tecnológica: $ 185.3 millones
• Costos de asociación de colaboración: $ 22.4 millones
• Gastos de adquisición de tecnología estratégica: $ 20.2 millones

Desglose total de costos operativos para 2023:

Categoría de costos	Gastos totales
Investigación y desarrollo	$ 246.8 millones
Costos de patente y IP	$ 25.7 millones
Ventas y marketing	$ 93.4 millones
Licencias de tecnología	$ 42.6 millones
Costos operativos totales	$ 408.5 millones

Xperi Inc. (Xper) - Modelo de negocio: flujos de ingresos

Tarifas de licencia de tecnología

En el año fiscal 2022, Xperi informó ingresos por licencias de tecnología de $ 239.5 millones. La compañía genera ingresos por licencia de su extensa cartera de propiedades intelectuales en dominios de tecnología de semiconductores, automotriz y entretenimiento.

Categoría de licencias de tecnología	Ingresos (2022)
Licencias de semiconductores IP	$ 112.3 millones
Licencias de tecnología automotriz	$ 87.6 millones
Licencias de tecnología de entretenimiento	$ 39.6 millones

Ingresos de regalías de carteras de patentes

Xperi generó $ 174.2 millones en ingresos por regalías durante 2022, con contribuciones clave de sus carteras de patentes en varios sectores de tecnología.

• Royalias de patentes de semiconductores: $ 76.5 millones
• Royalias de patentes de transmisión de video digital: $ 52.3 millones
• Royalias de patentes de tecnología automotriz: $ 45.4 millones

Ventas de soluciones de software y hardware

En 2022, Xperi reportó ingresos por solución de hardware y software por un total $ 327.8 millones.

Categoría de soluciones	Ingresos (2022)
Soluciones automotrices	$ 156.4 millones
Soluciones de tecnología de entretenimiento	$ 98.7 millones
Soluciones de semiconductores	$ 72.7 millones

Servicios de consultoría e integración

Xperi generó $ 42.6 millones Desde servicios de consultoría e integración en 2022, apoyando la implementación de tecnología en varias industrias.

• Integración de tecnología automotriz: $ 18.3 millones
• Consultoría de diseño de semiconductores: $ 14.2 millones
• Servicios de tecnología de entretenimiento: $ 10.1 millones

Xperi Inc. (XPER) - Canvas Business Model: Value Propositions

Unified, independent smart TV operating system (TiVo OS) for OEMs.

• The company secured its 10th TiVo OS TV partnership as of September 30, 2025.
• The company is working with at least one unnamed Original Device Manufacturer for U.S. deployment.
• Xperi Inc. had a goal of 7 million TiVo OS units by the end of 2025.

Enhanced in-car entertainment and data services via DTS AutoStage.

• The DTS AutoStage platform reached a footprint of over 13 million vehicles as of the third quarter of 2025.
• The company initiated targeted advertising trials with major audio partners in the U.S. and U.K.
• The company hopes to begin monetizing the connected car data segment in 2026 and 2027.

Cross-screen advertising monetization for partners through the TiVo One platform.

The TiVo One monthly active users increased sequentially by 30% in the third quarter, reaching 4.8 million users at the end of September 2025. The Average Revenue Per User (ARPU) for the TiVo One platform was $8.75 as of September 30, 2025. The company signed monetization partnerships, including agreements with Titan Ads and Comscore. The IPTV subscriber base, which contributes to the platform, reached 3.2 million households, up 32% year-over-year.

Platform/Metric	Latest Figure (as of Q3 2025)	Context/Goal
TiVo One Monthly Active Users (MAU)	4.8 million	30% sequential growth in Q3
TiVo OS TV Partnerships	10	Achieved the 2025 goal
TiVo One Average Revenue Per User (ARPU)	$8.75	FY2025 goal was above $10
DTS AutoStage Vehicle Footprint	Over 13 million	Monetization expected to start in 2026
IPTV Subscriber Households	3.2 million	32% year-over-year increase
FY2025 Revenue Guidance	$440-460 million	Reiterated guidance

Premium audio and video experiences (DTS:X, IMAX Enhanced) for consumer electronics.

• Consumer Electronics revenue increased by 11% year-over-year for the third quarter of 2025.
• Consumer Electronics revenue was $18.8 million in Q3 2025 (excluding the divested Perceive business).
• The company expanded its partnership with Sony Pictures for the release of hundreds of additional titles in IMAX Enhanced with DTS:X immersive audio.
• Xperi Inc. renewed a multi-year contract with Vestel to deploy DTS audio solutions across its TV brands.

Simplified content discovery and aggregation for end consumers.

• The TiVo OS platform has support for Tubi and Red Bull TV applications.
• The company is working to scale U.S. distribution of smart TVs powered by TiVo to represent national coverage by the second half of 2026.

Xperi Inc. (XPER) - Canvas Business Model: Customer Relationships

You're looking at how Xperi Inc. manages its relationships with the various customer groups that drive its business-this isn't about one-size-fits-all support; it's about deep, embedded B2B integration and platform scale.

The relationship with major TV Original Equipment Manufacturers (OEMs) is fundamentally about embedding the TiVo OS directly into the hardware. Xperi Inc. achieved its 2025 year-end goal by signing its tenth TiVo OS TV partnership in the third quarter of 2025, which was a European brand for a leading Asia-based Original Device Manufacturer. Smart TVs powered by TiVo are available across 15 countries in Europe under 17 different brands. The company remains on track to meet its target of 7 million TiVo OS units in the market by the end of 2025. This direct, long-term contract structure is designed to secure the necessary scale for media platform monetization.

For Pay TV and broadband operators, the relationship is cemented through multi-year service commitments for TiVo IPTV and video-over-broadband solutions. Xperi Inc. secured a multi-year renewal contract with the National Content and Technology Cooperative (NCTC), which covers over 70 U.S. operators and guarantees IPTV subscriber commitments for four additional years. Furthermore, the company signed renewals with large operators, including Liberty Latin America and Cable One, and executed international metadata agreements with Korea Telecom and Proximus in Europe. The Video-over-Broadband subscriber base grew 32% year-over-year in Q3 2025, reaching 3.2 million households, which satisfied the 2025 goal of over 3 million households.

The relationship with advertisers is increasingly automated and platform-driven via the TiVo One ad platform. This is a volume game; Xperi Inc. needs scale to attract ad dollars. Monthly Active Users (MAUs) on the TiVo One platform reached 4.8 million in Q3 2025, marking a sequential increase of 30% from the previous quarter. The Average Revenue Per User (ARPU) for this platform stood at $8.75 as of September 30, 2025, moving toward the year-end goal of $10.00. Monetization is being validated through specific agreements signed with partners like Titan Ads and Comscore.

The customer relationship for end-users of TiVo OS and DTS AutoStage is more self-service and in-product, though the underlying OEM/operator relationship manages the initial deployment. For the Connected Car segment, the relationship with Automotive OEMs is strong and expanding, evidenced by the platform's reach. As of Q3 2025, the DTS AutoStage platform is integrated into over 13 million vehicles globally. This platform, which combines linear broadcast with IP-delivered content, was initially launched with BMW in 2023. Separately, the HD Radio receivers have reached implementation in 110 million vehicles, with the technology approaching rollout in 60% of new cars shipped annually in North America.

Dedicated business development efforts focus on ecosystem expansion, particularly around advertising and content integration. The company signed key partnership agreements with streaming technology providers such as Wurl, Kargo, and FreeWheel to expand direct selling of homepage ad units in major European markets. The platform support for TiVo TVOS has also grown, with apps like Tubi and Red Bull TV added to the platform.

Here's a snapshot of the scale in key customer relationship areas as of late 2025:

• TiVo OS TV Partners: 10 signed, aiming for 7 million units by year-end 2025.
• IPTV Subscribers: 3.2 million households, up 32% year-over-year in Q3 2025.
• TiVo One MAUs: 4.8 million as of Q3 2025.
• DTS AutoStage Vehicles: Over 13 million globally.

The nature of these B2B relationships is highly contractual, as seen in the financial structure. For instance, the Q3 2025 revenue for the Pay TV segment was up 18% year-over-year, partly driven by subscriber growth and contract structures. The Connected Car revenue in Q1 2025 was up 37%, driven by minimum guarantee licensing arrangements for HD Radio.

Relationship Area	Key Metric/Count	Latest Data Point (as of late 2025)
TV OEM Contracts (TiVo OS)	Number of Partners	10 (Goal achieved)
TV OEM Contracts (TiVo OS)	Projected Units by EOY 2025	7 million
Pay TV Operators	IPTV Subscriber Households	3.2 million
Pay TV Operators	NCTC Coverage	Over 70 U.S. operators
Advertisers (TiVo One)	Monthly Active Users (MAUs)	4.8 million (Q3 2025)
Advertisers (TiVo One)	ARPU	$8.75 (as of Sept 30, 2025)
Automotive OEMs (DTS AutoStage)	Vehicles Integrated	Over 13 million globally (Q3 2025)
Automotive OEMs (HD Radio)	Total HD Radio Implementations	110 million vehicles

Support for end-users of the DTS AutoStage platform is evolving, with the video service, powered by TiVo technology, available in some BMW models since 2023, and expansion planned with a Japanese car company as soon as 2026. Finance: draft 13-week cash view by Friday.

Xperi Inc. (XPER) - Canvas Business Model: Channels

You're looking at how Xperi Inc. gets its tech into the hands of users and manufacturers as of the third quarter of 2025. It's a mix of direct deals and platform scale, honestly.

Direct sales and licensing go straight to global TV and automotive OEMs. For the TiVo OS, Xperi Inc. hit its 2025 goal, signing its 10th Smart TV OEM partner by the end of Q3 2025. On the automotive side, the DTS AutoStage platform has built a footprint of over 13 million vehicles globally. Also, their legacy HD Radio receivers are implemented in 110 million vehicles total.

Distribution through Pay TV and video-over-broadband operators is still a core channel, though revenue here is shrinking. In Q3 2025, Pay TV revenue was $49.8 million, which was a 39% drop year-over-year. Still, the growth area within this is video-over-broadband, or IPTV, which reached 3.2 million subscriber households by September 30, 2025.

Here's a quick look at the scale across the key platform channels as of the end of Q3 2025:

Channel Metric	Unit	Q3 2025 Number
TiVo One Monthly Active Users (MAU)	Users	4.8 million
DTS AutoStage Vehicle Footprint	Vehicles	Over 13 million
IPTV Subscriber Households	Households	3.2 million
Total HD Radio Receiver Implementations	Vehicles	110 million

Digital distribution of TiVo OS and DTS AutoStage software updates is tracked via active users. The TiVo One MAU hit 4.8 million in Q3 2025, showing 30% sequential growth for the quarter. The target Annual Revenue Per User (ARPU) exit rate for this platform for 2025 was set at $10.

For ad-tech platforms and supply-side platforms (SSPs), the channel is about validating the user base for monetization. Xperi Inc. signed multiple monetization partnerships, naming agreements with Titan Ads and Comscore to support the TiVo One footprint. For DTS AutoStage, the plan is to start targeted advertising trials in the U.S. and U.K. in 2026 and 2027.

The Consumer Electronics channel moves certified devices through retailers. Revenue in this segment for Q3 2025 was $18.8 million, an 11% increase year-over-year (or 20% when you exclude the divested Perceive business). The TiVo OS is currently shipping in Smart TVs across 40+ countries and is available through 30+ major retailers, covering 80+ television brands.

Xperi Inc. (XPER) - Canvas Business Model: Customer Segments

You're looking at the core groups Xperi Inc. (XPER) serves as of late 2025, based on their Q3 2025 reporting. It's a mix of legacy business support and aggressive growth plays in connected experiences. Honestly, the numbers show where the real focus is shifting.

Global Smart TV OEMs seeking an independent operating system alternative represent a key growth vector with the TiVo OS platform. This segment is focused on providing a content-first, turnkey solution to manufacturers who want to own the user experience without building it from scratch. As of September 30, 2025, the TiVo One monthly active users (MAUs) hit 4.8 million, a 30% sequential jump. The company is working with 33 brands across 26 European countries as of 2024, and they added their tenth TiVo OS partner in Q3 2025, aiming for a year-end goal of 5 million MAUs.

For Major Automotive OEMs integrating in-car infotainment and data services, the DTS AutoStage platform is the offering. This brings linear broadcast radio and IP-delivered content into a unified system. By Q3 2025, the platform reached over 13 million vehicles globally. Key integrations include new models from partners like BMW (5-Series), Kia (EV9), and Hyundai (Ioniq 5 and Ioniq 9). Xperi Inc. is actively in commercial discussions to monetize this footprint, expecting material revenue from data licenses in 2026 and 2027.

The segment of North American and European Pay TV/IPTV operators is where Xperi Inc. supports established video providers. While this revenue stream saw a 39% year-over-year decline in Q3 2025, the subscriber base itself is growing robustly. IPTV subscribers specifically increased 32% year-over-year, reaching 3.2 million households by the end of Q3 2025. Overall, Xperi powers 39M+ Worldwide Households with the TiVo UX. They secured multi-year renewals with major players like Liberty Latin America and Cable One.

Regarding Ad buyers and Demand-Side Platforms (DSPs) targeting connected TV audiences, this group is served through the monetization layer of the Media Platform, primarily the TiVo One ad platform. The platform finished Q3 2025 with 4.8 million MAUs and an Average Revenue Per User (ARPU) of $8.75 as of September 30, 2025. They signed multiple new monetization partnerships in Q3 2025, setting up expansion for 2026.

Finally, Consumer electronics manufacturers (e.g., Vestel, Sony) licensing DTS audio form a consistent customer base for the Consumer Electronics segment, which saw an 11% revenue increase in Q3 2025. Here's a quick look at some of the recent activity with these key licensees:

Customer Example	Technology Licensed	Recent Activity/Metric
Vestel	DTS Audio Solutions	Renewed multi-year contract for deployment across TV brands
Sony Pictures	DTS:X Immersive Audio (via IMAX Enhanced)	Expanded content commitments for FAST and AVOD distribution
Skyworth, TCL, Hisense, TPV	DTS Audio	Signed several long-term renewals in Q1 2025
Honor, Philips/TPV	IMAX Enhanced	Signed renewals in Q1 2025

You can see the breadth of Xperi Inc.'s reach across these distinct markets, from the 3.2 million IPTV households to the 13 million vehicles equipped with AutoStage.

• TiVo One MAUs target for year-end 2025: 5 million.
• Q3 2025 Connected Car revenue: $34.6 million.
• Q3 2025 Consumer Electronics revenue: $18.8 million.
• Q3 2025 Pay TV revenue: $49.8 million.
• Projected annual savings from workforce reduction: $30-35 million by end of 2026.

Xperi Inc. (XPER) - Canvas Business Model: Cost Structure

When looking at Xperi Inc.'s cost structure as of late 2025, the focus is clearly on managing existing operational costs while absorbing significant one-time charges related to strategic realignment. The company is actively trimming its expense base to align with its evolving revenue mix.

A major, near-term cost is tied to the workforce reduction announced in November 2025. Xperi Inc. estimated it will incur between $16 million and $18 million in restructuring and related charges, substantially all of which covers employee severance and related costs for the approximately 250 employees impacted globally. This action is intended to generate annualized savings of $30 million to $35 million once fully implemented by the end of the first half of 2026.

In terms of ongoing operational spending, Xperi Inc. showed progress in cost management through the third quarter of 2025. Non-GAAP adjusted operating expenses decreased by approximately 20% compared to the prior year period in Q3 2025. This reduction was attributed to ongoing cost transformation initiatives and the divestiture of the Perceive business. To give you a snapshot of the expense base around that time, here is a comparison of key Q3 2025 expense metrics:

Expense Metric (Q3 2025)	Amount/Change	Context
GAAP Operating Expenses (including Cost of Revenue)	Decreased 25% year-over-year	Reflects overall cost control efforts
Non-GAAP Adjusted Operating Expenses	Decreased 20% year-over-year	Excludes certain non-cash or one-time items
Restructuring and Related Charges (Estimated)	$16 million to $18 million	Severance costs from November 2025 workforce reduction
Projected Capital Expenditures (Full Year 2025)	Approximately $20 million	Investment in assets for the year
Annualized Savings from Restructuring (Expected)	$30 million to $35 million	Future cost reduction target

The Cost Structure must also account for the direct costs associated with generating revenue, which Xperi Inc. noted would initially be higher for the expanding Media Platform segment in 2026. While specific dollar amounts for Costs of Revenue, including content acquisition and platform operating costs, are not explicitly broken out separately from the GAAP operating expense line in the provided summaries, the structure of these costs is inherent in the GAAP reporting. For instance, the GAAP operating loss for Q3 2025 was $1.4 million, and the GAAP net loss was $6.1 million.

Development costs, which cover the significant R&D expenditure needed to develop and maintain core platforms like TiVo OS and DTS AutoStage, are embedded within the broader operating expense figures. The company's focus on cost transformation suggests a rigorous review of these R&D allocations is underway to ensure spending aligns with growth opportunities, such as the 10 TiVo OS partners and the 13 million vehicles on the DTS AutoStage platform.

You can see how the expense management translated to profitability in Q3 2025:

• Non-GAAP Adjusted EBITDA reached $23.1 million.
• Non-GAAP Adjusted EBITDA Margin was 21% of revenue.
• Operating cash flow was approximately $8 million for the quarter.

Finance: draft 13-week cash view by Friday.

Xperi Inc. (XPER) - Canvas Business Model: Revenue Streams

You're looking at the core ways Xperi Inc. brings in money, which is really about licensing its technology across different markets. The company reiterated its full-year 2025 revenue guidance, keeping it firmly between $440 million and $460 million. This guidance reflects a mix of stable legacy business and high-growth platform monetization efforts.

One major focus area is the Media Platform, driven by the TiVo One platform. Advertising revenue here is tracked via the Average Revenue Per User (ARPU). As of the end of Q3 2025, the ARPU for TiVo One was reported at $8.75. Management has a clear near-term goal to push this metric to $10 as they exit 2025, with a long-term expectation of growing north of $20. The platform itself reached 4.8 million monthly active users by the end of Q3 2025, showing strong sequential growth.

Technology licensing fees from the Consumer Electronics segment remain a steady contributor. This includes fees for DTS audio technologies. For the third quarter of 2025, this segment generated $18.8 million in revenue. This revenue stream benefits from long-term renewals, such as those closed with Harman and Yamaha, and the expansion of programs like IMAX Enhanced into new product categories, like home projectors with Optoma and Epson.

The Pay TV segment still generates significant, though declining, revenue through monthly subscription and service fees from Pay TV/IPTV operators. In Q3 2025, this segment brought in $49.8 million, despite a year-over-year decline of 39%. The underlying subscriber base for IPTV, however, showed growth, reaching 3.2 million households, which was up 32% year-over-year, with IPTV revenue itself growing 18% year-over-year.

Licensing and service fees from Connected Car solutions, primarily DTS AutoStage and HD Radio, represent a key growth vector. DTS AutoStage has achieved a global installed base exceeding 13 million vehicles as of Q3 2025, setting the foundation for future monetization through data and advertising trials expected to contribute more materially in 2026 and 2027. HD Radio technology is implemented in over 110 million vehicles. This segment posted strong Q3 2025 revenue of $34.6 million, marking a 36% year-over-year increase.

To give you a clearer picture of the revenue mix based on the latest reported segment results from Q3 2025, here's how the top-line breaks down:

Revenue Stream / Segment	Q3 2025 Revenue (Millions USD)	Year-over-Year Change (Approximate)
Pay TV (Subscription/Service Fees)	$49.8	Down 39%
Connected Car (Licensing/Service Fees)	$34.6	Up 36%
Consumer Electronics (Licensing Fees)	$18.8	Up 11%
Media Platform (Advertising/Other)	$8.4	Down 4%

The overall revenue picture for the first nine months of 2025 shows the transition underway. While the Pay TV revenue declined substantially, the Connected Car segment showed impressive growth. The company also noted that minimum guarantee (MG) arrangements comprised just over 20% of total revenue in 2024 and are expected to remain in the low 20% range of total revenue in 2025, which is a factor as they shift toward more direct monetization.

• Full-year 2025 revenue guidance: $440 million to $460 million.
• TiVo One ARPU (Q3 2025): $8.75.
• TiVo One MAUs (Q3 2025): 4.8 million.
• IPTV Subscriber Households (Q3 2025): 3.2 million.
• DTS AutoStage Vehicles (Q3 2025): Over 13 million.

Finance: draft 13-week cash view by Friday.