17 éducation & Technology Group Inc. (YQ): Business Model Canvas [Jan-2025 Mis à jour]

Dans le paysage rapide de la technologie éducative en évolution, 17 éducation & Technology Group Inc. (YQ) apparaît comme une force transformatrice, tirant parti de l'IA de pointe et des solutions innovantes d'apprentissage numérique pour révolutionner la façon dont les étudiants en Chine apprennent et s'engagent avec le contenu éducatif. En mélangeant de manière transparente les technologies de pointe avec des expériences d'apprentissage personnalisées, YQ a conçu un modèle commercial sophistiqué qui répond à la demande croissante de plateformes éducatives flexibles, adaptatives et accessibles qui répondent aux divers besoins des apprenants modernes.

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: partenariats clés

Collaboration stratégique avec les établissements d'enseignement chinois

17 éducation & Technology Group Inc. maintient des partenariats stratégiques avec plusieurs établissements d'enseignement chinois:

Type d'institution	Nombre de partenariats	Focus de la collaboration
Écoles K-12	87	Solutions d'apprentissage en ligne
Universités	23	Développement de cours numériques
Centres de formation	56	Formation professionnelle

Partenariats technologiques avec l'IA et les fournisseurs de cloud computing

La société a établi des partenariats technologiques avec les principaux fournisseurs de technologies:

• Cloud Alibaba - Support d'infrastructure
• Tencent Cloud - Intégration de la technologie AI
• Baidu Ai - Algorithmes d'apprentissage automatique

Partenariats avec les plateformes d'apprentissage en ligne et les créateurs de contenu

Plate-forme / créateur	Type de partenariat	RECHERCHE DE CONTENU
Education netEase	Distribution de contenu	3,2 millions d'utilisateurs
Vipkid	Collaboration d'apprentissage des langues	2,5 millions d'étudiants
Zuoyebang	K-12 Ressources d'apprentissage	4,7 millions d'utilisateurs actifs

Investissement et alliances stratégiques avec les startups EDTech

Portefeuille d'investissement et alliances stratégiques:

Démarrer	Montant d'investissement	Domaine de mise au point
Mathlearning Tech	5,6 millions de dollars	Éducation mathématique propulsée par l'IA
Plate-forme CodeedU	3,2 millions de dollars	Éducation à la programmation
Solutions AI linguistiques	4,1 millions de dollars	Technologies d'apprentissage des langues

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: activités clés

Développement de solutions de technologie éducative alimentée par l'IA

En 2024, 17 éducation & Technology Group Inc. investit 12,3 millions de dollars par an dans le développement de la technologie de l'IA. La société maintient une équipe de R&D dédiée de 87 ingénieurs et scientifiques des données axés sur les innovations sur les technologies éducatives.

Investissement technologique AI	Taille de l'équipe R&D	Budget de développement technologique annuel
12,3 millions de dollars	87 professionnels	12,3 millions de dollars

Tutorat en ligne et gestion de la plate-forme d'apprentissage numérique

La société exploite une plate-forme d'apprentissage numérique avec 2,1 millions d'utilisateurs actifs au quatrième trimestre 2023. La gestion de la plate-forme implique:

• Infrastructure de support technique 24/7
• Surveillance des performances en temps réel
• Optimisation continue de la plate-forme

Utilisateurs actifs	Time de disponibilité de la plate-forme	Personnel de soutien technique
2,1 millions	99.97%	142 professionnels de soutien

Recherche continue et innovation dans les technologies éducatives

17 L'éducation alloue 18,5% des revenus annuels aux initiatives de recherche et d'innovation. La société dépose en moyenne 7 demandes de brevet par an dans les domaines de la technologie éducative.

Investissement en recherche	Demandes de brevet	Les domaines de recherche sur la recherche
18,5% des revenus	7 brevets / an	IA, apprentissage automatique, apprentissage adaptatif

Développement du curriculum et création de contenu

L'équipe de développement de contenu comprend 64 experts en la matière qui produisent 1 200 nouveaux modules d'apprentissage chaque année dans plusieurs disciplines éducatives.

• Alignement du programme d'études sur les normes éducatives nationales
• Développement de contenu multilingue
• Création de modules d'apprentissage interactif

Analyse des données et optimisation d'apprentissage personnalisé

17 Processus d'éducation 3.6 Petaoctets de données d'apprentissage mensuellement, en utilisant des algorithmes avancés d'apprentissage automatique pour personnaliser les expériences éducatives pour 92% des utilisateurs de la plate-forme.

Traitement des données mensuelles	Taux de personnalisation	Infrastructure analytique
3,6 pétaoctets	92%	Systèmes d'apprentissage automatique basés sur le cloud

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: Ressources clés

Algorithmes avancés de l'IA et de l'apprentissage automatique

Au Q4 2023, 17 Education & Technology Group Inc. a investi 12,3 millions de dollars dans la recherche et le développement de l'IA et de l'apprentissage automatique.

Investissement technologique AI	Montant
Dépenses de R&D	12,3 millions de dollars
Demandes de brevet IA	17 brevets actifs

Plateforme de technologie éducative propriétaire

La plate-forme d'apprentissage numérique de l'entreprise prend en charge 2,4 millions d'utilisateurs actifs à travers la Chine.

• Base d'utilisateurs de plate-forme: 2,4 millions
• Couverture géographique de la plate-forme: à l'échelle nationale en Chine
• Budget de développement de la plate-forme annuel: 8,7 millions de dollars

Grande base de données de contenu éducatif

17 L'éducation maintient un référentiel de contenu numérique complet.

Statistiques du référentiel de contenu	Quantité
Ressources d'apprentissage total	487 000 actifs numériques
Catégories de contenu	Mathématiques, sciences, arts du langage

Technologies qualifiées et équipes de développement de contenu éducatif

En 2024, l'entreprise emploie 672 professionnels à temps plein.

• Total des employés: 672
• Équipe technologique: 293 professionnels
• Équipe de développement de contenu: 214 spécialistes
• Expérience moyenne des employés: 6,3 ans

Propriété intellectuelle et brevets logiciels

17 éducation & Technology Group Inc. détient des actifs de propriété intellectuelle importants.

Propriété intellectuelle	Compter
Brevets logiciels totaux	23 brevets enregistrés
Demandes de brevet en instance	12 applications

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: propositions de valeur

Expériences d'apprentissage personnalisées et adaptatives

17 éducation & Technology Group Inc. propose des expériences d'apprentissage personnalisées grâce à sa plate-forme technologique adaptative. Au troisième rang 2023, la plate-forme dessert 14,2 millions d'utilisateurs enregistrés avec des chemins d'apprentissage personnalisés.

Métrique	Valeur
Précision de l'algorithme de personnalisation	87.6%
Temps d'engagement moyen des utilisateurs	42 minutes par session
Taux de personnalisation du chemin d'apprentissage	93.2%

Contenu éducatif en ligne de haute qualité

L'entreprise fournit des ressources éducatives en ligne complètes sur plusieurs matières et niveaux académiques.

• Offres totales de cours: 5 600 cours distincts
• Couverture de contenu: K-12 et segments de l'enseignement supérieur
• Sujets: mathématiques, sciences, arts du langage, préparation des tests

Systèmes de recommandation d'apprentissage basés sur l'IA

17 L'éducation tire parti des technologies AI avancées pour les recommandations d'apprentissage.

Métrique technologique de l'IA	Performance
Précision du modèle d'apprentissage automatique	91.4%
Précision de recommandation	88.7%
Interactions de recommandation quotidienne	3,2 millions

Alternative rentable au tutorat traditionnel

17 L'éducation fournit des solutions d'apprentissage plus abordables par rapport aux méthodes de tutorat traditionnelles.

Comparaison des coûts	Tutorat traditionnel	17 Plateforme d'éducation
Coût mensuel moyen	$250-$500	$49.99-$99.99
Potentiel d'épargne annuel	N / A	Jusqu'à 70%

Solutions d'apprentissage flexibles et accessibles

La plate-forme offre des options d'apprentissage flexibles sur plusieurs appareils et emplacements.

• Accessibilité à la plate-forme: Web, application mobile, tablette
• Prise en charge de l'appareil: iOS, Android, Windows, MacOS
• Base d'utilisateurs mondiaux: 42 pays
• Support linguistique: 6 langues

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: relations avec les clients

Plates-formes de libre-service numériques

Au Q4 2023, 17 Education & Technology Group Inc. a rapporté 12,8 millions d'utilisateurs actifs sur leurs plateformes d'apprentissage numérique. L'interface d'apprentissage en ligne de l'entreprise prend en charge 87% de ses interactions totales de clients via des canaux numériques.

Métrique de la plate-forme	Valeur
Utilisateurs totaux de plate-forme numérique	12,800,000
Pourcentage d'interaction numérique	87%
Utilisateurs actifs mensuels moyens	8,500,000

Aide à l'apprentissage personnalisé et conseils

L'entreprise fournit des chemins d'apprentissage personnalisés avec des systèmes de recommandation axés sur l'IA. Environ 65% des utilisateurs reçoivent des recommandations de contenu d'apprentissage personnalisé.

• Couverture d'algorithme d'apprentissage personnalisé: 65%
• Temps d'engagement moyen des utilisateurs: 2,3 heures par session
• Variations de contenu d'apprentissage adaptatif: 4 500 chemins d'apprentissage uniques

Forums d'apprentissage communautaire

17 éducation & Technology Group maintient 237 communautés d'apprentissage en ligne actives avec 3,6 millions de participants au total de la communauté.

Métrique communautaire	Valeur
Communautés totales en ligne	237
Participants à la communauté	3,600,000
Taille moyenne de la communauté	15,190

Commentaires et engagement réguliers

L'entreprise recueille les commentaires des clients via plusieurs canaux. 92% des commentaires des utilisateurs sont traités dans les 48 heures.

• Taux de réponse à la rétroaction: 92%
• Temps de réponse moyen: 36 heures
• Score de satisfaction du client: 4.2 / 5

Amélioration continue des produits en fonction des informations des utilisateurs

17 éducation & Technology Group implémente 126 Mises à jour du produit chaque année, directement dérivées des commentaires des utilisateurs et des analyses d'utilisation.

Métrique d'amélioration des produits	Valeur
Mises à jour annuelles du produit	126
Améliorations axées sur l'utilisateur	78%
Cycle de développement moyen	45 jours

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: canaux

Plates-formes d'application mobile

17 éducation & Technology Group Inc. exploite des applications d'apprentissage mobile disponibles sur les plates-formes iOS et Android, atteignant environ 2,5 millions d'utilisateurs mobiles actifs au quatrième trimestre 2023.

Plate-forme	Utilisateurs actifs mensuels	Télécharger des statistiques
Application iOS	1,2 million	3,7 millions de téléchargements totaux
Application Android	1,3 million	4,2 millions de téléchargements totaux

Portail d'apprentissage en ligne

La plate-forme Web de l'entreprise accueille plus de 50 000 cours en ligne avec un trafic mensuel de 4,8 millions de visiteurs uniques.

• Total des utilisateurs Web enregistrés: 8,3 millions
• Durée moyenne de la session: 42 minutes
• Taux d'achèvement du cours: 67%

Médias sociaux et marketing numérique

Les canaux de marketing numérique génèrent 35% de l'acquisition totale d'utilisateurs avec des campagnes ciblées sur plusieurs plates-formes.

Plate-forme sociale	Abonnés	Taux d'engagement
Wechat	2,1 millions	4.7%
Weibo	1,6 million	3.9%

Ventes directes via des plateformes en ligne

Les canaux de vente directs en ligne ont généré 78,6 millions de dollars de revenus au cours de 2023, ce qui représente 42% du total des revenus de l'entreprise.

Conférences et expositions de technologie éducative

17 L'éducation participe à 24 grandes conférences de technologies éducatives chaque année, atteignant environ 150 000 clients potentiels d'entreprise et institutionnels.

Type de conférence	Participation annuelle	Les pistes potentielles générées
Conférences nationales EDTech	12	85,000
Expositions régionales EDTech	12	65,000

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: segments de clients

Étudiants K-12 en Chine

En 2023, 17 éducation & Le groupe technologique cible environ 282 millions d'étudiants K-12 en Chine.

Groupe d'âge	Nombre d'étudiants	Pénétration du marché
École primaire	105 millions	37.2%
Collège	88 millions	31.2%
Lycée	89 millions	31.6%

Parents à la recherche d'éducation supplémentaire

Les parents chinois dépensent environ 270 milliards de RMB par an en services éducatifs après l'école.

• Dépenses d'éducation annuelles moyennes par enfant: 22 000 RMB
• Pourcentage de parents investissant dans l'éducation supplémentaire: 68%
• Motivation principale: amélioration des performances académiques

Antariens d'apprentissage en ligne

Le marché de l'éducation en ligne en Chine a atteint 456,8 milliards de RMB en 2023.

Catégorie utilisateur	Nombre d'utilisateurs	Taux de croissance
K-12 Apprenants en ligne	78 millions	22.5%
Apprenants en ligne professionnels	42 millions	15.3%

Écoles et établissements d'enseignement

Nombre total d'établissements d'enseignement en Chine: 534 000

• Écoles publiques: 480 000
• Écoles privées: 54 000
• Clients institutionnels potentiels pour les plateformes d'apprentissage numérique

Apprenants et professionnels individuels

Marché total adressable pour les apprenants individuels: 126 millions de professionnels

Catégorie professionnelle	Nombre d'utilisateurs potentiels	Préférence d'apprentissage
Professionnels de la technologie	38 millions	Cours en ligne
Professionnels des affaires	52 millions	Amélioration des compétences
Autres professionnels	36 millions	Apprentissage continu

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: Structure des coûts

Frais de recherche et de développement

Pour l'exercice 2022, 17 éducation & Technology Group Inc. a déclaré des frais de recherche et de développement de 44,5 millions de dollars, ce qui représente 29,3% du total des revenus.

Exercice fiscal	Dépenses de R&D	Pourcentage de revenus
2022	44,5 millions de dollars	29.3%
2021	62,1 millions de dollars	36.8%

Maintenance des infrastructures technologiques

Coûts de maintenance des infrastructures technologiques annuelles pour 17 études & Technology Group Inc. était d'environ 12,3 millions de dollars en 2022.

• Infrastructure de cloud computing: 5,7 millions de dollars
• Maintenance du serveur: 3,2 millions de dollars
• Sécurité du réseau: 2,4 millions de dollars
• Licence de logiciel: 1 million de dollars

Création et conservation du contenu

Les dépenses de développement de contenu ont totalisé 18,6 millions de dollars en 2022, avec une rupture comme suit:

Type de contenu	Dépenses
Développement de cours en ligne	9,2 millions de dollars
Création de ressources éducatives	6,4 millions de dollars
Localisation du contenu	3 millions de dollars

Marketing et acquisition de clients

Frais de marketing pour 17 éducation & Technology Group Inc. était de 32,7 millions de dollars en 2022.

• Publicité numérique: 14,5 millions de dollars
• Personnel des ventes et du marketing: 8,9 millions de dollars
• Campagnes d'acquisition de clients: 6,3 millions de dollars
• Plateformes de technologie marketing: 3 millions de dollars

Salaires et formation des employés

Le total des dépenses de personnel pour 2022 s'élevait à 87,2 millions de dollars.

Catégorie des employés	Dépenses
Salaires du personnel d'ingénierie	42,6 millions de dollars
Salaires du personnel administratif	22,8 millions de dollars
Formation et développement	5,8 millions de dollars
Avantages sociaux	16 millions de dollars

17 éducation & Technology Group Inc. (YQ) - Modèle d'entreprise: Strots de revenus

Services d'apprentissage basés sur l'abonnement

Revenu annuel d'abonnement pour 2022: 192,3 millions de dollars

Niveau d'abonnement	Prix ​​mensuel	Abonnés annuels
Plan d'apprentissage de base	$9.99	870,000
Plan d'apprentissage premium	$19.99	420,000

Achats de cours uniques

Revenus totaux de cours ponctuels en 2022: 87,6 millions de dollars

• Prix ​​moyen du cours: 45,50 $
• Cours totaux vendus: 1 925 000
• Catégories de matières les plus populaires: mathématiques, anglais, science

Licence d'entreprise et institutionnelle

Revenus de licence d'entreprise pour 2022: 64,2 millions de dollars

Type de client	Nombre de licences	Coût moyen de licence
Écoles K-12	1,250	$35,000
Universités	380	$95,000

Publicité et contenu sponsorisé

Revenus publicitaires pour 2022: 22,5 millions de dollars

• Nombre de partenaires publicitaires: 85
• Valeur du contrat publicitaire moyen: 265 000 $

Services de monétisation et d'analyse des données

Revenus de services de données pour 2022: 15,4 millions de dollars

Type de service	Revenu	Nombre de clients
Idées éducatives	8,7 millions de dollars	120
Analyse d'apprentissage	6,7 millions de dollars	95

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Value Propositions

You're looking at the core value 17 Education & Technology Group Inc. (YQ) delivers to its users, which is rooted in making education smarter and more efficient for Chinese schools.

Smart, data-driven classroom solutions for teachers and students

The value proposition centers on providing intelligent, adaptive solutions that help teachers with daily instructional decision-making. This is supported by the company's focus on AI-powered product upgrades. For instance, the company reported a significant improvement in operating efficiency in the second quarter of 2025, where operating expenses decreased by 39% year-over-year, leading to a 53.4% reduction in net loss on a GAAP basis compared to the same period last year. The company is prioritizing its resources on the school-based subscription model, which is key to delivering these ongoing data-driven services.

Personalized and targeted learning content to improve student efficiency

17 Education & Technology Group Inc. offers products that utilize the company's technology and data insights to deliver learning and exercise content specifically tailored to the individual. The goal is explicitly aimed at improving students' learning efficiency. This focus is part of the strategy that saw the company achieve a gross margin of 57.5% in the second quarter of 2025, up from 16% in the second quarter of 2024, reflecting better product value realization.

Facilitating digital transformation and upgrade at Chinese schools

The company provides teaching and learning Software as a Service (SaaS) offerings designed to facilitate the digital transformation and upgrade within Chinese schools. This effort is evidenced by strategic collaborations, historically including partnerships with 87 K-12 Schools and 23 Universities. The shift in focus to the school-based subscription model suggests a deep integration into the institutional digital infrastructure.

Comprehensive teaching, learning, and assessment products

The offering is comprehensive, covering the core loop of education. The products include classroom solutions, question banks, homework assignments, self-directed learning tools, and multi-role reporting for various stakeholders. The company's commitment to innovation is underscored by its historical allocation of 18.5% of annual revenue to research and innovation initiatives, and an average of 7 patent applications filed annually in educational technology domains.

Here's a quick look at the financial context surrounding these value drivers as of the latest reported periods in 2025:

Metric	Q1 2025 Value	Q2 2025 Value	FY 2025 Forecast
Net Revenues (RMB)	21.7 million	25.4 million	N/A
Net Revenues (USD)	$3.0 million	N/A	$28.48 million
Gross Margin	36.2%	57.5%	N/A
Net Loss (RMB)	30.9 million	26 million	N/A
Net Loss as % of Net Revenues (GAAP)	-142.8%	-102.1%	N/A

The value proposition is also backed by corporate confidence, as the board approved a share repurchase program of up to USD 10 million starting September 4, 2025, which signals management's belief in the underlying value of the business.

You can see the breadth of their product ecosystem through the types of services they offer:

• Teaching and learning SaaS offerings
• Classroom solutions
• Question banks
• Homework assignments
• Self-directed learning modules
• Multi-role reporting tools
• Membership-based premium educational content subscriptions

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Customer Relationships

You're looking at how 17 Education & Technology Group Inc. (YQ) keeps its school and teacher customers locked in, which is key since they are pivoting hard toward a Software as a Service (SaaS) approach. This relationship focus is all about embedding their data-driven tools directly into the daily workflow of Chinese schools.

Long-term, high-touch relationships with school administrators (B2B)

The company's strategy, as evidenced by the Q2 2025 results, involves prioritizing school-based projects over district-level ones, which suggests a deeper, more direct engagement with individual school administrators. This shift explains why net revenues for Q2 2025 were reported at RMB25.4 million (or about $3.5 million), a 62.4% year-over-year decrease, because these school-based SaaS contracts have longer periods before revenue is recognized. The commitment to this B2B relationship is clear; they are playing the long game for sustained, high-value contracts rather than quick project deliveries.

Automated, data-driven personalized learning for students

The core of the relationship value proposition is the technology that serves the end-user-the student. 17 Education & Technology Group Inc. processes a massive amount of information to make this happen. Here are the hard numbers showing the scale of their data commitment:

• Processes 3.6 petabytes of learning data monthly.
• Personalized learning experiences delivered to 92% of platform users.
• Reported 12.8 million active users on digital learning platforms (as of late 2023).
• 87% of total customer interactions occur via digital self-service channels.

This heavy data lift is what allows them to provide personalized and targeted learning and exercise content, aiming squarely at improving student learning efficiency.

Dedicated support for teachers using the SaaS platform

For teachers, the relationship is maintained through the utility of the smart in-school classroom solution. The focus is on improving the efficiency of core teaching scenarios like homework assignments and in-class teaching. While specific teacher support metrics aren't public, the strategic emphasis on teaching and learning SaaS offerings suggests that teacher adoption and satisfaction are critical success factors for contract renewals. The platform utilizes technology and data insights to refine the teacher's workflow, making the tool indispensable.

Subscription-based model for sustained engagement

This is where the financial structure meets customer loyalty. The move to a subscription model is designed for high retention, and the early results are encouraging. For customers whose contracts are up for renewal, more than 90% have chosen to continue subscribing, with some even expanding their coverage. This high stickiness directly impacts the financial profile; the gross margin for Q2 2025 jumped to 57.5% from 16.0% in Q2 2024, a clear signal that the recurring, higher-margin subscription revenue is taking hold. The company's cash position remains relatively solid, with RMB350.9 million (or about $49.0 million) in cash and equivalents as of Q2 2025, which supports this longer-term revenue recognition strategy.

Here's a quick look at the key relationship and operational metrics driving this model as of the latest available data:

Metric Category	Specific Metric	Reported Value (Latest Available)
Customer Retention	Contract Renewal Rate	More than 90%
Data Scale	Monthly Data Processing	3.6 petabytes
Personalization	Users Receiving Personalized Learning	92%
Financial Impact	Q2 2025 Gross Margin	57.5%
Financial Impact	Q2 2025 Net Revenue (School-based focus)	RMB25.4 million
Liquidity	Cash & Equivalents (End of Q2 2025)	RMB350.9 million

If onboarding takes 14+ days, churn risk rises, especially with new school-based contracts.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Channels

You're looking at how 17 Education & Technology Group Inc. (YQ) gets its smart in-school classroom solutions and data-driven teaching products into the hands of users. The channels are clearly evolving, shifting away from large, lump-sum district deals toward recurring revenue from the SaaS model. This is a critical pivot you need to track.

The company explicitly states it is prioritizing resources on school-based projects and the SaaS subscription model, which directly impacted revenue recognition timelines and overall top-line figures in the first half of 2025. For instance, Net Revenues in Q1 2025 were RMB21.7 million (US$3.0 million), down from RMB25.5 million in Q1 2024, largely attributed to this channel shift.

Here's a look at how the channel mix is showing up in the financials we have up to Q2 2025:

Channel Focus Area	Q2 2025 Net Revenue (RMB)	Year-over-Year Change (vs. Q2 2024)	Key Channel Insight
District-Level Projects (Decreasing)	Implied Lower Portion	-62.4% (Overall Revenue Decrease Driver)	Revenue reduction noted due to prioritization shift.
School-Based Projects & SaaS Model (Prioritized)	Implied Higher Portion	Quarter-over-Quarter Topline Growth of 17.3% (Q2 2025 vs Q1 2025)	SaaS contracts require a longer period for revenue recognition.
Total Net Revenues (Q2 2025)	RMB25.4 million	Decrease of 62.4% (vs. RMB67.5 million in Q2 2024)	Reflects the transition in revenue recognition timing.

The channels 17 Education & Technology Group Inc. (YQ) uses to deliver its value proposition-data-driven teaching, learning, and assessment products-are:

• Direct sales and implementation teams for school/district projects
• SaaS platform and mobile applications for end-users
• In-school classroom solution deployment
• Online and offline training for teachers and administrators

Direct sales and implementation teams for school/district projects

This channel involves the direct engagement for what were historically district-level projects, which saw a significant reduction in net revenue contribution as of Q1 and Q2 2025. The sales force is now clearly re-aligned to push the school-based subscription model. While the exact size of the direct sales team isn't published for late 2025, the company did report a staff optimization effort, with General and Administrative expenses decreasing by 53.8% year-over-year in Q1 2025, partly due to staff optimization in line with business adjustment.

SaaS platform and mobile applications for end-users

This is the core of the future revenue stream, providing teaching and learning SaaS offerings to facilitate digital transformation. The platform delivers personalized and targeted learning content using the company's technology and data insights. We know the focus is on the subscription model, but specific end-user counts (students or teachers using the mobile apps) for late 2025 aren't in the latest earnings releases. However, R&D investment, which fuels the platform, was cited at $12.3 million annually as of 2024, supported by a dedicated team of 87 engineers and data scientists. That's the engine behind the channel.

In-school classroom solution deployment

17 Education & Technology Group Inc. (YQ) is fundamentally an in-school solution provider, delivering its products to teachers, students, and parents. The deployment channel is the physical integration of their smart classroom solution within the school environment. The shift in revenue recognition suggests that the deployment phase for new, large contracts is taking longer, which is a near-term risk to cash flow if implementation drags. The company is focused on improving efficiency in core teaching scenarios like homework assignments and in-class teaching through this deployment.

Online and offline training for teachers and administrators

Training is a necessary component for successful in-school deployment and adoption of the SaaS tools. The company leverages its decade of in-school business expertise to support this. Specific metrics for the number of teachers or administrators trained via online or offline sessions in 2025 aren't detailed in the Q1/Q2 reports, but it's an embedded service supporting the primary school-based channel. If onboarding takes 14+ days, churn risk rises, so this function must be efficient.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Customer Segments

You're looking at the core of 17 Education & Technology Group Inc.'s (YQ) business-who they actually sell their data-driven teaching and learning products to. It's a mix of institutional buyers and individual end-users, all centered around the Chinese K-12 system.

The primary customer segments are clearly defined by their role in the educational ecosystem. The company provides its smart in-school classroom solutions and teaching/learning SaaS offerings to facilitate the digital upgrade at Chinese schools. This focus on the institutional level is key, especially as they prioritize the school-based subscription model in 2025.

Here's a breakdown of those segments:

• K-12 public schools and educational authorities in China
• Teachers seeking data-driven teaching tools
• Students utilizing personalized learning and exercise content
• Parents receiving assessment and progress reports

The shift in revenue recognition strategy in the first half of 2025, prioritizing the school-based subscription model over district-level projects, directly impacts how they engage with the first two segments. This suggests a deeper, more embedded relationship with the schools themselves. The company mentioned a strong growth in new contract acquisitions and expansion of the existing customer base in Q1 2025, driven by SaaS subscriptions recognized over a longer period.

For the student segment, while the most recent hard user number is from late 2023, it gives you a baseline for the scale they operate at. The product is designed to provide personalized and targeted learning and exercise content aimed at improving learning efficiency. The student base is the ultimate consumer of the value proposition.

To give you a sense of the scale based on the latest reported figures, here's what we know about the user base:

Customer Segment Component	Metric/Data Point	Reporting Period/Context
Total User Base (Students)	4.2 million students	As of Q4 2023
Active Users (Platform)	2.1 million active users	As of Q4 2023
SaaS Subscriptions	Experienced three-digit growth (Q4 2024 vs Q4 2023)	Full Year 2024 context, indicating current focus
Institutional Partnerships	127 educational institutions	As of 2024

The other two segments-teachers and parents-are served through the same platform infrastructure, which delivers data-driven teaching, learning, and assessment products. For teachers, this means data-driven tools to improve homework assignments and in-class teaching efficiency. For parents, it means multi-role reporting on student progress. The success and future growth of 17 Education & Technology Group Inc. will be affected by the acceptance of these tools by educational authorities, teachers, students, and parents.

The platform's reach is tied to the success of its in-school SaaS offering, which is where the company is focusing its resource prioritization in 2025. You can see the financial impact of this shift in the Q2 2025 results, where net revenues were RMB 25.4 million, down 62.4% year-over-year, largely due to prioritizing the subscription model which has a longer revenue recognition period. Still, the gross margin improved significantly to 57.5% in Q2 2025, suggesting the underlying school contracts are more profitable per delivery. Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Cost Structure

You're looking at the core expenses that keep 17 Education & Technology Group Inc. running in late 2025, focusing on where the cash actually goes. The cost structure reflects a significant pivot toward efficiency and a focus on the school-based subscription model.

The Cost of Revenues shows a sharp reduction, which is a key indicator of the shift in business focus away from project deliveries. For the second quarter of 2025, the Cost of Revenues was RMB10.8 million. This was a year-over-year decrease of 81% from RMB 56.7 million in Q2 2024, mainly because of fewer project deliveries for their teaching and learning SaaS offerings during that quarter. To give you a point of comparison from earlier in the year, the Cost of Revenues for the first quarter of 2025 was RMB13.8 million (US$1.9 million).

Selling and promotional spending has also seen cuts as part of the efficiency drive. Sales and marketing expenses for the first quarter of 2025 were RMB13.0 million (US$1.8 million). This represented a year-over-year decrease of 30.7% from RMB 18.8 million in Q1 2024, which management attributed to efficiency improvements in the marketing and sales workforce and related expenses.

Total operating expenses for Q2 2025 were RMB43.1 million, which included RMB7.1 million in share-based compensation expenses. This total represented a year-over-year decrease of 39.3% from RMB 71 million in the second quarter of 2024.

When mapping out the key expense categories from the first half of 2025, you see the following concrete figures:

Expense Category	Q1 2025 Amount (RMB million)	Q2 2025 Amount (RMB million)	Notes/Context
Cost of Revenues	13.8	10.8	Q2 figure driven by fewer project deliveries.
Sales and Marketing Expenses	13.0	Not explicitly stated	Q1 decrease of 30.7% year-over-year due to efficiency.
Total Operating Expenses	Not explicitly stated	43.1	Q2 figure, down 39.3% year-over-year.
Share-Based Compensation (Total OpEx)	8.5 (Part of G&A/R&D/S&M)	7.1	Included in the total operating expenses for the respective quarter.

You should know that the specific breakdown for Technology and R&D expenses for AI and platform development isn't itemized separately in the high-level reports, but it is certainly a component of the overall operating expenses, which management is actively managing for efficiency. Similarly, precise Personnel costs for engineering, sales, and support staff are aggregated into the broader expense lines like Sales and Marketing and R&D components of Operating Expenses.

The cost control measures are evident when looking at the components that make up the operating expenses, particularly in areas where personnel are concentrated:

• R&D expenses in Q1 2025 included share-based compensation of RMB4.4 million (US$0.6 million).
• Sales and marketing expenses in Q1 2025 included share-based compensation of RMB2.1 million (US$0.3 million).
• General and administrative expenses in Q1 2025 included share-based compensation of RMB4.1 million (US$0.6 million).
• The decrease in Q1 2025 Sales and Marketing was linked to efficiency improvements in the sales work force.
• The decrease in Q1 2025 R&D expenses was linked to efficiency improvements in the R&D work force.

The company is defintely prioritizing resource allocation, which shows up in these reduced expense figures.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Revenue Streams

The current revenue streams for 17 Education & Technology Group Inc. (YQ) reflect a strategic pivot, emphasizing recurring, long-term revenue recognition models over project-based work.

Net revenues of RMB25.4 million for Q2 2025 mark a significant shift from prior periods, with the company reporting RMB25.4 million (US$3.5 million) for the second quarter ending June 30, 2025. This compares to RMB67.5 million in the second quarter of 2024.

The primary revenue components are:

• School-based SaaS subscription fees (prioritized model): This is the explicitly prioritized model, requiring a longer period of revenue recognition.
• Revenue from district-level teaching and learning SaaS projects: This segment continued to contribute an important portion of revenue in Q2 2025, despite a reduction in net revenues from these projects as resources were prioritized elsewhere.
• Revenue from online education services and products (historical/residual): This category is implied as residual, given the focus shift to in-school SaaS offerings and the reduction in revenue from district-level projects. The company also provides a personalized self-directed learning product to Chinese families.

Here's a look at the top-line revenue trend across the first half of 2025:

Period End Date	Net Revenues (RMB)	Net Revenues (US$)
Q1 2025 (June 30, 2025)	RMB21.7 million	US$3.0 million
Q2 2025 (June 30, 2025)	RMB25.4 million	US$3.5 million

The reduction in Q2 2025 revenue compared to Q2 2024 was stated to be primarily due to the reduction in net revenues from district-level projects as 17 Education & Technology Group Inc. prioritizes resources on school-based projects and the subscription model.

The company's focus is on providing teaching and learning SaaS offerings to facilitate the digital transformation and upgrade at Chinese schools, concentrating on core scenarios like homework assignments and in-class teaching.

The revenue mix shift is evident in the year-over-year comparisons:

• Q2 2025 Net Revenues: RMB25.4 million.
• Q2 2024 Net Revenues: RMB67.5 million.
• Q1 2025 Net Revenues: RMB21.7 million.
• Q1 2024 Net Revenues: RMB25.5 million.

Finance: review the Q3 2025 revenue guidance released on December 9, 2025, against the Q2 2025 run rate by next Tuesday.