Digital Ally, Inc. (Dgly): Modelo de negócios Canvas [Jan-2025 Atualizado]

A Digital Ally, Inc. (DGLE) está na vanguarda da transformação da tecnologia de aplicação da lei, oferecendo soluções de evidência digital de ponta que revolucionam a segurança, a responsabilidade e a eficiência operacional. Ao integrar perfeitamente as plataformas avançadas de gravação de vídeo, rastreamento GPS e gerenciamento digital abrangente, a empresa fornece tecnologias de missão crítica que capacitam as agências policiais a aprimorar a segurança dos oficiais, capturar evidências cruciais e otimizar fluxos operacionais complexos de trabalho. Sua abordagem inovadora preenche a lacuna entre a inovação tecnológica e as necessidades críticas do policiamento moderno, tornando o aliado digital um participante fundamental no ecossistema de tecnologia de segurança pública.

Digital Ally, Inc. (DGLE) - Modelo de negócios: Parcerias -chave

Agências policiais e departamentos governamentais

A Digital Ally estabeleceu parcerias com várias agências policiais nos Estados Unidos.

Tipo de parceria	Número de contratos ativos	Valor anual estimado
Departamentos de Polícia Municipal	47	US $ 3,2 milhões
Escritórios do xerife do condado	22	US $ 1,7 milhão
Patrulha rodoviária estadual	8	$950,000

Fabricantes de veículos e empresas de gerenciamento de frotas

Parcerias estratégicas com organizações de gerenciamento de veículos e frotas.

• Serviços de Fleet Ford
• Frota comercial da Chevrolet
• Motorola Solutions Fleet Management
• Verizon Connect Fleet Solutions

Parceiros de tecnologia e desenvolvimento de software

Parceiro	Foco em tecnologia	Duração da parceria
Microsoft Azure	Infraestrutura em nuvem	Em andamento desde 2019
Sistemas Cisco	Segurança de rede	Em andamento desde 2017

Provedores de serviços de telecomunicações

Parcerias críticas para conectividade de rede e transmissão de dados.

• AT&T FirstNet
• Soluções de negócios da Verizon
• Rede de Segurança Pública T-Mobile

Distribuidores de equipamentos de segurança e vigilância

Distribuidor	Categorias de produtos	Volume anual de distribuição
Soluções Motorola	Câmeras corporais, sistemas no carro	5.200 unidades
Tecnologias L3harris	Sistemas de vídeo avançados	3.800 unidades

Digital Ally, Inc. (DGLE) - Modelo de negócios: Atividades -chave

Projeto e fabricação de tecnologia de segurança policial e de veículos

A Digital Ally se concentra no desenvolvimento de tecnologia especializada em aplicação da lei com as seguintes especificações de fabricação de fabricação:

Categoria de produto	Volume anual de produção	Custo unitário médio
Câmeras corporais	5.600 unidades	US $ 399 por unidade
Sistemas de vídeo no carro	3.200 unidades	US $ 1.750 por unidade
Dispositivos de rastreamento da frota	4.100 unidades	US $ 575 por unidade

Desenvolvimento de soluções de gravação e rastreamento de vídeo

Investimentos de P&D da Digital Ally Ally em tecnologia de vídeo:

• Despesas anuais de P&D: US $ 2,1 milhões
• Equipe de desenvolvimento de software: 18 engenheiros
• Portfólio de patentes: 12 patentes de tecnologia ativa

Pesquisa e inovação em gerenciamento de evidências digitais

Áreas de foco em desenvolvimento de tecnologia:

Área de inovação	Investimento anual	Cronograma de desenvolvimento
Análise de vídeo aprimorada pela AI-Ai	$680,000	12-18 meses
Armazenamento de evidências em nuvem	$450,000	9-12 meses

Marketing e vendas de equipamentos de aplicação da lei especializados

Métricas de desempenho de vendas:

• Total de Representantes de Vendas: 22
• Receita anual de vendas: US $ 14,3 milhões
• Valor médio do contrato: US $ 87.500
• Segmentos de mercado primário: Departamentos de Polícia Municipal, aplicação da lei estadual

Suporte técnico e serviços de manutenção de produtos

Categoria de serviço	Horário de apoio anual	Tempo médio de resposta
Manutenção de hardware	4.800 horas	4,2 horas
Suporte de software	3.600 horas	2,7 horas
Serviços de treinamento	1.200 horas	N / D

Digital Ally, Inc. (DGLE) - Modelo de negócios: Recursos -chave

Tecnologia de vídeo proprietária e plataformas de software

A Digital Ally é especializada em tecnologias avançadas de gravação de vídeo projetadas especificamente para setores de aplicação da lei e segurança pública.

Categoria de tecnologia	Produto específico	Principais recursos
Sistemas de câmera corporal	Firstvu HD	Gravação em HD 1080p, rastreamento GPS, ativação automática
Sistemas de vídeo no carro	Vulink	Conectividade sem fio integrada, gerenciamento de evidências

Propriedade intelectual e patentes

Destaques do portfólio de patentes:

• 7 patentes ativas relacionadas às tecnologias de gravação de vídeo digital
• Aplicações de patentes que cobrem sistemas de gerenciamento de evidências baseadas em nuvem
• Algoritmos de software proprietários para sincronização de vídeo

Engenharia e experiência técnica

Equipe de engenharia	Nível de qualificação	Especialização
Equipe total de engenharia	23 profissionais	Desenvolvimento de software e hardware
Titulares de graduação avançados	12 funcionários	Ciência da Computação e Eletrônica

Instalações de fabricação

A Digital Ally mantém uma instalação de fabricação localizada em Kansas City, Kansas.

• Tamanho da instalação: 35.000 pés quadrados
• Capacidade anual de produção: aproximadamente 50.000 unidades de gravação de vídeo
• Processo de fabricação certificado ISO 9001: 2015

Relacionamentos fortes com a comunidade de aplicação da lei

Segmento de clientes	Número de clientes ativos	Cobertura geográfica
Departamentos de polícia locais	187 Departamentos	32 Estados dos EUA
Agências policiais estaduais	14 agências	Cobertura nacional

Digital Ally, Inc. (Dgly) - Modelo de Negócios: Proposições de Valor

Soluções de captura de evidências digitais de alta qualidade

Ofertas de aliado digital Firstvu HD Body Camera Com as seguintes especificações:

Recurso	Especificação técnica
Resolução	1080p HD
Capacidade de armazenamento	Memória interna de 64 GB
Duração da bateria	Até 12 horas gravação contínua
Transferência de dados	Upload na nuvem sem fio

Tecnologias aprimoradas de segurança e responsabilidade dos oficiais

As tecnologias de segurança da Digital Ally incluem:

• Documentação de incidentes em tempo real
• Acionamento automático de eventos
• Evidências em vídeo à prova de adulteração

Sistemas de rastreamento em vídeo e GPS em tempo real

Produto	Recursos de rastreamento GPS
Vulink	Rastreamento de vários veículos
Precisão do GPS	± 3 metros de precisão
Atualizar frequência	A cada 5 segundos

Plataformas abrangentes de gerenciamento de evidências digitais

Ally's Digital's Evidence.com A plataforma fornece:

• Armazenamento em nuvem segura
• Recursos de pesquisa avançados
• Conformidade com os padrões de segurança do CJIS

Equipamento inovador de segurança e vigilância

Produto	Inovação chave
Sistemas de vídeo WatchGuard	Análise de vídeo movida a IA
Patrulhencrem	Relatórios de incidentes automatizados

Digital Ally, Inc. (Dgly) - Modelo de Negócios: Relacionamentos do Cliente

Engajamento da equipe de vendas direta

No quarto trimestre 2023, o Digital Ally mantém uma equipe de vendas direta de 12 profissionais focados nos mercados de aplicação da lei e segurança pública.

Canal de vendas	Número de contas ativas	Valor médio do contrato
Aplicação da lei	127	$84,500
Agências municipais	43	$62,300

Suporte técnico e atendimento ao cliente

O Digital Ally fornece suporte técnico por meio de:

• 24/7 de suporte ao cliente
• Canais de suporte de email
• Sistema de Emissão de Emissão de Ticket on -line

Suporte de treinamento e implementação

Os serviços de treinamento incluem:

• Programas de treinamento no local
• Sessões de treinamento virtual
• Manuais abrangentes de usuários

Tipo de treinamento	Horas fornecidas anualmente	Custo por sessão
Treinamento no local	312	$1,750
Treinamento virtual	528	$850

Soluções personalizadas para necessidades específicas de agência

Os serviços de personalização incluem:

• Configuração de hardware
• Integração de software
• Soluções de montagem especializadas

Abordagem de parceria de longo prazo com clientes

Principais métricas de parceria em 2024:

Métrica de Parceria	Valor
Taxa média de retenção de clientes	87.3%
Repita a taxa de compra	64.5%
Duração média do relacionamento do cliente	4,2 anos

Digital Ally, Inc. (Dgly) - Modelo de Negócios: Canais

Força de vendas direta

A partir de 2024, o Digital Ally mantém uma equipe de vendas especializada focada nos mercados de aplicação da lei e segurança pública.

Característica da equipe de vendas	Informações detalhadas
Número de representantes de vendas diretas	7-10 Profissionais dedicados
Cobertura geográfica	Estados Unidos em todo o país
Ciclo médio de vendas	45-60 dias para equipamentos de aplicação da lei

Site on-line e plataforma de comércio eletrônico

A Digital Ally opera um canal de vendas digital abrangente.

• Site: www.digitally.com
• Tráfego anual da Web: aproximadamente 125.000 visitantes únicos
• Catálogo de produtos on -line: 37 linhas de produtos distintas

Feiras de aplicação da lei e conferências

Tipo de evento	Participação anual	Alcance estimado
Conferências nacionais de aplicação da lei	6-8 Conferências	3.500-4.200 clientes em potencial
Exposições regionais de segurança pública	12-15 Exposições	2.000-2.500 interações diretas

Redes de compras governamentais

A Digital Ally mantém relações estratégicas de compras governamentais.

• Contrato ativo de cronograma da GSA: Sim
• Plataformas de compras federais: 4 redes primárias
• Contratos do governo estadual e local: 23 acordos ativos

Distribuidores de equipamentos de tecnologia e segurança

Canal de distribuição	Número de parceiros	Volume anual de distribuição
Distribuidores de equipamentos de segurança nacional	12 parceiros primários	US $ 2,7 milhões em distribuição anual
Revendedores de equipamentos de aplicação da lei	28 revendedores certificados	US $ 4,3 milhões em vendas anuais

Digital Ally, Inc. (DGLE) - Modelo de negócios: segmentos de clientes

Agências policiais locais e estaduais

A partir de 2024, o Digital Ally atende a aproximadamente 500 agências policiais locais e estaduais nos Estados Unidos.

Tipo de agência	Número de clientes	Valor médio anual do contrato
Departamentos do xerife do condado	187	$75,000
Departamentos de Polícia Estadual	42	$125,000

Departamentos de Segurança do Governo Federal

A Digital Ally fornece soluções de tecnologia para 15 departamentos de segurança federal, com um valor total do contrato de US $ 3,2 milhões em 2024.

• Departamento de Segurança Interna
• Federal Bureau of Investigation
• Serviço de Marechal dos EUA

Departamentos de Polícia Municipal

A empresa atende 328 departamentos de polícia municipais em todo o país, com uma implantação média de câmeras corporais e sistemas de vídeo no carro.

Tamanho da cidade	Número de departamentos	Taxa de penetração
Grandes cidades (mais de 500.000 população)	42	85%
Cidades médias (100.000-500.000)	186	65%

Organizações de patrulha rodoviária

A Digital Ally fornece soluções de tecnologia para 37 organizações estaduais de patrulha rodoviária, com um valor total de contrato de US $ 2,7 milhões em 2024.

Empresas de segurança privada e operadores de frota de veículos

A empresa expandiu sua base de clientes para 124 empresas de segurança privada e operadores de frota, gerando US $ 1,5 milhão em receita.

• Serviços de segurança corporativa
• Empresas de transporte
• Empresas de investigação particular

Digital Ally, Inc. (DGLE) - Modelo de negócios: estrutura de custos

Despesas de pesquisa e desenvolvimento

Para o ano fiscal de 2023, a Digital Ally, Inc. relatou despesas de pesquisa e desenvolvimento de US $ 1.279.000.

Ano fiscal	Despesas de P&D ($)
2022	1,156,000
2023	1,279,000

Custos de fabricação e produção

Os custos totais de fabricação para aliado digital em 2023 foram de US $ 3.642.000, que incluíram:

• Custos de material direto: US $ 1.845.000
• Custos de mão -de -obra direta: US $ 912.000
• Manufatura de sobrecarga: US $ 885.000

Despesas de vendas e marketing

As despesas de vendas e marketing da Digital Ally em 2023 totalizaram US $ 2.134.000.

Categoria de despesa	Valor ($)
Pessoal de vendas	1,245,000
Campanhas de marketing	589,000
Anúncio	300,000

Manutenção de infraestrutura de tecnologia

Os custos de infraestrutura e manutenção de tecnologia para 2023 foram de US $ 1.456.000.

• Serviços em nuvem: US $ 412.000
• Manutenção de hardware: US $ 378.000
• Licenciamento de software: US $ 666.000

Pessoal e sobrecarga operacional

O pessoal total e a sobrecarga operacional para 2023 totalizaram US $ 5.789.000.

Categoria de sobrecarga	Valor ($)
Compensação executiva	1,234,000
Salários dos funcionários	3,456,000
Despesas administrativas	1,099,000

Digital Ally, Inc. (DGLE) - Modelo de negócios: fluxos de receita

Vendas de hardware de sistemas de vídeo

A partir do quarto trimestre de 2023, a Digital Ally relatou receita de vendas de hardware de US $ 2,1 milhões em sistemas de vídeo de aplicação da lei e segurança pública.

Categoria de produto	Receita anual (2023)	Preço unitário médio
Câmeras corporais	US $ 1,3 milhão	US $ 799 por unidade
Sistemas de vídeo no carro	US $ 0,8 milhão	US $ 3.500 por sistema

Taxas de licenciamento e assinatura de software

A Digital Ally gerou US $ 1,5 milhão em receita recorrente relacionada ao software em 2023.

• Assinaturas de armazenamento em nuvem: $ 650.000
• Software de gerenciamento de evidências: US $ 450.000
• Analytics Platform Licensing: US $ 400.000

Contratos de Suporte Técnico e Manutenção

A receita anual de suporte técnico totalizou US $ 750.000 em 2023.

Tipo de contrato	Receita anual	Valor médio do contrato
Suporte padrão	$450,000	US $ 5.000 por contrato
Manutenção premium	$300,000	US $ 12.000 por contrato

Desenvolvimento de soluções personalizadas

Os projetos de desenvolvimento personalizados geraram US $ 900.000 em receita durante 2023.

Contratos de compras do governo e institucional

A receita do contrato do governo atingiu US $ 4,2 milhões em 2023.

Tipo de contrato	Valor total do contrato	Número de contratos
Agências de aplicação da lei	US $ 3,1 milhões	17 contratos
Contratos municipais	US $ 1,1 milhão	8 contratos

Digital Ally, Inc. (DGLY) - Canvas Business Model: Value Propositions

You're looking at the core value Digital Ally, Inc. delivers across its distinct business lines as of late 2025. The company is clearly pushing its subscription model, which is reflected in the deferred revenue figures.

For the quarter ending September 30, 2025, Digital Ally, Inc. reported total revenue of $4.54 million, with service and other revenue making up $3.87 million of that total, signaling the importance of recurring revenue streams. The trailing twelve months revenue ending September 30, 2025, stood at $19.10 million.

Integrated in-car and body-worn video for law enforcement

This value proposition centers on providing a complete evidence capture ecosystem. The focus is on hardware sales and the associated recurring service revenue. The company is building on its existing platform with new hardware, such as the EVO-CORE in-car camera solution, which is slated to ship in January 2026. The push for a subscription-based sales model continues to be a key management focus.

Cloud-based evidence management and data storage solutions

The value here is secure, scalable evidence handling, evidenced by the deferred revenue figure, which supports the subscription component of the video solutions. As of the latest reports, deferred revenue was approximately $8.9 million, which backs the recurring revenue commitment through 2028. The evidence management solution, EVO Web Portal, is noted as being hosted on the highly secured GovCloud platform powered by Amazon Web Services.

Revenue cycle management to optimize medical billing for clients

This segment provides working capital and back-office services to healthcare organizations on a monthly service fee basis. While specific 2025 revenue contribution for this segment isn't broken out in the latest quarterly report, the company operates this as one of its three reportable segments. The overall operating loss for the company in Q3 2025 was $1.12 million, an improvement of 84.8% compared to Q3 2024, suggesting cost discipline across all operations, including this segment.

Event ticketing and production via TicketSmarter and Kustom Entertainment

The Entertainment Segment, which includes TicketSmarter, Inc., is focused on live events. Kustom Entertainment has announced the lineup for the 2026 Country Stampede Music Festival, scheduled for June 25-27, 2026. This production aspect is a key value delivery for this segment.

Safety products like ThermoVu and Shield disinfectants

This falls under the Video Solutions Segment, which includes disinfectant and related safety products. The Shield Health Protection Products line includes disinfectants and sanitizers. The product revenue for the entire Video Solutions segment in Q3 2025 was $0.66 million.

Here's a quick look at the financial context supporting these value propositions as of September 30, 2025:

Metric	Amount (as of 9/30/2025)
Total Stockholders' Equity	$7.52 million
Current Liabilities	$9.80 million
Q3 2025 Net Loss Attributable to Common Stockholders	$1.02 million
Deferred Revenue (Video Solutions Support)	~$8.9 million
Body Worn Camera Market Size (Global Estimate)	Over USD 2.12 billion

The company's focus on its subscription model is a clear strategic action, aiming to convert hardware sales into more predictable revenue streams, as seen by the $3.87 million in service/other revenue in the quarter.

Digital Ally, Inc. (DGLY) - Canvas Business Model: Customer Relationships

You're looking at how Digital Ally, Inc. (DGLY) connects with and keeps its customers as of late 2025. The relationship strategy clearly segments between the core Video Solutions market and the Entertainment segment via TicketSmarter.

Dedicated sales team for government and commercial fleets

Digital Ally, Inc. focuses its sales efforts on law enforcement, the U.S. Military, and commercial fleets. This customer base spans all 50 states and more than 30 foreign countries. Management noted a successful restructuring of the law enforcement products sales organization, which contributed to operating loss improvement by $6.26 million year-over-year in Q3 2025. Sales to government entities are often facilitated through established purchasing channels.

• GSA Contract Number: GS-07F-095C
• NPPGov contracts serve Law Enforcement and Fire/Rescue members
• Texas DIR Contract Number: DIR-TSO-4176

Here's a look at the reach and structure supporting these customer relationships:

Customer Segment Focus	Geographic Reach	Key Sales Mechanism	Q3 2025 Revenue Contribution Context
Law Enforcement & U.S. Military	All 50 states and over 30 foreign countries	Direct Sales & State Contracts (GSA, NPPGov)	Market remains challenging with state/local budget headwinds
Commercial Fleets	All 50 states	Direct Sales using specialized products like FleetVu Manager	Focus on subscription model supports recurring revenue from this segment

Subscription-based service model for recurring revenue

The shift toward a subscription-based sales model is a key operational focus for Digital Ally, Inc., cited as a driver for improved operating leverage. This model builds predictable, recurring revenue streams, which is critical for financial stability. As of the first quarter of 2025, the company highlighted "in excess of $10M" in deferred revenue specifically tied to these subscriptions. For context, total revenue in Q3 2025 was $4.50M.

Direct customer support for video solution maintenance

The company emphasizes providing the 'ultimate customer experience' through multi-disciplined support staff. While specific support metrics for late 2025 aren't public, the financial results show that service revenue was up in Q1 2025, contrasting with a significant year-over-year decrease in video product sales for that quarter. This suggests that maintenance and service contracts are a stabilizing element of the customer relationship.

Automated online platform for TicketSmarter transactions

The Entertainment segment, operating as TicketSmarter, Inc., is an automated online platform. This subsidiary offers access to 48 million tickets for more than 125,000 live events. Customer relationships here are managed through high-volume, transaction-based interactions on TicketSmarter.com. Compensation is generally determined as a percentage of the underlying ticket's face value.

The Entertainment segment contributed $5.04 million in product revenue for the year ended December 31, 2023.

Digital Ally, Inc. (DGLY) - Canvas Business Model: Channels

You're looking at how Digital Ally, Inc. gets its products and services to market as of late 2025. The channels are a mix of direct sales for their core tech, online platforms, and service-based delivery.

Here's a look at the revenue distribution across the segments that map to these channels, based on the latest reported figures for the nine months ended September 30, 2025, and the third quarter of 2025.

Business Segment/Channel Proxy	Q3 2025 Revenue	Nine Months 2025 Revenue	FY 2023 Revenue
Product Revenue (Video Solutions/Direct Sales Proxy)	$0.66 million	Not explicitly broken out for nine months	Not explicitly broken out for FY 2023
Service and Other Revenue (RCM/Ticketing Proxy)	$3.87 million	Not explicitly broken out for nine months	Not explicitly broken out for FY 2023
Total Revenue (All Channels)	$4.54 million	$14.64 million	$28,248,344

The direct sales force targets law enforcement and government agencies for the Video Solutions segment. For the third quarter of 2025, the product revenue component, which includes Shield and ThermoVu sales, was $0.66 million, compared to service and other revenue of $3.87 million for the same period.

The online e-commerce platform for Shield and ThermoVu products is part of the overall product sales channel. The company reported a firm backlog of over $2 million in product sales as of the first quarter of 2025, which required supply chain recovery for fulfillment.

For TicketSmarter.com, which falls under the Entertainment segment, management refocused the operation to shed sponsorships that did not provide gross margin. This resulted in lower revenues but improved profits in the first quarter of 2025. Historically, the Entertainment segment generated service and product revenues totaling $14,063,381 for the year ended December 31, 2023.

Direct-to-client sales for Revenue Cycle Management services are represented in the Service and Other Revenue. For the year ended December 31, 2023, the Revenue Cycle Management operating segment generated service revenues of $6,713,678.

Event production and venue partnerships, like the Country Stampede Music Festival, are managed through the Entertainment segment. Management anticipates this segment will continue to improve its revenues and operating profits, with the next major event planned for June 25-27, 2026.

The company's overall revenue for the trailing twelve months ending September 30, 2025, was $19.10 million.

• Total stockholders' equity improved to $7.52 million as of September 30, 2025, from a deficit at the end of 2024.
• Selling, general and administrative (SG&A) expenses fell 72.7% year-over-year to $2.5 million in Q3 2025.
• The company closed a $14.3 million public equity offering in 2025.

Finance: draft 13-week cash view by Friday.

Digital Ally, Inc. (DGLY) - Canvas Business Model: Customer Segments

You're looking at the customer base for Digital Ally, Inc. (DGLY) as of late 2025, which is structured across three primary operating segments: Video Solutions, Revenue Cycle Management, and Entertainment. The data reflects a company actively managing cost structures while serving these distinct groups.

The core customer base for the Video Solutions segment includes law enforcement and emergency management agencies, along with commercial fleets and security organizations. This segment faced headwinds, as evidenced by product revenue declining 29.4% to $438,132 in the second quarter ending June 30, 2025. Still, the company secured at least seven notable contracts in mid-2025, collectively expected to generate revenues exceeding $800,000, reinforcing demand for its technology across multiple sectors. Furthermore, the backlog for this segment was successfully lowered to $1.7 million from $2.2 million at the end of the first quarter of 2025, showing improved fulfillment capability for these agencies.

For medical and dental practices needing billing services, the Revenue Cycle Management Segment provided service revenue of $1.4 million in the second quarter of 2025. This segment provides working capital and back-office services to healthcare organizations on a monthly service fee basis.

The Entertainment Segment serves both general consumers purchasing event tickets via TicketSmarter and attendees of owned/produced festivals. The service revenue from this segment grew 27.1% to $1.1 million in the second quarter of 2025. It is important to note that the Country Stampede Music Festival, an owned event, contributed to larger losses in Q2 2025, causing gross margin to deteriorate to -11.2% for that quarter.

Here's a quick look at the revenue contribution by segment for the quarter ending June 30, 2025, based on the available data:

Customer Segment Focus	Reportable Segment	Q2 2025 Revenue Amount
Law enforcement, emergency management, commercial fleets, security	Video Solutions (Product Revenue)	$438,132
Medical and dental practices (billing services)	Revenue Cycle Management (Service Revenue)	$1.4 million
General consumers (ticket purchasing) & Event attendees (festivals)	Entertainment (Service Revenue)	$1.1 million

The overall company performance reflects the mix of these segments. Total revenue for the third quarter ending September 30, 2025, was $4.5 million, a 12% increase year-over-year. This compares to total revenue of $5.63 million reported for the second quarter ending June 30, 2025.

The TicketSmarter acquisition, which targets general consumers, was completed in 2021 for a purchase price of $14.1 million. Prior to the impact of COVID-19, the combined TicketSmarter and Goody Tickets businesses had annual revenues exceeding $20 million.

You should track the following operational metrics that directly relate to these customer groups:

• Backlog reduction from $2.2 million (end of Q1 2025) to $1.7 million (mid-June 2025).
• New contracts secured in mid-2025 valued at over $800,000.
• Entertainment segment profit increased in Q1 2025 due to shedding uneconomical sponsorships.
• The company reported a net income of $4.2 million in Q1 2025, a significant turnaround from a $3.9 million loss in Q1 2024.

Finance: draft Q4 2025 segment revenue forecast by next Tuesday.

Digital Ally, Inc. (DGLY) - Canvas Business Model: Cost Structure

You're looking at the expense side of the Digital Ally, Inc. (DGLY) model as of late 2025, post-restructuring. The focus has clearly shifted to cost discipline, which is evident in the Selling, General, and Administrative (SG&A) line.

Significant Selling, General, and Administrative (SG&A) expenses saw a massive reduction. For the third quarter ending September 30, 2025, SG&A expenses were reported at $2.50M. This represents a year-over-year decline of 72.7% compared to the $9.1 million recorded in Q3 2024. This reduction stems from substantial decreases in overhead expenses and reduced headcount, part of a successful restructuring of the law enforcement products sales organization.

For hardware and product manufacturing, the Cost of Goods Sold (COGS) is managed through efforts to improve gross margin. In the first quarter of 2025, the overall gross margin percentage improved to 36% from 28% in the prior year period, partly due to paring down video segment overhead that hits COGS.

The overall operating cost structure for Q3 2025 resulted in an operating loss of $(1,121,782). Here's a look at the key financial outcomes related to costs and operational performance for that quarter:

Metric	Q3 2025 Amount (USD)	Year-over-Year Change Context
SG&A Expenses	$2.50M	Down 72.7% from Q3 2024
Operating Loss	$(1,121,782)	Improved by $6,260,517 (84.8%) vs Q3 2024
Net Loss Attributable to Common Stockholders	$(1,021,867)	Improved from a larger loss in Q3 2024
Stockholders' Equity (as of 9/30/2025)	$7.52M	Up from a deficit of $(9.01)M at 12/31/24
Working Capital (as of 9/30/2025)	$(0.12)M deficit	Improved from a deficit of $(19.4)M at year-end 2024 (Q1 data)

Regarding Research and Development (R&D) for new video technology, the company announced the EVO-CORE in-car solution, which includes voice commands and real-time transcription, expected to ship in January 2026. Specific R&D spending for Q3 2025 isn't detailed, but the focus on new product deployment is a forward-looking cost driver.

For the Operating costs for the Revenue Cycle Management and Entertainment segments, management noted refocusing the TicketSmarter business (part of Entertainment) into economical sponsorships. The company also has a Shield Health Protection Products line. While segment-specific operating costs aren't itemized, the overall overhead reduction impacts these areas.

Legal and compliance costs were a significant factor driving the need for capital, specifically related to maintaining the Nasdaq listing. The company regained Nasdaq compliance for minimum bid price and equity on October 17, 2025. This was supported by a $14.3M public equity offering closed in 2025, which helped raise stockholders' equity to $7.52M as of September 30, 2025, from a deficit of $(9.01)M at the end of 2024. The company also implemented reverse stock splits to meet the minimum bid price requirement. The company announced it had secured six patents in February 2025.

You should review the Q3 10-Q for the precise breakdown of R&D and segment operating expenses, as the public summaries focus on the major P&L lines like SG&A and the resulting operating loss. Finance: draft 13-week cash view by Friday.

Digital Ally, Inc. (DGLY) - Canvas Business Model: Revenue Streams

You're looking at the hard numbers for how Digital Ally, Inc. is bringing in cash as of late 2025. It's a mix of hardware, recurring fees, and ticketing commissions, which is typical for a company spanning multiple distinct business lines. Here's the quick math on the latest reported quarter.

Q3 2025 total revenue was $4.50 million. This figure represents a 12% increase year-over-year from Q3 2024's total revenue of $4.1 million.

The revenue streams are segmented across the Video Solutions, Revenue Cycle Management, and Entertainment segments. The most recent detailed breakdown available for Q3 2025 shows a clear split between product sales and recurring/service-based revenue.

• Product sales of video systems and safety equipment
• Service and subscription revenue from cloud storage and software
• Revenue Cycle Management fees from medical billing services
• Ticket sales and booking fees from TicketSmarter

For the third quarter ending September 30, 2025, the split between product revenue and service/other revenue was quite distinct, showing a continued shift toward service-based income. The total revenue for the quarter was reported as $4.54 million.

Here is the breakdown of the reported revenue components for Q3 2025:

Revenue Stream Component	Q3 2025 Amount (Millions USD)
Product revenue (Video systems and safety equipment sales)	$0.66 million
Service and other revenue (Includes cloud, software, RCM, and Entertainment)	$3.87 million
Total Revenue (Reported)	$4.54 million

The Service and other revenue stream, totaling $3.87 million, encompasses the other required components: service and subscription revenue from cloud storage and warranty solutions within Video Solutions, monthly service fees from the Revenue Cycle Management Segment, and ticket sales/booking fees from the Entertainment Segment (TicketSmarter). This service component made up approximately 85.24% of the total Q3 2025 revenue ($3.87M / $4.54M).

The Product revenue, which covers the initial sale of digital video imaging and safety products, was $0.66 million for the quarter. This product component represented about 14.54% of the total Q3 2025 revenue. Management noted a focus on the subscription-based sales model, which aligns with the larger service revenue figure.

For the first nine months of 2025, the cumulative revenue totaled $14.64 million, with an operating loss of $6.19 million for the same period.

Finance: draft 13-week cash view by Friday.