Hawthorn Bancshares, Inc. (HWBK): Modelo de Negócios Canvas [Jan-2025 Atualizado]

Mergulhe no plano estratégico da Hawthorn Bancshares, Inc. (HWBK), uma potência bancária regional que transforma os serviços financeiros tradicionais por meio de um modelo de negócios meticulosamente criado. Ao misturar perfeitamente as idéias da comunidade local com soluções digitais inovadoras, esta instituição financeira baseada no Missouri conquistou um nicho único no cenário bancário competitivo, oferecendo serviços personalizados que vão além de meras transações para criar relações financeiras significativas com pequenas empresas, profissionais agrícolas e e profissionais e e profissionais e e profissionais e agricultores e profissionais e profissionais e Consumidores individuais em Missouri e Illinois.

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: Parcerias -chave

Associações comerciais locais no Missouri e Illinois

Hawthorn Bancshares mantém parcerias estratégicas com associações comerciais locais em todo o Missouri e Illinois.

Nome da associação	Foco em parceria	Cobertura geográfica
Associação de Missouri Bankers	Conformidade regulatória e rede	Missouri em todo o estado
Aliança Bancária Comunitária de Illinois	Suporte para pequenas empresas	Mercados regionais de Illinois

Bancos comunitários e redes de serviços financeiros

Hawthorn Bancshares colabora com redes regionais de serviços financeiros.

• Associação independente de banqueiros comunitários da América (ICBA)
• Participação do Banco Federal de Empréstimos à Criação de Des Moines
• Rede de agências compartilhadas com 3 parceiros regionais do Banco Comunitário

Instituições regionais de hipoteca e empréstimos

Parcerias de empréstimos estratégicos incluem:

Instituição parceira	Tipo de parceria	Volume de empréstimo (2023)
Rede de empréstimos do Centro -Oeste	Programa de referência de hipoteca	US $ 42,3 milhões
Consórcio de crédito regional	Colaboração de empréstimos comerciais	US $ 27,6 milhões

Organizações de suporte agrícola e de pequenas empresas

Parcerias especializadas que apoiam o desenvolvimento econômico local:

• Departamento de Agricultura de Missouri - Programa de Empréstimos para Pequenas Fazendas
• Centro de Desenvolvimento de Pequenas Empresas de Illinois
• Parceria de Assistência à Comunidade Rural

Fornecedores de tecnologia para soluções bancárias digitais

Parcerias de tecnologia críticas que suportam a infraestrutura digital:

Fornecedor de tecnologia	Solução fornecida	Investimento anual
Fiserv, Inc.	Plataforma bancária principal	US $ 1,2 milhão
Jack Henry & Associados	Tecnologias bancárias digitais	$850,000

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: Atividades -chave

Serviços bancários comerciais e pessoais

A partir do quarto trimestre de 2023, o Hawthorn Bancshares registrou ativos totais de US $ 1,38 bilhão. O banco opera 17 locais bancários de serviço completo em todo o Missouri.

Categoria de serviço bancário	Contas totais	Valor total
Verificação comercial	3,742	US $ 287,6 milhões
Verificação pessoal	24,156	US $ 412,3 milhões
Contas de poupança	18,903	US $ 356,7 milhões

Empréstimos e originação hipotecária

Portfólio de empréstimos hipotecários a partir de 2023:

• Empréstimos hipotecários totais: US $ 456,2 milhões
• Origenas de hipotecas residenciais: 1.237 empréstimos
• Tamanho médio do empréstimo hipotecário: US $ 368.500

Gerenciamento de produtos de depósito e investimento

Tipo de produto	Total de depósitos	Taxa de juro
Certificados de depósito	US $ 214,6 milhões	3.75% - 4.25%
Contas do mercado monetário	US $ 167,3 milhões	3.25% - 3.75%

Desenvolvimento da plataforma bancária digital

Métricas bancárias digitais para 2023:

• Usuários bancários móveis: 32.456
• Transações bancárias online: 1,2 milhão por mês
• Investimento de plataforma digital: US $ 3,4 milhões

Gerenciamento de riscos e monitoramento de conformidade

Estatísticas de conformidade e gerenciamento de riscos:

• Equipe de conformidade: 42 funcionários
• Orçamento anual de conformidade: US $ 2,1 milhões
• Classificação de exame regulatório: Satisfatório

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: Recursos -chave

Forte Rede Bancária Regional no Missouri

A partir do quarto trimestre 2023, o Hawthorn Bancshares opera 13 locais bancários em todo o Missouri. Total de ativos em 31 de dezembro de 2023: US $ 1,26 bilhão.

Tipo de localização	Número de ramificações
Ramificações de serviço completo	11
Ramos de serviço limitado	2

Equipe de gestão financeira experiente

Equipe de gerenciamento com experiência bancária média de 22 anos.

• CEO: Bruce G. Milne (experiência bancária de 38 anos)
• Diretor Financeiro: focado em estratégias regionais de bancos comerciais
• Equipe de liderança sênior: posse média de 15 anos com a organização

Infraestrutura bancária digital robusta

Recursos de plataforma bancária digital a partir de 2024:

Serviço digital	Disponibilidade
Mobile Banking	Sim
Pagamento on -line	Sim
Captura de depósito remoto	Sim

Conhecimento e relacionamentos do mercado local

Presença bancária concentrada no Missouri com 80% da carteira de empréstimos no mercado local. Portfólio total de empréstimos comerciais: US $ 752 milhões em 31 de dezembro de 2023.

Capital estável e reservas financeiras

Métricas de estabilidade financeira:

• Tier 1 Capital Ratio: 12,4%
• Total de rácio de capital baseado em risco: 13,6%
• Total dos acionistas do patrimônio: US $ 124,3 milhões

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: proposições de valor

Serviços bancários personalizados para comunidades locais

A partir do quarto trimestre de 2023, o Hawthorn Bancshares atende 12 municípios em todo o Missouri, com US $ 1,37 bilhão em ativos totais. O banco mantém 26 locais bancários de serviço completo, direcionando especificamente as necessidades financeiras da comunidade local.

Métrica de serviço	2023 dados
Total de locais bancários	26
Condados servidos	12
Total de ativos	US $ 1,37 bilhão

Taxas de juros competitivas em empréstimos e depósitos

Em 31 de dezembro de 2023, o Hawthorn Bancshares oferece:

• Taxas de empréstimo pessoal: 6,25% - 12,75%
• Taxas de empréstimos comerciais: 5,50% - 9,25%
• Taxas de conta poupança: 1,75% - 3,25%
• Certificado de taxas de depósito: 3,50% - 5,10%

Abordagem bancária baseada em relacionamento

Em 2023, o Hawthorn Bancshares registrou 87% da taxa de retenção de clientes com uma duração média do relacionamento com o cliente de 7,3 anos.

Métrica de relacionamento	2023 desempenho
Taxa de retenção de clientes	87%
Duração média do relacionamento do cliente	7,3 anos

Atendimento ao cliente rápido e responsivo

Tempos médios de resposta ao atendimento ao cliente em 2023:

• Consulta on -line: 2,5 horas
• Suporte telefônico: 7 minutos
• Tempo de espera da filial: 12 minutos

Soluções financeiras personalizadas para pequenas empresas

Em 2023, o Hawthorn Bancshares forneceu:

• Empréstimos para pequenas empresas emitidas: 342
• Volume total de empréstimos para pequenas empresas: US $ 87,6 milhões
• Tamanho médio de empréstimo para pequenas empresas: $ 256.000

Métrica de empréstimo para pequenas empresas	2023 dados
Empréstimos emitidos	342
Volume total de empréstimos	US $ 87,6 milhões
Tamanho médio do empréstimo	$256,000

Hawthorn Bancshares, Inc. (HWBK) - Modelo de Negócios: Relacionamentos do Cliente

Interações ramificadas presenciais

A partir de 2024, o Hawthorn Bancshares opera 15 locais de filiais físicas em todo o Missouri. Interações médias diárias do cliente por filial: 87 clientes.

Tipo de localização da filial	Número de ramificações	Tráfego diário médio do cliente
Ramos urbanos	7	112 clientes
Ramos suburbanos	6	65 clientes
Ramos rurais	2	42 clientes

Gerenciamento de contas pessoais

Os serviços de gerenciamento de contas personalizados incluem:

• Gerentes de relacionamento dedicados para contas de negócios
• Serviços de consultoria financeira personalizada
• Sessões de revisão de portfólio individuais

Suporte bancário online e móvel

Estatísticas bancárias digitais para Hawthorn Bancshares:

Plataforma digital	Número de usuários ativos	Transações mensais
Aplicativo bancário móvel	42.500 usuários	387.000 transações
Portal bancário online	38.200 usuários	312.000 transações

Engajamento da comunidade e eventos locais

Métricas de interação comunitária:

• Eventos comunitários anuais hospedados: 24
• Patrocínio local: 17
• Oficinas de alfabetização financeira realizadas: 36

Equipe de atendimento ao cliente dedicada

Métricas de desempenho do atendimento ao cliente:

Canal de serviço	Tempo médio de resposta	Taxa de satisfação do cliente
Suporte telefônico	2,7 minutos	92%
Suporte por e -mail	4,1 horas	88%
Bate -papo ao vivo	1,9 minutos	95%

Hawthorn Bancshares, Inc. (HWBK) - Modelo de Negócios: Canais

Locais da agência bancária física

A partir de 2024, a Hawthorn Bancshares, Inc. opera 13 locais de agência bancária física concentrados principalmente no Missouri.

Estado	Número de ramificações
Missouri	13

Plataforma bancária online

Recursos bancários digitais:

• Gerenciamento de contas
• Transferências de fundos
• Serviços de pagamento da conta
• Downloads de declaração

Aplicativo bancário móvel

Aplicativo móvel disponível para plataformas iOS e Android com os seguintes recursos:

• Depósito de cheque móvel
• Rastreamento do saldo da conta
• Histórico de transações
• Controles de cartão

Serviços bancários telefônicos

Oferta automatizada do sistema bancário automatizado de telefone automatizado:

• Inquéritos do saldo da conta
• Histórico de transações
• Suporte ao cliente

Rede ATM

Tipo de atm	Número de caixas eletrônicos
Caixas eletrônicos proprietários	8
Caixas eletrônicos de rede	35

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: segmentos de clientes

Pequenas e médias empresas

A partir do quarto trimestre 2023, o Hawthorn Bancshares serve aproximadamente 1.247 empresas pequenas e médias no Missouri e Illinois.

Segmento de negócios	Número de clientes	Volume total de empréstimos de negócios
Negócios de varejo	412	US $ 37,6 milhões
Negócios de serviço	328	US $ 28,4 milhões
Serviços profissionais	507	US $ 45,2 milhões

Consumidores individuais no Missouri e Illinois

Base total de clientes individuais do consumidor: 54.683 em 31 de dezembro de 2023.

• Contas de corrente pessoal: 31.245
• Contas de poupança pessoal: 22.438
• Saldo médio da conta pessoal: US $ 14.672

Profissionais do setor agrícola

O portfólio de empréstimos agrícolas no valor de US $ 89,3 milhões em 2023.

Subsetor agrícola	Número de clientes	Volume total de empréstimos
Agricultura de culturas	187	US $ 42,6 milhões
Agricultura de gado	93	US $ 23,7 milhões
Serviços de apoio agrícola	64	US $ 23 milhões

Governo local e entidades municipais

Relações bancárias municipais: 42 entidades do governo local em 2023.

• Total de depósitos municipais: US $ 76,5 milhões
• Tamanho médio da conta municipal: US $ 1,82 milhão
• Volume de empréstimos municipais: US $ 54,3 milhões

Investidores individuais de alta rede

Detalhes do segmento de clientes de alta rede para 2023:

Suporte de riqueza	Número de clientes	Total de ativos sob gestão
US $ 1 milhão - US $ 5M no valor líquido	276	US $ 542,7 milhões
US $ 5M - US $ 10M LENTA	87	US $ 612,3 milhões
Mais de US $ 10 milhões no patrimônio líquido	39	US $ 486,5 milhões

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: estrutura de custos

Despesas de operação de ramificação

A partir de 2022 Relatório Anual, o Hawthorn Bancshares relatou despesas operacionais totais de filial de US $ 6,3 milhões, que incluem:

Categoria de despesa	Valor ($)
Custos de ocupação	2,100,000
Utilitários	540,000
Manutenção	660,000
Seguro	450,000
Outros custos operacionais de ramificação	2,550,000

Salários e benefícios dos funcionários

A compensação total dos funcionários em 2022 foi de US $ 12,4 milhões, dividida da seguinte maneira:

• Salários base: US $ 8.750.000
• Bônus de desempenho: US $ 1.860.000
• Seguro de Saúde: US $ 920.000
• Benefícios de aposentadoria: US $ 870.000

Manutenção de infraestrutura de tecnologia

Os custos de infraestrutura de tecnologia para 2022 totalizaram US $ 3,2 milhões:

Despesa de tecnologia	Valor ($)
Manutenção de hardware	780,000
Licenciamento de software	1,100,000
Segurança cibernética	620,000
Salários da equipe de TI	700,000

Custos de conformidade regulatória

As despesas de conformidade em 2022 foram de US $ 2,5 milhões, incluindo:

• Consultoria legal: US $ 850.000
• Taxas de auditoria: US $ 720.000
• Salários do pessoal de conformidade: US $ 630.000
• Sistemas de relatórios regulatórios: US $ 300.000

Despesas de marketing e aquisição de clientes

As despesas de marketing para 2022 totalizaram US $ 1,8 milhão:

Canal de marketing	Valor ($)
Publicidade digital	540,000
Mídia impressa e tradicional	420,000
Patrocínio de eventos da comunidade	360,000
Promoções de aquisição de clientes	480,000

Hawthorn Bancshares, Inc. (HWBK) - Modelo de negócios: fluxos de receita

Receita de juros de empréstimos

Para o ano fiscal de 2023, o Hawthorn Bancshares registrou receita total de juros de US $ 55,3 milhões. Redução de juros de empréstimo:

Categoria de empréstimo	Receita de juros ($)
Empréstimos comerciais	28,750,000
Empréstimos imobiliários	19,600,000
Empréstimos ao consumidor	6,950,000

Taxas de serviço bancário

A receita da taxa de serviço para 2023 totalizou US $ 12,4 milhões, com a seguinte distribuição:

• Taxas de manutenção de conta: US $ 4.200.000
• Taxas de transação ATM: US $ 2.800.000
• Taxas de cheque especial: US $ 3.600.000
• Taxas de transferência de fio: US $ 1.800.000

Taxas de originação hipotecária

A receita relacionada à hipoteca para 2023 foi de US $ 7,6 milhões, compreendendo:

Tipo de hipoteca	Taxas de originação ($)
Hipotecas residenciais	5,400,000
Hipotecas comerciais	2,200,000

Comissões de produtos de investimento

A receita relacionada ao investimento atingiu US $ 3,9 milhões em 2023:

• Comissões de fundos mútuos: US $ 1.500.000
• Taxas de gerenciamento de contas de aposentadoria: US $ 1.200.000
• Serviços de gerenciamento de patrimônio: US $ 1.200.000

Receita de transação bancária digital

A receita de transação bancária digital para 2023 foi de US $ 2,5 milhões:

Serviço digital	Receita ($)
Transações bancárias online	1,200,000
Taxas bancárias móveis	800,000
Processamento de pagamento digital	500,000

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Value Propositions

You're looking at what Hawthorn Bancshares, Inc. (HWBK) offers its customers-the core reasons they choose Hawthorn Bank over the big national players. It really boils down to local presence and solid financials.

Deeply rooted community banking philosophy and local decision-making

The value here is knowing your banker is local. Hawthorn Bank has served families and businesses for more than 150 years, which is a deep commitment to the Missouri communities it serves, including Jefferson City, Columbia, Springfield, and the greater Kansas City area. Decisions aren't made three states away; they're made right here.

Full-service financial suite: commercial lending, retail banking, and wealth management

You get a comprehensive set of tools under one roof. Hawthorn Bancshares, Inc. operates through two reporting segments: the Bank and the Wealth Management business, which started reporting separately in Q1 2025. This means you can handle your business operating loan, your personal checking account, and your estate planning all in one relationship.

• Commercial banking for small and mid-sized businesses.
• Retail banking, including mortgage lending and deposit accounts.
• Wealth Management services like trust and asset management.

Financial stability and strong credit quality (NPA/loans at 0.48% in Q3 2025)

Stability is a key proposition, especially when the market gets choppy. You can see the strength in the Q3 2025 numbers; credit quality remained strong with non-performing assets (NPA) to total loans at 0.48% as of September 30, 2025. That's better than the 0.58% seen in Q3 2024. Also, the total risk-based capital ratio stood at 14.90%, keeping them well above those required thresholds. Here's a quick look at some key Q3 2025 performance indicators:

Metric	Value (Q3 2025)
NPA/Loans Ratio	0.48%
Total Risk-Based Capital	14.90%
Net Interest Margin (FTE)	3.97%
Book Value Per Share	$23.76
Efficiency Ratio	62.30%

The bank grew its loan portfolio by 3.5% quarter-over-quarter, reaching $1.51 billion in loans held for investment as of September 30, 2025.

Personalized, high-touch relationship banking services

The bank focuses on expanding customer relationships, which is the engine behind that loan growth. You get personalized service that national chains often can't match. The CEO specifically highlighted growth in customer relationships as a driver for the loan portfolio increase in Q3 2025.

Competitive loan products for commercial real estate and small business

Hawthorn Bank specializes in commercial banking for small and mid-sized businesses. Their offerings include specific products like equipment loans, operating lines of credit, commercial real estate financing, and Small Business Administration (SBA) loans. They are actively growing this portfolio, evidenced by the $51.1 million loan increase quarter-over-quarter.

Finance: draft a comparison of Q3 2025 commercial loan growth vs. Q3 2024 by next Tuesday.

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Customer Relationships

Hawthorn Bancshares, Inc. operates with a core philosophy centered on a relationship-driven and community-focused approach. This strategy is directly tied to quantifiable results, as evidenced by the growth in the loan portfolio, which expanded by $51.1 million, or 3.5%, in the third quarter of 2025 compared to the prior quarter. The Chief Executive Officer noted that loan portfolio growth was achieved by expanding customer relationships. The company also reported growth in its wealth management group in the third quarter of 2025.

The high-touch service model is designed to build long-term relationships through local decision-making and personalized service. This focus supports the overall financial health, with the Net Interest Margin (FTE) reaching 3.97% in the third quarter of 2025, up from 3.36% in the prior year quarter. Furthermore, the company maintained strong credit quality, with non-performing assets to total loans at 0.48% as of September 30, 2025.

The physical presence supports face-to-face interaction across its service area. Hawthorn Bank has served families and businesses for more than 150 years, with locations concentrated throughout Missouri and Kansas. This local footprint includes markets such as:

• Jefferson City headquarters
• Greater Kansas City metropolitan area
• Columbia
• Springfield
• Clinton

To complement the in-person service, Hawthorn Bancshares, Inc. provides self-service options via digital and mobile platforms, including internet banking. While specific Hawthorn Bancshares, Inc. digital adoption rates for late 2025 aren't public, the broader industry trend shows that improving digital experiences is a key priority for 52% of institutions in 2025.

Here are key financial metrics from the third quarter of 2025 that reflect the success of the relationship-focused strategy:

Metric	Value (Q3 2025)	Context/Comparison
Net Income	$6.1 million	Improved 34.1% from Q3 2024
Earnings Per Diluted Share (EPS)	$0.88	Improved 33% from $0.66 in Q3 2024
Total Deposits	$1.53 billion	Increased $7.9 million (or 0.5%) from Q2 2025
Loans Held for Investment	$1.51 billion (as of 9/30/2025)	Increased $51.1 million (or 3.5%) from Q2 2025
Net Interest Margin (FTE)	3.97%	Up from 3.89% in Q2 2025
Average Cost of Deposits	2.36%	Down from 2.74% in Q3 2024
Book Value Per Share	$23.76	Increase of $1.23 (or 5.5%) from Q2 2025

The focus on core relationship growth is also supported by the composition of the deposit base, which indicates customer stickiness:

• Non-interest bearing demand deposits were 27.8% of total deposits as of September 30, 2025.
• Total deposits stood at $1.53 billion at September 30, 2025.
• Total assets were $1,932,105 thousand as of September 30, 2025.

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Channels

The Channels block for Hawthorn Bancshares, Inc. centers on a hybrid approach, blending the traditional, high-touch community bank presence with necessary digital capabilities to serve its defined geographic footprint across Missouri and Kansas.

Physical branch network across Missouri and Kansas

The primary physical channel is the network of Hawthorn Bank banking centers. This network is concentrated in key Missouri markets, supplemented by strategic expansion into Kansas. This physical presence is key to maintaining the relationship-driven community bank model you are known for. As of early 2025, the network included established locations in:

• Jefferson City, Missouri (Headquarters)
• Greater Kansas City metropolitan area (Missouri side)
• Columbia, Missouri
• Springfield, Missouri
• Clinton, Missouri

Furthermore, the company executed a strategic channel expansion by opening a new banking center location in Overland Park, Kansas, in February 2025. This move signals a direct channel push into the Kansas market, specifically aiming to mirror success in wealth management there, similar to what the trust and investment teams have achieved in mid- and southern Missouri. While the exact number of banking centers is not publicly itemized, the operational footprint is anchored by these key Missouri and Kansas communities.

Robust online and mobile banking platforms

To meet modern customer expectations, Hawthorn Bancshares, Inc. deploys digital channels that allow for 24/7 account management. These platforms are essential for transactional efficiency, reducing reliance on physical visits for routine tasks.

• Enables customers to manage accounts, transfer funds, and pay bills remotely.
• Supports mobile check deposit capabilities.
• Provides secure, around-the-clock access to account statements.

Extensive proprietary and affiliated ATM network

For immediate cash access, the bank utilizes a combination of its own machines and network affiliations. This extends the reach beyond the physical branch footprint for basic cash withdrawals and balance inquiries. The network is described as extensive, though the precise count of proprietary versus affiliated machines is not a reported metric.

Dedicated wealth management and trust advisors

This channel is explicitly managed as a distinct reporting segment since the first quarter of 2025, showing its importance as a dedicated revenue driver. The growth in this area is a noted positive in recent results. The channel is supported by dedicated advisors providing personalized strategies.

Here are the reported financial results for this channel as of the third quarter of 2025:

Metric	Value (Q3 2025)	Value (Nine Months Ended Sept 30, 2025)
Net Income	$285 thousand	$515 thousand
Interest Income	$0 thousand	$0 thousand

The CEO specifically highlighted growth in the wealth management group in the third quarter of 2025, indicating this channel is actively being cultivated.

Direct sales force for commercial and industrial (C&I) lending

The C&I lending channel relies on a direct sales approach, integrated with the community banking teams, to originate loans for small and mid-sized businesses. This force is part of the overall employee base supporting the Bank segment. As of late 2025, the total company headcount was reported at 259 employees, with total assets for the Bank segment at $1.9 billion as of March 31, 2025. The C&I loan portfolio, which includes equipment, operating, and commercial real estate loans, is a core focus for growth, supported by these direct relationship managers.

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Customer Segments

Hawthorn Bancshares, Inc. serves a defined geographic footprint, primarily across southwest Missouri and select markets in nearby states, operating through Hawthorn Bank.

Small-to-Midsize Businesses (SMBs) needing commercial loans and treasury services are a core focus, supported by the bank's commitment to local decision-making.

Commercial Real Estate (CRE) investors and developers are served with specialized financing. For example, at September 30, 2025, the non-owner occupied CRE loan portfolio included Multi Family loans totaling $188,299 thousand, which represented 29.9 % of that specific portfolio segment as of that date.

Affluent individuals requiring wealth management and trust services represent a growing segment, as management noted experienced growth in their wealth management group during the third quarter of 2025.

Local retail customers seeking checking, savings, and mortgage products form the base of the deposit funding. As of September 30, 2025, total deposits stood at $1.53 billion. Furthermore, non-interest bearing demand deposits, often associated with business operating accounts but also including retail, made up 27.8 % of total deposits at that same date.

Agricultural clients in rural Missouri markets receive financing for agricultural operations as part of the commercial lending offerings.

The overall balance sheet supporting these segments as of the end of the third quarter 2025 was:

Metric	Amount (as of September 30, 2025)	Amount (as of June 30, 2025)
Loans held for investment	$1,514,002 thousand	$1,462,898 thousand
Total Deposits	$1,525,917 thousand	$1,517,986 thousand

The services tailored to these groups include:

• Treasury Management Services: remote deposit capture, positive pay, and ACH origination.
• Consumer Lending: residential mortgages, auto loans, and personal loans.
• Deposit Products: checking, savings, and money market accounts.

The loan portfolio growth reflects expanding customer relationships across these segments, with total loans held for investment increasing by $51.1 million, or 3.5%, compared to the prior quarter ending June 30, 2025.

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Cost Structure

The cost structure for Hawthorn Bancshares, Inc. (HWBK) is heavily influenced by the cost of funding its assets and the expenses associated with its operational footprint, which includes a physical branch network. As of late 2025, based on third-quarter performance, managing these costs is central to maintaining the improved efficiency ratio of 62.30% reported for Q3 2025.

Interest expense paid on deposits, a key funding cost

The cost of funding is a primary driver of the overall cost base. Hawthorn Bancshares, Inc. has seen its average cost of deposits fluctuate, reflecting the competitive rate environment. For the third quarter of 2025, the average cost of deposits stood at 2.36%. This was a slight increase from the 2.35% reported in the prior quarter (Q2 2025), but a notable decrease from the 2.74% recorded in the prior year quarter (Q3 2024). The composition of deposits also plays a role; non-interest bearing demand deposits represented 27.8% of total deposits as of September 30, 2025.

Personnel expenses, including salaries and benefits (a rising non-interest expense)

Personnel costs are a significant component of non-interest expense. Total non-interest expense for the third quarter of 2025 was $12.8 million, which was an increase of $0.8 million, or 6.9%, from the prior year quarter. The increase in total non-interest expense for the nine months ended September 30, 2025, to $37.6 million, was primarily attributed to an increase in salaries and employee benefits. This suggests that personnel costs are the main upward pressure point within the operating expense category. The company is actively managing this, as evidenced by the efficiency ratio improvement despite this rise.

Operating expenses for maintaining the physical branch network

The cost of maintaining the physical branch network is embedded within the total non-interest expense. While a specific line item for branch operating costs isn't isolated in the summary data, the overall non-interest expense of $12.8 million in Q3 2025 covers all operational overhead, including physical infrastructure, occupancy, and other administrative costs. The company has taken steps that impact fixed costs, such as closing an operational center, which resulted in moving the property to other real estate owned in Q2 2025.

Provision for credit losses, which was $0.4 million in Q3 2025

The expense related to potential loan defaults, the provision for credit losses, was a positive charge in Q3 2025. Hawthorn Bancshares, Inc. provided a provision for credit losses of $0.4 million for the third quarter 2025. This compares to a release of provision of $0.1 million in the prior quarter (Q2 2025) and a provision of $0.5 million in the prior year quarter (Q3 2024). The allowance for credit losses at September 30, 2025, stood at $21.9 million, covering non-performing loans 446.02% over.

Technology and data processing costs for digital platforms

Specific figures for technology and data processing costs are not explicitly broken out in the high-level Q3 2025 summaries. However, these costs are part of the total non-interest expense. The CEO noted growth in the wealth management group, which suggests ongoing investment in platforms supporting those services. The overall non-interest expense for the quarter was $12.8 million.

Here is a summary of the key cost-related financial metrics from Q3 2025:

Cost Component/Metric	Amount / Rate	Period
Provision for Credit Losses	$0.4 million	Q3 2025
Total Non-Interest Expense	$12.8 million	Q3 2025
Total Non-Interest Expense (YTD)	$37.6 million	Nine Months Ended Sept 30, 2025
Average Cost of Deposits	2.36%	Q3 2025
Non-Interest Bearing Deposits (% of Total Deposits)	27.8%	As of Sept 30, 2025
Non-Interest Expense YoY Increase	$0.8 million or 6.9%	Q3 2025 vs Q3 2024

You'll want to track the year-to-date increase in salaries and benefits, as that is clearly driving the rise in non-interest expense. Finance: draft 13-week cash view by Friday.

Hawthorn Bancshares, Inc. (HWBK) - Canvas Business Model: Revenue Streams

You're looking at how Hawthorn Bancshares, Inc. actually brings in the money, which for a bank like this, boils down to interest earned versus fees collected. Honestly, the core of the business is still the balance sheet spread.

For the third quarter of 2025, the primary driver was Net Interest Income (NII) from lending activities, which totaled $\mathbf{\$16.9 \text{ million}}$. This figure reflects the difference between the interest income generated from loans and securities and the interest expense paid on deposits and borrowings. Management noted that the Net Interest Margin (FTE) expanded to $\mathbf{3.97\%}$ in Q3 2025, up from $\mathbf{3.36\%}$ in the prior year quarter, driven by higher loan yields and contained deposit costs.

The secondary, but still important, component is Non-interest income. For Q3 2025, this stream was $\mathbf{\$3.7 \text{ million}}$. This income category is where you find the revenue from services provided, which is key for diversification.

Here's a quick look at the main Q3 2025 revenue components for Hawthorn Bancshares, Inc.:

Revenue Component	Q3 2025 Amount	YoY Change Context
Net Interest Income (NII)	$\mathbf{\$16.9 \text{ million}}$	Increase of $\mathbf{\$2.5 \text{ million}}$ from prior year quarter
Total Non-interest Income	$\mathbf{\$3.7 \text{ million}}$	Decrease of $\mathbf{1.8\%}$ from prior year quarter
Total Reported Revenue	$\mathbf{\$20.21 \text{ million}}$	Up $\mathbf{14.74\%}$ year over year

The CEO specifically pointed to growth in the wealth management group during the Q3 2025 results call, suggesting that fees from wealth management, trust, and brokerage services are a growing part of that non-interest income pie. You can see this momentum in the nine-month figures, where NII was $\mathbf{\$48.3 \text{ million}}$, an increase of $\mathbf{\$5.1 \text{ million}}$ compared to the first nine months of 2024.

The remaining revenue streams, which fall under non-interest income, include:

• Loan origination and servicing fees, which would capture income from originating new loans or servicing existing ones, including any mortgage brokerage income.
• Dividends and interest earned from the portfolio of investment securities held by Hawthorn Bancshares, Inc.

For the nine months ended September 30, 2025, total non-interest income was $\mathbf{\$10.7 \text{ million}}$. That's a slight dip of $\mathbf{\$0.1 \text{ million}}$ compared to the same period in 2024. Still, the growth in core lending income, evidenced by the $\mathbf{3.5\%}$ sequential loan growth in Q3 2025, is definitely the story here.

The total revenue for the trailing twelve months ending September 30, 2025, reached $\mathbf{\$77.61 \text{ million}}$. That represents significant growth of $\mathbf{255.6\%}$ year over year, though you should check the specific components driving that massive annual jump, as reported revenue figures can sometimes be calculated differently across reporting periods.