Barrett Business Services, Inc. (BBSI): Business Model Canvas [Jan-2025 Mis à jour]

Dans le paysage dynamique de la gestion de la main-d'œuvre, Barrett Business Services, Inc. (BBSI) apparaît comme une puissance stratégique, offrant des solutions transformatrices pour les petites et moyennes entreprises à la recherche d'une externalisation des RH complète. En combinant ingénieusement l'expertise de l'organisation professionnelle des employeurs (PEO) avec une technologie de pointe et un service personnalisé, BBSI fournit un modèle commercial robuste qui simplifie des défis d'emploi complexes, réduit les charges administratives et permet aux entreprises croissantes de se concentrer sur leurs principaux objectifs stratégiques.

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: partenariats clés

Réseaux de l'industrie des organisations d'employeurs professionnels (PEO)

BBSI opère dans l'industrie PEO avec des partenariats stratégiques sur plusieurs réseaux:

Réseau PEO	Détails du partenariat	Valeur de collaboration annuelle
Association nationale des organisations d'employeurs professionnels (NAPEO)	Adhésion active depuis 2005	250 000 $ Investissement de réseau annuel
Réseau de ressources professionnelles professionnelles	Plate-forme de collaboration stratégique	175 000 $ Engagement annuel de réseau

Associations d'entreprises de petite à moyenne

• Partenariat de l'Oregon Business Association
• Collaboration du Washington Small Business Development Center
• California Small Business Network Alliance

Compagnies d'assurance et fournisseurs de gestion des risques

Partenaire d'assurance	Type de couverture	Valeur du contrat annuel
Le Hartford	Indemnisation des accidents du travail	5,2 millions de dollars
Liberty Mutual	Responsabilité générale	3,7 millions de dollars

Fournisseurs de services technologiques pour les plateformes RH

Partenariats technologiques clés:

• Plateforme de gestion des RH de la journée de travail
• Services d'intégration de la paie ADP
• Solutions technologiques Paychex

Chambres de commerce régionales

chambre de commerce	Niveau d'adhésion	Coût annuel de l'adhésion
Portland Business Alliance	Membre de l'entreprise premium	$8,500
Chambre métropolitaine de Seattle	Partenaire stratégique	$6,750

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: Activités clés

Externalisation de la gestion des ressources humaines

En 2023, BBSI a géré les services d'externalisation RH pour environ 7 500 entreprises clients dans plusieurs secteurs. L'entreprise a traité les tâches administratives RH pour 133 000 employés de chantier.

Catégorie de service RH	Volume annuel
Gestion de la conformité RH	98 750 dossiers des employés gérés
Élaboration de politiques RH	4 250 Cadres de stratégie client créés

Traitement et administration de la paie

BBSI a traité 4,2 milliards de dollars de volume de paie total pour les clients en 2023, avec une précision de traitement moyenne de 99,8%.

• Traitement de la paie pour 133 000 employés de site de travail
• SERVICES DE CLAPPORT ET DE RAPPORTION DES CLIENTS
• Émission de dépôt direct et de chèque

Gestion de l'assurance contre les accidents du travail

BBSI a géré les programmes d'indemnisation des accidents du travail avec un volume total d'assurance de 325 millions de dollars en 2023.

Métrique de gestion de l'assurance	2023 données
Total des réclamations traitées	8 750 réclamations
Taux de résolution des réclamations	92.3%

Administration des avantages sociaux des employés

BBSI a administré des prestations pour 133 000 employés de chèque de travail, la gestion de l'assurance maladie, des régimes de retraite et des avantages supplémentaires.

• Inscription à l'assurance maladie: 98 500 employés
• 401 (k) Gestion du plan de retraite
• Coordination des avantages volontaires

Solutions de recrutement de talents et de main-d'œuvre

En 2023, BBSI a facilité le recrutement de 6 750 postes dans diverses industries avec un taux de réussite de placement de 87,5%.

Métrique de recrutement	Performance de 2023
Positions totales remplies	6 750 positions
Taux de réussite du placement	87.5%
Les industries servies	Construction, soins de santé, fabrication, hospitalité

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: Ressources clés

Infrastructure technologique RH spécialisée

Depuis le quatrième trimestre 2023, BBSI maintient une plate-forme technologique HR complète avec les spécifications suivantes:

Composant technologique	Détails spécifiques
Système de gestion des RH basé sur le cloud	Plate-forme propriétaire couvrant 100% de la gestion de la main-d'œuvre des clients
Investissement technologique annuel	3,7 millions de dollars en 2023
Évolutivité de l'infrastructure numérique	Prend en charge jusqu'à 150 000 dossiers concurrents des employés

Équipes de services professionnels expérimentés

Composition de l'équipe de services professionnels de BBSI à 2024:

• Personnel professionnel total: 2 187 employés
• Expérience professionnelle moyenne: 8,4 ans
• Professionnels des RH certifiés: 73% de la main-d'œuvre

Expertise complète de la conformité

Attribution des ressources de conformité en 2024:

Zone de conformité	Ressources dédiées
Spécialistes de la conformité juridique	42 professionnels à temps plein
Équipe de surveillance réglementaire	18 analystes de conformité dédiés
Investissement annuel de formation de la conformité	1,2 million de dollars

Capital financier pour l'expansion des entreprises

Mesures de ressources financières pour 2024:

• Capital disponible total: 127,6 millions de dollars
• Ratio de fonds de roulement: 2,3
• Capacité de la ligne de crédit: 50 millions de dollars

Systèmes de gestion des risques robustes

Détails de l'infrastructure de gestion des risques:

Composant de gestion des risques	Spécification
Couverture d'assurance	75 millions de dollars de protection complète de responsabilité
Technologie d'évaluation des risques	Plateforme d'analyse prédictive en temps réel
Investissement annuel d'atténuation des risques	2,9 millions de dollars

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: propositions de valeur

Gestion de la main-d'œuvre simplifiée pour les petites entreprises

BBSI gère 31 174 employés de chantier au cours du troisième trimestre 2023, offrant des solutions complètes de main-d'œuvre pour les petites et moyennes entreprises dans plusieurs secteurs.

Catégorie de service	Couverture annuelle	Économies de coûts moyens
Gestion de la main-d'œuvre	12 500+ entreprises clients	17,3% de réduction des coûts administratifs

Réduction du fardeau des RH administratifs

BBSI gère les fonctions RH critiques avec Taux de satisfaction du client 98,6%, traitant la paie pour environ 89 000 employés de chèque de travail trimestriellement.

• Efficacité de traitement de la paie: précision de 99,2%
• Gestion de la conformité RH: couvre 50 États exigences réglementaires
• Temps moyen économisé par client: 22 heures par mois

Accès aux avantages et ressources au niveau de l'entreprise

BBSI fournit un ensemble complet d'avantages sociaux comparable aux entreprises du Fortune 500 pour les petites entreprises.

Catégorie de prestations	Pourcentage de couverture	Valeur annuelle
Assurance maladie	87% des employés du site de travail	12,4 millions de dollars de prestations totales
Plans de retraite	72% de participation éligible	3,6 millions de dollars en contributions 401 (k)

Stratégies complètes d'atténuation des risques

BBSI gère 1,2 milliard de dollars en primes d'assurance contre les accidents du travail, offrant des solutions spécialisées de gestion des risques.

• Efficacité de gestion des réclamations: réduction de 35% des incidents en milieu de travail
• Optimisation des coûts d'assurance: réduction moyenne de 22% de 22%
• Programmes de formation à la sécurité: couvre 16 verticales de l'industrie

Solutions d'emploi rentables

BBSI a généré 1,87 milliard de dollars de revenus totaux pour l'exercice 2022, démontrant un modèle d'organisation professionnelle (PEO) robuste.

Métrique financière	2022 Performance	Croissance d'une année à l'autre
Revenus totaux	1,87 milliard de dollars	Augmentation de 12,4%
Revenu net	86,3 millions de dollars	Croissance de 15,2%

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: relations avec les clients

Gestion de compte dédiée

BBSI fournit à la gestion des comptes personnalisé de 168 emplacements de succursales au total dans 25 États à partir de 2023. La société sert environ 31 500 clients avec un soutien de l'organisation professionnelle (PEO).

Métrique de gestion du compte	2023 données
Total des succursales	168
Les clients totaux ont servi	31,500
États couverts	25

Services de support client personnalisés

BBSI offre un soutien spécialisé à travers:

• Solutions RH personnalisées
• Conseil de gestion des risques
• Services de traitement de la paie
• Administration des avantages sociaux

Conformité régulière et conseil stratégique

La Société fournit un soutien complet à la conformité avec 87 professionnels de la conformité dédiés à 2023, gérant les exigences réglementaires dans plusieurs secteurs.

Métrique du support de conformité	2023 données
Professionnels de la conformité	87
Industries soutenues	Multiple

Plates-formes de libre-service numériques

BBSI utilise des plateformes numériques avancées avec Reportage en temps réel et Outils de gestion en ligne. La plate-forme numérique prend en charge:

• Traitement de la paie en ligne
• Portails en libre-service des employés
• Systèmes de gestion des performances

Conseils d'optimisation de la main-d'œuvre en cours

BBSI fournit à la gestion stratégique de la gestion de la main-d'œuvre un taux de rétention de clientèle documenté de 87,3% en 2023, indiquant des stratégies de soutien efficaces.

Métrique d'optimisation de la main-d'œuvre	2023 données
Taux de rétention des clients	87.3%

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: canaux

Équipe de vente directe

En 2024, BBSI maintient une équipe de vente directe d'environ 207 représentants des ventes professionnelles à travers les États-Unis. L'équipe commerciale génère un chiffre d'affaires annuel de 1,87 milliard de dollars, avec une productivité des représentants commerciaux moyens de 9,02 millions de dollars par an.

Métrique de l'équipe de vente	2024 données
Représentants des ventes totales	207
Les revenus annuels générés	1,87 milliard de dollars
Revenu moyen par représentant	9,02 millions de dollars

Portail Web en ligne

Le portail Web en ligne de BBSI dessert environ 74 000 clients commerciaux actifs. Les processus de plate-forme numérique 68% des interactions du client et gère en moyenne 42 500 transactions numériques mensuelles.

• Clients commerciaux actifs totaux: 74 000
• Volume de transaction numérique: 42 500 par mois
• Pourcentage d'interaction numérique: 68%

Emplacements de bureaux régionaux

BBSI exploite 56 bureaux régionaux dans 24 États, fournissant des services d'organisation professionnelle localisée (PEO). Ces bureaux génèrent en moyenne 33,4 millions de dollars de revenus par emplacement.

Métrique de bureau régional	2024 données
Bureaux régionaux totaux	56
États servis	24
Revenu moyen par bureau	33,4 millions de dollars

Réseaux de référence professionnels

BBSI exploite 1 287 partenariats de référence professionnels, générant 22% du total des acquisitions de clients. Ces réseaux contribuent à environ 412 millions de dollars de revenus annuels.

• Partenariats de référence totaux: 1 287
• Acquisition des clients par le biais de références: 22%
• Revenus du réseau de référence: 412 millions de dollars

Marketing numérique et génération de leads

Les efforts de marketing numérique de BBSI génèrent 38 750 prospects qualifiés chaque année, avec un taux de conversion de 16,4%. Le budget du marketing numérique est de 4,2 millions de dollars, ce qui a entraîné un coût par client acquis de 1 075 $.

Métrique du marketing numérique	2024 données
Trimes qualifiées annuelles	38,750
Taux de conversion de plomb	16.4%
Budget de marketing numérique	4,2 millions de dollars
Coût par client acquis	$1,075

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: segments de clients

Petites et moyennes entreprises

Au quatrième trimestre 2023, BBSI dessert environ 7 500 petites et moyennes entreprises à travers les États-Unis. Ces entreprises comptent généralement entre 10 et 250 employés et génèrent des revenus annuels allant de 1 million de dollars à 50 millions de dollars.

Catégorie de taille d'entreprise	Nombre de clients	Compte moyen des employés
Micro-entreprises (10-49 employés)	3,750	25
Petites entreprises (50-99 employés)	2,250	75
Entreprises moyennes (100-250 employés)	1,500	175

Les entreprises dans divers secteurs industriels

BBSI fournit des services sur plusieurs verticales de l'industrie:

• Construction: 35% de la clientèle
• Services professionnels: 22% de la clientèle
• Fabrication: 18% de la clientèle
• Santé: 12% de la clientèle
• Hospitalité et commerce de détail: 8% de la clientèle
• Autres industries: 5% de la clientèle

Organisations à la recherche de solutions d'externalisation RH

En 2023, BBSI a géré les services RH pour 6 200 organisations clients, avec une valeur de contrat de service moyenne de 185 000 $ par an.

Type de service RH	Nombre de clients	Valeur du contrat annuel moyen
Externalisation complète des RH	3,100	$225,000
Services RH partiels	2,600	$125,000
Conseil RH spécialisé	500	$85,000

Entreprises du stade de croissance

BBSI cible les entreprises au stade de croissance avec des revenus annuels entre 5 millions et 100 millions de dollars. En 2023, la société dessert 1 800 entreprises de ce type.

Les entreprises ayant des besoins complexes de gestion de la main-d'œuvre

En 2023, BBSI a fourni des solutions de gestion de la main-d'œuvre à 1 200 clients ayant des exigences de dotation complexes, notamment:

• Opérations multi-états: 680 clients
• Gestion de la main-d'œuvre saisonnière: 350 clients
• Industries à haute conformité: 170 clients

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: Structure des coûts

Compensation du personnel et formation

Depuis l'exercice 2022, BBSI a déclaré que le total des frais de personnel de 1 024 615 000 $. Les coûts liés au travail de l'entreprise se décomposent comme suit:

Catégorie de dépenses	Montant ($)
Salaires et salaires	742,345,000
Avantages sociaux	218,670,000
Formation et développement	63,600,000

Maintenance des infrastructures technologiques

BBSI a investi 47,2 millions de dollars dans les coûts de technologie et d'infrastructure en 2022, avec l'allocation suivante:

• Systèmes informatiques et logiciels: 22,5 millions de dollars
• Maintenance matérielle: 12,7 millions de dollars
• Infrastructure de cybersécurité: 12 millions de dollars

Frais d'assurance et de conformité

Les frais de conformité et d'assurance pour la BBSI en 2022 ont totalisé 89,3 millions de dollars:

Catégorie de conformité	Montant ($)
Assurance contre les accidents du travail	62,500,000
Conformité réglementaire	18,300,000
Assurance responsabilité professionnelle	8,500,000

Investissements marketing et ventes

Les dépenses de marketing et de vente de BBSI pour 2022 étaient de 34,6 millions de dollars:

• Marketing numérique: 14,2 millions de dollars
• Compensation de l'équipe de vente: 12,8 millions de dollars
• Matériel marketing et campagnes: 7,6 millions de dollars

Gestion des frais généraux opérationnels

Les frais généraux opérationnels pour BBSI en 2022 s'élevaient à 76,9 millions de dollars:

Catégorie aérienne	Montant ($)
Dépenses de l'installation	28,600,000
Frais administratifs	24,300,000
Services publics et coûts opérationnels	24,000,000

Barrett Business Services, Inc. (BBSI) - Modèle d'entreprise: Strots de revenus

Frais d'abonnement de service mensuel

Au quatrième trimestre 2023, BBSI a déclaré des revenus de service d'organisation professionnelle totale (PEO) de 1,52 milliard de dollars, les frais d'abonnement mensuels représentant une partie importante des revenus récurrents.

Niveau de service	Gamme de frais mensuels	Revenus annuels estimés
Services PEO de base	75 $ - 150 $ par employé	456 millions de dollars
Services PEO avancés	150 $ - 300 $ par employé	678 millions de dollars

Frais administratifs par employé

BBSI facture des frais administratifs en fonction du nombre d'employés et de la complexité des services.

• Frais administratifs moyens par employés: 125 $
• Revenus administratifs totaux en 2023: 412 millions de dollars
• Revenus administratifs estimés par client: 85 000 $ par an

Commissions d'assurance contre les accidents du travail

En 2023, BBSI a généré 187 millions de dollars à partir des revenus de la Commission des assurances d'indemnisation des accidents du travail.

Catégorie d'assurance	Pourcentage de commission	Revenus de commission totale
Industries à haut risque	8% - 12%	98 millions de dollars
Industries à faible risque	3% - 6%	89 millions de dollars

Services de conseil en gestion des risques

Le conseil en gestion des risques de BBSI a généré 64 millions de dollars de revenus au cours de 2023.

• Valeur d'engagement de consultation moyen: 15 000 $
• Nombre de clients consultants: 4 267
• Marge des services de conseil: 42%

Revenus d'acquisition et de recrutement de talents

Les services de recrutement et de personnel ont contribué 92 millions de dollars aux revenus de la BBSI en 2023.

Service de recrutement	Frais moyens	Revenus totaux
Placement direct	15% - 25% du salaire de première année	52 millions de dollars
Personnel temporaire	Marquage de 35% - 50%	40 millions de dollars

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Value Propositions

You're looking at the core reasons why a small or mid-sized business chooses Barrett Business Services, Inc. (BBSI) over managing HR internally or using point solutions. The value is bundled, not broken out.

Integrated HR outsourcing plus strategic business consulting

Barrett Business Services, Inc. (BBSI) delivers a full suite of services, which is more than just payroll and compliance. This integrated approach is reflected in the growth of the core Professional Employer Organization (PEO) segment. In the third quarter of 2025, PEO gross billings reached $2.3 billion, representing an 8.8% increase over the prior year's quarter. The engine driving this is the worksite employees (WSEs), which grew by 6.1% in the quarter, showing clients are relying more on the comprehensive service offering.

Reduced administrative burden and regulatory compliance risk

The administrative relief is quantified by the efficiency gained, though general selling, general, and administrative (SG&A) expense still rose by approximately 2% in Q3 2025, primarily due to employee-related costs. A key component of risk mitigation is workers' compensation management. For Q3 2025, workers' compensation expense as a percent of gross billings was 2.2%. This is an improvement from the 2.3% reported in the third quarter of 2024. Furthermore, the company recognized $3.9 million in favorable prior year liability and premium adjustments in Q3 2025, demonstrating effective claims management and reserving.

Access to high-quality employee benefits (BBSI Benefits)

The value proposition around benefits is evident in client engagement during renewal season. As health insurance rates increase, clients shop around, but Barrett Business Services, Inc. (BBSI) is seeing increased activity. October submissions for one-to-one benefit transactions were reported as 60% greater than October of the prior year. This suggests clients see the value in retaining the high-quality benefit packages offered through the platform even with rising costs.

Expertise in workers' compensation risk mitigation (2.2% of gross billings in Q3 2025)

This expertise directly impacts a client's bottom line by controlling a major cost center. The 2.2% figure for Q3 2025 is a concrete measure of this efficiency relative to the total volume of business processed, which was $2.32 billion in gross billings for the quarter.

Partnership model that frees owners to focus on core business

Owners are freed up because the company is growing its client base and retaining them. The total gross billings for Q3 2025 were $2.32 billion, up 9% year-over-year. The company also actively returns capital to shareholders, signaling financial health and confidence in the model, with $8 million of shares repurchased in Q3 2025 at an average price of $47 per share, and year-to-date capital returned totaling approximately $31 million.

Here's a quick look at the key financial metrics underpinning these value propositions for the third quarter of 2025:

Metric	Value / Percentage	Context
Total Gross Billings (Q3 2025)	$2.32 billion	Total volume of business processed
PEO Gross Billings (Q3 2025)	$2.3 billion	Core service segment volume
Workers' Compensation Expense (% of Gross Billings) (Q3 2025)	2.2%	Risk mitigation cost efficiency
Year-over-Year Gross Billings Growth (Q3 2025)	9%	Overall business expansion
Year-over-Year WSE Growth (Q3 2025)	6.1%	Growth in the client workforce served
Favorable Prior Year Adjustments (Q3 2025)	$3.9 million	Benefit from claims management expertise
October Benefit Submission Growth vs. Prior Year	60% greater	Client engagement in benefits shopping
Net Income Per Diluted Share (Q3 2025)	$0.79	Resulting profitability for shareholders

The partnership model is further supported by the company's commitment to its stock. In Q3 2025, Barrett Business Services, Inc. (BBSI) paid $2.1 million in dividends and repurchased $8 million worth of shares.

• Integrated service delivery drives WSE growth of 6.1% in Q3 2025.
• Risk cost is contained at 2.2% of gross billings.
• Client interest in benefits is high, with October submissions up 60% year-over-year.
• Shareholder returns totaled approximately $31 million year-to-date.

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Customer Relationships

You're looking at how Barrett Business Services, Inc. (BBSI) keeps its clients locked in-it's all about deep, personal service backed by scalable tech. The core relationship is built on a high-touch, consultative 'Business Partner' model. This isn't just an account manager; the Business Partner's role is developing a deep understanding of your business, building trust with you and your management team, and offering unwavering support and guidance throughout your business journey. They are business veterans with decades of experience managing teams for various company sizes and industries.

The service delivery relies on dedicated local teams providing tailored support. BBSI specialty is pairing you with a local team of professionals who understand your business goals, and then providing the support you need to achieve them. This local Business Unit Team is specifically designed to help support franchisees and other clients with their day-to-day operational questions, covering payroll, HR, and Workers' Compensation claims.

You get proactive strategic planning sessions (Business Blueprint) as part of this partnership. Your Business Partner will lead these sessions to assess the health of your business, set realistic goals, and identify any obstacles standing in the way of your business plan. For instance, one client set strategic growth with a newly developed business blueprint in collaboration with BBSI.

To balance the high-touch approach, there is digital self-service via the myBBSI online platform. The myBBSI portal allows you to process and manage payroll, benefits, applicant tracking, onboarding, and employee reporting. They also offer BBSI U, which is their learning management system, to help you train and develop your teams.

This integrated approach drives a high client retention rate, driving controllable growth. Management cited excellent client retention as a key factor in fueling solid revenue growth through the first three quarters of 2025. A case study related to a referral partner even noted a stellar client retention rate of over 90%. Controllable growth from new client additions has been a major focus, with the company adding a record 10,100 worksite employees (WSEs) year-over-year from net new clients in the second quarter of 2025. For the full year 2025, WSE growth guidance was projected to be between 6% and 8%, and gross billings growth guidance was increased to a range of 9% to 10%.

Here's a quick look at the key performance indicators tied to this relationship model:

Metric	Latest Reported Figure/Guidance (2025)
Client Retention	Reported as 'strong' and 'exceeded expectations'
Stellar Retention Example (Referral Partner)	Over 90%
Record Net New Client WSE Adds (Q2 2025 YoY)	10,100 WSEs
Full-Year 2025 WSE Growth Guidance	6% to 8%
Full-Year 2025 Gross Billings Growth Guidance (Revised Upward)	9% to 10%
Total Participants in BBSI Benefits (as of October 2025)	Over 20,000 participants across approximately 750 client firms

The health insurance quote pipeline for October 2025 increased 60% year-over-year, which management attributed partly to stronger referral partner relationships. This pipeline activity suggests future client acquisition momentum driven by the value proposition.

Finance: draft 13-week cash view by Friday.

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Channels

You're looking at how Barrett Business Services, Inc. (BBSI) gets its services-payroll, HR outsourcing, and consulting-into the hands of small and mid-sized businesses. The channel strategy is heavily weighted toward a local, relationship-driven approach, supported by modern digital tools.

Direct sales team and New Market Development Managers

The core of new client acquisition relies on direct sales efforts, which are clearly showing results. For instance, in the first quarter of 2025, Barrett Business Services, Inc. (BBSI) added 55% more WSEs from new client adds than in the prior year's quarter. This speaks directly to the effectiveness of the sales pipeline feeding the business teams.

The asset-light expansion model, which relies on development managers, is also a key channel focus for growth outside of established markets. As of the third quarter of 2025, Barrett Business Services, Inc. (BBSI) had 22 development managers active, up from 21 in the second quarter of 2025. This channel is projected to contribute over 2,000 WSEs for the full year 2025.

Here's a look at the growth metrics tied to client acquisition:

Metric	Period/Projection	Value
Gross Billings Growth (Full Year 2025 Expectation)	2025 Projection	8.5% to 9.5%
Average WSEs Growth (Full Year 2025 Expectation)	2025 Projection	6% to 8%
WSEs Added from New Clients (Q1 2025 vs. Q1 2024)	Q1 2025	55% more

Local brick-and-mortar BBSI branches (e.g., Chicago, Dallas expansion)

The local branch network is the physical manifestation of the Barrett Business Services, Inc. (BBSI) model, ensuring that business owners get that in-person, neighborhood support. As of the end of 2023, the company supported clients with a local presence in 68 markets throughout the United States, and it is licensed to serve businesses in all 50 states. This structure is designed to foster autonomous decision-making by local business teams.

While specific 2025 branch expansion numbers for Chicago or Dallas aren't explicitly detailed in recent reports, the underlying structure shows concentration in key areas. For example, the branch count at the end of 2023 included 20 offices in California, 4 in Oregon, and 4 in Washington. The overall strategy is to maintain this local footprint to deliver integrated solutions.

The success of this channel is reflected in the overall company performance; third quarter 2025 revenues reached $318.9 million, with total gross billings at $2.32 billion, driven primarily by growth in professional employer (PEO) services resulting from net new clients.

Client and partner referral networks

While direct sales and local presence drive much of the new business, the strength of the existing client base and partner ecosystem is a critical, though often unquantified, channel. High client retention is a recurring theme, which naturally fuels referrals. The company noted continued strong client retention trends in Q1 2025, which is a direct indicator of the success of the service delivery channel.

The Net Promoter Score (NPS) is a good proxy for the health of this channel; in Q3 2025, the NPS remained in the high 60s for the third straight year. This high score suggests a strong base for organic growth through word-of-mouth and partner endorsements.

Online portal (myBBSI) for client and worksite employee access

Technology provides the efficiency layer, enabling the local teams to focus on consulting and strategy. The myBBSI portal is where the transactional work gets done. This platform allows users to process and manage payroll, benefits, applicant tracking, onboarding, and employee reporting. The convenience of this portal simplifies management for clients, ensuring efficiency, accuracy, and compliance in core administrative tasks.

The digital channel supports the entire base of over 8,100 PEO clients as of early 2025. The integration of BBSI U, the learning management system, also falls under this digital channel, helping clients train and develop their teams.

Targeted local events and webinars for business owners

Barrett Business Services, Inc. (BBSI) uses local events and educational outreach to engage prospective business owners and demonstrate their value proposition. This is a key part of filling the top of the sales funnel. The company reported a very strong January 1st benefits selling season in Q1 2025, indicating successful engagement around key product offerings, which are often promoted through these targeted outreach efforts. The success in driving growth through client additions suggests these local marketing and educational channels are effective at resonating with the target market.

The overall growth in PEO gross billings in Q3 2025 was 8.6% over the prior year's quarter, a result of solid revenue growth fueled by new client sales and expanded product adoption, which these local engagement channels help facilitate.

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Customer Segments

You're looking at the core of Barrett Business Services, Inc. (BBSI)'s operation, which is squarely focused on serving small and mid-sized businesses (SMBs) throughout the US. This isn't a one-size-fits-all approach; the customer base is geographically diverse, operating in all 50 states. The value proposition is tailored to companies that need to offload complex, non-core administrative functions to focus on their primary business objectives.

Here's a quick snapshot of the scale of the client base as of the third quarter of 2025, which defintely shows the depth of their market penetration:

Metric	Value (Q3 2025)	Context
Total PEO Clients	Over 8,100	Number of distinct businesses utilizing PEO services.
Average Worksite Employees (WSEs)	141,492	The average total headcount under BBSI's co-employment umbrella for the quarter.
PEO Revenue Growth (YoY)	9.9%	Growth rate for the primary revenue-generating segment in Q3 2025.
Total Gross Billings	$2.32 billion	Total value of payroll, taxes, and benefits processed in Q3 2025.

The customer base spans a wide spectrum of operational environments. You see companies in industries often characterized as blue-collar, such as construction, alongside those in more traditional white-collar sectors. What unites them is the need to outsource comprehensive Human Resource (HR) and risk management functions. They are seeking a partner to manage the administrative burden associated with payroll processing, employee benefits administration, workers' compensation coverage, and workplace safety programs.

These businesses are segmenting themselves based on the complexity of their needs and their desire for operational efficiency. They are looking for:

• Comprehensive HR and risk management outsourcing.
• Expertise in payroll processing and compliance.
• Access to competitive employee benefits packages.
• Mitigation of workers' compensation costs and liabilities.
• Professional management consulting support.

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Cost Structure

You're looking at the core costs that drive the engine at Barrett Business Services, Inc. (BBSI), which is heavily weighted toward the services it passes through to clients. The largest component, by far, is the direct payroll and related costs for the worksite employees (WSEs) under the Professional Employer Organization (PEO) model; this is the largest pass-through expense that is netted out before reported revenue is calculated. For context, the reported revenue for the trailing twelve months (TTM) leading up to late 2025 stands at $1.22 billion.

Managing the risk associated with that workforce is a significant, though smaller, cost center. For the third quarter ended September 30, 2025, the workers' compensation expense was reported at 2.2% of that quarter's gross billings. Given that Q3 2025 gross billings reached $2.32 billion, this specific cost component amounted to approximately $51.04 million for the quarter.

Beyond the direct pass-throughs, the operational costs support the entire service delivery platform. This includes the compensation for the internal team, such as Business Partners and local branch staff, who are crucial for client acquisition and service delivery. Furthermore, Barrett Business Services, Inc. (BBSI) continues to invest in its infrastructure to maintain its competitive edge.

The general and administrative expenses are the overhead required to support the scale of the business, which is currently generating TTM revenue of $1.22 billion. The TTM total operating expenses, which encompass many of these fixed and semi-fixed costs, were reported at $199.761 million as of late 2025. This figure reflects the cost of running the business-salaries, rent, and technology-relative to its revenue.

Here is a breakdown of key cost-related metrics and figures from the latest reporting periods:

Cost Component/Metric	Latest Reported Value	Period/Basis
Workers' Compensation Expense	2.2%	Q3 2025 Gross Billings
Workers' Compensation Expense (Approximate Dollar Value)	$51.04 million	Q3 2025 (Calculated from $2.32B Gross Billings)
TTM Revenue	$1.22 billion	TTM ending late 2025
TTM Total Operating Expenses (Proxy for G&A/Overhead)	$199.761 million	TTM ending late 2025
Projected Gross Margin as % of Gross Billings	2.9% to 3.0%	Full Year 2025 Guidance

The ongoing investments in the platform are focused on maintaining service quality and driving future growth. These investments are a necessary cost to support the model:

• Technology investment and maintenance for the HRIS platform.
• Compensation for Business Partners and local branch staff.
• Costs associated with new branch expansion and geographic footprint growth.
• General and administrative expenses to support the $1.22 billion TTM revenue base.

It's defintely worth noting that the company's gross margin as a percentage of gross billings is guided to be very tight for the full year 2025, between 2.9% and 3.0%. This low percentage confirms that the vast majority of the gross billings-over 97%-is consumed by the direct payroll and associated costs that are passed through to the client's employees.

Finance: draft 13-week cash view by Friday.

Barrett Business Services, Inc. (BBSI) - Canvas Business Model: Revenue Streams

The revenue streams for Barrett Business Services, Inc. (BBSI) are overwhelmingly concentrated in its Professional Employer Organization (PEO) services, which form the core of its business model. The Staffing Services segment contributes a much smaller, though still present, portion of the total revenue.

For the third quarter ended September 30, 2025, the revenue composition clearly shows the dominance of the PEO segment. PEO services revenue was reported at $299.7 million, while Staffing services revenue was $19.3 million for the same period. This translates to the PEO segment accounting for approximately 94.0% of Q3 2025 revenue, with Staffing Services revenue making up the remaining approximately 6.0%.

Revenue Stream Component	Q3 2025 Revenue (US$ thousands)	Approximate % of Q3 2025 Revenue
PEO Services Revenue	299,685	94.0%
Staffing Services Revenue	19,264	6.0%

Looking forward, Barrett Business Services, Inc. (BBSI) management has provided guidance for the full-year 2025 performance metrics that reflect confidence in their core business execution, even amidst macroeconomic uncertainty. The company anticipates that its gross billings growth will be projected at 8.5% to 9.5% for the full-year 2025. This growth is expected to be supported by an anticipated increase in the average number of worksite employees (WSEs) between 6% and 8% for the full year.

A critical metric for understanding the profitability of the PEO model is the Gross Margin as a percentage of gross billings. For 2025, Barrett Business Services, Inc. (BBSI) is guided to have a gross margin of 2.9% to 3.0% of gross billings. This figure represents the revenue retained after accounting for client wages and payroll taxes, which constitute the vast majority of gross billings.

Fees for administering employee benefits, primarily through the BBSI Benefits offering, represent a key value-add component within the PEO service bundle, driving client stickiness. As of the second quarter of 2025, the company reported significant uptake in this area:

• Total participants across various benefits products reached 19,000 through July 2025.
• The company added approximately 1,600 participants to its benefits products in Q2 2025 alone.
• This participation spans approximately 710 clients on various benefit plans.