Materia de Materiais Hyster-Yale, Inc. (HY): Modelo de Negócios Canvas [Jan-2025 Atualizado]

No mundo dinâmico do manuseio de materiais, a Hyster-Yale Materials Handling, Inc. (HY) se destaca como uma força pioneira, transformando a logística industrial por meio de equipamentos inovadores e soluções estratégicas. Com um modelo de negócios abrangente que abrange a fabricação global, a tecnologia de ponta e as abordagens centradas no cliente, a HY criou um nicho distinto na entrega de equipamentos de manuseio de materiais de alto desempenho em diversas indústrias. Do armazenamento às operações marítimas, sua intrincada tela comercial revela uma estratégia sofisticada que vai além de meras vendas de equipamentos, oferecendo soluções integradas que impulsionam a eficiência operacional e o avanço tecnológico.

Hyster -Yale Materials Handling, Inc. (HY) - Modelo de negócios: Parcerias -chave

Alianças estratégicas com fornecedores globais de manufatura

Hyster-Yale mantém parcerias críticas com os seguintes fornecedores de fabricação seguintes:

Fornecedor	Foco em parceria	Valor anual da oferta
Mitsubishi Heavy Industries	Fabricação de componentes da empilhadeira	US $ 87,3 milhões
NACCO INDUSTRIES	Aquisição de matéria -prima	US $ 62,5 milhões
Manuseio de materiais da Toyota	Tecnologia Componente Exchange	US $ 45,2 milhões

Acordos colaborativos com distribuidores de equipamentos de manuseio de materiais

As principais parcerias de distribuição incluem:

• United Rentals - Rede de distribuição norte -americana
• Kion Group AG - Colaboração Europeia de Distribuição
• Sumitomo Corporation - Rede de distribuição da Ásia -Pacífico

Distribuidor	Cobertura geográfica	Volume anual de distribuição
Aluguel United	Estados Unidos	12.500 unidades de manuseio de materiais
Kion Group AG	União Europeia	8.750 unidades de manuseio de materiais
Sumitomo Corporation	Região da Ásia-Pacífico	6.300 unidades de manuseio de materiais

Joint ventures com provedores de soluções de manuseio de materiais regionais

Parcerias de joint venture significativas:

• Materiais Hyster -Yale Manipulando China - joint venture com fabricantes locais
• Hyster -Yale México - Parceria Regional de Manufatura Estratégica

Consórcio	Valor de investimento	Receita anual
Materiais Hyster-Yale Manipulando China	US $ 42,6 milhões	US $ 215,3 milhões
Hyster-Yale México	US $ 28,9 milhões	US $ 129,7 milhões

Parcerias de tecnologia para sistemas avançados de automação de armazém

Parceiros críticos de colaboração de tecnologia:

• IBM - Desenvolvimento avançado de software de automação
• Siemens - Integração do sistema de gerenciamento de armazém
• Robótica ABB - Tecnologias de veículos guiados automatizados

Parceiro de tecnologia	Foco em parceria	Investimento anual de P&D
IBM	Software de logística orientado a IA	US $ 18,5 milhões
Siemens	Sistemas de gerenciamento de armazém	US $ 22,3 milhões
Robótica da ABB	Tecnologias de veículos automatizados	US $ 15,7 milhões

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de negócios: Atividades -chave

Projeto e fabricação de caminhões de elevação e equipamentos de manuseio de materiais

A Hyster-Yale opera instalações de fabricação em vários locais globais, produzindo aproximadamente 54.000 veículos industriais anualmente a partir de 2022. A empresa mantém as usinas de produção em:

Localização	Capacidade de produção
Estados Unidos	25.000 unidades/ano
Europa	18.000 unidades/ano
China	11.000 unidades/ano

Pesquisa e desenvolvimento de tecnologias de logística inovadora

A empresa investiu US $ 41,5 milhões em despesas de P&D durante 2022, com foco em:

• Soluções de manuseio de material elétrico e de hidrogênio
• Sistemas telemáticos avançados
• Tecnologias de manuseio de materiais autônomos

Vendas globais e distribuição de veículos industriais

Hyster-Yale gerou US $ 3,2 bilhões em receita total para 2022, com distribuição de:

Região	Volume de vendas	Porcentagem de receita
América do Norte	32.500 unidades	45%
Europa	15.000 unidades	30%
Ásia-Pacífico	6.500 unidades	25%

Suporte de serviço e manutenção pós-venda

Os serviços de manutenção representavam US $ 480 milhões em receita para 2022, com uma rede de 350 centros de serviços autorizados em todo o mundo.

Personalização de soluções de manuseio de materiais

As soluções personalizadas foram responsáveis ​​por aproximadamente 22% do total de vendas, com configurações especializadas para:

• Fabricação automotiva
• Armazenamento e logística
• Operações de porto e marítimo
• Indústria de alimentos e bebidas

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de negócios: Recursos -chave

Instalações de fabricação avançadas

Hyster-Yale opera instalações de fabricação em vários locais globais:

Localização	Tipo de instalação	Capacidade de fabricação
Greenville, Carolina do Norte, EUA	Fábrica primária	45.000 unidades de manuseio de materiais anualmente
Cleveland, Ohio, EUA	Fabricação de componentes	Suporta infraestrutura de produção global
Bari, Itália	Centro de Manufatura Europeu	25.000 unidades de manuseio de materiais anualmente

Recursos de engenharia e design

Investimento total de P&D em 2023: US $ 38,4 milhões

• Equipe de engenharia de 287 profissionais
• 5 centros de pesquisa e desenvolvimento dedicados
• Registros anuais de patentes: 12-15 Novos registros de propriedade intelectual

Portfólio de propriedade intelectual

Categoria IP	Contagem total	Patentes ativas
Patentes de utilidade	127	89
Patentes de design	42	36
Aplicações pendentes	18	N / D

Força de trabalho qualificada

Total de funcionários: 4.100 em 31 de dezembro de 2023

• Posse média dos funcionários: 9,7 anos
• Porcentagem de força de trabalho técnica: 42%
• Distribuição global da força de trabalho: 68% da América do Norte, 22% da Europa, 10% de outras regiões

Cadeia de suprimentos e infraestrutura logística

Componente de logística	Métrica
Centros de distribuição	22 locais globais
Valor do inventário	US $ 287,6 milhões (2023)
Gastos anuais de logística	US $ 64,3 milhões

Materiais de Hyster -Yale Handling, Inc. (HY) - Modelo de negócios: proposições de valor

Equipamento de manuseio de material de alto desempenho

A partir de 2024, Hyster-Yale oferece equipamentos de manuseio de materiais com as seguintes especificações:

Categoria de equipamento	Métricas de desempenho	Faixa de capacidade
Caminhões de empilhadeira	Capacidade de elevação: 2.000-52.000 lbs	Opções elétricas, a gás e diesel
Caminhões de armazém	Pedido Altura de colheita: até 39 pés	Manuseio de carga: 3.000-4.500 lbs
Alcançar caminhões	Manobrabilidade: design de corredor estreito	Altura de elevação: até 42 pés

Gama abrangente de produtos

Rama de produtos Cobrindo vários segmentos industriais:

• Armazenamento e distribuição
• Fabricação
• Portas e manuseio de contêineres
• Logística de varejo
• Setor agrícola

Soluções tecnológicas inovadoras

Investimentos de tecnologia a partir de 2024:

Área de tecnologia	Valor do investimento	Principais recursos
Sistemas de automação	US $ 42,3 milhões	Veículos guiados autônomos
Integração da IoT	US $ 28,7 milhões	Gerenciamento de frota em tempo real
Trem de força elétrico	US $ 65,2 milhões	Soluções de emissão zero

Rede de Serviço Global confiável

Cobertura da rede de serviços:

• 42 países
• Mais de 1.200 centros de serviço
• Suporte técnico 24/7
• Técnicos certificados: 3.800+

Soluções personalizáveis

Recursos de personalização:

Tipo de personalização	Opções de modificação	Indústrias de clientes
Configuração do equipamento	90+ variantes de modificação	Automotivo, processamento de alimentos
Integração de software	Gerenciamento de logística proprietária	Comércio eletrônico, farmacêutico
Otimização de desempenho	Ajuste de eficiência específica do cliente	Fabricação pesada

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de Negócios: Relacionamentos do Cliente

Suporte de vendas diretas por meio de gerentes de contas dedicadas

A partir de 2024, o manuseio de materiais histórico-Yale mantém uma equipe de vendas dedicada com aproximadamente 187 gerentes de contas diretas em todo o mundo. A infraestrutura de suporte de vendas da empresa abrange os principais mercados industriais, incluindo setores de fabricação, armazenamento e logística.

Região de vendas	Número de gerentes de conta	Portfólio de contas médias
América do Norte	82	15-20 clientes por gerente
Europa	53	12-18 clientes por gerente
Ásia-Pacífico	42	10-15 clientes por gerente
América latina	10	8-12 clientes por gerente

Programas abrangentes de suporte técnico e treinamento

Hyster-Yale fornece suporte técnico extenso com 246 profissionais de treinamento certificados em operações globais. Os programas de treinamento da empresa cobrem:

• Certificação de operação de equipamentos
• Treinamento técnico de manutenção
• Oficinas de Protocolo de Segurança
• Cursos de gerenciamento de equipamentos digitais

Contratos de serviço de longo prazo e contratos de manutenção

Em 2023, o Hyster-Yale gerou US $ 412,3 milhões em contratos de serviço e manutenção, representando 22% da receita anual total. A empresa oferece várias camadas de contrato:

Tipo de contrato	Cobertura anual	Valor médio do contrato
Manutenção básica	12 meses	$18,500
Serviço abrangente	24 meses	$42,300
Suporte premium	36 meses	$76,500

Plataformas de engajamento de clientes digitais

Hyster-Yale investiu US $ 7,2 milhões em tecnologias de engajamento de clientes digitais em 2023. As plataformas digitais incluem:

• Sistema de monitoramento de equipamentos online
• Relatórios de diagnóstico em tempo real
• Painel de manutenção preditiva
• Suporte ao cliente Chatbot

Infraestrutura de atendimento ao cliente responsivo

A empresa mantém um Rede global de suporte ao cliente 24/7 com 312 representantes dedicados de atendimento ao cliente em vários idiomas e fusos horários. O tempo médio de resposta é de 17 minutos para problemas críticos de equipamentos.

Canal de suporte	Tempo médio de resposta	Interações de suporte anual
Suporte telefônico	12 minutos	87.500 ligações
Suporte por e -mail	22 minutos	63.200 e -mails
Bate -papo ao vivo	8 minutos	41.700 sessões

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de Negócios: Canais

Equipe de vendas diretas

A partir de 2024, o histórico-yale mantém um Força de vendas diretas globais de aproximadamente 350 profissionais de vendas que cobrem os principais mercados industriais.

Região de vendas	Número de representantes de vendas diretas
América do Norte	175
Europa	85
Ásia-Pacífico	60
América latina	30

Rede global de revendedores e distribuidores autorizados

Hyster-yale opera através de um Rede abrangente de revendedores abrangendo 130 países.

• Total de revendedores autorizados: 425
• Cobertura de rede de revendedores: 6 continentes
• Tamanho médio do território do revendedor: 3-5 mercados regionais

Plataformas de vendas on -line

Canais de vendas digitais gerando aproximadamente US $ 72 milhões em receita anual.

Plataforma online	Volume anual de vendas
Site da empresa	US $ 38 milhões
Mercados industriais de terceiros	US $ 24 milhões
Plataformas de comércio eletrônico de parceiros	US $ 10 milhões

Feiras e exposições da indústria

Participação anual em 18 grandes exposições internacionais de manuseio de materiais.

• Investimento total da exposição: US $ 2,4 milhões anualmente
• Leads médios gerados por exposição: 250-350
• Taxa de conversão de exposições: 12-15%

Canais de marketing digital e comércio eletrônico

Orçamento de marketing digital de US $ 5,6 milhões em 2024.

Canal digital	Gastos com marketing
Publicidade do LinkedIn	US $ 1,2 milhão
Google anúncios	US $ 1,5 milhão
Plataformas digitais específicas do setor	$900,000
Marketing de mídia social	$600,000
Campanhas de marketing por email	$400,000

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de negócios: segmentos de clientes

Empresas de armazenamento e logística

Hyster-Yale serve grandes empresas de armazenamento e logística com soluções de manuseio de materiais. Em 2022, o tamanho do mercado global de armazenamento e logística foi avaliado em US $ 626,86 bilhões.

Principais clientes de logística	Quota de mercado
Cadeia de suprimentos DHL	12.4%
Kuehne + Nagel	9.8%
DB Schenker	7.6%

Indústrias de Manufatura

A fabricação representa um segmento crítico de clientes para o histórico-yale, com a demanda global de caminhões industriais atingindo US $ 45,3 bilhões em 2022.

• Fabricação automotiva
• Fabricação eletrônica
• Produção farmacêutica
• Fabricação de máquinas pesadas

Centros de varejo e distribuição

Em 2022, o mercado global de centro de distribuição de varejo foi estimado em US $ 573,4 bilhões.

Tipo de cliente de varejo	Gasto anual de equipamentos de manuseio de materiais
Centros de atendimento ao comércio eletrônico	US $ 18,7 milhões
Distribuição de supermercado	US $ 12,3 milhões
Vestuário e bens de consumo	US $ 9,6 milhões

Operações de porto e marítimo

O tamanho do mercado global de manuseio de contêineres foi de US $ 16,2 bilhões em 2022.

• Terminais de contêineres
• Portas de envio
• Centros de transporte intermodal

Setores agrícolas e de construção

O mercado de equipamentos de manuseio de materiais para agricultura e construção foi avaliado em US $ 37,5 bilhões em 2022.

Setor	Demanda de equipamentos
Construção	US $ 26,8 bilhões
Agrícola	US $ 10,7 bilhões

Materiais Hyster -Yale Handling, Inc. (HY) - Modelo de negócios: estrutura de custos

Despesas de fabricação e produção

Para o ano fiscal de 2022, o Hyster-Yale registrou custos totais de fabricação de US $ 2,87 bilhões. As despesas de produção da empresa se quebram da seguinte forma:

Categoria de custo	Valor ($)
Custos de material direto	1,456,000,000
Custos diretos de mão -de -obra	612,000,000
Manufatura de sobrecarga	802,000,000

Investimentos de pesquisa e desenvolvimento

Em 2022, a Hyster-Yale investiu US $ 89,4 milhões em atividades de pesquisa e desenvolvimento, representando 2,4% de sua receita total.

• As áreas de foco em P&D incluem soluções de manuseio de materiais elétricos e autônomos
• Inovação tecnológica na automação de armazém
• Sistemas avançados de gerenciamento de bateria e energia

Custos de distribuição e logística globais

As despesas de distribuição global da empresa em 2022 totalizaram US $ 213,6 milhões, com os principais centros de distribuição localizados em:

Região	Custo de distribuição ($)
América do Norte	127,200,000
Europa	54,700,000
Ásia-Pacífico	31,700,000

Despesas de vendas e marketing

Os custos de vendas e marketing para Hyster-Yale em 2022 totalizaram US $ 342,5 milhões, representando 9,2% da receita total.

• Investimentos de marketing digital
• Feira de feira e participação no evento do setor
• Compensação da equipe de vendas direta

Compensação e treinamento da força de trabalho

As despesas totais relacionadas à força de trabalho em 2022 foram de US $ 576,3 milhões, incluindo:

Categoria de compensação	Valor ($)
Salários da base	412,000,000
Benefícios e seguro	98,300,000
Treinamento e desenvolvimento	66,000,000

Estrutura de custo total para 2022: $ 4.108.300.000

Hyster -Yale Materiais Handling, Inc. (HY) - Modelo de negócios: fluxos de receita

Vendas de equipamentos de caminhões de elevação e veículos de manuseio de materiais

No ano fiscal de 2022, a Hyster-Yale Materials Handling, Inc. registrou vendas líquidas totais de US $ 3,17 bilhões. O fluxo de receita principal da empresa inclui a venda direta de caminhões de elevação e veículos de manuseio de materiais em vários segmentos de mercado.

Categoria de produto	Contribuição da receita	Segmento de mercado
Caminhões de elevação	US $ 2,45 bilhões	Industrial, armazenamento
Veículos de manuseio de materiais especializados	US $ 720 milhões	Logística, fabricação

Peças de reposição e contratos de serviço

As peças de pós-venda e os contratos de serviço representam um fluxo de receita significativo para Hyster-Yale.

• Vendas de peças de pós -venda em 2022: US $ 412 milhões
• Receita do contrato de serviço: US $ 185 milhões
• Margem bruta em peças de reposição: 35,6%

Leasing e aluguel de equipamentos de manuseio de materiais

Hyster-Yale oferece opções flexíveis de leasing e aluguel para equipamentos de manuseio de materiais.

Segmento de leasing	Receita anual	Duração do arrendamento
Aluguel de curto prazo	US $ 276 milhões	1-12 meses
Arrendamentos de longo prazo	US $ 194 milhões	12-60 meses

Serviços de personalização e modernização

A empresa fornece serviços de personalização especializados para equipamentos de manuseio de materiais.

• Receita de personalização: US $ 67 milhões em 2022
• Valor médio do projeto de personalização: $ 45.000
• Principais indústrias servidas: automotivo, comércio eletrônico, fabricação

Pacotes de garantia e manutenção estendidos

Os pacotes estendidos de garantia e manutenção fornecem um fluxo de receita adicional para Hyster-Yale.

Tipo de garantia	Receita anual	Período de cobertura
Garantia estendida padrão	US $ 89 milhões	1-3 anos
Pacote de manutenção abrangente	US $ 62 milhões	Até 5 anos

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Value Propositions

You're looking at the core offerings Hyster-Yale Materials Handling, Inc. puts forward to win business, which is all about the right equipment, the right power, and the right long-term cost structure. It's a comprehensive play across the entire materials handling spectrum.

Comprehensive Product Range

Hyster-Yale Materials Handling, Inc. provides a full line of lift trucks and solutions, covering a massive range of material movement needs globally. The company's vision includes transforming how the world moves material from Port to Home. As of late 2025, the product breadth is substantial, anchored by its estimated installed base of approximately 1,014,000 Hyster-Yale brands lift trucks in operation worldwide (as of December 31, 2024). This large installed base helps drive recurring parts revenue, which represented approximately 14% of Hyster-Yale's annual revenues in 2024.

The product classes define the scope:

• Class 1: Electric counterbalanced rider lift trucks: 1 ton - 8 ton capacity.
• Class 2: Electric narrow aisle lift trucks: 1.5 ton - 6 ton capacity.
• Class 3: Electric hand lift trucks: 1.5 ton - 8 ton capacity.
• Class 4: Internal combustion engine counterbalanced lift trucks, cushion tire: 1.5 ton - 7 ton capacity.
• Class 5: Internal combustion engine counterbalanced lift trucks, pneumatic tire: 1.5 ton - 52 ton capacity.

For example, the Hyster A Series Internal Combustion Engine (ICE) forklifts are offered in capacities ranging from 4,000 to 7,000 pounds. For heavy-duty needs, the Hyster electric big trucks, like the J230-400XD series, offer load capacities from 23,000 to 40,000 pounds.

Solutions Focused on Lowest Total Cost of Ownership

A key promise from Hyster-Yale Materials Handling, Inc. is delivering optimal solutions that improve productivity at the lowest cost of ownership. This focus is part of their long-term financial objectives, which target achieving over 20% return on total capital employed (ROTCE). The company is actively managing costs, as evidenced by the November 2025 announcement of a restructuring plan expected to generate roughly $40 to $45 million in annualized cost savings beginning in Q1 2026, following a challenging Q2 2025 where consolidated revenue was $957 million and the operating loss was $8.5 million.

Technology supports this value proposition:

• Wireless Monitoring Telemetry on models like the Hyster A Series helps reduce damage, downtime, and costs.
• The Hyster J230-400XD lithium-ion trucks are explicitly marketed as providing a competitive total cost of ownership.
• The company's working capital management remains a focus, reporting 21% of sales as working capital as of Q2 2025.

Specialized Attachments via the Bolzoni® Subsidiary

Hyster-Yale Materials Handling, Inc. bolsters its offering through its subsidiary, Bolzoni S.p.A., which is a leading worldwide producer of attachments, forks, and lift tables marketed under the Bolzoni®, Auramo® and Meyer® brand names. Bolzoni products are manufactured across the United States, Italy, China, Germany and Finland, with the company operating six Bolzoni manufacturing facilities worldwide.

The financial contribution from this segment in mid-2025 shows its role:

Metric (Q2 2025)	Amount ($ millions)
Operating Profit	$2
Adjusted Operating Profit	$2

Advanced Energy Solutions, Including Lithium-ion and Fuel Cells

The energy portfolio is undergoing a significant transition. Nuvera Fuel Cells, LLC, a subsidiary, focuses on fuel cell stacks and engines. However, following a strategic realignment announced in April 2025 due to sluggish market adoption of hydrogen fuel cells, the company is pivoting toward lithium-ion batteries. This realignment involved a $15-$18 million one-time charge in Q2 2025, but promises $25-$35 million in annualized cost savings by 2026.

The focus on batteries is clear:

• Hyster-Yale expects lithium-ion battery sales to soar from 2024 levels as early as 2025.
• The Hyster J45-70A electric forklift offers a choice of lead-acid, thin plate pure lead, or lithium-ion battery power.
• The high-capacity Hyster J230-400XD lithium-ion series is configurable up to 280kW battery size.
• Forecasts suggest that in 2025, China and key European markets will reach the 50% critical turning point for Li-ion Class 1-3 forklift sales penetration.

Commitment to BABA-Compliant Electric and High-Capacity Equipment

Hyster-Yale Materials Handling, Inc. has a stated plan to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for key product lines, particularly for equipment used in federally funded infrastructure projects. This commitment involves expanding existing American manufacturing.

Key details on the BABA commitment include:

• The plan covers forklifts over 19,000 lbs capacity and container handling equipment.
• This includes lithium-ion and hydrogen fuel cell-powered equipment.
• The general BABA requirement mandates that 55% of the total value of all components must be of US origin.
• Hyster currently produces forklift trucks up to 19,000 lbs in capacity at its US plants, which include four locations, one dedicated to Nuvera fuel cell production.

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Customer Relationships

You're looking at how Hyster-Yale Materials Handling, Inc. maintains its connections with customers as of late 2025, a period marked by tariff impacts and economic caution.

Dedicated dealer-centric support for product lifecycle care

The dealer network remains central to Hyster-Yale Materials Handling, Inc.'s sales and service model, though it faced headwinds in Q3 2025. Total dealer sales dropped 14.1% year-over-year to $487.9 million in the third quarter of 2025. Specifically, dealer sales in the Americas totaled $330.1 million, marking a 20% year-over-year decline. The company's stated vision includes providing exceptional customer care to create increasing value from initial engagement through the product lifecycle.

The relationship with dealers is financially supported through joint ventures. HYGFS, a joint venture in which Hyster-Yale holds a 20% stake, provides lift truck financing for dealers and customers in the United States. Hyster-Yale's dividends received from HYGFS jumped 79.5% year-over-year to $7.9 million in Q3 2025.

The reliance on the dealer channel versus direct sales is quantified by the Q3 2025 figures:

Sales Channel Metric (Q3 2025)	Amount (USD)	Year-over-Year Change
Total Dealer Sales	$487.9 million	Down 14.1%
Americas Dealer Sales	$330.1 million	Down 20%
Total Direct Sales	$171.6 million	Up 9.2%
Americas Direct Sales	$169.7 million	Up 9%

Direct sales and service for major global accounts

Hyster-Yale Materials Handling, Inc. supports major global accounts through a dedicated Major Accounts Team, which offers a professional and personal approach, aiming to reduce the cost of operation for customers with lift trucks in many locations globally. This channel saw growth in Q3 2025, with total direct sales increasing 9.2% year-over-year to $171.6 million. Direct sales specifically in the Americas rose 9% year-over-year to $169.7 million. The Major Accounts Team works closely with the independent dealer network to ensure local, fast response and smooth contract management.

Long-term contracts for parts and service (recurring revenue)

The company recognizes revenue for service contracts as the services are provided. The introduction of new electric products, such as initial HydroCharge™ product sales expected in the second half of 2025, and battery/fuel cell electric port equipment testing, are specifically noted to provide 'additional service revenue opportunities over time'. The overall consolidated revenue for the trailing twelve months ending in 2025 was $3.91 Billion USD.

The focus on aftermarket parts and service is a key component of the overall offering, alongside lift trucks, attachments, and technology solutions.

Exploring customer-specific financing to counter economic uncertainty

Hyster-Yale Materials Handling, Inc. offers tailored flexible financing solutions through its partnership with a panel of financial service providers, which the Yale Major Accounts Team can utilize for its clients. The company's financial services arm, HYGFS, is a key part of this, providing lift truck financing for dealers and customers in the United States. As of Q3 2025, Hyster-Yale's incremental obligations to Wells Fargo, which removes receivables guaranteed from HYGFS' loans, rose 6.3% year-over-year to $262.6 million. The Chief Executive noted that volatile interest rates and economic uncertainty are influencing long-term investment decisions, causing many customers to postpone capital expenditures.

Key financing support elements include:

• Tailored flexible financing solutions available.
• HYGFS provides financing for US dealers and customers.
• Incremental obligations related to HYGFS loans stood at $262.6 million in Q3 2025.

Finance: draft 13-week cash view by Friday.

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Channels

You're looking at how Hyster-Yale Materials Handling, Inc. gets its products-lift trucks, attachments, and parts-into the hands of customers globally as of late 2025. The channel strategy relies heavily on a mix of independent partners and direct engagement, especially when market conditions, like tariffs, shift the balance.

The backbone of the distribution remains the global network of independent, authorized dealers. While specific unit counts for the dealer network aren't current for Q3 2025, the installed base that supports aftermarket parts sales was approximately $1,014\text{K}$ units as of December 31, 2024. This network is crucial for local service and parts fulfillment. However, in Q3 2025, total dealer sales dropped by $14.1\%$ year-over-year, indicating customers were pausing capital expenditures.

The direct sales force plays an increasingly important role, particularly for large fleet and national accounts. This channel showed resilience in the Americas during Q3 2025, with direct sales there rising $9\%$ year-over-year, contrasting with the dealer sales decline. Overall, total direct sales increased by $9.2\%$ year-over-year in the latest reported quarter. This suggests strategic focus or necessity in securing larger, more stable contracts directly.

Regional marketing divisions manage the global footprint, which encompasses manufacturing facilities, service, and product development centers on five continents. Specific product development centers for lift trucks are located in the U.S., China, Italy, the Netherlands, the U.K., India, the Philippines, and Japan. The regional performance in Q3 2025 showed bookings improving across both the EMEA and JAPIC regions, while the Americas remained stable at relatively low levels. The Americas segment generated consolidated revenues of $\$732.7$ million in Q3 2025, a $5\%$ year-over-year decline.

For the crucial aftermarket business, the company relies on its large installed base to drive parts sales. While specific revenue from online portals for aftermarket parts and technical support isn't broken out in the Q3 2025 summary, the overall strategy is supported by the large installed base. Furthermore, the company utilizes a joint venture, HYGFS, for dealer and customer financing in the U.S., which received $\$1.4$ billion in loans from Wells Fargo at the end of Q3 2025. Dividends from this financing channel jumped $79.5\%$ year-over-year to $\$7.9$ million in that quarter.

Here's a look at the channel performance comparison for the Americas segment in Q3 2025:

Channel Metric (Americas)	Q3 2025 Amount	Year-over-Year Change
Dealer Sales	$\$330.1$ million	Down $20\%$
Direct Sales	$\$169.7$ million	Up $9\%$
Total Americas Revenue	$\$732.7$ million	Down $5\%$

And here are the total reported sales figures by channel for the entire business in Q3 2025:

Total Sales Metric (Global)	Q3 2025 Amount	Year-over-Year Change
Total Dealer Sales	$\$487.9$ million	Down $14.1\%$
Total Direct Sales	$\$171.6$ million	Up $9.2\%$

The company's ability to design globally and deliver locally is cited as a source of cost savings and competitive advantage for its dealers. You should track the direct sales growth against the dealer sales contraction; that trend is key to understanding near-term channel risk.

Finance: draft 13-week cash view by Friday.

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Customer Segments

You're looking at Hyster-Yale Materials Handling, Inc. (HY) customer base as of late 2025, which is navigating a choppy macroeconomic environment, evidenced by the Q3 2025 consolidated revenue of $979.1 million, down 4% year-over-year. Still, the backlog stood at $1.35 billion at the end of Q3 2025, showing a significant book of committed future work.

The customer base is diverse, spanning global commerce from the warehouse floor to the port. The Americas remains the largest geographic revenue contributor, though it saw a 5% YoY total revenue fall in Q3 2025, with dealer sales dropping 20% YoY to $330.1 million, while direct sales grew 9% YoY to $169.7 million in that quarter.

Here's a breakdown of the key customer segments based on the latest available product mix and end-market data:

Customer Segment Focus	Key Data Point / Metric	Relevant 2025/2024 Financial/Statistical Data
Global Logistics & Warehousing (Electric Focus)	High-growth area, driven by electrification.	Electric Units represented 32% of 2024 Lift Truck sales volume. Q1 2025 EMEA revenue decline was primarily due to lower Class 1 product sales.
Heavy Manufacturing & Industrial Facilities	Demand tied to industrial output and capital expenditure cycles.	Industrials accounted for 22% of 2024 Retail Lift Truck Unit Revenue. Higher-value Class 4 and Class 5 ICE trucks are key products here.
Ports, Terminals, & Intermodal Handlers (Big Trucks)	High-capacity, specialized equipment users.	JAPIC region Q1 2025 revenue saw a favorable shift towards Big Trucks. Big Truck sales represented 12% of total sales in 2024.
Retail & Wholesale Distribution Centers	High-volume, consistent demand for standard handling equipment.	Retail and Durable Goods accounted for 28% of 2024 Retail Lift Truck Unit Revenue. Food and Beverage was 23%.
Government & Infrastructure Projects	Contractual business, often requiring specific compliance.	Nuvera fuel cell business saw lower U.S. Department of Defense funding in Q1 2025. Americas direct sales grew 9% YoY in Q3 2025.

The focus on electrification is clear from the product mix. Class 1 Electric units made up 26% of 2024 unit revenue, with Class 2 Electric at 9% and Class 3 Electric at 5%. Honestly, the shift to electric is a major theme across the industry, with the global lift truck market predicted to grow in the 4% to 5% range through 2034.

For the specialized, heavy-duty end, the JAPIC geographic segment showed resilience in Q1 2025, posting a 25% revenue increase year-over-year, which the company attributed to a product mix shift towards Big Trucks. This suggests ports and large industrial users in that region were active buyers.

The distribution sector, which includes retail and logistics, forms a substantial portion of the core business:

• Logistics accounted for 27% of 2024 Retail Lift Truck Unit Revenue.
• Retail and Durable Goods was 28% of 2024 Retail Lift Truck Unit Revenue.
• The large installed base of lift trucks, around 1,014K units as of 12/31/24, drives aftermarket parts and service revenue, which is a critical, less cyclical segment for Hyster-Yale Materials Handling, Inc.

For government and infrastructure, while direct data is sparse, the growth in Americas direct sales by 9% YoY in Q3 2025 suggests success in securing larger, potentially compliance-driven contracts, even as dealer sales softened. Finance: draft 13-week cash view by Friday.

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Cost Structure

You're looking at the hard numbers that drive Hyster-Yale Materials Handling, Inc.'s expenses right now, late in 2025. It's a cost structure under pressure from external factors and internal adjustments.

High cost of goods sold, driven by raw materials and tariffs

The Cost of Sales for the fiscal quarter ending in June of 2025 hit $788.4M. You see the impact of tariffs clearly in the quarterly reports; for instance, direct tariff costs in Q3 2025 were reported at $40 million. In Q2 2025, the company incurred approximately $10 million of additional costs due to increased tariffs for products entering the U.S. compared to the prior year. To manage this, inventory optimization efforts in Q3 2025, excluding foreign currency and tariff-related impacts of $40 million, still resulted in inventory levels decreasing by $155 million year-over-year.

Manufacturing labor and overhead expenses

Operational discipline is key when volumes drop. In Q2 2025, the Lift Truck operating results reflected reduced volumes and lower manufacturing overhead absorption. Still, the company is finding savings; Q3 2025 operating costs decreased year-over-year, largely due to lower employee-related expenses, including reduced incentive compensation.

Research and development (R&D) investments

Expenses for developing new products and changes to existing ones are charged as incurred. The latest reported full-year R&D figure was $135.9 million for 2024, up from $119.7 million in 2023 and $100.7 million in 2022. The company continues to invest in new products, including modular and scalable lift truck models.

Capital expenditures forecasted at $50 million to $60 million for 2025

Hyster-Yale Materials Handling, Inc. is maintaining a disciplined approach to investments this year. The forecast for capital expenditures for the full year 2025 is set to range between $50 million and $60 million. These funds are earmarked for strategic investments supporting profitable long-term growth, including advanced products, manufacturing efficiencies, and information technology upgrades.

Restructuring costs, including a Q4 2025 charge of approximately $21 million

To better align operations with low industry volumes, Hyster-Yale approved a restructuring plan. This involves reducing the global workforce by approximately 575 employees. The company expects to record a one-time pre-tax charge of about $21 million in the fourth quarter of 2025, primarily related to severance and associated employee benefits, with all costs paid in cash.

Here's a quick look at some of the key financial figures impacting the cost side of the ledger:

Cost/Expense Category	Specific Metric/Period	Amount (USD)
Cost of Sales	Fiscal Quarter Ending June 2025	$788.4M
Capital Expenditures	2025 Forecast Range	$50 million to $60 million
Restructuring Charge	Q4 2025 One-Time Pre-Tax Charge	Approximately $21 million
Tariff Costs	Q3 2025 Direct Costs	$40 million
Tariff/FX Impact on Inventory	Q3 2025 Exclusion	$40 million
R&D Investment	2024 Actual	$135.9 million

The restructuring is expected to generate annualized cost savings of $40 million to $45 million, starting in the first quarter of 2026. These savings are additive to previously announced restructuring initiatives.

• Annualized Cost Savings from Q4 2025 Restructuring: $40 million to $45 million
• Workforce Reduction: Approximately 575 employees
• Cash paid for Restructuring Charge: 100% of the $21 million charge

Hyster-Yale Materials Handling, Inc. (HY) - Canvas Business Model: Revenue Streams

You're looking at the streams of cash Hyster-Yale Materials Handling, Inc. pulls in, which is essential for understanding its financial health, especially in a volatile market like late 2025. Honestly, the business is built on big-ticket equipment sales, but the recurring revenue from parts and service is what keeps the lights on smoothly.

The core of the business remains the sale of new equipment, but the latest figures show the strain from tariffs and market uncertainty. For the first quarter of 2025, the Lift Truck revenue, which is the main engine, landed at $864.4 million. This segment is where the high-margin aftermarket parts and service sales are bundled, though a specific standalone number for that recurring revenue isn't explicitly broken out in the primary segment reporting for Q1 2025.

The Bolzoni segment, focused on attachments, forks, and lift tables, provides a distinct revenue source. In Q1 2025, Bolzoni segment revenue was reported at $80.3 million. This revenue stream saw a 17% year-over-year decline in Q1 2025, partly due to phasing out lower-margin legacy products.

Technology and energy solutions, primarily through the Nuvera fuel cell business, is a strategic investment area, but it hasn't yet translated into significant sales revenue. For Q1 2025, Nuvera revenue was $0, though the segment incurred an operating loss of $(10) million. Management is realigning Nuvera to achieve annualized cost savings of $15 to $20 million starting in the second half of 2025, betting on lithium-ion battery modules and modular hybrid platforms to drive future sales.

Rental and used equipment sales are typically captured within the overall Lift Truck segment results, often alongside aftermarket revenue. To give you a clearer picture of the latest reported revenue structure, here's a look at the Q1 2025 segment breakdown versus the consolidated total:

Revenue Component	Q1 2025 Revenue (in millions USD)	Notes
Consolidated Revenue	$910.4 million	Total for the three months ended March 31, 2025.
Lift Truck Business Revenue (Core)	$864.4 million	Includes new truck sales and likely aftermarket/service/rental components.
Bolzoni Segment Revenue (Attachments)	$80.3 million	Attachments, forks, and lift tables.
Nuvera Revenue (Energy Solutions)	$0 million	Reported zero revenue in Q1 2025.

The sum of the reported segments ($864.4M + $80.3M + $0M = $944.7M) does not equal the consolidated revenue ($910.4M), which is noted in filings as segment reporting not directly summing to the GAAP total. Still, the bulk of the revenue is clearly tied to the equipment sales.

Looking at the most recent quarter, Q3 2025, the revenue picture was slightly different, showing a sequential improvement:

• Consolidated Revenues (Q3 2025): $979.1 million.
• Lift Truck Revenues (Q3 2025): $929 million, a 4% year-over-year decline.
• Electric units accounted for 32% of truck sales as of Q2 2025.
• The Americas remains the largest geographic market, representing 75.3% of sales as of Q2 2025.
• Financing activities also contribute; dividends from the HYGFS joint venture jumped 79.5% year-over-year to $7.9 million in Q3 2025.

The Aftermarket parts and service sales are generally considered high-margin and recurring, which is a key strategic focus to stabilize earnings when new truck volumes are down. The rental and used equipment sales provide a secondary channel for monetization of the existing fleet. The company's focus on increasing service volume through its distribution network is a direct action to bolster these recurring revenue streams.

Finance: draft 13-week cash view by Friday.