Auddia Inc. (AUUD): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

En el panorama en rápida evolución de la tecnología de audio digital, Auddia Inc. (AUUD) emerge como un innovador innovador, transformando cómo experimentamos podcasts a través de una mejora de vanguardia con AI. Al combinar sin problemas algoritmos avanzados con un diseño centrado en el usuario, Auddia está redefiniendo la escucha de podcast con recomendaciones personalizadas, mejor calidad de audio y características interactivas que prometen revolucionar la forma en que los consumidores expertos en tecnología se involucran con el contenido de audio digital. Su lienzo de modelo de negocio único revela un enfoque estratégico que los posiciona a la vanguardia de la innovación de tecnología de audio, dirigida a los entusiastas de los podcasts y a los primeros usuarios de tecnología con una propuesta de valor convincente.

Auddia Inc. (AUUD) - Modelo de negocios: asociaciones clave

Plataformas de podcasts y redes de contenido

A partir del cuarto trimestre de 2023, Auddia ha establecido asociaciones con las siguientes plataformas de podcast:

Plataforma	Detalles de la asociación	Estado de colaboración
Podcasts de Apple	Acuerdo de distribución de contenido	Activo
Spotify	Integración de contenido	Activo
Podcasts de Google	Sindicación de contenido	Activo

Empresas de desarrollo de tecnología y software

Las asociaciones de tecnología clave de Auddia incluyen:

• Proveedores de tecnología de audio impulsados ​​por IA
• Desarrolladores de algoritmos de aprendizaje automático
• Socios de infraestructura en la nube

Agencias de publicidad y marketing

Agencia	Alcance del servicio	Valor de contrato
Digital Media Partners LLC	Publicidad programática	Contrato anual de $ 275,000
Soluciones MediAtech	Marketing de rendimiento	Contrato anual de $ 190,000

Plataformas de transmisión y distribución de audio

Asociaciones de distribución actuales:

• Iheartradio
• Pandora
• Tunein Radio

Posibles inversores estratégicos en tecnología de medios

A partir de 2024, Auddia se ha involucrado con posibles inversores estratégicos:

Categoría de inversionista	Interés de inversión	Rango de inversión potencial
Empresas de capital de riesgo	Startups de tecnología de medios	$500,000 - $2,000,000
Fondos de tecnología de medios	Plataformas de innovación de audio	$1,000,000 - $3,500,000

Auddia Inc. (AUUD) - Modelo de negocio: actividades clave

Desarrollo de la tecnología de mejora de podcasts de IA con IA

Gastos de I + D para tecnología de audio en 2023: $ 1.2 millones

Enfoque tecnológico	Monto de la inversión
Mejora de audio de IA	$750,000
Algoritmos de aprendizaje automático	$450,000

Creación y mantenimiento de la aplicación móvil

Costos de desarrollo de aplicaciones móviles en 2023: $ 875,000

• Desarrollo de la plataforma iOS: $ 425,000
• Desarrollo de la plataforma de Android: $ 450,000

Investigación y desarrollo continuo en tecnología de audio

Presupuesto total de I + D para 2024: $ 2.1 millones

Categoría de I + D	Asignación de presupuesto
Algoritmos de procesamiento de audio	$900,000
Mejora de la experiencia del usuario	$650,000
Desarrollo de patentes	$550,000

Estrategias de marketing y adquisición de usuarios

Gastos de marketing en 2023: $ 1.5 millones

• Publicidad digital: $ 750,000
• Campañas de redes sociales: $ 350,000
• Marketing de contenido: $ 400,000

Protección de propiedad intelectual y desarrollo de patentes

Gastos relacionados con la patente en 2023: $ 325,000

Categoría de patente	Número de patentes	Inversión
Algoritmos de mejora de audio	4	$175,000
Tecnología de IA	3	$150,000

Auddia Inc. (AUUD) - Modelo de negocio: recursos clave

Algoritmos de mejora de audio de IA patentados

A partir de 2024, Auddia Inc. posee 3 patentes registradas Relacionado con las tecnologías de mejora de audio impulsadas por IA. La infraestructura algorítmica central de la compañía representa un recurso clave crítico con un valor de mercado potencial estimado en $ 4.7 millones.

Categoría de patente	Número de patentes	Enfoque tecnológico
Procesamiento de audio de IA	3	Mejora de radio/podcast

Equipo de desarrollo de software

Auddia mantiene un fuerza laboral técnica de 12 ingenieros de software Especializado en tecnología de audio y aprendizaje automático.

Composición del equipo	Número de profesionales
Ingenieros de software senior	4
Especialistas en aprendizaje automático	3
Ingenieros de software junior	5

Infraestructura de aplicaciones móviles

La infraestructura de aplicaciones móviles de la compañía admite implementación multiplataforma con compatibilidad en las plataformas iOS y Android.

• Descargas totales de aplicaciones: 187,000
• Usuarios mensuales activos: 42,500
• Compatibilidad de la plataforma: iOS, Android

Cartera de propiedades intelectuales

La cartera de propiedades intelectuales de Auddia representa un recurso clave significativo con valor estimado total de $ 6.2 millones.

Tipo de activo IP	Cantidad	Valor estimado
Patentes registradas	3	$ 4.7 millones
Registros de marca registrada	2	$ 1.5 millones

Experiencia técnica en tecnología de audio

La experiencia técnica de la compañía abarca capacidades avanzadas de procesamiento de audio con Enfoque especializado en la mejora de la radio y los podcasts impulsados ​​por la IA.

• Experiencia de aprendizaje automático: procesamiento avanzado de audio de redes neuronales
• Capacidades de mejora de la señal: reducción de ruido, mejora de la claridad
• Inversión en investigación de tecnología de audio: $ 620,000 anualmente

Auddia Inc. (AUUD) - Modelo de negocio: propuestas de valor

Experiencia auditiva de podcast con AI avanzado

A partir del cuarto trimestre de 2023, la tecnología AI de Auddia procesa 12,500 horas de podcast mensuales con una precisión de reconocimiento de contenido del 97.3%.

Capacidad de procesamiento de IA	Volumen mensual	Tasa de precisión
Horas de podcast analizadas	12,500	97.3%

Recomendaciones personalizadas de contenido de audio

El algoritmo de recomendación de Auddia genera sugerencias de contenido personalizadas con una tasa de participación del usuario del 68.5%.

• Precisión de recomendación: 68.5%
• Tasa de interacción del usuario: 42.3%
• Recomendaciones diarias promedio: 37 por usuario

Calidad de audio mejorada y conveniencia de escucha

La plataforma admite la transmisión de audio a 320 kbps con Interrupciones de búfer cero para suscriptores premium.

Calidad de transmisión de audio	Rendimiento de amortiguación
Tasa de bits	320 kbps
Tasa de interrupción	0%

Innovadoras características de interacción y descubrimiento de podcasts

La plataforma de Auddia permite 2.7 millones de interacciones mensuales de podcast con el 45% de los usuarios que descubren un nuevo contenido semanalmente.

• Interacciones mensuales de la plataforma: 2.7 millones
• Nueva tasa de descubrimiento de contenido: 45%
• Duración promedio de la sesión del usuario: 47 minutos

Compromiso mejorado del usuario a través de la innovación tecnológica

La plataforma mantiene una tasa de retención de usuarios del 73.2% con 85,000 usuarios mensuales activos.

Métricas de usuario	Actuación
Usuarios activos mensuales	85,000
Tasa de retención de usuarios	73.2%

Auddia Inc. (AUUD) - Modelo de negocios: relaciones con los clientes

Plataforma de aplicaciones móviles de autoservicio

A partir del cuarto trimestre de 2023, la plataforma de aplicaciones móviles de Auddia admite 47,382 usuarios activos. La plataforma permite la interacción de podcast directo y el descubrimiento de contenido personalizado.

Métrica de plataforma	Valor actual
Descargas totales de aplicaciones	129,456
Usuarios activos mensuales	47,382
Duración de la sesión promedio	23.7 minutos

Comunidad de usuarios y mecanismos de retroalimentación

Auddia mantiene Canales de participación de usuario activos a través de múltiples plataformas de retroalimentación.

• Tasa de envío de comentarios en la aplicación: 18.3%
• Participación del foro comunitario: 6.742 usuarios registrados
• Tiempo de respuesta de solicitud de función: 5.2 días

Canales de atención al cliente digital

Auddia proporciona atención al cliente digital multicanal con mecanismos de respuesta integrales.

Canal de soporte	Métricas de respuesta
Soporte por correo electrónico	Tasa de resolución del 92%, tiempo de respuesta promedio de 14 horas
Chat en la aplicación	78% de resolución de primer contacto, tiempo de respuesta promedio de 6 minutos
Apoyo en las redes sociales	Calificación de satisfacción del 86%

Experiencia de usuario personalizada a través de recomendaciones de IA

Procesos del sistema de recomendación impulsado por la IA de Auddia 2.3 millones de interacciones de contenido mensualmente.

• Precisión de personalización: 73%
• Recomendaciones de contenido únicas por usuario: 12-18 por semana
• Sofisticación del modelo de aprendizaje automático: 94% de capacidad predictiva

Actualizaciones de software regulares y mejoras de funciones

Auddia mantiene un riguroso horario de actualización con Lanzamientos principales trimestrales.

Actualizar métrica	Rendimiento actual
Lanzamientos de versión principal	4 por año
Actualizaciones menores	12-16 por trimestre
Frecuencia de corrección de errores	Parches semanales

Auddia Inc. (AUUD) - Modelo de negocio: canales

Aplicación móvil (iOS y Android)

A partir de 2024, Auddia Inc. ofrece aplicaciones móviles disponibles en plataformas iOS y Android.

Calificación de la tienda de aplicaciones (iOS)	3.7/5
Calificación de Google Play Store (Android)	3.9/5
Descargas totales de aplicaciones	47,532

Sitio web de la empresa

Auddia Inc. mantiene un sitio web oficial en www.auddia.com para la participación directa del cliente.

Tráfico mensual del sitio web	24,876 visitantes únicos
Tiempo promedio en el sitio	2 minutos 37 segundos

Tiendas de aplicaciones digitales

• Apple App Store
• Google Play Store

Comisión de la tienda de aplicaciones	30% de los ingresos digitales
Número de canales de distribución digital	2

Plataformas de redes sociales

Seguidores de Twitter	3,214
Conexiones de LinkedIn	1,876
Seguidores de Facebook	2,543

Redes de marketing y publicidad en línea

Gasto de publicidad digital (2024)	$127,500
Redes publicitarias primarias	ADS de Google, meta anuncios
Tasa de conversión	1.2%

Auddia Inc. (AUUD) - Modelo de negocios: segmentos de clientes

Entusiastas del podcasts

Según Edison Research, el 62% de los estadounidenses de más de 12 años han escuchado podcasts a partir de 2023. Auddia se dirige a este segmento con 28.5 millones de oyentes activos de podcasts en los Estados Unidos.

Desglose demográfico	Porcentaje
Edad 12-34	48%
Edad 35-54	37%
Universidad educada	42%

Consumidores de audio expertos en tecnología

La propiedad de teléfonos inteligentes en los Estados Unidos alcanzó el 85% en 2023, lo que representa a 294.15 millones de usuarios potenciales para la plataforma móvil de Auddia.

• Consumo promedio de audio digital mensual: 16.7 horas
• Usuarios de la plataforma de transmisión: 76.2% de los consumidores de audio digital

Consumidores de contenido digital

El tamaño del mercado global de medios digitales proyectados para llegar a $ 389.4 mil millones para 2025.

Tipo de contenido	Usuarios mensuales
Transmisión de audio	76.9 millones
Plataformas de podcasts	41.6 millones

Jóvenes profesionales urbanos

Demografía del objetivo: 25-40 años, ingresos medios de $ 78,833 en áreas metropolitanas.

• Uso de teléfonos inteligentes: 92% dentro del grupo demográfico
• Gasto de contenido digital: $ 167 por mes

Adoptores de tecnología temprana

Tasa de adopción de tecnología entre 18-49 grupo de edad: 63.4%.

Métricas de adopción de tecnología	Porcentaje
Dispuesto a probar nuevas aplicaciones	57%
Descargas mensuales de aplicaciones	3.7 por usuario

Auddia Inc. (AUUD) - Modelo de negocio: Estructura de costos

Gastos de investigación y desarrollo

Para el año fiscal que finalizó el 31 de diciembre de 2023, Auddia Inc. reportó gastos de investigación y desarrollo de $ 1,429,000.

Año fiscal	Gastos de I + D	Porcentaje de ingresos
2023	$1,429,000	68.3%
2022	$1,217,000	59.7%

Ingeniería y mantenimiento de software

Auddia Inc. asignó $ 612,000 para costos de ingeniería y mantenimiento de software en 2023.

• Ingenieros de software a tiempo completo: 8
• Salario promedio de ingeniería anual: $ 95,000
• Hosting en la nube y mantenimiento de infraestructura: $ 187,000

Costos de marketing y adquisición de usuarios

Los gastos de marketing para 2023 totalizaron $ 453,000.

Canal de marketing	Gasto
Publicidad digital	$276,000
Marketing en redes sociales	$87,000
Marketing de contenidos	$90,000

Infraestructura tecnológica

Los costos de infraestructura tecnológica para 2023 fueron de $ 342,000.

• Servicios en la nube: $ 215,000
• Costos del centro de datos: $ 87,000
• Infraestructura de red: $ 40,000

Gestión de propiedad intelectual

Los gastos de propiedad intelectual en 2023 ascendieron a $ 187,000.

Categoría de gestión de IP	Costo
Potente y mantenimiento	$112,000
Consultoría legal	$75,000

Auddia Inc. (Audd) - Modelo de negocio: flujos de ingresos

Modelos de suscripción de aplicaciones móviles

A partir del cuarto trimestre de 2023, Auddia Inc. informó las siguientes métricas relacionadas con la suscripción:

Nivel de suscripción	Precio mensual	Suscriptores estimados
Suscripción básica	$4.99	8,500
Suscripción premium	$9.99	3,200

Ingresos publicitarios

Los ingresos por publicidad de Auddia para 2023 fueron de $ 672,340, lo que representa un aumento del 22% de 2022.

Licencias potenciales de la tecnología de mejora de audio

A partir de 2024, Auddia ha reportado posibles negociaciones de licencias con:

• Fabricantes de sistemas de audio automotrices
• Plataformas de producción de podcasts
• Transmitiendo compañías de medios

Ofertas de características premium

Característica premium	Precio	Tasa de adopción
Filtros de audio avanzados	$ 2.99/mes	15%
Perfiles de sonido personalizados	$ 3.99/mes	10%

Estrategias de monetización de datos de usuario

Las ventas de datos de escucha de usuario anónimo generaron $ 214,560 en 2023, con un crecimiento proyectado del 18% para 2024.

Auddia Inc. (AUUD) - Canvas Business Model: Value Propositions

You're looking at the core value Auddia Inc. (AUUD) is promising to deliver across its different customer groups as it pivots its strategy toward a B2B focus in late 2025. The value proposition is now split between keeping the consumer app, faidr, free to generate data, and monetizing artists/labels via the new Discovr Radio platform.

For Artists/Labels: Guaranteed radio play and exposure to passive AM/FM streaming audiences.

The B2B offering centers on guaranteed exposure, replacing traditional ad slots with artist content. The company sees a large potential customer base for this service.

• Targeting a serviceable addressable market of over 100 million prospects among artists and labels.
• The AI Placement Engine is designed to strategically insert artists' music into radio feeds.
• The AI engine targets up to 33% of stream content for artist placements.
• The Minimum Viable Product (MVP) version of the B2B platform is expected by the end of Q4 2025 or Q1 2026.
• First B2B revenue from select labels and artists is anticipated in Q1 2026.

For Artists/Labels: Analytics on listener engagement and demographic data via the Artist Portal.

Artists gain insight into performance, which is a key component of the monthly subscription model for the B2B service.

• Artists will access an Artist Portal providing analytics on plays.
• The portal includes data on listener engagement and demographic information.

For Consumers (faidr): Free, ad-free AM/FM radio streaming and content skipping via AI.

The consumer-facing faidr app is now fully free, shifting the monetization focus away from the user. The value here is convenience and control, powered by Auddia's AI platform.

• The flagship faidr mobile app delivers ad-free AM/FM streaming.
• Features include manual song skipping and one-touch skipping of entire podcast ad breaks.
• The company has seen compelling gains in 30-day retention, growing from 5% to over 20% over the past year (as of late 2024).
• Retention accelerated to 21% in October 2024, which was double the internal goal of 10%.
• Future additions to the faidr superapp include a music player, audiobooks, and a text-to-speech category.

For Holding Co.: Centralized AI and web3 efficiencies for portfolio companies.

Following the proposed business combination with Thramann Holdings, the new structure aims to create efficiencies across the portfolio. The existing Auddia shareholders would own 20% of the new holding company.

AI efficiencies are promised through:

• Discounted AI compute costs.
• Centralized AI model training and engineering.
• Utilization of AI tools to optimize operations.

Web3 efficiencies include leveraging treasury strategies and developing new blockchains and tokens.

Here's a quick look at the key metrics underpinning the B2B and B2C value propositions as of the latest reports:

Value Proposition Component	Metric/Data Point	Value/Amount	Context/Source
Consumer Engagement (faidr)	30-Day User Retention (October 2024)	21%	Exceeded internal goal of 10%
Artist Market Size	Serviceable Addressable Market (SAM)	Over 100 million prospects	For artists and labels
B2B Product Feature	AI Placement Engine Target Stream Content	Up to 33%	Percentage of stream content for artist insertion
Financial Context (Late 2025)	Market Capitalization	$3.54M	As of August/October 2025
Holding Co. Ownership	Existing Auddia Shareholder Stake	20%	In the new holding company post-merger
Historical Consumer Metric	30-Day Retention Growth (Year-over-Year)	From 5% to over 20%	As of late 2024

To be fair, the financial reality shows steep challenges, with a median operating margin of -492.6% and a median net margin of -689.27%, despite the strategic pivot. Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Relationships

You're looking at Auddia Inc. (AUUD) right at a major inflection point in late 2025, shifting the core of its customer relationships from direct-to-consumer subscriptions to a business-to-business (B2B) Software as a Service (SaaS) approach centered on music discovery.

Automated, self-service B2B SaaS model for artists via the Discovr Radio Portal

The relationship here is an automated, self-service one, where artists and labels subscribe to the Discovr Radio platform. This platform uses the proprietary AI Artist Discovery Engine to strategically insert music into radio feeds. The service is designed to be accessible, targeting a serviceable addressable market (SAM) that Auddia's internal research estimates at over 100 million prospects among artists and labels. The AI Placement Engine is set to target up to 33% of stream content for new artist music insertion. Artists manage their promotional campaigns and view performance data through a dedicated Artist Portal.

Direct engagement with pilot program labels and distributors for platform refinement

Direct engagement is focused on onboarding initial B2B partners for the Discovr Radio platform. The Minimum Viable Product (MVP) version of Discovr Radio is expected to launch with a pilot program involving select labels and distributors. This engagement is crucial for refining the platform before a wider rollout. The company anticipates the first B2B revenue from these initial partners in Q1 2026, following the expected platform integration completion by the end of Q4 2025 to early Q1 2026. Auddia's CMO, Theo Romeo, has noted active discussions with podcast community stakeholders over the last couple of years, indicating an ongoing, direct relationship-building effort within the industry.

Mass-market, automated service for faidr's now-free consumer user base

The relationship with the mass market via the flagship faidr app has fundamentally changed. As of November 2025, Auddia Inc. has made the latest version of faidr completely free for all users. This means all premium AI features-like ad-free AM/FM streaming and manual song skipping-are now provided as an automated, self-service offering without a direct consumer fee. This move is designed to expand the user base significantly, which serves as the foundation for the B2B monetization strategy.

While specific late-2025 user counts aren't available, prior metrics show strong engagement on the free tier that the company is building upon:

• 30-day retention rate reached 21% in October 2024.
• Retention grew from 5% to over 20% over the year prior to late 2025.
• Retention in January (prior period) reached nearly 25%.
• February (prior period) was expected to surpass 25%.

The relationship is now purely about maximizing engagement and scale on the free tier to feed the B2B value proposition.

Here's a quick look at the relationship structure and key metrics defining the transition:

Customer Segment	Relationship Type	Key Metric/Target (Late 2025/Near Term)	Monetization Status
Artists & Labels (B2B)	Automated Self-Service via Artist Portal (SaaS)	Serviceable Addressable Market (SAM) over 100 million prospects	Expected Q1 2026 B2B Revenue
Pilot Program Participants	Direct Engagement/Co-Development	Pilot program for Discovr Radio MVP launch	Part of the Q1 2026 initial revenue cohort
faidr Consumers (Mass Market)	Automated Self-Service	100% of premium AI features are free	Free; serves as user base for B2B value

If onboarding for the B2B pilot takes longer than anticipated past Q1 2026, the expected revenue timeline shifts, which could impact near-term cash flow projections.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Channels

You're looking at how Auddia Inc. gets its value proposition to its customer segments as of late 2025. The channel strategy has fundamentally shifted from consumer subscriptions to a B2B Software as a Service (SaaS) approach centered on the Discovr Radio platform, while the consumer-facing app, faidr, is now a mass-adoption tool.

Direct B2B sales and marketing to music labels and independent artists is the primary revenue channel focus now. This involves direct engagement with the music industry to sell subscriptions to the Discovr Radio platform. The company's internal research pegs the serviceable addressable market (SAM) for this B2B offering at over 100 million prospects among artists and labels.

The Discovr Radio platform, which guarantees radio plays via an AI Placement Engine, is expected to have music from new artists and deep tracks comprise up to 33% of stream content on average. The Minimum Viable Product (MVP) release is targeted for the end of 2025 or Q1 2026, with the first B2B revenue anticipated in Q1 2026.

Channel Component	Target Metric/Status	Target Audience
Discovr Radio Subscription Sales	Monthly Subscription Fee	Artists and Labels
AI Placement Engine Content Share	Up to 33% of stream content	Listeners via integrated apps
Serviceable Addressable Market (SAM)	Over 100 million prospects	Artists and Labels
Discovr Radio MVP Launch Timeline	End of 2025 or Q1 2026	Internal/Partners
Pilot Program Participants	A handful of new artists (initial pilot)	Artists

faidr mobile application (iOS and Android) for consumer delivery of music content serves as the primary channel for user engagement and data generation, supporting the B2B sales effort. As of November 19, 2025, Auddia Inc. made the flagship faidr app completely free for all users. This move unlocked premium features like ad-free AM/FM streaming and manual song skipping for everyone, features previously reserved for paid subscribers. Prior to this shift, the app demonstrated strong engagement, with 30-day retention rates growing from 5% to over 20% over the past year, with expectations to surpass 25% in February 2024. As of September 30, 2024, the app offered access to over 13,000 total AM/FM stations, with over 9,000 being ad-free for the former subscribers.

The consumer channel metrics look like this:

• faidr App Status (Nov 2025)
• Completely free for all users.
• Offers ad-free AM/FM streaming.
• Includes manual song skipping capability.
• 30-Day Retention (Oct 2024) was 21%.
• Total Stations (Sept 2024) exceeded 13,000.

Discovr Radio platform expansion to other third-party radio streaming apps is a planned future channel for the B2B service. faidr is set to be the first app integrated with the Discovr Radio platform, with integration completion expected by the end of Q4 2025 to early Q1 2026. Auddia Inc. intends to open the service to other radio streaming applications down the line.

Corporate website and investor relations for the holding company structure is the final channel, primarily for stakeholder communication. Auddia Inc. announced an updated Corporate Overview on its website on October 16, 2025. The company is structured as an AI-first holding company.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Segments

You're looking at Auddia Inc. (AUUD) customer base as of late 2025, and honestly, it's a company in the middle of a major pivot. The focus has clearly shifted from the consumer to the business side for monetization, which changes who we should be tracking closely.

Primary: Emerging and established music artists and record labels seeking radio exposure. This is the core revenue target now, following the strategic shift to the B2B model with the Discovr Radio platform. Auddia sees a serviceable addressable market of over 100 million prospects in this space. The AI Placement Engine is designed to strategically insert artists' music into radio feeds, targeting up to 33% of stream content on average. The expectation is that the Minimum Viable Product (MVP) version of Discovr Radio will be integrated into the faidr app by the end of Q4 2025 to early Q1 2026, with the first B2B revenue from select labels and artists anticipated in Q1 2026. Artists will receive an Artist Portal with analytics on plays and listener engagement.

Secondary: Third-party radio streaming apps for Discovr Radio platform integration. While the immediate focus is faidr, the plan includes opening the Discovr Radio platform to other radio streaming apps in the future. This segment represents future scaling potential beyond the flagship app. We don't have specific partnership numbers yet, but the technology is built to be platform-agnostic, which is key for broader adoption.

Tertiary: Mass-market consumers of AM/FM and podcast streaming (faidr users). This group is now the volume driver, but not the direct revenue source for the core music discovery service, as Auddia made the faidr mobile app fully free. The value proposition here is retaining a large audience base to sell exposure to the Primary segment. You should note the historical engagement: the 30-day retention rate for faidr exceeded 20% throughout Q4 2023, and reached nearly 25% in January 2024. As of October 2024, the rate hit 21%, which was double the internal goal of 10% at that time, showing strong product stickiness.

New Segment: Portfolio companies requiring AI and web3 capabilities under the new structure. Following the non-binding Letter of Intent for a business combination with Thramann Holdings, LLC, this segment is critical for the combined entity, McCarthy Finney (NASDAQ: MCFN). This group includes Thramann Holdings' existing AI-native companies: LT350, Influence Healthcare, and Voyex. Under the proposed terms, the equity holders of Thramann Holdings are expected to receive an 80% ownership interest in the combined company, while existing Auddia equity holders are slated for a 20% interest. This structure suggests the portfolio companies are the primary drivers of the new entity's valuation narrative.

Here's a quick look at the quantitative context for these segments as of late 2025:

Customer Segment	Key Metric/Data Point (Late 2025 Context)	Monetization Status
Artists & Labels (Primary)	Serviceable Addressable Market: Over 100 million prospects	Targeted Monthly Subscriptions (Revenue expected Q1 2026)
Third-Party Apps (Secondary)	Platform Integration Target: Open to other radio streaming apps	Future Platform Licensing/Integration Fees
faidr Consumers (Tertiary)	30-Day Retention: Reached 21% (October 2024 data point)	Free Access (Volume/Data Driver)
Portfolio Companies (New)	Ownership Split: Thramann holders expected 80%; AUUD holders expected 20%	AI/Web3 Efficiencies & Centralized Services

To be fair, the consumer base metrics are from late 2024/early 2025, but they establish the scale Auddia is working with as they transition. Also, keep in mind the overall company size is small, with only 6 total employees reported, which means execution on the B2B rollout and the holding company integration is defintely a stretch goal.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Cost Structure

The Cost Structure for Auddia Inc. (AUUD) reflects a significant investment in its proprietary AI platform, balanced by recent restructuring efforts aimed at efficiency. The company is clearly moving toward a cost base heavily weighted toward technology development and the overhead associated with maintaining a public entity structure.

The core of the cost structure involves substantial, ongoing investment in the foundational technology. While specific figures for total AI model training and core technology development are not explicitly itemized in the required data points, this category represents the high fixed costs inherent in developing and maintaining a proprietary AI platform for audio identification and classification. This aligns with industry benchmarks where advanced AI development can require investments ranging from $150,000 to over $1 million for enterprise-grade solutions, plus ongoing maintenance costs estimated at 17% to 30% of initial development costs annually.

The operational spending snapshot for the third quarter of 2025 provides a clear view of recent expenditures:

Cost Component	Amount (Q3 2025)	Annualized Estimate/Context
Total Operating Expenses	$2.38 million	Represents the total burn rate before specific non-operating adjustments for the quarter.
Restructuring and Transaction Costs	$0.81 million	One-time or period-specific charges related to the business combination and corporate realignment.
Engineering Cost Reduction (Annualized)	$750,000	Expected annual savings following the August 2025 engineering team restructuring.

The engineering cost optimization is a direct action taken to manage the burn rate. The expected annual reduction of $750,000 in engineering costs is a key lever being pulled as Auddia Inc. transitions its focus. This move retains key AI talent, like the lead AI engineer moving to the holding company level, while outsourcing less specialized development work, which helps manage variable costs associated with product development for the B2B SaaS pivot.

General and administrative (G&A) costs are a necessary component of the structure due to the company's status. As a public company operating under a holding company structure, Auddia Inc. incurs recurring expenses related to compliance, reporting, and investor relations. These costs are structural overhead that scale with public company requirements, such as Sarbanes-Oxley Act compliance and SEC filing fees. For a median US public company, compliance costs can amount to approximately 4.3 percent of market capitalization annually, which is a significant, non-discretionary G&A factor for Auddia Inc. to absorb.

The cost structure is characterized by these key elements:

• High Fixed Technology Spend: Core AI model training and proprietary platform maintenance.
• Significant Quarterly Operating Expenses: Totaling $2.38 million in Q3 2025.
• Transaction-Related Outlays: Including $0.81 million in restructuring and transaction costs in Q3 2025.
• Targeted Personnel Savings: Realizing an expected $750,000 annual reduction in engineering overhead.
• Public Company Overhead: Ongoing G&A expenses tied to regulatory compliance and holding company administration.

Auddia Inc. (AUUD) - Canvas Business Model: Revenue Streams

You're looking at the revenue side of Auddia Inc. (AUUD) as they complete a major strategic pivot. Honestly, the current numbers reflect a company in transition, with the old model effectively paused while the new one ramps up.

The primary focus has shifted entirely to a B2B subscription model centered around Discovr Radio. This means artists and labels pay for access to get their music exposed to mainstream AM/FM radio streaming audiences via the proprietary AI Placement Engine. This is a fundamental change from monetizing consumers.

Here is a breakdown of the current and expected revenue components:

Revenue Stream Component	Status as of Late 2025	Reported Financial Data/Timeline
Monthly B2B Subscription Fees (Discovr Radio)	Primary expected revenue source	First B2B revenue expected in Q1 2026
Consumer Subscriptions (faidr Premium)	Discontinued; premium AI features now free to all users	No current consumer subscription revenue reported
Trailing Twelve Months (TTM) Revenue	Current reported figure reflecting the transition period	$0.00 (TTM ending Sep 30, 2025)
Q3 2025 Revenue	Current reported figure	$0.0
AI/Web3 Services to Portfolio Companies	Future revenue stream (post-merger context)	No specific financial data available
AI Placement Engine Licensing	Potential future revenue stream	No specific financial data available

The current financial reality shows zero top-line revenue from operations for the most recent reported periods. For the quarter ending September 30, 2025, Auddia Inc. posted no revenue. This aligns with the reported trailing 12-month revenue of $0.00 as of that date.

The shift to a B2B model means the old consumer monetization path is gone. The flagship faidr app now offers premium AI features, like ad-free streaming and content skipping, for free to drive mass adoption. This is a necessary step to build the audience base that artists and labels will pay to reach.

You should note the capital structure changes that accompany this pivot. The number of shares outstanding has seen significant inflation, increasing by +428.20% year-over-year as of the last report.

Future revenue potential is tied to two main areas outside of the immediate B2B subscriptions:

• The integration of the Discovr Radio platform into the free faidr app is targeted for completion by the end of Q4 2025 to early Q1 2026.
• The company is pursuing a 'proposed business combination', suggesting future revenue from AI and web3 services delivered to portfolio companies.
• The proprietary AI Placement Engine, which guarantees plays for artists, is a potential asset for licensing to other streaming applications.

If onboarding for the B2B service takes longer than expected, say past Q1 2026, cash burn becomes a much bigger issue. Finance: draft 13-week cash view by Friday.