Audidia Inc. (AUUD): Business Model Canvas

In der sich schnell entwickelnden Landschaft der digitalen Audiotechnologie erweist sich Auddia Inc. (AUUD) als bahnbrechender Innovator, der die Art und Weise, wie wir Podcasts erleben, durch modernste KI-gestützte Verbesserung verändert. Durch die nahtlose Verbindung fortschrittlicher Algorithmen mit benutzerzentriertem Design definiert Auddia das Podcast-Hören mit personalisierten Empfehlungen, verbesserter Audioqualität und interaktiven Funktionen neu, die versprechen, die Art und Weise, wie technisch versierte Verbraucher mit digitalen Audioinhalten interagieren, zu revolutionieren. Ihr einzigartiges Geschäftsmodell offenbart einen strategischen Ansatz, der sie an der Spitze der Audiotechnologie-Innovation positioniert und Podcast-Enthusiasten und frühe Technologieanwender mit einem überzeugenden Wertversprechen anspricht.

Audidia Inc. (AUUD) – Geschäftsmodell: Wichtige Partnerschaften

Podcast-Plattformen und Content-Netzwerke

Seit dem vierten Quartal 2023 hat Audia Partnerschaften mit den folgenden Podcast-Plattformen aufgebaut:

Plattform	Einzelheiten zur Partnerschaft	Kooperationsstatus
Apple-Podcasts	Vereinbarung zur Verbreitung von Inhalten	Aktiv
Spotify	Inhaltsintegration	Aktiv
Google Podcasts	Content-Syndizierung	Aktiv

Technologie- und Softwareentwicklungsunternehmen

Zu Audias wichtigsten Technologiepartnerschaften gehören:

• Anbieter von KI-gesteuerter Audiotechnologie
• Entwickler von Algorithmen für maschinelles Lernen
• Cloud-Infrastrukturpartner

Werbe- und Marketingagenturen

Agentur	Leistungsumfang	Vertragswert
Digital Media Partners LLC	Programmatische Werbung	Jahresvertrag über 275.000 US-Dollar
MediaTech-Lösungen	Performance-Marketing	Jahresvertrag über 190.000 US-Dollar

Audio-Streaming- und Vertriebsplattformen

Aktuelle Vertriebspartnerschaften:

• iHeartRadio
• Pandora
• TuneIn-Radio

Potenzielle strategische Investoren in der Medientechnologie

Ab 2024 hat Audidia mit potenziellen strategischen Investoren zusammengearbeitet:

Anlegerkategorie	Investitionsinteresse	Potenzielle Investitionsspanne
Risikokapitalfirmen	Startups im Bereich Medientechnologie	$500,000 - $2,000,000
Medientechnologiefonds	Audio-Innovationsplattformen	$1,000,000 - $3,500,000

Audidia Inc. (AUUD) – Geschäftsmodell: Hauptaktivitäten

Entwicklung einer KI-gestützten Podcast-Verbesserungstechnologie

F&E-Ausgaben für Audiotechnologie im Jahr 2023: 1,2 Millionen US-Dollar

Technologiefokus	Investitionsbetrag
KI-Audioverbesserung	$750,000
Algorithmen für maschinelles Lernen	$450,000

Erstellen und Pflegen mobiler Anwendungen

Kosten für die Entwicklung mobiler Apps im Jahr 2023: 875.000 US-Dollar

• Entwicklung der iOS-Plattform: 425.000 US-Dollar
• Entwicklung der Android-Plattform: 450.000 US-Dollar

Kontinuierliche Forschung und Entwicklung in der Audiotechnologie

Gesamtbudget für Forschung und Entwicklung für 2024: 2,1 Millionen US-Dollar

F&E-Kategorie	Budgetzuweisung
Audioverarbeitungsalgorithmen	$900,000
Verbesserung der Benutzererfahrung	$650,000
Patententwicklung	$550,000

Marketing- und Benutzerakquisestrategien

Marketingausgaben im Jahr 2023: 1,5 Millionen US-Dollar

• Digitale Werbung: 750.000 US-Dollar
• Social-Media-Kampagnen: 350.000 US-Dollar
• Content-Marketing: 400.000 US-Dollar

Schutz des geistigen Eigentums und Patententwicklung

Patentbezogene Ausgaben im Jahr 2023: 325.000 US-Dollar

Patentkategorie	Anzahl der Patente	Investition
Algorithmen zur Audioverbesserung	4	$175,000
KI-Technologie	3	$150,000

Audidia Inc. (AUUD) – Geschäftsmodell: Schlüsselressourcen

Proprietäre KI-Algorithmen zur Audioverbesserung

Ab 2024 hält Audia Inc. 3 angemeldete Patente im Zusammenhang mit KI-gesteuerten Audioverbesserungstechnologien. Die Kernalgorithmus-Infrastruktur des Unternehmens stellt eine wichtige Schlüsselressource dar, deren potenzieller Marktwert auf 4,7 Millionen US-Dollar geschätzt wird.

Patentkategorie	Anzahl der Patente	Technologiefokus
KI-Audioverarbeitung	3	Radio-/Podcast-Verbesserung

Software-Entwicklungsteam

Audidia unterhält eine Technische Belegschaft von 12 Software-Ingenieuren spezialisiert auf Audiotechnologie und maschinelles Lernen.

Teamzusammensetzung	Anzahl der Fachkräfte
Leitende Software-Ingenieure	4
Spezialisten für maschinelles Lernen	3
Junior-Software-Ingenieure	5

Infrastruktur für mobile Anwendungen

Die mobile Anwendungsinfrastruktur des Unternehmens unterstützt plattformübergreifende Bereitstellung mit Kompatibilität zwischen iOS- und Android-Plattformen.

• Gesamtzahl der App-Downloads: 187.000
• Aktive monatliche Benutzer: 42.500
• Plattformkompatibilität: iOS, Android

Portfolio für geistiges Eigentum

Das Portfolio an geistigem Eigentum von Audia stellt eine wichtige Schlüsselressource dar geschätzter Gesamtwert von 6,2 Millionen US-Dollar.

IP-Asset-Typ	Menge	Geschätzter Wert
Eingetragene Patente	3	4,7 Millionen US-Dollar
Markenregistrierungen	2	1,5 Millionen Dollar

Technische Expertise in der Audiotechnik

Das technische Know-how des Unternehmens umfasst fortschrittliche Audioverarbeitungsfunktionen Spezialisierter Fokus auf KI-gesteuerte Radio- und Podcast-Verbesserung.

• Expertise im Bereich maschinelles Lernen: Fortschrittliche Audioverarbeitung in neuronalen Netzwerken
• Signalverstärkungsfunktionen: Rauschunterdrückung, Verbesserung der Klarheit
• Forschungsinvestition in Audiotechnologie: 620.000 USD jährlich

Audidia Inc. (AUUD) – Geschäftsmodell: Wertversprechen

Fortschrittliches KI-gesteuertes Podcast-Hörerlebnis

Ab dem vierten Quartal 2023 verarbeitet die KI-Technologie von Audia monatlich 12.500 Podcast-Stunden mit einer Inhaltserkennungsgenauigkeit von 97,3 %.

KI-Verarbeitungsfähigkeit	Monatliches Volumen	Genauigkeitsrate
Podcast-Stunden analysiert	12,500	97.3%

Personalisierte Empfehlungen für Audioinhalte

Der Empfehlungsalgorithmus von Audia generiert personalisierte Inhaltsvorschläge mit einer Benutzerinteraktionsrate von 68,5 %.

• Empfehlungsgenauigkeit: 68,5 %
• Benutzerinteraktionsrate: 42,3 %
• Durchschnittliche tägliche Empfehlungen: 37 pro Benutzer

Verbesserte Audioqualität und Hörkomfort

Die Plattform unterstützt Audio-Streaming mit 320 kbps Keine Pufferunterbrechungen für Premium-Abonnenten.

Audio-Streaming-Qualität	Pufferleistung
Bitrate	320 kbit/s
Unterbrechungsrate	0%

Innovative Podcast-Interaktions- und Discovery-Funktionen

Die Plattform von Audia ermöglicht 2,7 Millionen monatliche Podcast-Interaktionen, wobei 45 % der Nutzer wöchentlich neue Inhalte entdecken.

• Monatliche Plattforminteraktionen: 2,7 Millionen
• Entdeckungsrate neuer Inhalte: 45 %
• Durchschnittliche Benutzersitzungsdauer: 47 Minuten

Verbesserte Benutzereinbindung durch technologische Innovation

Die Plattform weist eine Benutzerbindungsrate von 73,2 % mit 85.000 aktiven monatlichen Benutzern auf.

Benutzermetriken	Leistung
Monatlich aktive Benutzer	85,000
Benutzerbindungsrate	73.2%

Auddia Inc. (AUUD) – Geschäftsmodell: Kundenbeziehungen

Self-Service-Plattform für mobile Anwendungen

Ab dem vierten Quartal 2023 unterstützt die mobile Anwendungsplattform von Audia 47.382 aktive Benutzer. Die Plattform ermöglicht die direkte Interaktion mit Podcasts und die Entdeckung personalisierter Inhalte.

Plattformmetrik	Aktueller Wert
Gesamtzahl der App-Downloads	129,456
Monatlich aktive Benutzer	47,382
Durchschnittliche Sitzungsdauer	23,7 Minuten

Benutzergemeinschaft und Feedback-Mechanismen

Audia behauptet Aktive Benutzer-Engagement-Kanäle über mehrere Feedback-Plattformen.

• Übermittlungsrate von In-App-Feedback: 18,3 %
• Teilnahme am Community-Forum: 6.742 registrierte Benutzer
• Antwortzeit für Funktionsanfragen: 5,2 Tage

Digitale Kundensupportkanäle

Audia bietet digitalen Kundensupport über mehrere Kanäle umfassende Reaktionsmechanismen.

Support-Kanal	Antwortmetriken
E-Mail-Support	92 % Lösungsrate, durchschnittliche Reaktionszeit 14 Stunden
In-App-Chat	78 % Lösung beim ersten Kontakt, durchschnittliche Reaktionszeit 6 Minuten
Unterstützung für soziale Medien	86 % Zufriedenheitsbewertung

Personalisierte Benutzererfahrung durch KI-Empfehlungen

Audidias KI-gesteuerte Empfehlungssystemprozesse 2,3 Millionen Content-Interaktionen monatlich.

• Personalisierungsgenauigkeit: 73 %
• Einzigartige Inhaltsempfehlungen pro Benutzer: 12–18 pro Woche
• Ausgereiftheit des Modells für maschinelles Lernen: 94 % Vorhersagefähigkeit

Regelmäßige Software-Updates und Funktionsverbesserungen

Audidia hält einen strengen Update-Zeitplan ein vierteljährliche Hauptveröffentlichungen.

Metrik aktualisieren	Aktuelle Leistung
Hauptversionsveröffentlichungen	4 pro Jahr
Kleinere Updates	12-16 pro Quartal
Häufigkeit der Fehlerbehebung	Wöchentliche Patches

Audidia Inc. (AUUD) – Geschäftsmodell: Kanäle

Mobile Anwendung (iOS und Android)

Ab 2024 bietet Audia Inc. mobile Anwendungen an, die sowohl auf iOS- als auch auf Android-Plattformen verfügbar sind.

App Store-Bewertung (iOS)	3.7/5
Google Play Store-Bewertung (Android)	3.9/5
Gesamtzahl der App-Downloads	47,532

Unternehmenswebsite

Auddia Inc. unterhält unter www.auddia.com eine offizielle Website zur direkten Kundenansprache.

Monatlicher Website-Traffic	24.876 einzelne Besucher
Durchschnittliche Zeit vor Ort	2 Minuten 37 Sekunden

Digitale App Stores

• Apple App Store
• Google Play Store

App Store-Provision	30 % des digitalen Umsatzes
Anzahl digitaler Vertriebskanäle	2

Social-Media-Plattformen

Twitter-Follower	3,214
LinkedIn-Verbindungen	1,876
Facebook-Follower	2,543

Online-Marketing- und Werbenetzwerke

Ausgaben für digitale Werbung (2024)	$127,500
Primäre Werbenetzwerke	Google Ads, Meta-Anzeigen
Conversion-Rate	1.2%

Audidia Inc. (AUUD) – Geschäftsmodell: Kundensegmente

Podcast-Enthusiasten

Laut Edison Research haben im Jahr 2023 62 % der Amerikaner ab 12 Jahren Podcasts gehört. Audia zielt mit 28,5 Millionen aktiven Podcast-Hörern in den Vereinigten Staaten auf dieses Segment ab.

Demografische Aufschlüsselung	Prozentsatz
Alter 12–34	48%
Alter 35-54	37%
Hochschulgebildet	42%

Technisch versierte Audiokonsumenten

Der Smartphone-Besitz in den Vereinigten Staaten erreichte im Jahr 2023 85 %, was 294,15 Millionen potenziellen Nutzern der mobilen Plattform von Audia entspricht.

• Durchschnittlicher monatlicher digitaler Audioverbrauch: 16,7 Stunden
• Benutzer von Streaming-Plattformen: 76,2 % der digitalen Audiokonsumenten

Verbraucher digitaler Inhalte

Bis 2025 wird der globale Markt für digitale Medien voraussichtlich 389,4 Milliarden US-Dollar erreichen.

Inhaltstyp	Monatliche Benutzer
Audio-Streaming	76,9 Millionen
Podcast-Plattformen	41,6 Millionen

Junge urbane Fachkräfte

Zielgruppe: 25–40 Jahre alt, Durchschnittseinkommen 78.833 $ in Ballungsräumen.

• Smartphone-Nutzung: 92 % innerhalb der Zielgruppe
• Ausgaben für digitale Inhalte: 167 US-Dollar pro Monat

Frühe Technologieanwender

Technologieakzeptanzrate in der Altersgruppe der 18- bis 49-Jährigen: 63,4 %.

Kennzahlen zur Technologieeinführung	Prozentsatz
Bereit, neue Apps auszuprobieren	57%
Monatliche App-Downloads	3,7 pro Benutzer

Audidia Inc. (AUUD) – Geschäftsmodell: Kostenstruktur

Forschungs- und Entwicklungskosten

Für das am 31. Dezember 2023 endende Geschäftsjahr meldete Audia Inc. Forschungs- und Entwicklungskosten in Höhe von 1.429.000 US-Dollar.

Geschäftsjahr	F&E-Ausgaben	Prozentsatz des Umsatzes
2023	$1,429,000	68.3%
2022	$1,217,000	59.7%

Softwareentwicklung und -wartung

Audidia Inc. hat im Jahr 2023 612.000 US-Dollar für Softwareentwicklungs- und Wartungskosten bereitgestellt.

• Vollzeit-Softwareentwickler: 8
• Durchschnittliches Jahresgehalt als Ingenieur: 95.000 US-Dollar
• Cloud-Hosting und Infrastrukturwartung: 187.000 US-Dollar

Kosten für Marketing und Benutzerakquise

Die Marketingausgaben für 2023 beliefen sich auf insgesamt 453.000 US-Dollar.

Marketingkanal	Ausgaben
Digitale Werbung	$276,000
Social-Media-Marketing	$87,000
Content-Marketing	$90,000

Technologieinfrastruktur

Die Kosten für die Technologieinfrastruktur beliefen sich im Jahr 2023 auf 342.000 US-Dollar.

• Cloud-Dienste: 215.000 US-Dollar
• Kosten für das Rechenzentrum: 87.000 US-Dollar
• Netzwerkinfrastruktur: 40.000 $

Geistiges Eigentumsmanagement

Die Ausgaben für geistiges Eigentum beliefen sich im Jahr 2023 auf 187.000 US-Dollar.

Kategorie „IP-Management“.	Kosten
Patentanmeldung und -pflege	$112,000
Rechtsberatung	$75,000

Auddia Inc. (AUDD) – Geschäftsmodell: Einnahmequellen

Abonnementmodelle für mobile Anwendungen

Ab dem vierten Quartal 2023 meldete Audia Inc. die folgenden abonnementbezogenen Kennzahlen:

Abonnementstufe	Monatspreis	Geschätzte Abonnenten
Basis-Abonnement	$4.99	8,500
Premium-Abonnement	$9.99	3,200

Werbeeinnahmen

Die Werbeeinnahmen von Audia beliefen sich im Jahr 2023 auf 672.340 US-Dollar, was einer Steigerung von 22 % gegenüber 2022 entspricht.

Mögliche Lizenzierung der Audioverbesserungstechnologie

Ab 2024 hat Audia potenzielle Lizenzverhandlungen gemeldet mit:

• Hersteller von Automobil-Audiosystemen
• Podcast-Produktionsplattformen
• Streaming-Media-Unternehmen

Premium-Feature-Angebote

Premium-Funktion	Preispunkt	Akzeptanzrate
Erweiterte Audiofilter	2,99 $/Monat	15%
Benutzerdefinierte Soundprofile	3,99 $/Monat	10%

Strategien zur Monetarisierung von Benutzerdaten

Der Verkauf anonymisierter Abhördaten von Nutzern generierte im Jahr 2023 214.560 US-Dollar, mit einem prognostizierten Wachstum von 18 % für 2024.

Auddia Inc. (AUUD) - Canvas Business Model: Value Propositions

You're looking at the core value Auddia Inc. (AUUD) is promising to deliver across its different customer groups as it pivots its strategy toward a B2B focus in late 2025. The value proposition is now split between keeping the consumer app, faidr, free to generate data, and monetizing artists/labels via the new Discovr Radio platform.

For Artists/Labels: Guaranteed radio play and exposure to passive AM/FM streaming audiences.

The B2B offering centers on guaranteed exposure, replacing traditional ad slots with artist content. The company sees a large potential customer base for this service.

• Targeting a serviceable addressable market of over 100 million prospects among artists and labels.
• The AI Placement Engine is designed to strategically insert artists' music into radio feeds.
• The AI engine targets up to 33% of stream content for artist placements.
• The Minimum Viable Product (MVP) version of the B2B platform is expected by the end of Q4 2025 or Q1 2026.
• First B2B revenue from select labels and artists is anticipated in Q1 2026.

For Artists/Labels: Analytics on listener engagement and demographic data via the Artist Portal.

Artists gain insight into performance, which is a key component of the monthly subscription model for the B2B service.

• Artists will access an Artist Portal providing analytics on plays.
• The portal includes data on listener engagement and demographic information.

For Consumers (faidr): Free, ad-free AM/FM radio streaming and content skipping via AI.

The consumer-facing faidr app is now fully free, shifting the monetization focus away from the user. The value here is convenience and control, powered by Auddia's AI platform.

• The flagship faidr mobile app delivers ad-free AM/FM streaming.
• Features include manual song skipping and one-touch skipping of entire podcast ad breaks.
• The company has seen compelling gains in 30-day retention, growing from 5% to over 20% over the past year (as of late 2024).
• Retention accelerated to 21% in October 2024, which was double the internal goal of 10%.
• Future additions to the faidr superapp include a music player, audiobooks, and a text-to-speech category.

For Holding Co.: Centralized AI and web3 efficiencies for portfolio companies.

Following the proposed business combination with Thramann Holdings, the new structure aims to create efficiencies across the portfolio. The existing Auddia shareholders would own 20% of the new holding company.

AI efficiencies are promised through:

• Discounted AI compute costs.
• Centralized AI model training and engineering.
• Utilization of AI tools to optimize operations.

Web3 efficiencies include leveraging treasury strategies and developing new blockchains and tokens.

Here's a quick look at the key metrics underpinning the B2B and B2C value propositions as of the latest reports:

Value Proposition Component	Metric/Data Point	Value/Amount	Context/Source
Consumer Engagement (faidr)	30-Day User Retention (October 2024)	21%	Exceeded internal goal of 10%
Artist Market Size	Serviceable Addressable Market (SAM)	Over 100 million prospects	For artists and labels
B2B Product Feature	AI Placement Engine Target Stream Content	Up to 33%	Percentage of stream content for artist insertion
Financial Context (Late 2025)	Market Capitalization	$3.54M	As of August/October 2025
Holding Co. Ownership	Existing Auddia Shareholder Stake	20%	In the new holding company post-merger
Historical Consumer Metric	30-Day Retention Growth (Year-over-Year)	From 5% to over 20%	As of late 2024

To be fair, the financial reality shows steep challenges, with a median operating margin of -492.6% and a median net margin of -689.27%, despite the strategic pivot. Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Relationships

You're looking at Auddia Inc. (AUUD) right at a major inflection point in late 2025, shifting the core of its customer relationships from direct-to-consumer subscriptions to a business-to-business (B2B) Software as a Service (SaaS) approach centered on music discovery.

Automated, self-service B2B SaaS model for artists via the Discovr Radio Portal

The relationship here is an automated, self-service one, where artists and labels subscribe to the Discovr Radio platform. This platform uses the proprietary AI Artist Discovery Engine to strategically insert music into radio feeds. The service is designed to be accessible, targeting a serviceable addressable market (SAM) that Auddia's internal research estimates at over 100 million prospects among artists and labels. The AI Placement Engine is set to target up to 33% of stream content for new artist music insertion. Artists manage their promotional campaigns and view performance data through a dedicated Artist Portal.

Direct engagement with pilot program labels and distributors for platform refinement

Direct engagement is focused on onboarding initial B2B partners for the Discovr Radio platform. The Minimum Viable Product (MVP) version of Discovr Radio is expected to launch with a pilot program involving select labels and distributors. This engagement is crucial for refining the platform before a wider rollout. The company anticipates the first B2B revenue from these initial partners in Q1 2026, following the expected platform integration completion by the end of Q4 2025 to early Q1 2026. Auddia's CMO, Theo Romeo, has noted active discussions with podcast community stakeholders over the last couple of years, indicating an ongoing, direct relationship-building effort within the industry.

Mass-market, automated service for faidr's now-free consumer user base

The relationship with the mass market via the flagship faidr app has fundamentally changed. As of November 2025, Auddia Inc. has made the latest version of faidr completely free for all users. This means all premium AI features-like ad-free AM/FM streaming and manual song skipping-are now provided as an automated, self-service offering without a direct consumer fee. This move is designed to expand the user base significantly, which serves as the foundation for the B2B monetization strategy.

While specific late-2025 user counts aren't available, prior metrics show strong engagement on the free tier that the company is building upon:

• 30-day retention rate reached 21% in October 2024.
• Retention grew from 5% to over 20% over the year prior to late 2025.
• Retention in January (prior period) reached nearly 25%.
• February (prior period) was expected to surpass 25%.

The relationship is now purely about maximizing engagement and scale on the free tier to feed the B2B value proposition.

Here's a quick look at the relationship structure and key metrics defining the transition:

Customer Segment	Relationship Type	Key Metric/Target (Late 2025/Near Term)	Monetization Status
Artists & Labels (B2B)	Automated Self-Service via Artist Portal (SaaS)	Serviceable Addressable Market (SAM) over 100 million prospects	Expected Q1 2026 B2B Revenue
Pilot Program Participants	Direct Engagement/Co-Development	Pilot program for Discovr Radio MVP launch	Part of the Q1 2026 initial revenue cohort
faidr Consumers (Mass Market)	Automated Self-Service	100% of premium AI features are free	Free; serves as user base for B2B value

If onboarding for the B2B pilot takes longer than anticipated past Q1 2026, the expected revenue timeline shifts, which could impact near-term cash flow projections.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Channels

You're looking at how Auddia Inc. gets its value proposition to its customer segments as of late 2025. The channel strategy has fundamentally shifted from consumer subscriptions to a B2B Software as a Service (SaaS) approach centered on the Discovr Radio platform, while the consumer-facing app, faidr, is now a mass-adoption tool.

Direct B2B sales and marketing to music labels and independent artists is the primary revenue channel focus now. This involves direct engagement with the music industry to sell subscriptions to the Discovr Radio platform. The company's internal research pegs the serviceable addressable market (SAM) for this B2B offering at over 100 million prospects among artists and labels.

The Discovr Radio platform, which guarantees radio plays via an AI Placement Engine, is expected to have music from new artists and deep tracks comprise up to 33% of stream content on average. The Minimum Viable Product (MVP) release is targeted for the end of 2025 or Q1 2026, with the first B2B revenue anticipated in Q1 2026.

Channel Component	Target Metric/Status	Target Audience
Discovr Radio Subscription Sales	Monthly Subscription Fee	Artists and Labels
AI Placement Engine Content Share	Up to 33% of stream content	Listeners via integrated apps
Serviceable Addressable Market (SAM)	Over 100 million prospects	Artists and Labels
Discovr Radio MVP Launch Timeline	End of 2025 or Q1 2026	Internal/Partners
Pilot Program Participants	A handful of new artists (initial pilot)	Artists

faidr mobile application (iOS and Android) for consumer delivery of music content serves as the primary channel for user engagement and data generation, supporting the B2B sales effort. As of November 19, 2025, Auddia Inc. made the flagship faidr app completely free for all users. This move unlocked premium features like ad-free AM/FM streaming and manual song skipping for everyone, features previously reserved for paid subscribers. Prior to this shift, the app demonstrated strong engagement, with 30-day retention rates growing from 5% to over 20% over the past year, with expectations to surpass 25% in February 2024. As of September 30, 2024, the app offered access to over 13,000 total AM/FM stations, with over 9,000 being ad-free for the former subscribers.

The consumer channel metrics look like this:

• faidr App Status (Nov 2025)
• Completely free for all users.
• Offers ad-free AM/FM streaming.
• Includes manual song skipping capability.
• 30-Day Retention (Oct 2024) was 21%.
• Total Stations (Sept 2024) exceeded 13,000.

Discovr Radio platform expansion to other third-party radio streaming apps is a planned future channel for the B2B service. faidr is set to be the first app integrated with the Discovr Radio platform, with integration completion expected by the end of Q4 2025 to early Q1 2026. Auddia Inc. intends to open the service to other radio streaming applications down the line.

Corporate website and investor relations for the holding company structure is the final channel, primarily for stakeholder communication. Auddia Inc. announced an updated Corporate Overview on its website on October 16, 2025. The company is structured as an AI-first holding company.

Auddia Inc. (AUUD) - Canvas Business Model: Customer Segments

You're looking at Auddia Inc. (AUUD) customer base as of late 2025, and honestly, it's a company in the middle of a major pivot. The focus has clearly shifted from the consumer to the business side for monetization, which changes who we should be tracking closely.

Primary: Emerging and established music artists and record labels seeking radio exposure. This is the core revenue target now, following the strategic shift to the B2B model with the Discovr Radio platform. Auddia sees a serviceable addressable market of over 100 million prospects in this space. The AI Placement Engine is designed to strategically insert artists' music into radio feeds, targeting up to 33% of stream content on average. The expectation is that the Minimum Viable Product (MVP) version of Discovr Radio will be integrated into the faidr app by the end of Q4 2025 to early Q1 2026, with the first B2B revenue from select labels and artists anticipated in Q1 2026. Artists will receive an Artist Portal with analytics on plays and listener engagement.

Secondary: Third-party radio streaming apps for Discovr Radio platform integration. While the immediate focus is faidr, the plan includes opening the Discovr Radio platform to other radio streaming apps in the future. This segment represents future scaling potential beyond the flagship app. We don't have specific partnership numbers yet, but the technology is built to be platform-agnostic, which is key for broader adoption.

Tertiary: Mass-market consumers of AM/FM and podcast streaming (faidr users). This group is now the volume driver, but not the direct revenue source for the core music discovery service, as Auddia made the faidr mobile app fully free. The value proposition here is retaining a large audience base to sell exposure to the Primary segment. You should note the historical engagement: the 30-day retention rate for faidr exceeded 20% throughout Q4 2023, and reached nearly 25% in January 2024. As of October 2024, the rate hit 21%, which was double the internal goal of 10% at that time, showing strong product stickiness.

New Segment: Portfolio companies requiring AI and web3 capabilities under the new structure. Following the non-binding Letter of Intent for a business combination with Thramann Holdings, LLC, this segment is critical for the combined entity, McCarthy Finney (NASDAQ: MCFN). This group includes Thramann Holdings' existing AI-native companies: LT350, Influence Healthcare, and Voyex. Under the proposed terms, the equity holders of Thramann Holdings are expected to receive an 80% ownership interest in the combined company, while existing Auddia equity holders are slated for a 20% interest. This structure suggests the portfolio companies are the primary drivers of the new entity's valuation narrative.

Here's a quick look at the quantitative context for these segments as of late 2025:

Customer Segment	Key Metric/Data Point (Late 2025 Context)	Monetization Status
Artists & Labels (Primary)	Serviceable Addressable Market: Over 100 million prospects	Targeted Monthly Subscriptions (Revenue expected Q1 2026)
Third-Party Apps (Secondary)	Platform Integration Target: Open to other radio streaming apps	Future Platform Licensing/Integration Fees
faidr Consumers (Tertiary)	30-Day Retention: Reached 21% (October 2024 data point)	Free Access (Volume/Data Driver)
Portfolio Companies (New)	Ownership Split: Thramann holders expected 80%; AUUD holders expected 20%	AI/Web3 Efficiencies & Centralized Services

To be fair, the consumer base metrics are from late 2024/early 2025, but they establish the scale Auddia is working with as they transition. Also, keep in mind the overall company size is small, with only 6 total employees reported, which means execution on the B2B rollout and the holding company integration is defintely a stretch goal.

Finance: draft 13-week cash view by Friday.

Auddia Inc. (AUUD) - Canvas Business Model: Cost Structure

The Cost Structure for Auddia Inc. (AUUD) reflects a significant investment in its proprietary AI platform, balanced by recent restructuring efforts aimed at efficiency. The company is clearly moving toward a cost base heavily weighted toward technology development and the overhead associated with maintaining a public entity structure.

The core of the cost structure involves substantial, ongoing investment in the foundational technology. While specific figures for total AI model training and core technology development are not explicitly itemized in the required data points, this category represents the high fixed costs inherent in developing and maintaining a proprietary AI platform for audio identification and classification. This aligns with industry benchmarks where advanced AI development can require investments ranging from $150,000 to over $1 million for enterprise-grade solutions, plus ongoing maintenance costs estimated at 17% to 30% of initial development costs annually.

The operational spending snapshot for the third quarter of 2025 provides a clear view of recent expenditures:

Cost Component	Amount (Q3 2025)	Annualized Estimate/Context
Total Operating Expenses	$2.38 million	Represents the total burn rate before specific non-operating adjustments for the quarter.
Restructuring and Transaction Costs	$0.81 million	One-time or period-specific charges related to the business combination and corporate realignment.
Engineering Cost Reduction (Annualized)	$750,000	Expected annual savings following the August 2025 engineering team restructuring.

The engineering cost optimization is a direct action taken to manage the burn rate. The expected annual reduction of $750,000 in engineering costs is a key lever being pulled as Auddia Inc. transitions its focus. This move retains key AI talent, like the lead AI engineer moving to the holding company level, while outsourcing less specialized development work, which helps manage variable costs associated with product development for the B2B SaaS pivot.

General and administrative (G&A) costs are a necessary component of the structure due to the company's status. As a public company operating under a holding company structure, Auddia Inc. incurs recurring expenses related to compliance, reporting, and investor relations. These costs are structural overhead that scale with public company requirements, such as Sarbanes-Oxley Act compliance and SEC filing fees. For a median US public company, compliance costs can amount to approximately 4.3 percent of market capitalization annually, which is a significant, non-discretionary G&A factor for Auddia Inc. to absorb.

The cost structure is characterized by these key elements:

• High Fixed Technology Spend: Core AI model training and proprietary platform maintenance.
• Significant Quarterly Operating Expenses: Totaling $2.38 million in Q3 2025.
• Transaction-Related Outlays: Including $0.81 million in restructuring and transaction costs in Q3 2025.
• Targeted Personnel Savings: Realizing an expected $750,000 annual reduction in engineering overhead.
• Public Company Overhead: Ongoing G&A expenses tied to regulatory compliance and holding company administration.

Auddia Inc. (AUUD) - Canvas Business Model: Revenue Streams

You're looking at the revenue side of Auddia Inc. (AUUD) as they complete a major strategic pivot. Honestly, the current numbers reflect a company in transition, with the old model effectively paused while the new one ramps up.

The primary focus has shifted entirely to a B2B subscription model centered around Discovr Radio. This means artists and labels pay for access to get their music exposed to mainstream AM/FM radio streaming audiences via the proprietary AI Placement Engine. This is a fundamental change from monetizing consumers.

Here is a breakdown of the current and expected revenue components:

Revenue Stream Component	Status as of Late 2025	Reported Financial Data/Timeline
Monthly B2B Subscription Fees (Discovr Radio)	Primary expected revenue source	First B2B revenue expected in Q1 2026
Consumer Subscriptions (faidr Premium)	Discontinued; premium AI features now free to all users	No current consumer subscription revenue reported
Trailing Twelve Months (TTM) Revenue	Current reported figure reflecting the transition period	$0.00 (TTM ending Sep 30, 2025)
Q3 2025 Revenue	Current reported figure	$0.0
AI/Web3 Services to Portfolio Companies	Future revenue stream (post-merger context)	No specific financial data available
AI Placement Engine Licensing	Potential future revenue stream	No specific financial data available

The current financial reality shows zero top-line revenue from operations for the most recent reported periods. For the quarter ending September 30, 2025, Auddia Inc. posted no revenue. This aligns with the reported trailing 12-month revenue of $0.00 as of that date.

The shift to a B2B model means the old consumer monetization path is gone. The flagship faidr app now offers premium AI features, like ad-free streaming and content skipping, for free to drive mass adoption. This is a necessary step to build the audience base that artists and labels will pay to reach.

You should note the capital structure changes that accompany this pivot. The number of shares outstanding has seen significant inflation, increasing by +428.20% year-over-year as of the last report.

Future revenue potential is tied to two main areas outside of the immediate B2B subscriptions:

• The integration of the Discovr Radio platform into the free faidr app is targeted for completion by the end of Q4 2025 to early Q1 2026.
• The company is pursuing a 'proposed business combination', suggesting future revenue from AI and web3 services delivered to portfolio companies.
• The proprietary AI Placement Engine, which guarantees plays for artists, is a potential asset for licensing to other streaming applications.

If onboarding for the B2B service takes longer than expected, say past Q1 2026, cash burn becomes a much bigger issue. Finance: draft 13-week cash view by Friday.