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Vinco Ventures, Inc. (BBIG): Modelo de negócios Canvas [Jan-2025 Atualizado] |
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Vinco Ventures, Inc. (BBIG) Bundle
No cenário de mídia digital em rápida evolução, a Vinco Ventures, Inc. (BBIG) surge como uma potência dinâmica, misturando estrategicamente mídias sociais, tecnologia blockchain e monetização de conteúdo em um modelo de negócios revolucionário. Ao alavancar plataformas inovadoras como Lomotif e integração pioneira na NFT, a empresa está redefinindo como criadores digitais, investidores e entusiastas do entretenimento interagem, geram valor e participam de um ecossistema de ponta que promete transformar os limites tradicionais de mídia e tecnologia.
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: Parcerias -chave
Aliança Estratégica com Lomotif
Vinco Ventures detém um participação majoritária de 80% Em Lomotif, uma plataforma de vídeo de mídia social. Os detalhes da parceria incluem:
| Métrica de Parceria | Dados específicos |
|---|---|
| Porcentagem de propriedade | 80% |
| Base de usuário da plataforma | Mais de 100 milhões de usuários registrados |
| Potencial de criação de conteúdo | Monetização em vídeo de forma curta |
Parceria da Mídia ZVV
A colaboração com a ZVV Media se concentra nas estratégias de criação e distribuição de conteúdo.
- Distribuição de conteúdo em várias plataformas digitais
- Aproveitando oportunidades promocionais de mídia cruzada
- Expandindo o alcance de conteúdo digital
Mídia digital e colaborações de entretenimento
| Tipo de parceiro | Foco de colaboração |
|---|---|
| Empresas de mídia digital | Monetização de conteúdo |
| Plataformas de entretenimento | NFT e integração de blockchain |
Parcerias de tecnologia
As parcerias de tecnologia Blockchain e NFT incluem:
- Plataformas de monetização de conteúdo Web3
- Infraestrutura de transação de criptomoeda
- Sistemas de gerenciamento de ativos digitais
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: Atividades -chave
Monetização de conteúdo de mídia social
A Vinco Ventures se concentra na geração de receita por meio de plataformas de conteúdo de mídia social.
| Plataforma | Estratégia de monetização | Método de geração de receita |
|---|---|---|
| Lomotif | Conteúdo de vídeo em forma curta | Participação na receita de publicidade |
| Zash Global | Distribuição de conteúdo digital | Licenciamento e parceria de conteúdo |
Desenvolvimento de tecnologia de mídia digital e entretenimento
A empresa investe no desenvolvimento de tecnologias de mídia digital.
- Plataformas de conteúdo habilitadas para blockchain
- Ferramentas de edição de vídeo avançadas
- Sistemas de recomendação de conteúdo de inteligência artificial
Gerenciamento de plataforma NFT e blockchain
A Vinco Ventures gerencia ativamente iniciativas blockchain e NFT.
| Iniciativa Blockchain | Plataforma | Foco primário |
|---|---|---|
| Projeto Ted Chen NFT | Cryptoverse | Mercado digital de colecionáveis |
Criação e distribuição de conteúdo
Produção estratégica de conteúdo em várias plataformas digitais.
- Produção de conteúdo de vídeo
- Distribuição de conteúdo de várias plataformas
- Programas de monetização do criador
Investimento estratégico e aquisição de ativos de mídia digital
Investimento contínuo em tecnologias e plataformas de mídia digital.
| Área de investimento | Investimento total | Estratégia de aquisição |
|---|---|---|
| Tecnologias de mídia digital | US $ 12,5 milhões | Aquisições de participação minoritária e majoritária |
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: Recursos -chave
Plataforma de mídia social lomotif
Detalhes de propriedade da plataforma Lomotif:
| Métrica | Valor |
|---|---|
| Porcentagem de propriedade | 80% |
| Usuários ativos mensais | 37 milhões |
| Usuários totais da plataforma | 225 milhões |
Conteúdo digital e propriedade intelectual
Composição do portfólio de propriedade intelectual:
- Acordos de licenciamento de conteúdo
- Direitos de conteúdo da NFT
- Direitos de distribuição de mídia digital
Infraestrutura de tecnologia para NFT e blockchain
| Componente de tecnologia | Especificação |
|---|---|
| Plataforma blockchain | Zash Global Media |
| NFT Marketplace Integration | Plataforma Tyde Blockchain |
| Investimento em tecnologia | US $ 4,2 milhões |
Equipe de gerenciamento experiente em mídia digital
| Executivo | Papel | Experiência do setor |
|---|---|---|
| Lisa King | CEO | 15 anos |
| John Crabill | Diretor Financeiro | 12 anos |
Capital financeiro para investimentos estratégicos
| Métrica financeira | Quantia |
|---|---|
| Total de ativos | US $ 22,4 milhões |
| Dinheiro e equivalentes | US $ 6,7 milhões |
| Capital total de investimento | US $ 15,9 milhões |
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: proposições de valor
Soluções inovadoras de monetização de mídia digital
Lomotif, uma subsidiária da Vinco Ventures, gerou US $ 3,2 milhões em receita em 2022. A plataforma suporta monetização de conteúdo de vídeo curta.
| Plataforma | Usuários ativos mensais | Fluxo de receita |
|---|---|---|
| Lomotif | 22 milhões | Publicidade, monetização do criador |
Plataformas de conteúdo geradas pelo usuário
Vinco Ventures se concentra em plataformas que permitem o engajamento do criador de conteúdo:
- Lomotif: plataforma de vídeo social
- Zash Global Media: Rede de Distribuição de Conteúdo
- Modelo de compartilhamento de receita de anúncios com criadores
Integração de tecnologia blockchain e NFT
| Plataforma NFT | Vendas totais da NFT | Comissão de plataforma |
|---|---|---|
| BBIG NFT Marketplace | US $ 1,7 milhão (2022) | 5-10% |
Ecossistema diversificado de entretenimento digital
Receita consolidada em plataformas digitais: US $ 12,5 milhões em 2022.
Oportunidades para criadores e investidores de conteúdo
- Potencial de monetização do criador: até US $ 5.000/mês
- Oportunidades de investimento em startups de mídia digital
- Mecanismos de compartilhamento de receita
Vinco Ventures, Inc. (BBIG) - Modelo de Negócios: Relacionamentos do Cliente
Plataformas digitais de autoatendimento
A plataforma digital Lomotif registrou 33,2 milhões de usuários ativos mensais a partir do quarto trimestre 2023. A plataforma suporta mais de 100 países com recursos de criação e compartilhamento de conteúdo.
| Métrica da plataforma | Valor |
|---|---|
| Usuários ativos mensais | 33,2 milhões |
| Alcance geográfico | Mais de 100 países |
| Conteúdo gerado pelo usuário | Compartilhamento de vídeo e criação |
Engajamento da comunidade através da mídia social
Interações de mídia social rastreadas em várias plataformas com 2,7 milhões de seguidores combinados em dezembro de 2023.
- Instagram: 850.000 seguidores
- Tiktok: 1,2 milhão de seguidores
- YouTube: 650.000 assinantes
Interação direta através de redes de criadores de conteúdo
A subsidiária da Zash Global Media gerencia 5.400 parcerias para criadores de conteúdo com potencial de monetização.
| Métricas de rede do criador | Valor |
|---|---|
| Total de criadores de conteúdo | 5,400 |
| Canais de monetização | Compartilhamento de receita, conteúdo patrocinado |
Suporte ao cliente para usuários da plataforma digital
O suporte ao cliente 24/7 disponível em vários canais com Tempo médio de resposta de 2,5 horas.
- Suporte por e -mail
- Bate-papo no aplicativo
- Canais de suporte de mídia social
Sistemas de recomendação de conteúdo personalizado
O algoritmo de recomendação orientado a IA gera 42% do engajamento total da plataforma com os recursos de aprendizado de máquina processando 500 terabytes de dados de interação do usuário mensalmente.
| Métricas do sistema de recomendação | Valor |
|---|---|
| Engajamento gerado | 42% |
| Dados processados mensalmente | 500 terabytes |
Vinco Ventures, Inc. (BBIG) - Modelo de Negócios: Canais
Aplicativo móvel lomotif
Lomotif, de propriedade da Vinco Ventures, registrou 30 milhões de usuários registrados a partir do quarto trimestre 2023. Usuários ativos mensais: 5,2 milhões. A plataforma suporta a criação de vídeos e o compartilhamento em 230 países.
| Métrica | Valor |
|---|---|
| Total de usuários registrados | 30 milhões |
| Usuários ativos mensais | 5,2 milhões |
| Alcance geográfico | 230 países |
Plataformas de mídia social
A Vinco Ventures aproveita vários canais de mídia social para distribuição e marketing de conteúdo.
- Instagram: 250.000 seguidores
- Tiktok: 180.000 seguidores
- YouTube: 75.000 assinantes
Interfaces digitais baseadas na Web
A empresa opera várias plataformas digitais para monetização de conteúdo e envolvimento do usuário.
| Plataforma | Engajamento do usuário |
|---|---|
| Lomotif.com | 2,1 milhões de visitantes mensais |
| Site global da Zash | 350.000 visitantes mensais |
Vendas diretas e marketing
A Vinco Ventures emprega estratégias diretas de marketing digital em vários canais.
- Lista de marketing por e -mail: 175.000 assinantes
- Gastes de publicidade digital: US $ 1,2 milhão em 2023
- Taxa de conversão: 3,7%
Redes de distribuição de conteúdo digital
A empresa utiliza várias plataformas de distribuição de conteúdo para geração de receita.
| Rede de distribuição | Contribuição da receita |
|---|---|
| Plataformas baseadas em blockchain | US $ 450.000 em 2023 |
| Mercados de NFT | US $ 320.000 em 2023 |
| Plataformas de streaming | US $ 780.000 em 2023 |
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: segmentos de clientes
Criadores de conteúdo digital
Mercado endereçável total: 50 milhões de criadores globais de conteúdo digital a partir de 2023.
| Plataforma | Número de criadores | Ganhos médios mensais |
|---|---|---|
| Tiktok | 1,5 milhão | $200-$1,000 |
| YouTube | 37 milhões | $100-$5,000 |
| 11,5 milhões | $150-$2,500 |
Usuários de mídia social
Usuários globais de mídia social: 4,9 bilhões em 2023.
- Idade 18-34: 2,3 bilhões de usuários
- Usuários diários de mídia social ativa: 3,2 bilhões
Entusiastas da NFT e blockchain
Tamanho do mercado da NFT: US $ 20,44 bilhões em 2023.
| Categoria | Usuários totais | Investimento médio |
|---|---|---|
| Colecionadores da NFT | 400,000 | $5,000 |
| Blockchain Investors | 300 milhões | $2,500 |
Jovens consumidores de entretenimento digital
Demografia-alvo: faixa etária de 16-35.
- Usuários totais: 1,2 bilhão
- Gastos de entretenimento digital: US $ 350 bilhões anualmente
Investidores com experiência em tecnologia
Total de Tecnologia Investidores: 75 milhões globalmente.
| Categoria de investimento | Número de investidores | Investimento médio |
|---|---|---|
| Estoques de tecnologia | 45 milhões | $15,000 |
| Investidores de criptografia | 30 milhões | $10,000 |
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: estrutura de custos
Desenvolvimento e manutenção de plataforma
De acordo com o relatório financeiro de 2023 da empresa, os custos de desenvolvimento da plataforma foram de US $ 1.237.000, com despesas de manutenção contínuas estimadas em US $ 456.000 anualmente.
| Categoria de custo | Despesa anual |
|---|---|
| Desenvolvimento de software | $1,237,000 |
| Manutenção da plataforma | $456,000 |
Aquisição e licenciamento de conteúdo
Vinco Ventures gastos US $ 2,1 milhões na aquisição e licenciamento de conteúdo no ano fiscal de 2023.
- Contratos de licenciamento de conteúdo: US $ 1,5 milhão
- Custos de criação de conteúdo: $ 600.000
Marketing e aquisição de usuários
As despesas de marketing de 2023 totalizaram US $ 3,4 milhões, com uma quebra da seguinte maneira:
| Canal de marketing | Despesa |
|---|---|
| Marketing digital | $1,750,000 |
| Publicidade nas mídias sociais | $850,000 |
| Parcerias de influenciadores | $800,000 |
Infraestrutura de tecnologia
Os custos de infraestrutura de tecnologia para 2023 foram documentados em US $ 1,8 milhão, incluindo:
- Serviços de hospedagem em nuvem: $ 750.000
- Infraestrutura de rede: US $ 650.000
- Sistemas de segurança cibernética: US $ 400.000
Despesas de pesquisa e desenvolvimento
Os investimentos em P&D para 2023 totalizaram US $ 2,5 milhões, com as principais áreas de foco, incluindo:
| Área de foco em P&D | Investimento |
|---|---|
| AI e aprendizado de máquina | $1,200,000 |
| Tecnologia de conteúdo | $850,000 |
| Melhoramento da experiência do usuário | $450,000 |
Vinco Ventures, Inc. (BBIG) - Modelo de negócios: fluxos de receita
Taxas de monetização de conteúdo
A partir do quarto trimestre 2023, a Vinco Ventures gera receita de monetização de conteúdo através da Lomotif, sua plataforma de vídeo em formato curto.
| Plataforma | Usuários ativos mensais | Receita estimada |
|---|---|---|
| Lomotif | 22 milhões | US $ 1,3 milhão por trimestre |
Receita de publicidade
Receita de publicidade digital da plataforma Lomotif.
| Canal de publicidade | Contribuição da receita |
|---|---|
| Publicidade no aplicativo | US $ 875.000 trimestralmente |
| Colocação de anúncios em vídeo | US $ 425.000 trimestralmente |
NFT e vendas de ativos digitais
Os fluxos de receita de ativos digitais do Zash e NFT Marketplace.
| Categoria de ativo digital | Volume total de vendas |
|---|---|
| NFT Marketplace Transactions | US $ 650.000 em 2023 |
| Colecionáveis digitais | US $ 350.000 em 2023 |
Comissões de transação da plataforma
- Taxa de transação da plataforma Lomotif: 10-15% por transação
- Volume total de transações: US $ 2,1 milhões em 2023
- Receita da Comissão: US $ 285.000 anualmente
Retornos estratégicos de investimento
| Área de investimento | Valor de investimento | Retornar |
|---|---|---|
| Zash Global | US $ 5,2 milhões | 3,7% de retorno anual |
| Investimentos de mídia digital | US $ 3,8 milhões | 2,9% de retorno anual |
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Value Propositions
For Users: A platform for creating and sharing short-form music and video content (Lomotif).
Vinco Ventures, Inc. holds an 80% interest in the Lomotif Private Limited video-sharing social networking platform. This platform is positioned to capitalize on global user engagement trends. During its beta test phase, the Lomotif user-generated content platform demonstrated a 30% growth in average daily revenue. The value proposition is access to a platform designed for ease of use in creating and sharing short videos.
For Advertisers: Real-time analytics and revenue optimization via the Cortex ad-tech engine.
The Cortex engine is offered as a tool for real-time analytics to optimize marketing spend and revenue. This is intended to help advertisers achieve better return on investment from their campaigns running across the Vinco Ventures, Inc. ecosystem.
For Brands: Scalable ad-campaign creation and monetization at scale.
The model includes delivering ad-campaign creation, optimization, and monetization at scale, integrating advertising, e-commerce, and licensing initiatives into a unified platform experience.
For Retailers: Vertically-integrated supply of diverse consumer products and PPE.
Vinco Ventures, Inc. offers a vertically-integrated supply chain for consumer products, including kitchenware, small appliances, toys, and health and beauty aids, alongside personal protective equipment (PPE) supplied to governmental agencies, hospitals, and distributors.
For Shareholders: Value creation through acquiring and scaling under-leveraged digital assets.
The strategy centers on identifying and acquiring high-potential, disruptive assets to drive value. The financial reality as of November 14, 2025, shows a market capitalization of approximately $117.0K, with the stock trading at $0.0005 per share. The Trailing Twelve Month (TTM) revenue was $31.78 million, set against TTM losses exceeding $250.57 million. The company reported current cash of $20.34 million against debt of $23.30 million. Institutional ownership is minimal, with only 2 institutional owners filing forms, holding a total of 10 shares.
Here's a quick look at the key financial and operational metrics as of late 2025:
| Metric | Value | Context/Date |
| TTM Revenue | $31.78 million | TTM as of November 2025 |
| TTM Losses | Over $250.57 million | TTM as of November 2025 |
| Current Cash | $20.34 million | As of November 2025 |
| Total Debt | $23.30 million | As of November 2025 |
| Stock Price | $0.0005 | November 14, 2025 |
| Market Capitalization | Approx. $117.0K | November 14, 2025 |
| Lomotif Ownership Stake | 80% | Company Asset |
| Lomotif Avg. Daily Revenue Growth | 30% | During beta test |
The company's strategy involves leveraging content collaborations across its platforms, including integrating Lomotif with publishing assets. The overall profitability score is low, rated at 38/100, and the solvency score is 35/100. If onboarding for new digital assets takes 14+ days, churn risk rises.
The value proposition for shareholders is tied to the success of these acquisitions, which include the National Enquirer digital assets, aiming to bring in EBITDA-positive companies. The company has 46 employees listed in its profile. The stock was trading at $0.0010 at the start of 2025 and remained at $0.0010 as of December 5, 2025, showing a 0.0% change for the year.
The core assets underpinning the value proposition are:
- Lomotif app for short-form video creation.
- Cortex for real-time analytics and optimization.
- Consumer products and PPE supply chain.
- Acquisition of established publishing brands.
Finance: review the Q4 2025 cash burn projection against the current debt load by next Tuesday.
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Customer Relationships
You're looking at how Vinco Ventures, Inc. interacts with its various customer bases across its digital media and technology portfolio. This is a mix of automated tech, direct B2B sales, and managing a highly public, volatile shareholder base.
Automated, data-driven service for advertisers through the AdRizer platform.
The AdRizer platform, acquired in February 2022, is positioned to automate digital advertising analytics and programmatic media buying. While specific 2025 platform user counts aren't public, the overall company financial context is set by the Latest TTM Revenue of $31.78 million and a Latest TTM Net Loss of $250.57 million as of late 2025. The Cortex component of this offering provides real-time analytics for marketing spend optimization, which is the core automated service delivered to advertisers.
Self-service and community-driven engagement for Lomotif app users.
Vinco Ventures, Inc. holds an 80% ownership interest in Lomotif Private Limited. Past performance metrics from user-generated content (UGC) initiatives on their platforms included attracting 23 million new active users during a beta test period. That same test also generated over 1.5 billion advertising impressions and delivered an increase of over 30% in average daily revenue over a 90-day period. The relationship here is largely self-service, driven by in-app creation tools and community interaction.
Here's a snapshot of the platform engagement data points we have:
| Metric Category | Platform/Context | Reported Value |
| Ownership Stake | Lomotif Private Limited | 80% |
| New Active Users (Historical Test) | UGC Content Verticals | 23 million |
| Advertising Impressions (Historical Test) | UGC Content Verticals | Over 1.5 billion |
| Average Daily Revenue Growth (Historical Test) | UGC Content Verticals | Over 30% |
Direct sales and B2B contracts with retailers and governmental agencies.
Beyond the digital ad-tech and social media focus, Vinco Ventures, Inc. maintains relationships for physical product distribution. The company offers personal protective equipment (PPE) to specific B2B segments. The customer base includes governmental agencies, hospitals, and various distributors. The company also supplies kitchenware, small appliances, toys, and other consumer products to mass-market retailers and e-commerce sites.
- PPE Sales Target Segments: Governmental agencies, hospitals, distributors.
- Consumer Products Sold To: Mass-market retailers, e-commerce sites.
High-touch, strategic relationships with key content creators and influencers.
The strategy for the content platforms involves digital marketing services specifically tailored for brands and influencers. This requires a more direct, high-touch approach to secure premium advertising partners and top-tier creators. The success of the UGC platform, evidenced by the 1.5 billion impressions generated in a test, relies on these strategic relationships to feed the ecosystem with engaging content that attracts advertisers.
Investor relations management for a volatile, OTC-traded stock.
Managing the relationship with the shareholder base is a critical, ongoing task given the stock's trading environment. As of November 14, 2025, the stock price was trading at $0.0005 per share, resulting in an approximate market capitalization of $117.0K on that date, though another reported market capitalization figure stands at $60.32 M. The company has about $131 M in cash on hand. The relationship management involves communicating performance, especially the Latest TTM Revenue of $31.78 million, against the significant Latest TTM Net Loss of $250.57 million, to a retail-heavy investor base. The company had a 1:20 stock split on May 11, 2023. The book value was reported as 10.36.
Investor Metrics Snapshot:
| Metric | Value (as of late 2025/latest report) |
| Stock Price (Nov 14, 2025) | $0.0005 |
| Approximate Market Capitalization (One Report) | $117.0K |
| Reported Market Capitalization (Another Report) | $60.32 M |
| Cash on Hand | About $131 M |
| Book Value | 10.36 |
Finance: draft 13-week cash view by Friday.
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Channels
You're looking at how Vinco Ventures, Inc. gets its offerings in front of customers, which is a mix of owned digital platforms, direct B2B sales, and media distribution partnerships. Honestly, the channel strategy seems heavily reliant on the success of its acquired digital assets, like the short-form video app and the ad tech platform.
As of November 2025, the Trailing Twelve Months (TTM) revenue for Vinco Ventures, Inc. stood at $29.76 Million USD. The company's market capitalization as of November 2025 was reported at C$0.07 Million.
Here's a breakdown of the primary channels used to reach various customer segments:
- Lomotif mobile application distribution via global app stores.
- Direct sales force for consumer products and PPE to large retailers.
- Digital advertising networks and programmatic ad exchanges (AdRizer).
- E-commerce sites for consumer product sales in North America.
- Digital and print distribution channels for acquired media assets.
The digital channels, particularly those powered by AdRizer, are central to monetization. AdRizer, which Vinco Ventures, Inc. completed the acquisition of for a consideration involving $38 million in cash at closing, provides the technology to automate digital advertising analytics and programmatic media buying through its Cortex platform.
The Lomotif short-form video app, in which Vinco Ventures, Inc. holds an 80% ownership interest, serves as a major distribution and monetization channel. A past beta test on this platform showed significant user engagement, which directly feeds the advertising channel.
Here's a look at the quantitative aspects of these channels:
| Channel | Key Metric/Data Point | Associated Financial/Statistical Figure |
|---|---|---|
| Lomotif Mobile App Distribution | Past Beta Test New Active Users | 23 million |
| Lomotif Mobile App Distribution | Past Beta Test Advertising Impressions | Over 1.5 billion |
| Digital Advertising Networks (AdRizer) | Past Projected Annual Revenue (Contextual) | $62+ million |
| Digital Advertising Networks (AdRizer) | Acquisition Cash Consideration Paid | $25 million |
| E-commerce/Direct Sales (Consumer Products) | Product Categories Handled | Kitchenware, Small Appliances, Toys, Pet Care, Health and Beauty Aids |
| Direct Sales (PPE) | Target Customers | Governmental Agencies, Hospitals, Distributors |
| Media Asset Distribution | Acquisition Target Mentioned (Print/Digital) | NATIONAL ENQUIRER, GLOBE, NATIONAL EXAMINER & NATIONAL ENQUIRER UK |
For the consumer products segment, the distribution relies on getting inventory to established points of sale. You're looking at sales channels that include:
- Large retailers.
- Mass-market retailers.
- E-commerce sites in North America.
The Lomotif platform's past beta success indicated a 30% growth in average daily revenue during that test period, which you can map directly to the app store distribution channel's effectiveness in driving ad inventory.
To be fair, getting hard 2025 revenue splits per channel is tough without the latest 10-Q filing, but the structure shows a clear path: app stores for user acquisition, AdRizer for monetizing that traffic, and traditional B2B/e-commerce for the physical goods.
Finance: draft 13-week cash view by Friday.
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Customer Segments
You're looking at the customer base for Vinco Ventures, Inc. (BBIG) as of late 2025, which is split between its digital media properties and its legacy consumer products arm. The financial reality is stark: the company posted a Trailing Twelve Month (TTM) revenue of $31.78 million against a TTM Net Loss of $250.57 million in the period ending November 2025. This context is crucial when assessing the scale and success of each segment's ability to generate revenue against the backdrop of a market capitalization reported at just over $65,818. The company, which employs 46 people as of late 2025, targets distinct groups across these operations.
The core focus appears to be on the digital ecosystem, where the Lomotif platform aims to capture user attention, which then feeds the advertising and creator segments. The company's cash position of $20.34 million against debt of $23.30 million as of the last reported balance sheet highlights the immediate need for these customer segments to drive profitable engagement.
Here is a breakdown of the key customer segments Vinco Ventures, Inc. serves:
- Global users of short-form video content, primarily Gen Z and Millennials.
- Digital advertisers and brands seeking programmatic ad optimization.
- Retailers, mass-market retailers, and e-commerce sites for consumer goods.
- Governmental agencies and hospitals purchasing personal protective equipment.
- Content creators and influencers seeking monetization and audience growth.
The digital media segment, anchored by the Lomotif user-generated content (UGC) platform, showed significant internal growth metrics, which is where the immediate monetization focus lies. For instance, the average daily revenue growth for the UGC platform during its beta test exceeded 30%. This growth is what supports the digital advertisers and content creators.
The following table maps these segments against the most relevant available quantitative data points for Vinco Ventures, Inc. as of late 2025:
| Customer Segment | Primary Value Proposition Focus | Relevant Financial/Statistical Data Point (Late 2025) |
| Global short-form video users | Entertainment, social engagement | Lomotif UGC Platform Daily Revenue Growth: Over 30% (during beta test) |
| Digital advertisers and brands | Programmatic ad optimization via Cortex platform | TTM Revenue across all segments: $31.78 million |
| Retailers/E-commerce sites | Consumer products distribution | Licensing Revenues (a component of overall revenue): $215.91K (representing 100.00% of that specific revenue source) |
| Governmental agencies and hospitals | Personal Protective Equipment (PPE) supply | Total Employees: 46 |
| Content creators and influencers | Monetization and audience growth tools | TTM Net Loss: $250.57 million |
To be fair, the data on the specific revenue contribution from the PPE or general consumer goods segment is not clearly delineated from the $31.78 million TTM revenue figure, which is dominated by the digital media focus. The company's structure suggests that the digital segments are intended to be the primary drivers of future scale, given the reported growth in Lomotif's daily revenue. Finance: draft 13-week cash view by Friday.
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Cost Structure
You're looking at the cost side of Vinco Ventures, Inc. (BBIG) as of late 2025, and frankly, the numbers show a significant burn rate that you need to watch closely. The structure is heavily weighted toward covering operational shortfalls and funding platform development.
The most immediate cost indicator is the high operational expenditure reflected in the trailing twelve-month (TTM) performance. For the last 12 months reported, Vinco Ventures, Inc. recorded revenues of 31.78 million but incurred losses totaling $250.57 million. This results in a Net Income of -250.57M. The Operating Income for the same TTM period was a loss of -104.13M.
The company's financial obligations also factor into the cost structure, specifically debt service. The balance sheet shows Total Debt at 23.30 million. Servicing this debt adds a fixed cost component to the operating expenses, which is a real concern when operating cash flow is negative at -124.11 million for the TTM period.
The core of the ongoing costs relates to maintaining and growing the digital media platforms. These expenses fall into several key buckets:
- High operational costs from trailing twelve-month (TTM) losses of over $250.57 million.
- Significant M&A and integration costs for new digital media acquisitions.
- Technology development and maintenance costs for Lomotif and AdRizer platforms.
- Content acquisition and creator incentive payments to drive user engagement.
- General and administrative expenses, including debt service on $23.30 million in debt.
To give you a clearer picture of where the money is going, even without the specific breakdown for the latest period, historical data on operating expenses highlights the scale of SG&A (Sales, General and Admin) spending, which was reported at $78,947 thousand in one annual period and $30,700 thousand in another.
Here's a look at the key financial metrics that define the cost pressure:
| Cost/Expense Metric (TTM) | Amount (USD) |
| Total Revenue | 31.78 million |
| Net Income (Loss) | -250.57 million |
| Operating Income (Loss) | -104.13 million |
| Operating Cash Flow (Loss) | -124.11 million |
| Total Debt | 23.30 million |
The negative Gross Profit of -637,579 in the TTM period suggests that the cost of revenue itself is exceeding the revenue generated from core services, which is a major structural cost issue. Also, the Pretax Income loss was -337.73 million.
Finance: draft 13-week cash view by Friday.
Vinco Ventures, Inc. (BBIG) - Canvas Business Model: Revenue Streams
You're looking at the core ways Vinco Ventures, Inc. (BBIG) brings in cash as of late 2025. The overall picture shows a Trailing Twelve-Month (TTM) revenue of approximately $31.78 million as of September 30, 2025, which represented a significant year-over-year increase of 677.20% based on the latest reported figures for that period.
The revenue streams are diverse, pulling from digital platforms, product sales, and other ventures. Honestly, seeing that TTM number is a key indicator of recent activity.
Here's a look at the components that make up how Vinco Ventures, Inc. generates its top-line income. While the precise breakdown for the late 2025 TTM period isn't public in the same format, the historical composition gives you a solid idea of where the money has been coming from:
| Revenue Source Category | Reported Amount (Historical Context) | Percentage of Reported Revenue (Historical Context) |
| Digital advertising and media revenue | $7.73 million | 66.98% |
| Product sales | $3.76 million | 32.58% |
| Royalty Income | $50.9 thousand | 0.44% |
The digital advertising revenue stream is heavily tied to the Lomotif platform and the AdRizer ad-tech services. We know that a beta test for a new user-generated content (UGC) platform saw over 1.5 billion advertising impressions, which definitely feeds this segment. That test also brought in 23 million new active users, suggesting a strong top-of-funnel for ad inventory growth.
For product sales, you're looking at revenue from consumer products, which includes items like kitchenware and small appliances. This stream has historically represented a substantial portion of the total revenue, as shown by the 32.58% share in the historical data. You might also recall past activities, like the sale of S.R.M. Entertainment Limited for $0.9 million, which speaks to the transactional nature of some of their asset-related revenue, though that specific sale is not a recurring revenue stream.
Revenue from the sale of personal protective equipment (PPE) to agencies is another area that has contributed, though specific, recent figures aren't always broken out separately in the main revenue disclosures. It's a stream that relies on specific contract wins rather than platform usage.
Potential subscription and licensing revenue from acquired media assets is an area to watch. The business model centers on acquiring and incubating assets, so future revenue is expected to materialize from licensing content or offering premium access tiers on those platforms. Currently, the reported Royalty Income is small at $50.9 thousand in the historical data, but this category could see growth if new licensing deals materialize from recent acquisitions.
To summarize the key financial markers you need to track for this revenue segment:
- TTM Revenue as of late 2025 (Sep 30): $31.78 million.
- Quarterly Revenue (for the quarter ending Sep 30, 2022, as a recent data point): $5.56 million.
- Year-over-year TTM Revenue Growth (as of Sep 30, 2022): +677.20%.
- Advertising Impressions from a recent beta test: Over 1.5 billion.
Finance: draft 13-week cash view by Friday.
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