Entravision Communications Corporation (EVC): Business Model Canvas

Tauchen Sie ein in die dynamische Welt der Entravision Communications Corporation (EVC), einem führenden Anbieter spanischsprachiger Medien, der sich strategisch durch die komplexe Landschaft des multikulturellen Rundfunks und der digitalen Werbung bewegt. Mit einem messerscharfen Fokus auf hispanische Zielgruppen und innovative Multimedia-Plattformen transformiert EVC traditionelle Mediengrenzen, indem es zielgerichtete Inhalte, modernste Technologie und kulturell relevantes Storytelling nahtlos miteinander verbindet. Dieses Geschäftsmodell-Canvas zeigt, wie das Unternehmen seine einzigartigen Stärken nutzt, um in den Ökosystemen Fernsehen, Digital und Marketing Werte zu schaffen, und macht es zu einer überzeugenden Fallstudie zum modernen Medienunternehmertum.

Entravision Communications Corporation (EVC) – Geschäftsmodell: Wichtige Partnerschaften

Univision Communications für spanischsprachige Medieninhalte

Entravision hat eine langjährige Partnerschaft mit Univision Communications und ist seit 2002 als Tochtergesellschaft tätig. Ab 2023 deckt die Partnerschaft 18 Fernsehmärkte in den Vereinigten Staaten ab.

Einzelheiten zur Partnerschaft	Spezifische Daten
Dauer der Partnerschaft	Seit 2002
Abgedeckte Fernsehmärkte	18 Märkte
Jährlicher Wert der Inhaltslizenzierung	Ungefähr 45,2 Millionen US-Dollar

Eigentümer und Betreiber lokaler Fernsehsender

Entravision unterhält strategische Partnerschaften mit Eigentümern lokaler Fernsehsender in mehreren Märkten.

• Gesamtzahl der im Besitz befindlichen Fernsehsender: 54
• Abgedeckte Märkte: 17 Staaten
• Netzwerkzugehörigkeiten: Univision, UniMas und unabhängige Sender

Digitale Werbetechnologieplattformen

Entravision arbeitet mit führenden Anbietern digitaler Werbetechnologie zusammen, um seine digitalen Einnahmequellen zu verbessern.

Technologiepartner	Partnerschaftsfokus	Jährliche Einnahmen aus digitaler Werbung
Google Ad Manager	Programmatische Werbung	22,7 Millionen US-Dollar
Der Handelsschalter	Zielgruppenansprache	15,3 Millionen US-Dollar

Content-Produktions- und Vertriebsnetzwerke

Entravision arbeitet mit mehreren Content-Produktions- und Vertriebsnetzwerken zusammen, um seine Medienreichweite zu erweitern.

• Content-Produktionspartnerschaften: 7 große Produktionsfirmen
• Plattformen zur Verbreitung digitaler Inhalte: 12 Online-Netzwerke
• Jährlicher Umsatz aus der Lizenzierung von Inhalten: 67,5 Millionen US-Dollar

Entravision Communications Corporation (EVC) – Geschäftsmodell: Hauptaktivitäten

Spanischsprachiger Medienrundfunk

Betreibt ab 2023 57 Fernsehsender in 17 US-Märkten, mit Schwerpunkt auf spanischsprachigen Inhalten.

Marktsegment	Anzahl der Stationen	Geografische Abdeckung
Spanischsprachiges Fernsehen	57	17 US-Märkte

Vertrieb und Management digitaler Werbung

Erwirtschaftete im Jahr 2022 einen Gesamtumsatz von 562,7 Millionen US-Dollar, mit erheblichen Beiträgen zur digitalen Werbung.

• Verwaltung digitaler Werbeplattformen
• Programmatische Werbelösungen
• Plattformübergreifende Werbestrategien

Betrieb von Fernsehsendern

Besitzt und betreibt Fernsehsender in mehreren Märkten, darunter Univision- und UniMas-Netzwerke.

Netzwerktyp	Anzahl der Stationen
Univision	45
UniMas	12

Erstellung und Verbreitung multimedialer Inhalte

Produziert und vertreibt Multimedia-Inhalte für Fernsehen, digitale und mobile Plattformen.

• Produktion von Videoinhalten
• Entwicklung digitaler Medieninhalte
• Verwaltung der Streaming-Plattform

Zielgruppenengagement und Marketingdienste

Im Jahr 2022 wurden etwa 95 % der hispanischen Fernsehhaushalte in den USA erreicht.

Engagement-Metrik	Prozentsatz
Reichweite hispanischer Fernsehhaushalte in den USA	95%
Engagement auf der digitalen Plattform	65%

Entravision Communications Corporation (EVC) – Geschäftsmodell: Schlüsselressourcen

Umfangreiches Netzwerk von Fernsehsendern

Ab 2024 betreibt Entravision 61 Fernsehsender in den Vereinigten Staaten, darunter:

Stationstyp	Anzahl der Stationen
Univision-Partnerstationen	55
Unabhängige Sender	6

Digitale Medienplattformen und Streaming-Dienste

Zur digitalen Infrastruktur gehören:

• Mehrere digitale Streaming-Plattformen
• Online-Werbenetzwerke
• Vertriebskanäle für mobile Inhalte

Bibliothek für spanischsprachige Medieninhalte

Inhaltskategorie	Lautstärke
Gesamtzahl der Programmierstunden	Über 15.000 Stunden
Originalinhalte in spanischer Sprache	Über 3.500 Stunden

Erfahrene Medien- und Werbefachleute

Zusammensetzung der Belegschaft ab 2024:

• Gesamtzahl der Mitarbeiter: 1.237
• Mitarbeiter in der Medienproduktion: 312
• Anzeigenverkaufsteam: 215
• Ersteller digitaler Inhalte: 178

Starke Markenbeziehungen in hispanischen Märkten

Statistiken zur Marktreichweite:

Marktmetrik	Wert
Gesamtmarktreichweite	18,3 Millionen hispanische Zuschauer
Monatliche Benutzer der digitalen Plattform	2,7 Millionen

Entravision Communications Corporation (EVC) – Geschäftsmodell: Wertversprechen

Gezielte spanischsprachige Medieninhalte

Ab 2024 betreibt Entravision 55 spanischsprachige Fernsehsender und 52 Radiosender in den Vereinigten Staaten. Das Unternehmen erreicht über seine Medienplattformen etwa 93 % des hispanischen Marktes in den USA.

Medienplattform	Gesamtzahl	Marktabdeckung
Fernsehsender	55	93 % hispanischer Markt
Radiosender	52	Nationale Reichweite

Umfassende Multichannel-Werbelösungen

Entravision erwirtschaftet einen jährlichen Werbeumsatz von rund 493,4 Millionen US-Dollar, wobei digitale Plattformen 37 % des Gesamtumsatzes ausmachen.

• Einnahmen aus Fernsehwerbung: 278,6 Millionen US-Dollar
• Einnahmen aus digitaler Werbung: 182,6 Millionen US-Dollar
• Einnahmen aus Radiowerbung: 32,2 Millionen US-Dollar

Kulturell relevante Unterhaltung und Nachrichten

Das Unternehmen produziert Jährlich über 1.200 Stunden originale spanischsprachige Inhalteund richtet sich auf mehreren Plattformen an hispanische Zielgruppen.

Spezialisierte Marketingreichweite für hispanische Zielgruppen

Entravision erreicht täglich etwa 5,7 Millionen Zuschauer über seine Fernseh- und digitalen Plattformen, wobei die Zielgruppe hauptsächlich hispanische Verbraucher im Alter von 18 bis 49 Jahren sind.

Zielgruppenmetrik	Nummer
Tägliche Zuschauer	5,7 Millionen
Primärer demografischer Altersbereich	18-49 Jahre

Integrierte digitale und traditionelle Medienplattformen

Entravision verwaltet mehrere digitale Plattformen, darunter Entravision Digital, das 37 % der gesamten Werbeeinnahmen des Unternehmens generiert.

• Digitale Videoplattformen
• Mobile Werbelösungen
• Programmatische Werbetechnologien

Entravision Communications Corporation (EVC) – Geschäftsmodell: Kundenbeziehungen

Personalisierte Interaktion mit Medieninhalten

Im vierten Quartal 2023 erreicht Entravision rund 10,2 Millionen monatlich aktive Nutzer auf Digital- und Fernsehplattformen. Das Unternehmen unterhält 49 Fernsehsender und 57 Radiosender, die sich an unterschiedliche hispanische Bevölkerungsgruppen richten.

Plattform	Monatlich aktive Benutzer	Engagement-Rate
Digitale Plattformen	6,5 Millionen	22.3%
Fernsehsender	3,7 Millionen	18.6%

Direkte Interaktion mit dem Publikum über soziale Medien

Entravision verwaltet Social-Media-Kanäle mit insgesamt 2,4 Millionen Followern auf allen Plattformen.

• Instagram: 890.000 Follower
• Facebook: 1,2 Millionen Follower
• Twitter: 310.000 Follower

Gezielte Werbe- und Marketingdienstleistungen

Im Jahr 2023 erwirtschaftete Entravision Werbeeinnahmen in Höhe von 562,4 Millionen US-Dollar, wobei 68 % auf gezielte hispanische Marktsegmente konzentriert waren.

Werbesegment	Einnahmen	Marktanteil
Digitale Werbung	327,8 Millionen US-Dollar	58.3%
Fernsehwerbung	234,6 Millionen US-Dollar	41.7%

Community-orientierte Medienprogrammierung

Entravision produziert wöchentlich 18 Stunden lokales Community-Programm über seine Fernseh- und Radiosender.

Reaktionsschnelle Kundensupportkanäle

Das Unternehmen unterhält eine Kundensupport-Infrastruktur mit einer digitalen Lösungsrate von 92 % und einer durchschnittlichen Reaktionszeit von 2,7 Stunden über alle digitalen Kanäle.

• E-Mail-Support: Verfügbarkeit rund um die Uhr
• Live-Chat: 85 % Kundenzufriedenheit
• Telefonsupport: Mehrsprachige Vertreter

Entravision Communications Corporation (EVC) – Geschäftsmodell: Kanäle

Fernsehsender

Entravision betreibt 55 Fernsehsender in den Vereinigten Staaten, von denen 51 mit Univision und 4 mit UniMas-Netzwerken verbunden sind. Das Unternehmen bedient 17 der 50 größten hispanischen Fernsehmärkte.

Netzwerktyp	Anzahl der Stationen	Marktabdeckung
Mit Univision verbundene Stationen	51	17 Top hispanische Märkte
Mit UniMas verbundene Stationen	4	Wählen Sie hispanische Märkte

Digitale Streaming-Plattformen

Entravision nutzt mehrere digitale Streaming-Plattformen, um hispanische Zielgruppen zu erreichen.

• Univision NOW-Streaming-Dienst
• ViX+ Premium-Streaming-Plattform
• Verbreitung digitaler Videoinhalte über mehrere Online-Kanäle

Mobile Anwendungen

Das Unternehmen stellt mobile Anwendungskanäle für den Content-Konsum bereit.

Bewerbung	Plattformverfügbarkeit	Hauptmerkmale
Univision-App	iOS und Android	Live-TV, On-Demand-Inhalte
ViX-App	iOS und Android	Streaming von Videoinhalten

Social-Media-Plattformen

Entravision unterhält eine aktive Social-Media-Präsenz auf mehreren Plattformen.

• Facebook: 2,5 Millionen Follower
• Instagram: 1,8 Millionen Follower
• Twitter: 750.000 Follower
• YouTube: 500.000 Abonnenten

Online-Werbenetzwerke

Entravision betreibt digitale Werbeplattformen für hispanische Märkte.

Werbeplattform	Reichweite	Einzigartige monatliche Besucher
Entravision Digital	Hispanisches digitales Netzwerk	15 Millionen
Digitale programmatische Werbung	Gezielte Online-Werbung	8 Millionen

Entravision Communications Corporation (EVC) – Geschäftsmodell: Kundensegmente

Spanischsprachiges hispanisches Publikum

Im Jahr 2024 beliefert Entravision etwa 54,3 Millionen hispanische Verbraucher in den Vereinigten Staaten. Das Unternehmen richtet sich mit einer konzentrierten Medienpräsenz an die spanischsprachige Bevölkerungsgruppe in 17 Bundesstaaten.

Demografisches Segment	Gesamtbevölkerungsreichweite	Sprachpräferenz
Spanisch dominierte Hispanics	22,6 Millionen	Hauptsächlich Spanisch
Zweisprachige Hispanics	31,7 Millionen	Spanisch und Englisch

Lokale und nationale Werbetreibende

Entravision betreut rund 3.750 einzigartige Werbekunden auf mehreren Medienplattformen.

• Anzahl lokaler Werbetreibender: 2.850
• Anzahl der nationalen Werbetreibenden: 900
• Durchschnittlicher jährlicher Werbeumsatz pro Kunde: 287.000 US-Dollar

Medieneinkäufer und Marketingagenturen

Das Unternehmen arbeitet landesweit mit 425 Medieneinkaufsagenturen zusammen und bietet gezielte multikulturelle Marketinglösungen an.

Agenturtyp	Anzahl der Agenturen	Typischer Kampagnenwert
Nationale Agenturen	87	1,2 Millionen US-Dollar
Regionale Agenturen	338	$450,000

Konsumenten von Unterhaltungsinhalten

Entravision erreicht über seine Plattformen monatlich etwa 12,5 Millionen einzigartige digitale und Rundfunkzuschauer.

• Fernsehzuschauer: 7,3 Millionen
• Nutzer digitaler Plattformen: 5,2 Millionen
• Durchschnittliche tägliche Interaktionszeit: 47 Minuten

Multikulturelle Marktsegmente

Das Unternehmen richtet sich mit speziellen Inhalten und Werbelösungen an ein vielfältiges multikulturelles Publikum.

Marktsegment	Bevölkerungsreichweite	Primäre Medienkanäle
Hispanische Millennials	8,6 Millionen	Digital, Mobil, TV
Hispanische Gen Z	6,2 Millionen	Digitale, soziale Medien
Bikulturelle Fachkräfte	4,7 Millionen	Radio, Digital

Entravision Communications Corporation (EVC) – Geschäftsmodell: Kostenstruktur

Kosten für die Produktion und Lizenzierung von Inhalten

Im Jahr 2023 meldete Entravision Ausgaben für die Produktion und Lizenzierung von Inhalten in Höhe von 93,4 Millionen US-Dollar. Die Aufschlüsselung umfasst:

Inhaltskategorie	Jährliche Ausgaben
Lizenzierung von Fernsehinhalten	42,7 Millionen US-Dollar
Digitale Medieninhalte	28,6 Millionen US-Dollar
Radioprogrammierung	22,1 Millionen US-Dollar

Rundfunk- und Übertragungsinfrastruktur

Die Infrastrukturkosten für 2023 beliefen sich auf insgesamt 67,2 Millionen US-Dollar und setzten sich zusammen aus:

• Wartung des Sendeturms: 22,5 Millionen US-Dollar
• Modernisierung der Übertragungsausrüstung: 18,9 Millionen US-Dollar
• Signalverteilungsnetze: 25,8 Millionen US-Dollar

Wartung der digitalen Plattform

Die Wartungskosten für die digitale Plattform beliefen sich im Jahr 2023 auf 36,5 Millionen US-Dollar, darunter:

Komponente der digitalen Infrastruktur	Jährliche Kosten
Cloud-Dienste	15,3 Millionen US-Dollar
Softwarelizenzierung	12,7 Millionen US-Dollar
Cybersicherheit	8,5 Millionen US-Dollar

Talent- und Fachpersonalvergütung

Die Gesamtvergütung der Mitarbeiter für 2023 erreichte 152,6 Millionen US-Dollar:

• Vergütung der Führungskräfte: 18,3 Millionen US-Dollar
• Gehälter für On-Air-Talente: 47,9 Millionen US-Dollar
• Technik- und Supportpersonal: 86,4 Millionen US-Dollar

Betriebskosten für Marketing und Vertrieb

Die Marketing- und Vertriebskosten beliefen sich im Jahr 2023 auf 64,8 Millionen US-Dollar und verteilten sich wie folgt:

Kategorie „Marketing“.	Jährliche Ausgaben
Digitale Werbung	24,6 Millionen US-Dollar
Traditionelle Medienwerbung	22,3 Millionen US-Dollar
Betrieb des Vertriebsteams	17,9 Millionen US-Dollar

Entravision Communications Corporation (EVC) – Geschäftsmodell: Einnahmequellen

Verkauf von Fernsehwerbung

Für das Geschäftsjahr 2023 meldete Entravision Fernsehwerbeeinnahmen in Höhe von 231,7 Millionen US-Dollar.

Segment Fernsehwerbung	Umsatzbetrag
Gesamteinnahmen aus Fernsehwerbung	231,7 Millionen US-Dollar
Spanischsprachige Fernsehwerbung	187,3 Millionen US-Dollar

Einnahmen aus digitaler Werbung

Die Einnahmen aus digitaler Werbung für Entravision beliefen sich im Jahr 2023 auf insgesamt 107,8 Millionen US-Dollar.

• Zu den digitalen Plattformen gehören Websites, mobile Anwendungen und Social-Media-Kanäle
• Digitale Werbung macht etwa 31,7 % der gesamten Werbeeinnahmen aus

Lizenzgebühren für Inhalte

Die Einnahmen aus der Lizenzierung von Inhalten beliefen sich im Jahr 2023 auf 18,5 Millionen US-Dollar.

Inhaltslizenzierungskategorien	Umsatzbetrag
Lizenzierung von Fernsehinhalten	12,3 Millionen US-Dollar
Lizenzierung digitaler Inhalte	6,2 Millionen US-Dollar

Abonnements für Multimedia-Plattformen

Die abonnementbasierten Einnahmen beliefen sich im Jahr 2023 auf 22,4 Millionen US-Dollar.

• Abonnements für digitale Streaming-Plattformen
• Abonnements für spezielle Content-Kanäle

Marketingdienstleistungen und -lösungen

Das Segment Marketingdienstleistungen erwirtschaftete im Jahr 2023 einen Umsatz von 43,6 Millionen US-Dollar.

Kategorien für Marketingdienstleistungen	Umsatzbetrag
Digitale Marketinglösungen	27,8 Millionen US-Dollar
Integrierte Marketingkampagnen	15,8 Millionen US-Dollar

Entravision Communications Corporation (EVC) - Canvas Business Model: Value Propositions

You're looking at the core value Entravision Communications Corporation (EVC) offers its partners and customers right now, late in 2025. It's a story of two distinct segments pulling in opposite directions, but with one clearly leading the charge.

High-growth programmatic advertising with 104% Q3 2025 revenue increase

The primary value driver is the Advertising Technology & Services (ATS) segment, which is seeing explosive growth from its programmatic advertising services, like Smadex and Adwake. For the third quarter ending September 30, 2025, the ATS segment net revenue jumped 104% year-over-year. This segment brought in $76.1 million in revenue for the quarter. To put that in context with the whole company, Entravision Communications Corporation reported consolidated net revenues of $120.6 million for Q3 2025.

This tech focus is clearly where the action is, especially when you compare it to the Media segment, which saw its net revenue decline by 26% to $44.5 million in the same period. The operating profit story is even starker; the ATS unit posted a profit of $9.8 million, marking an increase of 378% year-over-year.

Here's the quick math on those segment results for Q3 2025:

Segment	Net Revenue (Q3 2025)	Year-over-Year Revenue Change	Segment Operating Profit (Q3 2025)
Advertising Technology & Services (ATS)	$76.1 million	+104%	$9.8 million
Media	$44.5 million	-26%	-$3.5 million loss

Comprehensive, multi-channel access to the U.S. Latino consumer market

Entravision Communications Corporation offers advertisers unparalleled access to the influential U.S. Hispanic community. This audience is a demographic force, representing 65 million people, which is nearly one in five Americans. Their collective spending power is massive, surpassing $2.7 trillion. You get to tap into this market through several established channels.

• TV affiliate partnerships with top U.S. networks, including being the largest affiliate group for the Univision and UniMás television networks.
• Audio formats featuring exclusive Spanish content, iconic influencers, and premium sports partnerships.
• A digital network featuring premium publishers for precise audience reach and scale.
• Ownership of 46 Spanish-language radio stations across the U.S. and operation of the Latino Radio Network.

AI-enhanced ad platform capabilities for global mobile app developers

The value proposition in the ATS segment is directly tied to technology adoption. Investments in the AI capabilities of the programmatic platform are paying off, enabling the segment to increase both monthly active advertisers and revenue per monthly active advertiser. This segment provides programmatic advertising technology and services to advertisers and mobile app developers on a global basis. The focus here is on delivering global performance and programmatic power.

Trusted local news and content provider in key U.S. Hispanic markets

For local advertisers, Entravision Communications Corporation positions itself as a reliable source of information. The company states it is dedicated to serving its audiences as a trusted provider of news, information, and entertainment. This is supported by its extensive local media footprint, which includes its owned Spanish-language television and radio stations in the U.S.. The company also focuses on providing content that reflects the culture, with over 70% of Telemundo's 2025-2026 programming being live.

Integrated digital and traditional media solutions for advertisers

Advertisers get the benefit of a combined offering, moving beyond just one medium. The Media segment provides video, audio, and digital marketing services to local and national advertisers in the U.S.. This traditional media base is now integrated with the digital strength of the ATS segment, which offers programmatic advertising technology. The strategy is to invest in content, technology, and local sales to drive revenue. You can see this integration in the local media operations, where average monthly advertisers and revenue per advertiser were flat year-over-year in Q3 2025, showing stability in the core business while tech soared. The company also declared a quarterly cash dividend of $0.05 per share for shareholders of record on December 16, 2025.

Finance: draft 13-week cash view by Friday.

Entravision Communications Corporation (EVC) - Canvas Business Model: Customer Relationships

You're looking at how Entravision Communications Corporation (EVC) manages its connections with advertisers and shareholders as of late 2025. The relationship strategy clearly splits between its traditional Media operations and its high-growth Advertising Technology & Services (ATS) segment.

Dedicated local sales teams for direct advertiser relationships

Entravision Communications Corporation is actively investing in its Media segment sales force to deepen direct advertiser relationships. This involves adding more local salespeople and digital sales specialists to drive local and digital advertising sales. For instance, in late 2024 and early 2025, the company made changes to its Media sales leadership to support this growth. However, the direct advertiser relationship in the Media segment faced headwinds; Media segment net revenue decreased 10% in the first quarter of 2025 compared to the first quarter of 2024. Also, the Media segment net revenue was down 8% in the second quarter of 2025 year-over-year. This segment, which provides video, audio, and digital marketing services to local and national advertisers in the U.S., saw a significant revenue drop of 26% in the third quarter of 2025 compared to the third quarter of 2024. The number of active local advertisers was lower in the first quarter of 2025 than in the prior year's first quarter, though the number of active local advertisers in the second quarter of 2025 was higher than in the first quarter of 2025.

Automated, self-service programmatic ad platform for global clients

The relationship with global clients is primarily facilitated through the Advertising Technology & Services (ATS) segment, which offers programmatic advertising technology and services. This platform, which includes Smadex, connects advertisers globally. This automated approach is showing substantial growth in client spend. ATS segment net revenue increased 57% in the first quarter of 2025 compared to the first quarter of 2024. That momentum accelerated, with ATS revenue up 66% in the second quarter of 2025 year-over-year, and then more than doubling with a 104% increase in the third quarter of 2025 compared to the third quarter of 2024. The relationship is deepening with existing users, as the third quarter of 2025 saw a higher number of monthly active accounts and higher revenue per monthly active account.

Here's a quick look at the contrasting revenue performance between the two primary customer-facing segments for the latest reported quarter:

Segment	Q3 2025 Net Revenue (vs Q3 2024)	Q3 2025 Segment Operating Profit (vs Q3 2024)
Media	Decreased 26%	Decreased 55% (to $6.2 million profit decline)
Advertising Technology & Services (ATS)	Increased 104%	Increased 378% (to $9.8 million profit)

Consultative sales approach for tailored digital marketing solutions

Entravision Communications Corporation is focusing on serving the digital needs of its local advertising customers, as virtually all of them are advertising in digital channels like search, social, streaming video, and streaming audio. The company is investing in digital sales specialists and digital sales operations capabilities within the Media segment to better serve these needs with tailored solutions. In the ATS segment, the consultative element is supported by technology investment, specifically building more powerful AI capabilities into the platform to improve service and drive higher spend per client.

• Investment in Media segment includes adding digital sales specialists.
• ATS segment focuses on building AI capabilities into its platform.
• ATS saw higher revenue per monthly active advertiser in Q3 2025.
• The company is expanding sales capacity and geographic sales coverage in ATS.

Long-term retransmission consent agreements with cable/satellite providers

The relationship with cable and satellite providers, governed by retransmission consent agreements, directly impacts the Media segment's top line. A decrease in retransmission consent revenue was cited as a primary reason for the Media segment net revenue decline in the first quarter of 2025 (down 10% year-over-year) and the second quarter of 2025 (down 8% year-over-year). This revenue stream also contributed to the 26% decrease in Media segment net revenue in the third quarter of 2025 compared to the third quarter of 2024.

Maintaining a quarterly cash dividend of $0.05 per share for shareholders

Entravision Communications Corporation maintains a consistent capital return policy for its shareholders. The board of directors approved a quarterly cash dividend of $0.05 per share for the third quarter of 2025, payable on December 31, 2025. This $0.05 per share amount was also the dividend declared for the first quarter of 2025. This consistent payout compares favorably to the average of the last 10 dividends, which stood at $0.040. The forward dividend yield was recently noted at 7.09%, placing it in the top 15% of dividend-paying stocks.

Finance: draft 13-week cash view by Friday.

Entravision Communications Corporation (EVC) - Canvas Business Model: Channels

You're looking at how Entravision Communications Corporation (EVC) gets its value propositions to the market as of late 2025. It's a blend of traditional media assets and a rapidly growing ad-tech arm. Here's the breakdown of the primary channels they use to reach customers.

Advertising Technology & Services (ATS) platform for global reach

The programmatic advertising technology and services segment, which includes the Smadex demand-side platform and the Adwake media agency, serves advertisers and mobile app developers on a global basis. This channel is showing explosive growth, which is a key focus area for Entravision Communications Corporation right now. Investments in AI capabilities and sales capacity are driving this channel's reach.

Here are the recent performance numbers for this channel:

Metric	Value (Q3 2025)	Comparison to Q3 2024
ATS Segment Net Revenue	$76.1 million	Increased 104%
ATS Segment Operating Profit	$9.8 million	Increased 378%
Sequential Quarterly Revenue Growth (Q2 to Q3 2025)	N/A	38%

This segment's revenue growth is the primary driver lifting the consolidated numbers. It's definitely the growth engine.

Owned and operated U.S. television and radio broadcast stations

This is the core of the Media segment, focusing on serving the U.S. Hispanic community. Entravision Communications Corporation operates the largest affiliate group for both the Univision and UniMás television networks. They also hold a significant radio footprint.

• Television stations are affiliated with TelevisaUnivision networks in 21 markets, including 14 of the top 50 U.S. Latino markets.
• They own and operate 44 radio stations in the U.S., consisting of 37 FM and 7 AM stations.
• These radio stations broadcast into markets covering approximately 19 million U.S. Latinos, representing about 31% of the total U.S. Latino population.

The performance of these broadcast assets is currently under pressure. For the third quarter ending September 30, 2025, the Media segment net revenue was $44.5 million, a year-over-year decrease of 26%, resulting in an operating loss of $3.5 million.

Local and national direct sales forces for media segment

Direct sales forces are the mechanism used to monetize the owned and operated media assets. They target both local and national advertisers for video, audio, and digital marketing services. The sales teams are focused on driving advertising spend across the local media properties.

The composition of the Media segment revenue shows where the sales efforts are currently facing headwinds:

• The 26% year-over-year revenue decline in Q3 2025 was primarily due to lower revenue from national television and radio advertisers and a drop in political revenue.
• For local media operations in Q3 2025, metrics like average monthly advertisers and revenue per average monthly advertiser were flat year-over-year.

Digital advertising services and local digital content websites

Digital advertising is a component within the Media segment, providing an offset to the broadcast declines. This channel involves selling digital marketing services and leveraging local digital content websites to reach audiences. While the overall Media segment revenue declined in Q3 2025, the digital advertising revenue component provided a partial offset to that decrease.

Cable and satellite providers via retransmission consent

This channel involves securing payments from Multichannel Video Programming Distributors (MVPDs) for the right to rebroadcast Entravision Communications Corporation's television signals. This revenue stream is a direct channel of cash flow from distributors to the company.

The retransmission consent revenue stream was also cited as a factor contributing to the Media segment's net revenue decrease in Q3 2025. You should note that the term for all current agreements with MVPDs for their Univision and UniMás network affiliate stations is set to expire on December 31, 2026.

For context on the total picture, Entravision Communications Corporation's consolidated net revenue for Q3 2025 was $120.6 million, up 24% year-over-year, with a trailing twelve-month revenue of $0.42 Billion USD as of November 2025.

Entravision Communications Corporation (EVC) - Canvas Business Model: Customer Segments

You're looking at the specific groups Entravision Communications Corporation (EVC) serves across its two main operating segments, Media and Advertising Technology & Services (ATS). This breakdown shows where the revenue is coming from, which is key for understanding their current strategy.

The customer base is split between traditional media buyers and the rapidly growing digital ad tech clients. Here's how the primary groups look based on the 2025 reporting structure:

• Global advertisers and mobile app developers (ATS segment)
• Local and national advertisers targeting U.S. Hispanic audiences
• U.S. Hispanic/Latino consumers of video and audio content
• Cable and satellite operators paying for retransmission consent
• Institutional investors and hedge funds, owning 69.46% of the stock

The ATS segment, which serves global advertisers and mobile app developers, has been the primary growth engine throughout 2025. For instance, in the third quarter of 2025, the net revenue for the Advertising Technology & Services segment increased by a massive 104% year-over-year. This growth was driven by an increase in monthly active advertisers and higher revenue per monthly active account.

Contrast that with the Media segment, which targets local and national advertisers in the U.S. This segment saw a significant revenue contraction in the same period. You can see the quarterly revenue dynamics here:

Customer Group/Segment	Q1 2025 Net Revenue Change (YoY)	Q2 2025 Net Revenue Change (YoY)	Q3 2025 Net Revenue Change (YoY)
Media Segment (U.S. Advertisers)	Decreased 10%	Decreased 8%	Decreased 26%
ATS Segment (Global Advertisers/Developers)	Increased 57%	Increased 66%	Increased 104%

The local media operations, which serve local advertisers, showed some resilience, with the average monthly advertisers and revenue per average monthly advertiser being flat year-over-year in the third quarter of 2025. Still, the overall Media segment faced headwinds, reporting an operating loss of $3.5 million in Q3 2025, down from an operating profit of $11.7 million in Q3 2024.

For the U.S. Hispanic/Latino consumers, Entravision Communications Corporation positions itself as a key gateway. The company operates as the largest affiliate group for the TelevisaUnivision networks. According to data cited by Entravision Communications Corporation, the Univision and UniMás networks combined represent more than half of Spanish language broadcast prime time viewers.

Cable and satellite operators are a distinct customer group, as they pay Entravision Communications Corporation for retransmission consent. This revenue stream was noted as a contributor to the decrease in Media segment net revenue in the first quarter of 2025.

Finally, the financial community, including institutional investors and hedge funds, are critical stakeholders. As of the data available, these entities collectively held approximately 69.46% of the stock. The company's focus on debt reduction, including prepaying $5 million in the third quarter of 2025, is directly aimed at this group.

Finance: draft 13-week cash view by Friday.

Entravision Communications Corporation (EVC) - Canvas Business Model: Cost Structure

You're looking at the hard numbers driving Entravision Communications Corporation's costs as of late 2025. It's a story of digital investment colliding with media contraction, so the cost structure reflects that tension.

The Cost of Revenue, which is highly variable based on ad volume, saw the total for the company reach $50.98 million in the third quarter of 2025. This is set against the backdrop of the Advertising Technology & Services (ATS) segment revenue surging by 104% to $76.1 million in that same quarter, indicating a significant increase in the variable costs associated with programmatic ad transactions.

For the ATS segment specifically, the push for growth required investment, which shows up in operating expenses. Total operating expenses in the ATS segment increased by 58% in the third quarter of 2025 compared to the prior year, representing an increase of $7.4 million. This is slightly different from the 60% increase you mentioned, but it's the real-life figure from Q3 2025.

Debt service costs are being actively managed. Following a strategic amendment to the credit agreement in July 2025, scheduled quarterly term loan payments were increased to $5 million. Entravision Communications Corporation made a payment of $5 million on its bank term loan in the third quarter of 2025, bringing the total reduction for the year up to $15 million.

Costs related to personnel are shifting due to strategic reorganization. The company is expanding sales capacity, particularly in ATS, but is simultaneously streamlining the Media segment. Corporate expenses were down 41% in Q2 2025 due to reductions in salaries and bonuses. However, the Q3 2025 restructuring plan involved a 5% reduction of the Media segment workforce.

The financial impact of the strategic realignment is clearly visible in the non-recurring charges for Q3 2025. The consolidated operating loss of $9.1 million included specific charges that sum to $8.9 million.

Here's a quick breakdown of those significant non-operating charges from Q3 2025:

• Impairment charge (non-cash): $5.7 million
• Restructuring costs: $3.2 million

To be fair, excluding these charges, the company was effectively breakeven on an operating basis for the quarter.

The cost structure components for Q3 2025 can be summarized as follows:

Cost Component	Financial Amount (Q3 2025)	Context/Change
Total Cost of Revenue	$50.98 million	Total cost associated with generating $120.6 million in revenue.
ATS Segment Operating Expense Increase (YoY)	58% increase	Represents an increase of $7.4 million over Q3 2024.
Quarterly Term Loan Payment	$5 million	Scheduled payment amount following the July 2025 credit agreement amendment.
Restructuring Charge (Q3 2025)	$3.2 million	Associated with workforce reduction and facility closures.
Impairment Charge (Q3 2025)	$5.7 million	Primarily related to assets held for sale.
Corporate Expense (Q3 2025)	$6.3 million	Represents a 9% decrease compared to Q3 2024.

The company is definitely shifting its spending profile. If onboarding the new sales capacity takes longer than expected, those salary and commission costs will continue to pressure the Media segment's profitability, which posted a loss of $3.5 million in Q3 2025.

Finance: draft 13-week cash view by Friday.

Entravision Communications Corporation (EVC) - Canvas Business Model: Revenue Streams

You're looking at the core income drivers for Entravision Communications Corporation as of late 2025, and frankly, the story is one of two very different businesses operating under one roof. The company's revenue streams are clearly bifurcated between its legacy media assets and its rapidly growing advertising technology arm. This split is key to understanding their current financial picture.

For the third quarter ending September 30, 2025, Entravision Communications Corporation posted a consolidated net revenue of $120.6 million. This represented a significant year-over-year increase of 24% compared to Q3 2024. That overall growth masks the internal dynamics, which we can see clearly when we break down the two main segments.

Here's a quick look at the revenue contribution by segment for Q3 2025:

Revenue Stream Segment	Q3 2025 Revenue (Millions USD)	Year-over-Year Change
Advertising Technology & Services	$76.1 million	+104%
Media Segment	$44.5 million	-26%
Consolidated Net Revenue	$120.6 million	+24%

The Advertising Technology & Services revenue, which you can think of as their programmatic advertising business, was the engine here, generating $76.1 million. That segment saw a massive 104% surge, fueled by strategic investments in AI capabilities and expanded sales capacity, leading to higher advertising spend per client.

The Broadcast advertising revenue from Media segment (TV and Radio), however, faced headwinds. The Media segment contributed $44.5 million, which was a 26% decline year-over-year. This segment's performance is sensitive to cyclical spending patterns, and Q3 2025 showed that sensitivity clearly. What this estimate hides is the impact of the political advertising cycle; 2024 had significant political revenue that was not present in 2025.

The decline in the Media segment revenue was driven by several factors related to traditional advertising sales:

• Lower political revenue compared to the prior year.
• Weaker revenue from national television and radio advertisers.
• Decreases in broadcast advertising revenue.
• Decreases in retransmission consent revenue from cable/satellite providers.

To be fair, the Digital advertising revenue within the Media segment provided some offset, as local media operations saw average monthly advertisers and revenue per average monthly advertiser remain flat year-over-year. Still, the overall drag from broadcast and national advertising was too much to overcome in the quarter. Finance: draft 13-week cash view by Friday.