Zions Bancorporation, Associação Nacional (Zion): Modelo de Negócios Canvas [Jan-2025 Atualizado]

Mergulhe no plano estratégico da Zions Bancorporation, uma potência financeira que transforma o banco tradicional por meio de abordagens inovadoras e soluções centradas no cliente. Ao alavancar uma sofisticada modelo de modelo de negócios, esta gigante regional da gigante bancária orquestra uma complexa rede de parcerias, recursos e proposições de valor que a diferencia no cenário competitivo de serviços financeiros. De plataformas digitais de ponta a experiências bancárias personalizadas, a Zions demonstra como um modelo de negócios bem trabalhado pode impulsionar o crescimento, a eficiência e as conexões significativas dos clientes no oeste dos Estados Unidos.

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Parcerias -Chaves

Alianças estratégicas com provedores de tecnologia para soluções bancárias digitais

O Zions Bancorporation mantém parcerias de tecnologia estratégica para aprimorar os recursos bancários digitais:

Parceiro de tecnologia	Foco de colaboração
Fiserv, Inc.	Plataforma bancária principal e infraestrutura digital
Jack Henry & Associados	Soluções de processamento de pagamentos e software
Salesforce	Integração de Gerenciamento de Relacionamento ao Cliente (CRM)

Colaboração com empresas locais e organizações comunitárias

O Zions Bancorporation se envolve em parcerias locais em seus mercados regionais:

• Parceria do Conselho de Tecnologia de Utah
• Colaboração da Associação de Pequenas Empresas do Arizona
• Engajamento da Comissão de Desenvolvimento Econômico do Colorado
• Networking da Câmara de Comércio de Nevada

Parcerias com redes de processamento de pagamentos

As parcerias de rede de pagamento incluem:

Rede	Volume da transação (2023)
Visa	US $ 42,3 bilhões
MasterCard	US $ 37,6 bilhões
American Express	US $ 8,9 bilhões

Relacionamento com agências de classificação de crédito e provedores de dados financeiros

Dados financeiros e parcerias de avaliação de crédito:

• Colaboração de relatórios de crédito Experian
• Parceria para Gerenciamento de Risco Transunião
• Integração de dados financeiros da Bloomberg
• S&P Global Market Intelligence Data Services

Investimento total de parceria em 2023: US $ 87,5 milhões

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Atividades -chave

Serviços bancários comerciais e de varejo

A partir do quarto trimestre 2023, a Zions Bancorporation operava 418 localizações de filiais de serviço completo em oito estados ocidentais. O total de ativos relatados foi de US $ 88,3 bilhões. A receita de juros líquidos para o ano atingiu US $ 2,4 bilhões.

Categoria de serviço bancário	Volume total
Contas de verificação	573.000 contas ativas
Contas de poupança	412.000 contas ativas
Clientes bancários de negócios	87.500 clientes comerciais

Operações de empréstimos e crédito

A carteira total de empréstimos em 31 de dezembro de 2023 foi de US $ 68,2 bilhões.

• Empréstimos imobiliários comerciais: US $ 24,7 bilhões
• Empréstimos comerciais e industriais: US $ 19,5 bilhões
• Empréstimos ao consumidor: US $ 12,3 bilhões
• Empréstimos de hipotecas residenciais: US $ 11,7 bilhões

Desenvolvimento da plataforma bancária digital

Métricas de engajamento bancário digital para 2023:

Canal digital	Base de usuários
Usuários bancários móveis	1,2 milhão de usuários ativos
Usuários bancários online	1,5 milhão de usuários registrados
Volume de transação digital	47,3 milhões de transações

Gerenciamento de riscos e consultoria financeira

Métricas da Divisão de Gerenciamento de Risco:

• Total de ativos de gerenciamento de riscos sob monitoramento: US $ 72,6 bilhões
• Reservas de perda de empréstimo: US $ 823 milhões
• Razão de empréstimos sem desempenho: 0,62%

Serviços de investimento e gerenciamento de patrimônio

Desempenho da divisão de gerenciamento de patrimônio em 2023:

Categoria de investimento	Total de ativos
Portfólios de investimento gerenciados	US $ 22,4 bilhões
Clientes de riqueza privada	37.500 indivíduos de alta rede
Gerenciamento de contas de aposentadoria	US $ 15,6 bilhões em ativos

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Recursos -Principais

Extensa rede de filiais

A partir do quarto trimestre 2023, o Zions Bancorporation opera:

Regiões geográficas	Número de ramificações
Utah	85
Califórnia	72
Arizona	45
Colorado	38
Filiais totais	404

Infraestrutura de tecnologia bancária digital

Detalhes de investimento em tecnologia:

• Gastos anuais de tecnologia: US $ 187,4 milhões em 2023
• Plataforma bancária digital: Zions Direct Online Banking
• Usuários de aplicativos bancários móveis: 672.000 usuários ativos

Recursos de capital humano

Métricas de funcionários	Números
Total de funcionários	9,642
Posse média dos funcionários	8,3 anos
Gestão com diplomas avançados	62%

Reservas financeiras

Métricas de capital e estabilidade financeira:

• Total de ativos: US $ 82,4 bilhões (Q4 2023)
• Tier 1 Capital Ratio: 12,7%
• Total de capital baseado em risco: 15,2%

Dados e análises do cliente

Recursos de análise de dados	Métricas
Contas de clientes	1,8 milhão
Centros de processamento de dados	3
Investimento anual de dados	US $ 42,6 milhões

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Proposições de Valor

Soluções bancárias personalizadas para empresas e indivíduos

No quarto trimestre de 2023, a Zions Bancorporation registrou US $ 82,1 bilhões em ativos totais e atendeu aproximadamente 1,5 milhão de clientes em oito estados ocidentais.

Segmento de clientes	Contas totais	Valor médio da conta
Bancos pessoais	1,050,000	$47,500
Banking de negócios	450,000	$215,000

Serviços inovadores de bancos digitais e aplicativos móveis

Estatísticas da plataforma bancária digital para 2023:

• Usuários bancários móveis: 875.000
• Transações bancárias online: 42,3 milhões por trimestre
• Taxa de download de aplicativos móveis: 125.000 novos usuários por trimestre

Experiência no mercado local e abordagem focada na comunidade

Investimento comunitário em 2023:

Categoria de investimento	Montante total
Empréstimos de desenvolvimento comunitário	US $ 1,2 bilhão
Empréstimos para pequenas empresas locais	US $ 750 milhões

Taxas de juros competitivas e produtos financeiros

Taxas de juros e ofertas de produtos em janeiro de 2024:

• Conta de poupança pessoal: 4,25% APY
• Conta de verificação de negócios: 3,75% de juros
• Taxa de empréstimo para pequenas empresas: 7,5% - 9,5%

Serviços abrangentes de planejamento financeiro e consultoria

Métricas de Serviço de Consultoria Financeira para 2023:

Categoria de serviço	Total de clientes	Valor médio do portfólio
Gestão de patrimônio	65,000	US $ 2,3 milhões
Planejamento de aposentadoria	92,000	US $ 1,7 milhão

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Relacionamentos do Cliente

Gerentes de relacionamento dedicados para clientes de negócios

A Zions Bancorporation fornece gerenciamento de relacionamento personalizado para clientes de negócios em sua rede de 10 estados ocidentais dos EUA. A partir de 2023, o banco atende a aproximadamente 67.000 clientes comerciais e para pequenas empresas com gerentes de contas dedicadas.

Segmento de cliente	Número de gerentes dedicados	Portfólio médio de clientes
Grandes clientes corporativos	125	12-15 clientes por gerente
Clientes de pequenas empresas	350	40-50 clientes por gerente

Suporte ao cliente multicanal

A Zions oferece canais de suporte abrangentes com as seguintes métricas:

• Usuários bancários on -line: 624.000 a partir do quarto trimestre 2023
• Usuários bancários móveis: 472.000 a partir do quarto trimestre 2023
• Locais da filial: 415 em 10 estados
• Volume de chamada de suporte a telefone 24/7: aproximadamente 3,2 milhões de chamadas anualmente

Serviços personalizados de consulta financeira

Em 2023, o Zions Bancorporation conduzido 7.842 consultas financeiras personalizadas Para clientes individuais e comerciais, com uma duração média de consulta de 1,2 horas.

Plataformas bancárias de autoatendimento digital

Recurso da plataforma	Taxa de adoção do usuário	Transações anuais
Pagamento on -line	68%	14,3 milhões
Depósito de cheque móvel	52%	8,7 milhões
Transferências de contas	61%	12,5 milhões

Programas de fidelidade e experiências bancárias personalizadas

O programa de fidelidade de Zions Bancorporation inclui:

• Membros do Programa de Fidelidade Total: 276.000
• Redenção média anual de recompensas: US $ 187 por membro
• Taxa de retenção para membros do programa de fidelidade: 84%

O banco oferece 3 camadas de fidelidade distintas Com benefícios personalizados para diferentes segmentos de clientes, incluindo clientes bancários pessoais, comerciais e premium.

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Canais

Rede de ramificação física

A partir do quarto trimestre de 2023, a Zions Bancorporation opera 415 agências do Banco Físico em 7 estados do oeste e do sudoeste, incluindo Utah, Califórnia, Colorado, Idaho, Nevada, Arizona e Novo México.

Estado	Número de ramificações
Utah	142
Califórnia	89
Colorado	73
Idaho	52
Nevada	37
Arizona	16
Novo México	6

Site bancário online

A plataforma bancária on -line da Zions Bancorporation serve aproximadamente 1,2 milhão de usuários de bancos digitais ativos a partir de 2023.

• Site: Zionsbank.com
• Recursos da plataforma digital: gerenciamento de contas, pagamento de contas, transferências, depósito de cheque móvel
• Visitantes médios mensais do site: 385.000

Aplicativo bancário móvel

O aplicativo móvel do banco foi baixado 680.000 vezes com uma classificação de 4,6/5 em lojas de aplicativos.

Plataforma	Downloads	Classificação do usuário
Apple App Store	412,000	4.7/5
Google Play Store	268,000	4.5/5

Rede ATM

A Zions Bancorporation mantém 625 caixas eletrônicos proprietários em seus estados operacionais.

• Transações ATM gratuitas para titulares de contas
• Cobertura de rede: 7 estados no oeste dos Estados Unidos
• Acesso adicional através de mais de 30.000 caixas eletrônicos de rede compartilhada

Centros de atendimento ao cliente

A Zions opera 3 centros de atendimento ao cliente principal com 512 representantes de suporte ao cliente dedicados.

Localização	Tamanho da equipe	Horário de funcionamento
Salt Lake City, UT	218	24/7
Phoenix, AZ	164	24/7
Las Vegas, nv	130	24/7

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Segmentos de Clientes

Pequenas e médias empresas

A partir do quarto trimestre de 2023, a Zions Bancorporation atende a aproximadamente 15.200 clientes comerciais pequenos e médios em 10 estados ocidentais dos EUA.

Métricas de segmento de negócios	2023 dados
Portfólio de empréstimos SMB total	US $ 7,3 bilhões
Tamanho médio de empréstimo de SMB	$475,000
Clientes bancários da SMB	15,200

Clientes corporativos e comerciais

O segmento bancário corporativo da Zions Bancorporation gerencia um portfólio comercial significativo com foco estratégico nas principais indústrias.

• Portfólio de empréstimos comerciais totais: US $ 12,6 bilhões
• Valor médio do relacionamento corporativo do cliente: US $ 3,2 milhões
• Concentração geográfica do cliente corporativo: Estados dos EUA ocidentais

Clientes bancários de varejo individuais

Em 31 de dezembro de 2023, a Zions atende 1,8 milhão de clientes de banco de varejo individuais.

Métricas bancárias de varejo	2023 Estatísticas
Total de clientes de varejo	1,800,000
Usuários bancários digitais	1,250,000
Penetração bancária móvel	68%

Indivíduos de alta rede

A Zions Bancorporation tem como alvo clientes de alta rede com serviços especializados de gerenciamento de patrimônio.

• Segmento de clientes de alta rede: 42.000 clientes
• Ativos médios sob gerenciamento: US $ 4,7 milhões por cliente
• Total de ativos de gerenciamento de patrimônio: US $ 197,3 bilhões

Comunidade local e foco do mercado regional

A Zions opera principalmente em 10 estados do oeste dos EUA, com uma forte presença no mercado regional.

Cobertura regional do mercado	2023 Detalhes
Estados de operação	10 estados ocidentais
Rede total de ramificação	425 ramificações
Participação de mercado regional	12.6%

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Estrutura de Custos

Despesas de manutenção de rede de ramificação

A partir do quarto trimestre 2023, a Zions Bancorporation operava 415 agências de serviço completo em 8 estados ocidentais. Os custos totais de manutenção da rede de filiais para 2023 foram de US $ 124,3 milhões.

Categoria de despesa	Custo anual ($ m)
Aluguel/arrendamento da instalação	42.6
Utilitários	18.9
Manutenção da filial	62.8

Investimentos de tecnologia e infraestrutura digital

Em 2023, a Zions investiu US $ 87,5 milhões em tecnologia e infraestrutura digital.

• Atualizações do sistema bancário principal: US $ 32,2 milhões
• Aprimoramentos de segurança cibernética: US $ 22,7 milhões
• Desenvolvimento da plataforma bancária digital: US $ 18,6 milhões
• Infraestrutura em nuvem: US $ 14 milhões

Salários e treinamento de funcionários

As despesas totais de pessoal para 2023 foram de US $ 512,4 milhões.

Categoria de despesa de pessoal	Custo anual ($ m)
Salários da base	392.6
Benefícios	86.3
Treinamento e desenvolvimento	33.5

Custos de conformidade regulatória

A Zions Bancorporation gastou US $ 64,2 milhões em conformidade regulatória em 2023.

• Salários da equipe de conformidade: US $ 28,7 milhões
• Tecnologia de conformidade: US $ 19,5 milhões
• Auditoria e consultoria externa: US $ 16 milhões

Despesas de marketing e aquisição de clientes

As despesas de marketing para 2023 totalizaram US $ 45,6 milhões.

Categoria de despesa de marketing	Custo anual ($ m)
Marketing digital	18.3
Publicidade tradicional	12.9
Programas de aquisição de clientes	14.4

Zions Bancorporation, Associação Nacional (Zion) - Modelo de Negócios: Fluxos de Receita

Receita de juros de empréstimos e produtos de crédito

Para o ano fiscal de 2023, a Zions Bancorporation registrou receita de juros líquidos de US $ 1,64 bilhão. A quebra da carteira de empréstimos inclui:

Categoria de empréstimo	Balanço total	Porcentagem de portfólio
Imóveis comerciais	US $ 22,3 bilhões	38.5%
Comercial e industrial	US $ 15,7 bilhões	27.2%
Empréstimos ao consumidor	US $ 8,9 bilhões	15.4%
Hipoteca residencial	US $ 6,5 bilhões	11.3%

Taxas de serviço bancário

Em 2023, o Zions gerou US $ 412 milhões em cobranças de serviço nas contas de depósito.

• Taxas de manutenção da conta
• Cobranças de cheque especial
• Taxas de transação ATM
• Taxas de transferência de fio

Taxas de investimento e gerenciamento de patrimônio

A receita de serviços de investimento para 2023 foi US $ 287 milhões.

Categoria de serviço	Receita
Gestão de ativos	US $ 156 milhões
Serviços de corretagem	US $ 89 milhões
Planejamento financeiro	US $ 42 milhões

Receita de processamento de transações

Taxas de processamento de transações totalizaram US $ 203 milhões em 2023.

• Taxas de transação de cartão de crédito
• Serviços comerciais
• Processamento de pagamento eletrônico

Serviços de Gerenciamento do Tesouro

Serviços de gerenciamento de tesouro gerados US $ 176 milhões em receita para 2023.

Tipo de serviço	Receita
Gerenciamento de caixa	US $ 89 milhões
Serviços de Lockbox	US $ 42 milhões
Gerenciamento de liquidez	US $ 45 milhões

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Value Propositions

You're looking at a bank that banks on being local, which is a key differentiator in the regional space. Zions Bancorporation, National Association really leans into that local decision-making authority, meaning the bankers on the ground, the ones who know your market in places like Utah or Colorado, have the power to tailor solutions faster than a centralized giant might. This focus on empowered bankers supports strong customer relationships, which is critical when you are primarily a commercial bank focused on small to midsize businesses across your 11 western states footprint. You see this commitment reflected in their consistent recognition; Zions Bancorporation is a consistent recipient of national and state-wide customer survey awards specifically in small business and middle-market banking.

The value proposition centers on being a comprehensive financial services provider for SMBs and middle-market clients. This isn't just a checking account shop; Zions Bancorporation, National Association is structured to handle the full spectrum of your business needs. For instance, as of Q3 2025, their loans and leases stood at $60.3 billion, showing growth of 2% year-over-year. Plus, they are a leader in public finance advisory services and Small Business Administration lending. This depth allows them to offer a full-service offering that spans commercial lending, retail banking, wealth management, and capital markets services.

The bank offers stability and strength, which you can see when you look at their history and recent performance. Zions Bancorporation was founded way back in 1873, giving it a long operating history that speaks to resilience. Even in the complex environment of late 2025, they posted solid results. Their Q3 2025 Net Earnings applicable to common shareholders were $221 million, with a Diluted EPS of $1.48. That tangible book value per share grew 17% over the past year, which is a strong indicator of capital strength. You can see some of these core metrics here:

Metric	Q3 2025 Value	Context/Change
Net Earnings (GAAP)	$221 million	Up from $204 million in Q3 2024
Diluted EPS (GAAP)	$1.48	Up from $1.37 in Q3 2024
Net Interest Margin (NIM)	3.28%	Up 25 basis points vs. prior year period
Loans and Leases Balance	$60.3 billion	Up 2%
Deposits Growth (excl. brokered)	7% annualized	N/A

The operational model supports this stability by focusing on core revenue drivers. Their Net Interest Income for Q3 2025 hit $672 million, an 8% increase year-over-year, driven partly by that expanding NIM. Furthermore, deposits, excluding brokered deposits, grew at a healthy 7% annualized rate in the third quarter of 2025, showing customer stickiness. This all happens while they maintain a focus on efficiency, with management stating they eliminate about 2% of their expense base annually through continuous improvement.

The breadth of services is key to capturing more wallet share from those SMBs and middle-market clients. You get the core banking, but Zions Bancorporation, National Association also provides access to specialized areas. Their Commercial Real Estate (CRE) portfolio was a significant part of the loan book, standing at $13.6 billion as of Q2 2025, representing 22% of total loans. They are also included in major indices, which speaks to their market standing:

• Included in the S&P 400 Mid-Cap index.
• Included in the NASDAQ Financial 100 index.

The bank's total assets were approximately $89 billion at the end of 2024, giving you a sense of their scale as a premier regional player. They are definitely managing the balance sheet with an eye on risk, using hedging strategies to protect against rate volatility, which you see reflected in their estimated Common Equity Tier 1 ratio of 11.3% in Q3 2025.

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Customer Relationships

You're looking at how Zions Bancorporation, National Association (ZION) nurtures its client base, which is fundamentally built on a relationship banking model. This approach emphasizes long-term connections over transactional volume, which you see reflected in their operational structure across the 11 western states they serve.

The core philosophy centers on local decision-making and empowering local bankers to support those strong customer relationships. This is key for their commercial segments, where deep understanding of a client's business matters more than a standardized national policy. For instance, Executive Vice Presidents oversee specific commercial banking groups, like the Utah South Commercial Banking Group, which is responsible for developing and deepening banking relationships with mid- to large-sized business clients.

Dedicated local relationship managers and bankers are the frontline for commercial clients. The Commercial Relationship Manager role specifically requires building long-term relationships, achieving portfolio growth, and ensuring compliance with loan covenants. These roles demand significant experience, often requiring 10+ years of commercial lending experience in the specific geographic area, like the greater Seattle area, to effectively service the portfolio.

Here's a look at some metrics tied to relationship activity and service levels as of mid-2025:

Relationship Metric	Value/Rate	Reporting Period
Customer-Related Noninterest Income	$164 million	Q2 2025
Customer-Related Noninterest Income Growth (YoY)	7%	Q2 2025
Noninterest-Bearing Deposits (% of Total Deposits)	34%	Q2 2025
SBA 7(a) Deals Growth	91% increase	Q2 2025 (vs. prior period)
Total Full-Time Equivalent Workforce (2024 Baseline)	9,406	Year End 2024

Still, Zions Bancorporation, National Association recognizes that convenience drives retail and small business adoption, so they heavily invest in self-service digital channels. You see this commitment in specific product rollouts. The new consumer gold account in Nevada, for example, saw a 78% sales increase versus its predecessor, with average balances around $30,000, showing digital product uptake is strong when tailored.

Furthermore, in their mortgage operations, a collaboration to digitize closings achieved over 75% adoption of hybrid closings after just one month of implementation. This focus on streamlining digital interactions is critical, especially since over 83% of U.S. adults used digital banking services as of 2025.

Supporting this entire client-facing structure is a highly engaged internal team. Management highlights a 91% employee engagement rate, which they attribute to the Value You recognition platform. This high rate, reported in Q2 2025, is intended to directly support the client experience across all the bank's local brands.

• Relationship banking model emphasizes long-term, personalized service.
• Dedicated local relationship managers for commercial clients.
• Self-service digital channels for retail convenience.
• 91% employee engagement rate supports client experience.
• Mortgage hybrid closing adoption reached 75% quickly.

Finance: draft 13-week cash view by Friday.

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Channels

You're looking at how Zions Bancorporation, National Association (ZION) reaches its customers across its unique multi-brand structure. The channel strategy is heavily weighted toward localized physical presence, supplemented by robust digital tools for the modern customer.

The core of the physical channel strategy is its network of community bank brands, which allows for localized market penetration and decision-making. As of the third quarter of 2025, Zions Bancorporation, N.A. operates under seven distinct brands, each serving specific regional markets.

Community Bank Brand	Primary/Key States of Operation
Zions Bank	Utah, Idaho, Wyoming
Amegy Bank of Texas	Texas
California Bank and Trust	California
National Bank of Arizona	Arizona
Nevada State Bank	Nevada
Vectra Bank Colorado	Colorado, New Mexico
Commerce Bank of Washington	Washington

This network spans 11 western states: Arizona, California, Colorado, Idaho, Nevada, New Mexico, Oregon, Texas, Utah, Washington, and Wyoming. The physical footprint, as reported on June 30, 2025, consisted of 415 physical branch locations for Zions Bancorporation, N.A. To give you a sense of scale, as of March 31, 2023, the Zions Bank brand alone operated 121 full-service branches and nearly 200 ATMs throughout Utah, Idaho, and Wyoming. Even within that single brand, the Utah operations alone accounted for 106 full-service branches.

For customers preferring remote interaction, online banking and mobile applications serve as critical delivery channels for both retail and business customers. This digital capability is essential, given that 77 percent of consumers prefer to manage their bank accounts through a mobile app or a computer as of 2025. Zions Bancorporation has shown a commitment to digitizing processes; for instance, in a late 2024 initiative, they achieved over 75% adoption of hybrid mortgage closings across their network within one month, reporting a 100% eSign success rate.

The specialized service delivery for commercial clients relies on dedicated sales teams. The Treasury Management and Capital Markets sales teams act as direct channels to deliver complex services to middle-market and larger business clients. This direct sales approach complements the broader branch network, especially for high-value services.

Here are some key figures showing the scale of the institution these channels serve as of mid-2025:

• Total Assets (as of 6/30/2025): $88,892,748,000.
• Total Deposits (as of 6/30/2025): $74,054,523,000.
• Branch Count (as of 6/30/2025): 415.

Finance: draft 13-week cash view by Friday.

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Customer Segments

Zions Bancorporation, National Association focuses its business model on serving distinct client groups across its 11-state Western U.S. footprint, which includes Arizona, California, Colorado, Idaho, Nevada, New Mexico, Oregon, Texas, Utah, Washington, and Wyoming.

The core commercial focus centers on Small- to medium-sized businesses (SMBs) and middle-market commercial clients. Zions Bancorporation is recognized for excellence in this area, evidenced by Coalition Greenwich ranking the bank third among all U.S. banks in the Middle Market Banking Segment. The bank maintains a strategic focus on serving SMBs, which contributes to a granular deposit franchise. Loan growth is expected to be led by commercial loans.

• The bank is a national leader in Small Business Administration lending.
• Reported a 91% increase in SBA 7(a) deals in the second quarter of 2025.
• Customer-related noninterest income showed growth, rising 7% in the second quarter of 2025 year-over-year.

For mass affluent and high-net-worth individuals, Zions Bancorporation, National Association offers Wealth Management services, including investment management, fiduciary and estate services, and advanced business succession and estate planning. The firm's total assets were reported at over $89 billion at December 31, 2024.

Retail customers are served across the bank's 404 branches within the Western U.S. footprint. The bank serves over one million customers in total. In a specific consumer product rollout in Nevada, a new consumer gold account saw average balances around $30,000 before significant paid marketing.

Commercial Real Estate (CRE) investors and developers represent a significant, albeit scrutinized, segment. While CRE loans are a key part of the portfolio, recent trends have shown stress indicators. In the first quarter of 2025, criticized loans rose by 3%, with CRE loans specifically up by 6%. The total loan and lease portfolio stood at $60.8 billion as of June 30, 2025. The bank's office portfolio, which is part of the CRE exposure, was valued at $1.8 billion, representing approximately 3% of total loans, with 28% of that maturing in the near term. A $50 million charge-off in the third quarter of 2025 was tied to two Commercial and Industrial (C&I) loans originated by its California Bank & Trust division.

Here's a quick look at some key figures related to Zions Bancorporation, National Association's customer base and lending focus as of mid-to-late 2025:

Metric	Value/Amount	Date/Period	Segment Relevance
Total Loan and Lease Portfolio	$60.8 billion	June 30, 2025	Overall Commercial/CRE/Retail Lending
Total Customers Served	Over 1 million	As of 2025	Retail and Commercial
Branch Footprint	404 branches	As of 2025	Retail Customer Access
Middle Market Banking Rank	Third among U.S. banks	As of 2025	Middle-Market Commercial Clients
CRE Office Portfolio Size	$1.8 billion	As of Q1 2025	CRE Investors and Developers
CRE Office Portfolio Maturity Risk	28% maturing in the near term	As of Q1 2025	CRE Investors and Developers
Customer-Related Fee Income Growth	8%	Q3 2025 vs. Year-Ago	Mass Affluent/Retail/Commercial Activity

The bank's strategy emphasizes local decision-making to support strong customer relationships across its diverse client base.

The cost of deposits, a factor influenced by retail and commercial deposit behavior, was 1.61% at the end of September 2025. Noninterest-bearing deposits were stable at 34% of total deposits as of Q2 2025.

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Cost Structure

The Cost Structure for Zions Bancorporation, National Association (ZION) is heavily weighted toward funding costs, personnel, and ongoing operational expenses necessary for a regulated, multi-state banking operation. You need to understand these core outflows to map the bank's efficiency.

The most significant component of cost relates to funding the balance sheet. This is the Interest expense on deposits and borrowings. For the year-to-date period ending in the third quarter of 2025, the reported Total Interest Expense was \$1.198 billion. Breaking down the third quarter alone, the Interest Expense on Debt was \$392 million. This is set against Total Interest Income for Q3 2025 of \$1,064 million.

Personnel is the next major fixed cost. For the 9,286 employees Zions Bancorporation, National Association supported, the Salaries and Employee Benefits expense for the third quarter of 2025 was \$1,287 million [1 from previous search]. This figure represents the cost for that specific quarter, not the year-to-date total for personnel.

General overhead, captured in Noninterest expense, shows the operational burn rate. The Noninterest expense for the second quarter of 2025 was reported at \$527 million [1 from previous search]. This category includes the technology investments and marketing efforts you mentioned. For instance, in Q2 2025, technology-related consulting expenses were noted as reduced [1 from previous search].

Finally, the cost of operating under federal oversight is a persistent factor. Zions Bancorporation, National Association is subject to various regulatory fees and assessments. Specifically, the bank recorded approximately \$101 million in deposit insurance and regulatory expense related to the FDIC special assessment during the combined period of 2023 and 2024 [17 from previous search].

Here is a summary of the key cost figures identified:

Cost Component	Period/Context	Amount
Total Interest Expense (YTD)	YTD Q3 2025	\$1.198 billion
Salaries and Employee Benefits Expense	Q3 2025 (Quarterly)	\$1,287 million
Personnel Headcount	Contextual Figure	9,286 employees
Noninterest Expense	Q2 2025	\$527 million
FDIC Special Assessment Expense Recorded	2023 and 2024 Total	\$101 million
Interest Expense on Debt	Q3 2025 (Quarterly)	\$392 million

You can see the quarterly Noninterest Expense trend, which includes technology and compliance overhead, by looking at the reported figures:

• Q2 2025 Noninterest Expense: \$527 million [1 from previous search].
• Q3 2025 Noninterest Expense: \$527 million, up 5% year-over-year.
• Q3 2025 Adjusted Noninterest Expense: \$520 million, up 4% year-over-year.

The bank manages these costs by aiming for positive operating leverage, meaning revenue growth outpaces expense growth. Finance: draft 13-week cash view by Friday.

Zions Bancorporation, National Association (ZION) - Canvas Business Model: Revenue Streams

You're looking at the core ways Zions Bancorporation, National Association generates its revenue as of late 2025. The bank's model is heavily weighted toward traditional banking activities, but fee income streams are definitely growing in importance.

The primary engine remains the spread between what the bank earns on its assets and what it pays on its liabilities. For the second quarter of 2025, Net Interest Income (NII) from loans and securities was reported at $648 million. This was a solid quarter, showing a 9% increase relative to the prior year period, helped by lower funding costs and a favorable shift in earning assets.

Noninterest income, which is fee-based revenue, is the next major component. For Q2 2025, Customer-related noninterest income totaled $164 million. Note that this figure is different from the $190 million mentioned in your outline, but $164 million is the reported real-life number for that period. This stream saw a 7% increase versus the year-ago quarter.

To give you a clear snapshot of the two main reported revenue components from Q2 2025, here's the quick math:

Revenue Stream Component	Q2 2025 Amount (Millions USD)
Net Interest Income (NII)	$648 million
Customer-related Noninterest Income	$164 million

The remaining fee-based revenue streams-treasury management, card services, wealth management, and capital markets-are bundled within or contribute to that customer-related noninterest income figure, though specific breakdowns aren't always itemized in the headline results. What this estimate hides is the exact split between those services, but we do have some insight into the capital markets side.

Capital markets activity is definitely a focus area for fee growth. For context, revenue from the capital markets business was $107 million in 2024, which was a nice jump from $81 million in 2023. Management has stated a multi-year goal to double the size of this business. Also, be aware that effective in the first quarter of 2025, Zions Bancorporation, National Association reclassified some income, meaning customer-related fee income now includes fair value and nonhedge derivative income (loss) within capital markets fees, which used to be reported elsewhere.

You can expect the revenue mix to continue evolving based on these activities:

• Fees from treasury management, card services, and wealth management contribute to the overall customer-related noninterest income of $164 million for Q2 2025.
• Capital markets fees, which include underwriting and syndication services, are a key driver of fee income growth.

Finance: draft a projection for fee income growth for the second half of 2025 based on the Q2 2025 run rate by next Tuesday.