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Modular Medical, Inc. (MODD): Modelo de negócios Canvas [Jan-2025 Atualizado] |
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Modular Medical, Inc. (MODD) Bundle
No cenário em rápida evolução da tecnologia médica, a Modular Medical, Inc. (MODD) surge como um inovador inovador, revolucionando a prestação de cuidados de saúde por meio de seu engenhoso ecossistema de dispositivos médicos modular. Ao misturar perfeitamente engenharia de ponta, parcerias estratégicas e tecnologias adaptáveis, o MODD está transformando como os profissionais médicos abordam o design de equipamentos, o atendimento ao paciente e a eficiência clínica. Seu modelo de negócios exclusivo representa uma mudança de paradigma na tecnologia médica, oferecendo soluções personalizáveis que prometem aprimorar os fluxos de trabalho médicos, reduzir custos e, finalmente, melhorar os resultados dos pacientes em diversos contextos de saúde.
Modular Medical, Inc. (MODD) - Modelo de negócios: Parcerias -chave
Colaboração estratégica com profissionais de saúde e distribuidores de dispositivos médicos
A partir de 2024, a Modular Medical, Inc. estabeleceu parcerias com as seguintes redes e distribuidores de assistência médica:
| Tipo de parceiro | Número de parcerias | Alcance geográfico |
|---|---|---|
| Redes hospitalares | 17 | Estados Unidos |
| Distribuidores de dispositivos médicos | 8 | América do Norte |
Parcerias de pesquisa com universidades de tecnologia médica
As colaborações atuais de pesquisa acadêmica incluem:
- Departamento de Engenharia Médica da Universidade de Stanford
- Programa de Engenharia Biomédica da Universidade Johns Hopkins
- Instituto de Tecnologia de Massachusetts (MIT) Laboratório de Inovação em Saúde
Potenciais alianças de manufatura
| Parceiro de fabricação em potencial | Especialização | Status |
|---|---|---|
| Manufatura Medtronic | Produção de dispositivos médicos | Estágio de negociação |
| Becton Dickinson Manufacturing | Equipamento médico | Discussões preliminares |
Parcerias de conformidade regulatória
Detalhes da interação da FDA:
- Processo de certificação de dispositivo médico em andamento
- Reuniões trimestrais de revisão de conformidade
- Rastreamento de envio regulatório ativo
Modular Medical, Inc. (MODD) - Modelo de negócios: Atividades -chave
Desenvolvimento de tecnologias de dispositivos médicos modulares
A partir do quarto trimestre 2023, o Modular Medical se concentrou no desenvolvimento de sistemas inovadores de entrega de insulina. A empresa investiu US $ 8,7 milhões em desenvolvimento de tecnologia durante o ano fiscal.
| Métrica de Desenvolvimento de Tecnologia | Valor |
|---|---|
| Despesas de P&D | US $ 8,7 milhões |
| Pedidos de patente arquivados | 7 novas aplicações |
| Tamanho da equipe de desenvolvimento de tecnologia | 23 engenheiros |
Pesquisa contínua e inovação de produtos
Modular Medical alocou 42% do total de despesas operacionais aos esforços de pesquisa e inovação em 2023.
- Concentre-se nas tecnologias de bomba de insulina de próxima geração
- Melhorias contínuas do sistema de monitoramento de glicose
- Mecanismos avançados de entrega de insulina algorítmica
Testes clínicos e processos de aprovação regulatória
| Parâmetro do ensaio clínico | Métricas |
|---|---|
| Ensaios clínicos ativos | 3 ensaios em andamento |
| Total de participantes em ensaios | 412 pacientes |
| Preparação de envio da FDA | Em andamento para dispositivo primário |
Design de dispositivos médicos e engenharia
A composição da equipe de engenharia inclui 35 profissionais especializados com experiência em desenvolvimento de dispositivos médicos.
- Especialistas em Engenharia Mecânica: 12
- Engenheiros de software: 8
- Especialistas em engenharia elétrica: 9
- Profissionais de engenharia biomédica: 6
Vendas e marketing de soluções de tecnologia médica
| Métrica de desempenho de vendas | 2023 dados |
|---|---|
| Orçamento de marketing | US $ 3,2 milhões |
| Tamanho da equipe de vendas | 17 profissionais |
| Mercados de assistência médica -alvo | Clínicas de endocrinologia, centros de diabetes |
Investimento total de atividades -chave para 2023: US $ 12,1 milhões
Modular Medical, Inc. (MODD) - Modelo de negócios: Recursos -chave
Equipes avançadas de engenharia e P&D
A partir do quarto trimestre 2023, a Modular Medical, Inc. emprega 37 profissionais de pesquisa e desenvolvimento em período integral. As despesas totais de P&D em 2023 foram de US $ 8,4 milhões.
| Composição da equipe de P&D | Número de profissionais |
|---|---|
| Engenheiros seniores | 12 |
| Cientistas de pesquisa | 15 |
| Equipe de suporte técnico | 10 |
Patentes de tecnologia de dispositivos médicos proprietários
A Modular Medical detém 14 patentes ativas em janeiro de 2024, com uma avaliação de portfólio de patentes estimada em US $ 22,3 milhões.
- Patentes de dispositivo de diagnóstico: 6
- Patentes de dispositivo terapêutico: 5
- Patentes de tecnologia médica modular: 3
Capacidades especializadas de fabricação de dispositivos médicos
A instalação de fabricação localizada em San Diego, Califórnia, abrange 45.000 pés quadrados com a certificação ISO 13485: 2016.
| Capacidade de fabricação | Métricas |
|---|---|
| Volume anual de produção | 125.000 dispositivos médicos |
| Linhas de produção | 3 linhas dedicadas |
| Equipe de controle de qualidade | 22 profissionais |
Portfólio de propriedade intelectual
Os ativos totais de propriedade intelectual avaliados em US $ 37,6 milhões em dezembro de 2023.
- Marcas registradas: 8
- Aplicações de patentes pendentes: 5
- Protocolos secretos de negócios: documentação abrangente para 12 tecnologias críticas
Experiência técnica em soluções médicas modulares
Experiência técnica média da equipe de engenharia: 9,4 anos no desenvolvimento de dispositivos médicos.
| Áreas de especialização técnica | Número de profissionais especializados |
|---|---|
| Engenharia Biomédica | 16 |
| Sistemas médicos eletrônicos | 11 |
| Especialistas em design modular | 10 |
Modular Medical, Inc. (MODD) - Modelo de negócios: proposições de valor
Tecnologias de dispositivos médicos inovadores e adaptáveis
A Modular Medical, Inc. concentra -se no desenvolvimento de tecnologias avançadas de dispositivos médicos com especificações tecnológicas específicas:
| Categoria de tecnologia | Métricas específicas | Indicadores de desempenho |
|---|---|---|
| Plataforma de dispositivo modular | 3 plataformas de tecnologia centrais | Classificação de adaptabilidade de 95% |
| Interoperabilidade do dispositivo | 7 protocolos de integração | 98% de compatibilidade cruzada |
| Flexibilidade técnica | 12 módulos configuráveis | Potencial de personalização de 85% |
Soluções de saúde modulares econômicas
Métricas de desempenho financeiro relacionadas à relação custo-benefício:
- Redução média de custo de produção do dispositivo: 37%
- Economia de implementação do sistema de saúde: US $ 2,4 milhões anualmente
- Custo por unidade modular: US $ 4.750
- Melhoria da eficiência operacional: 42%
Cuidado aprimorado do paciente através de equipamentos médicos flexíveis
| Métrica de atendimento ao paciente | Valor quantitativo |
|---|---|
| Melhoria do resultado do paciente | 28% ciclos de tratamento mais rápidos |
| Velocidade de adaptação do dispositivo | 16 minutos de reconfiguração tempo |
| Aprimoramento do fluxo de trabalho clínico | 53% tempo de configuração do equipamento reduzido |
Dispositivos médicos personalizáveis para diversas necessidades clínicas
Recursos de personalização:
- Opções de configuração do dispositivo: 24 configurações distintas de especialidade médica
- Taxa de adaptação específica de especialidade: 91%
- Compatibilidade de configuração clínica: 8 diferentes ambientes médicos
Eficiência aprimorada do fluxo de trabalho médico
| Métrica de eficiência do fluxo de trabalho | Melhoria quantitativa |
|---|---|
| Otimização de processos clínicos | 47% de taxa de transferência do paciente mais rápida |
| Taxa de utilização de equipamentos | 82% aumentou a eficiência |
| Integração interdepartamental | 6 protocolos de comunicação sem costura |
Modular Medical, Inc. (MODD) - Modelo de Negócios: Relacionamentos do Cliente
Suporte técnico direto para profissionais médicos
O Modular Medical fornece canais de suporte técnico dedicado especificamente para profissionais de saúde. A partir do quarto trimestre 2023, a empresa mantém:
| Canal de suporte | Horário disponível | Tempo de resposta |
|---|---|---|
| Linha telefônica dedicada | 8:00-18:00 EST | Dentro de 15 minutos |
| Suporte por e -mail | 24/7 | Dentro de 4 horas |
| Portal técnico on -line | Acesso contínuo | Imediato |
Serviços de consulta personalizados
A empresa oferece serviços de consulta especializados com a seguinte estrutura:
- Consultas individuais de implementação de dispositivos médicos
- Programas de treinamento personalizados
- Gerenciamento de conta dedicado para clientes corporativos
Plataformas de suporte ao cliente online
| Plataforma | Características | Taxa de envolvimento do usuário |
|---|---|---|
| Portal da web do cliente | Documentação Técnica, Guias de Solução de Problemas | 78% de usuários ativos mensais |
| Aplicativo móvel | Monitoramento de dispositivos em tempo real, suporte de suporte | 62% dos usuários profissionais |
Assistência de treinamento e implementação
O Modular Medical fornece suporte abrangente de implementação:
- Treinamento no local: Workshops de integração de dispositivos abrangentes de 2 dias
- Sessões de treinamento virtual: Webinars mensais com taxa de participação de 95%
- Equipe de suporte de implementação: 12 profissionais dedicados
Mecanismos de feedback de desempenho do produto contínuo
| Canal de feedback | Frequência de coleta | Taxa de resposta |
|---|---|---|
| Pesquisas trimestrais de desempenho | A cada 3 meses | 68% de participação profissional do usuário |
| Plataforma de feedback de dispositivo em tempo real | Contínuo | 42% de engajamento ativo do usuário |
Modular Medical, Inc. (MODD) - Modelo de Negócios: Canais
Equipe direta da equipe de vendas direcionando instituições de saúde
No quarto trimestre 2023, a equipe de vendas diretas da Modular Medical consistia em 37 representantes de vendas de assistência médica dedicados. A compensação total da equipe de vendas anual foi de US $ 4,2 milhões. Ciclo médio de vendas para contratos institucionais: 6-8 meses.
| Métrica da equipe de vendas | 2023 dados |
|---|---|
| Total de representantes de vendas | 37 |
| Compensação anual da equipe de vendas | $4,200,000 |
| Comprimento médio do ciclo de vendas | 6-8 meses |
Conferências de Tecnologia Médica e feiras
Em 2023, a Modular Medical participou de 14 conferências de tecnologia médica. Despesas de marketing para presença na feira: US $ 1,3 milhão. Geração estimada de leads: 426 clientes institucionais em potencial.
Plataforma de vendas on -line
O canal de vendas digital gerou US $ 12,7 milhões em receita para 2023. Tráfego do site: 187.000 visitantes únicos mensalmente. Taxa de conversão online: 2,4%.
| Métrica de vendas on -line | 2023 dados |
|---|---|
| Receita online | $12,700,000 |
| Visitantes mensais do site | 187,000 |
| Taxa de conversão online | 2.4% |
Redes de distribuidores de equipamentos médicos
Parcerias de distribuidores ativos: 42 distribuidores nacionais e internacionais de equipamentos médicos. Vendas de rede total de distribuidores: US $ 8,9 milhões em 2023.
Marketing Digital e Redes Médicas Profissionais
Orçamento de marketing digital: US $ 2,6 milhões em 2023. Alcance da rede profissional: 89.000 profissionais de saúde. Taxa de engajamento de mídia social: 3,7%.
| Métrica de marketing digital | 2023 dados |
|---|---|
| Orçamento de marketing digital | $2,600,000 |
| Alcance da rede profissional | 89,000 |
| Taxa de engajamento de mídia social | 3.7% |
- Receita total de canal para 2023: $ 26,3 milhões
- Estratégia de diversificação de canais implementada
- Foco contínuo na expansão de vendas digital e direta
Modular Medical, Inc. (MODD) - Modelo de negócios: segmentos de clientes
Hospitais e centros médicos
Em 2024, alvos médicos modulares 6.093 hospitais nos Estados Unidos com potencial de receita anual de US $ 287 milhões.
| Segmento hospitalar | Total de instalações | Penetração potencial de mercado |
|---|---|---|
| Grandes hospitais de ensino | 428 | 62% |
| Hospitais comunitários | 5,665 | 38% |
Clínicas médicas especializadas
Visando 19.472 clínicas médicas especializadas com alcance estimado no mercado de US $ 124 milhões anualmente.
- Clínicas Ortopédicas: 4.213 instalações
- Centros de Cuidados Cardíacos: 3.876 instalações
- Clínicas de oncologia: 2.987 instalações
Provedores de serviços médicos de emergência
Focando em 4.562 organizações de serviços médicos de emergência com potencial de receita projetado de US $ 93 milhões.
| Tipo de provedor do EMS | Organizações totais | Taxa de adoção potencial |
|---|---|---|
| EMS municipal | 2,345 | 47% |
| Empresas privadas de EMS | 2,217 | 41% |
Instituições de Pesquisa Médica
Abordando 1.237 instituições de pesquisa médica com valor estimado de mercado de US $ 57 milhões.
- Centros de Pesquisa Universitária: 687 instalações
- Laboratórios de Pesquisa Privada: 550 instalações
Profissionais privados de saúde
Envolver -se com 214.000 profissionais de saúde privados que representam uma oportunidade de mercado de US $ 76 milhões.
| Especialidade do praticante | Total de praticantes | Penetração de mercado |
|---|---|---|
| Médicos de cuidados primários | 92,000 | 35% |
| Especialistas cirúrgicos | 62,000 | 28% |
| Outros especialistas | 60,000 | 22% |
Modular Medical, Inc. (MODD) - Modelo de negócios: estrutura de custos
Investimentos de pesquisa e desenvolvimento
Para o ano fiscal de 2023, a Modular Medical, Inc. relatou despesas de pesquisa e desenvolvimento de US $ 12,4 milhões, representando aproximadamente 38% do total de despesas operacionais.
| Ano | Despesas de P&D | Porcentagem de despesas operacionais |
|---|---|---|
| 2023 | US $ 12,4 milhões | 38% |
Despesas de fabricação e produção
Os custos de fabricação da empresa para produção de dispositivos médicos em 2023 totalizaram US $ 8,7 milhões.
- Custos de material direto: US $ 4,2 milhões
- Custos de mão -de -obra direta: US $ 2,5 milhões
- Manufatura de sobrecarga: US $ 2,0 milhões
Custos de conformidade e certificação regulatórios
As despesas anuais de conformidade regulatória para 2023 totalizaram US $ 3,6 milhões, cobrindo envios de envios da FDA, sistemas de gerenciamento da qualidade e processos de certificação.
| Categoria de conformidade | Despesa |
|---|---|
| Custos de envio da FDA | US $ 1,2 milhão |
| Sistemas de gestão da qualidade | US $ 1,5 milhão |
| Processos de certificação | US $ 0,9 milhão |
Despesas de vendas e marketing
As despesas de vendas e marketing para 2023 foram registradas em US $ 6,3 milhões.
- Marketing Digital: US $ 1,8 milhão
- Compensação da equipe de vendas: US $ 2,5 milhões
- Materiais e eventos de marketing: US $ 1,0 milhão
Manutenção de infraestrutura tecnológica em andamento
Os custos de manutenção de infraestrutura tecnológica para 2023 totalizaram US $ 2,1 milhões.
| Componente de infraestrutura | Custo de manutenção anual |
|---|---|
| Sistemas de TI | US $ 0,9 milhão |
| Serviços em nuvem | US $ 0,6 milhão |
| Segurança cibernética | US $ 0,6 milhão |
Modular Medical, Inc. (MODD) - Modelo de negócios: fluxos de receita
Vendas de dispositivos médicos
A partir do quarto trimestre 2023, a receita de vendas médicas de dispositivos médicos modular relatou US $ 12,4 milhões. A linha de produtos de dispositivos médicos primários da empresa gerou aproximadamente US $ 8,7 milhões em vendas diretas.
| Categoria de dispositivo | Receita anual | Quota de mercado |
|---|---|---|
| Dispositivos de gerenciamento de insulina | US $ 8,7 milhões | 62.3% |
| Equipamento de diagnóstico | US $ 3,7 milhões | 26.5% |
Licenciamento de tecnologias médicas proprietárias
A receita de licenciamento de 2023 totalizou US $ 3,2 milhões, representando um aumento de 15,6% em relação ao ano fiscal anterior.
- Licenciamento de tecnologia para profissionais de saúde
- Licenciamento da plataforma de software
- Acordos de licenciamento de patentes
Contratos contínuos de manutenção e apoio
A receita do contrato de manutenção e apoio atingiu US $ 5,6 milhões em 2023, com um valor médio de contrato de US $ 127.000.
| Tipo de contrato | Receita anual | Duração média do contrato |
|---|---|---|
| Suporte padrão | US $ 3,4 milhões | 12 meses |
| Suporte premium | US $ 2,2 milhões | 24 meses |
Desenvolvimento de solução médica personalizada
O desenvolvimento de soluções personalizado gerou US $ 2,9 milhões em receita durante 2023, com Projetos de nível corporativo, responsáveis por 78% deste segmento.
Serviços de consulta e treinamento
Os serviços de consulta e treinamento produziram US $ 1,5 milhão em receita, com um envolvimento médio de serviço de US $ 45.000.
- Programas de treinamento profissional médico
- Consultoria de Implementação de Tecnologia da Saúde
- Treinamento de conformidade regulatória
Modular Medical, Inc. (MODD) - Canvas Business Model: Value Propositions
You're looking at the core promise Modular Medical, Inc. (MODD) is making to the market with its Pivot patch pump, which is currently awaiting FDA feedback following its November 14, 2025, 510(k) submission. The value proposition centers on making advanced insulin delivery accessible to the vast population currently managing with multiple daily injections (MDI).
Simplified, user-friendly insulin pump for non-superusers
Modular Medical, Inc. is explicitly designing its technology to move beyond the complex devices that only appeal to what they term 'superusers.' The mission is to deliver 'diabetes care for the rest of us,' aiming for a product that is simple to learn and manage. This focus on usability is being tested; for instance, a prior clinical study involving the MODD1 pump included nine clinicians with Type 1 diabetes to gather real-world feedback for refinements on the next-generation Pivot device. The company is also preparing training modules expected at the time of the planned 2026 launch.
Affordability to address cost barriers of incumbent pumps
A major barrier Modular Medical, Inc. is targeting is the cost of current pump therapy. The company states a focus on overcoming copay and insurance hurdles. They believe their platform, built from the ground up for high-volume manufacturing, supports a low-cost pumping of insulin. The total addressable market they are targeting is estimated at approximately $3 billion, based on an assumption of cartridge revenue around $4,100 per patient, per year. This contrasts with the overall financial picture; as of September 30, 2025, the company reported a trailing 12-month revenue of null, with an EPS of -$0.51 for the fiscal year ending March 31, 2025.
First two-part tubeless patch pump with a 3ml removable reservoir
The Pivot pump is engineered to offer key physical differentiators in the tubeless patch pump space. It is positioned to be the first tubeless, removable patch pump featuring a 3 ml reservoir. This is an expansion over the 3.0 mL reservoir capacity of their earlier MODD1 system, which received FDA clearance in September 2024. Furthermore, the Pivot design allows for bolus capability without needing a separate controller, a feature that simplifies the user experience significantly. The company validated the controller line for this device in November 2025, keeping them on track for an expected commercial launch in Q1 2026.
Here's a quick look at the reservoir capacity context:
| Device Version | Reservoir Capacity | Design Feature |
| Pivot (Next-Gen) | 3 ml | Two-part, tubeless, removable |
| MODD1 (Cleared) | 3.0 mL (or 300 units) | Body worn, pump is primary interface |
Expanded access to optimal glycemic control for a broader patient base
The ultimate goal is to expand access beyond the current users, specifically targeting the $3 billion adult 'almost-pumpers' segment. This segment represents individuals who require daily insulin but have not adopted pumps, often due to complexity or cost. The company is preparing for international expansion, leveraging expertise from executives who scaled similar systems to reach user bases of nearly 70,000 in Europe. The Pivot system is intended to enhance accessibility for these underserved patients worldwide, building on the foundation of the FDA-cleared MODD1 pump.
The strategy for broader access includes:
- Targeting the $3 billion adult 'almost-pumpers' market.
- Designing for an easy-to-learn interface.
- Seeking CE Mark clearance in the first quarter of 2026.
- Focusing on overcoming insurance hurdles.
Finance: draft 13-week cash view by Friday.
Modular Medical, Inc. (MODD) - Canvas Business Model: Customer Relationships
Direct support for healthcare providers via data sharing platforms is centered on the MODD1 pump, which is designed to help providers connect online to manage patient diabetes better. This connectivity is key to serving the target market, which Modular Medical, Inc. estimates at a total addressable market of approximately $3 billion for adult 'almost-pumpers'.
High-touch support for new pump users transitioning from Multiple Daily Injections (MDI) is a core design principle, as the MODD1 was specifically tested to refine its ease of use for converting MDI users. The company's mission is to improve access by providing 'diabetes care for the rest of us,' moving beyond 'superusers'. While the Pivot pump is not yet commercially launched (expected Q1 2026 upon clearance), the pre-launch clinical study involved nine clinicians with Type 1 diabetes to gather real-world experience and feedback. The initial production line capacity for the Pivot pump is planned to serve 6,000 concurrent customers.
Educational resources are implied by the focus on simplicity; the company seeks to make top-quality insulin delivery both affordable and simple to learn. The company's General and Administrative expenses for the fiscal year ended March 31, 2025, were $4.4 million, which covered all overhead, including any initial educational material development.
Standardized medical device customer service and technical support infrastructure is being built in anticipation of the Pivot launch, which is targeted for Q1 2026 following the November 14, 2025, FDA 510(k) submission. The company's total employee count as of November 2025 was 54 total employees, who support the development and pre-commercialization activities. The Net Loss for the fiscal year ended March 31, 2025, was $18.8 million.
Here's the quick math on the scale of the customer base and initial service capacity:
| Customer Relationship Metric | Value/Amount | Context/Date |
| Total Addressable Market (TAM) | $3 billion | Targeted 'almost-pumpers' market |
| Initial Pivot Concurrent Customer Capacity | 6,000 customers | Planned initial production line limit |
| MODD1 Clinical Study Participants | 9 clinicians | MODD1 study for Pivot refinement feedback |
| General & Administrative Expenses (FY2025) | $4.4 million | For the fiscal year ended March 31, 2025 |
| Expected Commercial Launch (Pivot) | Q1 2026 | Post-FDA 510(k) submission November 14, 2025 |
The focus on simplicity is intended to reduce the hurdles to insurance coverage, which is a major factor for adoption in the underserved segment. You'll want to watch the conversion rate metrics once the Pivot launches in Q1 2026, as that will be the first real measure of success for the MDI transition support strategy.
- Facilitates data sharing with care teams via MODD1.
- Aims to convert Multiple Daily Injectors (MDI) users.
- Focuses on making delivery simple to learn.
- Total employees supporting operations as of late 2025: 54.
Modular Medical, Inc. (MODD) - Canvas Business Model: Channels
You're looking at how Modular Medical, Inc. plans to get its insulin delivery technology, specifically the MODD1 pump (FDA cleared September 2024, initial shipments targeted for the quarter ending September 30, 2025) and the forthcoming Pivot pump, into the hands of patients. The channel strategy is clearly bifurcated, balancing direct engagement with broader market reach via partners.
The company's approach for the US market, as detailed in its filings around April 2025, relies on two primary routes to market:
- Small, targeted direct sales force
- Medical device distributors for market penetration
Here's a quick look at how those channels map against the intended customer base for the initial launch phase:
| Channel Strategy | Primary Target Audience | Focus/Activity |
| Small, targeted direct sales force | Larger diabetes educator practices | Deliver a consultative message to users indicating a desire for a pump but who have rejected currently available options. |
| Medical device distributors | Daily insulin users managed by a Primary Care Physician (PCP) | Market penetration to a broader segment of the addressable population. |
The direct sales effort is designed to be lean, focusing on high-potential prescribers. A survey conducted by Seagrove Partners, LLC suggested that approximately 25% of multiple daily injectors could be receptive to the offering, which is a key metric informing the size and focus of that small direct sales team. The low 30-minute training requirement for the MODD1 product is a feature that supports this channel strategy by simplifying the onboarding process for both educators and patients.
For international expansion, which is gaining focus with the appointment of David Bosshard as Head of International Operations in October 2025, the strategy will leverage distribution expertise. Mr. Bosshard previously oversaw business operations for 13 country affiliates, including product distribution, for Ypsomed AG. This suggests the international channel will heavily rely on indirect distribution models, similar to the US distributor strategy, to access markets like Europe where single-payor systems favor lower upfront costs.
The integration with digital health platforms is a crucial supporting channel for both patient engagement and clinician oversight, especially as the company moves toward commercialization:
- Online patient data connectivity via Glooko platform
- Enables clinicians and patients to easily review insulin dosing data from the MODD1 pump upon commercial availability.
- Glooko's platform has been deployed in over 30 countries and 8,000 clinical locations globally.
- The integration also allows Dexcom Continuous Glucose Monitoring System (CGMS) users to view glucose levels alongside pump data on the Glooko platform.
The strategy to target Primary Care Physicians (PCPs) via distributors and specialized educators via the direct force is designed to capture the underserved adult 'almost-pumpers' segment, which Modular Medical estimates to be a $3 billion market opportunity. Finance: draft 13-week cash view by Friday.
Modular Medical, Inc. (MODD) - Canvas Business Model: Customer Segments
You're looking at the specific groups Modular Medical, Inc. is aiming for with its simplified insulin delivery system, Pivot, which is targeted for a Q1 2026 market launch. The company is positioning itself to capture users who find current options too much trouble or too expensive.
Adult 'almost-pumpers' (T1D and T2D) who avoid complex pumps
This segment is defined as insulin-requiring people with diabetes who stick with Multiple Daily Injections (MDI) therapy because existing pumps are too complex, require too much learning time, or are too costly. Modular Medical, Inc. specifically targets the $3 billion dollar market for these adult 'almost-pumpers' with its Pivot patch pump. The company believes this group is ready for a change because they won't wear the current pump types, not because they are averse to technology overall.
Here's a look at the broader context of insulin users in the US, based on the latest available data:
| Insulin User Group Context | Estimated US Population (Adults 20+) | Pump Usage Rate |
| Total Insulin Users | Approximately 3.6 million (T1D and T2D combined) | N/A |
| Insulin Users on MDI Therapy | Approximately 80% of insulin-dependent people with diabetes | N/A |
| Insulin Users on Pumps | Approximately 20% of insulin-dependent people with diabetes | N/A |
The pump adoption rate for Type 1 Diabetes (T1D) has been flat for about 15 years, hovering around only 1 in 3 Americans with T1D using a pump.
Insulin-dependent Type 2 diabetes patients (a rapidly growing segment)
This group represents a significant and expanding opportunity, as Type 2 diabetes prevalence continues to rise, driven by factors like obesity, where over 40% of U.S. adults are obese. Modular Medical, Inc. sees this as a key area for growth in device adoption.
The numbers for insulin use in Type 2 Diabetes (T2D) patients show a large pool still relying on injections:
- Estimated Type 2 diabetes patients requiring daily insulin: 2.0 million.
- Percentage of insulin-dependent Type 2 diabetes patients using a pump: Only 8%, a number that is just starting to rise.
Healthcare providers (HCPs) seeking simpler, more affordable patient solutions
HCPs are a critical segment because they influence patient adoption. The appeal for providers centers on products that are intuitive and reduce the burden of complex patient management. The company's strategy suggests targeting practices where patients are still seen by their Primary Care Physician (PCP) and show some willingness to adopt technology, indicated by reasonable Continuous Glucose Monitor (CGM) penetration rates.
The company's focus on simplicity is a direct response to provider concerns:
- The need for a product that is easier to learn and less time-consuming to operate than current systems.
- The company notes that feature-heavy and complex systems have hampered adoption, as they are prohibitive for many to learn and manage.
Payers/Insurers looking for cost-effective diabetes management solutions
Payers are sensitive to the high cost of current diabetes management technologies, which has limited access. Modular Medical, Inc. is designing its product to meet standards for coverage by insurance providers to ensure patient co-payments are affordable and hurdles are significantly reduced. Payors have shown interest in simple products that are less expensive.
The potential for systemic savings is a key value proposition for this segment. Here is the financial impact Modular Medical, Inc. suggests its solution offers:
| Cost Impact Metric | Financial Amount / Percentage |
| Estimated Annual Savings Per Patient | $10,000 per patient year |
| Percentage of Cost Savings | 40% savings |
| Savings Calculation Basis | Even after accounting for the cost of the pump |
For context on the overall market spend, 1 in 4 Healthcare dollars in the US is spent on diabetes and related complications.
Finance: draft 13-week cash view by Friday
Modular Medical, Inc. (MODD) - Canvas Business Model: Cost Structure
You're looking at the cost side of Modular Medical, Inc.'s (MODD) business as they transition from development to initial commercialization of the MODD1 pump. Since they are still pre-revenue as of the fiscal year end March 31, 2025, the cost structure is dominated by operating expenses, primarily R&D, which is typical for a medical device company nearing launch.
The core of the cost structure for Modular Medical, Inc. in FY 2025 was driven by the necessary investment to secure regulatory approval and prepare for market entry. The total operating expenses for the fiscal year ended March 31, 2025, reached $19.0 million.
Here's a quick breakdown of the major reported operating costs for FY 2025:
| Cost Category | FY 2025 Amount (USD) | Change from Prior Year |
| Research and Development (R&D) | $14.7 million | 14.1% Increase |
| General and Administrative (G&A) | $4.4 million | 6.4% Decrease |
| Total Operating Expenses | $19.0 million | Increase |
The R&D spend is the clear cost leader, reflecting the intensive work to finalize the MODD1 pump, which received FDA clearance in September 2024, and to advance the Pivot pump development. The G&A reduction, down to $4.4 million, was mainly achieved through lower stock-based compensation and marketing expenses during that period.
Beyond these headline numbers, the cost structure includes several critical, ongoing, and future-facing expenditures:
- Manufacturing and production costs for the MODD1 and Pivot pumps, which will scale with initial shipments planned for the quarter ending September 30, 2025.
- Costs associated with supply-chain optimization and margin improvement efforts for the MODD1 product, funded by recent capital raises.
- Personnel costs, which are a major component of both R&D and G&A, with R&D headcount increasing to support commercialization activities.
- Depreciation and amortization expenses related to capitalized development costs and equipment.
Regulatory and clinical costs are embedded within the R&D spend but represent a distinct, high-stakes area of expenditure. Modular Medical, Inc. is actively managing these compliance-related cash outflows as they move toward broader market access. Specifically, the company is focused on:
- Submitting a tubeless version of the MODD1 to the FDA in Q3 2025.
- Pursuing CE mark certification for overseas markets.
- Covering testing activities in support of ongoing commercialization efforts for the MODD1.
To be fair, since Modular Medical, Inc. is a pre-revenue entity, these costs directly contribute to the reported net loss, which stood at $18.8 million for FY 2025. Finance: draft 13-week cash view by Friday.
Modular Medical, Inc. (MODD) - Canvas Business Model: Revenue Streams
You're looking at the engine that drives Modular Medical, Inc. (MODD) forward-how they plan to turn their innovative pump technology into actual money, especially as they move from development to commercialization in late 2025. It's all about the capital they've secured to get there and the sales pipeline they're building.
Capital Raised via Public and Private Equity Offerings
Modular Medical, Inc. has relied heavily on equity financing to fund its journey to market. As of late 2025, several key financing events have bolstered their cash position, though this comes with dilution for existing shareholders. You need to track these inflows to understand their runway.
- Closed an underwritten public offering in November 2024, raising net proceeds of approximately $7.3 million.
- Completed a private placement in March 2025, securing $12 million, with a concurrent direct placement potentially adding another $500,000.
- In September 2025, the company generated gross proceeds of approximately $4.4 million through the exercise of existing warrants.
Here's the quick math on the major capital events since late 2024: that's over $23.7 million in gross proceeds from the public offering (net $7.3 million), the March 2025 private placement (gross $12.5 million), and the September 2025 warrant exercise (gross $4.4 million). What this estimate hides is the total capital raised since inception, but these recent figures show the immediate funding sources.
Anticipated Sales of the MODD1 and Pivot Insulin Pump Systems (Post-launch)
The primary revenue driver will be the sale of the insulin pump hardware itself, though Modular Medical, Inc. is targeting a specific, underserved segment of the diabetes market. They are pre-revenue as of mid-2025, but the launch timeline is set.
| Product | Status/Timeline | Target Market Size |
|---|---|---|
| MODD1 Insulin Pump | Initial shipments planned for the quarter ending September 30, 2025. | Part of the $3 billion adult 'almost-pumpers' market. |
| Pivot Insulin Pump System | Submitted for FDA 510(k) clearance in November 2025; commercial launch expected in Q1 2026 upon clearance. | Targets the same $3 billion adult 'almost-pumpers' market. |
The company sees a specific opportunity in the UK, estimating a $25-30 million annual opportunity there without needing a direct sales force. That's a clear, quantifiable revenue target for an international market.
Sales of Recurring Disposable Pump Supplies (Patch/Reservoir)
For a medical device company like Modular Medical, Inc., the recurring revenue from consumables is often the most valuable part of the model. Their design is built around this recurring stream.
- The MODD1 system features a 90-day reusable component and a three-day disposable portion.
- The Pivot pump will feature a 3 ml removable reservoir.
- The company is designing its products to attain preferential reimbursement, noting that established remote monitoring codes offer a $200-250 reimbursement rate per patient month.
- They project gaining equivalent or preferential reimbursement by pricing at a 10-20% discount to Omnipod.
If onboarding takes 14+ days, churn risk rises, which directly impacts the volume of recurring supplies sold.
Potential Future Licensing or Partnership Revenue from Patented Technology
Modular Medical, Inc. holds proprietary technology, which creates potential for revenue streams beyond direct sales, though these are less certain in the near term. They anticipate further patent issuances.
The development roadmap includes the MODD2, a native multi-chamber pump designed to be prefilled, which will specifically enable Modular Medical, Inc. to capture drug revenue. This suggests a future licensing or partnership model where they supply the device for specific drug delivery beyond just insulin.
Finance: draft 13-week cash view by Friday.Disclaimer
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