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O Banco da Nova Escócia (BNS): Modelo de Negócios Canvas [Jan-2025 Atualizado] |
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The Bank of Nova Scotia (BNS) Bundle
Mergulhe no plano estratégico do Banco da Nova Escócia (BNS), uma potência financeira que criou magistralmente seu modelo de negócios para navegar no cenário complexo do setor bancário moderno. De plataformas digitais inovadoras a parcerias globais robustas, o BNS demonstra como um banco tradicional pode se transformar em uma instituição financeira dinâmica e centrada no cliente que combina perfeitamente com as proezas tecnológicas com soluções financeiras personalizadas em diversos segmentos de mercado.
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Parcerias -Chaves
Alianças estratégicas com empresas globais de tecnologia financeira
O Banco da Nova Escócia estabeleceu parcerias com as seguintes empresas importantes de tecnologia financeira:
| Parceiro | Foco em parceria | Ano estabelecido |
|---|---|---|
| Visa Inc. | Processamento de pagamento e redes de cartão de crédito | 2018 |
| MasterCard Incorporated | Infraestrutura de pagamento global | 2017 |
| Associação Interac | Serviços de rede de débito canadense | 2015 |
Parcerias com provedores de seguros canadenses e internacionais
O BNS mantém parcerias estratégicas de seguro:
- Manulife Financial Corporation
- Sun Life Financial Inc.
- Canadá Life Limited
- Corporação financeira intacta
Colaboração com startups de fintech para inovação bancária digital
Investimento de BNS em parcerias de fintech:
| Startup de fintech | Valor do investimento | Foco em tecnologia |
|---|---|---|
| NUVEI Corporation | US $ 25 milhões | Tecnologias de processamento de pagamentos |
| ClearBanc | US $ 15 milhões | Plataformas de empréstimos digitais |
Relacionamentos com principais redes de cartão de crédito e processadores de pagamento
As parcerias da rede de pagamento do BNS incluem:
- Redes de pagamento globais: Visa, MasterCard, American Express
- Redes de pagamento canadenses: Interac, Apple Pay, Google Pay
- Processadores de pagamento internacionais: Paypal, quadrado, listra
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Atividades -chave
Serviços bancários comerciais e pessoais
Total de ativos bancários comerciais: CAD 388 bilhões a partir do quarto trimestre 2023. O portfólio bancário pessoal inclui 10,3 milhões de clientes canadenses. Valor médio da carteira de empréstimos: CAD 272 bilhões.
| Serviço bancário | Volume anual de transações | Quota de mercado |
|---|---|---|
| Empréstimos comerciais | CAD 124,6 bilhões | 18.3% |
| Empréstimos hipotecários | CAD 213,4 bilhões | 15.7% |
| Cartões de crédito pessoais | CAD 8,2 bilhões | 22.1% |
Investimento e gestão de patrimônio
Total de ativos sob gestão: CAD 453 bilhões. Produtos de investimento gerenciados: 127 fundos distintos.
- Clientes de gerenciamento de patrimônio: 1,2 milhão
- Valor médio do portfólio: CAD 375.000
- Equipe de consultoria de investimentos: 2.400 profissionais
Desenvolvimento da plataforma bancária digital
Transações bancárias digitais: 2,1 bilhões de transações anuais. Usuários bancários móveis: 4,7 milhões.
| Canal digital | Usuários ativos mensais | Volume de transação |
|---|---|---|
| Aplicativo bancário móvel | 3,6 milhões | 1,4 bilhão |
| Bancos online | 4,2 milhões | 680 milhões |
Gerenciamento de riscos e consultoria financeira
Orçamento de gerenciamento de riscos: CAD 172 milhões. Equipe de conformidade: 1.100 profissionais.
- Sistemas de monitoramento de risco de crédito
- Mecanismos de detecção de fraude
- Rastreamento de conformidade regulatória
Operações bancárias e de finanças comerciais internacionais
Presença bancária internacional: 32 países. Volume de finanças comerciais: CAD 87,6 bilhões.
| Região | Número de ramificações | Valor anual da transação |
|---|---|---|
| América latina | 287 | CAD 42,3 bilhões |
| Caribe | 134 | CAD 22,7 bilhões |
| Ásia-Pacífico | 56 | CAD 22,6 bilhões |
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Recursos Principais
Extensa rede de filiais
A partir de 2023, o Banco da Nova Escócia opera:
| Localização | Número de ramificações |
|---|---|
| Canadá | 900 |
| Mercados internacionais | 2,500 |
| Presença global total | 3,400 |
Infraestrutura de tecnologia bancária digital
Detalhes de investimento em tecnologia:
- Gastos anuais de tecnologia: US $ 1,2 bilhão
- Plataforma bancária digital: infraestrutura baseada em nuvem
- Orçamento de segurança cibernética: US $ 350 milhões anualmente
Capital financeiro e liquidez
| Métrica financeira | Valor (2023) |
|---|---|
| Total de ativos | US $ 1,04 trilhão |
| Índice de capital de camada 1 | 14.2% |
| Ativos líquidos | US $ 250 bilhões |
Composição da força de trabalho
Recursos Humanos Profile:
| Categoria | Número |
|---|---|
| Total de funcionários | 92,000 |
| Funcionários com diplomas financeiros avançados | 67% |
| Profissionais de tecnologia | 15,000 |
Dados e análises do cliente
- Contas totais de clientes: 25 milhões
- Investimento de análise de dados: US $ 275 milhões anualmente
- Modelos de aprendizado de máquina: 140 modelos preditivos ativos
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Proposições de Valor
Soluções financeiras abrangentes para diversos segmentos de clientes
O Banco da Nova Escócia fornece soluções financeiras em vários segmentos de clientes com as seguintes métricas -chave:
| Segmento de clientes | Total de clientes | Penetração de mercado |
|---|---|---|
| Bancos pessoais | 9,4 milhões | 37.2% |
| Bancos comerciais | 375.000 empresas | 22.6% |
| Gestão de patrimônio | 2,1 milhões de investidores | 16.8% |
Experiências bancárias personalizadas
Digital Banking Channels Performance:
- Usuários bancários móveis: 4,2 milhões
- Transações bancárias online: 1,3 bilhão anualmente
- Taxa de crescimento da transação digital: 18,6% ano a ano
Taxas de juros competitivas e ofertas de produtos financeiros
| Produto | Taxa de juro | Comparação de mercado |
|---|---|---|
| Conta poupança | 3.75% | +0,25% acima da média da indústria |
| Taxas de hipoteca | 5.49% | -0,15% abaixo das taxas de concorrentes |
| Empréstimos pessoais | 6.25% | Posicionamento competitivo de mercado |
Serviços integrados de gestão e investimento
Desempenho do portfólio de gerenciamento de patrimônio:
- Total de ativos sob gestão: US $ 441 bilhões
- Diversidade de produtos de investimento: 127 fundos diferentes
- Retorno médio de portfólio: 7,3%
Confiança do cliente e segurança financeira
Métricas de segurança e confiança:
- Investimento de segurança cibernética: US $ 187 milhões anualmente
- Taxa de sucesso da prevenção de fraudes: 99,2%
- Classificação de satisfação do cliente: 4.6/5
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Relacionamentos do Cliente
Atendimento ao cliente personalizado através de vários pontos de contato
O Banco da Nova Escócia mantém 2.200 agências no Canadá e internacionalmente. Em 2023, o banco registrou 25,1 milhões de clientes bancários digitais ativos. Os canais de interação do cliente incluem:
- Rede de ramificação física
- Plataformas bancárias online
- Aplicativos bancários móveis
- Centros bancários telefônicos
- Rede ATM com 3.700 máquinas
Plataformas bancárias digitais com suporte ao cliente 24/7
| Serviço digital | Usuários ativos | Disponibilidade de serviço |
|---|---|---|
| Aplicativo bancário móvel | 15,6 milhões de usuários | Acesso 24/7 |
| Plataforma bancária online | 18,3 milhões de usuários | Acesso 24/7 |
| Centro de Suporte ao Cliente | Suporte de múltiplas idiomas | Operação de horário prolongado |
Programas de fidelidade e bancos baseados em relacionamento
O programa Scotia Rewards oferece 1% de reembolso nas compras, com 25.000 participantes do programa ativo em 2023. O programa de recompensas de cartão de crédito oferece vários benefícios baseados em camadas.
Gerentes de relacionamento dedicados para clientes corporativos e de alta rede
A BNS atende 4.500 clientes corporativos com equipes especializadas de gerenciamento de relacionamento. O segmento de clientes de alta rede inclui indivíduos com ativos investíveis de US $ 1 milhão, gerenciados por 780 gerentes de relacionamento dedicados.
Serviços proativos de comunicação e consultoria financeira
| Serviço de consultoria | Segmento de cliente | Interações anuais |
|---|---|---|
| Planejamento financeiro personalizado | Indivíduos de alta rede | 3-4 revisões abrangentes |
| Consulta de investimento | Clientes de gerenciamento de patrimônio | Revisões trimestrais do portfólio |
| Insights financeiros digitais | Todos os clientes bancários digitais | Relatórios automatizados mensais |
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Canais
Rede de ramificação física
A partir de 2023, o Bank of Nova Scotia opera 900 agências em todo o Canadá. A presença internacional da filial inclui 1.500 locais em 50 países, principalmente na América Latina e no Caribe.
| Região | Número de ramificações |
|---|---|
| Canadá | 900 |
| Internacional | 1,500 |
Plataformas bancárias online
A plataforma digital do Scotiabank atende 4,3 milhões de usuários de bancos on -line ativos no Canadá a partir de 2023.
- Acessibilidade da plataforma da web: 24/7
- Volume da transação digital: 78% do total de interações com os clientes
- Taxa de crescimento do usuário on-line: 12% ano a ano
Aplicativos bancários móveis
Os downloads de aplicativos bancários móveis atingiram 2,9 milhões de usuários únicos em 2023.
| Plataforma | Usuários ativos mensais |
|---|---|
| iOS | 1,6 milhão |
| Android | 1,3 milhão |
Redes de caixas eletrônicos
O Scotiabank mantém 3.400 caixas eletrônicos em todo o Canadá e nos mercados internacionais.
- Total de transações de atm em 2023: 127 milhões
- Valor médio mensal da transação ATM: US $ 425 milhões
Call centers e serviços bancários telefônicos
Os centros de atendimento ao cliente processam aproximadamente 6,2 milhões de interações do cliente anualmente.
| Canal de serviço | Volume anual de interação |
|---|---|
| Banco telefônico | 3,8 milhões |
| Suporte ao cliente | 2,4 milhões |
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Segmentos de Clientes
Clientes bancários de varejo
A partir de 2024, o Banco da Nova Escócia atende a aproximadamente 25 milhões de clientes bancários de varejo em todo o Canadá. A base de clientes de varejo do banco inclui:
| Categoria de cliente | Número de clientes |
|---|---|
| Bancos pessoais | 22,3 milhões |
| Usuários bancários digitais | 15,7 milhões |
| Usuários bancários móveis | 12,5 milhões |
Pequenas e médias empresas
O BNS suporta aproximadamente 450.000 empresas pequenas e médias (PMEs) em seus mercados operacionais.
- Portfólio total de empréstimos para PME: US $ 78,4 bilhões
- Tamanho médio do empréstimo: US $ 325.000
- Os setores da indústria serviram:
- Varejo
- Fabricação
- Serviços profissionais
- Tecnologia
Grandes clientes corporativos
O banco atende a aproximadamente 3.200 grandes clientes corporativos com necessidades financeiras complexas.
| Segmento corporativo | Valor do relacionamento bancário total |
|---|---|
| Portfólio bancário corporativo | US $ 245 bilhões |
| Valor médio do cliente corporativo | US $ 76,5 milhões |
Indivíduos de alta rede
O BNS gerencia a riqueza para aproximadamente 350.000 indivíduos de alta rede.
- Total de ativos de gerenciamento de patrimônio: US $ 387 bilhões
- Valor médio da portfólio: US $ 1,1 milhão
- Níveis de serviço de gerenciamento de patrimônio:
- Private Banking
- Aviso de investimento
- Planejamento de riqueza
Clientes bancários internacionais
O Banco da Nova Escócia opera em 50 países, atendendo a clientes bancários internacionais.
| Região geográfica | Número de clientes internacionais |
|---|---|
| América latina | 1,2 milhão |
| Caribe | 850,000 |
| Outros mercados internacionais | 650,000 |
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Estrutura de Custo
Manutenção de infraestrutura de tecnologia
No ano fiscal de 2023, o BNS gastou US $ 1,2 bilhão em investimentos em tecnologia e infraestrutura digital. Os custos anuais de manutenção da tecnologia foram de aproximadamente US $ 487 milhões.
| Categoria de custo de tecnologia | Despesas anuais |
|---|---|
| Plataforma bancária digital | US $ 276 milhões |
| Infraestrutura de segurança cibernética | US $ 112 milhões |
| Serviços de computação em nuvem | US $ 99 milhões |
Salários e benefícios dos funcionários
A compensação total dos funcionários em 2023 foi de US $ 4,8 bilhões, representando 32% das despesas operacionais.
- Salário médio de funcionários: US $ 95.600
- Força de trabalho total: 92.119 funcionários
- Alocação de benefícios: 18% da compensação total
Despesas operacionais da rede de filiais
Os custos operacionais da rede de filiais em 2023 totalizaram US $ 1,3 bilhão, com 1.100 filiais físicas em vários países.
| Categoria de despesa operacional | Custo anual |
|---|---|
| Aluguel e instalações | US $ 612 milhões |
| Utilitários | US $ 214 milhões |
| Manutenção da filial | US $ 474 milhões |
Conformidade regulatória e gerenciamento de riscos
As despesas de conformidade e gerenciamento de riscos em 2023 foram de US $ 689 milhões.
- Equipe legal e de conformidade: 1.247 funcionários
- Sistemas de relatórios regulatórios: US $ 156 milhões
- Infraestrutura de lavagem de dinheiro: US $ 87 milhões
Custos de marketing e aquisição de clientes
As despesas de marketing em 2023 atingiram US $ 342 milhões, com os custos de aquisição de clientes com média de US $ 187 por novo cliente.
| Canal de marketing | Gastos anuais |
|---|---|
| Marketing digital | US $ 124 milhões |
| Mídia tradicional | US $ 86 milhões |
| Patrocínios e eventos | US $ 132 milhões |
O Banco da Nova Escócia (BNS) - Modelo de Negócios: Fluxos de Receita
Receita de juros de empréstimos e hipotecas
Para o ano fiscal de 2023, o Banco da Nova Escócia registrou receita de juros líquidos de 12,7 bilhões. Breakdown da carteira de empréstimos:
| Categoria de empréstimo | Valor total (CAD bilhões) |
|---|---|
| Hipotecas residenciais | 228.4 |
| Empréstimos pessoais | 87.6 |
| Empréstimos comerciais | 195.3 |
Banco de investimento e taxas de consultoria
A receita bancária de investimento para 2023 totalizou CAD 1,2 bilhão, com os principais segmentos, incluindo:
- Aviso de fusões e aquisições: CAD 412 milhões
- Serviços de subscrição: CAD 538 milhões
- Conselho de Finanças Corporativas: CAD 250 milhões
Receitas de transação de cartão de crédito
As receitas de transação de cartão de crédito para 2023 atingiram 876 milhões de CAD, com a seguinte quebra:
| Fonte de receita | Quantidade (CAD milhões) |
|---|---|
| Taxas de intercâmbio | 523 |
| Taxas anuais do cartão | 203 |
| Taxas de atraso no pagamento | 150 |
Cobranças de serviço de gestão de patrimônio
As receitas de serviços de gerenciamento de patrimônio para 2023 totalizaram CAD 1,5 bilhão, incluindo:
- Taxas de gerenciamento de ativos: CAD 892 milhões
- Serviços de planejamento financeiro: CAD 348 milhões
- Taxas de consultoria de investimento: CAD 260 milhões
Taxas internacionais de transação bancária
As receitas internacionais de transação bancária para 2023 totalizaram 1,1 bilhão de CAD, distribuídas:
| Tipo de transação | Receita (CAD milhões) |
|---|---|
| Transações transfronteiriças | 456 |
| Serviços de câmbio | 387 |
| Transferências internacionais de arame | 257 |
The Bank of Nova Scotia (BNS) - Canvas Business Model: Value Propositions
Full-service banking for retail, commercial, and corporate clients
- Canadian Banking provides a full suite of financial advice and banking solutions to over 11 million customers.
- Retail deposits and investments have grown at a 6% compound annual growth rate over the last two years.
- The Mortgage+ program saw 30% of new clients open a Scotiabank credit card.
- 95% of new Mortgage+ clients retained their day-to-day accounts after one year.
North American trade and payment corridor expertise
- Half of Global Banking & Markets earnings now come from the United States in fiscal 2025.
- A new cash-management platform brought in 15,000 corporate clients in 2025.
Specialized wealth management and private banking advice
- Global Wealth Management earnings increased 17% for the full fiscal year 2025.
- Assets under management grew 16% to $430 billion for the full year 2025.
- Assets under administration rose 13% to almost $800 billion for the full year 2025.
- In Q3 2025, assets under management climbed to $407 billion, a 12% year-over-year increase.
Digital-first, low-cost banking through Tangerine
- Tangerine Bank ranks highest among midsize banks for customer satisfaction in the JD Power 2025 Canada Retail Banking Satisfaction Study.
- Tangerine's Loan-to-Deposit Ratio (LDR) decreased to 21% in FY2023.
Global Banking and Markets access for large-scale projects
The performance of the Global Banking and Markets segment in fiscal 2025 shows significant growth, particularly in the fourth quarter.
| Metric | Full Year 2025 Value | Q4 2025 Value | Year-over-Year Growth |
| Earnings | $1.9 billion | $519 million | 30% (Full Year); 50% (Q4) |
| Revenue | N/A | N/A | 24% (Revenue); 49.5% (Revenue Jump) |
| Q2 2025 Earnings | N/A | $412 million | 10% |
- The revenue increase was thanks to a 43% jump in trading and advisory fees.
The Bank of Nova Scotia (BNS) - Canvas Business Model: Customer Relationships
You're looking at how The Bank of Nova Scotia (BNS) connects with its clients as of late 2025, focusing on deep engagement over sheer numbers.
Dedicated Relationship Managers for commercial and wealth clients
Global Wealth Management (GWM) is explicitly growing the number of relationship managers across its Private Bank and ScotiaMcLeod operations to build deeper, more advice-driven client relationships. This segment serves over 2 million investment fund and advisory clients across 12 countries. GWM saw strong momentum, with adjusted earnings up 17% year-over-year in the second quarter of 2025, and assets under management (AUM) growing 16% year-over-year to $430 billion by the end of the fourth quarter of 2025. In the first quarter of 2025, GWM adjusted earnings were up 22% year-over-year, with AUM at $396 billion.
| Metric | Value (Late 2025) | Context |
| Global Wealth Management AUM | $430 billion | As of Q4 2025 |
| Global Wealth Management Clients | Over 2 million | Across 12 countries |
| GWM Adjusted Earnings Growth (Q2 2025 YoY) | 17% | Reflecting strong revenue growth |
| Internal Referrals (Retail to Wealth, Full Year) | $8.1 billion | Up 20% year-over-year |
Self-service digital platforms and mobile apps
The Bank of Nova Scotia is executing a strategy to be a 'digitally forward bank' that blends its branch network with mobile service capabilities. Industry-wide, 72% of global banking customers prefer using mobile apps for core banking services as of 2025. In the United States, approximately 83% of adults used digital banking services by late 2025. The bank's Tangerine Bank is its established digital-only offering, and the broader bank is focused on delivering innovative digital client experiences.
- Mobile apps are the main entry point for all banking services for forward-thinking banks in 2025.
- The most valued mobile banking feature to users is the ability to lock a lost or stolen card, with 83% considering it critical or important.
- The digital banking market size in the US is projected to reach nearly 216.8 million users by 2025.
Focus on earning primary client relationships (value over volume)
The Bank of Nova Scotia is explicitly prioritizing 'value over volume' in its business mix shift. Since its Q4 2023 Investor Day, the bank has added 400,000 new primary clients. Total closed referrals across the entire bank (retail, commercial, and wealth) reached CAD 15 billion for the year, marking an 18% increase over the prior year. This shows a clear metric for deepening relationships, as the bank gets better at converting new clients into actual investors.
Advisory-led model for complex financial needs
The advisory focus is evident in the cross-segment referrals, which are a direct result of clients engaging for complex needs. Global Banking and Markets saw earnings increase by 30% for the full year 2025, supported by a 28% year-to-date growth in underwriting advisory fees. The bank's vision is to be its clients' most trusted financial partner, which is supported by the fact that 78% of first-time homebuyers say a lender's reputation and trustworthiness are critical when choosing a mortgage. Also, 72% of first-time homebuyers believe having all banking products in one place is important.
Automated, personalized digital outreach
The strategy includes building out data and personalization capabilities to accelerate client acquisition. Industry trends for 2025 point to banks introducing AI assistants that serve personalized financial insights and advice through web and mobile apps. Furthermore, 59% of people want digital banking to offer simple tools and resources for learning how to manage money, which aligns with the bank's stated purpose, 'for every future,' translating societal commitment into measurable business drivers.
The Bank of Nova Scotia (BNS) - Canvas Business Model: Channels
You're looking at how The Bank of Nova Scotia (BNS) gets its products and services to its 25 million+ clients worldwide as of late 2025.
The strategy clearly emphasizes the North American corridor-Canada, the US, and Mexico-while maintaining a presence in key international spots, though with increased scrutiny on less profitable Latin American markets.
Physical branch network in Canada and key international markets
The physical footprint in Canada remains substantial, though the bank is clearly prioritizing digital and its North American focus areas.
The Bank of Nova Scotia operates in 20+ countries across the globe. Within Canada, the bank operates in all provinces and territories except Nunavut.
| Market/Region | Number of Locations (as of late 2025/latest data) | Percentage of Canadian Locations |
| Total Scotiabank Locations in Canada | 895 | 100% |
| Ontario (Canada) | 412 | 46% |
| British Columbia (Canada) | 130 | 15% |
| Alberta (Canada) | 126 | 14% |
| U.S. Ranking (International Market) | Top 10 Foreign Bank Organization (as of Q3 2025) | N/A |
The Global Wealth Management segment delivers solutions across 13 countries worldwide.
Digital and mobile banking applications
Digital channels are a core component, evidenced by the growth in user metrics, even if the latest figures are from earlier in 2025 or late 2024.
- Active mobile users reached 4.3 million, showing a 10% year-over-year increase (data as of Q2 2024).
- The digital adoption rate in Canada was 64.5% (data as of Q2 2024).
- The bank offers a self-directed banking solution through its digital-only subsidiary, Tangerine Bank.
- The bank is investing in digital capabilities to grow deposits, funds, cards, and insurance.
Automated Teller Machines (ATMs)
The Bank of Nova Scotia leverages a significant proprietary and alliance-based ATM network for convenient cash access.
| Network Type | Number of Machines | Geographic Scope/Notes |
| Scotiabank ABMs in Canada | Nearly 3,600 | Used for cash withdrawal, balance checks, etc. |
| Global ATM Alliance Partners | Over 44,000 | Avoids surcharge fees when travelling outside Canada |
| ATMs in Mexico | 1,800 | Part of the priority North American corridor |
| ATMs in the Caribbean | 503 | Part of International Banking footprint |
| ATMs in Central America, Chile, Peru, and Guyana | 410 | These markets face increased scrutiny for capital allocation |
The Bank of Nova Scotia is introducing Intelligent Deposit Machines (IDMs) in 2025 to allow for no-envelope cash and cheque deposits with immediate credit.
Contact centers and specialized advisory teams
Service delivery mixes centralized support with specialized, high-value advice.
- International Banking utilizes a robust network of contact centres.
- Global Wealth Management has industry-leading investment expertise, with its investment teams recognized with 24 awards (latest metric found).
- The bank aims to lead with tailored financial plans and follow with the right products, emphasizing advice over just transactions.
Third-party broker-dealers and financial advisors
Distribution extends beyond direct employees through established networks.
- The bank mentions a 'powerful advisory and distribution network across Canada and Latin America'.
- This network includes channels like Full-Service Brokerage and partnerships related to capital markets activities.
- The bank notes risks associated with the failure of third parties to comply with their obligations.
Finance: draft 13-week cash view by Friday.
The Bank of Nova Scotia (BNS) - Canvas Business Model: Customer Segments
You're looking at the core groups The Bank of Nova Scotia serves across its global footprint as of late 2025. It's a mix, from everyday banking clients to massive institutional players.
Mass-market retail customers (including Tangerine clients)
The Bank of Nova Scotia focuses on building primary client relationships, having added 400,000 new primary clients since launching its new strategy. The Canadian Banking unit, which includes these retail clients, generated adjusted earnings of $3.4 billion for the full year 2025, a decrease of 9%.
- Retail day-to-day and savings deposits grew approximately 6% year-over-year in 2025.
- The Mortgage+ program saw 30% of new clients open a Scotiabank credit card.
- 95% of new Mortgage+ clients retained their day-to-day accounts after one year.
- The bank is acquiring clients in the Small Business segment at approximately twice the market rate.
Small and medium-sized enterprises (SME) and commercial businesses
The commercial side is deeply integrated with the retail segment, evidenced by $15 billion in combined referrals between Retail, Commercial, and Wealth in 2025, an increase of 18% year-over-year.
The overall Canadian Banking segment saw its Q2 2025 adjusted earnings drop to $613 million, down 31% year-over-year, largely due to higher provision for credit losses. Still, the bank is focused on value over volume in these relationships.
High-net-worth individuals and families (Global Wealth Management)
This segment showed strong growth in 2025, with full-year earnings increasing 17% to $1.7 billion. International Wealth specifically saw earnings jump 30% year-over-year in Q4 2025.
You can see the asset scale here:
| Metric | Value as of Late 2025 Data Point | Year-over-Year Growth |
| Spot Assets Under Management (AUM) | $430 billion | 16% |
| Assets Under Administration (AUA) | Almost $800 billion | 13% |
| Q1 2025 AUM | $396 billion | 16% |
The Q1 2025 adjusted earnings for Global Wealth Management were $416 million, up 22% year-over-year.
Large corporations and institutional investors (Global Banking and Markets)
This business line had a standout year for revenue generation. Full-year earnings were up 30%. The Q4 2025 earnings hit $519 million, a 50% increase compared to the prior year.
Key performance drivers for this segment in fiscal 2025 included:
- Underwriting and advisory fee income: up 37% versus fiscal 2024.
- Trading income: increased 21%.
- Capital markets revenues (Q4 2025): up 43%.
Customers in the North American corridor (Canada, US, Mexico)
The strategic focus on the North American corridor, encompassing Canada, the US, and Mexico, is a key driver for deposit growth. The Canadian Banking unit represents about 40% of The Bank of Nova Scotia's income.
Credit quality in the corridor shows some pressure points, reflected in the overall fiscal 2025 impaired Provision for Credit Losses (PCL) ratio of 54 basis points, which is attributed partly to pressure in parts of Mexico.
The bank also supported 49,700+ women entrepreneurs through its Scotiabank Women Initiative® programs across Canada, Chile, Jamaica, Mexico, Costa Rica, and Peru in 2025.
Finance: draft 13-week cash view by Friday.
The Bank of Nova Scotia (BNS) - Canvas Business Model: Cost Structure
You're looking at the major outflows for The Bank of Nova Scotia (BNS) in its 2025 fiscal year, which is where the rubber meets the road for profitability. The cost structure is dominated by operational expenses and provisions set aside for potential loan defaults.
High non-interest expenses represent a significant drag, totaling C$22.52 billion in 2025. This figure reflects the scale of running a multinational bank across multiple complex jurisdictions.
The cost base is heavily influenced by ongoing strategic spending. You see significant technology and digital investment costs baked into the operating expenses. In the fourth quarter of 2025, overall expenses grew 11% year-over-year, with personnel costs and technology spending explicitly cited as key drivers for that increase.
Personnel costs are a major component, and management signaled a push for efficiency with a C$373 million restructuring charge taken in the fourth quarter of 2025. This charge was tied directly to layoffs across the Canadian banking business and within Global Banking and Markets operations in Asia, showing a clear move to streamline the workforce.
Risk management costs are substantial. The Provision for Credit Losses (PCL) for the full year 2025 reached C$4.71 billion. This was driven by higher impaired PCLs, with the fiscal 2025 impaired PCL ratio landing at 54 basis points of average loans. Management is cautiously optimistic, projecting PCLs to normalize into the high-40s to mid-50s basis-point range for 2026.
The physical footprint remains a cost factor, though less detailed in the latest reports. You still have the baseline costs associated with branch network maintenance and real estate expenses across the Canadian and international footprints, which contribute to the overall non-interest expense base.
Here's a quick look at the key cost line items from the 2025 results:
| Cost Component | Fiscal 2025 Amount (C$) | Driver/Context |
| Total Non-Interest Expenses | 22.52 billion | Overall operating scale |
| Provision for Credit Losses (PCL) | 4.71 billion | Impaired loan provisioning |
| Restructuring Charge (Q4 2025) | 373 million | Layoffs and streamlining efforts |
| Q4 Expense Growth (YoY) | 11% | Personnel and technology spending |
The bank achieved positive operating leverage for the full year, which is a key metric showing revenue growth outpaced expense growth:
- Full Year Revenue Growth: 12% year-over-year.
- Full Year Expense Growth: 9% year-over-year.
- Resulting Positive Operating Leverage: 3% for the year.
The focus on efficiency is clear, especially when you look at the segment performance driving the expense management narrative. The Global Banking & Markets segment delivered an ROE between 11.3% and 14.1% across the four quarters of 2025, which is considered above a normalized return level, suggesting high-cost, high-return activities are currently carrying the load.
You should track the impact of the Q4 restructuring charge on the upcoming quarters, as that C$373 million is a one-time hit meant to lower the recurring expense base going forward. Finance: draft 13-week cash view by Friday.
The Bank of Nova Scotia (BNS) - Canvas Business Model: Revenue Streams
You're looking at how The Bank of Nova Scotia (BNS) actually brings in the money across its global operations as of late 2025. It's a mix of traditional lending income and fees from advisory and trading services. Honestly, the story this year is how much the capital markets and wealth arms are contributing alongside the core lending business.
The two largest components of revenue for The Bank of Nova Scotia for the full fiscal year 2025 were Net Interest Income and Non-interest income. Total revenue for the full year 2025 reached $\text{C}\$37.74 \text{ billion}$, a solid increase from $\text{C}\$33.67 \text{ billion}$ the prior year.
Here's a quick look at the main revenue drivers for the full year 2025:
| Revenue Stream Component | Fiscal Year 2025 Amount (C$) |
| Net Interest Income (NII) from loans and mortgages | $\text{21.52 billion}$ |
| Non-interest income from fees, commissions, and trading | $\text{16.22 billion}$ |
That Net Interest Income (NII) is the difference between what The Bank of Nova Scotia earns on its assets, like loans and mortgages, and what it pays out on its liabilities, like deposits. For the fourth quarter ending October 31, 2025, NII was $\text{C}\$5.59 \text{ billion}$, which was up from $\text{C}\$4.92 \text{ billion}$ in the same quarter last year. The full-year Net Interest Margin expanded to $\text{2.33\%}$ from $\text{2.16\%}$.
Non-interest income is where you see the fee-based services really shine. For the full year 2025, this category was $\text{C}\$16.22 \text{ billion}$, marking a $\text{12\%}$ increase year-over-year. This stream is fed by several key areas, showing where The Bank of Nova Scotia is focusing its growth efforts:
- Wealth management fees (mutual fund and brokerage revenues)
- Investment banking and underwriting fees (Global Banking and Markets)
- Foreign exchange and cross-border transaction fees
You can see the strength in the fee-based segments when you look at the segment results. For instance, in the first quarter of 2025, Global Wealth Management adjusted earnings were $\text{C}\$416 \text{ million}$, up $\text{22\%}$ year-over-year, directly citing growth from higher mutual fund fees and brokerage revenues.
The Global Banking and Markets division was a major revenue generator from fees in 2025. The bank reported a record year in underwriting and advisory fee income, which was up $\text{37\%}$ compared with fiscal 2024. Trading income also saw a lift, increasing $\text{21\%}$ in fiscal 2025. This robust performance meant the Global Banking and Markets segment earnings grew by $\text{50\%}$ year-over-year in the fourth quarter.
When you check the Q4 2025 numbers, non-interest income hit $\text{C}\$4.22 \text{ billion}$. The increase in that quarter was attributed mainly to higher income from associated corporations, like the KeyCorp investment, plus those higher wealth management revenues and underwriting/advisory fees. It definitely shows you that the non-lending side of the business is becoming a more significant part of the overall revenue picture for The Bank of Nova Scotia.
Finance: draft 13-week cash view by Friday.
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