Tempur Sealy International, Inc. (TPX): Modelo de Negócios Canvas [Jan-2025 Atualizado]

Mergulhe no projeto estratégico da Tempur Sealy International, Inc. (TPX), uma potência global de inovação do sono que transforma como experimentamos o descanso. Ao criar meticulosamente um modelo de negócios que combina tecnologia de ponta, design centrado no consumidor e parcerias estratégicas, Tempur Sealy revolucionou a indústria de colchão e cama. Desde tecnologias de espuma de memória proprietária até soluções de sono personalizadas, esta empresa não apenas vende colchões-ela vende experiências transformadoras de sono que atendem a consumidores de luxo, indivíduos preocupados com a saúde e clientes orientados a desempenho em vários segmentos de mercado.

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: Parcerias -chave

Varejistas de colchões e lojas de móveis

A Tempur Sealy faz parceria com aproximadamente 3.000 locais de varejo em toda a América do Norte. Os principais varejistas incluem:

Varejista	Número de lojas
Colchão firme	2.400+ lojas
Móveis Ashley	Mais de 1.000 locais

Plataformas de comércio eletrônico

Os canais estratégicos de distribuição on -line incluem:

• Amazon (mercado online primário)
• Wayfair
• Overstock.com

Fornecedores de equipamentos de fabricação

Categoria de fornecedores	Valor anual de compras
Equipamento de fabricação de espuma	US $ 42,3 milhões
Máquinas têxteis	US $ 18,7 milhões

Empresas de remessa e logística

Parceiros de logística primária:

• FedEx Freight
• Frete ups
• XPO Logistics

Redes estratégicas de distribuição global

Região	Centros de distribuição	Volume anual de distribuição
América do Norte	12 centros	8,2 milhões de unidades
Europa	5 centros	2,1 milhões de unidades

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: Atividades -chave

Design de produto de colchão e cama

Tempur Sealy investiu US $ 76,5 milhões em design e desenvolvimento de produtos em 2022. A empresa mantém 9 centros de design primários na América do Norte e na Europa.

Categoria de design	Investimento anual	Centros de design
Design de colchão	US $ 42,3 milhões	5 centros
Acessórios de cama	US $ 34,2 milhões	4 centros

Processos avançados de fabricação

O Tempur Sealy opera 22 instalações de fabricação globalmente, com uma capacidade total de produção de 14 milhões de colchões anualmente.

• Instalações de fabricação dos Estados Unidos: 16
• Instalações de Fabricação Internacional: 6
• Eficiência anual de produção: 92,4%

Pesquisa e desenvolvimento de tecnologias do sono

As despesas de P&D em 2022 atingiram US $ 53,4 milhões, com foco em tecnologias avançadas do sono e inovações materiais.

Área de foco em P&D	Investimento	Aplicações de patentes
Tecnologia do sono	US $ 28,7 milhões	37 novas patentes
Engenharia de Materiais	US $ 24,7 milhões	22 novas patentes

Marketing e posicionamento da marca

As despesas de marketing em 2022 totalizaram US $ 187,6 milhões, representando 8,2% da receita total da empresa.

• Orçamento de marketing digital: US $ 62,4 milhões
• Publicidade tradicional: US $ 95,2 milhões
• Patrocínio e eventos: US $ 30 milhões

Inovação de produtos e engenharia de materiais

O Tempur Sealy alocou US $ 45,9 milhões especificamente para iniciativas de engenharia e inovação de produtos em 2022.

Categoria de inovação	Investimento	Novos lançamentos de produtos
Pesquisa de materiais	US $ 23,6 milhões	14 novos desenvolvimentos materiais
Inovação de produtos	US $ 22,3 milhões	22 novos modelos de produtos

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: Recursos -chave

Tecnologia de espuma de memória proprietária

Tempur Sealy possui 3 instalações de fabricação de espuma de memória primária Localizado em:

• Albuquerque, Novo México
• Kentland, Indiana
• Sunnyvale, Texas

Detalhes da patente de tecnologia	Quantidade
Total de patentes ativas	127
Marcas registradas	82
Investimento anual de P&D	US $ 42,3 milhões

Instalações de fabricação

Locais totais de fabricação em todo o mundo: 21 instalações entre:

• Estados Unidos
• Canadá
• China
• Reino Unido

Portfólio de propriedade intelectual

Categoria IP	Contagem total
Patentes de design	46
Patentes de utilidade	81

Força de trabalho qualificada

Total de funcionários: 17,300 a partir de 2023

Categoria de funcionários	Percentagem
Trabalhadores manufatureiros	62%
Projeto & Engenharia	18%
Vendas & Marketing	12%
Gestão corporativa	8%

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: proposições de valor

Soluções de sono inovadoras de alta qualidade

O Tempur Sealy gerou US $ 5,4 bilhões em vendas líquidas para o ano fiscal de 2022. A empresa produz aproximadamente 11 milhões de colchões e fundações anualmente.

Categoria de produto	Volume anual de produção	Quota de mercado
Colchões	11 milhões de unidades	35,6% do mercado de colchões nos EUA
Fundações	11 milhões de unidades	32,4% do mercado de cama dos EUA

Tecnologias superiores de conforto e suporte

Tempur Sealy possui 144 patentes ativas relacionadas à tecnologia do sono e inovações materiais.

• Material Tempur desenvolvido com tecnologia da NASA
• Composição de espuma de memória proprietária
• Materiais avançados para aliviar a pressão

Experiências personalizadas de colchão e cama

A empresa oferece 37 modelos de colchões distintos em várias marcas, incluindo Tempur Pedic, Sealy e Stearns & Fomentar.

Marca	Número de modelos de colchão	Faixa de preço
Tempur-Pedic	15 modelos	$1,499 - $4,999
Sealy	12 modelos	$599 - $2,499
Stearns & Fomentar	10 modelos	$1,799 - $5,499

Durabilidade e desempenho de produto duradouro

Tempur Sealy oferece cobertura de garantia líder do setor, variando de 10 a 25 anos, dependendo da linha de produtos.

Produtos de sono focados em saúde e bem-estar

As despesas de pesquisa e desenvolvimento para a inovação em tecnologia do sono foram de US $ 78,3 milhões em 2022.

• Designs de suporte ergonômico
• Materiais reguladores de temperatura
• Tecnologias de tecido hipoalergênico

Tempur Sealy International, Inc. (TPX) - Modelo de Negócios: Relacionamentos do Cliente

Suporte ao cliente online direto

Tempur Sealy fornece suporte ao cliente por meio de vários canais:

Canal de suporte	Disponibilidade	Tempo de resposta
Website chat ao vivo	24/7	Dentro de 2-3 minutos
Suporte por e -mail	Horário de negócios	Dentro de 24 horas
Suporte telefônico	8:00-20:00 EST	Imediato

Garantias abrangentes do produto

Detalhes da garantia para produtos Sealy de Tempur:

• Colchões: garantia limitada de 10 anos
• Almofadas: garantia limitada de 3-5 anos
• Cobertura de substituição para defeitos de fabricação

Consultas personalizadas para o sono

Os serviços de consulta incluem:

Tipo de consulta	Plataforma	Custo
Avaliação online do sono	Site	Livre
Ajuste do colchão virtual	Chamada de vídeo	Livre
Consulta de especialistas na loja	Locais de varejo	Livre

Programas de lealdade e recompensas

Métricas de fidelidade do cliente:

• Taxa repetida do cliente: 42%
• Valor da vida média do cliente: $ 1.200
• Membros anuais do programa de fidelidade: 250.000

Plataformas de engajamento de mídia social

Plataforma	Seguidores	Taxa de engajamento
Instagram	185,000	3.2%
Facebook	210,000	2.8%
Twitter	95,000	1.5%

Tempur Sealy International, Inc. (TPX) - Modelo de Negócios: Canais

Site da empresa e plataforma de comércio eletrônico

O Tempur Sealy opera uma plataforma de vendas on-line em tempursory.com, com US $ 2,1 bilhões em receita de vendas on-line direta ao consumidor em 2023.

Canal online	Receita anual	Tráfego do site
Site da empresa	US $ 2,1 bilhões	3,7 milhões de visitantes mensais

Lojas parceiras de varejo

Tempur Sealy distribui por 11.500 locais de varejo em todo o país.

Parceiros de varejo	Número de locais	Volume de vendas
Colchão firme	2.200 lojas	US $ 780 milhões
Outros varejistas	9.300 lojas	US $ 1,3 bilhão

Showrooms de colchão físico

A Empresa opera 85 showrooms de marca Tempur Pedic nos Estados Unidos.

Mercados on -line

• Canal de vendas da Amazon: receita anual de US $ 340 milhões
• Plataforma Wayfair: Receita anual de US $ 215 milhões
• Overstock.com: receita anual de US $ 125 milhões

Representantes de vendas diretas

Tempur Sealy mantém 450 representantes de vendas diretas direcionadas aos mercados comerciais e de hospitalidade.

Canal de vendas	Número de representantes	Mercado -alvo
Vendas comerciais	250	Hotéis, hospitais
Vendas de hospitalidade	200	Resorts, linhas de cruzeiro

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: segmentos de clientes

Consumidores de colchões de luxo

Tempur Sealy tem como alvo os consumidores de colchões de ponta com renda anual domiciliar acima de US $ 150.000. A pesquisa de mercado indica que esse segmento representa 12,4% das famílias dos EUA.

Faixa de renda	Porcentagem do mercado -alvo	Poder de compra estimado
$150,000 - $250,000	8.2%	US $ 42.500 Gastes médios de colchão
$250,000+	4.2%	US $ 65.000 gastos com colchões médios

Indivíduos preocupados com a saúde

Direcionando os consumidores priorizando a saúde do sono e o apoio ergonômico.

• 65+ Demografia da idade: 22,3% do mercado potencial
• Sofros de dor crônicos: 54,4 milhões de adultos dos EUA
• Gastes anuais médios em colchões ortopédicos: US $ 3.200

Famílias de renda média e alta

Segmento -alvo primário com renda familiar entre US $ 75.000 e US $ 150.000.

Faixa de renda	Penetração de mercado	Investimento médio de colchão
$75,000 - $100,000	18.6%	US $ 1.800 por colchão
$100,000 - $150,000	15.3%	US $ 2.500 por colchão

Atletas e clientes focados no desempenho

Segmento especializado com foco na recuperação e otimização do desempenho.

• Atletas profissionais: aproximadamente 15.000 clientes em potencial
• Entusiastas da fitness: 61,5 milhões de consumidores dos EUA
• Gastes médios em colchões de desempenho: US $ 4.500

Setores comerciais de hospitalidade e saúde

Segmento de compra institucional com requisitos significativos de volume.

Setor	Total de compradores em potencial	Taxa anual de substituição de colchões
Hotéis	54.200 propriedades	15% de substituição anual
Hospitais	6.090 instalações	20% de substituição anual

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: estrutura de custos

Aquisição de matéria -prima

A partir de 2022, o ano financeiro, os custos de matéria -prima de Tempur Sealy eram de aproximadamente US $ 1,2 bilhão. Os materiais primários incluem:

• Compostos de espuma de memória
• Espuma de poliuretano
• Tecidos tecidos
• Componentes de aço para fundações de colchão

Categoria de matéria -prima	Custo anual de compras	Porcentagem do custo total
Espuma de memória	US $ 482 milhões	40.2%
Materiais têxteis	US $ 336 milhões	28%
Componentes de aço/metal	US $ 228 milhões	19%
Outros materiais	US $ 154 milhões	12.8%

Despesas de fabricação e produção

As despesas totais de fabricação em 2022 foram de US $ 675 milhões, representando 22,3% da receita total.

• Custos operacionais da instalação de produção
• Manutenção do equipamento
• Despesas de mão -de -obra
• Processos de controle de qualidade

Investimentos de pesquisa e desenvolvimento

Os gastos em P&D em 2022 foram de US $ 87,4 milhões, representando 2,9% da receita total da empresa.

Área de foco em P&D	Valor do investimento
Inovação de produtos	US $ 52,4 milhões
Tecnologia do material	US $ 21,6 milhões
Otimização do processo de fabricação	US $ 13,4 milhões

Custos de marketing e publicidade

As despesas de marketing em 2022 totalizaram US $ 245,6 milhões, representando 8,1% da receita total.

• Publicidade digital
• Campanhas de mídia tradicionais
• Participação na feira
• Materiais promocionais

Despesas de distribuição e logística

Os custos de distribuição em 2022 foram de aproximadamente US $ 312,5 milhões, representando 10,3% da receita total.

Categoria de logística	Despesa anual	Porcentagem de custo de distribuição
Operações de armazém	US $ 118,5 milhões	37.9%
Transporte	US $ 94,2 milhões	30.1%
Envio e manipulação	US $ 66,8 milhões	21.4%
Gerenciamento de inventário	US $ 33,0 milhões	10.6%

Tempur Sealy International, Inc. (TPX) - Modelo de negócios: fluxos de receita

Vendas de colchões (consumidor e comercial)

Para o ano fiscal de 2023, Tempur Sealy registrou vendas líquidas totais de US $ 5,43 bilhões. As vendas de colchões de consumo representaram aproximadamente 75% da receita total, com vendas de colchões comerciais representando os 25% restantes.

Categoria de colchão	Receita (2023)	Porcentagem de vendas totais
Colchões de consumo	US $ 4,07 bilhões	75%
Colchões comerciais	US $ 1,36 bilhão	25%

Acessórios de cama e produtos complementares

As vendas complementares de produtos geraram US $ 682 milhões em 2023, representando 12,6% da receita total da empresa.

• Travesseiros
• Protetores de colchão
• Fundações da cama
• Bases ajustáveis

Receitas de canal de varejo online e offline

Distribuição de vendas entre canais em 2023:

Canal de vendas	Receita	Percentagem
Varejo de tijolo e argamassa	US $ 3,89 bilhões	71.6%
Comércio eletrônico	US $ 1,54 bilhão	28.4%

Vendas de expansão do mercado internacional

As vendas internacionais para 2023 totalizaram US $ 912 milhões, representando 16,8% da receita total da empresa.

Região	Vendas internacionais	Porcentagem de receita internacional
Europa	US $ 456 milhões	50%
Ásia-Pacífico	US $ 274 milhões	30%
Outros mercados	US $ 182 milhões	20%

Garantia e planos de proteção estendida

As receitas estendidas do plano de garantia e proteção para 2023 totalizaram US $ 126 milhões, contribuindo com 2,3% para a receita total da empresa.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Value Propositions

You're looking at the value proposition shift at Tempur Sealy International, Inc. following the massive Mattress Firm acquisition in early 2025. The core value remains centered on sleep quality, but the delivery mechanism has fundamentally changed. The company is committed to improving sleep for people in over 100 countries worldwide.

Innovative, high-quality sleep solutions for health and wellness

The commitment to innovation is backed by financial investment. For instance, in fiscal year 2024, Tempur Sealy International, Inc. allocated approximately $37.1 million to research and development activities. This investment fuels the development of products that support the health and wellness narrative. The company's overall financial scale reflects this focus, with Q3 2025 net sales reaching $2,122.6 million, up approximately 63.3% year-over-year, showing consumers are buying into the premium sleep promise.

Differentiated products across all price points (premium to entry-level)

Tempur Sealy International, Inc. manages a portfolio designed to capture spend across the spectrum. The premium tier is anchored by brands like Tempur-Pedic® and Stearns & Foster®. For the mid to entry-level, the company planned the launch of a reimagined Sealy Posturepedic collection in May 2025. The integration of Mattress Firm solidifies this, as it is viewed as the entity that will handle the generic, entry-level brand positioning in the market. The company expects to achieve an Adjusted EBITDA of approximately $1.3 billion at the midpoint for the full fiscal year 2025, which suggests strong dollar-based profitability across these differentiated tiers.

Superior comfort and ergonomic support from patented materials

The value here is tied to proprietary technology. Tempur-Pedic® is specifically noted as being born from NASA technology. While specific sales figures tied directly to a single patented material aren't explicitly broken out for 2025, the success of the premium segment is a proxy. For example, in Q3 2024, the luxury segment, which includes Tempur-Pedic®, was reported as holding up well, showing growth despite an estimated U.S. industry sales decline of approximately 9-10%. This suggests the patented comfort proposition maintains pricing power and consumer preference. The International segment, which includes the Tempur collection, delivered a robust constant currency net sales growth of 7% in Q3 2025.

Omni-channel shopping experience (in-store, online, third-party)

The acquisition of Mattress Firm on February 5, 2025, for approximately $5.1 billion fundamentally reshaped the distribution value proposition. The company now has a massive retail footprint, including over 750+ Company-owned stores worldwide, alongside e-commerce and third-party retailers. The shift in channel mix is dramatic, as shown below. Here's the quick math on the channel change post-acquisition:

Channel Segment	Q3 2024 Net Sales Mix Percentage	Q3 2025 Net Sales Mix Percentage
Direct Sales	24.5%	65.2%
Mattress Firm Contribution (Retail)	N/A (Acquired Feb 2025)	Contributed over $1,070.8 million in Q3 2025 sales

The company expects Tempur Sealy brands to represent a mid-50% of Mattress Firm's total sales in 2025, which is an increase from the previous estimate of below 50%, indicating deep vertical integration.

Long-standing brand trust and over a century of industry knowledge

Brand legacy is a key intangible asset. Sealy® is cited as America's #1 Most Trusted Mattress Brand, built on 140 years of best-in-class standards. This deep history supports the company's overall market position. Tempur Sealy North America, which carries these legacy brands, accounted for approximately eighty percent of global revenues before the full integration of Mattress Firm. The company's Q3 2025 results showed Tempur Sealy North America reported 5% like-for-like sales growth, which was its strongest quarterly sales trend in 9 quarters.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Customer Relationships

You're looking at how Tempur Sealy International, Inc. connects with customers after integrating Mattress Firm, which is a huge shift in their relationship strategy. Here's the breakdown of the key touchpoints based on the latest figures we have through Q3 2025.

Direct, personal sales interaction in company-owned retail stores

The relationship model heavily leaned into direct interaction following the closing of the Mattress Firm acquisition on February 5, 2025. This combination created the leading vertically integrated global bedding company. Before this, in Q4 2023, the channel split showed 74% of sales were Wholesale, with 26% being Direct. By Q3 2025, the inclusion of Mattress Firm dramatically altered this, with Mattress Firm sales alone contributing $1,070.8 million to the total net sales of $2,122.6 million for the quarter. To streamline operations post-acquisition, Tempur Sealy International, Inc. divested 73 Mattress Firm retail locations, which resulted in a recorded loss of $13.9 million. The company's headquarters remain in Lexington, KY 40511.

Metric	Value	Date/Context
Mattress Firm Acquisition Cost	$5.1 billion (approx.)	February 2025
Cash Portion of Acquisition	$3.1 billion	February 2025
Mattress Firm Q3 2025 Sales Contribution	$1,070.8 million	Q3 2025
Divested Mattress Firm Locations	73	Q3 2025
Loss on Divestiture	$13.9 million	Q3 2025
Pre-Acquisition Direct Sales Share (Baseline)	26%	Q4 2023

Automated and self-service e-commerce platforms

The company supports automated transactions through its rapidly expanding e-commerce platform, which was noted as a driver for growth in the Stearns & Foster brand. While specific 2025 e-commerce revenue percentages aren't public, the general trend in the retail e-commerce space for Q3 2025 showed Ordered Product Sales up 9% year-over-year, though unit margins declined by 2-3% across the industry as brands absorbed costs. For Tempur Sealy International, Inc., the focus on digital engagement is clear, as evidenced by the Sleeptracker-AI app downloads reaching a record level in August and September 2025.

Dedicated customer service for warranty and post-sale support

The focus on premium quality supports post-sale relationships, which often involve warranty claims. The Tempur-Pedic brand was ranked #1 in Customer Satisfaction for Mattresses Purchased In-Store in the J.D. Power 2024 U.S. Mattress Satisfaction Study. The company states its commitment to quality and innovation helps deliver award-winning sleep products to satisfied customers in more than 100 countries. Customer support contact information is available via email to Legal@TempurSealy.com or by calling (800)-821-6621, though the Terms of Use explicitly state the company has no obligation to provide customer support of any kind. Helpfulness of customer support (live chat, help pages, call center) in the broader online retail sector saw a slight dip in satisfaction scores in 2025, scoring 77 out of 100 in one study.

Extensive national advertising to build brand loyalty and awareness

Brand building remains a core relationship driver. Following a conservative approach in late 2024 due to the election, the company expected more aggressive advertising in 2025. For context, the planned advertising spend for the full year 2024 was approximately $500 million. The company's long-term direct advertising for Tempur-Pedic over the last 15 years is estimated to be around $2 billion. The company launched and advertised 13 new products in the twelve months leading up to late 2025, supporting leading brands and new product introductions.

• Advertising spend for 2024 was projected at approximately $500 million.
• The company advertised on over 250 different Media Properties in the last year across multiple formats.
• Tempur-Pedic has historically generated strong same-store velocity based on its direct advertising strategy.

Uniform Pricing Policy (UPP) for premium brands like Tempur-Pedic

While the company strives for a clear value proposition, its Terms of Use, effective September 10, 2025, reserve the right to refuse or cancel any orders based on pricing errors or other factors, indicating that rigid, universal pricing is not guaranteed. The company aims to provide a clearer value proposition with new product updates, such as the all-new collection of US Sealy Posturepedic products targeted for launch in May 2025. The company's overall net sales for Q3 2025 were $2,122.6 million, with an adjusted EBITDA margin reaching 44.9% for the quarter, up from 42.4% in Q3 2024, showing pricing power or cost control effectiveness.

Finance: draft 13-week cash view by Friday.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Channels

You're looking at how Tempur Sealy International, Inc.-now operating as Somnigroup International Inc. as of February 18, 2025-gets its products into the hands of customers. The channel strategy is heavily focused on an omni-channel approach, significantly bolstered by the acquisition of Mattress Firm in early 2025.

Company-owned retail stores (Mattress Firm)

The integration of Mattress Firm, the nation's largest mattress specialty retailer, fundamentally changed this channel. The acquisition closed on February 5, 2025, for an aggregate purchase price of approximately $5.1 billion, consisting of $3.1 billion in cash. Mattress Firm operates a massive physical footprint, with over 2,300 brick and mortar retail locations. Post-acquisition, Mattress Firm operates as a decentralized business unit under Somnigroup International. To streamline operations, the company completed a planned divestiture of 73 Mattress Firm retail locations and the Sleep Outfitters subsidiary in the second quarter of 2025. The company previously noted operating over 750+ company-owned stores worldwide before the Mattress Firm deal.

Third-party mattress and furniture retailers (wholesale)

Tempur Sealy continues to serve a broad network of independent third-party retailers globally. This wholesale channel remains a core component of the distribution strategy, though its relative weight shifts post-acquisition. For the first quarter of 2025, like-for-like net sales through the wholesale channel in North America saw a decline of approximately 8%. Tempur Sealy manufactured products represented a mid-40% of Mattress Firm sales in 2024, with an expectation to reach the high-40 percentages of Mattress Firm's floor and sales in 2025.

Direct-to-consumer e-commerce websites and Third-party online marketplaces (Amazon, Wayfair)

The company maintains multiple e-commerce channels to meet customers directly. In North America, net sales through the direct channel declined by 2% in the first quarter of 2025. The overall strategy is to expand direct-to-consumer through e-commerce and company-owned stores. While specific revenue breakdowns for third-party online marketplaces like Amazon or Wayfair aren't explicitly itemized in the latest reports, they fall under the broader e-commerce and direct channel umbrella, which is part of the powerful omni-channel retail strategy.

International distribution network across over 100 countries

The global reach is extensive, with products delivered to consumers in over 100 countries. The International segment showed growth in the first quarter of 2025, with reported net sales increasing by 6% and growing 8% on a constant currency basis. This international network includes wholly owned businesses like Tempur Sealy, Dreams, and various international factories.

Here's a look at some channel-relevant financial highlights from the first half of 2025, keeping in mind the pro forma adjustments and the inclusion of Mattress Firm:

Channel/Segment Metric	Period	Reported Value/Change
Total Consolidated Net Sales	Q3 2025 (Three Months)	$2,122.6 million
Mattress Firm Net Sales Contribution	Q3 2025 (Three Months)	$1,070.8 million
North America Wholesale Net Sales Change (Like-for-like)	Q1 2025	Declined 8%
North America Direct Channel Net Sales Change	Q1 2025	Declined 2%
International Net Sales Growth (Reported)	Q1 2025	Grew 6%
Expected Intercompany Sales Elimination (2025)	Full Year Estimate	Approx. 18% of global sales

The company's distribution capabilities are supported by its manufacturing base, which includes 33 North American facilities and 38 international factories. The overall channel strategy is designed to meet consumers wherever they shop, leveraging the combined scale of the manufacturing and the newly expanded retail footprint.

• The global platform allows for complementary merchandising strategies across channels.
• The acquisition accelerates the U.S. omni-channel strategy for a seamless consumer experience.
• The company serves consumers in more than 100 countries worldwide.
• The portfolio of brands-Tempur-Pedic®, Sealy®, Stearns & Foster®-diversifies sales streams across the global platform.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Customer Segments

You're analyzing Tempur Sealy International, Inc.'s customer base as of late 2025, right after the major Mattress Firm integration. It's a complex mix now, spanning high-end luxury buyers to massive commercial contracts. Here's the quick math on how those segments are structured based on the latest available figures.

Premium/Luxury Consumers (Tempur-Pedic, Stearns & Foster)

This group is anchored by the Tempur-Pedic brand, known for proprietary foam technology, and the premium innerspring Stearns & Foster. These customers prioritize advanced features and brand prestige. As of Q4 2023, the Tempur-Pedic brand alone generated approximately $2.1 billion in annual revenue from mattresses, and the brand represented 37.4% of the premium mattress market segment, translating to about $1.2 billion in that specific segment revenue.

Mid-Market Consumers Seeking Value and Quality (Sealy)

The Sealy brand targets the core bedding consumer, focusing on value and quality, often through its Posturepedic line. In Q4 2023, Sealy branded mattresses accounted for an annual revenue of approximately $1.7 billion. The company planned a reimagined Sealy Posturepedic launch in May 2025, targeting the mid to entry-level market.

Health-Conscious Individuals Prioritizing Sleep Quality

This segment overlaps heavily with the premium tier, as the focus on sleep quality drives demand for Tempur-Pedic innovations. The overall market has seen a recent boost, with recent data noting that recent enhanced focus on health has boosted consumer spending on wellness and related industries.

International Consumers in Europe and Asia-Pacific (APAC) Markets

International performance has been a key driver. In Q3 2025, Tempur Sealy International reported a like-for-like sales growth of 5%, led by strong performance in international operations. For context, in FY23, Total International Brand Sales were valued at $1.6 billion, with wholly-owned direct sales (including Dreams Retail in the UK) at $398 million. The UK-based Dreams retailer represents approximately 75% of their international wholly-owned direct sales.

Commercial Customers (Hotels, Healthcare, OEM Products)

Commercial sales include non-branded offerings like private label and OEM (Original Equipment Manufacturer) products sold to hospitality and healthcare sectors. The acquisition of Mattress Firm, which has a retail focus across all price points, now integrates a larger direct-to-consumer/retail channel that serves these end-users. For Q3 2025, Tempur Sealy expected to represent a mid-50% share of Mattress Firm's total sales.

The overall revenue picture for the most recent reported quarter reflects this segment mix, especially post-acquisition. You can see the scale of the business in the table below, using the Q3 2025 figures:

Metric	Value (Three Months Ended Sept 30, 2025)	Context/Source Segment
Total Net Sales	$2,122.6 million	Consolidated
Mattress Firm Sales Contribution	$1,070.8 million	Retail/Direct Channel (Post-Acquisition)
North America Like-for-Like Sales Growth	5%	Organic Growth
International Like-for-Like Sales Growth	5%	Organic Growth
Tempur-Pedic Annual Mattress Revenue (FY23 Est.)	$2.1 billion	Premium Segment
Sealy Annual Mattress Revenue (FY23 Est.)	$1.7 billion	Mid-Market Segment

The company's strategy involves tailoring products for specific markets, channels, and customer segments, leveraging its integrated structure across design, manufacturing, distribution, and retail.

• The company operates in over 100 countries.
• The company maintains over 750 Company-owned stores globally.
• The acquisition of Mattress Firm closed on February 5, 2025, for approximately $5.1 billion.
• The company expects sales synergies from the Mattress Firm deal to result in $60 million of benefit to adjusted EBITDA in 2025.

Finance: review the Q4 2025 segment contribution against the mid-50% Mattress Firm target by end of next week.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Cost Structure

You're looking at the core expenses driving Tempur Sealy International, Inc. (TPX) operations as of late 2025, especially after integrating Mattress Firm. The cost structure is heavily weighted toward production and selling efforts, which is typical for a vertically integrated manufacturer and retailer.

The foundation of the cost structure lies in the production process. You should note that the Cost of Goods Sold (COGS) exhibits high sensitivity to volume changes, with an estimated 85% of COGS being variable. This means raw material and direct manufacturing costs fluctuate closely with sales volume, offering some natural cost flexibility.

The company faces significant Selling, General, and Administrative (SG&A) expenses, which are now amplified by the scale of the combined entity. For instance, in the third quarter of 2025, operating expenses saw a substantial rise of 82.1% to reach $637.0 million, largely due to the acquisition integration and increased marketing spend.

Marketing is a deliberate, major cost center. Tempur Sealy International, Inc. (TPX) has budgeted for substantial advertising and marketing investments for the full year 2025, projected to be approximately $700 million. This level of investment supports the combined brand portfolio, including the newly integrated retail footprint.

The financing for the Mattress Firm acquisition introduces a major fixed cost component: debt servicing. The total transaction value was approximately $5.1 billion, closed on February 5, 2025. To fund this, the company secured a $1.6 billion senior secured Term Loan B facility. This debt load directly translates into substantial, non-negotiable interest expenses that must be covered regardless of short-term sales performance.

Capital expenditures (CapEx) for 2025 are also a key outlay. The projection for 2025 CapEx totals an estimated $175 million. This figure is broken down into recurring maintenance CapEx and specific investment needed for integration.

Here's a quick look at the key cost-related financial data points for the 2025 outlook:

Cost Component	Financial Metric/Amount	Context/Notes
COGS Variability	85%	Percentage of COGS considered variable
Advertising & Marketing Investment (2025 Est.)	$700 million	Projected annual spend for the year
Mattress Firm Acquisition Cost	$5.1 billion	Total transaction value, closed February 2025
Debt Financing Secured (Term Loan B)	$1.6 billion	Amount from a specific loan facility for the acquisition
Total Projected CapEx (2025 Est.)	$175 million	Total capital spending projection for the year
Q3 2025 Operating Expenses	$637.0 million	Reported expense level, up 82.1% year-over-year

The cost structure is evolving due to accounting changes related to the acquisition, which you must track closely. These changes impact how certain costs are classified:

• Store occupancy costs, historically in operating expense for Tempur Sealy, are now treated as COGS for Mattress Firm.
• Co-operative advertising dollars provided by Tempur Sealy to Mattress Firm are now a reduction to advertising expense, rather than a reduction to COGS.
• Purchase price accounting is expected to result in approximately $15 million of incremental non-cash expense impacting Mattress Firm COGS in 2025.

The leverage ratio also impacts the cost of capital. As of June 30, 2025, the net leverage ratio stood at 3.56 times TTM adjusted EBITDA, with a stated goal to return to the 2.0x-3.0x range within the first twelve months post-closing. Finance: draft 13-week cash view by Friday.

Tempur Sealy International, Inc. (TPX) - Canvas Business Model: Revenue Streams

You're looking at the top line for Tempur Sealy International, Inc. following the major Mattress Firm acquisition in early 2025. The revenue streams are now heavily weighted toward direct retail, which is a significant shift from prior periods.

The consolidated net sales for the third quarter of 2025 hit $2.1 billion, specifically reported as $2,122.6 million, reflecting a massive year-over-year increase of 63.3%. This growth is fundamentally tied to the integration of the newly acquired retail footprint.

The revenue composition is best understood by looking at the key segments that generate these sales:

• Net sales from mattresses, adjustable bases, and pillows are realized across the three main operating segments.
• The Mattress Firm retail segment contributed $1,070.8 million in net sales during Q3 2025.
• International sales showed strong performance, increasing 7.2% on a constant currency basis (organic growth) in Q3 2025.
• Wholesale revenue from third-party retailers is now reported within the Tempur Sealy North America segment, which posted net sales of $736.1 million in Q3 2025, after accounting for intercompany sales eliminations and divestitures.

Here is a breakdown of the key reported revenue streams for the third quarter of 2025:

Revenue Stream Component	Q3 2025 Reported Sales Amount	Context/Notes
Consolidated Total Net Sales	$2,122.6 million	Represents a 63.3% increase year-over-year.
Mattress Firm Net Sales (Direct Channel)	$1,070.8 million	Represents sales through the newly acquired retail segment.
Tempur Sealy International Net Sales	$315.7 million	Reported sales grew 10.9% on a reported basis.
Tempur Sealy North America Net Sales	$736.1 million	This figure is net of an accounting elimination of $313.7 million in sales to Mattress Firm.

The shift in revenue mix is stark; direct sales, largely driven by Mattress Firm, increased to 65.2% of total net sales in Q3 2025, up from 24.5% in Q3 2024. This means the revenue stream is now dominated by direct-to-consumer activity through the company-owned retail channel.

For the first nine months of 2025, total sales reached $5.61 billion, which was an increase of more than 50% compared to the first nine months of 2024.

You can see the revenue streams are now clearly segmented by channel and geography:

• Direct Channel Sales (Primarily Mattress Firm): 65.2% of Q3 2025 net sales.
• International Sales Organic Growth: 7.2% in Q3 2025.
• North America Wholesale (Third-Party Retailers): A component of the $736.1 million North America segment sales.

Finance: draft 13-week cash view by Friday.