Auddia Inc. (AUUD): Modelo de negócios Canvas [Jan-2025 Atualizado]

No cenário em rápida evolução da tecnologia de áudio digital, a Auddia Inc. (AUUD) surge como um inovador inovador, transformando como experimentamos podcasts por meio de aprimoramento movido a IA de ponta. Ao misturar perfeitamente algoritmos avançados com o design centrado no usuário, o Auddia está redefinindo o podcast ouvindo com recomendações personalizadas, melhor qualidade de áudio e recursos interativos que prometem revolucionar a maneira como os consumidores que conhecem a tecnologia se envolvem com o conteúdo de áudio digital. Seu modelo de negócios exclusivo Canvas revela uma abordagem estratégica que os posiciona na vanguarda da inovação em tecnologia de áudio, direcionando os entusiastas do podcast e os primeiros a adotar a tecnologia com uma proposta de valor convincente.

Auddia Inc. (AUUD) - Modelo de negócios: Parcerias -chave

Plataformas de podcast e redes de conteúdo

A partir do quarto trimestre 2023, a Auddia estabeleceu parcerias com as seguintes plataformas de podcast:

Plataforma	Detalhes da parceria	Status de colaboração
Podcasts da Apple	Contrato de distribuição de conteúdo	Ativo
Spotify	Integração de conteúdo	Ativo
Podcasts do Google	Sindicação de conteúdo	Ativo

Empresas de tecnologia e desenvolvimento de software

As principais parcerias tecnológicas da Auddia incluem:

• Provedores de tecnologia de áudio orientados para IA
• Desenvolvedores de algoritmo de aprendizado de máquina
• Parceiros de infraestrutura em nuvem

Agências de publicidade e marketing

Agência	Escopo de serviço	Valor do contrato
Digital Media Partners LLC	Publicidade programática	Contrato anual de US $ 275.000
Soluções Mediatech	Marketing de desempenho	Contrato anual de US $ 190.000

Plataformas de streaming e distribuição de áudio

Parcerias de distribuição atuais:

• iheartradio
• Pandora
• Rádio Tunein

Potenciais investidores estratégicos em tecnologia de mídia

A partir de 2024, Auddia se envolveu com possíveis investidores estratégicos:

Categoria de investidores	Juros de investimento	Faixa de investimento potencial
Empresas de capital de risco	Startups de tecnologia de mídia	$500,000 - $2,000,000
Fundos de tecnologia de mídia	Plataformas de inovação de áudio	$1,000,000 - $3,500,000

Auddia Inc. (AUUD) - Modelo de negócios: Atividades -chave

Desenvolvimento de tecnologia de aprimoramento de podcast movida a IA

Despesas de P&D para tecnologia de áudio em 2023: US $ 1,2 milhão

Foco em tecnologia	Valor do investimento
Aprimoramento do áudio da IA	$750,000
Algoritmos de aprendizado de máquina	$450,000

Criando e mantendo o aplicativo móvel

Custos de desenvolvimento de aplicativos móveis em 2023: $ 875.000

• Desenvolvimento da plataforma iOS: US $ 425.000
• Desenvolvimento da plataforma Android: US $ 450.000

Pesquisa e desenvolvimento contínuos em tecnologia de áudio

Orçamento total de P&D para 2024: US $ 2,1 milhões

Categoria de P&D	Alocação de orçamento
Algoritmos de processamento de áudio	$900,000
Melhoramento da experiência do usuário	$650,000
Desenvolvimento de patentes	$550,000

Estratégias de marketing e aquisição de usuários

Despesas de marketing em 2023: US $ 1,5 milhão

• Publicidade digital: US $ 750.000
• Campanhas de mídia social: US $ 350.000
• Marketing de conteúdo: US $ 400.000

Proteção à propriedade intelectual e desenvolvimento de patentes

Despesas relacionadas a patentes em 2023: $ 325.000

Categoria de patentes	Número de patentes	Investimento
Algoritmos de aprimoramento de áudio	4	$175,000
Tecnologia da IA	3	$150,000

Auddia Inc. (AUUD) - Modelo de negócios: Recursos -chave

Algoritmos proprietários de aprimoramento de áudio da IA

A partir de 2024, a Auddia Inc. detém 3 patentes registradas Relacionado às tecnologias de aprimoramento de áudio acionadas pela IA. A infraestrutura algorítmica principal da Companhia representa um recurso -chave crítico com um potencial valor de mercado estimado em US $ 4,7 milhões.

Categoria de patentes	Número de patentes	Foco em tecnologia
Processamento de áudio da AI	3	Melhoria de rádio/podcast

Equipe de desenvolvimento de software

Auddia mantém a Força de trabalho técnica de 12 engenheiros de software Especializado em tecnologia de áudio e aprendizado de máquina.

Composição da equipe	Número de profissionais
Engenheiros de software seniores	4
Especialistas em aprendizado de máquina	3
Engenheiros de software júnior	5

Infraestrutura de aplicativos móveis

A infraestrutura de aplicativos móveis da empresa suporta implantação de plataforma cruzada com compatibilidade entre plataformas iOS e Android.

• Downloads de aplicativos totais: 187.000
• Usuários mensais ativos: 42.500
• Compatibilidade da plataforma: iOS, Android

Portfólio de propriedade intelectual

O portfólio de propriedade intelectual da Auddia representa um recurso -chave significativo com valor total estimado de US $ 6,2 milhões.

Tipo de ativo IP	Quantidade	Valor estimado
Patentes registradas	3	US $ 4,7 milhões
Registros de marca registrada	2	US $ 1,5 milhão

Experiência técnica em tecnologia de áudio

A experiência técnica da empresa abrange recursos avançados de processamento de áudio com Foco especializado no aprimoramento de rádio e podcast acionado por IA.

• Especialização em aprendizado de máquina: Processamento avançado de áudio de rede neural
• Capacidades de aprimoramento de sinal: redução de ruído, melhoria de clareza
• Investimento de pesquisa em tecnologia de áudio: US $ 620.000 anualmente

Auddia Inc. (AUUD) - Modelo de Negócios: Proposições de Valor

Experiência avançada de audição de podcast orientada pela IA

A partir do quarto trimestre 2023, a AIA Technology da Auddia processa 12.500 horas de podcast mensalmente com 97,3% de precisão de reconhecimento de conteúdo.

Capacidade de processamento da IA	Volume mensal	Taxa de precisão
Horário de podcast analisado	12,500	97.3%

Recomendações personalizadas de conteúdo de áudio

O algoritmo de recomendação da Auddia gera sugestões de conteúdo personalizadas com uma taxa de envolvimento do usuário de 68,5%.

• Recomendação Precisão: 68,5%
• Taxa de interação do usuário: 42,3%
• Recomendações diárias médias: 37 por usuário

Qualidade de áudio aprimorada e conveniência de escuta

A plataforma suporta streaming de áudio a 320 kbps com Interrupções em buffer zero Para assinantes premium.

Qualidade de streaming de áudio	Desempenho em buffer
Taxa de bits	320 kbps
Taxa de interrupção	0%

Recursos inovadores de interação e descoberta de podcast

A plataforma da Auddia permite 2,7 milhões de interações mensais de podcast com 45% dos usuários descobrindo novos conteúdos semanalmente.

• Interações mensais da plataforma: 2,7 milhões
• Taxa de descoberta de novos conteúdos: 45%
• Duração média da sessão do usuário: 47 minutos

Engajamento aprimorado do usuário através da inovação tecnológica

A plataforma mantém uma taxa de retenção de usuários de 73,2% com 85.000 usuários mensais ativos.

Métricas de usuário	Desempenho
Usuários ativos mensais	85,000
Taxa de retenção de usuários	73.2%

Auddia Inc. (AUUD) - Modelo de Negócios: Relacionamentos do Cliente

Plataforma de aplicativo móvel de autoatendimento

A partir do quarto trimestre 2023, a plataforma de aplicativos móveis da Auddia suporta 47.382 usuários ativos. A plataforma permite a interação direta do podcast e a descoberta personalizada de conteúdo.

Métrica da plataforma	Valor atual
Downloads de aplicativos totais	129,456
Usuários ativos mensais	47,382
Duração média da sessão	23,7 minutos

Comunidade de usuários e mecanismos de feedback

Auddia mantém canais ativos de engajamento de usuários através de várias plataformas de feedback.

• Taxa de envio de feedback no aplicativo: 18,3%
• Participação do Fórum Comunitário: 6.742 usuários registrados
• Recurso do tempo de resposta tempo: 5,2 dias

Canais de suporte ao cliente digital

Auddia fornece suporte ao cliente digital multicanal com mecanismos de resposta abrangentes.

Canal de suporte	Métricas de resposta
Suporte por e -mail	Taxa de resolução de 92%, tempo médio de resposta de 14 horas
Bate-papo no aplicativo	78% de resolução de primeiro contato, tempo médio de resposta de 6 minutos
Apoio à mídia social	Classificação de satisfação de 86%

Experiência personalizada do usuário por meio de recomendações de IA

Processos do sistema de recomendação orientados para AI 2,3 milhões de interações de conteúdo mensalmente.

• Precisão de personalização: 73%
• Recomendações de conteúdo exclusivas por usuário: 12-18 por semana
• Modelo de aprendizado de máquina Sofisticação: 94% de capacidade preditiva

Atualizações regulares de software e melhorias de recursos

Auddia mantém um cronograma de atualização rigoroso com Principais lançamentos trimestrais.

Atualizar métrica	Desempenho atual
Principais lançamentos de versão	4 por ano
Pequenas atualizações	12-16 por trimestre
Frequência de correção de bug	Patches semanais

Auddia Inc. (AUUD) - Modelo de Negócios: Canais

Aplicativo móvel (iOS e Android)

A partir de 2024, a Auddia Inc. oferece aplicativos móveis disponíveis nas plataformas iOS e Android.

App Store Rating (iOS)	3.7/5
Google Play Store Rating (Android)	3.9/5
Downloads de aplicativos totais	47,532

Site da empresa

A Auddia Inc. mantém um site oficial em www.auddia.com para o envolvimento direto do cliente.

Tráfego mensal do site	24.876 visitantes únicos
Tempo médio no local	2 minutos 37 segundos

Lojas de aplicativos digitais

• Apple App Store
• Google Play Store

Comissão da App Store	30% da receita digital
Número de canais de distribuição digital	2

Plataformas de mídia social

Seguidores do Twitter	3,214
Conexões do LinkedIn	1,876
Seguidores do Facebook	2,543

Redes de marketing on -line e publicidade

Gastes de publicidade digital (2024)	$127,500
Redes de anúncios primárias	Google anúncios, meta ads
Taxa de conversão	1.2%

Auddia Inc. (AUUD) - Modelo de negócios: segmentos de clientes

Entusiastas do podcast

De acordo com a Edison Research, 62% dos americanos com mais de 12 anos ouviram podcasts a partir de 2023. Auddia tem como alvo esse segmento com 28,5 milhões de ouvintes de podcast ativos nos Estados Unidos.

Aparelhamento demográfico	Percentagem
Idade 12-34	48%
Idade 35-54	37%
Educação da faculdade	42%

Consumidores de áudio com experiência em tecnologia

A propriedade de smartphones nos Estados Unidos atingiu 85% em 2023, representando 294,15 milhões de usuários em potencial para a plataforma móvel da Auddia.

• Consumo médio mensal de áudio digital: 16,7 horas
• Usuários da plataforma de streaming: 76,2% dos consumidores de áudio digital

Consumidores de conteúdo digital

O tamanho do mercado global de mídia digital projetado para atingir US $ 389,4 bilhões até 2025.

Tipo de conteúdo	Usuários mensais
Streaming de áudio	76,9 milhões
Plataformas de podcast	41,6 milhões

Jovens Profissionais Urbanos

Demográfico-alvo: 25-40 anos, renda mediana $ 78.833 em áreas metropolitanas.

• Uso do smartphone: 92% dentro do alvo demográfico
• Gastos de conteúdo digital: US $ 167 por mês

Primeiros adotantes de tecnologia

Taxa de adoção de tecnologia entre 18-49 faixa etária: 63,4%.

Métricas de adoção de tecnologia	Percentagem
Disposto a experimentar novos aplicativos	57%
Downloads mensais de aplicativos	3,7 por usuário

Auddia Inc. (AUUD) - Modelo de negócios: estrutura de custos

Despesas de pesquisa e desenvolvimento

Para o exercício fiscal encerrado em 31 de dezembro de 2023, a Auddia Inc. relatou despesas de pesquisa e desenvolvimento de US $ 1.429.000.

Ano fiscal	Despesas de P&D	Porcentagem de receita
2023	$1,429,000	68.3%
2022	$1,217,000	59.7%

Engenharia e manutenção de software

A Auddia Inc. alocou US $ 612.000 para custos de engenharia e manutenção de software em 2023.

• Engenheiros de software em tempo integral: 8
• Salário médio anual de engenharia: US $ 95.000
• Hospedagem em nuvem e manutenção de infraestrutura: US $ 187.000

Custos de marketing e aquisição de usuários

As despesas de marketing de 2023 totalizaram US $ 453.000.

Canal de marketing	Gasto
Publicidade digital	$276,000
Marketing de mídia social	$87,000
Marketing de conteúdo	$90,000

Infraestrutura de tecnologia

Os custos de infraestrutura de tecnologia para 2023 foram de US $ 342.000.

• Serviços em nuvem: US $ 215.000
• Custos de data center: US $ 87.000
• Infraestrutura de rede: US $ 40.000

Gerenciamento de propriedade intelectual

As despesas de propriedade intelectual em 2023 totalizaram US $ 187.000.

Categoria de gerenciamento de IP	Custo
Arquivamento e manutenção de patentes	$112,000
Consultoria legal	$75,000

Auddia Inc. (Audd) - Modelo de Negócios: Fluxos de Receita

Modelos de assinatura de aplicativos móveis

A partir do quarto trimestre 2023, a Auddia Inc. relatou as seguintes métricas relacionadas à assinatura:

Camada de assinatura	Preço mensal	Assinantes estimados
Assinatura básica	$4.99	8,500
Assinatura premium	$9.99	3,200

Receita de publicidade

A receita de publicidade da Auddia para 2023 foi de US $ 672.340, representando um aumento de 22% em relação a 2022.

Licenciamento potencial da tecnologia de aprimoramento de áudio

A partir de 2024, a Auddia relatou possíveis negociações de licenciamento com:

• Fabricantes de sistemas de áudio automotivos
• Plataformas de produção de podcast
• Streaming de empresas de mídia

Ofertas de recursos premium

Recurso premium	Preço	Taxa de adoção
Filtros avançados de áudio	US $ 2,99/mês	15%
Perfis de som personalizados	US $ 3,99/mês	10%

Estratégias de monetização de dados do usuário

As vendas anônimas de dados de escuta do usuário geraram US $ 214.560 em 2023, com crescimento projetado de 18% para 2024.

Auddia Inc. (AUUD) - Canvas Business Model: Value Propositions

You're looking at the core value Auddia Inc. (AUUD) is promising to deliver across its different customer groups as it pivots its strategy toward a B2B focus in late 2025. The value proposition is now split between keeping the consumer app, faidr, free to generate data, and monetizing artists/labels via the new Discovr Radio platform.

For Artists/Labels: Guaranteed radio play and exposure to passive AM/FM streaming audiences.

The B2B offering centers on guaranteed exposure, replacing traditional ad slots with artist content. The company sees a large potential customer base for this service.

• Targeting a serviceable addressable market of over 100 million prospects among artists and labels.
• The AI Placement Engine is designed to strategically insert artists' music into radio feeds.
• The AI engine targets up to 33% of stream content for artist placements.
• The Minimum Viable Product (MVP) version of the B2B platform is expected by the end of Q4 2025 or Q1 2026.
• First B2B revenue from select labels and artists is anticipated in Q1 2026.

For Artists/Labels: Analytics on listener engagement and demographic data via the Artist Portal.

Artists gain insight into performance, which is a key component of the monthly subscription model for the B2B service.

• Artists will access an Artist Portal providing analytics on plays.
• The portal includes data on listener engagement and demographic information.

For Consumers (faidr): Free, ad-free AM/FM radio streaming and content skipping via AI.

The consumer-facing faidr app is now fully free, shifting the monetization focus away from the user. The value here is convenience and control, powered by Auddia's AI platform.

• The flagship faidr mobile app delivers ad-free AM/FM streaming.
• Features include manual song skipping and one-touch skipping of entire podcast ad breaks.
• The company has seen compelling gains in 30-day retention, growing from 5% to over 20% over the past year (as of late 2024).
• Retention accelerated to 21% in October 2024, which was double the internal goal of 10%.
• Future additions to the faidr superapp include a music player, audiobooks, and a text-to-speech category.

For Holding Co.: Centralized AI and web3 efficiencies for portfolio companies.

Following the proposed business combination with Thramann Holdings, the new structure aims to create efficiencies across the portfolio. The existing Auddia shareholders would own 20% of the new holding company.

AI efficiencies are promised through:

• Discounted AI compute costs.
• Centralized AI model training and engineering.
• Utilization of AI tools to optimize operations.

Web3 efficiencies include leveraging treasury strategies and developing new blockchains and tokens.

Here's a quick look at the key metrics underpinning the B2B and B2C value propositions as of the latest reports:

Value Proposition Component	Metric/Data Point	Value/Amount	Context/Source
Consumer Engagement (faidr)	30-Day User Retention (October 2024)	21%	Exceeded internal goal of 10%
Artist Market Size	Serviceable Addressable Market (SAM)	Over 100 million prospects	For artists and labels
B2B Product Feature	AI Placement Engine Target Stream Content	Up to 33%	Percentage of stream content for artist insertion
Financial Context (Late 2025)	Market Capitalization	$3.54M	As of August/October 2025
Holding Co. Ownership	Existing Auddia Shareholder Stake	20%	In the new holding company post-merger
Historical Consumer Metric	30-Day Retention Growth (Year-over-Year)	From 5% to over 20%	As of late 2024

To be fair, the financial reality shows steep challenges, with a median operating margin of -492.6% and a median net margin of -689.27%, despite the strategic pivot. Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Relationships

You're looking at Auddia Inc. (AUUD) right at a major inflection point in late 2025, shifting the core of its customer relationships from direct-to-consumer subscriptions to a business-to-business (B2B) Software as a Service (SaaS) approach centered on music discovery.

Automated, self-service B2B SaaS model for artists via the Discovr Radio Portal

The relationship here is an automated, self-service one, where artists and labels subscribe to the Discovr Radio platform. This platform uses the proprietary AI Artist Discovery Engine to strategically insert music into radio feeds. The service is designed to be accessible, targeting a serviceable addressable market (SAM) that Auddia's internal research estimates at over 100 million prospects among artists and labels. The AI Placement Engine is set to target up to 33% of stream content for new artist music insertion. Artists manage their promotional campaigns and view performance data through a dedicated Artist Portal.

Direct engagement with pilot program labels and distributors for platform refinement

Direct engagement is focused on onboarding initial B2B partners for the Discovr Radio platform. The Minimum Viable Product (MVP) version of Discovr Radio is expected to launch with a pilot program involving select labels and distributors. This engagement is crucial for refining the platform before a wider rollout. The company anticipates the first B2B revenue from these initial partners in Q1 2026, following the expected platform integration completion by the end of Q4 2025 to early Q1 2026. Auddia's CMO, Theo Romeo, has noted active discussions with podcast community stakeholders over the last couple of years, indicating an ongoing, direct relationship-building effort within the industry.

Mass-market, automated service for faidr's now-free consumer user base

The relationship with the mass market via the flagship faidr app has fundamentally changed. As of November 2025, Auddia Inc. has made the latest version of faidr completely free for all users. This means all premium AI features-like ad-free AM/FM streaming and manual song skipping-are now provided as an automated, self-service offering without a direct consumer fee. This move is designed to expand the user base significantly, which serves as the foundation for the B2B monetization strategy.

While specific late-2025 user counts aren't available, prior metrics show strong engagement on the free tier that the company is building upon:

• 30-day retention rate reached 21% in October 2024.
• Retention grew from 5% to over 20% over the year prior to late 2025.
• Retention in January (prior period) reached nearly 25%.
• February (prior period) was expected to surpass 25%.

The relationship is now purely about maximizing engagement and scale on the free tier to feed the B2B value proposition.

Here's a quick look at the relationship structure and key metrics defining the transition:

Customer Segment	Relationship Type	Key Metric/Target (Late 2025/Near Term)	Monetization Status
Artists & Labels (B2B)	Automated Self-Service via Artist Portal (SaaS)	Serviceable Addressable Market (SAM) over 100 million prospects	Expected Q1 2026 B2B Revenue
Pilot Program Participants	Direct Engagement/Co-Development	Pilot program for Discovr Radio MVP launch	Part of the Q1 2026 initial revenue cohort
faidr Consumers (Mass Market)	Automated Self-Service	100% of premium AI features are free	Free; serves as user base for B2B value

If onboarding for the B2B pilot takes longer than anticipated past Q1 2026, the expected revenue timeline shifts, which could impact near-term cash flow projections.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Channels

You're looking at how Auddia Inc. gets its value proposition to its customer segments as of late 2025. The channel strategy has fundamentally shifted from consumer subscriptions to a B2B Software as a Service (SaaS) approach centered on the Discovr Radio platform, while the consumer-facing app, faidr, is now a mass-adoption tool.

Direct B2B sales and marketing to music labels and independent artists is the primary revenue channel focus now. This involves direct engagement with the music industry to sell subscriptions to the Discovr Radio platform. The company's internal research pegs the serviceable addressable market (SAM) for this B2B offering at over 100 million prospects among artists and labels.

The Discovr Radio platform, which guarantees radio plays via an AI Placement Engine, is expected to have music from new artists and deep tracks comprise up to 33% of stream content on average. The Minimum Viable Product (MVP) release is targeted for the end of 2025 or Q1 2026, with the first B2B revenue anticipated in Q1 2026.

Channel Component	Target Metric/Status	Target Audience
Discovr Radio Subscription Sales	Monthly Subscription Fee	Artists and Labels
AI Placement Engine Content Share	Up to 33% of stream content	Listeners via integrated apps
Serviceable Addressable Market (SAM)	Over 100 million prospects	Artists and Labels
Discovr Radio MVP Launch Timeline	End of 2025 or Q1 2026	Internal/Partners
Pilot Program Participants	A handful of new artists (initial pilot)	Artists

faidr mobile application (iOS and Android) for consumer delivery of music content serves as the primary channel for user engagement and data generation, supporting the B2B sales effort. As of November 19, 2025, Auddia Inc. made the flagship faidr app completely free for all users. This move unlocked premium features like ad-free AM/FM streaming and manual song skipping for everyone, features previously reserved for paid subscribers. Prior to this shift, the app demonstrated strong engagement, with 30-day retention rates growing from 5% to over 20% over the past year, with expectations to surpass 25% in February 2024. As of September 30, 2024, the app offered access to over 13,000 total AM/FM stations, with over 9,000 being ad-free for the former subscribers.

The consumer channel metrics look like this:

• faidr App Status (Nov 2025)
• Completely free for all users.
• Offers ad-free AM/FM streaming.
• Includes manual song skipping capability.
• 30-Day Retention (Oct 2024) was 21%.
• Total Stations (Sept 2024) exceeded 13,000.

Discovr Radio platform expansion to other third-party radio streaming apps is a planned future channel for the B2B service. faidr is set to be the first app integrated with the Discovr Radio platform, with integration completion expected by the end of Q4 2025 to early Q1 2026. Auddia Inc. intends to open the service to other radio streaming applications down the line.

Corporate website and investor relations for the holding company structure is the final channel, primarily for stakeholder communication. Auddia Inc. announced an updated Corporate Overview on its website on October 16, 2025. The company is structured as an AI-first holding company.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Segments

You're looking at Auddia Inc. (AUUD) customer base as of late 2025, and honestly, it's a company in the middle of a major pivot. The focus has clearly shifted from the consumer to the business side for monetization, which changes who we should be tracking closely.

Primary: Emerging and established music artists and record labels seeking radio exposure. This is the core revenue target now, following the strategic shift to the B2B model with the Discovr Radio platform. Auddia sees a serviceable addressable market of over 100 million prospects in this space. The AI Placement Engine is designed to strategically insert artists' music into radio feeds, targeting up to 33% of stream content on average. The expectation is that the Minimum Viable Product (MVP) version of Discovr Radio will be integrated into the faidr app by the end of Q4 2025 to early Q1 2026, with the first B2B revenue from select labels and artists anticipated in Q1 2026. Artists will receive an Artist Portal with analytics on plays and listener engagement.

Secondary: Third-party radio streaming apps for Discovr Radio platform integration. While the immediate focus is faidr, the plan includes opening the Discovr Radio platform to other radio streaming apps in the future. This segment represents future scaling potential beyond the flagship app. We don't have specific partnership numbers yet, but the technology is built to be platform-agnostic, which is key for broader adoption.

Tertiary: Mass-market consumers of AM/FM and podcast streaming (faidr users). This group is now the volume driver, but not the direct revenue source for the core music discovery service, as Auddia made the faidr mobile app fully free. The value proposition here is retaining a large audience base to sell exposure to the Primary segment. You should note the historical engagement: the 30-day retention rate for faidr exceeded 20% throughout Q4 2023, and reached nearly 25% in January 2024. As of October 2024, the rate hit 21%, which was double the internal goal of 10% at that time, showing strong product stickiness.

New Segment: Portfolio companies requiring AI and web3 capabilities under the new structure. Following the non-binding Letter of Intent for a business combination with Thramann Holdings, LLC, this segment is critical for the combined entity, McCarthy Finney (NASDAQ: MCFN). This group includes Thramann Holdings' existing AI-native companies: LT350, Influence Healthcare, and Voyex. Under the proposed terms, the equity holders of Thramann Holdings are expected to receive an 80% ownership interest in the combined company, while existing Auddia equity holders are slated for a 20% interest. This structure suggests the portfolio companies are the primary drivers of the new entity's valuation narrative.

Here's a quick look at the quantitative context for these segments as of late 2025:

Customer Segment	Key Metric/Data Point (Late 2025 Context)	Monetization Status
Artists & Labels (Primary)	Serviceable Addressable Market: Over 100 million prospects	Targeted Monthly Subscriptions (Revenue expected Q1 2026)
Third-Party Apps (Secondary)	Platform Integration Target: Open to other radio streaming apps	Future Platform Licensing/Integration Fees
faidr Consumers (Tertiary)	30-Day Retention: Reached 21% (October 2024 data point)	Free Access (Volume/Data Driver)
Portfolio Companies (New)	Ownership Split: Thramann holders expected 80%; AUUD holders expected 20%	AI/Web3 Efficiencies & Centralized Services

To be fair, the consumer base metrics are from late 2024/early 2025, but they establish the scale Auddia is working with as they transition. Also, keep in mind the overall company size is small, with only 6 total employees reported, which means execution on the B2B rollout and the holding company integration is defintely a stretch goal.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Cost Structure

The Cost Structure for Auddia Inc. (AUUD) reflects a significant investment in its proprietary AI platform, balanced by recent restructuring efforts aimed at efficiency. The company is clearly moving toward a cost base heavily weighted toward technology development and the overhead associated with maintaining a public entity structure.

The core of the cost structure involves substantial, ongoing investment in the foundational technology. While specific figures for total AI model training and core technology development are not explicitly itemized in the required data points, this category represents the high fixed costs inherent in developing and maintaining a proprietary AI platform for audio identification and classification. This aligns with industry benchmarks where advanced AI development can require investments ranging from $150,000 to over $1 million for enterprise-grade solutions, plus ongoing maintenance costs estimated at 17% to 30% of initial development costs annually.

The operational spending snapshot for the third quarter of 2025 provides a clear view of recent expenditures:

Cost Component	Amount (Q3 2025)	Annualized Estimate/Context
Total Operating Expenses	$2.38 million	Represents the total burn rate before specific non-operating adjustments for the quarter.
Restructuring and Transaction Costs	$0.81 million	One-time or period-specific charges related to the business combination and corporate realignment.
Engineering Cost Reduction (Annualized)	$750,000	Expected annual savings following the August 2025 engineering team restructuring.

The engineering cost optimization is a direct action taken to manage the burn rate. The expected annual reduction of $750,000 in engineering costs is a key lever being pulled as Auddia Inc. transitions its focus. This move retains key AI talent, like the lead AI engineer moving to the holding company level, while outsourcing less specialized development work, which helps manage variable costs associated with product development for the B2B SaaS pivot.

General and administrative (G&A) costs are a necessary component of the structure due to the company's status. As a public company operating under a holding company structure, Auddia Inc. incurs recurring expenses related to compliance, reporting, and investor relations. These costs are structural overhead that scale with public company requirements, such as Sarbanes-Oxley Act compliance and SEC filing fees. For a median US public company, compliance costs can amount to approximately 4.3 percent of market capitalization annually, which is a significant, non-discretionary G&A factor for Auddia Inc. to absorb.

The cost structure is characterized by these key elements:

• High Fixed Technology Spend: Core AI model training and proprietary platform maintenance.
• Significant Quarterly Operating Expenses: Totaling $2.38 million in Q3 2025.
• Transaction-Related Outlays: Including $0.81 million in restructuring and transaction costs in Q3 2025.
• Targeted Personnel Savings: Realizing an expected $750,000 annual reduction in engineering overhead.
• Public Company Overhead: Ongoing G&A expenses tied to regulatory compliance and holding company administration.

Auddia Inc. (AUUD) - Canvas Business Model: Revenue Streams

You're looking at the revenue side of Auddia Inc. (AUUD) as they complete a major strategic pivot. Honestly, the current numbers reflect a company in transition, with the old model effectively paused while the new one ramps up.

The primary focus has shifted entirely to a B2B subscription model centered around Discovr Radio. This means artists and labels pay for access to get their music exposed to mainstream AM/FM radio streaming audiences via the proprietary AI Placement Engine. This is a fundamental change from monetizing consumers.

Here is a breakdown of the current and expected revenue components:

Revenue Stream Component	Status as of Late 2025	Reported Financial Data/Timeline
Monthly B2B Subscription Fees (Discovr Radio)	Primary expected revenue source	First B2B revenue expected in Q1 2026
Consumer Subscriptions (faidr Premium)	Discontinued; premium AI features now free to all users	No current consumer subscription revenue reported
Trailing Twelve Months (TTM) Revenue	Current reported figure reflecting the transition period	$0.00 (TTM ending Sep 30, 2025)
Q3 2025 Revenue	Current reported figure	$0.0
AI/Web3 Services to Portfolio Companies	Future revenue stream (post-merger context)	No specific financial data available
AI Placement Engine Licensing	Potential future revenue stream	No specific financial data available

The current financial reality shows zero top-line revenue from operations for the most recent reported periods. For the quarter ending September 30, 2025, Auddia Inc. posted no revenue. This aligns with the reported trailing 12-month revenue of $0.00 as of that date.

The shift to a B2B model means the old consumer monetization path is gone. The flagship faidr app now offers premium AI features, like ad-free streaming and content skipping, for free to drive mass adoption. This is a necessary step to build the audience base that artists and labels will pay to reach.

You should note the capital structure changes that accompany this pivot. The number of shares outstanding has seen significant inflation, increasing by +428.20% year-over-year as of the last report.

Future revenue potential is tied to two main areas outside of the immediate B2B subscriptions:

• The integration of the Discovr Radio platform into the free faidr app is targeted for completion by the end of Q4 2025 to early Q1 2026.
• The company is pursuing a 'proposed business combination', suggesting future revenue from AI and web3 services delivered to portfolio companies.
• The proprietary AI Placement Engine, which guarantees plays for artists, is a potential asset for licensing to other streaming applications.

If onboarding for the B2B service takes longer than expected, say past Q1 2026, cash burn becomes a much bigger issue. Finance: draft 13-week cash view by Friday.