LendingClub Corporation (LC): Business Model Canvas [Jan-2025 Mise à jour]

Dans le monde dynamique des prêts numériques, LendingClub Corporation a révolutionné la façon dont les particuliers et les entreprises accèdent aux solutions financières, transformant les paradigmes bancaires traditionnels via sa plate-forme innovante entre pairs. En tirant parti de la technologie de pointe et d'un modèle commercial perturbateur, LendingClub a créé un écosystème unique qui relie les emprunteurs à la recherche de taux compétitifs avec des investisseurs à la recherche d'opportunités d'investissement alternatives, tout en rationalisant le processus de prêt avec une efficacité et une transparence sans précédent.

LendingClub Corporation (LC) - Modèle d'entreprise: partenariats clés

Banques et institutions financières pour l'origine du prêt

LendingClub s'associe à plusieurs institutions financières pour faciliter l'origine du prêt. Depuis 2024, Webbank reste le principal partenaire d'origine, permettant à la plate-forme d'émettre des prêts aux États-Unis.

Type de partenaire	Nombre de partenariats actifs	Volume de prêt
Webbank	1 (partenaire principal)	4,2 milliards de dollars de créations de prêts annuelles
Banques régionales	3-5 partenaires secondaires	750 millions de dollars d'origine supplémentaire

Détails du partenariat Webbank

Webbank est l'institution financière critique pour le modèle d'émission de prêt de LendingClub.

• Partenariat établi depuis 2006
• Permet les origines des prêts à l'échelle nationale
• Fournit une infrastructure de conformité réglementaire

Plateformes technologiques pour l'infrastructure de prêt numérique

Partenaire technologique	Service fourni	Investissement annuel
AWS (Amazon Web Services)	Infrastructure cloud	12,5 millions de dollars
Plaid	Intégration de données financières	3,2 millions de dollars

Crédit des bureaux pour l'évaluation des risques de l'emprunteur

LendingClub utilise plusieurs bureaux de crédit pour une évaluation complète des risques.

• Expérien
• Transunion
• Equifax

Écosystème de partenariat des investisseurs

Catégorie d'investisseurs	Volume total d'investissement	Investissement moyen
Investisseurs institutionnels	2,1 milliards de dollars	5 millions de dollars par investisseur
Investisseurs de détail	650 millions de dollars	25 000 $ par investisseur

LendingClub Corporation (LC) - Modèle d'entreprise: activités clés

Gestion de la plate-forme de prêt de peer-to-peer en ligne

LendingClub a géré un marché numérique avec 4,1 milliards de dollars de créations de prêts totales pour 2023. Les volumes de transaction de plate-forme ont atteint environ 619 000 prêts traités au cours de l'exercice.

Métrique de la plate-forme	Valeur 2023
Originations totales du prêt	4,1 milliards de dollars
Prêts totaux traités	619,000
Taille moyenne du prêt	$6,621

Évaluation et souscription des risques de crédit

LendingClub utilise des algorithmes d'évaluation des risques sophistiqués qui traitent plus de 1,5 million de demandes de prêt par an avec un taux d'acceptation de 10,5%.

• Modèle de notation de crédit propriétaire
• Évaluation des risques d'apprentissage automatique
• Traitement des applications en temps réel

Origination et entretien du prêt

En 2023, LendingClub a créé 4,1 milliards de dollars de prêts avec un taux d'intérêt moyen de 15,78% entre les segments de prêt personnel et commercial.

Métrique de service de prêt	Performance de 2023
Les prêts totaux ont été originaires	4,1 milliards de dollars
Taux d'intérêt moyen	15.78%
Taux par défaut du prêt	3.9%

Développement et maintenance de la technologie numérique

LendingClub a investi 87,3 millions de dollars dans les frais de technologie et de développement au cours de 2023, ce qui représente 25,6% du total des dépenses d'exploitation.

• Gestion des infrastructures cloud
• Amélioration de la cybersécurité
• Raffinement du modèle d'apprentissage automatique

Stratégies d'acquisition et de rétention des clients

LendingClub a acquis 619 000 nouveaux clients en 2023, avec un taux de rétention de clientèle de 68% et une valeur à vie moyenne de 1 275 $.

Métrique d'acquisition du client	Valeur 2023
Nouveaux clients	619,000
Taux de rétention de la clientèle	68%
Valeur à vie du client	$1,275

LendingClub Corporation (LC) - Modèle d'entreprise: Ressources clés

Algorithmes avancés de notation de crédit propriétaire

LendingClub utilise un modèle de notation de crédit sophistiqué qui analyse plus de 150 points de données par demande de prêt. Au quatrième trimestre 2023, l'algorithme de la plate-forme traite environ 250 000 demandes de prêt mensuellement.

Métrique de notation du crédit	Données de performance
Points de données totaux analysés	150+ par application
Demandes de prêt mensuelles traitées	250,000
Précision de prédiction par défaut	92.3%

Plateforme de technologie de prêt numérique

L'infrastructure numérique de LendingClub prend en charge un écosystème de prêt en ligne robuste avec les capacités technologiques suivantes:

• Infrastructure basée sur le cloud avec une disponibilité de 99,99%
• Traitement d'origine du prêt en temps réel
• Système de souscription automatisé
• Cryptage de transaction sécurisé

Grand réseau d'investisseurs enregistrés

Catégorie d'investisseurs	Nombre de participants
Investisseurs de détail	425,000
Investisseurs institutionnels	87
Capital d'investissement total	16,2 milliards de dollars

Capacités d'analyse de données robustes

LendingClub traite et analyse les données financières étendues avec des technologies avancées d'apprentissage automatique.

Métrique d'analyse des données	Spécification
Vitesse de traitement des données	1,2 million de transactions par heure
Modèles d'apprentissage automatique	37 modèles prédictifs actifs
Données historiques analysées	Plus de 4,5 millions de prêts depuis 2007

Infrastructure de conformité réglementaire

LendingClub maintient un cadre de conformité complet dans plusieurs domaines réglementaires.

• Plateforme enregistrée SEC
• Gestion des risques conforme à la FDIC
• Système de surveillance de la conformité 24/7
• Compliance annuelle de l'audit réglementaire

Métrique de conformité	Statut
Violations réglementaires	0 au cours des 3 dernières années
Personnel de conformité	87 professionnels à temps plein
Budget de conformité annuel	12,4 millions de dollars

LendingClub Corporation (LC) - Modèle d'entreprise: propositions de valeur

Réduire les taux d'intérêt par rapport aux banques traditionnelles

Au quatrième trimestre 2023, LendingClub a offert des taux d'intérêt de prêt personnel allant de 8,98% à 35,89% APR. Le taux moyen de prêt personnel était de 16,23%, par rapport au taux d'intérêt moyen de la carte de crédit moyenne de 22,75%.

Type de prêt	APR minimum	APR maximum	APR moyen
Prêts personnels	8.98%	35.89%	16.23%
Comparaison des cartes de crédit	N / A	N / A	22.75%

Processus de demande de prêt en ligne rapide et pratique

La plate-forme numérique de LendingClub fournit un processus d'application rationalisé avec les mesures clés suivantes:

• Temps de demande de prêt moyen: 7 minutes
• Taux d'approbation en ligne: 65,4%
• Achèvement du processus de vérification numérique: moins de 24 heures

Opportunités d'investissement alternatives pour les investisseurs individuels

Au 31 décembre 2023, la plate-forme d'investissement de LendingClub a démontré les caractéristiques suivantes:

Métrique d'investissement	Valeur
Notes totales émises	16,2 milliards de dollars
Rendement moyen des investisseurs	5.9%
Investissement minimum	$25

Options de prêts personnels et commerciaux flexibles

LendingClub propose divers produits de prêt avec des caractéristiques spécifiques:

• Montants de prêt personnel: 1 000 $ à 40 000 $
• Montants de prêt commercial: 5 000 $ à 400 000 $
• Plages de durée de prêt: 36 à 60 mois

Écosystème de prêt transparent avec des taux compétitifs

Métriques de transparence pour la plate-forme de prêt de LendingClub en 2023:

Métrique de transparence	Valeur
Volume de création de prêt	4,2 milliards de dollars
Temps de financement moyen des prêts	7 jours ouvrables
Gamme de scores de crédit de l'emprunteur	600-720

LendingClub Corporation (LC) - Modèle d'entreprise: relations avec les clients

Plateforme en ligne en libre-service

La plate-forme en ligne de LendingClub dessert 4,4 millions d'utilisateurs enregistrés au quatrième trimestre 2023. La plate-forme traitée de 15,2 milliards de dollars de créations de prêts totales en 2023. Les protocoles d'authentification et de sécurité des utilisateurs incluent l'authentification multi-facteurs utilisées par 98,7% des utilisateurs actifs.

Métrique de la plate-forme	2023 données
Total des utilisateurs enregistrés	4,4 millions
Originations totales du prêt	15,2 milliards de dollars
Utilisation d'authentification multi-facteurs	98.7%

Systèmes de support client automatisé

LendingClub utilise le support client axé sur l'IA avec un temps de réponse moyen de 12 minutes. Le système automatisé gère 76% des demandes initiales des clients sans intervention humaine.

• Couverture d'assistance AI: 76% des demandes initiales
• Temps de réponse moyen: 12 minutes
• Canaux de support: Web, application mobile, e-mail

Recommandations de prêts personnalisés

La plate-forme utilise des algorithmes d'apprentissage automatique pour générer des recommandations de prêt personnalisées. 82% des utilisateurs reçoivent des offres de prêt personnalisées dans les 3 minutes suivant l'application. Le taux de précision de recommandation s'élève à 89% en fonction des mesures d'acceptation des utilisateurs.

Outils de gestion des comptes numériques

Les outils numériques de LendingClub permettent à 93% des utilisateurs de gérer les comptes complètement en ligne. L'utilisation des applications mobiles représente 67% des interactions totales de compte en 2023.

Métrique de gestion numérique	Pourcentage
Les utilisateurs gérant des comptes en ligne	93%
Interactions de compte d'application mobile	67%

Canaux de communication réguliers

La fréquence de communication comprend des relevés de compte mensuels, des mises à jour hebdomadaires sur les performances du prêt et des notifications mobiles en temps réel. Les taux d'ouverture des e-mails en moyenne 62%, avec un engagement de notification push à 54%.

• Instructions de compte mensuel
• Mises à jour de la performance des prêts hebdomadaires
• Notifications mobiles en temps réel
• Taux d'ouverture par e-mail: 62%
• Engagement de notification push: 54%

LendingClub Corporation (LC) - Modèle d'entreprise: canaux

Site Web de l'entreprise

Le canal en ligne principal de LendingClub est LendingClub.com, qui a traité 4,7 milliards de dollars de prêts personnels en 2023. Le site Web prend en charge les demandes de prêt, la gestion des comptes et les interactions des investisseurs.

Métrique du site Web	2023 données
Visiteurs mensuels du site Web	1,2 million
Taux d'achèvement de la demande de prêt en ligne	38%

Application mobile

L'application mobile de LendingClub disponible sur les supports de plates-formes iOS et Android:

• Demandes de prêt
• Gestion des comptes
• Traitement des paiements

Statistique de l'application mobile	2023 données
Téléchargements d'applications mobiles	750,000
Applications de prêt mobile	42% du total des applications

Marchés financiers en ligne

LendingClub s'intègre à plusieurs plateformes financières en ligne pour étendre les canaux de distribution de prêt.

Partenaire de marché	2023 Volume de prêt
Nerdwallet	310 millions de dollars
Karma de crédit	275 millions de dollars

Plateformes de marketing numérique

LendingClub utilise le marketing numérique ciblé sur plusieurs canaux.

Canal de marketing	2023 dépenses	Taux de conversion
Publicités Google	12,5 millions de dollars	2.7%
Publicités Facebook	8,3 millions de dollars	2.1%

Email direct et communication numérique

LendingClub utilise le marketing par e-mail ciblé pour l'acquisition et la rétention des clients.

Email Marketing Metric	2023 données
Campagnes par e-mail mensuelles	18
Taux d'ouverture par e-mail	22.5%
Taux de conversion par e-mail	3.6%

LendingClub Corporation (LC) - Modèle d'entreprise: segments de clientèle

Emprunteurs individuels dignes

LendingClub cible les emprunteurs individuels avec des scores de crédit généralement entre 660 et 720. Au quatrième trimestre 2023, la plate-forme a rapporté:

Plage de cotes de crédit	Montant moyen du prêt	Taux de pourcentage annuel (APR)
660-700	$16,548	13.45%
700-740	$19,237	11.82%

Propriétaires de petites entreprises

LendingClub fournit des offres de prêts commerciaux avec des paramètres spécifiques:

• Montants de prêt allant de 5 000 $ à 500 000 $
• Taille moyenne des prêts commerciaux: 42 000 $
• Terme de prêt commercial typique: 1 à 5 ans

Demandeurs de consolidation de dettes

Statistiques clés pour les clients de consolidation de la dette:

Métrique	Valeur
Pourcentage de prêts pour la consolidation de la dette	68.3%
Prêt de consolidation de la dette moyen	$22,346

Professionnels à revenu moyen

Déchange démographique pour les emprunteurs à revenu intermédiaire:

• Gamme de revenus annuelle: 50 000 $ - 125 000 $
• Âge moyen de l'emprunteur: 38 ans
• Revenu annuel médian: 84 300 $

Individus alternatifs d'esprit d'investissement

Caractéristiques du segment des investisseurs:

Type d'investisseur	Investissement moyen	Retour annuel
Investisseurs de détail	$18,750	5.7%
Investisseurs institutionnels	$1,250,000	7.2%

LendingClub Corporation (LC) - Modèle d'entreprise: Structure des coûts

Maintenance des infrastructures technologiques

Les coûts de maintenance des infrastructures technologiques de LendingClub pour 2023 étaient d'environ 42,7 millions de dollars. La répartition des dépenses liées à la technologie comprend:

Catégorie	Coût annuel
Services de cloud computing	18,5 millions de dollars
Systèmes de cybersécurité	7,2 millions de dollars
Licence de logiciel	6,3 millions de dollars
Maintenance matérielle	10,7 millions de dollars

Marketing et acquisition de clients

Les dépenses de marketing pour LendingClub en 2023 ont totalisé 53,4 millions de dollars, avec l'allocation suivante:

• Marketing numérique: 22,6 millions de dollars
• Publicité traditionnelle: 15,8 millions de dollars
• Programmes de référence: 9,2 millions de dollars
• Marketing de contenu: 5,8 millions de dollars

Opérations d'évaluation des risques de crédit

Les coûts d'évaluation des risques de crédit pour 2023 étaient de 36,9 millions de dollars, notamment:

Composant d'évaluation des risques	Coût annuel
Outils d'analyse de données	15,3 millions de dollars
Systèmes de notation du crédit	12,6 millions de dollars
Personnel de gestion des risques	9,0 millions de dollars

Frais de conformité réglementaire

Les coûts de conformité réglementaire pour LendingClub en 2023 s'élevaient à 28,5 millions de dollars, la ventilation suivante:

• Conseil juridique: 12,7 millions de dollars
• Logiciel de conformité: 8,3 millions de dollars
• Représentation réglementaire: 4,5 millions de dollars
• Audit et vérification: 3,0 millions de dollars

Développement et amélioration de la plate-forme

Les dépenses de développement des plateformes pour 2023 étaient de 47,2 millions de dollars, allouées comme suit:

Catégorie de développement	Coût annuel
Génie logiciel	24,6 millions de dollars
Conception de l'expérience utilisateur	9,8 millions de dollars
Innovation de produit	12,8 millions de dollars

LendingClub Corporation (LC) - Modèle d'entreprise: Strots de revenus

Frais d'origine des emprunteurs

LendingClub facture des frais de création allant de 3% à 6% du montant total du prêt. Pour l'exercice 2023, la société a déclaré des frais d'origine totaux de 146,3 millions de dollars.

Type de prêt	Gamme de frais de création	Pourcentage moyen de frais
Prêts personnels	3% - 6%	4.5%
Prêts aux petites entreprises	4% - 7%	5.5%

Frais de service de la gestion des prêts

LendingClub génère des frais de service d'environ 1% par an sur le solde du prêt en cours. En 2023, les frais de service ont totalisé 78,9 millions de dollars.

Revenu des intérêts des portefeuilles de prêts

Les revenus d'intérêts pour 2023 étaient de 719,2 millions de dollars, avec un taux d'intérêt moyen de 14,5% par rapport aux portefeuilles de prêts.

Catégorie de prêt	Taux d'intérêt moyen	Revenu total des intérêts
Prêts personnels	13.5%	512,6 millions de dollars
Prêts aux petites entreprises	15.8%	206,6 millions de dollars

Frais de transaction des investisseurs

LendingClub facture des frais d'investisseurs pour les transactions et la gestion du portefeuille. En 2023, les frais de transaction des investisseurs s'élevaient à 54,7 millions de dollars.

• Frais de plate-forme d'investissement: 0,5% - 1% par an
• Frais de transaction du marché secondaire: 0,25% par transaction

Commissions de trading du marché secondaire

Les commissions commerciales sur le marché secondaire ont généré 22,4 millions de dollars de revenus au cours de 2023, avec un taux moyen de commission de 0,35% par échange.

Segment de marché	Volume de trading	Revenus de commission
Métiers de prêts personnels	6,4 milliards de dollars	16,3 millions de dollars
Transactions de prêts aux petites entreprises	2,1 milliards de dollars	6,1 millions de dollars

LendingClub Corporation (LC) - Canvas Business Model: Value Propositions

For consumers, the value proposition centers on tangible financial relief and credit improvement. You can expect to save over 30% on average when consolidating high-interest credit card debt.

Furthermore, members who successfully manage their debt see a measurable impact on their credit profile, averaging a 48-point increase in their credit scores.

The core structural advantage is the hybrid model: LendingClub Corporation combines the agility of a fintech platform with the stability provided by its bank charter, which was cemented by the acquisition of Radius Bank. This structure allows the company to fund loans with its own low-cost deposits while simultaneously operating a capital-light marketplace for external capital.

For depositors, LendingClub Corporation offers competitive banking products. The LevelUp Savings account, as of December 5, 2025, offers an Annual Percentage Yield (APY) of up to 4.20%, provided you make at least $250 in monthly deposits; otherwise, the Standard Rate is 3.20% APY. This compares favorably to the national average savings account rate of 0.40% as of September 15, 2025.

Here is a quick comparison of the LevelUp Savings APYs as of late 2025:

Product/Tier	APY (as of 12/05/2025)	Requirement
LevelUp Savings (Top Rate)	4.20%	At least $250 in monthly deposits
LevelUp Savings (Standard Rate)	3.20%	Failing to meet monthly deposit requirement
National Average Savings Account	0.40%	As of 9/15/2025

The LevelUp Checking account adds utility by offering potential cash back rewards on debit card purchases and personal loan payments.

For institutional investors, LendingClub Corporation provides access to high-quality, diversified loan assets, increasingly structured for sale. The intent to grow marketplace activities is evident, with Loans Held for Sale increasing to $1.2 billion as of September 2025. This is attracting significant capital, including a Memorandum of Understanding (MOU) for BlackRock investment advisors to invest up to $1 billion through marketplace programs through 2026. The platform also successfully closed a rated Structured Certificates transaction for $100 million with a major insurance company in the first quarter of 2025.

The value proposition for investors is supported by strong credit performance, with Q3 2025 showing credit outperformance that was 37% better than the competitor set.

• Total lifetime originations surpassed $100 billion as of March 31, 2025.
• Q3 2025 Origination Volume reached $2.6 billion, up 37% year-over-year.
• Marketplace Revenue for Q3 2025 increased by 75% year-over-year.
• Net Income nearly tripled year-over-year in Q3 2025, reaching $44.3 million.

Finance: draft the Q4 2025 investor deck slide detailing the BlackRock MOU terms by end of week.

LendingClub Corporation (LC) - Canvas Business Model: Customer Relationships

You're looking at how LendingClub Corporation keeps its members engaged and satisfied in late 2025. It's all about a seamless digital experience backed by a growing suite of banking products.

The core relationship is built on an automated, self-service digital platform and mobile app. This digital-first approach means speed; for example, approved applications can be funded in under 24 hours based on data from June 30, 2025. Furthermore, over 85% of the loans they originate require no human intervention. The mobile experience is clearly working, as the app held a rating of 4.8 in the Apple app store as of June 30, 2025.

To deepen these relationships, LendingClub Corporation is aggressively building out a full-stack financial product ecosystem. This moves them beyond just transactional lending into a primary banking relationship for members. The LevelUp Checking account, launched in June 2025, is a key part of this, offering cash back for on-time loan payments and driving a 7x increase in account openings compared to the previous checking product. Also, the LevelUp Savings account, which started in August 2024, had attracted over 65,000 accounts totaling $2.8 billion in deposits by the third quarter of 2025. Honestly, the appetite for more services is there, with 83% of members indicating they want to do more with LendingClub Corporation.

This focus on the member experience translates directly into high satisfaction metrics. LendingClub Corporation reports a high customer satisfaction with a Net Promoter Score of 80, based on data as of June 30, 2025. This loyalty is evident in the borrower base, where personalized offers are driving an 88% repeat borrower rate.

For the institutional side, the relationship is decidedly high-touch for institutional investors managing loan portfolios. These partners are critical for the capital-light marketplace model. We see this in the major deals closed in 2025. For instance, LendingClub Corporation closed its first transaction utilizing its Fitch-rated Structured Certificates program with funds managed by BlackRock in the second quarter of 2025. Later, in the third quarter of 2025, they announced a Memorandum of Understanding (MOU) for funds managed by BlackRock to invest up to $1 billion through marketplace programs through 2026. Furthermore, they extended a funding partnership with Blue Owl for structured certificates totaling up to $3.4 billion over two years in Q2 2025.

Here's a quick look at the key relationship metrics and institutional activity:

Metric Category	Specific Data Point	Value/Amount	Date/Context
Customer Satisfaction	Net Promoter Score (NPS)	80	As of June 30, 2025
Customer Loyalty	Repeat Borrower Rate	88%	Driven by personalized offers
Digital Experience	Mobile App Rating (Apple App Store)	4.8	As of June 30, 2025
Digital Efficiency	Loans Requiring No Human Intervention	Over 85%	Based on internal data
Ecosystem Engagement	Members Wanting More Products	83%
Ecosystem Product Growth	LevelUp Savings Account Deposits	$2.8 billion	As of Q3 2025
Institutional Partnership	BlackRock Investment MOU	Up to $1 billion	Through 2026
Institutional Partnership	Blue Owl Funding Extension	Up to $3.4 billion	Over two years (Announced Q2 2025)

The expansion into new banking products is clearly designed to increase the lifetime value of each member. You can see the focus on cross-selling through the success of the LevelUp products.

• LevelUp Checking drove 7x increase in account openings vs. prior checking product.
• LevelUp Savings reached over 65,000 accounts by Q3 2025.
• The forthcoming DebtIQ platform will deepen relationships with debt management tools.

Finance: draft 13-week cash view by Friday.

LendingClub Corporation (LC) - Canvas Business Model: Channels

You're looking at how LendingClub Corporation gets its products-loans and banking services-into the hands of its members and capital to its investors. It's a digital-first approach, relying heavily on owned platforms and strategic partnerships to drive volume. Here's the breakdown of those distribution arteries as of late 2025.

LendingClub's Proprietary Website and Digital Platform

The core of LendingClub Corporation's distribution is its own digital real estate. This is where the majority of the direct-to-consumer journey starts and ends for loan applications and banking product management. The platform's success is evident in the Q3 2025 originations, which hit $2.62 billion, marking the highest quarterly level in three years. This volume is supported by a loyal and growing member base, which stands at over 5+ million members. The company is clearly focused on driving volume through its owned channels, as evidenced by the 37% year-over-year growth in originations in Q3 2025.

Mobile Application (Rated 4.8 in the Apple app store)

The mobile application serves as a critical touchpoint, especially for existing members managing their relationship with LendingClub Bank. The app maintains a strong user perception, holding a rating of 4.8 in the Apple app store. This digital experience is being enhanced by new product integration; for example, the LevelUp Checking product drove a 7x increase in account openings compared to the prior checking product. This shows the mobile channel is key for cross-selling banking products to the existing loan customer base.

Direct-to-Consumer Digital Marketing and Online Advertising

LendingClub Corporation fuels its direct pipeline through targeted digital marketing. This spend is directly tied to loan origination growth, which management noted was supported by scaling paid marketing channels. For Q3 2025, the marketing expense as a percentage of loan originations was 1.55%. This efficiency is important because the company is balancing investment in these channels with maintaining a strong efficiency ratio, which stood at 61% in Q3 2025. The overall strategy is to capture more of the consumer credit market, which CEO Scott Sanborn noted is driven by strong demand from consumers.

Institutional Sales Team for Loan Marketplace Investors

The marketplace channel is a capital-light growth engine for LendingClub Corporation, relying on institutional investors to buy the loans originated on the platform. Marketplace revenue, which includes loan sale volume and pricing, saw a 75% year-over-year increase in Q3 2025, reaching $108 million. This channel is supported by significant institutional commitments. For instance, the company secured a Memorandum of Understanding (MOU) that will see funds managed by BlackRock invest up to $1 billion through LendingClub's marketplace programs by 2026. This institutional demand directly supports the $2.62 billion in Q3 2025 originations.

Here's a quick look at the revenue mix that these channels drive:

Revenue Component (Q3 2025)	Amount	Year-over-Year Growth
Total Net Revenue	$266.2 million	32%
Net Interest Income (Record High)	$158 million	N/A
Non-Interest Income (Marketplace Revenue)	$108 million	75%
Non-Interest Expense (Includes Marketing)	$163 million	19%

Embedded Finance via Wisetack's Contractor Merchant Network

LendingClub Corporation is actively expanding its reach through embedded finance, notably through its partnership with Wisetack, which focuses on home improvement financing. This channel leverages Wisetack's existing distribution network, which includes approximately 40,000 contractor merchants. The target market itself is substantial, representing a $500 billion industry ripe for innovation. This move allows LendingClub Corporation to access new loan origination flows outside of its traditional direct-to-consumer marketing efforts, effectively using a partner's established point-of-sale distribution.

The key distribution methods and their associated metrics are summarized below:

• Proprietary Platform Originations (Q3 2025): $2.62 billion
• Mobile App Rating (Apple App Store): 4.8
• LevelUp Checking Account Openings Growth: 7x increase
• Wisetack Contractor Network Size: 40,000 merchants
• Institutional Investor Commitment (BlackRock MOU): up to $1 billion
• Marketing Spend as % of Originations (Q3 2025): 1.55%

LendingClub Corporation (LC) - Canvas Business Model: Customer Segments

You're mapping out the core groups LendingClub Corporation serves, and the numbers show a clear focus on credit-stressed consumers and sophisticated capital providers. Here's the breakdown of the segments as of late 2025, grounded in the latest figures.

Consumers with high-interest revolving credit card debt (debt consolidation)

This group is defined by the high cost of their existing debt. The total addressable market in outstanding revolving consumer credit is a massive $1.3 trillion as of Q2 2025. Credit card interest rates hit 21.2% in May 2025. Honestly, the need is clear: a recent study showed nearly 47.3% of Americans carry some revolving credit card debt. Furthermore, a quarter of Americans are directing 20-40% of their paychecks just to service that debt. LendingClub Corporation offers an alternative, with average prime Personal Loans from LendingClub Bank being offered at an APR of 14.3% based on historical data from mid-2024, providing significant savings potential.

The 'motivated middle' consumer (higher credit tiers)

LendingClub Corporation specializes in unsecured personal loans for consumers in higher credit tiers. The company reports a 5 million strong member base as of Q3 2025, indicating broad reach within this demographic. While the overall unsecured personal loan originations grew 37% year-over-year in Q3 2025, the performance across tiers shows where the strength lies. For instance, originations among super prime consumers rose 1.2% year-over-year in Q3 2024. Delinquencies among subprime borrowers saw a notable improvement, falling 136 basis points year-over-year in early 2025 reports.

Institutional Investors (asset managers, insurance companies, banks)

This segment provides the capital that fuels the marketplace. LendingClub Corporation secured a Memorandum of Understanding with BlackRock for up to $1 billion in purchases through 2026. The demand from this group is reflected in the marketplace performance: marketplace revenue grew 75% in Q3 2025, and structured certificate sales totaled over $1 billion in that same quarter. On the equity side, institutional investors bought 37,618,009 shares over the last 24 months, representing transactions valued around $547.50M.

Depositors seeking high-yield savings and checking accounts

As a digital marketplace bank, LendingClub Corporation actively courts depositors. Total Deposits reached $9.4 billion by the end of Q3 2025, with 88% of those deposits being FDIC-insured. The LevelUp Savings account is a key draw, offering an Annual Percentage Yield (APY) of 4.20% if the customer makes $250+ in monthly deposits; otherwise, the rate drops to 3.20%. The LevelUp Savings balances approached $3 billion in Q3 2025. The newer LevelUp Checking product is gaining traction, driving a 7x increase in account openings compared to the prior checking product in Q3 2025.

Homeowners seeking home improvement financing

While specific home improvement loan data isn't broken out separately in the latest reports, this category falls under the broader personal loan origination strength. Total loan originations for LendingClub Corporation hit $2.6 billion in Q3 2025, a 37% increase year-over-year. The company is capturing a larger share of the consumer credit market, noting they closed 50% more customers on average than the competition on a leading loan comparison site.

Here's a quick summary of key volumes related to the funding and borrowing side of the business:

Metric	Value (Late 2025 Data)	Period/Context
Total Loan Originations	$2.6 billion	Q3 2025
Total Deposits	$9.4 billion	Q3 2025
LevelUp Savings Balances	Approached $3 billion	Q3 2025
BlackRock Investment MOU	Up to $1 billion	Through 2026
Structured Certificate Sales	Over $1 billion	Q3 2025

The consumer base is actively managed for quality, as evidenced by the credit outperformance versus the competitor set, which was reported at +37% better performance in Q3 2025.

• Total Members: 5+ Million (Lifetime volume as of March 31, 2025)
• Lifetime Originations: Over $100 Billion (As of March 31, 2025)
• LevelUp Checking Account Openings Increase: 7x vs. prior product (Q3 2025)
• Net Charge-Off Ratio: 2.9% (Q3 2025)

Finance: draft 13-week cash view by Friday.

LendingClub Corporation (LC) - Canvas Business Model: Cost Structure

You're looking at the core expenses that drive LendingClub Corporation's operations as of late 2025. Honestly, for a fintech platform that's also a bank holding company, the cost structure is a blend of traditional banking overhead and modern tech spend. The biggest variable cost, which you absolutely must track, is credit risk itself.

The Provision for credit losses for the third quarter ended September 30, 2025, was reported at $46.3 million. This number reflects disciplined underwriting, but it's also partially driven by the day-1 provision for higher originations of loans retained on the balance sheet. This is a direct cost tied to the quality and volume of loans originated.

To get a clearer picture of the operating costs-the non-credit related spend-we can look at the Pre-Provision Net Revenue (PPNR) from Q3 2025. Total net revenue was $266.2 million, and PPNR was $103.5 million. This means the aggregate Non-Interest Expense-which covers technology, marketing, and G&A-was approximately $162.7 million for that quarter ($266.2 million minus $103.5 million). That's the bucket where the other major structural costs live.

LendingClub Corporation is clearly focused on efficiency; the efficiency ratio improved to 61% in Q3 2025, down from 68% in the prior year, showing operating leverage is kicking in. This improvement suggests the growth in revenue is outpacing the growth in these underlying operating costs.

Here's a quick look at the key cost components based on the latest available figures and context:

Cost Component	Q3 2025 Financial Amount (Millions USD)	Context/Driver
Provision for Credit Losses	$46.3	Direct cost of loan portfolio risk.
Aggregate Non-Interest Expense (Tech, Mktg, G&A)	$162.7	Derived from Revenue ($266.2M) less PPNR ($103.5M).
Net Charge-Offs (Held-for-Investment Portfolio)	$31.1	Improved to $31.1 million from $55.8 million year-over-year.

The costs associated with the platform itself-Technology development and platform maintenance costs-are being managed through initiatives like AI implementation, which helped drive the efficiency ratio improvement. You'll recall a non-cash impairment of internally developed software of $4.4 million pre-tax in Q4 2024, which shows the write-off risk in this area.

For Marketing and customer acquisition investments, the spend is incremental to support origination growth, which hit $2.6 billion in Q3 2025, up 37% year-over-year. The success of new products like LevelUp Checking, which drove a 7x increase in account openings, suggests marketing spend is being targeted effectively.

Regarding Employee compensation and general administrative expenses, this category saw workforce streamlining in 2023, targeting annualized savings of $30 to $35 million in compensation and benefits compared to Q2 2023. While this is historical, it shows a structural lever management has pulled. Insider selling by executives, including the CEO and CFO, in late 2025 also suggests a shift in personal capital allocation, though this isn't a direct operating expense.

Finally, Interest expense on customer deposits and other funding is a critical cost for LendingClub Corporation as a bank. The cost side of funding is improving; the Net Interest Margin expanded to 6.18% in Q3 2025, up from 5.63% the prior year, specifically driven by improved deposit funding costs. This expansion means the cost of funding assets is decreasing relative to the yield earned, which is a positive trend for this cost center.

You should review the upcoming Investor Day on November 5, 2025, for more granular detail on expense guidance for the next period. Finance: draft 13-week cash view by Friday.

LendingClub Corporation (LC) - Canvas Business Model: Revenue Streams

You're looking at how LendingClub Corporation actually makes money, and as of late 2025, it's a dual-engine approach mixing traditional banking income with marketplace activity. Honestly, the bank charter is making a real difference here.

The primary revenue source remains the interest earned on the loans the company holds on its own books, which is the Net Interest Income. For the third quarter of 2025, this figure hit $158.4 million, showing the benefit of a larger balance sheet and improved funding costs. This is supported by a strong Net Interest Margin (NIM) that expanded to 6.18% in Q3 2025, up from 5.63% in the prior year period. That margin expansion is key; it shows LendingClub Corporation is managing its deposit costs effectively while earning more on its assets.

The second major component is Non-Interest Income, which reached $107.8 million in Q3 2025. This category captures the fees and gains associated with the marketplace and loan sales activities. You can see the breakdown of this income stream clearly when you look at the components that make up the total revenue picture for the quarter.

Revenue Component	Q3 2025 Amount (in thousands)	Q3 2025 YoY Change (%)
Net Interest Income	$158,439	13 %
Origination Fees	$105,731	48 %
Marketplace Revenue	$102,155	75 %
Servicing Fees	$17,000	110 %
Gain on Sales of Loans	$17,799	43 %
Total Non-Interest Income	$107,792	75 %
Total Net Revenue	$266,231	32 %

The marketplace activity is clearly a high-growth area. The prompt specifically calls out Loan Origination Fees, which were substantial at $105.731 million for the quarter, representing a 48% increase year-over-year. This is directly tied to the $2.6 billion in loan origination volume LendingClub Corporation achieved in Q3 2025. You can think of this as the fee charged to investors for bringing the loan onto the platform.

Furthermore, the company earns revenue from managing loans for others, which shows up as Servicing Fees. This is tied to the size of the portfolio they manage on behalf of investors. While the prompt uses a round figure, the actual reported total servicing portfolio Assets Under Management (AUM) was approximately $12.986 billion in Q3 2025. The servicing fees generated from this portfolio amounted to $17.0 million in the quarter, which is a massive 110% jump year-over-year, indicating they are servicing a much larger pool of loans or earning higher fees on the existing pool.

The revenue streams are clearly diversifying and scaling:

• Net Interest Income from held-for-investment loans: $158.4 million.
• Non-Interest Income from marketplace activity: $107.8 million.
• Key driver: Origination Fees totaling $105.731 million.
• Servicing revenue on a portfolio near $13 billion.
• Marketplace Revenue component: $102.2 million, up 75% YoY.

The growth in Marketplace Revenue to $102.2 million, a 75% increase, shows that attracting external capital, like the announced MOU with BlackRock for up to $1 billion, directly translates to fee income. Finance: draft the Q4 2025 revenue projection model by Friday.