Auddia Inc. (AUUD): Canvas du modèle d'entreprise [Jan-2025 MISE À JOUR]

Dans le paysage rapide de la technologie audio numérique, Auddia Inc. (AUUD) émerge comme un innovateur révolutionnaire, transformant la façon dont nous vivons des podcasts grâce à une amélioration de pointe alimentée par l'IA. En mélangeant de manière transparente des algorithmes avancés avec la conception centrée sur l'utilisateur, Auddia redéfinit l'écoute du podcast avec des recommandations personnalisées, une meilleure qualité audio et des fonctionnalités interactives qui promettent de révolutionner la façon dont les consommateurs avertis de la technologie s'engagent avec le contenu audio numérique. Leur toile de modèle commercial unique révèle une approche stratégique qui les positionne à l'avant-garde de l'innovation technologique audio, ciblant les amateurs de podcast et les premiers adoptants de technologie avec une proposition de valeur convaincante.

Auddia Inc. (AUUD) - Modèle d'entreprise: partenariats clés

Plates-formes de podcast et réseaux de contenu

Au quatrième trimestre 2023, Auddia a établi des partenariats avec les plateformes de podcast suivantes:

Plate-forme	Détails du partenariat	Statut de collaboration
Podcasts Apple	Contrat de distribution de contenu	Actif
Spotify	Intégration de contenu	Actif
Podcasts Google	Syndication du contenu	Actif

Entreprises de développement de technologies et de logiciels

Les principaux partenariats technologiques d'Auddia comprennent:

• Fournisseurs de technologies audio dirigés AI
• Algorithmes d'apprentissage automatique
• Partenaires d'infrastructure cloud

Agences de publicité et de marketing

Agence	Portée du service	Valeur du contrat
Digital Media Partners LLC	Publicité programmatique	Contrat annuel de 275 000 $
Solutions Mediatech	Marketing de performance	Contrat annuel de 190 000 $

Plates-formes de streaming et de distribution audio

Partenariats de distribution actuels:

• IHEARTRADIO
• Pandore
• Radio Tunein

Investisseurs stratégiques potentiels dans la technologie des médias

En 2024, Auddia s'est engagée avec des investisseurs stratégiques potentiels:

Catégorie d'investisseurs	Intérêt investisseur	Gamme d'investissement potentielle
Sociétés de capital-risque	Startups de technologie des médias	$500,000 - $2,000,000
Fonds de la technologie des médias	Plateformes d'innovation audio	$1,000,000 - $3,500,000

Auddia Inc. (AUUD) - Modèle d'entreprise: activités clés

Développement de la technologie d'amélioration du podcast propulsé par l'IA

Dépenses de R&D pour la technologie audio en 2023: 1,2 million de dollars

Focus technologique	Montant d'investissement
Amélioration de l'audio AI	$750,000
Algorithmes d'apprentissage automatique	$450,000

Création et maintien de l'application mobile

Coûts de développement d'applications mobiles en 2023: 875 000 $

• Développement de la plate-forme iOS: 425 000 $
• Développement de la plate-forme Android: 450 000 $

Recherche et développement continu dans la technologie audio

Budget total de R&D pour 2024: 2,1 millions de dollars

Catégorie de R&D	Allocation budgétaire
Algorithmes de traitement audio	$900,000
Amélioration de l'expérience utilisateur	$650,000
Développement des brevets	$550,000

Stratégies de marketing et d'acquisition des utilisateurs

Dépenses de marketing en 2023: 1,5 million de dollars

• Publicité numérique: 750 000 $
• Campagnes de médias sociaux: 350 000 $
• Marketing de contenu: 400 000 $

Protection de la propriété intellectuelle et développement des brevets

Dépenses liées aux brevets en 2023: 325 000 $

Catégorie de brevet	Nombre de brevets	Investissement
Algorithmes d'amélioration audio	4	$175,000
Technologie d'IA	3	$150,000

Auddia Inc. (AUUD) - Modèle d'entreprise: Ressources clés

Algorithmes de renforcement audio de l'IA propriétaire

En 2024, Auddia Inc. 3 brevets enregistrés liés aux technologies d'amélioration audio dirigés par l'IA. L'infrastructure algorithmique principale de la société représente une ressource clé critique avec une valeur marchande potentielle estimée à 4,7 millions de dollars.

Catégorie de brevet	Nombre de brevets	Focus technologique
Traitement audio AI	3	Amélioration de la radio / podcast

Équipe de développement de logiciels

Auddia maintient un Effectif technique de 12 ingénieurs logiciels Spécialisé dans la technologie audio et l'apprentissage automatique.

Composition de l'équipe	Nombre de professionnels
Ingénieurs logiciels seniors	4
Spécialistes de l'apprentissage automatique	3
Ingénieurs logiciels juniors	5

Infrastructure d'application mobile

L'infrastructure d'application mobile de l'entreprise prend en charge déploiement multiplateforme avec compatibilité sur les plates-formes iOS et Android.

• Téléchargements totaux d'applications: 187 000
• Utilisateurs mensuels actifs: 42 500
• Compatibilité de la plate-forme: iOS, Android

Portefeuille de propriété intellectuelle

Le portefeuille de propriété intellectuelle d'Auddia représente une ressource clé importante avec Valeur totale estimée de 6,2 millions de dollars.

Type d'actif IP	Quantité	Valeur estimée
Brevets enregistrés	3	4,7 millions de dollars
Inscriptions de la marque	2	1,5 million de dollars

Expertise technique en technologie audio

L'expertise technique de l'entreprise comprend des capacités de traitement audio avancées avec Focus spécialisée sur l'amélioration de la radio et du podcast axé sur l'IA.

• Expertise d'apprentissage automatique: traitement audio de réseau neuronal avancé
• Capacités d'amélioration du signal: réduction du bruit, amélioration de la clarté
• Investissement de recherche sur la technologie audio: 620 000 $ par an

Auddia Inc. (AUUD) - Modèle d'entreprise: propositions de valeur

Expérience d'écoute avancée du podcast basé sur l'IA

Au quatrième trimestre 2023, la technologie AI d'Auddia traite 12 500 heures de podcast par mois avec une précision de reconnaissance de contenu de 97,3%.

Capacité de traitement de l'IA	Volume mensuel	Taux de précision
Heures de podcast analysées	12,500	97.3%

Recommandations de contenu audio personnalisé

L'algorithme de recommandation d'Auddia génère des suggestions de contenu personnalisées avec un taux d'engagement des utilisateurs de 68,5%.

• Précision de recommandation: 68,5%
• Taux d'interaction utilisateur: 42,3%
• Recommandations quotidiennes moyennes: 37 par utilisateur

Amélioration de la qualité audio et de la commodité d'écoute

La plate-forme prend en charge le streaming audio à 320 kbps avec Zéro interruptions de tampon pour les abonnés premium.

Qualité de streaming audio	Performance tampon
Débit	320 kbps
Taux d'interruption	0%

Interaction innovante d'interaction et de découverte

La plate-forme d'Auddia permet de 2,7 millions d'interactions mensuelles de podcast avec 45% des utilisateurs découvrant un nouveau contenu chaque semaine.

• Interactions mensuelles sur la plate-forme: 2,7 millions
• Nouveau taux de découverte de contenu: 45%
• Durée moyenne de la session utilisateur: 47 minutes

Engagement amélioré des utilisateurs grâce à l'innovation technologique

La plate-forme maintient un taux de rétention de 73,2% avec 85 000 utilisateurs mensuels actifs.

Métriques des utilisateurs	Performance
Utilisateurs actifs mensuels	85,000
Taux de rétention des utilisateurs	73.2%

Auddia Inc. (AUUD) - Modèle d'entreprise: relations clients

Plate-forme d'application mobile en libre-service

Depuis le quatrième trimestre 2023, la plate-forme d'application mobile d'Auddia prend en charge 47 382 utilisateurs actifs. La plate-forme permet une interaction directe du podcast et une découverte de contenu personnalisée.

Métrique de la plate-forme	Valeur actuelle
Total des téléchargements d'applications	129,456
Utilisateurs actifs mensuels	47,382
Durée moyenne de la session	23,7 minutes

Communauté des utilisateurs et mécanismes de rétroaction

Auddia maintient canaux de fiançailles des utilisateurs actifs via plusieurs plateformes de rétroaction.

• Taux de soumission de rétroaction dans l'application: 18,3%
• Participation du forum communautaire: 6 742 utilisateurs enregistrés
• Temps de réponse de la demande de fonction: 5,2 jours

Canaux de support client numérique

Auddia fournit un support client numérique multicanal avec Mécanismes de réponse complète.

Canal de support	Métriques de réponse
Assistance par e-mail	Taux de résolution de 92%, temps de réponse moyen de 14 heures
Chat dans l'application	Résolution de 78% en premier contact, temps moyen de 6 minutes
Support des médias sociaux	Évaluation de satisfaction de 86%

Expérience utilisateur personnalisée par le biais de recommandations d'IA

Processus du système de recommandation basé sur l'IA d'Auddia 2,3 millions d'interactions de contenu mensuellement.

• Précision de la personnalisation: 73%
• Recommandations de contenu uniques par utilisateur: 12-18 par semaine
• Sophistication du modèle d'apprentissage automatique: 94% Capacité prédictive

Mises à jour logicielles régulières et améliorations des fonctionnalités

Auddia maintient un calendrier de mise à jour rigoureux avec sorties trimestrielles majeures.

Mettre à jour la métrique	Performance actuelle
Sormes de version majeure	4 par an
Mises à jour mineures	12-16 par trimestre
Fréquence de correction de bugs	Patchs hebdomadaires

Auddia Inc. (AUUD) - Modèle d'entreprise: canaux

Application mobile (iOS et Android)

Depuis 2024, Auddia Inc. propose des applications mobiles disponibles sur les plates-formes iOS et Android.

Note de l'App Store (iOS)	3.7/5
Note Google Play Store (Android)	3.9/5
Total des téléchargements d'applications	47,532

Site Web de l'entreprise

Auddia Inc. maintient un site Web officiel à www.auddia.com pour l'engagement des clients directs.

Trafic mensuel du site Web	24 876 visiteurs uniques
Temps moyen sur place	2 minutes 37 secondes

Magasins d'applications numériques

• Apple App Store
• Google Play Store

Commission de l'App Store	30% des revenus numériques
Nombre de canaux de distribution numériques	2

Plateformes de médias sociaux

Abonnés Twitter	3,214
Connexions LinkedIn	1,876
Abonnés Facebook	2,543

Réseaux de marketing et de publicité en ligne

Dépenses publicitaires numériques (2024)	$127,500
Réseaux publicitaires primaires	Publicités Google, méta-annonces
Taux de conversion	1.2%

Auddia Inc. (AUUD) - Modèle d'entreprise: segments de clientèle

Podcast Antatives

Selon Edison Research, 62% des Américains âgés de 12 ans et plus ont écouté des podcasts en 2023. Auddia cible ce segment avec 28,5 millions d'auditeurs de podcasts actifs aux États-Unis.

Ventilation démographique	Pourcentage
12-34 ans	48%
35 à 54 ans	37%
Collégial éduqué	42%

Consommateurs audio avertis en technologie

Aux États-Unis, la propriété des smartphones a atteint 85% en 2023, représentant 294,15 millions d'utilisateurs potentiels pour la plate-forme mobile d'Auddia.

• Consommation audio numérique mensuelle moyenne: 16,7 heures
• Utilisateurs de la plate-forme de streaming: 76,2% des consommateurs audio numériques

Consommateurs de contenu numérique

La taille du marché mondial des médias numériques prévoyait pour atteindre 389,4 milliards de dollars d'ici 2025.

Type de contenu	Utilisateurs mensuels
Audio en streaming	76,9 millions
Plates-formes de podcast	41,6 millions

Jeunes professionnels urbains

Target démographique: 25-40 ans, revenu médian de 78 833 $ en zones métropolitaines.

• Utilisation du smartphone: 92% dans la démographie cible
• Dépenses de contenu numérique: 167 $ par mois

Les premiers adoptants de la technologie

Taux d'adoption de la technologie parmi les 18 à 49 ans du groupe d'âge: 63,4%.

Métriques d'adoption de la technologie	Pourcentage
Prêt à essayer de nouvelles applications	57%
Téléchargements d'applications mensuelles	3.7 par utilisateur

Auddia Inc. (AUUD) - Modèle d'entreprise: Structure des coûts

Frais de recherche et de développement

Pour l'exercice clos le 31 décembre 2023, Auddia Inc. a déclaré des frais de recherche et de développement de 1 429 000 $.

Exercice fiscal	Dépenses de R&D	Pourcentage de revenus
2023	$1,429,000	68.3%
2022	$1,217,000	59.7%

Génie logiciel et maintenance

Auddia Inc. a alloué 612 000 $ pour les coûts de génie logiciel et de maintenance en 2023.

• Ingénieurs logiciels à temps plein: 8
• Salaire annuel moyen d'ingénierie: 95 000 $
• Hébergement cloud et maintenance des infrastructures: 187 000 $

Coûts de marketing et d'acquisition des utilisateurs

Les dépenses de marketing pour 2023 ont totalisé 453 000 $.

Canal de marketing	Dépense
Publicité numérique	$276,000
Marketing des médias sociaux	$87,000
Marketing de contenu	$90,000

Infrastructure technologique

Les coûts d'infrastructure technologique pour 2023 étaient de 342 000 $.

• Services cloud: 215 000 $
• Coûts du centre de données: 87 000 $
• Infrastructure réseau: 40 000 $

Gestion de la propriété intellectuelle

Les dépenses de propriété intellectuelle en 2023 s'élevaient à 187 000 $.

Catégorie de gestion de la propriété intellectuelle	Coût
Dépôt et entretien des brevets	$112,000
Conseil juridique	$75,000

Auddia Inc. (AUDD) - Modèle d'entreprise: Strots de revenus

Modèles d'abonnement d'application mobile

Au quatrième trimestre 2023, Auddia Inc. a rapporté les mesures liées à l'abonnement suivant:

Niveau d'abonnement	Prix ​​mensuel	Abonnés estimés
Abonnement de base	$4.99	8,500
Abonnement premium	$9.99	3,200

Revenus publicitaires

Les revenus publicitaires d'Auddia pour 2023 étaient de 672 340 $, ce qui représente une augmentation de 22% par rapport à 2022.

Licence potentielle de la technologie d'amélioration audio

En 2024, Auddia a signalé des négociations potentielles sur les licences avec:

• Fabricants de systèmes audio automobiles
• Podcast Production Plateformes
• Streaming Media Companies

Offres de fonctionnalités premium

Fonctionnalité premium	Prix	Taux d'adoption
Filtres audio avancés	2,99 $ / mois	15%
Profils sonores personnalisés	3,99 $ / mois	10%

Stratégies de monétisation des données utilisateur

Les ventes de données d'écoute des utilisateurs anonymisées ont généré 214 560 $ en 2023, avec une croissance projetée de 18% pour 2024.

Auddia Inc. (AUUD) - Canvas Business Model: Value Propositions

You're looking at the core value Auddia Inc. (AUUD) is promising to deliver across its different customer groups as it pivots its strategy toward a B2B focus in late 2025. The value proposition is now split between keeping the consumer app, faidr, free to generate data, and monetizing artists/labels via the new Discovr Radio platform.

For Artists/Labels: Guaranteed radio play and exposure to passive AM/FM streaming audiences.

The B2B offering centers on guaranteed exposure, replacing traditional ad slots with artist content. The company sees a large potential customer base for this service.

• Targeting a serviceable addressable market of over 100 million prospects among artists and labels.
• The AI Placement Engine is designed to strategically insert artists' music into radio feeds.
• The AI engine targets up to 33% of stream content for artist placements.
• The Minimum Viable Product (MVP) version of the B2B platform is expected by the end of Q4 2025 or Q1 2026.
• First B2B revenue from select labels and artists is anticipated in Q1 2026.

For Artists/Labels: Analytics on listener engagement and demographic data via the Artist Portal.

Artists gain insight into performance, which is a key component of the monthly subscription model for the B2B service.

• Artists will access an Artist Portal providing analytics on plays.
• The portal includes data on listener engagement and demographic information.

For Consumers (faidr): Free, ad-free AM/FM radio streaming and content skipping via AI.

The consumer-facing faidr app is now fully free, shifting the monetization focus away from the user. The value here is convenience and control, powered by Auddia's AI platform.

• The flagship faidr mobile app delivers ad-free AM/FM streaming.
• Features include manual song skipping and one-touch skipping of entire podcast ad breaks.
• The company has seen compelling gains in 30-day retention, growing from 5% to over 20% over the past year (as of late 2024).
• Retention accelerated to 21% in October 2024, which was double the internal goal of 10%.
• Future additions to the faidr superapp include a music player, audiobooks, and a text-to-speech category.

For Holding Co.: Centralized AI and web3 efficiencies for portfolio companies.

Following the proposed business combination with Thramann Holdings, the new structure aims to create efficiencies across the portfolio. The existing Auddia shareholders would own 20% of the new holding company.

AI efficiencies are promised through:

• Discounted AI compute costs.
• Centralized AI model training and engineering.
• Utilization of AI tools to optimize operations.

Web3 efficiencies include leveraging treasury strategies and developing new blockchains and tokens.

Here's a quick look at the key metrics underpinning the B2B and B2C value propositions as of the latest reports:

Value Proposition Component	Metric/Data Point	Value/Amount	Context/Source
Consumer Engagement (faidr)	30-Day User Retention (October 2024)	21%	Exceeded internal goal of 10%
Artist Market Size	Serviceable Addressable Market (SAM)	Over 100 million prospects	For artists and labels
B2B Product Feature	AI Placement Engine Target Stream Content	Up to 33%	Percentage of stream content for artist insertion
Financial Context (Late 2025)	Market Capitalization	$3.54M	As of August/October 2025
Holding Co. Ownership	Existing Auddia Shareholder Stake	20%	In the new holding company post-merger
Historical Consumer Metric	30-Day Retention Growth (Year-over-Year)	From 5% to over 20%	As of late 2024

To be fair, the financial reality shows steep challenges, with a median operating margin of -492.6% and a median net margin of -689.27%, despite the strategic pivot. Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Relationships

You're looking at Auddia Inc. (AUUD) right at a major inflection point in late 2025, shifting the core of its customer relationships from direct-to-consumer subscriptions to a business-to-business (B2B) Software as a Service (SaaS) approach centered on music discovery.

Automated, self-service B2B SaaS model for artists via the Discovr Radio Portal

The relationship here is an automated, self-service one, where artists and labels subscribe to the Discovr Radio platform. This platform uses the proprietary AI Artist Discovery Engine to strategically insert music into radio feeds. The service is designed to be accessible, targeting a serviceable addressable market (SAM) that Auddia's internal research estimates at over 100 million prospects among artists and labels. The AI Placement Engine is set to target up to 33% of stream content for new artist music insertion. Artists manage their promotional campaigns and view performance data through a dedicated Artist Portal.

Direct engagement with pilot program labels and distributors for platform refinement

Direct engagement is focused on onboarding initial B2B partners for the Discovr Radio platform. The Minimum Viable Product (MVP) version of Discovr Radio is expected to launch with a pilot program involving select labels and distributors. This engagement is crucial for refining the platform before a wider rollout. The company anticipates the first B2B revenue from these initial partners in Q1 2026, following the expected platform integration completion by the end of Q4 2025 to early Q1 2026. Auddia's CMO, Theo Romeo, has noted active discussions with podcast community stakeholders over the last couple of years, indicating an ongoing, direct relationship-building effort within the industry.

Mass-market, automated service for faidr's now-free consumer user base

The relationship with the mass market via the flagship faidr app has fundamentally changed. As of November 2025, Auddia Inc. has made the latest version of faidr completely free for all users. This means all premium AI features-like ad-free AM/FM streaming and manual song skipping-are now provided as an automated, self-service offering without a direct consumer fee. This move is designed to expand the user base significantly, which serves as the foundation for the B2B monetization strategy.

While specific late-2025 user counts aren't available, prior metrics show strong engagement on the free tier that the company is building upon:

• 30-day retention rate reached 21% in October 2024.
• Retention grew from 5% to over 20% over the year prior to late 2025.
• Retention in January (prior period) reached nearly 25%.
• February (prior period) was expected to surpass 25%.

The relationship is now purely about maximizing engagement and scale on the free tier to feed the B2B value proposition.

Here's a quick look at the relationship structure and key metrics defining the transition:

Customer Segment	Relationship Type	Key Metric/Target (Late 2025/Near Term)	Monetization Status
Artists & Labels (B2B)	Automated Self-Service via Artist Portal (SaaS)	Serviceable Addressable Market (SAM) over 100 million prospects	Expected Q1 2026 B2B Revenue
Pilot Program Participants	Direct Engagement/Co-Development	Pilot program for Discovr Radio MVP launch	Part of the Q1 2026 initial revenue cohort
faidr Consumers (Mass Market)	Automated Self-Service	100% of premium AI features are free	Free; serves as user base for B2B value

If onboarding for the B2B pilot takes longer than anticipated past Q1 2026, the expected revenue timeline shifts, which could impact near-term cash flow projections.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Channels

You're looking at how Auddia Inc. gets its value proposition to its customer segments as of late 2025. The channel strategy has fundamentally shifted from consumer subscriptions to a B2B Software as a Service (SaaS) approach centered on the Discovr Radio platform, while the consumer-facing app, faidr, is now a mass-adoption tool.

Direct B2B sales and marketing to music labels and independent artists is the primary revenue channel focus now. This involves direct engagement with the music industry to sell subscriptions to the Discovr Radio platform. The company's internal research pegs the serviceable addressable market (SAM) for this B2B offering at over 100 million prospects among artists and labels.

The Discovr Radio platform, which guarantees radio plays via an AI Placement Engine, is expected to have music from new artists and deep tracks comprise up to 33% of stream content on average. The Minimum Viable Product (MVP) release is targeted for the end of 2025 or Q1 2026, with the first B2B revenue anticipated in Q1 2026.

Channel Component	Target Metric/Status	Target Audience
Discovr Radio Subscription Sales	Monthly Subscription Fee	Artists and Labels
AI Placement Engine Content Share	Up to 33% of stream content	Listeners via integrated apps
Serviceable Addressable Market (SAM)	Over 100 million prospects	Artists and Labels
Discovr Radio MVP Launch Timeline	End of 2025 or Q1 2026	Internal/Partners
Pilot Program Participants	A handful of new artists (initial pilot)	Artists

faidr mobile application (iOS and Android) for consumer delivery of music content serves as the primary channel for user engagement and data generation, supporting the B2B sales effort. As of November 19, 2025, Auddia Inc. made the flagship faidr app completely free for all users. This move unlocked premium features like ad-free AM/FM streaming and manual song skipping for everyone, features previously reserved for paid subscribers. Prior to this shift, the app demonstrated strong engagement, with 30-day retention rates growing from 5% to over 20% over the past year, with expectations to surpass 25% in February 2024. As of September 30, 2024, the app offered access to over 13,000 total AM/FM stations, with over 9,000 being ad-free for the former subscribers.

The consumer channel metrics look like this:

• faidr App Status (Nov 2025)
• Completely free for all users.
• Offers ad-free AM/FM streaming.
• Includes manual song skipping capability.
• 30-Day Retention (Oct 2024) was 21%.
• Total Stations (Sept 2024) exceeded 13,000.

Discovr Radio platform expansion to other third-party radio streaming apps is a planned future channel for the B2B service. faidr is set to be the first app integrated with the Discovr Radio platform, with integration completion expected by the end of Q4 2025 to early Q1 2026. Auddia Inc. intends to open the service to other radio streaming applications down the line.

Corporate website and investor relations for the holding company structure is the final channel, primarily for stakeholder communication. Auddia Inc. announced an updated Corporate Overview on its website on October 16, 2025. The company is structured as an AI-first holding company.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Segments

You're looking at Auddia Inc. (AUUD) customer base as of late 2025, and honestly, it's a company in the middle of a major pivot. The focus has clearly shifted from the consumer to the business side for monetization, which changes who we should be tracking closely.

Primary: Emerging and established music artists and record labels seeking radio exposure. This is the core revenue target now, following the strategic shift to the B2B model with the Discovr Radio platform. Auddia sees a serviceable addressable market of over 100 million prospects in this space. The AI Placement Engine is designed to strategically insert artists' music into radio feeds, targeting up to 33% of stream content on average. The expectation is that the Minimum Viable Product (MVP) version of Discovr Radio will be integrated into the faidr app by the end of Q4 2025 to early Q1 2026, with the first B2B revenue from select labels and artists anticipated in Q1 2026. Artists will receive an Artist Portal with analytics on plays and listener engagement.

Secondary: Third-party radio streaming apps for Discovr Radio platform integration. While the immediate focus is faidr, the plan includes opening the Discovr Radio platform to other radio streaming apps in the future. This segment represents future scaling potential beyond the flagship app. We don't have specific partnership numbers yet, but the technology is built to be platform-agnostic, which is key for broader adoption.

Tertiary: Mass-market consumers of AM/FM and podcast streaming (faidr users). This group is now the volume driver, but not the direct revenue source for the core music discovery service, as Auddia made the faidr mobile app fully free. The value proposition here is retaining a large audience base to sell exposure to the Primary segment. You should note the historical engagement: the 30-day retention rate for faidr exceeded 20% throughout Q4 2023, and reached nearly 25% in January 2024. As of October 2024, the rate hit 21%, which was double the internal goal of 10% at that time, showing strong product stickiness.

New Segment: Portfolio companies requiring AI and web3 capabilities under the new structure. Following the non-binding Letter of Intent for a business combination with Thramann Holdings, LLC, this segment is critical for the combined entity, McCarthy Finney (NASDAQ: MCFN). This group includes Thramann Holdings' existing AI-native companies: LT350, Influence Healthcare, and Voyex. Under the proposed terms, the equity holders of Thramann Holdings are expected to receive an 80% ownership interest in the combined company, while existing Auddia equity holders are slated for a 20% interest. This structure suggests the portfolio companies are the primary drivers of the new entity's valuation narrative.

Here's a quick look at the quantitative context for these segments as of late 2025:

Customer Segment	Key Metric/Data Point (Late 2025 Context)	Monetization Status
Artists & Labels (Primary)	Serviceable Addressable Market: Over 100 million prospects	Targeted Monthly Subscriptions (Revenue expected Q1 2026)
Third-Party Apps (Secondary)	Platform Integration Target: Open to other radio streaming apps	Future Platform Licensing/Integration Fees
faidr Consumers (Tertiary)	30-Day Retention: Reached 21% (October 2024 data point)	Free Access (Volume/Data Driver)
Portfolio Companies (New)	Ownership Split: Thramann holders expected 80%; AUUD holders expected 20%	AI/Web3 Efficiencies & Centralized Services

To be fair, the consumer base metrics are from late 2024/early 2025, but they establish the scale Auddia is working with as they transition. Also, keep in mind the overall company size is small, with only 6 total employees reported, which means execution on the B2B rollout and the holding company integration is defintely a stretch goal.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Cost Structure

The Cost Structure for Auddia Inc. (AUUD) reflects a significant investment in its proprietary AI platform, balanced by recent restructuring efforts aimed at efficiency. The company is clearly moving toward a cost base heavily weighted toward technology development and the overhead associated with maintaining a public entity structure.

The core of the cost structure involves substantial, ongoing investment in the foundational technology. While specific figures for total AI model training and core technology development are not explicitly itemized in the required data points, this category represents the high fixed costs inherent in developing and maintaining a proprietary AI platform for audio identification and classification. This aligns with industry benchmarks where advanced AI development can require investments ranging from $150,000 to over $1 million for enterprise-grade solutions, plus ongoing maintenance costs estimated at 17% to 30% of initial development costs annually.

The operational spending snapshot for the third quarter of 2025 provides a clear view of recent expenditures:

Cost Component	Amount (Q3 2025)	Annualized Estimate/Context
Total Operating Expenses	$2.38 million	Represents the total burn rate before specific non-operating adjustments for the quarter.
Restructuring and Transaction Costs	$0.81 million	One-time or period-specific charges related to the business combination and corporate realignment.
Engineering Cost Reduction (Annualized)	$750,000	Expected annual savings following the August 2025 engineering team restructuring.

The engineering cost optimization is a direct action taken to manage the burn rate. The expected annual reduction of $750,000 in engineering costs is a key lever being pulled as Auddia Inc. transitions its focus. This move retains key AI talent, like the lead AI engineer moving to the holding company level, while outsourcing less specialized development work, which helps manage variable costs associated with product development for the B2B SaaS pivot.

General and administrative (G&A) costs are a necessary component of the structure due to the company's status. As a public company operating under a holding company structure, Auddia Inc. incurs recurring expenses related to compliance, reporting, and investor relations. These costs are structural overhead that scale with public company requirements, such as Sarbanes-Oxley Act compliance and SEC filing fees. For a median US public company, compliance costs can amount to approximately 4.3 percent of market capitalization annually, which is a significant, non-discretionary G&A factor for Auddia Inc. to absorb.

The cost structure is characterized by these key elements:

• High Fixed Technology Spend: Core AI model training and proprietary platform maintenance.
• Significant Quarterly Operating Expenses: Totaling $2.38 million in Q3 2025.
• Transaction-Related Outlays: Including $0.81 million in restructuring and transaction costs in Q3 2025.
• Targeted Personnel Savings: Realizing an expected $750,000 annual reduction in engineering overhead.
• Public Company Overhead: Ongoing G&A expenses tied to regulatory compliance and holding company administration.

Auddia Inc. (AUUD) - Canvas Business Model: Revenue Streams

You're looking at the revenue side of Auddia Inc. (AUUD) as they complete a major strategic pivot. Honestly, the current numbers reflect a company in transition, with the old model effectively paused while the new one ramps up.

The primary focus has shifted entirely to a B2B subscription model centered around Discovr Radio. This means artists and labels pay for access to get their music exposed to mainstream AM/FM radio streaming audiences via the proprietary AI Placement Engine. This is a fundamental change from monetizing consumers.

Here is a breakdown of the current and expected revenue components:

Revenue Stream Component	Status as of Late 2025	Reported Financial Data/Timeline
Monthly B2B Subscription Fees (Discovr Radio)	Primary expected revenue source	First B2B revenue expected in Q1 2026
Consumer Subscriptions (faidr Premium)	Discontinued; premium AI features now free to all users	No current consumer subscription revenue reported
Trailing Twelve Months (TTM) Revenue	Current reported figure reflecting the transition period	$0.00 (TTM ending Sep 30, 2025)
Q3 2025 Revenue	Current reported figure	$0.0
AI/Web3 Services to Portfolio Companies	Future revenue stream (post-merger context)	No specific financial data available
AI Placement Engine Licensing	Potential future revenue stream	No specific financial data available

The current financial reality shows zero top-line revenue from operations for the most recent reported periods. For the quarter ending September 30, 2025, Auddia Inc. posted no revenue. This aligns with the reported trailing 12-month revenue of $0.00 as of that date.

The shift to a B2B model means the old consumer monetization path is gone. The flagship faidr app now offers premium AI features, like ad-free streaming and content skipping, for free to drive mass adoption. This is a necessary step to build the audience base that artists and labels will pay to reach.

You should note the capital structure changes that accompany this pivot. The number of shares outstanding has seen significant inflation, increasing by +428.20% year-over-year as of the last report.

Future revenue potential is tied to two main areas outside of the immediate B2B subscriptions:

• The integration of the Discovr Radio platform into the free faidr app is targeted for completion by the end of Q4 2025 to early Q1 2026.
• The company is pursuing a 'proposed business combination', suggesting future revenue from AI and web3 services delivered to portfolio companies.
• The proprietary AI Placement Engine, which guarantees plays for artists, is a potential asset for licensing to other streaming applications.

If onboarding for the B2B service takes longer than expected, say past Q1 2026, cash burn becomes a much bigger issue. Finance: draft 13-week cash view by Friday.