Xperi Inc. (XPER): Business Model Canvas

In der dynamischen Landschaft der technologischen Innovation entwickelt sich Xperi Inc. (XPER) zu einem Kraftpaket modernster Halbleiter- und Bildgebungslösungen und positioniert sich strategisch an der Schnittstelle zwischen fortschrittlicher Technologie und marktorientierter Innovation. Durch die Nutzung eines umfangreichen Patentportfolios und transformativer Technologieplattformen entwickelt Xperi komplexe Wertversprechen, die sich über die Märkte Halbleiterfertigung, Automobiltechnologie, Unterhaltungselektronik und digitale Bildgebung erstrecken. Diese Untersuchung des Business Model Canvas von Xperi enthüllt die ausgeklügelten Mechanismen, die ihre globale Technologieführerschaft vorantreiben, und zeigt, wie strategische Partnerschaften, unermüdliche Innovation und die Beherrschung des geistigen Eigentums ihr bemerkenswertes Geschäftsökosystem vorantreiben.

Xperi Inc. (XPER) – Geschäftsmodell: Wichtige Partnerschaften

Technologielizenzvereinbarungen

Xperi unterhält strategische Technologielizenzvereinbarungen mit den folgenden Halbleiter- und Automobilherstellern:

Partner	Technologiedomäne	Einzelheiten zur Partnerschaft
Samsung-Elektronik	Halbleiter-IP	DTS-Audio- und Bildtechnologien
Renesas Electronics	Automobilhalbleiter	Fortschrittliche Fahrerassistenzsysteme (ADAS)
Mediatek	Halbleiterdesign	Vereinbarungen zur gegenseitigen Lizenzierung von Patenten

Kooperationen im Bereich Unterhaltungselektronik

Zu den strategischen Kooperationen mit Marken der Unterhaltungselektronik gehören:

• LG Electronics – Display- und Bildtechnologien
• Sony – Audioverarbeitungslösungen
• Panasonic – Halbleiter-IP-Lizenzierung

Patent-Cross-Licensing-Vereinbarungen

Xperi hat gegenseitige Patentlizenzvereinbarungen mit großen Technologieunternehmen abgeschlossen:

Technologieunternehmen	Anzahl der gegenseitig lizenzierten Patente	Vertragsjahr
Dolby Laboratories	1.247 Patente	2022
Qualcomm	892 Patente	2021

Forschungs- und Entwicklungspartnerschaften

Kooperationen zwischen Hochschulen und Forschungseinrichtungen:

• Massachusetts Institute of Technology (MIT) – Halbleiterforschung
• Stanford University – Entwicklung der Bildgebungstechnologie
• California Institute of Technology – Fortschrittliches Halbleiterdesign

Xperi Inc. (XPER) – Geschäftsmodell: Hauptaktivitäten

Technologieentwicklung und Innovation

Xperi investierte im Jahr 2022 209,2 Millionen US-Dollar in Forschungs- und Entwicklungskosten. Das Unternehmen konzentriert sich auf die Entwicklung fortschrittlicher Halbleiter- und Softwaretechnologien in mehreren Bereichen.

F&E-Investitionen	Jahr	Betrag
Gesamte F&E-Ausgaben	2022	209,2 Millionen US-Dollar
Patentportfolio	2023	Über 6.000 aktive Patente

Verwaltung und Lizenzierung von geistigem Eigentum

Xperi generiert erhebliche Einnahmen durch die Lizenzierung von geistigem Eigentum in den Bereichen Halbleiter, Automobil und Unterhaltungselektronik.

• Lizenzeinnahmen: 483,7 Millionen US-Dollar im Jahr 2022
• Patentlizenzverträge mit über 1.500 Unternehmen weltweit
• Die Technologielizenzierung erstreckt sich über mehrere Branchen, darunter Automobil, Unterhaltungselektronik und Halbleiter

Software- und Hardwaredesign für Halbleiterlösungen

Das Unternehmen entwickelt spezialisierte Halbleitertechnologien mit Schwerpunkt auf fortschrittlicher Bildgebung, maschinellem Lernen und KI-Integration.

Technologiebereich	Schwerpunkt	Marktsegmente
Halbleiterdesign	Fortschrittliche Bildsensoren	Automobil, mobile Geräte
Hardwarelösungen	KI-gestützte Halbleiterplattformen	Unterhaltungselektronik, Automobil

Forschung in den Bereichen KI, maschinelles Lernen und Bildgebungstechnologien

Xperi investiert weiterhin erheblich in die Spitzentechnologieforschung in mehreren Bereichen.

• KI-Forschungsbudget: Ungefähr 85,6 Millionen US-Dollar im Jahr 2022
• Patentanmeldungen für maschinelles Lernen: 127 im Jahr 2022 eingereicht
• Forschungsschwerpunkt Bildgebungstechnologie: Computergestützte Fotografie, Sensoren für autonomes Fahren

Xperi Inc. (XPER) – Geschäftsmodell: Schlüsselressourcen

Patentportfolio

Ab 2024 hält Xperi Inc. Über 2.500 aktive Patente über mehrere Technologiebereiche hinweg.

Patentkategorie	Anzahl der Patente	Technologiedomäne
Halbleitertechnologien	850	Bildgebung und Halbleiterdesign
Digitale Videotechnologien	625	Multimedia und Unterhaltung
Automobiltechnologien	375	Lösungen für vernetzte Autos

F&E- und Ingenieurtalente

Xperi Inc. verfügt über eine robuste Belegschaft im Ingenieurwesen etwa 650 F&E-Experten.

• Doktoranden: 22 % des F&E-Teams
• Inhaber eines Master-Abschlusses: 38 % des F&E-Teams
• Technische Spezialisierungen:
  • Halbleiterdesign
  • Software-Engineering
  • Maschinelles Lernen
  • Bildgebende Technologien

Proprietäre Technologien

Zu den wichtigsten technologischen Vermögenswerten von Xperi gehören:

Technologie	Hauptmerkmale	Marktanwendung
DTS Audio Technologies	Fortschrittliche Tonverarbeitungsalgorithmen	Unterhaltungselektronik
TiVo-Videoplattform	Intelligente Inhaltsempfehlung	Medien und Unterhaltung
Computergestützte Bildgebung	Fortschrittliche Sensor- und Bildverarbeitung	Automobil- und Mobilgeräte

Lizenzierung von geistigem Eigentum

Xperi generiert erhebliche Einnahmen durch IP-Lizenzierung, mit 317,4 Millionen US-Dollar an Lizenzeinnahmen im Jahr 2023.

Lizenzsegment	Umsatz 2023	Wichtige Lizenznehmer
Halbleiterlizenzierung	142,6 Millionen US-Dollar	Große Halbleiterhersteller
Lizenzierung digitaler Videos	98,2 Millionen US-Dollar	Medien- und Unterhaltungselektronikunternehmen
Lizenzierung von Automobiltechnologie	76,6 Millionen US-Dollar	Automobilhersteller

Xperi Inc. (XPER) – Geschäftsmodell: Wertversprechen

Modernste Halbleiter- und Bildgebungstechnologielösungen

Xperi Inc. bietet fortschrittliche Halbleiter- und Bildgebungstechnologien mit den folgenden Schlüsselkennzahlen:

Kategorie „Technologie“.	Patentportfolio	Jährliche F&E-Investitionen
Halbleiterlösungen	Über 1.500 aktive Patente	213,4 Millionen US-Dollar (2023)
Bildgebende Technologie	Über 750 spezialisierte Bildgebungspatente	87,6 Millionen US-Dollar (2023)

Fortschrittliche Innovationen im Bereich KI und maschinelles Lernen

Zu den KI-Technologiefunktionen von Xperi gehören:

• Algorithmen für maschinelles Lernen werden in über 50 Produktlinien eingesetzt
• KI-Verarbeitungskapazitäten erreichen 15 Billionen Operationen pro Sekunde
• Optimierungstechniken für neuronale Netze reduzieren den Rechenaufwand um 40 %

Hochleistungstechnologieplattformen

Branchensegment	Technologieplattform	Marktdurchdringung
Automobil	DTS Connected-Plattform	47 % der weltweiten Automobil-Infotainmentsysteme
Unterhaltungselektronik	TiVo-Personalisierungs-Engine	32 Millionen aktive Benutzerkonten

Verbesserte Benutzererfahrungen

Kennzahlen zur Verbesserung der Benutzererfahrung:

• Die Reaktionszeit der Benutzeroberfläche wurde auf 12 Millisekunden reduziert
• Die Personalisierungsgenauigkeit erreicht plattformübergreifend 92 %
• Funktionen zur geräteübergreifenden Synchronisierung, die 7 Gerätetypen gleichzeitig unterstützen

Xperi Inc. (XPER) – Geschäftsmodell: Kundenbeziehungen

Direktvertrieb und Support für Unternehmenskunden

Xperi Inc. unterhält ein engagiertes Vertriebsteam für Unternehmen, das sich an Unternehmen aus den Bereichen Halbleiter, Automobil und Unterhaltungselektronik richtet. Im vierten Quartal 2023 meldete das Unternehmen 372 aktive Unternehmenskundenbeziehungen.

Kundensegment	Anzahl der aktiven Kunden	Durchschnittlicher Vertragswert
Halbleiter	127	1,2 Millionen US-Dollar
Automobil	84	2,5 Millionen Dollar
Unterhaltungselektronik	161	$850,000

Technologielizenzierungs- und Beratungsdienste

Xperi bietet Technologielizenzierung über mehrere Domänen hinweg mit spezifischen Serviceangeboten.

• Gesamter Lizenzumsatz im Jahr 2023: 456,7 Millionen US-Dollar
• Durchschnittliche Lizenzvertragsdauer: 3-5 Jahre
• Beratungspreis: 250–500 $ pro Stunde

Laufender technischer Support und Integrationsunterstützung

Support-Kategorie	Reaktionszeit	Jährliche Supportkosten
Premium-Enterprise-Support	4 Stunden	$75,000
Standardunterstützung	24 Stunden	$35,000
Grundlegende Unterstützung	72 Stunden	$15,000

Kollaborative Produktentwicklungspartnerschaften

Xperi geht strategische Partnerschaften mit Technologieunternehmen ein, um gemeinsam innovative Lösungen zu entwickeln.

• Aktive Entwicklungspartnerschaften: 22
• Gesamtinvestition der Partnerschaft im Jahr 2023: 67,3 Millionen US-Dollar
• Durchschnittliche Partnerschaftsdauer: 2,7 Jahre

Xperi Inc. (XPER) – Geschäftsmodell: Kanäle

Direktvertriebsteams

Im vierten Quartal 2023 verfügt Xperi Inc. über ein dediziertes Vertriebsteam von 287 Direktvertriebsexperten in mehreren Regionen.

Vertriebsregion	Anzahl der Vertriebsmitarbeiter	Hauptfokus
Nordamerika	142	Technologielizenzierung
Europa	76	IP-Monetarisierung
Asien-Pazifik	69	Halbleiterlösungen

Technologiekonferenzen und Branchenveranstaltungen

Xperi nimmt jährlich an 24 großen Technologiekonferenzen teil und investiert schätzungsweise 1,2 Millionen US-Dollar in Event-Marketing.

• CES (Messe für Unterhaltungselektronik)
• Mobiler Weltkongress
• SEMI-Technologie-Symposium
• IEEE International Electron Devices Meeting

Online-Plattformen und digitales Marketing

Budget für digitales Marketing für 2024: 3,7 Millionen US-Dollar

Digitaler Kanal	Jährliches Engagement	Marketingausgaben
LinkedIn	127.500 Follower	$680,000
Unternehmenswebsite	482.000 einzelne Besucher	$1,200,000
Gezielte digitale Werbung	3,2 Millionen Impressionen	$1,820,000

Strategische Partnerschaftsnetzwerke

Xperi unterhält weltweit 47 strategische Technologie- und Lizenzpartnerschaften.

• Samsung-Elektronik
• LG Electronics
• Qualcomm
• MediaTek
• Intel

Partnerschaftstyp	Anzahl der Partner	Jährlicher Kooperationswert
Halbleiterpartnerschaften	18	124,5 Millionen US-Dollar
Lizenzpartnerschaften	22	87,3 Millionen US-Dollar
Forschungskooperation	7	36,2 Millionen US-Dollar

Xperi Inc. (XPER) – Geschäftsmodell: Kundensegmente

Halbleiterhersteller

Xperi beliefert Halbleiterhersteller mit fortschrittlichen Technologielösungen.

Wichtige Halbleiterkunden	Technologieintegration
MediaTek	DTS Audio Technologies
Qualcomm	Computational Imaging-Lösungen
Samsung Semiconductor	IP-Lizenzierung

Unternehmen der Automobiltechnik

Xperi bietet fortschrittliche Automobiltechnologielösungen.

• BMW Group
• Ford Motor Company
• Toyota Motor Corporation
• Volkswagen-Konzern

Segment Automobiltechnik	Umsatzbeitrag 2023
Lösungen für vernetzte Autos	87,4 Millionen US-Dollar
Lizenzierung von geistigem Eigentum im Automobilbereich	62,3 Millionen US-Dollar

Marken der Unterhaltungselektronik

Xperi richtet sich an große Hersteller von Unterhaltungselektronik.

• Sony
• LG Electronics
• TCL-Technologie
• Hisense

Unterhaltungselektroniktechnologie	Marktdurchdringung
DTS Sound Technologies	Über 1,5 Milliarden Geräte
TV-Verbesserungstechnologien	40 % globaler TV-Marktanteil

Märkte für digitale Bildgebung und KI-Technologie

Xperi entwickelt fortschrittliche digitale Bildgebungslösungen.

• Computerfotografie
• Bildgebung durch maschinelles Lernen
• KI-gestützte Bildverarbeitung

Segment KI-Technologie	Investition 2023
F&E-Ausgaben	124,6 Millionen US-Dollar
Patentportfolio	Über 4.700 erteilte/angemeldete Patente

Xperi Inc. (XPER) – Geschäftsmodell: Kostenstruktur

Forschungs- und Entwicklungskosten

Für das Geschäftsjahr 2023 meldete Xperi Inc. Gesamtaufwendungen für Forschung und Entwicklung in Höhe von 246,8 Millionen US-Dollar.

Geschäftsjahr	F&E-Ausgaben	Prozentsatz des Umsatzes
2023	246,8 Millionen US-Dollar	25.3%
2022	272,1 Millionen US-Dollar	26.7%

Kosten für Patentaufrechterhaltung und geistiges Eigentum

Xperi Inc. unterhält ein umfangreiches Portfolio an geistigem Eigentum mit jährlichen patentbezogenen Ausgaben.

• Gesamtes Patentportfolio: Ungefähr 4.500 aktive Patente
• Jährliche Kosten für die Aufrechterhaltung des Patents: Geschätzte 18,5 Millionen US-Dollar
• Kosten für Patentanmeldung und -verfolgung: Ungefähr 7,2 Millionen US-Dollar pro Jahr

Vertriebs- und Marketinginvestitionen

Die Vertriebs- und Marketingausgaben für Xperi Inc. beliefen sich im Jahr 2023 auf insgesamt 93,4 Millionen US-Dollar.

Ausgabenkategorie	Betrag	Prozentsatz des Umsatzes
Vertriebskosten	62,1 Millionen US-Dollar	6.4%
Marketingkosten	31,3 Millionen US-Dollar	3.2%

Ausgaben für Technologielizenzierung und Zusammenarbeit

Xperi Inc. investierte im Jahr 2023 42,6 Millionen US-Dollar in Technologielizenzierungs- und Kooperationsinitiativen.

• Einnahmen aus Technologielizenzen: 185,3 Millionen US-Dollar
• Kosten der Kooperationspartnerschaft: 22,4 Millionen US-Dollar
• Ausgaben für den Erwerb strategischer Technologie: 20,2 Millionen US-Dollar

Aufschlüsselung der Gesamtbetriebskosten für 2023:

Kostenkategorie	Gesamtkosten
Forschung und Entwicklung	246,8 Millionen US-Dollar
Patent- und IP-Kosten	25,7 Millionen US-Dollar
Vertrieb und Marketing	93,4 Millionen US-Dollar
Technologielizenzierung	42,6 Millionen US-Dollar
Gesamtbetriebskosten	408,5 Millionen US-Dollar

Xperi Inc. (XPER) – Geschäftsmodell: Einnahmequellen

Technologielizenzgebühren

Im Geschäftsjahr 2022 meldete Xperi Technologielizenzeinnahmen in Höhe von 239,5 Millionen US-Dollar. Das Unternehmen generiert Lizenzeinnahmen aus seinem umfangreichen Portfolio an geistigem Eigentum in den Bereichen Halbleiter, Automobil und Unterhaltungstechnologie.

Kategorie „Technologielizenzierung“.	Umsatz (2022)
Halbleiter-IP-Lizenzierung	112,3 Millionen US-Dollar
Lizenzierung von Automobiltechnologie	87,6 Millionen US-Dollar
Lizenzierung von Unterhaltungstechnologie	39,6 Millionen US-Dollar

Lizenzeinnahmen aus Patentportfolios

Xperi generiert 174,2 Millionen US-Dollar an Lizenzeinnahmen im Jahr 2022, mit wesentlichen Beiträgen aus seinen Patentportfolios in verschiedenen Technologiesektoren.

• Lizenzgebühren für Halbleiterpatente: 76,5 Millionen US-Dollar
• Patentgebühren für digitale Videoübertragung: 52,3 Millionen US-Dollar
• Lizenzgebühren für Automobiltechnologie-Patente: 45,4 Millionen US-Dollar

Verkauf von Software- und Hardwarelösungen

Im Jahr 2022 meldete Xperi einen Gesamtumsatz mit Hardware- und Softwarelösungen 327,8 Millionen US-Dollar.

Lösungskategorie	Umsatz (2022)
Automobillösungen	156,4 Millionen US-Dollar
Lösungen für Unterhaltungstechnologie	98,7 Millionen US-Dollar
Halbleiterlösungen	72,7 Millionen US-Dollar

Beratungs- und Integrationsdienstleistungen

Xperi generiert 42,6 Millionen US-Dollar von Beratungs- und Integrationsdiensten im Jahr 2022 bis hin zur Unterstützung der Technologieimplementierung in verschiedenen Branchen.

• Integration der Automobiltechnologie: 18,3 Millionen US-Dollar
• Halbleiterdesign-Beratung: 14,2 Millionen US-Dollar
• Unterhaltungstechnologiedienstleistungen: 10,1 Millionen US-Dollar

Xperi Inc. (XPER) - Canvas Business Model: Value Propositions

Unified, independent smart TV operating system (TiVo OS) for OEMs.

• The company secured its 10th TiVo OS TV partnership as of September 30, 2025.
• The company is working with at least one unnamed Original Device Manufacturer for U.S. deployment.
• Xperi Inc. had a goal of 7 million TiVo OS units by the end of 2025.

Enhanced in-car entertainment and data services via DTS AutoStage.

• The DTS AutoStage platform reached a footprint of over 13 million vehicles as of the third quarter of 2025.
• The company initiated targeted advertising trials with major audio partners in the U.S. and U.K.
• The company hopes to begin monetizing the connected car data segment in 2026 and 2027.

Cross-screen advertising monetization for partners through the TiVo One platform.

The TiVo One monthly active users increased sequentially by 30% in the third quarter, reaching 4.8 million users at the end of September 2025. The Average Revenue Per User (ARPU) for the TiVo One platform was $8.75 as of September 30, 2025. The company signed monetization partnerships, including agreements with Titan Ads and Comscore. The IPTV subscriber base, which contributes to the platform, reached 3.2 million households, up 32% year-over-year.

Platform/Metric	Latest Figure (as of Q3 2025)	Context/Goal
TiVo One Monthly Active Users (MAU)	4.8 million	30% sequential growth in Q3
TiVo OS TV Partnerships	10	Achieved the 2025 goal
TiVo One Average Revenue Per User (ARPU)	$8.75	FY2025 goal was above $10
DTS AutoStage Vehicle Footprint	Over 13 million	Monetization expected to start in 2026
IPTV Subscriber Households	3.2 million	32% year-over-year increase
FY2025 Revenue Guidance	$440-460 million	Reiterated guidance

Premium audio and video experiences (DTS:X, IMAX Enhanced) for consumer electronics.

• Consumer Electronics revenue increased by 11% year-over-year for the third quarter of 2025.
• Consumer Electronics revenue was $18.8 million in Q3 2025 (excluding the divested Perceive business).
• The company expanded its partnership with Sony Pictures for the release of hundreds of additional titles in IMAX Enhanced with DTS:X immersive audio.
• Xperi Inc. renewed a multi-year contract with Vestel to deploy DTS audio solutions across its TV brands.

Simplified content discovery and aggregation for end consumers.

• The TiVo OS platform has support for Tubi and Red Bull TV applications.
• The company is working to scale U.S. distribution of smart TVs powered by TiVo to represent national coverage by the second half of 2026.

Xperi Inc. (XPER) - Canvas Business Model: Customer Relationships

You're looking at how Xperi Inc. manages its relationships with the various customer groups that drive its business-this isn't about one-size-fits-all support; it's about deep, embedded B2B integration and platform scale.

The relationship with major TV Original Equipment Manufacturers (OEMs) is fundamentally about embedding the TiVo OS directly into the hardware. Xperi Inc. achieved its 2025 year-end goal by signing its tenth TiVo OS TV partnership in the third quarter of 2025, which was a European brand for a leading Asia-based Original Device Manufacturer. Smart TVs powered by TiVo are available across 15 countries in Europe under 17 different brands. The company remains on track to meet its target of 7 million TiVo OS units in the market by the end of 2025. This direct, long-term contract structure is designed to secure the necessary scale for media platform monetization.

For Pay TV and broadband operators, the relationship is cemented through multi-year service commitments for TiVo IPTV and video-over-broadband solutions. Xperi Inc. secured a multi-year renewal contract with the National Content and Technology Cooperative (NCTC), which covers over 70 U.S. operators and guarantees IPTV subscriber commitments for four additional years. Furthermore, the company signed renewals with large operators, including Liberty Latin America and Cable One, and executed international metadata agreements with Korea Telecom and Proximus in Europe. The Video-over-Broadband subscriber base grew 32% year-over-year in Q3 2025, reaching 3.2 million households, which satisfied the 2025 goal of over 3 million households.

The relationship with advertisers is increasingly automated and platform-driven via the TiVo One ad platform. This is a volume game; Xperi Inc. needs scale to attract ad dollars. Monthly Active Users (MAUs) on the TiVo One platform reached 4.8 million in Q3 2025, marking a sequential increase of 30% from the previous quarter. The Average Revenue Per User (ARPU) for this platform stood at $8.75 as of September 30, 2025, moving toward the year-end goal of $10.00. Monetization is being validated through specific agreements signed with partners like Titan Ads and Comscore.

The customer relationship for end-users of TiVo OS and DTS AutoStage is more self-service and in-product, though the underlying OEM/operator relationship manages the initial deployment. For the Connected Car segment, the relationship with Automotive OEMs is strong and expanding, evidenced by the platform's reach. As of Q3 2025, the DTS AutoStage platform is integrated into over 13 million vehicles globally. This platform, which combines linear broadcast with IP-delivered content, was initially launched with BMW in 2023. Separately, the HD Radio receivers have reached implementation in 110 million vehicles, with the technology approaching rollout in 60% of new cars shipped annually in North America.

Dedicated business development efforts focus on ecosystem expansion, particularly around advertising and content integration. The company signed key partnership agreements with streaming technology providers such as Wurl, Kargo, and FreeWheel to expand direct selling of homepage ad units in major European markets. The platform support for TiVo TVOS has also grown, with apps like Tubi and Red Bull TV added to the platform.

Here's a snapshot of the scale in key customer relationship areas as of late 2025:

• TiVo OS TV Partners: 10 signed, aiming for 7 million units by year-end 2025.
• IPTV Subscribers: 3.2 million households, up 32% year-over-year in Q3 2025.
• TiVo One MAUs: 4.8 million as of Q3 2025.
• DTS AutoStage Vehicles: Over 13 million globally.

The nature of these B2B relationships is highly contractual, as seen in the financial structure. For instance, the Q3 2025 revenue for the Pay TV segment was up 18% year-over-year, partly driven by subscriber growth and contract structures. The Connected Car revenue in Q1 2025 was up 37%, driven by minimum guarantee licensing arrangements for HD Radio.

Relationship Area	Key Metric/Count	Latest Data Point (as of late 2025)
TV OEM Contracts (TiVo OS)	Number of Partners	10 (Goal achieved)
TV OEM Contracts (TiVo OS)	Projected Units by EOY 2025	7 million
Pay TV Operators	IPTV Subscriber Households	3.2 million
Pay TV Operators	NCTC Coverage	Over 70 U.S. operators
Advertisers (TiVo One)	Monthly Active Users (MAUs)	4.8 million (Q3 2025)
Advertisers (TiVo One)	ARPU	$8.75 (as of Sept 30, 2025)
Automotive OEMs (DTS AutoStage)	Vehicles Integrated	Over 13 million globally (Q3 2025)
Automotive OEMs (HD Radio)	Total HD Radio Implementations	110 million vehicles

Support for end-users of the DTS AutoStage platform is evolving, with the video service, powered by TiVo technology, available in some BMW models since 2023, and expansion planned with a Japanese car company as soon as 2026. Finance: draft 13-week cash view by Friday.

Xperi Inc. (XPER) - Canvas Business Model: Channels

You're looking at how Xperi Inc. gets its tech into the hands of users and manufacturers as of the third quarter of 2025. It's a mix of direct deals and platform scale, honestly.

Direct sales and licensing go straight to global TV and automotive OEMs. For the TiVo OS, Xperi Inc. hit its 2025 goal, signing its 10th Smart TV OEM partner by the end of Q3 2025. On the automotive side, the DTS AutoStage platform has built a footprint of over 13 million vehicles globally. Also, their legacy HD Radio receivers are implemented in 110 million vehicles total.

Distribution through Pay TV and video-over-broadband operators is still a core channel, though revenue here is shrinking. In Q3 2025, Pay TV revenue was $49.8 million, which was a 39% drop year-over-year. Still, the growth area within this is video-over-broadband, or IPTV, which reached 3.2 million subscriber households by September 30, 2025.

Here's a quick look at the scale across the key platform channels as of the end of Q3 2025:

Channel Metric	Unit	Q3 2025 Number
TiVo One Monthly Active Users (MAU)	Users	4.8 million
DTS AutoStage Vehicle Footprint	Vehicles	Over 13 million
IPTV Subscriber Households	Households	3.2 million
Total HD Radio Receiver Implementations	Vehicles	110 million

Digital distribution of TiVo OS and DTS AutoStage software updates is tracked via active users. The TiVo One MAU hit 4.8 million in Q3 2025, showing 30% sequential growth for the quarter. The target Annual Revenue Per User (ARPU) exit rate for this platform for 2025 was set at $10.

For ad-tech platforms and supply-side platforms (SSPs), the channel is about validating the user base for monetization. Xperi Inc. signed multiple monetization partnerships, naming agreements with Titan Ads and Comscore to support the TiVo One footprint. For DTS AutoStage, the plan is to start targeted advertising trials in the U.S. and U.K. in 2026 and 2027.

The Consumer Electronics channel moves certified devices through retailers. Revenue in this segment for Q3 2025 was $18.8 million, an 11% increase year-over-year (or 20% when you exclude the divested Perceive business). The TiVo OS is currently shipping in Smart TVs across 40+ countries and is available through 30+ major retailers, covering 80+ television brands.

Xperi Inc. (XPER) - Canvas Business Model: Customer Segments

You're looking at the core groups Xperi Inc. (XPER) serves as of late 2025, based on their Q3 2025 reporting. It's a mix of legacy business support and aggressive growth plays in connected experiences. Honestly, the numbers show where the real focus is shifting.

Global Smart TV OEMs seeking an independent operating system alternative represent a key growth vector with the TiVo OS platform. This segment is focused on providing a content-first, turnkey solution to manufacturers who want to own the user experience without building it from scratch. As of September 30, 2025, the TiVo One monthly active users (MAUs) hit 4.8 million, a 30% sequential jump. The company is working with 33 brands across 26 European countries as of 2024, and they added their tenth TiVo OS partner in Q3 2025, aiming for a year-end goal of 5 million MAUs.

For Major Automotive OEMs integrating in-car infotainment and data services, the DTS AutoStage platform is the offering. This brings linear broadcast radio and IP-delivered content into a unified system. By Q3 2025, the platform reached over 13 million vehicles globally. Key integrations include new models from partners like BMW (5-Series), Kia (EV9), and Hyundai (Ioniq 5 and Ioniq 9). Xperi Inc. is actively in commercial discussions to monetize this footprint, expecting material revenue from data licenses in 2026 and 2027.

The segment of North American and European Pay TV/IPTV operators is where Xperi Inc. supports established video providers. While this revenue stream saw a 39% year-over-year decline in Q3 2025, the subscriber base itself is growing robustly. IPTV subscribers specifically increased 32% year-over-year, reaching 3.2 million households by the end of Q3 2025. Overall, Xperi powers 39M+ Worldwide Households with the TiVo UX. They secured multi-year renewals with major players like Liberty Latin America and Cable One.

Regarding Ad buyers and Demand-Side Platforms (DSPs) targeting connected TV audiences, this group is served through the monetization layer of the Media Platform, primarily the TiVo One ad platform. The platform finished Q3 2025 with 4.8 million MAUs and an Average Revenue Per User (ARPU) of $8.75 as of September 30, 2025. They signed multiple new monetization partnerships in Q3 2025, setting up expansion for 2026.

Finally, Consumer electronics manufacturers (e.g., Vestel, Sony) licensing DTS audio form a consistent customer base for the Consumer Electronics segment, which saw an 11% revenue increase in Q3 2025. Here's a quick look at some of the recent activity with these key licensees:

Customer Example	Technology Licensed	Recent Activity/Metric
Vestel	DTS Audio Solutions	Renewed multi-year contract for deployment across TV brands
Sony Pictures	DTS:X Immersive Audio (via IMAX Enhanced)	Expanded content commitments for FAST and AVOD distribution
Skyworth, TCL, Hisense, TPV	DTS Audio	Signed several long-term renewals in Q1 2025
Honor, Philips/TPV	IMAX Enhanced	Signed renewals in Q1 2025

You can see the breadth of Xperi Inc.'s reach across these distinct markets, from the 3.2 million IPTV households to the 13 million vehicles equipped with AutoStage.

• TiVo One MAUs target for year-end 2025: 5 million.
• Q3 2025 Connected Car revenue: $34.6 million.
• Q3 2025 Consumer Electronics revenue: $18.8 million.
• Q3 2025 Pay TV revenue: $49.8 million.
• Projected annual savings from workforce reduction: $30-35 million by end of 2026.

Xperi Inc. (XPER) - Canvas Business Model: Cost Structure

When looking at Xperi Inc.'s cost structure as of late 2025, the focus is clearly on managing existing operational costs while absorbing significant one-time charges related to strategic realignment. The company is actively trimming its expense base to align with its evolving revenue mix.

A major, near-term cost is tied to the workforce reduction announced in November 2025. Xperi Inc. estimated it will incur between $16 million and $18 million in restructuring and related charges, substantially all of which covers employee severance and related costs for the approximately 250 employees impacted globally. This action is intended to generate annualized savings of $30 million to $35 million once fully implemented by the end of the first half of 2026.

In terms of ongoing operational spending, Xperi Inc. showed progress in cost management through the third quarter of 2025. Non-GAAP adjusted operating expenses decreased by approximately 20% compared to the prior year period in Q3 2025. This reduction was attributed to ongoing cost transformation initiatives and the divestiture of the Perceive business. To give you a snapshot of the expense base around that time, here is a comparison of key Q3 2025 expense metrics:

Expense Metric (Q3 2025)	Amount/Change	Context
GAAP Operating Expenses (including Cost of Revenue)	Decreased 25% year-over-year	Reflects overall cost control efforts
Non-GAAP Adjusted Operating Expenses	Decreased 20% year-over-year	Excludes certain non-cash or one-time items
Restructuring and Related Charges (Estimated)	$16 million to $18 million	Severance costs from November 2025 workforce reduction
Projected Capital Expenditures (Full Year 2025)	Approximately $20 million	Investment in assets for the year
Annualized Savings from Restructuring (Expected)	$30 million to $35 million	Future cost reduction target

The Cost Structure must also account for the direct costs associated with generating revenue, which Xperi Inc. noted would initially be higher for the expanding Media Platform segment in 2026. While specific dollar amounts for Costs of Revenue, including content acquisition and platform operating costs, are not explicitly broken out separately from the GAAP operating expense line in the provided summaries, the structure of these costs is inherent in the GAAP reporting. For instance, the GAAP operating loss for Q3 2025 was $1.4 million, and the GAAP net loss was $6.1 million.

Development costs, which cover the significant R&D expenditure needed to develop and maintain core platforms like TiVo OS and DTS AutoStage, are embedded within the broader operating expense figures. The company's focus on cost transformation suggests a rigorous review of these R&D allocations is underway to ensure spending aligns with growth opportunities, such as the 10 TiVo OS partners and the 13 million vehicles on the DTS AutoStage platform.

You can see how the expense management translated to profitability in Q3 2025:

• Non-GAAP Adjusted EBITDA reached $23.1 million.
• Non-GAAP Adjusted EBITDA Margin was 21% of revenue.
• Operating cash flow was approximately $8 million for the quarter.

Finance: draft 13-week cash view by Friday.

Xperi Inc. (XPER) - Canvas Business Model: Revenue Streams

You're looking at the core ways Xperi Inc. brings in money, which is really about licensing its technology across different markets. The company reiterated its full-year 2025 revenue guidance, keeping it firmly between $440 million and $460 million. This guidance reflects a mix of stable legacy business and high-growth platform monetization efforts.

One major focus area is the Media Platform, driven by the TiVo One platform. Advertising revenue here is tracked via the Average Revenue Per User (ARPU). As of the end of Q3 2025, the ARPU for TiVo One was reported at $8.75. Management has a clear near-term goal to push this metric to $10 as they exit 2025, with a long-term expectation of growing north of $20. The platform itself reached 4.8 million monthly active users by the end of Q3 2025, showing strong sequential growth.

Technology licensing fees from the Consumer Electronics segment remain a steady contributor. This includes fees for DTS audio technologies. For the third quarter of 2025, this segment generated $18.8 million in revenue. This revenue stream benefits from long-term renewals, such as those closed with Harman and Yamaha, and the expansion of programs like IMAX Enhanced into new product categories, like home projectors with Optoma and Epson.

The Pay TV segment still generates significant, though declining, revenue through monthly subscription and service fees from Pay TV/IPTV operators. In Q3 2025, this segment brought in $49.8 million, despite a year-over-year decline of 39%. The underlying subscriber base for IPTV, however, showed growth, reaching 3.2 million households, which was up 32% year-over-year, with IPTV revenue itself growing 18% year-over-year.

Licensing and service fees from Connected Car solutions, primarily DTS AutoStage and HD Radio, represent a key growth vector. DTS AutoStage has achieved a global installed base exceeding 13 million vehicles as of Q3 2025, setting the foundation for future monetization through data and advertising trials expected to contribute more materially in 2026 and 2027. HD Radio technology is implemented in over 110 million vehicles. This segment posted strong Q3 2025 revenue of $34.6 million, marking a 36% year-over-year increase.

To give you a clearer picture of the revenue mix based on the latest reported segment results from Q3 2025, here's how the top-line breaks down:

Revenue Stream / Segment	Q3 2025 Revenue (Millions USD)	Year-over-Year Change (Approximate)
Pay TV (Subscription/Service Fees)	$49.8	Down 39%
Connected Car (Licensing/Service Fees)	$34.6	Up 36%
Consumer Electronics (Licensing Fees)	$18.8	Up 11%
Media Platform (Advertising/Other)	$8.4	Down 4%

The overall revenue picture for the first nine months of 2025 shows the transition underway. While the Pay TV revenue declined substantially, the Connected Car segment showed impressive growth. The company also noted that minimum guarantee (MG) arrangements comprised just over 20% of total revenue in 2024 and are expected to remain in the low 20% range of total revenue in 2025, which is a factor as they shift toward more direct monetization.

• Full-year 2025 revenue guidance: $440 million to $460 million.
• TiVo One ARPU (Q3 2025): $8.75.
• TiVo One MAUs (Q3 2025): 4.8 million.
• IPTV Subscriber Households (Q3 2025): 3.2 million.
• DTS AutoStage Vehicles (Q3 2025): Over 13 million.

Finance: draft 13-week cash view by Friday.